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Explore every episode of the podcast Conversational Selling

Dive into the complete episode list for Conversational Selling. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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TitlePub. DateDuration
Jordan Ledwein: Optimizing Sales Through AI23 Oct 202400:21:51

About Jordan Ledwein: Jordan Ledwein helps companies and sales teams improve efficiency and effectiveness through proven systems, processes, and technology. Widely known as The AI Sales Guy, Jordan is passionate about sharing his insights and proven best practices for AI- and automation-based selling to help sales professionals achieve new heights of success. After graduating from Clemson with a degree in Economics in 2017, Jordan took on a technical sales position with a manufacturing and engineering company. But almost 15 years after first listening to Sandler CDs in the back of his dad's car, Jordan rejoined Sandler full-time at the beginning of 2022. His focus within Sandler shifted to AI & automation as he realized the potential impact it could have on their own business and their current clients. With the release of ChatGPT in late 2022, Jordan decided it was time to start sharing what he had learned about AI and how he was using it in his selling process. He started by creating a newsletter on LinkedIn, The AI Sales Guy, then moved on to international Sandler webinars & podcasts. He began creating content for Sandler and has now created a sales-focused AI Automation Agency - Sell Smarter. His passion is to help others learn how to combine a proven sales methodology, AI, and automation to help them become more efficient and successful. Check out the latest episode of our Conversational Selling podcast to learn more about Jordan.

In this episode, Nancy and Jordan discuss the following:

  • Understanding commission-only sales
  • Jordan Ledwein's experience in using AI to enhance sales processes
  • How AI tools, like Humantic and Clay, help personalize and scale sales efforts
  • The importance of optimizing sales systems before integrating AI
  • Misconceptions about AI's role in sales – it assists but doesn't replace human effort
  • A case study showing AI improving productivity and quote acceptance rates
  • The integration of Sandler methodology with AI platforms like HubSpot


Key Takeaways: 

  • People want AI to be the easy button, but instead, think of it as, "How can it make me twice as efficient?".
  • I think of AI that way, where it's assisting what we're doing, not replacing what we're doing. 
  • What's coming with Apple intelligence will probably be the most significant improvement we've seen with AI since chat GPTs were released.
  • When it comes to building an AI-powered process, it doesn't happen overnight.

"Ialways talk about one of my first experiences with AI—it was with just a Google Home in my apartment, allowing me to turn on my lights or do simple things around the house. It started on a very personal level, and I just enjoyed playing around with it. I used a few different sales tools early on, even before ChatGPT was released, that incorporated some AI into them. I was amazed by how much time they saved me and how they improved my workflow and efficiency. Then, when ChatGPT was released, probably the week after it came out, I realized this was where things were heading. I researched AI and learned how to use it in my sales process. I also began explaining it to people in my network on LinkedIn and to clients in different professional contexts, helping them understand its potential as well." – JORDAN

"A couple of different ways, and I'll do a webinar for Sandler. I don't even know if I've mentioned this to you, Nancy, but I'll be doing a webinar later in August of this year. I'm not sure if this will get up before or after that, but for Sandler and how we're using AI to bridge the gap, that is what we're saying between the methodology and the technology. The DISC portion is one way that we're doing it. Another big way is through HubSpot, right? What we're doing at SalesLift is building Sandler's methodology into HubSpot in the form of tools, playbooks, process sequences and properties, and all these different things. So, that's one thing we're doing that's been successful, and it's exciting to see how that has grown over the last year or two. But we're also adding in other tools, right? So, another tool we're starting to use is Attention AI. Attention AI is another note-taker, similar to Fathom, Sybil, Otter, or whatever people use nowadays. But we've paid attention to that and customized it to Sandler's methodology. So, it talks about the pains, investment criteria, and decision-making process we discussed on this call. And for those of you familiar with Sandler, those are the three pieces we look for to qualify for an opportunity. So, attention takes that exact transcript and pulls any of those pieces out of the call. Then, when we build a HubSpot that's kind of Sandler optimized, it has the same properties as HubSpot. So, we can actually use attention, and it pushes that deal information right into HubSpot so that reps using both don't even have to update their deals. These tools are doing it for them. It's making Sandler in the flow of work is kind of the terminology that we're using, but also just making it so the tools can easily help us apply this process and just really power everything." – JORDAN

"I think the one thing I've been saying, and I think I can still say it for now, is that it's still really early with AI. I know many people are a little hesitant about the idea, and I don't blame them for that, honestly. I can be a little bit hesitant about the idea myself. But I'd rather understand how to use it, how not to use it, use it effectively, use it safely, use it ethically—all of those things. Just starting somewhere to learn how to use it is the best thing you can do. It could be ChatGPT or one of these simple AI programs that just help you create dinner recipes, create a procedure or document, or something like that. I mean, it doesn't have to be that complex. But the better you understand how to use it, the more set up you will be for the future, both professionally and personally. So, just start somewhere." – JORDAN

Connect with Jordan Ledwein:

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/
  

Connect with Nancy Calabrese: 

Doug C. Brown: The Power of Conversational Selling Techniques04 Oct 202400:26:09

About Doug C. Brown: Doug C. Brown is the CEO of CEO Sales Strategies and a Sales Revenue and Profit Growth Expert. He has led client award-winning and high-performance teams as well as pioneered profitable development programs for companies. He has advised companies such as Intuit, CBS Television, Procter & Gamble, Enterprise Rent-A-Car, Nationwide, Embassy Suites, Inc. 500 to 5000 companies, and thousands of other businesses and entrepreneurs. As an independent division head, Doug created, trained, and presented high-impact, results-oriented web seminars for prospects of Tony Robbins and Chet Holmes. Doug increased their division sales by 864% and close rate by 62% in just six months. Today, he helps companies and individuals increase their sales by incorporating sales revenue and profit growth strategies used by top 1% performers through the Top 1% Academy, Sales Revenue, and Profit Growth Masterminds. He also specializes in creating commission-only sales teams and advises companies on how to properly prepare for a high-performing sales team so they can attract and retain elite sales producers. Check out the latest episode of our Conversational Selling podcast to learn more about Doug.

In this episode, Nancy and Doug discuss the following:

  • Understanding commission-only sales
  • Optimizing sales strategies
  • Doug’s experience in revolutionizing seminars for Tony Robbins and Chet Holmes
  • How does someone become a 1 % earner
  • The definition and importance of sales optimization
  • Working techniques to close the sale 
  • Why “Maybies” are the great start of sales


Key Takeaways: 

  • Optimization is taking a look at everything that you're doing and then asking two questions: How do I make it more effective? How do I make it more efficient?
  • There are no bad clients, there are bad sales and buying decisions that turn into bad clients.
  • If you make mistakes, don't beat yourself up for it because multi-billionaires who are selling make mistakes too.

