Crafting Culture – Details, episodes & analysis

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Crafting Culture

Dan Sanchez

Business

Frequency: 1 episode/37d. Total Eps: 34

Crafting Culture is a podcast dedicated to helping CEOs, People Ops, and HR teams create an incredible company culture.

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Data updated on 14/07/2026

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Apple Podcasts

🇨🇦 Canada - Careers
28/11/2025
#71

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Score global : 53%

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35: How to Drive Growth & Scale Thru Meaningful Company Values w/ Erika Westphal

Episode 34

Tuesday, April 21, 2020 • Duration 19:03

Short-term vs. long-term. Instant gratification vs. delayed gratification. Tangible vs. meaningful. Today’s workforce is looking for more than free snacks and the occasional gift card. In this #Perks episode of Crafting Culture, co-host Kate Marshall checks in with Erika Westphal, the Leader of Business & People Ops at WorkSpan. The two chat about: The definition of value-driven growth and how it can be implemented Why people have become more interested in meaningful values than tangible ones How to make sure your company values aren’t just living on a wall The #Perks series on Crafting Culture is brought to you by Zestful. Zestful makes daily recognition and rewards a breeze with its consolidated and easy-to-use employee perks platform. To learn more, visit zestful.com/craftingculture. Listen to this and all our other Crafting Culture episodes with Apple Podcast, Spotify, or on our website.

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34: Leadership Development Programs: ROI is What Matters w/ Blake Bozarth

Episode 33

Tuesday, April 14, 2020 • Duration 11:40

I have an idea to create the greatest racing team and driver in the world and I am looking for investors. Everyone in our current management has agreed to spend at least $14B building a car, entering races and grooming an up-and-comer for racing success. But… about 75% of them say they’re “pretty sure” the car will blow up like a Wile E. Coyote Rocket-Sled before it even finishes a lap. Are you in? Of course not. So why is it we keep investing in leadership development programs when 75% of business leaders expect them to fail? It’s because they matter! We just need to get better about how we approach them. Thanks for listening to this episode of Crafting Culture, co-hosted by Blake Bozarth, CEO of CoThryve. To listen to this episode and many more like it, subscribe to Crafting Culture on Apple Podcasts, Spotify, or follow along on our website.

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33: 10 Actual Health Benefits of a Flexible #WFH Policy w/ Kate Marshall

Episode 32

Tuesday, April 7, 2020 • Duration 05:05

It seems like the whole country is starting to realize that working from home is possible. Companies that at one point refused to allow employees to work from home are now realizing that not only is it possible, but can be beneficial. On the most recent episode of Crafting Culture,we give you 10 actual, real-life health benefits of a flexible #WFH policy. We talk all about: Why an inclusive workplace is crucial to productivity How much money companies lose annually due to lost productivity from mental health complications How a flexible WFH policy cuts down on pollution and greenhouse gas emissions To listen to this episode and many more like it, subscribe to Crafting Culture on Apple Podcasts, Spotify, or follow along on our website.

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32: 5 Key Questions for Developing Millennial Leaders w/ Blake Bozarth

Episode 31

Tuesday, March 31, 2020 • Duration 10:08

What do millennials want out of their careers? No, it’s not avocado toast or participation trophies. Most agree that what they want most from their employers is an opportunity to grow and succeed. But most millennials feel like real leadership development is lacking in their jobs. And to be fair, retention and engagement are lacking across the board. Over half of any given company’s employees say they’re currently looking for another job. And companies really are trying to develop their high-potential employees. But most executives admit leadership development programs targeting these high-potential millennials are failing. So, what can we do? To listen to this episode and many more like it, subscribe to Crafting Culture on Apple Podcasts, Spotify, or follow along on our website.

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31: Sweet Fish Media’s Approach to Culture w/ Ryan Drawdy

Episode 30

Thursday, March 26, 2020 • Duration 19:54

Ah, the watercooler: The plastic chalice holding the building blocks for life and company culture. It’s where employees slake their thirst, share their trials and tribulations and grow together as a team. So, how do you guide a culture without it? Our guest today, Ryan Drawdy, Director of Culture & People Ops here at Sweet Fish Media, is an expert at crafting culture without the watercooler. In fact, our team spans the globe, working fully remotely. We don’t even have to wear pants to work… as long as we remember not to stand up in video calls. So, Ryan’s job can be a tough one: How do you build a great culture remotely? In this episode, Ryan goes over: Why culture can’t be manufactured, but can be facilitated How a simple “question of the day” can make a big difference for your culture Why your employees’ goals and struggles outside of work are just as important as the ones within work To listen to this episode and many more like it, subscribe to Crafting Culture on Apple Podcasts, Spotify, or follow along on our website.

