Creative Entrepreneur: A Podcast For Business Growth and Trending News – Details, episodes & analysis

Julie Lokun and Lauren Erickson are joined by Brett Berish, the founder and CEO of Sovereign Brands. Brett, known as the "cocktail king," shares his journey of building not just one, but five successful liquor brands, including the world's fastest-growing premium rum, Bumbu.

• Brand Building Philosophy: Brett delves into his unique approach to brand building, emphasizing the importance of believing in your product, evolving based on feedback, and trusting your gut instincts.
• The "Mud to Marble" Mentality: A phrase borrowed from Rick Ross, which encapsulates the gritty, hands-on process of taking an idea from its raw form to a polished brand.
• Importance of Adaptability: Brett shares his insights on evolving a brand based on audience reactions and the necessity of not sticking rigidly to a plan if it's not working.
• Lessons from Failure: He stresses that success is often built on the lessons learned from failure and the importance of not relying on others to help you make your vision a reality.
• Balancing Personal and Professional Life: Brett discusses how he uses his personal experiences and environment as inspiration for his business, integrating his love for music and good cocktails into his brand’s identity.

• "If anybody's gonna fuck this up, I want it to be me." - On taking ownership and trusting his instincts.
• "Sometimes not having a plan is a great plan." - On the flexibility required in brand building.
• "You have to believe in what you're building." - Emphasizing personal investment in one's brand.

• Partnerships and Authenticity: Brett talks about the importance of aligning partnerships with one's personal interests for authenticity.
• Production Process: An interesting dive into how Brett approaches the production of his drinks, focusing on creating a unique taste profile and distinguishing his products in a competitive market.
• Legacy and Long-term Vision: Brett aspires to create timeless brands that will outlast trends and continue to grow long into the future.

• Sovereign Brands:
• Explore Brett Berish's exceptional line of spirits.
• Sovereign Brands Website
• Connect with Brett Berish: Instagram | Twitter

Julie and Lauren announce that at their upcoming conference, CRE8TIVE CON where they will be creating a signature cocktail called "Creative Juice" using Sovereign Brands' products. Stay tuned for the recipe!

WE ARE CRE8TIVES- www.cre8tivecon.com

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Welcome to The Mediacasters, the ultimate podcast hosted by Julie Lokun. Join us as we delve into the captivating world of media through insightful conversations with CEOs, celebrities, authors, and media experts.

In each episode, Julie Lokun brings you compelling stories and exclusive insights that shed light on the dynamic landscape of the media industry. Discover firsthand accounts from top CEOs, who share their strategies and experiences in navigating the ever-evolving media realm.

(Like Gary Vaynerchuk)!

Be prepared to be starstruck as we feature exclusive interviews with renowned celebrities, who reveal their personal journeys and the pivotal role media played in their careers. Gain valuable wisdom from accomplished authors, who unravel the art of storytelling and its transformative power in the media landscape.

Our pool of media experts unravels the complexities of the industry, offering deep insights into emerging trends, technological advancements, and the future of media. From digital marketing gurus to social media influencers, we cover it all.

The Creative Entrepreneur Podcast is your one-stop resource for industry expertise and inspiration. Whether you're an aspiring media professional or a seasoned veteran, Julie Lokun and her guests provide actionable advice, practical tips, and thought-provoking discussions to help you thrive in this fast-paced and ever-changing world.

Tune in to the Creative Entrepreneur Podcast

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Make Money and Be A Good Human with Shawn Finnegan, a visionary entrepreneur and co-founder of Tax Hive, to explore his entrepreneurial journey, love for networking, and experiences as a parent. Shawn shares the highs, lows, and pivotal lessons he’s learned while navigating business and life.

Discover what fueled Shawn’s leap into entrepreneurship and how he built Tax Hive from the ground up. Key topics include:

• Shawn’s early career and the inspiration behind starting his own business.
• Overcoming challenges in the initial stages of entrepreneurship.
• Pivotal moments that defined his path and his philosophy on adaptability and innovation.