"I became a 1% earner firstly, through declaring and deciding that that's what's going to be. It's a mental game in that regard. A lot of people talk about wanting to become a 1% earner, they want to double their sales, but it's just an idea. It's not a committed idea. Firstly, it requires that commitment and, quite frankly, one's now asking to be in the top 1% of earners in the world. You know, that's a commitment, and it takes time, energy, a lot of studying, and a lot of practice—and frankly, money, right? Because we've got to, we must be investing in things and getting around people who are in the 1% and learning what they're doing and how they're doing it. You know, fortunately for us, we train on that. So, you know, somebody comes here, obviously, they'll learn that. But it's still about getting around, you know, and I still do the same thing today, Nancy. I mean, I search out people that I feel a little uncomfortable being around because of their place in life, right?” – DOUG

"So, the conversation of selling is really about having a conversion conversation, and I'll explain what that is versus having a sales conversation, right? Conversion conversations are really doing three things. First, they’re boosting rapport continuously. So, you know, we’re working on trust, like, and respect. A little luck sometimes doesn’t hurt, but it’s really about promoting those three. Second, it’s constantly moving the conversation in the direction of the business return on investment or personal return on investment that the potential buyer is always looking for. I can expand upon that. And third, we’re always creating what we call "yes states." When we move from step to step in the buyer’s mind, they’re thinking, "Yes, this makes sense," "Yes, wow," or "I didn’t know that that’s good." You want to constantly create a state of yes throughout the process. Now, on business and personal returns, people buy for different reasons, but they all fall into two categories: What is my business return on investment? What is my personal return on investment? When we really understand that ideal client profile and the ideal buyer persona—their motivations, what they want, need, feel, fear, and value—we can construct our conversation to be more like what we’re doing right now: just having a conversation. It’s not about taking them step by step, like, "Well, hey, we built rapport here. Next step, let’s do a discovery session. Next step, let’s..." and so on. That’s a sales conversation. If you do conversational conversion the right way, in most cases, you never even do a presentation. They never ask for it." – DOUG

"So, the other thing I wanted to say about that, Nancy, is if they’re getting a "maybe," I would suggest that through their conversational conversion, they haven’t been qualifying or disqualifying. When we’re thinking about creating these yes states, if we’re creating these yes states, but they’re turning out to be "nos," it’s like your radar goes up as the selling entity. It might be time for you to disengage or at least qualify why. A lot of times, the "maybes" will come at the end because they’re thinking the same thing you are: "I’m really not sure if this will work, but we’re trying to get it to a sale." And that’s where the apprehension comes up, right? As the seller, we would be much better off going—and we do teach this—if you are not the right fit for this, you gracefully disengage and find out who the right fit is. It goes a long way versus just trying to push the sale. Because there are no bad clients, but there are bad sales and buying decisions that turn into bad clients." – DOUG

Connect with Doug C. Brown:

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/
  

Connect with Nancy Calabrese: 

Ryan Pollyniak: The Art of Qualifying Prospects in Enterprise Sales20 Jun 202400:21:35

About Ryan Pollyniak: Ryan Pollyniak is a Cloud Transformation Executive at Western Computer, a Microsoft Gold Partner specializing in Microsoft Dynamics 365 Cloud solutions. Ryan is a seasoned sales professional with a rich background in the Microsoft Dynamics space. Before joining Western Computer in 2015, Ryan spent significant time with an ISV (add-on solution) in the Microsoft Dynamics ecosystem, working closely with partners to sell products to companies using Microsoft Dynamics. Catering to medium- to enterprise-sized businesses, Ryan is well-versed in ERP and CRM strategies and is heavily involved in the Microsoft Dynamics Channel. Check out the latest episode of our Conversational Selling podcast to learn more about Ryan.

In this episode, Nancy and Ryan discuss the following:

  • Understanding ISVs in the Microsoft Dynamics Space 
  • Aligning sales and marketing strategies for success
  • Prioritizing ideal prospects and avoiding shotgun approaches 
  • The importance of transparency and alignment in sales conversations
  • Critical strategies for ensuring customer satisfaction in complex engagements 
  • The role of CRM in organizational success


Key Takeaways: 

  • Building that network in a closed ecosystem is a continuous act. 
  • You can never let your ego or feelings get in the way of treating people correctly because they will come back around.
  • If you sell people things that they don't need, it'll come back to bite you.
  • We're not satisfied if we don't have a satisfied customer at the end of an engagement.

"And there's a great book out there called Essentialism that focuses on how well some organizations have done that in the past to great effect. So, when taking that line of thought, you want to ensure that your marketing messaging and target audience align with the projects you want to bring in as an organization and what you want your salespeople to follow up on. Otherwise, you end up with a shotgun approach of, you know, getting all kinds of leads in terms of high volume and high quantity, but maybe not particularly the type of companies that you would want to be working with. And that leads to your salespeople getting frustrated, sorting through endless low-value leads. There's a huge cost to that organization." – RYAN

"I don't try to convince people very much, which sounds a little bit silly in a sales scenario, but I'm not a big believer in really trying to persuade as much as I am trying to help prospective clients understand once I've identified that we have a good fit and I understand what the client is looking for. It's really about explaining that and making sure that they understand why I am in the position I'm in with all my experience in this industry and why I think the solution is a good fit. And I've had people tell me right out of the gate, 'We're trying to narrow down prospective vendors. Give me the short story; why should I go with you guys?' And I say, my answer to that, Nancy, is, and it takes people back sometimes, is, 'I don't know that we are the right fit yet. Can we talk a little bit more?'" – RYAN

"Be honest with people and do what you're good at. Don't try to be all things to everyone, and keep yourself organized in your CRM. That's critical. If your boss is asking you to update CRM or if you're the boss and you're asking people to update CRM, I'm a big believer in systems. Nobody—I can't speak for everybody, but I can't keep everything straight in my head or on paper. I need systems, I need reminders, I need processes. And I think any good salesperson is going to follow those. Any good sales organization will have best practices established in terms of how to use the system and get the most out of it. So don't fight CRM. It is there to help." – RYAN

Connect with Ryan Pollyniak:

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/
  

Connect with Nancy Calabrese: 

Elaina Zuker: The Seven Secrets Of Influence25 Jan 202300:21:18

About Elaina Zuker: Elaina the president of Elaina Zuker Associates, a management training and consulting firm. Elaina has worked with many Fortune 500 companies and has written a best-selling book on the subject of influence. She explains her unique theories in a humorous and conversational manner. When asked why she is an expert on influence, Elaina explains that she has been selling since she was old enough to talk. She has a unique origin story that has allowed her to gain extensive knowledge and experience in the world of sales and marketing.

 

In this episode, Nancy and Elaina discuss:

  • Introducing Elaina Zuker: Expert on Influence
  • Art of Selling and the Importance of Influence
  • Developing Influence Skills in the Modern Workplace
  • Influence Profiles and Communication Styles
  • The Natural Gift of Influence
  • The Seventh Secret
     

Key Takeaways: 

  • Influence = Attentiveness
  • Be attentive to your prospects to find the style that suits them

 

“I call influence skills, portable power. Nobody can take that away from you because it's within yourself. So that's one reason why influence matters now.” - ELAINA ZUKER

 

Connect with Elaina Zuker:

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese: 

Lou Bortone: The Godfather’s Secret To Building Trust, Loyalty, And Earning Favors17 Jan 202300:16:50

About Lou Bortone: Lou is a popular speaker, author, and ghostwriter of six business books. He has been a pioneer and thought leader in the video space since the launch of YouTube in 2005. In this episode, Lou Bortone talks about video marketing and how to do it successfully. Lou shared his expertise as well as stories and quotes from the movie 'The Godfather', about loyalty, trust, and favors.

 

In this episode, Nancy and Mark discuss:

  • Building Brand Loyalty Through Video Marketing
  • Importance of Loyalty in Business Relationships
  • Importance of Authenticity in Video Marketing
  • Leadership Lessons from The Godfather and Building Trust in Business
  • Benefits of Video Marketing

 

Key Takeaways: 

  • Building trust is the key to getting favors for your business
  • Trust is the ingredient to building loyalty
  • When doing a video, just be yourself and don’t put on any mask

 

“The most expensive thing in the world is trust. It can take years to earn and just a matter of seconds to lose, and I really liked that one, because it talks about the fact that like, you know, loyalty and trust is really something that is kind of delicate and has to be nurtured. And yeah, easy to break.” - LOU BORTONE

 

Connect with Lou Bortone:

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

 

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese: 

Thomas Ellis: Better, Unique, And Desirable: The Sales Process That Gets Results10 Jan 202300:21:18

About Thomas Ellis: Thomas is a Chief Sales Coach, Business Coach, and LinkedIn Trainer at EWC Consultants. He is also the author of B.U.D, The Sales Process That Gets Results. Thomas emphasizes the importance of being curious, helpful, and strategic in order to be a successful salesperson.

