Culture Lab: the marvelous mad science of how the zeitgeist shapes politics.

Have you ever wanted to put a deeper lens on how culture is shaping our politics? For instance ... How did crypto bros. become a powerful political force? Why is the “right” considered today’s counter culture? And when exactly did green energy become so lib-coded? 

Join data scientists and pollsters, Kyla Ronellenfitsch and Gabe De Roche, each week in the Culture Lab as they bring together the numbers, their own insights, and a special guest, to put one of these loaded questions under the microscope.

A brand new podcast from Air Quotes Media, creators of The Herle Burly, Curse of Politics, and Hotel Pacifico. 

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Culture Lab: the marvelous mad science of how the zeitgeist shapes politics.

Join data scientists and pollsters, Kyla Ronellenfitsch and Gabe De Roche, each week in the Culture Lab as they bring together the numbers, their own insights, and a special guest, to put a loaded question under the microscope.

Thank you for joining us on #CultureLab. Please take a moment to give us a rating and review on iTunes, Spotify or your favourite podcast app.

Watch episodes of Culture Lab via Air Quotes Media on YouTube.

Culture Lab with Kyla and Gabe was created by Air Quotes Media.

The sponsored ads contained in the podcast are the expressed views of the sponsor and not those of the publisher.

Culture Lab: the marvelous mad science of how the zeitgeist shapes politics.

Join data scientists and pollsters, Kyla Ronellenfitsch and Gabe De Roche, each week in the Culture Lab as they bring together the numbers, their own insights, and a special guest, to put a loaded question under the microscope.

Thank you for joining us on #CultureLab. Please take a moment to give us a rating and review on iTunes, Spotify or your favourite podcast app.

Watch episodes of Culture Lab via Air Quotes Media on YouTube.

Culture Lab with Kyla and Gabe was created by Air Quotes Media.

The sponsored ads contained in the podcast are the expressed views of the sponsor and not those of the publisher.

Culture Lab: the marvelous mad science of how the zeitgeist shapes politics.

Join data scientists and pollsters, Kyla Ronellenfitsch and Gabe De Roche, each week in the Culture Lab as they bring together the numbers, their own insights, and a special guest, to put a loaded question under the microscope.

Thank you for joining us on #CultureLab. Please take a moment to give us a rating and review on iTunes, Spotify or your favourite podcast app.

Watch episodes of Culture Lab via Air Quotes Media on YouTube.

Culture Lab with Kyla and Gabe was created by Air Quotes Media.

The sponsored ads contained in the podcast are the expressed views of the sponsor and not those of the publisher.

Culture Lab: the marvelous mad science of how the zeitgeist shapes politics.

Join data scientists and pollsters, Kyla Ronellenfitsch and Gabe De Roche, each week in the Culture Lab as they bring together the numbers, their own insights, and a special guest, to put a loaded question under the microscope.

Thank you for joining us on #CultureLab. Please take a moment to give us a rating and review on iTunes, Spotify or your favourite podcast app.

Watch episodes of Culture Lab via Air Quotes Media on YouTube.

Culture Lab with Kyla and Gabe was created by Air Quotes Media.

The sponsored ads contained in the podcast are the expressed views of the sponsor and not those of the publisher.

Culture Lab: the marvelous mad science of how the zeitgeist shapes politics.

Join data scientists and pollsters, Kyla Ronellenfitsch and Gabe De Roche, each week in the Culture Lab as they bring together the numbers, their own insights, and a special guest, to put a loaded question under the microscope.

Thank you for joining us on #CultureLab. Please take a moment to give us a rating and review on iTunes, Spotify or your favourite podcast app.

Watch episodes of Culture Lab via Air Quotes Media on YouTube.

Culture Lab with Kyla and Gabe was created by Air Quotes Media.

The sponsored ads contained in the podcast are the expressed views of the sponsor and not those of the publisher.

Culture Lab: the marvelous mad science of how the zeitgeist shapes politics.