Shawn’s passion for connecting with people shines as he reveals his strategies for effective networking. Highlights include:

• The transformative power of networking in a competitive business world.
• Shawn’s personal approach to building meaningful relationships.
• Tips for introverts to make authentic connections and grow their network.
• How networking has opened doors and created unexpected opportunities.

Shawn reflects on balancing the demands of parenthood and a thriving business, offering heartfelt insights and advice. This segment covers:

• His evolving role as a father and how parenthood has influenced his leadership.
• Strategies for achieving work-life balance and prioritizing family.
• Lessons learned from parenting that have shaped his entrepreneurial mindset.

Tune in to hear Shawn’s incredible story, gain actionable insights, and be inspired by his journey as an entrepreneur, networker, and parent. Don’t forget to subscribe, rate, and share The Creative Entrepreneur Podcast with your network!

• Website: www.cre8tivecon.com
• LinkedIn: Julie Lokun

• Website: Tax Hive
• LinkedIn: Shawn Finnegan

WE ARE CRE8TIVES- www.cre8tivecon.com

Join Our Community And Create A Buzz For Your Business

Welcome to The Mediacasters, the ultimate podcast hosted by Julie Lokun. Join us as we delve into the captivating world of media through insightful conversations with CEOs, celebrities, authors, and media experts.

In each episode, Julie Lokun brings you compelling stories and exclusive insights that shed light on the dynamic landscape of the media industry. Discover firsthand accounts from top CEOs, who share their strategies and experiences in navigating the ever-evolving media realm.

(Like Gary Vaynerchuk)!

Be prepared to be starstruck as we feature exclusive interviews with renowned celebrities, who reveal their personal journeys and the pivotal role media played in their careers. Gain valuable wisdom from accomplished authors, who unravel the art of storytelling and its transformative power in the media landscape.

Our pool of media experts unravels the complexities of the industry, offering deep insights into emerging trends, technological advancements, and the future of media. From digital marketing gurus to social media influencers, we cover it all.

The Creative Entrepreneur Podcast is your one-stop resource for industry expertise and inspiration. Whether you're an aspiring media professional or a seasoned veteran, Julie Lokun and her guests provide actionable advice, practical tips, and thought-provoking discussions to help you thrive in this fast-paced and ever-changing world.

Tune in to the Creative Entrepreneur Podcast and unlock the secrets to success from the visionaries shaping the media landscape. Subscribe now and stay ahead of the curve in this exciting era of media revolution.

Follow us on all social spaces @cre8tivecon

Join The Cre8tive Con Community for FREE for a limited time: https://themediacasters.mn.co

Get our #1 new book release! The book, Audiocasters teaches you how to launch, market, and, monetize your podcast! Get it here!

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Podcast website: https://themediacasters.com

The network webs

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USE THE CODE cre8tive 50 TO SAVE $50 off YOUR TICKET

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Your story has the possibility to be monetized. Listen to this episode and learn how a mob daughter took her story and created a book that is changing livesl

1. Introduction to Angela Pisano:

• Julie introduces Angela, highlighting her book and background as the daughter of a mobster.
• Angela’s unconventional childhood and the influence of her father's dual life in organized crime and suburban family dynamics.

1. The Power of Storytelling:

• Angela discusses how writing "Welcome to the Family" was a cathartic experience that shed new light on her past.
• The importance of sharing personal stories to create connection and empathy.

1. Monetizing Your Story:

• Steps Angela took to monetize her life story through her book and social media engagement.
• Angela's tips on leveraging book clubs and social media for audience engagement and marketing.
• Overcoming apprehensions about controversial revelations to present an honest and impactful narrative.

1. Personal and Professional Lessons:

• How Angela’s parents balanced their criminal life with strong family values and a focus on education.
• Angela’s transition from an unusual childhood to a stable suburban life and marriage to Joe, an accountant outside the mob world.

1. Insights on Parenting and Structure:

• Angela’s reflections on her parents’ high standards and structured upbringing contrasted with modern parenting challenges.
• The impact of social media and societal pressures on today's parenting styles and child anxiety.