 

In this episode, Nancy and Mark discuss:

  • The Essential Sales Skills You Need to Know
  • Listening and Being Persistent in Sales
  • Following Up with Your Leads
  • Posting Consistently on LinkedIn
  • Benefits of a Simple Sales Process
  • Importance of a Unified Sales Process

 

Key Takeaways: 

  • Wherever you are, in the evolution of your sales, or process, or company, you reach out and get some help from somebody that can help you get to the next level.
  • We need to surround ourselves with some good people with knowledge that will help us get to the next level and your mission is to find those people and work together.

 

“So I tell people to take away the word SELL and put the word HELP. Then people get more customers, Oh, wow. Yes, you have a service or product that you got to HELP somebody solve their problem.” - THOMAS ELLIS

 

Connect with Thomas Ellis:

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

 

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

AMAZING DISCovery: Learning the DISC Personality Model13 Dec 202200:21:30

About Mark Sirkin: Mark is a management consultant and psychologist with over 30 years of experience applying psychological science to real-world problems in business. He focuses on developing people to be capable of tackling leadership challenges.

 

In this episode, Nancy and Mark discuss:

  • The DISC Profile: A Powerful Tool for Developing Relationships
  • Psychologists, Psychiatrists, and the Difference Between Them
  • The Benefits of Applied Psychology
  • The Benefits of the DISC Model in the WorkplaceThe Importance of Knowing Yourself and Others in Sales

 

Key Takeaways: 

  • The DISC personality model is a scientifically based typology for understanding yourself and others
  • The principle of using psychological assessments to help you perform better and your team perform better is the most important thing.

“There are tools out there that have been developed to help people know themselves better and know each other better people on their team as well as the people to whom they're selling. I happen to like the disc very much, but the principle of using psychological assessments to help you perform better and help your team perform better and to help you relate better to other people, is for me, the most important takeaway.” - Mark Sirkin

 

Connect with Mark Sirkin:

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link:

 

Click on this link to download a FREE digital copy of The Inside Sales Solution:

 

Connect with Nancy Calabrese

CONTAGIOUS PASSION: Improving Workplace Relations, Morale and Business Profitability06 Dec 202200:19:23

About David Lindsay: David is the owner of Phenom Leap Education and a Keynote Speaker at David Lindsay Integrated Health and Vitality. He is focused on discussing how his years as a coach, trainer, and athlete have taught him important lessons about being part of a team and staying motivated. He explains how these lessons can be applied to business settings in order to improve workplace relations, morale, and profitability.

 

In this episode, Nancy and Laurel discuss:

  • The Five Steps To Increase Vitality In The Workplace With David Lindsay
  • The Power Of Mentality In Sports And Business
  • The Three Pillars Of High Performance
  • The Power Of Leverage, Confidence, And Following The Footpath
  • Being a passionate entrepreneur

 

Key Takeaways: 

  • Everyone has a position and each is important
  • We're not 100% strong in every element
  • It’s boring if everyone is perfect in everything
  • We need to TAP every once in a while

 

"Every position, the salesperson, they can go out and be an exceptional salesman, but they're not there developing the product. So we all have positions, we will have skill sets, we all have mindsets, and so long as you play your position, exceptionally well. And as part of the team, it follows off the back of that.” - David Lindsay

 

Connect with David Lindsay:

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

SIMPLE, MAGICAL, POWERFUL: The Three Words That Humanize The Selling Conversation29 Nov 202200:17:30

About Laurel Bernstein: Laurel is the Founder and President of Laurel Bernstein & Associates, and an executive coach with a focus on small to mid-sized companies. She has a track record of improving organizational effectiveness and individual achievements. 

 

In this episode, Nancy and Laurel discuss:

  •  The Power of "Tell Me More" in Sales and Life
  • The Power of Influence
  • Misconceptions on Quiet Quitting in the Workplace

 

Key Takeaways: 

  • The Tell Me More method helps humanize the selling conversation all through out
  • You really need to be memorable when introducing yourself, especially in networking

 

"I think sometimes if you just connect it to sales, they think that the method methodology is only helpful when you're selling. But when you humanize it and realize that in almost any conversation, if you really want to know what's going on saying Tell Me More in any situation really gives you a whole different way of looking at what you're encountering and what you're communicating.” - Laurel Bernstein

 

Connect with Laurel Bernstein:

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Christopher Croner: Hire Quality Salespeople Through Effective Strategies08 Nov 202200:19:53

About Dr. Christopher Croner, Ph.D.: Christopher is the Principal at SalesDrive and the Co-Author of Never Hire a Bad Salesperson Again. He talks about the "farmer" and "hunter" roles when it comes to hiring and how understanding these can help you find the best performers. He also shares about the key characteristics to look out for in high-performance individuals.

 

In this episode, Nancy and Christopher discuss:

  • Why organizations still struggle to hire the right producers
  • 3 non-teachable characteristics you'll find in high-performing salespeople
  • Questions to ask in relation to the elements of drive

 

Key Takeaways: 

  • The need for achievement, competitiveness, and optimism will set you apart
  • Combining an online assessment of drive with interview techniques will stack your team with high-performance sales athletes

 

"They'll sit down with the sales candidate and that's what they want to determine, 'do I like this person?' And so that gut instinct challenge becomes even stronger. The interviewer determines via their gut instinct whether the person's going to be a good salesperson and that can be a disaster." - Christopher Croner

 

Connect with Christopher Croner:

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Ari Galper: Build Trust When the Time is Right01 Nov 202200:23:49

About Ari Galper: Ari is the CEO & Chairman of Unlock the Sales Game, CEO & Founder of Trusted Authority, and the Author of Unlock the Sales Game. He talks about the essentials of building trust and addresses why salespeople get it wrong in the first place. Ari shares his insights in shifting the mindset more toward eliminating the long sales process as well.

 

In this episode, Nancy and Ari discuss:

  • Why a lot of salespeople still get authenticity and trust wrong
  • How to craft and deliver a message that can get a return call
  • Eliminating the long sales process

 

Key Takeaways: 

  • Diagnose and unpack your prospects' issues, not through fact-finding questions but through trust-building questions 
  • Trust is the most important currency right now so have a natural model that helps you build trust along the way

 

"We shift the momentum. Let them be in control, let them feel comfortable opening up to us on where they're at. We don't make any assumptions, that's the difference here. And that's hard for people who are selling because we've been taught and trained to move people forward." - Ari Galper

 

Connect with Ari Galper:

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Fabienne Jacquet: Make Joy and Fun Part of Your Identity25 Oct 202200:19:12

About Fabienne Jacquet: Fabienne is the Founder and CEO of INNOVEVE and the Author of Venus Genius. She talks about how innovation and curiosity became a big part of her move from having a Ph.D. in organic chemistry to the marketing space. She also shares about discovering and understanding our own unique gifts that we can bring to the world.

 

In this episode, Nancy and Fabienne discuss:

  • How Fabienne went from organic chemistry to marketing
  • What "female energy" means based on her book
  • Creating something with your own emotions

 

Key Takeaways: 

  • As innovators, we need to be passionate about what we're doing, curious, and extremely persistent.
  • You need to have fun and laugh to create serious business.

"One of the lessons of innovation besides being curious is to be persistent. Innovation is this burst word and everybody thinks that innovation is reserved for the elite and you need a lot of money and resources to innovate. No. " - Fabienne Jacquet

 

Connect with Fabienne Jacquet:

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Cesar Hasselmann: Learning and Challenging is a Product of Change18 Oct 202200:26:59

About Cesar Hasselmann: Cesar is the Founder of AMH Consultancy and author of The Life Breakthrough. He talks about how he grew a company to a hundred and twenty employees from the ground up and shares some insights on how small-medium companies and leaders can as well.

