Explore every episode of the podcast Crawling Mondays by Aleyda - SEO News, Tips and Interviews
| Title | Pub. Date | Duration | |
|---|---|---|---|
| The State and Future of Search Q&A with Danny Sullivan, Google Search Liaison | 29 Sep 2024 | 00:47:15 | |
In this special edition of Crawling Mondays, Aleyda Solis interviews Danny Sullivan, Search Liaison from Google, going through the state and future of SEO: 00:00 - Intro 00:11 - Danny Sullivan Search Background 01:08 - The Big Brand Challenge in Latest Google Search Updates 13:09 - The UGC Challenge in Latest Google Search Updates 27:20 - The state and future of AI Overviews 39:13 - The future of Search and SEO #SEO #seotrends #dannysullivan | |||
| Is Reddit Rankings Increase Hurting Your Site Visibility? What can you do about it? | 12 May 2024 | 00:07:50 | |
Learn how to assess if Reddit search visibility increase in the latest Google search updates is actually hurting your site rankings, and the steps to take if so to expand your content optimization strategy accordingly. -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, check it out: https://www.contentkingapp.com/ | |||
| SEO Auditing Large Websites | 20 Apr 2023 | 00:22:31 | |
Learn how to develop effective SEO audits for Large Websites with Jamie Indigo and Patrick Stox. In this episode of Crawling Mondays we go through: 01:49 What differentiates an SEO audit for a large vs a small site 05:53 When a site is actually big? 08:13 What are the top steps to take in large site audits? 11:38 Favorite tools when auditing large Websites 14:52: Top Errors to avoid in Large site Audits 18:18 A last tip when SEO auditing big Websites -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ and SERanking, the All in One SEO Platform Made Simple: https://seranking.com/#SEOAudits #SEO #SEOAnalysis | |||
| Machine Learning for SEO | 19 Mar 2023 | 00:22:49 | |
How to leverage machine learning for SEO? Learn in this edition of Crawling Mondays with Lazarina Stoy and JS Chouinard, with whom I go through: 01:29 What is Machine Learning and Best Use Cases in SEO? 03:27 Steps to start using Machine Learning in SEO 07:19 How to Validate the Quality of Output in ML? 09:51 What Machine Learning Tools do you recommend using? 20:47 Last Tips to Use ML in SEO This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ and SERanking, the All in One SEO Platform Made Simple: https://seranking.com/ | |||
| ChatGPT for SEO: Opportunities, Threats, Tips & Future in SEO and Search | 26 Jan 2023 | 00:30:20 | |
Learn all what you need to know about ChatGPT for SEO: Opportunities, Threats, Tips & Future in SEO and Search with Mordy Oberstein (Head of SEO Branding at Wix) and Darth Autocrat, Digital Marketing Consultant, going through: 02:59 ChatGPT for SEO: Good or bad? 07:49 Use cases to leverage ChatGPT for SEO 14:55 ChatGPT for SEO Tools & resources 19:21 The future of ChatGPT & Search 25:12 A last ChatGPT for SEO Tip -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ and SERanking, the All in One SEO Platform Made Simple: https://seranking.com/ | |||
| Creating Content that Earns Backlinks | 14 Dec 2022 | 00:32:00 | |
Learn how to successfully create content that attracts backlinks with guests Hannah Smith and Jess Peace from Neomam, going through the following topics: 1:17 - Main mistakes that make content not attract backlinks 9:58 - Building blocks to create content that attracts backlinks 17:56 - Examples of successful content attracting backlinks 26:57 - A last tip to create popular content -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ | |||
| SEO Clients Management, Communication & Coordination | 31 Oct 2022 | 00:32:27 | |
Learn how to effectively management, communicate and coordinate with SEO clients with Sophie Brannon and Tessa Voecks, going through the following topics:
-- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ | |||
| SEO Agency Growth: How to Grow Your SEO Agency in a Sustainable Way | 28 Sep 2022 | 00:30:39 | |
Learn to grow your SEO agency in a sustainable way! In this episode of Crawling Mondays I have Chris Simmance and Ross Hudgens who share their in-depth experience growing agencies, going through:
-- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ #AgencyGrowth #SEOAgency #SEOManagement | |||
| JavaScript SEO: How to Optimize JavaScript Content for Search | 25 Aug 2022 | 00:24:54 | |