1. Engaging with Your Audience:

• Angela's experiences connecting with readers via social media and book clubs.
• The transformative power of sharing your story for personal growth and community connection.

Key Takeaways:

• Your personal story has the potential to resonate deeply with others; authenticity is crucial.
• Engaging with audiences through various platforms helps build a supportive community.
• Balancing honesty with sensitivity when sharing controversial family history can enhance the story's impact.
• Emphasizing educational values and structured upbringing can lead to a successful and stable life, transcending unconventional backgrounds.

Connect with Angela Pisano:

• Book: "Welcome to the Family: My Life as a Mob Daughter"
• Engage with her on social media for more stories and discussions.

WE ARE CRE8TIVES- www.cre8tivecon.com

Join Our Community And Create A Buzz For Your Business

Welcome to The Mediacasters, the ultimate podcast hosted by Julie Lokun. Join us as we delve into the captivating world of media through insightful conversations with CEOs, celebrities, authors, and media experts.

In each episode, Julie Lokun brings you compelling stories and exclusive insights that shed light on the dynamic landscape of the media industry. Discover firsthand accounts from top CEOs, who share their strategies and experiences in navigating the ever-evolving media realm.

(Like Gary Vaynerchuk)!

Be prepared to be starstruck as we feature exclusive interviews with renowned celebrities, who reveal their personal journeys and the pivotal role media played in their careers. Gain valuable wisdom from accomplished authors, who unravel the art of storytelling and its transformative power in the media landscape.

Our pool of media experts unravels the complexities of the industry, offering deep insights into emerging trends, technological advancements, and the future of media. From digital marketing gurus to social media influencers, we cover it all.

The Mediacasters is your one-stop resource for industry expertise and inspiration. Whether you're an aspiring media professional or a seasoned veteran, Julie Lokun and her guests provide actionable advice, practical tips, and thought-provoking discussions to help you thrive in this fast-paced and ever-changing world.

Tune in to The Mediacasters and unlock the secrets to success from the visionaries shaping the media l

In this week's episode you'll meet one of our dear friends, Rick Sedler. Rick is the CEO and Founder of RMS Media Group, a company that markets to the elite upper class. His publications are in the luxury lifestyle market, a category he helped to define. In this conversation we dig into what it takes to market to a hyper-segmented population of individuals, establishing credibility and connecting with decision makers through relationship-driven sales. You'll learn that the power of relationships and establishing a genuine connection over common interests can be the key to unlocking the success of your dreams.

About Rick Sedler, CEO & Founder of RMS Media Group

Rick is a publisher, a media pro, and an expert storyteller. He was instrumental in the growth of The Robb Report Magazine, eventually leading them from the Chief seat. He was later recruited by Elite Traveler as the founding publisher. Elite Traveler has become the #1 luxury travel magazine that’s distributed exclusively on private jets. Today he serves as the CEO and founder of RMS Media group, managing the company’s owned and operated publishing operations which includes Northshore, Ocean Home and Luxury Pools and Outdoor Living magazines as well as their luxury media consulting and branding businesses.

Company & Rick's Social Links:

Company: rmsmg.com

LinkedIn: https://www.linkedin.com/in/rick-sedler-4882486/

Instagram: https://www.instagram.com/ricksedler/

Twitter: https://twitter.com/ricksedler

Tiktok: https://tiktok/ricksedler

Podcasts Mentioned:

Armchair Historians with Anne Marie Cannon

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In this week's episode Jules & Corinna connect with a maven of social audio, Dayo Akinrinade to talk about the power of using one's voice to connect with other people in real time on social audio applications. They discuss the power of mentorship and how social audio has revolutionized connection as people seek guidance while others offer support. The two-sided exchange offered within social audio is nothing short of revolutionary!

