Explore every episode of the podcast Designer's Oasis
| Title | Pub. Date | Duration | |
|---|---|---|---|
| #105 | How to Set Boundaries in your Interior Design Business (& Life) | 17 mars 2026 | 00:35:08 | |
Interior Designer's Business Blueprint In this episode, Becca and I talk about the role boundaries play in building a sustainable interior design business. We explore why boundaries can feel difficult to set — especially for women and service-based entrepreneurs — and how designers can begin creating healthier expectations around time, scope, communication, and client relationships. In this episode, we discuss:
If you're ready to build a design business that supports your life — not the other way around — I'd love to invite you inside the Interior Designer's Business Blueprint + Membership. Inside, we help designers refine their processes, strengthen their pricing and positioning, and build profitable businesses with the support of a thoughtful, collaborative community. Doors are open through March 22, so if this conversation resonated with you, now is the perfect time to learn more and join us. Mentioned in this episode:
🎯 Learn More: Interior Designer's Business Blueprint - https://www.designersoasis.com/join WANT MORE? 🛒 Template Shop - 10% off the shop PODCAST10 (Limit one use per customer) 🔖 Interior Design Business Articles ⬇️ Free Resources FOLLOW ALONG 🤳Instagram 📍 Pinterest 📺 YouTube ------------------------------------- ***Rate, Review, & Follow on Apple Podcasts*** FOLLOW this channel so you never miss an episode! - https://www.youtube.com/@DesignersOasis EPISODE WEBSITE ⇗- designersoasis.com/episode/how-to-set-boundaries-in-your-interior-design-business | |||
| #104 | Take a Look Inside the Interior Designer's Business Blueprint with Esther Ellard & Colleen Slack | 12 mars 2026 | 00:43:58 | |
Interior Designer's Business Blueprint "You don't have to build your business someone else's way—you get to build it around your values, your lifestyle, and the way you actually want to live." What if the biggest shift in your business doesn't come from working harder, but from getting clearer about what actually matters to you? In this episode, I'm joined by two longtime Designer's Oasis members, Esther Allard and Colleen Slack, for an honest conversation about building an interior design business that feels profitable, aligned, and sustainable. We talk about the power of community, the importance of setting boundaries, and how defining success for yourself can completely change the way you run your business. Esther shares how a painful client experience became the catalyst for stronger boundaries, better pricing, and a business built around her faith and family. Colleen shares how she evolved her firm over time and stepped into a more differentiated brand by incorporating human design and nervous system regulation into her design process. This conversation is such a powerful reminder that there is no one right way to build a successful interior design business. The goal isn't to copy someone else's formula. It's to create a business that supports your values, your lifestyle, and the work you want to be known for. If you've been craving more clarity, more confidence, or more support as you grow, this episode will remind you that you do not have to figure it all out alone. In this episode, we cover:
WANT MORE? 🛒 Template Shop - 10% off the shop PODCAST10 (Limit one use per customer) 🔖 Interior Design Business Articles ⬇️ Free Resources FOLLOW ALONG 🤳Instagram 📍 Pinterest 📺 YouTube ------------------------------------- ***Rate, Review, & Follow on Apple Podcasts*** FOLLOW this channel so you never miss an episode! - https://www.youtube.com/@DesignersOasis EPISODE WEBSITE ⇗- designersoasis.com/episode/look-inside-interior-designers-business-blueprint | |||
| #103 | How to Handle Imposter Syndrome in Interior Design (And Why It Shows Up at Every Level) | 28 févr. 2026 | 00:49:48 | |
Imposter syndrome gets tossed around constantly in the design world — but what if it's not a syndrome… it's just a temporary feeling (and one we can learn to move through)? In this episode, we unpack why "imposter syndrome" might be the wrong label, how it can turn into an excuse that keeps you stuck, and what to do when those thoughts show up mid-project, mid-pivot, or mid-big-decision. We talk about the difference between filling real knowledge gaps (skills, systems, confidence builders) and rewiring your inner dialogue (self-talk, visualization, affirmations, community support). If you've ever questioned whether you "belong" because you don't have the "right" credentials, background, or path — this one is your reminder: you're allowed to build success in a way that fits your life. In this episode, we cover: 👉 Why we should stop pathologizing imposter syndrome (and what to call it instead) 👉 "Imposter feelings" vs. an identity you carry around 👉 How imposter talk can quietly become an excuse for staying small 👉 What to do when comparison spirals start while scrolling Instagram 👉 The power of the right next step (instead of needing a 5-year plan) 👉 Practical tools: visualization, affirmations, asking for support, and reflecting on hard things you've already done 👉 Why confidence matters in hard client conversations (especially budget conversations) 👉 How community helps you move through self-doubt faster Join the Business Blueprint Reset If you're feeling stuck, heavy, or like your business requires more effort than it should, Kate invites you to the Business Blueprint Reset — a 4-day experience designed to help you get quiet, reconnect with what matters, and uncover what's really driving your stress or indecision. Visit designersoasis.com/reset to learn more and register. Mentioned in this episode:
FOLLOW ALONG 🤳Instagram 📍 Pinterest 📺 YouTube ------------------------------------- ***Rate, Review, & Follow on Apple Podcasts*** FOLLOW this channel so you never miss an episode! - https://www.youtube.com/@DesignersOasis EPISODE WEBSITE ⇗- designersoasis.com/episode/imposter-syndrome | |||
| #102 | Nurturing Your Creativity as an Interior Designer | 25 févr. 2026 | 00:50:34 | |