 

In this episode, Nancy and Cesar discuss:

  • Why and how Cesar came to choose Australia
  • Growing a company from the ground up
  • Developing a keen sense of the market's trends

 

Key Takeaways: 

  • The secret to keeping up with the trends is understanding your client and their different needs.
  • Before you start to think about growing, you need to be ready.

 

"With that knowledge and business partnership, this allows me to go crazy. Now that I have the people who know how to deliver much bigger volumes of products, they have the people who can deliver, why don't get risks?" - Cesar Hasselmann

 

Connect with Cesar Hasselmann:

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Carlos A. Alvarenga: The Art and Science of Persuasion19 Jun 202400:22:16

About Carlos A. Alvarenga: Carlos A. Alvarenga is an independent researcher, writer, and coach. His new book, "The Rules of Persuasion: How the World's Greatest Communicators Convince, Inspire, Lead—and, Sometimes, Deceive" (Post Hill Press, 2023), not only explains how persuasion works in all forms of human communication but also presents a clear and effective model that can be used in both personal and professional lives. Before his current roles, Carlos was the Executive Director of World 50 Labs, the member-innovation team at World 50, Inc. Before that, he served as a Principal in Ernst & Young's Advisory Practice and as a Managing Director at Accenture. Additionally, he was an adjunct professor at the Robert H. Smith School of Business at the University of Maryland. Currently, Carlos is pursuing his Ph.D. in language, writing, and rhetoric at the University of Maryland. Check out the latest episode of our Conversational Selling podcast to learn more about Carlos.

In this episode, Nancy and Carlos discuss the following:

  • What motivated Carlos to become an expert in persuasion
  • Importance of defining persuasion and its application in leadership
  • The impact of persuasion on sales effectiveness 
  • The distinction between coercion, manipulation, and persuasion 
  • The potential for persuasion to be used for both good and evil 
  • Exploring the dark side of persuasion with historical examples 


Key Takeaways: 

  • It's hard to be good at something you can't define. 
  • Persuasion is a fundamental human activity.
  • Persuasion is getting someone to willingly, rationally, and ultimately control their faculties and accept that what you say is true.
  • And the opposite of persuasion is coercion. If I explain to you why doing something is a good thing, that's persuasion. If I trick you, that's manipulation.

"I explained in the book that if we take these three modes—character, argument, and emotion—we can divide each into seven elements. So, the seven parts of character include, for example, the language you use, your history, where you come from, and these kinds of things. There are seven elements of argument: evidence, logic, and witnesses. Then, there are seven kinds of emotion: positive, negative, contemplative, etc. When I had these 21 elements, I needed a metaphor to help clarify it for me and the reader. I went back to high school chemistry and said, it's like a periodic table. Every message I've ever looked at, and I've looked at thousands, combines these 21 elements. So that's step one. It's like learning chemistry, right, Nancy? First, start with elements like carbon, hydrogen, and whatever else you will use. Then, you learn some very simple formulas. Learn the elements that work for you, which ones you feel comfortable working with, and which you like to work with, and then start putting them to work. Within an hour of coaching, I've seen people become better at this because they now understand that if they use their origin as one of the elements, people will want to believe them more." – CARLOS

"Logic is one of the seven elements of argument, so it's on the periodic table. It certainly can be used, right? And people who are doctors and scientists often use logic to persuade. We have broadly spoken about two types of education. If you want to use logic, you can become a philosopher, right? And become a logician and get a PhD in logic. You can become a lawyer. Lawyers also get trained in the use of logic to persuade. But it's one of the 21 elements. We are often persuaded, and we are more often persuaded, I think, by other things. Because you must go to specialized schools to use argument well, most people are not experts at it, either in creating or receiving logical persuasion. So, we tend to be persuaded more by character, for example, or emotion. They operate in different ways. And so, logic is certainly helpful. But I always challenge executives. I say I want you to start persuading me using nothing but logic—strict, well-constructed, internally consistent, effective logical sequences. And if you can make it to three minutes, I'll give you a prize. Unless you're a professional, you can't. Most people fall apart after about a sentence and a half." – CARLOS

"Let's start with the fact that persuasion is predictable. Yeah, I can tell you how someone will, what form of listening they'll use most of the time, and whether it'll be effective. And sometimes it's like magic. I work, coach, and say, I want you to change these two or three things you just told me. And the effect is dramatically different. I've had people break into tears when they finally get the message right. And they think it's something that's special. And I say, it's not. You wouldn't be amazed if you went to a chemist and the chemist made you aspirin. Don't be amazed. I'm just following the rules. And if you follow the rules, more often than not, exactly what should happen will happen, just like with real chemistry." – CARLOS

Connect with Carlos A. Alvarenga:

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/
  

Connect with Nancy Calabrese: 

Simon Severino: Establishing Flow for Success11 Oct 202200:20:45

About Simon Severino: Simon is the Business Strategy Advisor at Strategy Sprints and the Founder of the Strategy Sprints Method. He talks about the method and how those in B2B businesses can maximize it and double revenue in 90 days. He also shares some insights on why building the right habits can be integral to one's success

 

In this episode, Nancy and Simon discuss:

  • How it's possible to double revenue in 90 days
  • The core systems of the Strategy Sprints method
  • Developing the right habits to find and continue success

 

Key Takeaways: 

  • Becoming magnetic and agile in preparation for slow growth or recessionary times is vital
  • With the right habits, you can learn, adapt, and move on from whatever life throws at you.

"Month by month you de-risk your processes because you just build on what's working and you increase competitive advantage. If you are winning and you have 20% more budget on it now you're crushing it and it's now much harder for your competitors to eat your lunch." - Simon Severino

 

Connect with Simon Severino:

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

Connect with Nancy Calabrese: 

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Liz Wendling: Make Selling Easy with the Right Mindset04 Oct 202200:20:34

About Liz Wendling: Liz is the President of Insight Business Consultants and the Rainmaking Coach for Attorneys. She works with the mantra, "It's not what you sell, it's how you sell that matters". Liz shares her insights on why too many professionals shy away from selling and what they can actually do to overcome this situation.

 

In this episode, Nancy and Liz discuss:

  • Have a structure to enter a sales conversation with the right mindset
  • How Liz started working with law firms
  • Sales training should be an ongoing option because selling changes over time

 

Key Takeaways: 

  • The buyer and seller are two human beings talking, not two professionals yet. First show you're a human, then show you have the expertise to help
  • Anyone with a love-hate relationship with sales should look at why they hate to sell. Look at why it's uncomfortable to find ways to make it more comfortable.

 

"People make selling way harder than it has to be when really, it's not that hard. But it's easier to make it sound really difficult when you don't want to learn how to do it in a way that aligns with who you are." - Liz Wendling

 

Connect with Liz Wendling:

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

Connect with Nancy Calabrese: 

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Cecelia Henderson: Seize the Power of the Digital World27 Sep 202200:17:46

About Cecelia Henderson: Cecelia is the Owner and Principal of WSI Marketing Edge. Being in the marketing business for over 25 years, she provides digital marketing solutions that attract customers, strengthen relationships, increase online presence, and more. She shares her insights on the current influence of the digital world, how to build on this power, and helping customers understand the advantages they can have.

In this episode, Nancy and Cecelia discuss:

  • The digital world is a great place to deliver the right message
  • How to keep your customer from becoming distracted
  • Not throwing every piece of content in a single website  

Key Takeaways: 

  • Everybody has their own way of doing things. The challenge is showing them how other ways also have benefits.
  • We're all working on our businesses but we need to take time periodically to think about a plan.