Join data scientists and pollsters, Kyla Ronellenfitsch and Gabe De Roche, each week in the Culture Lab as they bring together the numbers, their own insights, and a special guest, to put a loaded question under the microscope.

Thank you for joining us on #CultureLab. Please take a moment to give us a rating and review on iTunes, Spotify or your favourite podcast app.

Watch episodes of Culture Lab via Air Quotes Media on YouTube.

Culture Lab with Kyla and Gabe was created by Air Quotes Media.

The sponsored ads contained in the podcast are the expressed views of the sponsor and not those of the publisher.

Culture Lab: the marvelous mad science of how the zeitgeist shapes politics.

Join data scientists and pollsters, Kyla Ronellenfitsch and Gabe De Roche, each week in the Culture Lab as they bring together the numbers, their own insights, and a special guest, to put a loaded question under the microscope.

Host Sources:

• https://www.tiktok.com/@kinji.qc/video/7528783343312276742
• https://www.thecanadianpressnews.ca/national/young-proud-online-quebecs-newest-sovereigntists-hope-to-revive-an-aging-movement/article_2dc14e86-998d-5e2e-96bf-2675cd56a0c8.html
• https://qc125.com/20260301-leg-ind.htm
• https://qc125.com/20260419-leg-ind.htm

Guest "Go-To" Data Source:

• https://www.indigo.ca/en-ca/an-astronauts-guide-to-life-on-earth/9780345812704.html

Random Sample Links:

• https://substack.com/@natesilver/note/c-251637583
• https://ember-energy.org/latest-insights/global-electricity-review-2026/

Thank you for joining us on #CultureLab. Please take a moment to give us a rating and review on iTunes, Spotify or your favourite podcast app.

Watch episodes of Culture Lab via Air Quotes Media on YouTube.

Culture Lab with Kyla and Gabe was created by Air Quotes Media.

The sponsored ads contained in the podcast are the expressed views of the sponsor and not those of the publisher.

Culture Lab: the marvelous mad science of how the zeitgeist shapes politics.

Join data scientists and pollsters, Kyla Ronellenfitsch and Gabe De Roche, each week in the Culture Lab as they bring together the numbers, their own insights, and a special guest, to put a loaded question under the microscope.

Host Sources:

• https://x.com/edels0n/status/2044080758164472058
• https://sproutsocial.com/insights/short-form-video/
• https://yougov.com/en-gb/articles/54298-how-short-form-video-on-social-media-is-impacting-tv-viewership-in-2026
• https://research.mountain.com/insights/audience-deep-dive-generation-z/
• https://bradstulberg.substack.com/p/a-new-study-shows-short-form-video
• https://misinforeview.hks.harvard.edu/article/toxic-politics-and-tiktok-engagement-in-the-2024-u-s-election/
• https://www.pollara.com/wp-content/uploads/2026/04/RoganPodcast-MediaRelease.pdf

Guest "Go-To" Data Source:

• https://www12.statcan.gc.ca/census-recensement/index-eng.cfm

Random Sample Links:

• https://navigatorresearch.org/one-in-five-trump-2024-voters-regret-their-vote/
• https://relaywithkyla.substack.com/p/ai-euphoria-will-kill-your-brand

Thank you for joining us on #CultureLab. Please take a moment to give us a rating and review on iTunes, Spotify or your favourite podcast app.

Watch episodes of Culture Lab via Air Quotes Media on YouTube.

Culture Lab with Kyla and Gabe was created by Air Quotes Media.

The sponsored ads contained in the podcast are the expressed views of the sponsor and not those of the publisher.

Culture Lab: the marvelous mad science of how the zeitgeist shapes politics.

Join data scientists and pollsters, Kyla Ronellenfitsch and Gabe De Roche, each week in the Culture Lab as they bring together the numbers, their own insights, and a special guest, to put a loaded question under the microscope.