Interior Designer's Business Blueprint Creativity isn't just for "artsy" people — it's a key part of being a great designer, problem-solver, and business owner. In this episode, we talk about what creativity actually is (hint: it's not just painting or making something pretty), why stress can shut it down, and how wellness, community, and novelty can help you reconnect with the part of you that sees possibilities. We also explore why so many high-achieving designers struggle to make time for creativity "just because," how chronic stress can narrow your thinking, and why small changes — like coworking, taking a different route home, or putting yourself in the "path of awe" — can unlock new ideas and energy. Plus, I share a personal shift I've noticed over the last few years: as my health improved (sleep, alcohol-free living, stress support), my creativity came back online in a way that made me feel like a better designer, leader, and human. In this episode, we cover:
EPISODE WEBSITE ⇗- designersoasis.com/episode/nurturing-creativity-for-interior-designers | |||
| #101 | Permission to Pivot: Redefining Success on Your Own Terms | 19 févr. 2026 | 00:42:05 | |
"Sometimes we think one thing is the goal, but as we start moving through it, it shifts and pivots. The goal might stay the same—but the how can change." In this episode, we dive into one of the most powerful (and often uncomfortable) parts of entrepreneurship: pivoting. Whether you're evolving your services, redefining success, or quietly questioning whether the path you're on still fits, this conversation is a reminder that change isn't failure—it's growth. Here's a glance at this episode… 👉 Why pivoting isn't failure—but often a sign of growth and deeper alignment 👉 How to recognize when you're forcing yourself into someone else's version of success 👉 The importance of clarifying your values before making big business decisions 👉 How seasonality (in life and in business) can shape your services and revenue model 👉 Why giving yourself permission to change may be the most strategic move you make Mentioned in this episode:
🎯 Learn More: Interior Designer's Business Blueprint - https://www.designersoasis.com/blueprint WANT MORE? 🛒 Template Shop - 10% off the shop PODCAST10 (Limit one use per customer) 🔖 Interior Design Business Articles ⬇️ Free Resources FOLLOW ALONG 🤳Instagram 📍 Pinterest 📺 YouTube ------------------------------------- ***Rate, Review, & Follow on Apple Podcasts*** FOLLOW this channel so you never miss an episode! - https://www.youtube.com/@DesignersOasis EPISODE WEBSITE ⇗- designersoasis.com/episode/permission-to-pivot | |||
| Rewrite the Rules: Build a Business That Feels Like You | 23 sept. 2025 | 01:19:49 | |
For Interior Designers Who Want Profit, Peace, and Portfolio-Worthy Projects Doors are open for the Interior Designers Business Blueprint 2.0 Course and the Designer's Oasis Membership - find out more here! Doors Close September 30th! 🎯 Learn More: Interior Designer's Business Blueprint - https://www.designersoasis.com/join WANT MORE? 🛒 Template Shop - 10% off the shop PODCAST10 (Limit one use per customer) 🔖 Interior Design Business Articles ⬇️ Free Resources FOLLOW ALONG 🤳Instagram 📍 Pinterest 📺 YouTube ------------------------------------- ***Rate, Review, & Follow on Apple Podcasts*** FOLLOW this channel so you never miss an episode! - https://www.youtube.com/@DesignersOasis | |||
| #74 | 20 Time Saving Tips for Interior Designers [REPLAY] | 22 mai 2025 | 01:00:18 | |
What is most important is that you start to recognize the value of your time. Discovering the value of your time includes understanding how important it is to manage, control, and protect it while still remaining flexible as a business owner. In today's episode, we dive deep into time-saving tips tailored specifically for interior designers that will help you handle minor inefficiencies so that you can spend your time in your zone of genius and the areas that are revenue-generating. We'll cover the top areas that tend to take up time - sourcing, email management, and general time management. Here's a glance at this episode…
Mastering the art of time management and creating more space for true productivity and creativity is crucial for achieving success as an interior design business owner. By implementing strategies such as whitespace scheduling, leveraging productivity tools, and embracing efficient communication methods, you can enhance your productivity, reduce stress, and ultimately achieve your business and design goals with greater ease and efficiency. So, whether you're a solopreneur or part of a growing team, investing in effective time management practices can help to create the space you need to do your best work while also increasing your revenue and time for your personal life. Mentioned in this episode:
🎯 Learn More: Interior Designer's Business Blueprint - https://www.designersoasis.com/join WANT MORE? 🛒 Template Shop - 10% off the shop PODCAST10 (Limit one use per customer) 🔖 Interior Design Business Articles FOLLOW ALONG 📺 YouTube ------------------------------------- ***Rate, Review, & Follow on Apple Podcasts*** FOLLOW this channel so you never miss an episode! - https://www.youtube.com/@DesignersOasis Episode Page: designersoasis.com/episode/20-time-saving-tips-for-interior-designers
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| #53 | How to run your Interior Design Consultation like a Pro | 08 mai 2025 | 00:46:02 | |
Want to have better proposals? Start with delivering better consultations. Consultations are the first step in working with your client and the better experience they have, the more likely they will want to work with you Here's a glance at the episode:
Mentioned in this episode:
🎯 Learn More: Designer's Oasis Membership - https://www.designersoasis.com/join WANT MORE? 🛒 Template Shop - 10% off the shop PODCAST10 (Limit one use per customer) 🔖 Interior Design Business Articles FOLLOW ALONG 📺 YouTube ------------------------------------- ***Rate, Review, & Follow on Apple Podcasts*** FOLLOW this channel so you never miss an episode! - https://www.youtube.com/@DesignersOasis designersoasis.com/episode/53Episode Page: designersoasis.com/episode/53 | |||
| #35 | How Hiring can Dramatically Improve your Interior Design Business | 24 avr. 2025 | 00:45:43 | |
Today we are putting pen to paper and talking all about the benefits of hiring for your interior design business. I am passionate about this and feel strongly that every interior designer should have at least one assistant. Here's a glance at this episode…
Mentioned in this episode:
🎯 Learn More: Designer's Oasis Membership - https://www.designersoasis.com/join WANT MORE? 🛒 Template Shop - 10% off the shop PODCAST10 (Limit one use per customer) 🔖 Interior Design Business Articles FOLLOW ALONG 📺 YouTube ------------------------------------- ***Rate, Review, & Follow on Apple Podcasts*** FOLLOW this channel so you never miss an episode! - https://www.youtube.com/@DesignersOasis
Episode Page: designersoasis.com/episode/35 | |||
| #31 | 5 Reasons Why Client's Aren't Moving Ahead with You | 10 avr. 2025 | 00:20:23 | |
You might not always be able to change their minds but if you can look into why a client isn't moving forward with your services, you can find out where you're losing a client and if it's something that you can adjust in your business. In this episode, I'll dive into the 5 reasons why clients aren't moving ahead with you that I've learned over time with tracking and small changes. Here's a glance at this episode…
One of the tools we offer inside the Designers Oasis Membership is the CEO Dashboard which includes a Conversion calculator. The conversion calculator can help you see where prospective clients may be falling off. This is a key metric to track in your business because. Once you can identify that, then you know where you need to improve your process. If this sounds like something you'd like to have in your business, headover to Designer's Oasis to learn more about joining Mentioned in this episode:
🎯 Learn More: Designers Oasis Membership - https://www.designersoasis.com/join WANT MORE? 🛒 Template Shop - 10% off the shop PODCAST10 (Limit one use per customer) 🔖 Interior Design Business Articles FOLLOW ALONG 📺 YouTube ------------------------------------- ***Rate, Review, & Follow on Apple Podcasts*** FOLLOW this channel so you never miss an episode! - https://www.youtube.com/@DesignersOasis Episode Page: designersoasis.com/episode/31 | |||
| #30 | How to Get out of the Perfectionist Trap | 27 mars 2025 | 00:24:10 | |
Aim for excellence and know that perfection is impossible. I want excellence in my business and for projects to be complete and done extremely well, but perfect just won't always happen. Trust me, I get it! I've found that I have been a victim of the perfectionist trap for way too long and am just recently figuring out just how much this has held me back. We are exposed to the pain-free narratives of others while acutely feeling and experiencing our own struggles. Getting to where you want to be is a set of stairs where you are taking one imperfect step at a time. In this episode, we answer questions like…
Resources mentioned in this episode:
🎯 Learn More: Interior Designer's Business Blueprint - https://www.designersoasis.com/join WANT MORE? 🛒 Template Shop - 10% off the shop PODCAST10 (Limit one use per customer) 🔖 Interior Design Business Articles FOLLOW ALONG 📺 YouTube ------------------------------------- ***Rate, Review, & Follow on Apple Podcasts*** FOLLOW this channel so you never miss an episode! - https://www.youtube.com/@DesignersOasis
Episode Page: designersoasis.com/episode/30 | |||
| #29 | Lead Magnet Ideas for Interior Designers | 13 mars 2025 | 00:29:10 | |
People feel more trusting and eager to work with someone when they can see part of the process or learn more about you from the start. Today's episode is all about my favorite lead magnet idea for interior designers to help you find the right type of client from the start, share your process, and streamline your business. In this episode, we answer questions like…
Resources mentioned in this episode:
🎯 Learn More: Interior Designer's Business Blueprint - https://www.designersoasis.com/join WANT MORE? 🛒 Template Shop - 10% off the shop PODCAST10 (Limit one use per customer) 🔖 Interior Design Business Articles FOLLOW ALONG 📺 YouTube ------------------------------------- ***Rate, Review, & Follow on Apple Podcasts*** FOLLOW this channel so you never miss an episode! - https://www.youtube.com/@DesignersOasis Episode Page: designersoasis.com/episode/29
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| #28 | Are these Limiting Beliefs Holding You Back/Keeping you Stuck? | 27 févr. 2025 | 00:33:34 | |
You don't know what is going to work unless you start doing the work. You will ALWAYS be refining so you just have to get started. Limiting beliefs, you know those sneaky thoughts that creep in sabotage your progress? When left unchecked, they can wreak havoc on your potential. I hear a lot of limiting beliefs from the designers I work with. Today I'm sharing some of the common limiting beliefs I hear over and over again. We're going to examine 7 of them and try to untangle them. The truth is, if you're feeling stuck in business, it might not be what you're doing (or not doing) that is the problem, rather it may be your thinking or beliefs that are holding you back. In this episode, we answer questions like…
Resources mentioned in this episode:
🎯 Learn More: Interior Designer's Business Blueprint - https://www.designersoasis.com/join WANT MORE? 🛒 Template Shop - 10% off the shop PODCAST10 (Limit one use per customer) 🔖 Interior Design Business Articles FOLLOW ALONG 📺 YouTube ------------------------------------- ***Rate, Review, & Follow on Apple Podcasts*** FOLLOW this channel so you never miss an episode! - https://www.youtube.com/@DesignersOasis Episode Page: designersoasis.com/episode/28 | |||
| #20 | Making Space for the Things that Matter [REPLAY] | 13 févr. 2025 | 00:25:06 | |
You don't want to look back at your life and feel like you missed opportunities to get the most out of life. Whatever it is, these are the things that matter. Leisure matters. Family time Matters. Time with friends matter. Travel matters. What are the things that matter to you? If we aren't intentional about our time and protect the things that matter, it's too easy to look up and be like, oh my god, I haven't had a proper vacation in 3 years. In this episode, we answer questions like… 👉 How to prepare your business so that you CAN take the time off that you want 👉 How to set expectations with your clients about time away and how that will be handled. 👉 How to plan quarterly, monthly and weekly to set your business up for success while allowing you time away. Mentioned in this episode:
🎯 Learn More: Interior Designer's Business Blueprint - https://www.designersoasis.com/join WANT MORE? 🛒 Template Shop - 10% off the shop PODCAST10 (Limit one use per customer) 🔖 Interior Design Business Articles FOLLOW ALONG 📺 YouTube ------------------------------------- ***Rate, Review, & Follow on Apple Podcasts*** FOLLOW this channel so you never miss an episode! - https://www.youtube.com/@DesignersOasis Episode Page: designersoasis.com/episode/20
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| #14 | How to Attract Full-Service Interior Design Clients [REPLAY] | 23 janv. 2025 | 00:37:18 | |
In today's episode, we discuss how to attract the right kinds of clients for full-service interior design projects. It can be challenging to find clients who are wanting to commit full-service so I am going to share a few methods and tips for attracting these types of clients. We are also going to dive into the benefits of full-service design (for clients and designers), how to attract the right clients and how to actually manage a full service project. In this episode we discuss:
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| #11 | Managing Client Expectations During Renovation [REPLAY] | 09 janv. 2025 | 00:15:30 | |
In today's episode, we discuss how client expectations start at the beginning of the design process. It's imperative to build a good relationship with your client. Make sure you are open, honest, communicative, and direct. This will translate to more business in the future, through referrals or future projects. In this episode we discuss:
More from Designer's Oasis 📝Episode Shownotes ⇗-www.designersoasis.com/episode/11
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| #101 | What's Next for the Designer's Oasis Podcast? | 19 déc. 2024 | 00:31:16 | |
Designer's Oasis Membership In today's episode, I share the next steps for this podcast, where to find me and what's next for Designer's Oasis! Here's a glance at this episode…
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| #100 | Going Alcohol-Free - The Surprising Joys and Benefits of Ditching Alcohol | 12 déc. 2024 | 01:00:10 | |
Designers Oasis Membership In today's episode, I'm opening up about going alcohol-free this year and the impact this decision has had on my health, my work, and my relationships. I had gotten to a point where my anxiety had gotten worse and I suspected my alcohol use was a way to manage anxiety. I knew it was impacting my day-to-day energy, mood, stress levels, and anxiety. It started when we moved to Texas and I was struggling, then we moved back to Colorado and Covid happened. My drinking had worsened but I just couldn't quit. I chose to try out a Dry January and ended up where I am today. Here's a glance at this episode…
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| #99 | Running an Efficient and Joyful Design Firm with Andi Morse | 07 nov. 2024 | 00:47:53 | |
Interior Designer's Business Blueprint I sat down with Andi Morse of Morse Design in Atlanta in today's episode. Andi shared how she believes offering multiple services is the key to getting your foot (literally and figuratively) in the door with clients. We chatted about good processes and protecting your creative energy, hiring, and business growth. Andi's down-to-earth sensibility has helped her run an efficient and creative design firm. Here's a glance at this episode…
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| #98 | Unlock An Enduring Business by Nurturing Client Relationships with Gideon Mendelson | 31 oct. 2024 | 01:01:52 | |
Interior Designer's Business Blueprint In today's episode, I sat down with Gideon Mendelson of the Mendelson group in New York. Gideon is one of the smartest, most honest, and down-to-earth designers I have ever had the pleasure of meeting. Our chat is a masterclass in running a business that endures. Gideon, who grew up in New York, had the privilege of being able to look over the shoulder of his late mother, Mimi Mendelsen, a highly sought-after interior designer in her time. Fast forward to today, and Gideon credits both of his parents as well as his early career influences, college, and his tennis career with helping to shape his work ethic, business acumen, and creative spirit. Today, he is at the helm of his design firm working with clients nationwide. Gideon and I chat about his process for onboarding clients and gaining their trust. We talk about the reality of being a multifaceted designer who understands business and design and the importance of surrounding yourself with the right people, as well as the real value of nurturing clients throughout their experience, which can lead to lifelong clients and friendships for a business that endures. This is a don't miss episode! Here's a glance at this episode…
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| #97 | Managing Change in the Interior Design Industry with Maggie Griffin | 24 oct. 2024 | 00:39:36 | |
Interior Designer's Business Blueprint In today's episode, I sat down with Maggie Griffin of Maggie Griffin Design, a full-service residential interior design firm in Gainesville, Georgia. Maggie is known for her modern Southern Living style with spaces that are freshly classic and comfortable for everyday life. We share about the changes we've seen in the design industry since the pandemic, especially regarding lead times and project costs. We also talk about managing client expectations from those who might be looking for what Maggie calls a "move that bus moment" and how she can educate clients on what to expect without scaring them off. Here's a glance at this episode…
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| #96 | Growing an Interior Design Team with Gabriela Eisenhart | 17 oct. 2024 | 00:50:09 | |
Interior Designer's Business Blueprint In today's episode, I sat down with Gabriela Eisenhart of Silo Studios in Atlanta, Georgia. She and her team help clients nationwide infuse homes with their fresh, modern aesthetic that pushes boundaries while still being livable. We talked about the evolution of SIlo Studios how she manages a team today that helps move projects from concept to completion. Here's a glance at this episode…
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| #95 | Navigating High Point Market with Marisa Wilson | 10 oct. 2024 | 00:40:16 | |