"The challenge, just like with other sales activities, is setting the right expectations that it will take time. We're trying to earn our way through the psyche of the people that we're trying to reach" - Cecelia Henderson

 

Connect with Cecelia Henderson:

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Marie-Elizabeth Mali: Cultivate Love and Connection in Personal and Professional Relationships20 Sep 202200:20:18

About Marie-Elizabeth Mali: Marie-Elizabeth is a Relationship Alchemist with Relationship Alchemy LLC and an Official Member of the Forbes Business Council. She is a Relationship Transformation Expert and she talks about how understanding the different aspects of our life can lead us to become more powerful individuals in our relationships.

In this episode, Nancy and Marie-Elizabeth discuss:

  • Teaching women to show up as authentic leaders in their relationships 
  • Why relationship transformation can be magical
  • How love fits in the world of business

Key Takeaways: 

  • We have many different aspects in ourselves that are often in conflict and it can be amazing to get to know all of these altogether.
  • You have to love what you're doing if you're choosing the transformative path of entrepreneurship.

"You're going to revisit the same things over and over again in your life because your brain was wired a certain way by your childhood. However, how you relate to those issues that show up again and again, that's the evidence of growth. Most often you see the same thing again but from a different perspective" - Marie-Elizabeth Mali

 

Connect with Marie-Elizabeth Mali:

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Joe Apfelbaum: Get Anything You Want While Building Relationships That Last a Lifetime13 Sep 202200:21:27

About Joe Apfelbaum: Joe is the CEO of Ajax Union and the author of several books including High Energy Networking. His mission is to connect with and help a thousand entrepreneurs with an effective 3-step process. He explains that not all connections are built the same way and that a healthy mix of quality and quantity will help you achieve your own goals.

In this episode, Nancy and Joe discuss:

  • A process will create an impact and gain you a reputation on LinkedIn.
  • The right balance between quantity and quality connections gets you to your goal.
  • The 5 levels of relationships. 

Key Takeaways: 

  • Define what success looks like to create an effective plan for getting there.
  • Make sure you have the right target market and the right messaging.

"You literally can accomplish anything you want in your life. Like everything that you have right now is something that you created based on your thoughts, your habits, and your beliefs, and if you swap those around, you can create anything." - Joe Apfelbaum

 

Connect with Joe Apfelbaum:

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Kendra Lee: Take a Multi-Channel Approach to Selling06 Sep 202200:21:05

About Kendra Lee: Kendra is the President of KLA Group, as well as author, speaker, and new business development authority. She founded her company after a career in IBM with the philosophy that sales is not an art and that it can be learned. She shares how a multi-channel approach is essential to selling today and some actionable tips on improving your cold calling. For business owners, Kendra also discusses leading indicators of sales and marketing that guide your business.

In this episode, Nancy and Kendra discuss:

  • Engaging buyers in the channel that your target market uses.
  • The goal of a cold call is not close a sale but to start a conversation.
  • Sales and marketing teams are essential components of a revenue-generating system. 

Key Takeaways: 

  • A multi-channel approach to selling ensures you are present when a referral comes through that channel.
  • Your first email should be short and always suggest a longer meeting to the prospect.
  • Pay attention to leading indicators of sales and marketing success.

"You're getting referrals from people and you weren't maybe even trying to get referrals. So you want to be in all the different places that your prospects could be or people who could refer you." - Kendra Lee

 

Connect with Kendra Lee:

LinkedIn: https://www.linkedin.com/in/kendralee/

Website: https://www.klagroup.com/

Phone: 303-741-6636

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Michael Whitehouse: Your Network Is Your Greatest Asset30 Aug 202200:20:58

About Michael Whitehouse : Mike is a coach, motivational speaker, networker, and the author of The Guy That Knows a Guy. He has over 18 years of experience running businesses and working with a diverse range of people. Michael helps others gain a clearer vision of their ideal future, develop gratitude to appreciate the life they already have, and build their toolbox of connections.

In this episode, Nancy and Michael discuss:

  • Networking takes you to a higher level of relationships, engagement, and trust.
  • Your network will allow you to make up for your weaknesses so you can instead focus on your strengths. 

Key Takeaways: 

  • Pivot your weakness into a strength. Lean into what you are good at, don't get lost in planning, and take action.
  • Anyone can be a connector. Make the decision that you are going to connect people and enter every conversation thinking about what connections you can make for that person.

"If you just take action, doesn't have to be massive, you don't have to commit the whole barn, but if you just take some action and get out there, you'll start discovering things, learning things, people discover you." - Michael Whitehouse

 

Connect with Michael Whitehouse:

LinkedIn: https://www.linkedin.com/in/mwhitehouse/

Website: https://www.guywhoknowsaguy.com/

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Jeanine Dargis: From Cheesemaker to Franchising a Payroll Service23 Aug 202200:21:25

About Jeanine Dargis: Jeanine is the Owner of Payroll Vault, a boutique payroll and workforce management service designed for small businesses. She shares her growth from salesperson to cheesemaker to business owner and the franchising webinar that kicked it all off. Her franchise helps small businesses typically with less than 50 employees operate better by taking out the pain of payroll and letting business owners focus instead on growing their businesses.

In this episode, Nancy and Jeanine discuss:

  • Learning to sell with Cutco knives and becoming a cheesemaker for 6 years.
  • Making a choice between buying a house and starting a business.
  • Choosing to cater to small businesses and helping them grow.

Key Takeaways: 

  • Selling is all about the art of communicating with people in their own style.
  • Work on your business. You want to strategize, manage, and create systems so your business can run even without you.
  • It is never too late to switch things up if you decide you want to try entrepreneurship. Take the lessons learned from your other experiences and apply them to something different. 

"You don't have to be an expert at what the business is as long as you are an expert at managing people or learning about the business or running the business." - Jeanine Dargis

 

Connect with Jeanine Dargis:

LinkedIn: https://www.linkedin.com/in/jeanine-dargis-o-donnell-41b2a0156/

Website: https://www.payrollvault.com/187

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Laurel Bernstein: Creating a Dream Team with Leadership Guidance16 Aug 202200:19:41

About Laurel Bernstein: Laurel is the President and Founder of Laurel Bernstein and Associates, a consulting and training firm focused on enhancing the performance and leadership skills of key professionals and business owners. She is Nancy's mentor and they have been working together for almost 7 years.

Laurel explains that a process called YAVIS (Youthful, Attractive, Verbal, Intelligent, Successful) helps leaders determine if they are surrounded by the best people.

In this episode, Nancy and Laurel discuss:

  • Startups with guidance have a higher rate of success.
  • Create a dream team in your organization.
  • YAVIS explained as a methodology.
  • Unlimited paid time off results in 30% less time off and burnout.

Key Takeaways: 

  • Be willing to look at things differently. Sometimes team members will not see eye to eye and this will cause friction in the organization.
  • Hire the perfect people not just in terms of skill but in terms of culture fit and adaptability to change.   
  • YAVIS is a yes or no question that determines if the people around you are your people.

"My vision has always been provide as much knowledge as you can and help people understand that what they've got to have is a dream team. Your business can rise and fall on whether or not you have the best people doing the best work for you." - Laurel Bernstein

 

Connect with Laurel Bernstein:

LinkedIn: https://www.linkedin.com/in/laurelbernsteinexecutivecoach/

Website: https://laurelbernstein.com/

Email: laurel@laurelbernstein.com

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Andrea Pass: A Private Investigator of Public Relations09 Aug 202200:18:34

About Andrea Pass: Andrea is the Owner of Andrea Pass Public Relations. She has been creating and implementing public relations campaigns in a wide range of categories for thirty years, including consumer products, lifestyle, B2B, education, and many more. She secures media coverage to grow brand awareness, increase reputation, and drive sales using third-party editorial endorsement. Her motto is "now is the time to get your business in the media."