Learn about the main challenges, do's and dont's and tools to optimize JavaScript based Websites for Search in this insightful conversation with Tomek Rudzki from Onely and Olga Zarzeczna from SEOsly, going through:
-- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ #javascriptseo #seotips #seo | |||
| SEO For Startups - Tips, Do's & Dont's to Optimize & Grow Startups Organic Search Results | 23 Jul 2022 | 00:25:54 | |
Learn how to do SEO for Startups with Nitin Manchanda and Fabrizio Ballarini in this Crawling Mondays edition going through:
01:43 What differentiates doing SEO for Startups vs other Companies 06:18 The most common SEO for Startups Mistakes 12:51 The Building Blocks for Successful Startup SEO 21:08 Useful Tools & Resources When Doing SEO for Startups -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ | |||
| Digital PR Strategies & SEO - How They Work Together | 28 Jun 2022 | 00:28:02 | |
Learn how Digital PR can help SEO, How Digital PR strategies work and much more with Jasmine Granton and Alex Hickson:
-- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ | |||
| SEO Testing: How to Run Successful SEO Tests | 23 Apr 2022 | 00:25:28 | |
Learn how to run successful SEO Tests with Emily Potter and Nick Swan! In this episode of Crawling Mondays we go through:
This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ #seo #SEOTests #SEOTesting | |||
| How to Do Successful (Non-Spammy) Programmatic SEO | 26 Apr 2024 | 00:33:10 | |
Learn what it is and how to develop valuable (non-spammy) programmatic SEO successfully in this insightful conversation of Aleyda Solis with Lazarina Stoy and Roxana Stingu, going through: 01:37 What is programmatic SEO? 03:44 Programmatic SEO Misconceptions 08:33 Programmatic SEO Do's and Dont's 15:20 Steps for Successful Programmatic SEO 23:05 Programmatic SEO Tools 30:16 Programmatic SEO Examples #ProgrammaticSEO #SEOAutomation #SEO -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, check it out: https://www.contentkingapp.com/ | |||
| Optimizing Categories Pages in E-Commerce SEO Processes | 06 Mar 2022 | 00:25:43 | |
Lean how to optimize Categories and Facets pages in E-Commerce websites when doing SEO in this conversation with the fantastic Lidia Infante and Tory Gray, covering:
This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ | |||
| Content Strategy for SEO: What Is It, Top Errors and Tips for Success | 04 Feb 2022 | 00:20:50 | |
Learn about Content Strategy for SEO! In this edition of Crawling Mondays we go through the topic with the experienced content specialists Shelley Walsh and Himani Kankaria, covering:
This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ | |||
| Content Hubs: How to Create and Optimize your Topic Clusters | 13 Jan 2022 | 00:31:40 | |
Learn what are content hubs and topic clusters, how to use and optimize them in your SEO Process in this edition of Crawling Mondays with Andy Chadwick and Chima Mmeje, going through:
This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ | |||
| Wordpress SEO: How to Optimize your Wordpress Site for Organic Search | 13 Dec 2021 | 00:27:37 | |
In this edition of Crawling Mondays we go through the most important aspects to optimize Wordpress based sites for search with Jono Alderson and Jon Henshaw: | |||
| Accessibility for SEOs: How to take Accessibility into consideration as an SEO | 05 Dec 2021 | 00:19:25 | |
In this edition of Crawling Mondays we cover accessibility for SEOs with Ashley Berman Hale and Billie Geena, going through the most important aspects:
-- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ #accessibility #seo #accessibilityguide | |||
| Internal Linking Optimization: How to Optimize your Internal Links for SEO | 07 Nov 2021 | 00:28:37 | |
In this edition of Crawling Mondays you'll learn why and how to optimize internal links to help you achieve your SEO goals with Natalie Arney and Geoff Kennedy. This episode of Crawling Mondays has been sponsored by ContentKing https://www.contentkingapp.com/, Real Time SEO Auditing and monitoring Platform. This Internal Links edition of Crawling Mondays covers the following topics:
If you like this episode remember to share it with your SEO colleagues and friends! | |||
| Affiliate SEO: How to Develop and Optimize Affiliate Websites | 07 Oct 2021 | 00:22:58 | |
Learn how to develop and optimize Affiliate Websites in this edition of Crawling Mondays with Sue Dawson and Adam Riemer; sponsored by ContentKing, real time SEO auditing and monitoring system: https://www.contentkingapp.com/lp/seofomo/ This Affiliate SEO Crawling Mondays edition covers:
#affiliateseo #affiliatemarketing #seo | |||
| SEO Reporting: How to Develop Effective & Impactful SEO Reports | 12 Sep 2021 | 00:27:07 | |
Learn to develop effective SEO reports to communicate your SEO processes results! In this episode of Crawling Mondays I've invited Dana DiTomaso and Gus Pelogia to cover the must do's and dont's on SEO reporting: | |||
| How to Increase your Link Building Campaigns Outreach Emails Open Rates & Success | 18 Aug 2021 | 00:30:16 | |
Learn how to craft and send outreach emails that are actually opened and allows you to achieve link building success with the amazing Bibi The Link Builder and Surena Chande! In this episode, we cover:
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| SEO For Paginations: How to Optimize your Paginated URLs for Search | 26 Jul 2021 | 00:26:06 | |
Learn how to optimize your paginations for search in this episode about SEO for Paginations, with the amazing SEO specialists Orit Mutznik and Patrick Stox, covering: | |||
| Conversion Optimization for SEOs - Challenges, Do's and Dont's and Tools | 18 Feb 2024 | 00:27:51 | |
Learn about Conversion Optimization (CRO) for SEOs in this edition of Crawling Mondays with Talia Wolf and Sergio Simarro, going through: 01:55 SEO and CRO: How do they align together? 07:25 Top CRO vs SEO Mistakes 11:11 How do you Handle Dark Patterns? 17:45 Steps to recommend your site conversions and tools to use 24:35 A last CRO tip for SEOs And more! Watch it now. -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, check it out: https://www.contentkingapp.com/ | |||
| How to Become a Successful Independent or Freelance SEO Consultant | 01 Jul 2021 | 00:32:48 | |
How to become a successful independent or freelance SEO Consultant? In this episode of Crawling Mondays I interview Silvia Martin and Brodie Clark who have become freelance SEOs in the last couple of years and we go through the main aspects:
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| How to Succeed as an In-House Enterprise Level SEO | 07 Jun 2021 | 00:29:24 | |
What does it take to succeed as an in-house Enterprise SEO? How different it is from working at an agency or small company? I'll go through the main aspects to take into consideration with Laura Lippay (SEO Director at Comcast) and Martin MacDonald (Founder at MOG Media): | |||
| From SEO to CEO: How to become a successful SEO or Digital Marketing Agency Founder and CEO | 20 May 2021 | 00:35:39 | |
How to grow from being an SEO to a CEO of your own agency? In this episode of Crawling Mondays I interview Lisa Paasche and Bastian Grimm who share how they started a SEOs and established successful SEO and digital marketing agencies:
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| Project Management for Freelance SEO Consultants | 06 May 2021 | 00:32:14 | |
How to effectively manage SEO processes when you're a freelance or independent SEO consultant? In this edition of Crawling Mondays I go through the main aspects with Nick Wilsdon and Jo Turnbull:
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| SEO Automation: What Can Be Automated in SEO? Status, Trends, Scenarios & Tools! | 20 Apr 2021 | 00:34:06 | |
What can be automated in SEO? In this edition I go through the SEO automation status, evolution, trends and tools with Ruth Everett and Andrea Volpini: | |||
| Content Ideation in Content Marketing & Link Building Campaigns | 22 Mar 2021 | 00:37:28 | |
How can you consistently create catchy, attractive, useful content that everybody will want to link? Shannon McGuirk from Aira and Mark Johnstone from Content Hubble tell us how:
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| SEO Project Management for Agencies: How to Successfully Manage an SEO Process as an Agency | 01 Mar 2021 | 00:33:19 | |
How to effectively manage SEO process as an agency? In this episode I go through the core aspects to keep into consideration with Miracle Inameti-Archibong from Erudite and Mark Williams-Cook from Candour:
#seo #seoprojectmanagement #seomanagement | |||
| Strategical Content Optimization in an SEO Process | 09 Feb 2021 | 00:39:12 | |
How to optimize your content from a strategic stand point within an SEO process? I cover it in this edition of Crawling Mondays with John Henry Scherck from Growth Plays and Suganthan Mohanadasan from Snippet Digital:
#ContentOptimization #ContentStrategy #SEO | |||