Host Sources:

• https://researchco.ca/2026/04/02/climate-change/
• https://reclimate.ca/wp-content/uploads/2025/06/Re.Climate-Public-Opinion-Summary-2025-Report.pdf
• https://researchco.ca/wp-content/uploads/2026/04/Tables_Environment_CAN_02Apr2026.pdf
• https://cleanenergycanada.org/poll-two-thirds-of-canadians-favour-developing-clean-energy-over-fossil-fuels-while-85-wish-to-maintain-or-increase-federal-climate-action/

Guest "Go-To" Data Source:

• Take a break from politics!

Random Sample Links:

• https://academic.oup.com/pnasnexus/article/4/2/pgaf017/8016017?login=false

Thank you for joining us on #CultureLab. Please take a moment to give us a rating and review on iTunes, Spotify or your favourite podcast app.

Watch episodes of Culture Lab via Air Quotes Media on YouTube.

Culture Lab with Kyla and Gabe was created by Air Quotes Media.

The sponsored ads contained in the podcast are the expressed views of the sponsor and not those of the publisher.

Culture Lab: the marvelous mad science of how the zeitgeist shapes politics.

Join data scientists and pollsters, Kyla Ronellenfitsch and Gabe De Roche, each week in the Culture Lab as they bring together the numbers, their own insights, and a special guest, to put a loaded question under the microscope.

Host Sources:

• The Potential of Left Populism
• Pollara

Guest "Go-To" Data Source:

• Kyla Scanlon's newsletter 

Random Sample Links:

• Premiers’ Performance
• Global Leader Approval Rating Tracker 

Thank you for joining us on #CultureLab. Please take a moment to give us a rating and review on iTunes, Spotify or your favourite podcast app.

Watch episodes of Culture Lab via Air Quotes Media on YouTube.

Culture Lab with Kyla and Gabe was created by Air Quotes Media.

The sponsored ads contained in the podcast are the expressed views of the sponsor and not those of the publisher.

Culture Lab: the marvelous mad science of how the zeitgeist shapes politics.

Join data scientists and pollsters, Kyla Ronellenfitsch and Gabe De Roche, each week in the Culture Lab as they bring together the numbers, their own insights, and a special guest, to put a loaded question under the microscope.

Host Sources:

• New Abacus Poll: Liberal Lead Holds as Political Opinion Environment Remains Stable 
• Climate Change Divide Grows Between Americans and Canadians 
• 65% of all Canadians support rent control while just 14% oppose
• ‘A punch in the gut’: Why food costs have become Canadians’ top worry 

Guest "Go-To" Data Source:

• Ettingermentum Newsletter

Random Sample Links:

• Can we expect backlash to another floor crossing? 
• The Age Of Artificial Intelligence

Thank you for joining us on #CultureLab. Please take a moment to give us a rating and review on iTunes, Spotify or your favourite podcast app.

Watch episodes of Culture Lab via Air Quotes Media on YouTube.

Culture Lab with Kyla and Gabe was created by Air Quotes Media.

The sponsored ads contained in the podcast are the expressed views of the sponsor and not those of the publisher.

Culture Lab: the marvelous mad science of how the zeitgeist shapes politics.

Join data scientists and pollsters, Kyla Ronellenfitsch and Gabe De Roche, each week in the Culture Lab as they bring together the numbers, their own insights, and a special guest, to put a loaded question under the microscope.

Host Sources:

• Amusement and recreation industry, 2024 
• HFA Releases 2025 Fitness Industry Benchmarking Report  
• The $2 trillion global wellness market gets a millennial and Gen Z glow-up 
• The creator economy could approach half-a-trillion dollars by 2027  
• Understanding Influencer Earnings Potential 

Guest "Go-To" Data Source:

• Cal Dietz, M.Ed., CSCS

Random Sample Links:

• AI and bots have officially taken over the internet, report finds

Thank you for joining us on #CultureLab. Please take a moment to give us a rating and review on iTunes, Spotify or your favourite podcast app.

Watch episodes of Culture Lab via Air Quotes Media on YouTube.

Culture Lab with Kyla and Gabe was created by Air Quotes Media.

The sponsored ads contained in the podcast are the expressed views of the sponsor and not those of the publisher.