Interior Designer's Business Blueprint In today's episode, I got to sit down with Marisa Wilson, the creator of The Cool Girl's Guide to High Point, a fun and insightful resource designed to help designers navigate the expansive High Point Market. Her guide offers insider tips, must-visit showrooms, and advice from industry leaders, making it a go-to for anyone attending the event, covering 12 million square feet of showroom space. In addition to The Cool Girl's Guide to High Point, Marisa runs Marisa Wilson Interior Design, her Charlotte-based residential design firm. She's known for her playful yet thoughtful design approach, aiming to make the process enjoyable for her clients. Marisa also has a reputation for blending creativity with practicality, helping people create spaces that reflect their personalities. So how can you make the most of your High Point Market experience? Here's a glance at this episode…
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| #94 | Diversifying your Interior Design Portfolio with Dan Mazzarini | 03 oct. 2024 | 00:59:17 | |
Interior Designer's Business Blueprint In today's episode, I had a chance to sit down with Dan Mazzarini, Principal and Creative Director at BHDM Design & ARCHIVE by Dan Mazzarini. BHDM Design is an award-winning, bi-coastal, multi-disciplinary firm offering residential, commercial, and hospitality design services. ARCHIVE by Dan Mazzarini provides a curated selection of home and lifestyle products, shopped from all of his favorite resources. Through ARCHIVE, Dan educates, encourages, and inspires a global network of consumers to incorporate luxury to their everyday lives. We talk about balancing diversifying your portfolio and niching down. We talk about having a signature style and creating "memory points" on projects. We also dive into a new project ARCHIVE by Dan Mazzarini. Here's a glance at this episode…
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| #93 | The Risk-Averse Guide to Switching to an Interior Design Career with Rasheeda Gray | 26 sept. 2024 | 01:01:16 | |
Interior Designer's Business Blueprint In today's episode, I catch up with Rasheeda Gray, founder of Gray Space Interiors to discuss her transition from a corporate marketing career to interior design. She emphasizes the importance of mentorship and the value of insider tours at High Point Market. Rasheeda and I discussed her journey, including her gaining her first client in 2016 and making the decision to go full-time in 2018. Rasheeda shares her approach to balancing work with her husband's general contracting business and hiring a business coach. Rasheeda and I also discuss the progress in elevating black designers in the industry and her hope for continued growth and representation. Here's a glance at this episode…
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| #92 | How To Establish Healthy Boundaries with Interior Design Clients | 19 sept. 2024 | 00:13:54 | |
Interior Designer's Business Blueprint In today's episode, I share the importance of establishing healthy boundaries with clients. We all need that, right? It is essential in order to maintain a positive, professional relationship while protecting your time, energy, and well-being. Holding healthy boundaries is vitally important to avoiding burnout. Here's a glance at this episode…
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| #91 | 3 Things I Obsess Over with Interior Design Clients | 12 sept. 2024 | 00:36:13 | |
Interior Designer's Business Blueprint In today's episode, I am sharing the top 3 things that I OBSESS over when it comes to my interior design clients. These are the things that I truly believe make your business sustainable and keep it fun and enjoyable without all of the overwhelm and frustration. So what are the 3 things I obsess over? Here's a glance at this episode…
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| #90 | How to Create A Paid Waitlist for Interior Design Clients | 05 sept. 2024 | 00:22:48 | |
Interior Designer's Business Blueprint In today's episode, I walk interior designers through why I believe that a paid waitlist is a good idea when you have that ideal client you want to work with but you just aren't able to take them on immediately. By creating a paid waitlist opportunity, you offer both yourself and the client the ability to commit to working together. I have found that clients who are willing to be put on a waitlist, are going to naturally prioritize design over a timeline, which is exactly who I want to work with. I use a paid waitlist anytime I can't start on a project for at least 4 - 6 weeks. Here's a glance at this episode…
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| #89 | That's Not Working Anymore - How to Pivot In Business | 29 août 2024 | 00:27:25 | |
Interior Designer's Business Blueprint "Pivoting is a sign of growth" In today's episode, I share why we sometimes need to pivot in business and then dive into how we can pivot. Often, when it comes to our own business, we find that we get stuck doing the same things repeatedly even if they aren't working anymore. Just a few scenarios where this may happen include being unrealistic with client budgets, timelines, and expectations or our systems for creating and developing proposals and presentations. When we take some time to reflect on how we are doing specific tasks in our business, we find that they aren't as effective as they may have once been and it's time to pivot. This may include small micro-changes or it may involve big sweeping changes. Here's a glance at this episode…
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| #54 | Revenue Generating Activities for Interior Designers [REPLAY] | 22 août 2024 | 00:26:11 | |
Interior Designer's Business Blueprint Energy begets energy. Money is energy. If we know that energy begets energy, what happens in your business when you sit down and you spend the time to commit some energy towards revenue generating activities and lead generating activities? In today's episode we are talking about revenue-generating activities and what that means, how and when to do these activities and how they keep your business thriving! This episode was inspired by a listener question that we received from Julia, "Hi Kate, I've followed your advice and starting batching my days so that I have more focus and not drawn in 100 different directions at once. I've set aside Mondays as my Marketing & Money Mondays. The problem is, I don't always know what to do with this dedicated time. Can you provide some specific examples of revenue generating activities that I can be focusing on during this time? Thanks so much. I appreciate everything."