In this episode, Nancy and Andrea discuss:

  • Being a private investigator for public relations involves researching for the proper media contacts for your business.
  • Modern PR: Moving from cold calls to email pitches. When your story gets published, it gives you content to add to your website and social media.

Key Takeaways: 

  • Media outlets are harder to reach today because there are more freelancers working for them.
  • PR should be part of your marketing mix. Editorial endorsement ranks high on the selling scale, so get started today.

"It's the same no matter what size your business is. You can be a solopreneur with a national topic, business, service, and you can be a huge corporation with your company having thousands of employees. It won't matter. It's reaching the right press to get the story." - Andrea Pass

 

Connect with Andrea Pass:

LinkedIn: https://www.linkedin.com/in/andrea-pass/

Website: https://www.andreapasspr.com/

Facebook: https://www.facebook.com/AndreaPassPublicRelations

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Hamish Knox: Lessons from a Sandler Guru13 Jun 202400:22:28

About Hamish Knox: Hamish Knox is a member of the global Sandler network. Hamish supports private organizations in Southern Alberta create and maintain a scalable, repeatable, consistent sales engines and an engaged, motivated team by holding them accountable to implementing the structures, systems, and processes shared in our sessions. Before joining the Sandler network, Hamish worked in various industries, including media, communication services, software, and professional sports, which melded his passions for sales and education. Hamish was named the 2020 David H. Sandler Award winner, Sandler's highest honor, becoming the first Canadian trainer to receive that award. He was the first two-time author in the Sandler network, writing books on topics no one likes to talk about. His first book was on Accountability the Sandler Way, and his second on Change the Sandler Way. Sandler Home Office regularly invites Hamish to speak at Sandler's train-the-trainer conferences and Sandler's public Sales and Leadership Summit in Orlando. Check out the latest episode of our Conversational Selling podcast to learn more about Hamish.

In this episode, Nancy and Hamish discuss the following:

  • Hamish's motivation to move to Sandler
  • The importance of having systems in place for success by design, rather than success by default, in sales organizations
  • Differentiating on how you sell, not what you sell
  • The value of David H. Sandler Award
  • Accountability and the fear of change in sales
  • The importance of making the conversation about the buyer and not about the seller's needs


Key Takeaways: 

  • Without systems, it's very much, you know, flying by the seat of your pants, which is a cliche that gets bandied about. 
  • Sandler is not just about a bunch of cheesy lines or techniques or saying these seven things; you'll always get the meeting or the order.
  • If we don't have accountability, if we don't have the boundaries defined, our salespeople are going to make it up.
  • I genuinely love what I do.

"You know, people, what's the cliche about people fear three things: death, taxes, and change? Because our brains are wired to keep us safe, which usually means stuck. Because no matter where you believe that we all came from, whoever, you know, the listeners out there, wherever you believe that humanity emerged from, ultimately, our brains are still wired that way, right? Our brains are still looking for the lions and the saber-toothed tigers that are going to eat us. And so, ultimately, change used to mean that you died, or you went hungry, and then you died. So, you were dead, but you were just more or less full in your stomach when you died. And so, our brains are still back there. So, no one likes change. And the book Change the Sandler Way is really about the human side of change because, ultimately, Nancy, change is super simple. Like, it's, we don't have a CRM today, we do have a CRM tomorrow. That's change. Human beings don't change, they transition, and transition is almost like the five stages of grief. And so that book is all about how we support leaders who go through these same emotions well before their team members actually manage a successful change. I recently saw that 89% of all corporate change initiatives fail. Yeah, like it was a number that blew my mind. And you think about how many probable billions of dollars are spent on these initiatives from buying the product or service and having the team meetings and getting things going to have it fail that much. There's got to be a better way." – HAMISH

"Sandler is a number of things. So, number one, it's about differentiating on how you sell, not what you sell. Because what we sell is a commodity in the minds of our buyers. It doesn't matter what we're selling. And the only way to differentiate a commodity is typically by price. And so, with Sandler, we seek to create clarity with our buyers. I was talking to a very, very successful entrepreneur yesterday. We're in a mastermind group, and they were saying, well, what do you suggest I do? Because I'm the primary seller. And I said, well, let's pretend I'm your client. What would you say to me when I say, well, what's going to happen today, right? We booked a call. What's going to happen today? And they're like, well, you know, here's our process for building out, you know, the services that we offer. And I said, well, that's great. But what's gonna happen to me now in this sales call? And he said, well, I don't know. And I said, well, that's a problem because no one wants to talk to a salesperson. And so, If we don't create clarity upfront with our potential, with our buyers, all they're thinking is when is Hamish going to ask for my wallet? They're not actually listening. So, we need to create that clarity upfront using the upfront contract, and which is like a supercharged agenda for listeners who haven't heard about it before. And then pain, humans are animals, biologically that's true, biologically we're animals and animals are wired to move away from pain or towards pleasure. There was a study done in Vegas, which is a great place to study both pain and pleasure, that pain was a five times greater motivator than pleasure. And a lot of people, when they hear that, they don't wanna think about pain. And what I tell my clients is you're never going to say pain to your buyer. You're never gonna say, "Nancy, let's talk about your pain with getting real qualified opportunities in the top of your funnel," because you're going to look at me like, "You went to a sales training class, didn't you? You've got a shiny new toy you want to try out." – HAMISH

"The one takeaway I want the audience to go with is it's never about us, it's always about the buyer. So, if the buyer calls up and goes, if we ring ring hello and the buyer goes, what, that's not about us. And if the buyer says, well, why should I work with you? And you say, well, here's some reasons why other people have worked with us. Are any of those relevant to you? So always making it about the buyer and never about us and getting our emotional needs met is very, very powerful." – HAMISH

Connect with Hamish Knox:

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/
  

Connect with Nancy Calabrese: 

Chris Goegan: Engineered Marketing Differentiates Your Selling02 Aug 202200:19:40

About Chris Goegan: Chris is the Founder and CMO of Engineered Growth Systems. He is a business growth consultant who helps clients grow and scale their businesses using a proprietary methodology called Engineered Marketing, a time-tested and proven way of building the ultimate internet selling machine. His mission is to simplify small business growth and help good people build great businesses.

In this episode, Nancy and Chris discuss:

  • Engineered Marketing speaks to hots, warms, and colds differently and uses the medium that speaks to each best.
  • Collaborating with Michael E. Gerber to sell The Dreaming Room.

Key Takeaways

  • You don't need the latest trends like funnels to sell well, what you need are differentiators and a selling system.

"Instead of focusing on traffic, let's start with people. Let's start with the hots, people that are ready to buy." - Chris Goegan

 

Connect with Chris Goegan:

LinkedIn: https://www.linkedin.com/in/chrisgoegan/

Website: https://www.chrisgoegan.com/

Email: chris@chrisgoegan.com

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Tibor Shanto: Be a Professional Interruptor with a Worthwhile Message26 Jul 202200:24:09

About Tibor Shanto: Tibor is the Chief Prospecting Officer of Renbor Sales Solutions, as well as the author of two great books. He helps B2B companies translate sales strategies into reality and develops salespeople who understand that success in sales is about execution. Today, Tibor discusses how to be a professional interruptor and how to make this interruption worthwhile to your prospect. 

In this episode, Nancy and Tibor discuss:

  • How to be professional interruptors. If you put an idea in front of people who were not anticipating it but benefited from it, then the interruption was worthwhile.
  • Leaving voicemail is an effective tactic but the messaging should be different compared to how a regular cold call goes. 
  • Buyers can be actively-looking or passively-looking.

Key Takeaways: 

  • Voicemail messaging is best used to create mystery. The human mind naturally hates mystery, so create voicemail that compels prospects to resolve it by calling you back.
  • Invest time by revisiting successful deals. Ask how their workflow changed because that is the story you can tell your next customer.