| How to do Local SEO Today: Top Do's and Dont's, Tools, and Guide to Grow | 11 Jan 2021 | 00:34:20 | |
In this Local SEO Edition of Crawling Mondays I invite Local SEO specialists Greg Gifford (https://twitter.com/greggifford) and Carrie Hill (https://twitter.com/carriehill) to go through the main aspects of doing a successful Local SEO process nowadays:
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| How to Set A Winning SEO Strategy: Concepts, Steps, Do's & Dont's and Mistakes to Avoid | 16 Dec 2020 | 00:36:38 | |
In this edition of Crawling Mondays we cover the main aspects and issues when setting a winning SEO Strategy with Kevin Indig (Previous VP of SEO at G2 and now SEO director at Shopify) and James Brockbank, MD at Digitaloft, with whom we go through the following topics:
#seostrategy #seoguide #seo | |||
| SEO Product Management: What is it and How To Succeed at It? | 26 Nov 2023 | 00:27:53 | |
Learn what is SEO Product Management and How to Succeed at it with SEO consultants Sam Torres and Adam Gent: 02:04 - When is an SEO Product Manager Role Needed? 08:26 - Fundamental Steps for SEO Product Management Success 12:42 - Common SEO Product Management Mistakes 18:25 - SEO Product Management Tools and Resources 21:36 - A last SEO Product Management Tip And more! Watch it now. -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, check it out: https://www.contentkingapp.com/#seopm #seoproductmanagement #seo | |||
| Keyword Research for SEO in 2020: Guide, Steps, Tips, Tools, Mistakes and more! | 23 Nov 2020 | 00:37:37 | |
How to develop an effective keyword research? Nick Eubanks and Judith Lewis join me in this Crawling Mondays edition to cover: | |||
| YouTube SEO: Video Optimization Tips & Advice for YouTube | 10 Nov 2020 | 00:26:25 | |
How to optimize your videos for Youtube? Learn about YouTube SEO in this episode with Brian Dean (@Backlinko) and Itamar Blauer (@itamarblauer) covering:
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| SEO for News Publications or Media Websites | 26 Oct 2020 | 00:40:17 | |
How to do SEO for news websites? I asked John Shehata from Condé Naste and Barry Adams from Polemic Digital who have years of experience doing SEO for news publications! 01:19 What's different when you do SEO for a news Website? 09:29 Will publications move on from AMP once it's not a requirement? 15:33 What's the workflow to crawl, index and monitor results fast for news sites? 25:58 How you optimize for Google Discover 33:53 A last news SEO tip | |||
| Link Building & Outreach in an SEO Process: Common Mistakes & Tips for Success | 05 Oct 2020 | 00:41:26 | |
Learn how to avoid the most common link building and outreach success! In this Crawling Mondays episode I interview experienced link builders, Carrie Rose (from Rise at Seven) and Gisele Navarro (from Neomam Studios) covering: 02:10 What does a link building process look like in 2020? 08:03 What are the top misunderstanding that you see in Link Building? 15:02 What are the most common errors that break link building processes? 22:45 What are the key for success of an outreach process? 34:22 A last link building tip | |||
| Edge SEO: Implementing Technical SEO Changes via CDN - How does it work and when to use it | 17 Sep 2020 | 00:21:23 | |
This special edition of Crawling Mondays covers Edge SEO ( Implementing Technical SEO Changes via CDN), what it is, how it works, when to use it and more with Hamlet Batista (RankSense) and Dan Taylor (SALT): | |||
| Confidence & Resilience for Search Marketers | 31 Aug 2020 | 00:31:50 | |
How can search marketers avoid suffering from confidence and resilience issues? In this special edition I interview Kirsty Hulse and Hannah Butcher who are coaches and have been or are SEOs too to cover: | |||
| SEO & Web Speed - How to Optimize Your Web Performance | 18 Aug 2020 | 00:20:02 | |
How to optimize your website speed? In this episode with Jamie Alberico and Dave Smart we go through the main Web Speed & SEO areas:
Remember, like the video if you enjoyed it, and subscribe to the channel :) | |||
| How to Develop Successful SEO Audits: Avoiding Top Issues & Challenges | 09 Aug 2020 | 00:26:46 | |
Learn how to make your SEO audits successful in this edition of Crawling Mondays with Stephen Kenwright (Founder and Director at Rise at Seven) and Chris Green (Head of Marketing Innovation at Footprint Digital), in which we cover:
If you liked the video, remember to like it and subscribe to the channel 🙌 | |||