About Dayo Akinrinade, Founder & CEO of Wisdom

• Dayo started as an IT Management Consultant at Accenture and Deloitte
• Then, driven by the lack of diversity in London’s tech ecosystem, she joined the founding team of OneTech, London’s largest diversity in startups programme, backed by the JP Morgan Chase Foundation.
• Subsequently, after spotting a gap in the market, she went on to found Africlick, a cultural dating app targeting 1 billion Africans globally. Africlick has been mentioned on BBC Africa, BBC London Radio and Huffpost.
• Dayo holds a B.Sc. in Computer Science from the University of Manchester and a M.Sc. in Technology from University College London.
• Dayo was named 2021 Women In Dating Powerbook, celebrating the 20 most inspirational and influential women in the dating industry
• Dayo was named in the Financial Times Top 100 Most Influential Ethnic Minority Leaders in Tech. 

Wisdom Socials

• https://www.instagram.com/joinWISDOMapp/
• https://twitter.com/joinWISDOM
• https://www.facebook.com/joinWISDOMapp
• https://www.linkedin.com/company/joinwisdomapp/
• https://www.wisdom.audio/ 

Dayo’s Socials

• https://twitter.com/DayoAKK
• https://www.instagram.com/dayo.akk/ 
• https://www.linkedin.com/in/dayo-akinrinade-6102762/

Join Our Community Of "Dragonflies" And Reach For Your Dreams

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This week, we take you on a journey to Ghana in Africa so you can get a taste of what it's like to be a bold and fearless media queen in a country where corruption, sexism, and bigotry against homosexuality is the norm. Nana Aba Anamoah is a Femcaster in her own right with millions of engaged followers on Instagram, a career in TV and radio broadcasting that spans decades, and a leader who prizes mentorship because she truly loves helping people succeed. Nana Aba has a strong voice, and she isn't afraid to use it. She speaks with clarity of mind and truth in her heart to raise the voices of her people. She protects and serves the LGBTQIA+ community in Ghana, where it is literally illegal to be gay, and consistently supports the journey of those that are less fortunate than herself.

Nana Aba is fearless. She is bold. She is beautiful. And she has a heart of gold. We invite you in this conversation to think about what it would be like to spend a day in her shoes, of the sacrifices she's made, of what it would be like to say goodbye to anonymity and live a life in the limelight. We love Nana Aba and we know you will too.

About Our Guest: Nana Aba Anamoah, General Manager of GH One TV + Star 105.3 FM, Founder of the not-for-profit: Hearts Wide Open

Nana Aba Anamoah is one of the most prominent journalists in Ghana. She is the Radio and Television Personality of the year; an award she has won for the second time in 3 years. Other awards include TV News reporter of the year, Current Affairs presenter of the year, Ghanaian woman of the year (Media Category), and Social Media Personality of the year. Nana Aba has become the leading voice on many issues on social media in Ghana with a staggering following of over 3 million on instagram alone.

Nana Aba is currently General Manager of GHOne TV and Starr 103.5 FM. She is the founder of the new charity, Hearts Wide Open, a Not for Profit Organisation registered in Ghana, whose mission is simply to spread joy. From jobs to school fees, funding for life changing medical emergencies and more, residents of Ghana can apply directly on their website if they need help of just about any kind.

Guest Instagram: https://www.instagram.com/thenanaaba/

Guest Website: https://heartswideopen.ngo

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Podcast website: https://themediacasters.com

In this interview Corinna & Jules connect with Dr. Laura Berman and discover that by following breadcrumbs of joy, and listening to your body you too can tap into your power, discover your Full Body Yes -- and become the Trailblazer you aspire to be.

Dr. Laura has graced stages, microphones and television for over a decade as the trailblazer for having necessary conversations in the most difficult times of our lives. For decades she has pushed the envelope in speaking her truth.  She has been a regular contributor to the Oprah Winfrey show, opening millions of peoples' eyes to topics like sex, relationships and love.

More About Dr. Laura Berman:

Berman is an assistant clinical professor of obstetrics and gynecology and psychiatry at the Feinberg School of Medicine at Northwestern University.