"In having a story or conversation about the workflow, your product will have a starring role, but the story and the movie will be more interesting to the client because it's about the overall process they're going to go through, it's about the growth that they're going to go through." - Tibor Shanto

 

Connect with Tibor Shanto:

LinkedIn: https://www.linkedin.com/in/tibor-shanto-b2b-prospecting-specialist/

Website: https://www.tiborshanto.com/

Email: tibor@tiborshanto.com

Amazon: https://www.amazon.com/Tibor-Shanto/e/B0043TEI84%3F

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

David Priemer: Sell the Way You Buy—Buying Is Emotional, Not Logical19 Jul 202200:22:00

About David Priemer: David is the Founder & Chief Sales Scientist of Cerebral Selling and the author of Sell the Way You Buy. After leaving his research science background, he deconstructed the traditional sales approach and developed his methodology based on consumer science, research, and psychology. He is a widely-recognized thought leader in sales and sales leadership and has been published in the Harvard Business Review, Forbes, Entrepreneur, and many more.

In this episode, Nancy and David discuss:

  • The Cobra Kai Paradox: Executing wrong sales tactics taught by senseis
  • Buying is emotional, so align your selling to this decision pathway
  • Why goal setting is a waste of time

Key Takeaways: 

  • Ongoing training is necessary to sharpen the skills of top performers, but be aware that not all salespeople are keen on improving.
  • Goal setting can encumber us. Many times, we work towards the goal and then stop. Try to challenge yourself by doing as many of your tasks as possible and you might surprise yourself that you've exceeded your initial goals.
  • Be curious about the emotional drivers behind why people buy. When you connect with customers and sell to them, they are buying with those exact same emotional pathways.

“Really be curious about the pathways and mechanisms by which human beings make decisions so you can sell along those pathways because we don't do that enough." - David Priemer

 

Connect with David Priemer:

LinkedIn: https://www.linkedin.com/in/dpriemer/

Amazon: https://www.amazon.com/Sell-Way-You-Buy-Approach/dp/1989603203

Website: https://cerebralselling.com/

YouTube: https://www.youtube.com/c/CerebralSelling

Book your FREE 30-minute coaching session with Bill here: https://meetings.hubspot.com/bill-mccormick

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Bill McCormick: The Platinum Rule—Treat Others How They Want to Be Treated12 Jul 202200:22:53

About Bill McCormick: Bill is the Trust Enablement Trainer at Selling from the Heart. He enables sales teams to build trust and expand relationships and revenue. His passion for helping sales leaders allows them to tap into their authentic selves and build relationships based on the value that they offer to their prospects. He reminds others that all selling is social and to meet your prospects where they are.

In this episode, Nancy and Bill discuss:

  • Inauthenticity and lack of substance as the biggest obstacles to selling
  • The platinum rule
  • Bill learns communication as a 911 dispatcher

Key Takeaways: 

  • Say what you mean and mean what you say. Inauthenticity is easy to spot.
  • Be open about the relationship that you want to develop with someone.
  • All selling is social selling. Sellers must not limit themselves to just one bucket of selling and branch out (cold calls, email, TikTok, etc).

“We start out with the golden rule and we treat other people the way that we want to be treated. Until we have some communication, we find out how they want to be treated. That's the platinum rule: treating others the way that they want to be treated. .” - Bill McCormick

 

Connect with Bill McCormick:

LinkedIn: https://www.linkedin.com/in/billmccormicksfth/

Email: bmccormick@sellingfromtheheart.net

Website: https://www.sellingfromtheheart.net/

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

Click on this link for a FREE course on How To Master The Trust Formula: https://bixel3.net/v1/t/c/420217e2-df36-9815-8f9e-87db74615b14/gm%3A82ac6f8e-47c4-4f70-a19d-871111d05a1b/Multiple%20Recipients/?https%3A%2F%2Fwww.sellingfromtheheart.net%2Ftrust-formula=

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Jeff Goldberg: Conversational Selling Leads to Business Decisions05 Jul 202200:19:52

About Jeff Goldberg: Jeff is the owner of JGA, a sales training, coaching, and outsourced sales management firm. He is an award-winning sales professional with 4 decades of sales management, training, coaching, and consulting experience, as well as co-author of How To Be Your Own Coach - Six Simple Questions for Achieving Your Goals.

In this episode, Nancy and Jeff discuss:

  • Salespeople must invest in themselves
  • How and why polite persistence is necessary for following up
  • Jeff’s professional sales journey and prospecting strategies. 

Key Takeaways: 

  • While most prospects won't follow through, leave a voicemail anyway and provide a personalized subject line.
  • Conversational selling leads a person to a decision to do business with you or not.
  • Have great conversations as it removes the pressure, and have lots of them so you don't run out of prospects.

“Salespeople, quite often, hang on to deals that have absolutely no shot and, at some point, it is time to give up. My suggestion is always when you start working on a deal, you follow up fairly continuously. But as time goes on, time kills all deals.” - Jeff Goldberg

 

Connect with Jeff Goldberg:

LinkedIn: https://www.linkedin.com/in/jeffgoldbergsalescoach/

Facebook: https://www.facebook.com/groups/TheSalesProNetwork/

Website: https://jgsalespro.com/

Email: jeff@jgsalespro.com

Phone: 516-608-4136

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link:https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution:https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter:https://twitter.com/oneofakindsales

Facebook:https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website:https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn:https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Frank Wander: Adapting to Modern Ways of Working28 Jun 202200:21:12

About Frank Wander: Frank is a turnaround CIO, as well as CEO and Founder of PeopleProductive, a human performance engineering company that helps organizations unlock their growth and innovation and get the best out of their people.

He is a sought-after keynote speaker and author of Transforming IT Culture: How to Use Social Intelligence, Human Factors, and Collaboration to Create an IT Department That Outperforms.

In this episode, Nancy and Frank discuss:

  • The 4-day work week and its improvements in productivity
  • COVID fast-forwarded the global adoption of hybrid work
  • A talent operating system and telltale signs of a bad work culture

Key Takeaways: 

  • Shorter work weeks make people more focused and give people back their time.
  • Creating genuine connections in a hybrid work setup is still a work in progress.
  • Care about your people and one another more than anything. These people are the ones who will stand with you once the dust settles.

“I want to build an operating system where companies can methodically take talent and create real measurable financial results and ultimately have a company where the people and the company thrive together, because that's where the world has to end up.” - Frank Wander

 

Connect with Frank Wander:

LinkedIn: https://www.linkedin.com/in/frankwander/

LinkedIn (Company): https://www.linkedin.com/company/peopleproductive/

Website: https://www.peopleproductive.com/

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link:https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution:https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter:https://twitter.com/oneofakindsales

Facebook:https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website:https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn:https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Mark Hunter: Opening Relationships Is the Goal of Sales22 Jun 202200:18:36

About Mark Hunter: Mark, also known as "The Sales Hunter," is recognized as one of the top 50 most influential sales and marketing leaders in the world. Recently, he was awarded as a Global Sales Guru and is the author of 3 bestselling books including his most recent one called A Mind for Sales.

Mark helps companies and salespeople find and retain better prospects they can close at full price. He is an accomplished keynote speaker, sales trainer, and consultant with 30+ years of sales leadership experience. Mark focuses on improving sales professionals’ prospecting, price, leadership, and sales motivation.

In this episode, Nancy and Mark discuss:

  • The difference between closing sales and opening relationships
  • In a period of inflation, sellers should not be discounting price but concentrating on adding value
  • Sales is not a job, it's a lifestyle
  • The Sales Hunter Podcast

Key Takeaways: 

  • Sales is not bowling. It's not about knocking down as many pins, taking their money, and moving on. Rather, sales is about opening relationships.
  • Create value by first creating trust. Trust is the currency of business.
  • Calling still works so incorporate it into your sales.
  • Aim to be a person of influential impact.