| SEO for Web Migrations - Most Common Issues and Top Tips & Tools to Fix Them | 26 Jul 2020 | 00:23:49 | |
What are the main SEO challenges when doing Web Migrations? In this episode I invite Arsen Rabinovich from Top Hat SEO and Bartosz Góralewicz from Onely to go through them:
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| Structured Data and Entity Search Optimization | 13 Jul 2020 | 00:20:37 | |
How to use structured data to optimize your Website connected search entities and maximize its search visibility? Learn in this interview with Izzi Smith from Ryte and Jason Barnard from Kalicube and The Brand SERP Guy. 00:27 Why Structured Data & Entity Search Optimization is so important? 03:37 What are the fundamental steps for entity optimization? 09:00 What are the structured data or entity search tools that you love? 15:00 What's your last structured data or entity search tip? | |||
| Getting SEO Buy-in: Learn How to Get SEO Resources and Support | 28 Oct 2023 | 00:32:23 | |
Learn how to get SEO Buy-in for your SEO recommendations with Tom Critchlow and Petra Kis-Herczegh, going through: 02:05 More Challenging Scenarios for SEO Buy-In 05:05 Common Mistakes When Getting SEO Buy-In 12:14 What are the Steps to Get SEO Buy-In 21:36 Guides, Tools and Resources to Learn From 24:28 Last SEO Buy-In Tips And more! Watch it now. -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, check it out: https://www.contentkingapp.com/ #seobuyin #seoresources #seo | |||
| Agency vs. In-House SEO: Differences, Advantages, and tips to succeed in each case | 21 Jun 2020 | 00:22:06 | |
Learn about the main differences, advantages and disadvantages of agency vs. in-house SEO, with Areej AbuAli, SEO Manager at Zoopla and Gerry White, SEO Director at Rise at Seven: 1:42 - What are the main differences when doing SEO at agencies vs. in-house at companies? 3:07 - What are the advantages and disadvantages of being an SEO at an agency and in-house? 7:06 - Have you enjoyed more your in-houses or agencies side SEO positions experiences? 9:38 - In which scenario would you advice to hire an agency and in which an in-house SEO? 16:25 - What would you advice to your agency self now that you're in-house and viceversa? 19:18 - Last Tips to succeed as an In-House & Agency SEO | |||
| SEO for SaaS (Software as a Service) Companies | 09 Jun 2020 | 00:18:38 | |
How to do SEO for SaaS (Software as a Service) Websites? Learn in this interview with Matthew Howells-Barby from Hubspot and Jackie Chu from Uber: 0:40 What are the differences that can be found when doing an SEO process for Saas (Software as a Service) Companies? 3:21 What are the tactics that you’ve found to be particularly useful in SaaS SEO processes, especially with content? 10:18 What are the top actions you prioritize in your SaaS SEO process? 13:12 What are the non-traditional search efforts that pay off in SaaS? | |||
| E-Commerce SEO: Top Tips for Success, Common Mistakes, Best & Worst Web Platforms, and more! | 19 May 2020 | 00:26:22 | |
How to do SEO for an E-Commerce Website? Learn in today's episode: 0:36 What are the biggest differences of an E-commerce SEO process vs. the one of other types of sites? 4:38 What's the No. 1 mistake in Ecommerce SEO processes? 10:17 What are the initial most important steps that you'll take when doing an Ecommerce SEO audit? 16:12 What's the best and worst e-commerce platform that you've had to work with? 20:51 What's something usually overlooked in e-commerce SEO that you would like to share? Learn with two amazing special guests Kristina Azarenko, Ecommerce SEO Consultant & Founder at Marketing Syrup and Luke Carthy, E-Commerce SEO Consultant. #ecommerceseo #ecommerce #seotips | |||
| What's Google's #EAT and How to Optimize Your E-A-T in SEO | 15 May 2020 | 00:28:23 | |
Learn the fundamentals about Google's E-A-T: Expertise Authoritativeness and Trustworthiness, what it is, how it works and how to optimize it, featuring SEO guests Marie Haynes (Marie Haynes Consulting) and Lily Ray (Path Interactive): 1:38 - What is Google's EAT and why should you care about EAT? 4:30 - Why is E-A-T a controversial topic? 8:12 - What specific actions we can do to improve our EAT? 15:25 - Which are the most common EAT issues? 18:45 - Are there any specific tools that you use to help when assessing EAT? 23:10 - What EAT topic you would like to double down on to finish, as is particularly important? If you have any questions or doubts, leave them in the comments! | |||