She is the author of the books It's Not Him: It's You and The Book of Love: Every Couple’s Guide to Emotional and Sexual Intimacy, and the New York Times best-selling books Real Sex for Real Women: Intimacy, Pleasure, & Sexual Wellbeing and For Women Only: A Revolutionary Guide to Overcoming Sexual Dysfunction and Reclaiming Your Sex Life as well as Secrets of the Sexually Satisfied Woman: 10 Keys to Unlocking Ultimate Pleasure and The Passion Prescription. She is a weekly columnist for the Chicago Sun-Times and has appeared on Fox News and CNN and in The New York Times, USA Today, and major women's magazines.

Berman is also a member of the American Association of Sex Educators Counselors and Therapists, the Society for the Scientific Study of Sexuality, the National Association of Social Workers, the International Society for the Study of Women's Sexual Health, and the American Urologic Society.

Laura and her sister, the urologist, Jennifer Berman co-authored For Women Only: A Revolutionary Guide for Reclaiming your Sex Life. 

In 2016 she published Quantum Love: Use Your Body's Atomic Energy to Create the Relationship You Desire.

In 2021, she started her podcast 'The Language of Love'

Visit Her Website: https://drlauraberman.com

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Podcast website: https://themediacasters.com

Dr. JC Doornick “Dragon” comes from a fascinating life and family history full of pioneers in the entertainment industry and professional athletes. Later in life becoming a servant to the people as a Doctor of Chiropractic and Cofounder of a worldwide Humanitarian relief organization serving the third world with health, education, housing and food.

Dragon frequently takes the stage and speaks to live audiences upwards of 11,000. With their two sons and adopted daughter “Duckie” they travel the world creating memories and seeking adventure and experiences. The Dragon represents that version of yourself you don’t believe is possible and the RISE UP WITH DRAGON PODCAST is all about unlocking and freeing people from their programmed mental prisons and back on track dreaming big. You can look forward to bigger and better things including the world’s greatest story ever told in the release of his upcoming book.

Mieke Doornick, “Mee-kah”, aka (Chicken 🐔) is a master’s level student at Northwestern University and is currently working towards her qualification as a Licensed Professional Counselor (LPC). Mieke holds a BA degree in Drama from The South African School of Motion Picture Medium (AFDA) in South Africa and trained as a professional actor and voice-over artist at both The New York Conservatory for Dramatic Arts (NYCDA) in New York and The British American Drama Academy (BADA) in London. After graduating, Mieke moved to South Korea where she became the head of the English department at Dongducheon Sincheon Elementary School. She taught both English and Performing Arts to students in grades one through six.

She strives to establish a sincere and dependable environment for the clients she serves by encouraging a trusting, personalized, and collaborative space. She applies a strengths-based, person-centered approach embedded in a psychodynamic framework, but also has a substantial interest in Dialectical Behavior Therapy (DBT) – a form of therapy which concentrates on acceptance, emotional regulation, and strengthening skills to cope with challenging situations. She is a member of both the American Counseling Association (ACA) and The Association for Creativity in Counseling (ACC).

For the past three years, Mieke has practiced as a certified health and transformation coach, and together with her husband, is currently expanding their health coaching company to Singapore and Hong Kong.

Join Our Community Of "Dragonflies" And Reach For Your Dreams

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5 Free Tools to Market And Build Your Business.

They say, “The Best Things In Life Are Free”

You know your Femcasters Love Freebies. Here are our 5 tips on how to elevate your brand (and your podcast) for FREE! If you like free tools and resources to enhance your business, please reach out to Femcasters or join the Femcasters community (FOR FREE)!

And you can also refer to Part 1 and Part 2 of The Femcaster Freebies here:

5 Freebies in 5 Minutes | Femcasters

5 Freebies In 5 Minutes, Part 2 | Femcasters

LINKTREE

Link Tree is your one stop shop to get all your URL’s and your websites on one platform.

Link Tree is an amazing resource. And we love it because it is FREE! Link Tree allows you to customize this URL and add all the links you want your social media followers onto one site. Sign up for Link Tree, add your links, customize it with your favorite colors and then upload it to all your social accounts. (Including Facebook, Instagram, Twitter, YouTube, and Pinterest).

Don't have too many links. It will confuse people.

Femcaster Tip:

Make sure you're discerning with the links. Too many links on Link Tree will confuse your audience. Keep it concise and make it powerful. 