Here's a glance at the episode:
Mentioned in this episode:
🎯 Learn More: Interior Designer's Business Blueprint - https://www.designersoasis.com/blueprint Have a question you want to ask Kate? Head over to designersoasis.com/askkate. We want to hear from you. We particularly love helping you with mindset shifts, dealing with tricky situations, and all things interior design business related. WANT MORE? 🛒 Template Shop - 10% off the shop PODCAST10 (Limit one use per customer)
FOLLOW ALONG 📺 YouTube ------------------------------------- ***Rate, Review, & Follow on Apple Podcasts*** FOLLOW this channel so you never miss an episode! - https://www.youtube.com/@DesignersOasis EPISODE WEBSITE ⇗- designersoasis.com/episode/54 | |||
| #52 | 5 things I'd do differently if I was starting from scratch [REPLAY] | 15 août 2024 | 00:26:06 | |
Interior Designer's Business Blueprint Today's episode is all about looking back and sharing with you all the 5 things I would do differently if I was starting from scratch again. I reflected back on what I would tell a new interior designer getting started in the industry. Here's a glance at the episode:
Mentioned in this episode: 🎯 Learn More: Interior Designer's Business Blueprint - https://www.designersoasis.com/blueprint WANT MORE? 🛒 Template Shop - 10% off the shop PODCAST10 (Limit one use per customer) FOLLOW ALONG 📺 YouTube ------------------------------------- ***Rate, Review, & Follow on Apple Podcasts*** FOLLOW this channel so you never miss an episode! - https://www.youtube.com/@DesignersOasis EPISODE WEBSITE ⇗- designersoasis.com/episode/52 | |||
| #50 | 3 Reasons Interior Designers Stay Stuck and Broke [REPLAY] | 08 août 2024 | 00:32:23 | |
Interior Designer's Business Blueprint Have you been at this a while, but for some reason you can't seem to either get to that next level revenue goal you've set and you feel stuck at the level you're at? Today's episode is all about the habits that keep you stuck and broke. Those habits that keep holding you back and are keeping you from really thriving in your business. I want to share what I see often that keeps interior designers in a perpetual loop and how to make mindset shifts to really make some adjustments and gain some clarity. Here's a glance at the episode:
Mentioned in this episode:
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| #8 | Services & Pricing Guide - Why your Business Needs On [REPLAY] | 01 août 2024 | 00:28:27 | |
Years ago, I had a wonderful Discovery Call with a photographer who I was interviewing for a project. When we wrapped up, she sent me a drop-dead gorgeous PDF that showcased her work and also broke down her process and all of the investment details. She offered premium services and it was a huge investment for me. I wasn't ready to commit over the phone; however, after spending time reviewing the guide she sent, I decided to proceed and guess what…she got the job. It was at this point, that I decided, I needed to create my own guide, which I call the "Services & Investment Guide." And let me tell you my friend, it has been a game changer in my business. I convert more potential leads into happily paying clients faster and with greater ease. In this episode we answer questions like…
Here's a glance at this episode… [05:05] We discuss how I use the guide in my Discovery Call to complement what we discuss and what may be ideal for their project. [06:30] I share 3 things the Design Services and Investment Guide helps you achieve in your business. [09:50] I start answering some of the commonly asked questions like "isn't this info already on my website?" and why this guide is necessary to help present the right information at the right time. [11:50] How is the Design Service and Investment Guide different than your Welcome Guide? I share a few reasons why I use both and how they differ. [13:52] I jump into what is included, how to create, and how to grab a template if you don't want to start from scratch! [24:58] My Challenge for you this week! If you don't already have a Services and Investment guide for your business, get started on that this week! Resources mentioned in this episode:
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| #5 | How to Create a Successful Client Welcome Packet [REPLAY] | 25 juil. 2024 | 00:33:13 | |
Think about what your clients are experiencing. (Hint - Your clients will give you these words.). Look back at their intake forms and use their words. This episode focuses on all things involving the welcome packet that you deliver to your clients. We will talk about how to create a professional, beautifully designed welcome packet and how to use it best as well as dive into some of the specifics of what pages to include. We will also talk about a few misconceptions surrounding the welcome packet. In this episode we answer questions like…
Here's a glance at this episode… [03:00] How the welcome package sets the stage for what it will be like working with you and gets your clients really excited for what's to come. [03:54] I share with you 2 common misconceptions about the welcome packet. (Hint: when should it be delivered and the purpose of the welcome packet) [07:40] I break down what's included in the welcome packet and how to use each piece. [26:30] I share about my favorite ways to print and source for my welcome packets so that you can print the best product for your client facing packets! Resources mentioned in this episode:
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| #4 | 10 Elements to Define your Interior Design Services [REPLAY] | 18 juil. 2024 | 00:27:24 | |
Having clearly defined design services is paramount to running an efficient and organized business. It not only helps you get clear on the details such as the deliverables, the investment, and the timeline, but it also helps you to talk about your services to your clients with clarity and confidence. And let's be honest, confidence is what we're after here right? You can also use the details to help you put together those very important client deliverables such as your Services & Investment Guide or your welcome package. In this episode we answer questions like…
Here's a glance at this episode… [03:00] I dive into the importance of documenting and organizing the details of the services you offer and why everyone on your team must have a clear way to access and use this information. [05:05] How to name your service (quick tip: keep it simple!) [06:40] I talk about how to describe each service, what it entails, and how to clearly define what you are offering. I also discuss how to lay out what is NOT included, how you will communicate with your client and how you will make sure this is all clear from the start. [13:20] I share how to plan out timelines for each project and set up timeframes for the design services you will be offering. [16:13] How to set up your terms for your different offerings. Minimum fees, travel times, and how to book your services. Resources mentioned in this episode:
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| #3 | Being Boutique - 3 Ways to Serve Your Clients so they Become Natural Evangelists for Your Work [REPLAY] | 11 juil. 2024 | 00:29:30 | |
"Being boutique is about delighting your client EVERY STEP OF THE WAY." - Kate Bendewald Today we are going to talk about what it means to "Be Boutique" in your business. Being boutique doesn't have anything to do with being small. It has everything to do with how you show up and serve your clients - and when done well, experiencing the natural benefits such as being able to charge more and cherry pick the clients and projects you want to work on. Sounds pretty good right? In this episode we answer questions like…