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30: Using Departmental Differences to Build, Not Divide w/ Jennifer Knowles

Episode 29

Tuesday, March 24, 2020 • Duration 22:34

There’s only one you in the world. We’re told this from a young age. “Embrace your YOUniqueness.” Why, then, do we assume every group in our organization operates the same way? In this #Perks episode of Crafting Culture, co-host Kate Marshall catches up with Head of HR at Sendoso, Jennifer Knowles. Kate and Jennifer discuss: How to honor the uniqueness of each organizational department Why celebrating our differences matters Living and breathing your core values while accepting departmental differences The #Perks series on Crafting Culture is brought to you by Zestful. Zestful makes daily recognition and rewards a breeze with its consolidated and easy-to-use employee perks platform. To learn more, visit zestful.com/craftingculture. Listen to this and all our other Crafting Culture episodes with Apple Podcast, Spotify, or on our website.

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29: How to Marry Leadership Development & Business Goals w/ Tom Studdert

Episode 28

Thursday, March 12, 2020 • Duration 27:20

Leadership development is a tricky subject for some. Before investing in development improvements, many leaders wonder: How do you measure success? It’s simple, the same way you measure business success. That’s what today’s guest, Tom Studdert, VP of Learning and Development, Zoominfo, has learned over his many years of experience. What we talked about: Why development success can’t be separated from business results Why training and development isn’t something you just do once How great development is all about figuring out what you want to achieve To listen to this episode and many more like it, subscribe to Crafting Culture on Apple Podcasts, Spotify, or follow along on our website.

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28: Employee Perks: A New Form of Currency? w/ Kate Marshall

Episode 27

Tuesday, March 10, 2020 • Duration 04:05

Employee perks do NOT take the place of salary. They simply add to the appeal of your workplace. In this #perks episode of Crafting Culture, co-host Kate Marshall expounds upon the value of well-implemented perks programs. She discusses: Perks younger generations of employees are interested in Mistakes to avoid when implementing an employee perks program How to help employees take advantage of available perks The #Perks series on Crafting Culture is brought to you by Zestful. Zestful makes daily recognition and rewards a breeze with its consolidated and easy-to-use employee perks platform. To learn more, visit zestful.com/craftingculture. Listen to this and all our other Crafting Culture episodes with Apple Podcast, Spotify, or on our website.

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27: How to Scale Company Culture & Avoid Culture Killers w/ Steve Beauchamp

Episode 26

Tuesday, March 3, 2020 • Duration 19:32

So. You’ve decided to embark on the journey to a better company culture. That’s a fantastic and brave first step! A natural side effect of improved culture is employee retention. The question is, once your company really starts to grow, how will you scale your company culture efforts? In this episode of Crafting Culture, Steve Beauchamp and Executive Producer James Carbary explore the ins and outs of scaling company culture. The two also discuss: The secrets to retaining millennial and Gen Z employees The value in understanding employees’ perception of your company’s culture How to best uncover culture killers This episode is co-hosted by Steve Beauchamp, CEO at Paylocity. To listen to this episode and many more like it, subscribe to Crafting Culture on Apple Podcasts, Spotify, or follow along on our website.

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26: How to Balance Employee and Customer Priorities w/ Ryan Kohler

Episode 25

Thursday, February 27, 2020 • Duration 12:45

If you had to bet everything you own on one to win the Indy 500, would you choose: A 5-year-old driving the fastest car ever made or Michael Schumacher driving a lawnmower? Yeah… either way, you’d end up broke. That’s because the best car and best driver aren’t aligned. Crafting a perfect company culture is the same: It’s all about aligning your promises to customers with your promises to employees. That’s what the latest episode of Crafting Culture is all about — cultural alignment. In it, I go over: Why culture is another name for the promises you make Why carving a niche matters for both customers and employees How to strike a compromise between customer and employee priorities To listen to this episode and many more like it, subscribe to Crafting Culture on Apple Podcasts, Spotify, or follow along on our website.

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Crafting Culture – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

RSS feed quality and score

Publication history

Latest published episodes

Related Shows Based on Content Similarities

Related Shows Based on Content Similarities

Apple Podcasts

Spotify

Crafting Culture – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

RSS feed quality and score

Publication history

Latest published episodes

Similar podcasts and content

Related Shows Based on Content Similarities

Related Shows Based on Content Similarities

Apple Podcasts

Spotify