SmallSEOtools.com 

 It is very possible to get caught up in the minutia of building a business. It is very possible that you can get so wrapped up in analytics you forget about the vision of your business.

However, SEOs are a vital part in the health of your online presence.

Moz Rankings- What is Moz Rankings?

Moz Ranking checks your website's number of quality links (backlinks), how SEO-friendly your website presents to GOOGLE . Moz Rank is calculated by a logarithmic scale between 1 and 10 . The higher the quality of the incoming links, the higher the Moz Rank.

Hashtag-Generator.com

Who does not love a dynamic hashtag? Who does not enjoy a strategic plan using hashtag?

Hashtag-Generator.com takes the guesswork out of hashtags. However, remember, this key #hashtagtip:

You do not want to use hashtags with 7 BILLION follows. It serves your brand and mission to use hashtags with followings of 1k-5k. This is the sweet spot in our estimation. When your following is too large your message gets lost in all the other posts with this hashtag.

CHARTABLE

Chartable's podcast analytics and attribution tools help publishers grow and help brands & agencies understand their spend. Chartable is the gold standard in understanding your global ranking. It also offers you a real-time reflection of your audience and reviews.

Analytics and market positioning are a necessary components of building a strong brand. Understanding your numbers brings clarity to what is working and what is not working. Harnessing your “numbers” gives you the ability to make tweaks to your podcast and deliver content that your audience will devour.

PODMATCH

PodMatch is like MATCH.COM for podcasters. PodMatch is a vibrant community of Podcast hosts and prospective guests. It is an engaged platform that allows prospective guests to pitch their story, service, or product. Authors, speakers, broadcasters, and entrepreneurs are plentiful. The best part about PodMatch is that it is, yes, free.

è Caveat: In order to complete a profile on Podmatch you must have 7 podcast episodes published and have a viable RSS feed for at least 30 days.

We love hearing your free tips you have found that are an asset to your brand. Please share them with us and if we use your tip in an upcoming Freebie episode we will send you some coveted Femcaster/Mancaster swag.

Email us: femcasters@gmail.com

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Join The Mediacasters Community FREE for a limited time: https://themediacasters.mn.co

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Podcast website: https://themediacasters.com

This week, join Corinna & Jules as they connect with a B2B podcasting badass, Adam Sinkus of The Winning Tactics. They discuss how finding your authentic voice, practicing it, and varying your story with your audience in mind can keep your story fresh, engage your audience, and create an authentic story that will resonate with your audience, no matter the method you use to get it out into the world.

About Adam Sinkus, The Winning Tactics:

Adam brings his over 10 years of business and marketing skills to build engaging conversations about the many advantages of building an authentic brand through podcasting. He brings his passion for marketing and messaging front and center helping businesses reach their audience with genuine messaging that converts.

Guest's Website: Thewinningtactics.com

Connect with Adam Sinkus: https://www.linkedin.com/in/adamsinkus/

Time Stamps:

00:00 Introduction

03:50 Monetizing your podcast - mirroring your business purpose with your podcast

04:40 Selecting guests based on your goals

05:20 The "F" word that Jules hates

07:10 What makes your voice unique

08:30 What is Adam's personal brand?

11:34 Why aren't there more women on the production side of podcasts?

15:30 The importance of story and authenticity, empowering one's true talents

18:40 Finding your inspiration and bringing your authentic voice forward (finding your why, practice your story, connecting with your audience. Layer it together / tell differently and keep it fresh)

24:42 Brene Brown and the importance of being vulnerable

26:20 The secret to conducting great interviews with your guests

27:53 Adam's favorite podcasts - and his commitment to learning by listening

30:15 Corinna's commitment to listen to Femcaster community member podcasts - and what she's learned from listening to them - including Bailey Bouwman's Cloth Diaper Podcast

31:43 Irina Hehovsov's Single Parent Success Stories podcast and how her storytelling method kept Adam glued to it for 3 episodes, even though it isn't typical of the shows he likes

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Podcast website: https://themediacasters.com