Here's a glance at this episode… [03:20] I discuss what it means to actually "Be Boutique" and how we take the incredible responsibility of being given the keys to our clients spaces and providing that top-notch service. [05:00] I dive into how to delight your clients by doing ordinary things extraordinarily well. [16:45] I share how I prepare your clients for the inevitable mishaps that will occur so that they feel supported! [21:50] I share how to stay connected during a project so that you are always top of mind to your clients. Resources mentioned in this episode:
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| #2 | 5 Types of Interior Design Services to Consider Offering [REPLAY] | 04 juil. 2024 | 00:42:09 | |
"You don't need to do it all! Think about your personality and what is a good fit for YOU and your clients." - Kate Bendewald When it comes to design services and the different options that we, as interior designers, have when it comes to what we each offer, I don't believe in a one-size-fits-all approach. In many cases, designers today don't want to do procurement due to lead times, construction costs and delays, etc. Many of you may want to have a menu of options for clients. In this episode, I share what I feel are the 5 types of interior design services that you should consider offering, what they are, what the pros and cons are, and who they are ideal for. I will throw out one caveat. In this episode I am talking about generally accepted practices in interior design. Will there be exceptions? Absolutely. This is intended to provide a framework for how to think about the different types of services you might offer and how to decide which ones are in alignment with the types of clients you want and the kind of design career you want. In this episode, we answer questions like…
Here's a glance at this episode… [3:00] Why I don't feel like an interior designer should offer all types of services, but rather choose what interior design services are best for their business. Why offering a ladder of services may be a better fit. [5:20] We dive into what full-service design includes and involves, how the project management may work, and the pros and cons. [10:30] I share how I use design-only services in my business, the pros and cons as well as who this is ideal for. [18:05] Consultation only services and how you can set these up by offering advice and design direction only, without drawings or detailed specifications. [21:50] Offering services remotely via E-Design services - when they can work, who they work best for, and all of the pros and cons. [29:45] One of my favorite services to offer, Designer for a Day - how much can you achieve in a day, how do you charge, what is really possible? [35:27] Wrapping up with a few thought-provoking questions to get you on the right track! Resources mentioned in this episode:
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| #88 | What You Need to Know Before Starting an Interior Design Business | 27 juin 2024 | 00:37:38 | |
Interior Designer's Business Blueprint In today's episode, I am answering a listener question for our #dearkate entries! This question comes from Melissa, who wants to know about starting their own business? Melissa says: "Interior design has been a part of my life for decades. But I haven't worked in this field professionally. After graduating from an interior design program, I'm considering going right for it and opening my own design firm. I feel confident in my ability to design for clients. However, I feel uneasy not having any real world professional experience. I want to do right by my clients and enjoy my second career as much as possible. What do you think I need to know before deciding to go for it? PS thank you so much for sharing valuable specific insights on the podcast. I have learned so much from you. And I'm so grateful." Here's a glance at this episode…
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| #87 | Publicity and Marketing Strategies for Interior Designers with Selena Soo | 20 juin 2024 | 00:45:24 | |
Interior Designer's Business Blueprint In today's episode, I chat with Selena Soo and Sharon Stokes. Selena Soo is a publicity and marketing strategist for visionary entrepreneurs and experts who has helped clients and students get featured in places like Domino, The Oprah Magazine, Forbes and Inc, and land interviews on popular podcasts and national television. Joining her today is Sharon Stokes, her head of publicity programs and senior media coach who has served as a TV producer for close to 20 years, producing interviews with notable personalities, including Oprah, Richard Branson, Marie Forleo, and Gabrielle Bernstein. I have personally worked with Sharon and Selena and my very first publicity pitch after working with them was accepted, and featured in Domino! In today's episode we chat all about the best ways to get featured and gain the publicity you want for your interior design business. Here's a glance at this episode…
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| #86 | Big Thinking to Create an Extraordinary Interior Design Business with Andrea Liebross | 13 juin 2024 | 01:01:11 | |
Interior Designer's Business Blueprint In today's episode, I am joined by Andrea Liebross, a dynamic business and life coach who specializes in empowering unapologetically ambitious women entrepreneurs. Andrea is not only a seasoned speaker but also the insightful host of the Time to Level Up podcast. With a unique approach, Andrea guides her clients to merge Big Thinking with robust systems, creating a powerful synergy that propels them toward success. Her mission is to help women entrepreneurs not only achieve their goals but also unlock the freedom of time, money, and energy they passionately seek. In September 2023, Andrea achieved a remarkable milestone by releasing a best-selling book, "She Thinks Big: The Entrepreneurial Woman's Guide to Moving Past the Messy Middle and into the Extraordinary," accompanied by a transformative workbook. Through her work, Andrea has become a beacon of inspiration for those navigating the challenges of entrepreneurship, offering practical insights and strategies to navigate the journey from uncertainty to extraordinary success. Here's a glance at this episode…
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| #85 | Is SketchUp Pro Good for Interior Designers with Tammy Cody | 06 juin 2024 | 00:47:08 | |
Interior Designer's Business Blueprint In today's episode, I'm catching up with Tammy Cody, founder and instructor at SketchUp for Interior Designers where she has taught 1000's of interior designers exclusively for over a decade how to master SketchUp so they can streamline their productivity while producing beautiful and organized drawing sets to accurately convey their ideas to clients and contractors. Here's a glance at this episode…
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| #84 | Turning Tragedy into Light with Interior Designer Britt Davis | 30 mai 2024 | 01:04:53 | |
Interior Designer's Business Blueprint In today's episode, I sat down with the very talented, warm, smart, and creative, Britt Davis of Art & Adorn in Charlotesville Virginia. Britt is mother to 4 kids, she's an artist, interior designer, event planner, and retreat host at her farm - Glentivar Farm. Twice a year she and her best friend Molly Crouch who you can find in this episode host a day-long retreat for women called Tonic and Bloom. The retreat is a day of pause and reflection where guests can enjoy a variety of "tonics" such as exploring the farm, reading, resting, soaking in the pool, making art, and getting a massage. All while being fed delish farm fresh food prepared by Britt and Molly's husbands. I asked Britt to join me this month specifically as we are celebrating Mental Health Awareness month. Britt and I discuss mental health, navigating life as an Enneagram 7, building an interior design and event business, all while raising kids. There is a brief discussion of suicide which may be distressing or triggering for some individuals. I want to remind you that there are resources available. If you or someone you know is struggling with suicidal thoughts, you don't have to go through this alone. Please seek support from a mental health professional, a trusted person, or a crisis support service. We have linked to resources below. Here's a glance at this episode…
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| #83 | How to Balance Creativity and Entrepreneurship in your Interior Design Business with Amber Guyton | 23 mai 2024 | 01:06:15 | |
Interior Designer's Business Blueprint In today's episode, I got to sit down and chat with Amber Guyton, the creative mind behind Blessed Little Bungalow. She's a marketer, a Financial Services Advisor turned blogger, influencer interior designer, and now a collaborator with companies like World Market and Mitchell Black, where she recently launched a beautiful line of wallpapers. Her work has been featured in HGTV Magazine, House Beautiful, Forbes Architectural Digest, Ebony Apartment Therapy, Domino, Atlanta Homes and Lifestyle, and many more. Amber's designs are beautiful color-filled homes that she designs exclusively for her clients, both locally and nationwide. Here's a glance at this episode…
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| #82 | How To Harness the Power of Transitional Moments in your Life with Cerissa McKinnis | 16 mai 2024 | 00:50:05 | |
Interior Designer's Business Blueprint In today's episode, I'm catching up with Cerissa McKinnis of Industrious Interiors in San Antonio Texas who offers luxury kitchen and bath design and whole home transformations. She's a long-time member inside the Interior Designer's Business Blueprint but today we are talking about a book she's written - Navigating the Liminal Places: How to harness the power of transitional moments in your life. Here's a glance at this episode…
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| #81 | Real Talk about Managing Anxiety and Growing your Interior Design Business with Christina Canales | 09 mai 2024 | 01:00:47 | |
Interior Designer's Business Blueprint In today's episode, Christina Canales joins me to discuss the importance of building a successful interior design business through fostering relationships with vendors and clients, and collaborating with other designers. We dive into the value of communication, mutual support, and taking back control of the sales process to navigate challenges. We share strategies for managing anxiety and impostor syndrome, including perspective-taking, reframing negative thoughts, and recognizing that these feelings are common and fixable. Here's a glance at this episode…
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| #80 | 8 Problem Solving Strategies for Interior Designers When Things Go Wrong | 02 mai 2024 | 00:43:38 | |
Interior Designer's Business Blueprint Have you ever had a client who is questioning your most recent invoice, they want to do something outside of your contract terms, or they misunderstood information? So what can you do to salvage the relationships? In today's episode, I tackle a listener question on how to handle challenging client situations. I'm sharing 8 strategies that can help you in ANY sticky situation and hopefully bring a resolution without sacrificing your dignity or your income. If you haven't yet faced a challenging client situation, you simply haven't been in business long enough. Certainly, these situations are minimized with the more experience you have because you know what to look for, and how to circumvent issues that arise, and you have more confidence to take the wheel on projects. Here's a glance at this episode…
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| #79 | 3 Bookkeeping Mistakes Interior Designers Make with Morgan Boudreaux | 25 avr. 2024 | 00:58:32 | |
Interior Designer's Business Blueprint The messes never clean themselves up but somebody who knows what they're doing has to get in there to help kind of right this ship. In today's episode, Morgan Boudreaux, from Business by the Book, a full-service accounting firm that works directly with interior designers across the country joins me. Business by the Books started as a family-run business founded by Morgan's mother, Sherry Wilson. Today they have a team of bookkeepers who are passionate about taking care of financial tasks so that their clients can do the things that they love, design, create and build successful businesses, and spend time with their families. They have been my personal and trusted bookkeepers for four years and I can share firsthand the difference when working with their team who truly understands finances around interior design businesses. Here's a glance at this episode…
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| #78 | How to Handle Financial Ebbs and Flows in your Interior Design Business with Jenny Karlsson | 18 avr. 2024 | 01:12:09 | |
Interior Designer's Business Blueprint In today's episode, we have a returning guest, and my friend Jenny Karlsson - a certified money coach helping creative entrepreneurs develop practical financial resilience and stability strategies. She's also the creator of the Money Compass Deck, a tangible tool to help you cultivate your connection with money. Jenny offers a safe, shame-free environment to help creatives develop a healthy relationship with money so that they can experience greater ease and freedom. Today, we are exploring the idea of financial resilience - what it is and how we can employ certain strategies daily to help us strengthen our relationship with money while handling the ebbs and flows of being an entrepreneur. Here's a glance at this episode…
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| [REPLAY] #43 | 7 Money Routines for Interior Designers | 11 avr. 2024 | 00:37:23 | |
Interior Designer's Business Blueprint In today's episode I want to share the 7 money tips that I live by as an interior designer! Maybe finances come easy for you or maybe you're more like me where it needs to be built into your schedule and you need a clear list of what needs to be done, what needs attention, and what to focus on. Here's a glance at this episode…
Resources mentioned in this episode:
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| #77 | Financial Strategies for Interior Designers with Carla Titus | 04 avr. 2024 | 00:56:14 | |
Interior Designer's Business Blueprint On today's episode, Carla Titus, the founder and CEO of Wealth & Worth Within shares about finances, scaling, profitability, and her mission to empower business owners to take control of their finances to grow profits, have cash in the bank, and pay themselves, so they can build personal wealth. Carla loves working with interior designers to help them achieve financial clarity and peace of mind so you can get back to the work you enjoy doing. Working as a fractional CFO, Carla can consult with interior designers looking to grow their business profitability and scaling their businesses sustainably. In this episode, we discuss how to use hiring, outsourcing, contractors and more to build additional revenue streams and scale your business in a manageable way. Here's a glance at this episode…
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