“In the absence of value, price is everything. If we haven't created value for the customer, well, of course, they're going to be looking for a discount. But that's shame on us. Then we haven't taken the time to really listen and understand the needs of the customer.” - Mark Hunter

 

Connect with Mark Hunter:

LinkedIn: https://www.linkedin.com/in/markhunter/

Website: https://thesaleshunter.com/

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link:https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution:https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter:https://twitter.com/oneofakindsales

Facebook:https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website:https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn:https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Fred Copestake: Teaching Customer-Centric Sales Strategies for the Future15 Jun 202200:21:00

About Fred Copestake: Fred is a consultant, trainer, coach, and expert in helping sales professionals from all over the world improve their performance and unleash their full potential.

He is the Founder of Brindis, a leading sales training consultancy, and author of Selling Through Partnering Skills: A Modern Approach to Winning Business and Hybrid Selling.

Over the last 22 years, he has traveled around the world 14 times and visited 36 countries to work with over 10,000 salespeople. His focus is on how salespeople can develop a more modern and collaborative approach to working with customers.

He has learned the 3 universal challenges of salespeople that he calls Busy Busy Busy, Oldie Worldly, and Muddled Mindset, and how to counter them using modern frameworks and mindsets.

In this episode, Nancy and Fred discuss:

  • Selling Through Partnering Skills: Salespeople's 3 main challenges and partnering intelligence (PQ) theory
  • Hybrid Selling: Adapt to changes in selling. Sales professionals need to know how to use multifaceted, collaborative, and customer-centric selling strategies to stay relevant into the future.

Key Takeaways: 

  • Busy Busy Busy is focusing on the wrong activities resulting in wasted opportunities and effort. Become more effective through planning and process.
  • Oldie Worldly refers to old methods which simply do not work anymore. Today it's about being customer-focused. Self-centered strategies are fit for a bygone era of selling.
  • Muddled Mindset is misalignment. Develop clarity within the organization, encourage coaching by management, and allow individuals confirmation that the way they work is making consistent with top performance.
  • A top trend to adopt right now is video. Shifts in sales today also include a focus on helping more and co-creation. Consultative still works but the future is about collaboration.

“We need to be comfortable with change. I mean, salespeople, we sell change that way. If we're not comfortable with it, if we don't understand it, it's hard for us to really help people change themselves.” - Fred Copestake

 

Connect with Fred Copestake:

LinkedIn: https://www.linkedin.com/in/fredcopestake/

App: https://collaborativeselling.scoreapp.com/

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Twitter: https://twitter.com/oneofakindsales

Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Website: https://oneofakindsales.com

Phone: 908-879-2911 

LinkedIn: https://www.linkedin.com/in/ncalabrese/

Email: leads@oneofakindsales.com

Justin Krane: Helping Women Entrepreneurs Get Returns on Life07 Jun 202200:20:08

About Justin Krane: Justin is a money strategist for business owners whose mission is to help business owners understand the money side of their business. Justin is the President of Krane Financial Solutions and he discusses how to achieve complete financial and personal freedom.

Justin teaches entrepreneurs how to be strategic with their money to grow their businesses and has since focused on working with female business owners. In his book, Money, You Got This, he takes funny everyday life experiences and turns them into short stories that teach simple money strategies. 

As a Certified Financial Planner, Justin manages investment portfolios and creates savings and spending plans for both business and personal finances. He helps design financial plans to help others get a higher return on life. 

 

In this episode, Nancy and Justin discuss:

  • Challenges and strengths of female business owners
  • The psychology of money: Risk, savings, and spending
  • Return on life vs return on investment
  • Media portrayals of money are all for the short term

 

Key Takeaways: 

  • Women are wired differently. Generally speaking, they are more empathic and are stronger because of the simultaneous responsibilities of family, career, and personal development.
  • Balance savings and spending. Remember to live your life and spend money on things and experiences you actually enjoy.
  • Long-term savings and wealth are generated through compounding interest.
  • You can build your wealth. It's all about progress, a little bit each day, and maybe with the help of others who can guide you through the process.

“It's about using your money to be congruent with what you really want rather than guessing and not being intentional with what you want. So it's about return on life, not just return on investment.” - Justin Krane

 

Connect with Justin Krane:

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

 

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese

Debbie Allen: Using Your Expertise to Develop Brand Domination17 May 202200:20:27

About Debbie Allen: Debbie has built and sold 6 million-dollar companies in diverse industries and has been an entrepreneur since the young age of 19. Today, she is known as The Market Positioning Expert by supporting her clients in developing brand domination around their expertise. Debbie works with small business owners, entrepreneurs, coaches, speakers and experts in many different niche markets. 

Debbie has been a professional business speaker for over 25 years and has presented before thousands of people in 28 countries around the world. She is an award-winning entrepreneur and bestselling author of 9 books including her newest books The Highly Paid Expert and Success Is Easy published by Entrepreneur Press. 

Her expertise has been featured in dozens of publications including a regular featured expert with Entrepreneur Magazine. Additional media includes Forbes, Washington Post and USA Today.
 

In this episode, Nancy and Debbie discuss: 

  • Renewing yourself constantly 
  • Monetizing your brilliance 
  • Becoming an expert
  • Developing your expertise 

Key Takeaways: 

  • Life consists of constantly renewing yourself, making yourself better or making yourself different in order to fit your current situation. It’s important that all throughout, you are carried by your passion. 
  • Some people are very brilliant and good at what they do but they don’t know how to monetize that brilliance. It often takes a coach for someone to truly realize their potential. 
  • Find what’s unique about you and strive to achieve an expert status in that niche. Being an expert automatically gives you a lot more credibility and trustworthiness.
  • Developing your expertise and your uniqueness takes an investment of time, money, and effort - but the pay-off is huge. 

 

“If you don’t have at least a side hustle, some kind of online business for yourself, you need to rethink it because this is where the world is going, this is where financial freedom is…” - Debbie Allen

 

Connect with Debbie Allen:

 Twitter: https://twitter.com/debbieallencsp

 Facebook: https://www.facebook.com/DebbieAllenInternational

 Website: https://debbieallen.com/

 Podcast: https://feeds.feedblitz.com/debbieallen

 YouTube: https://www.youtube.com/user/dallen7001

 LinkedIn: https://www.linkedin.com/in/debbieallenspeaker

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

 

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese: 

 Twitter: https://twitter.com/oneofakindsales

 Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

 Website: https://oneofakindsales.com

 Phone: 908-879-2911 

 LinkedIn: https://www.linkedin.com/in/ncalabrese/

 Email: leads@oneofakindsales.com

Usman Sheikh: Simplifying Sales with AI06 Jun 202400:22:14

About Usman Sheikh: Usman Sheikh is the visionary founder and CEO of xiQ, an award-winning B2B sales and marketing platform. With the fusion of generative AI (x GPT), behavioral science, and a curated up-to-the-minute business corpus, xiQ is revolutionizing the industry with its groundbreaking personality-driven sales approach. As a futurist and design thinker, Usman aims to humanize B2B sales and marketing by harnessing the power of generative AI and psychology. Through xiQ, sellers gain the ability to understand the mindset of prospective buyers, facilitating hyper-personalized engagement throughout the sales cycle. Usman strongly believes in achieving excellence through disciplined and relentless execution. Check out the latest episode of our Conversational Selling podcast to learn more about Usman.

In this episode, Nancy and Usman discuss the following:

  • The transformative power of AI in B2B sales and marketing
  • xiQ's use of generative AI, behavioral science, and chat GPT to personalize sales approaches
  • The evolution from pre-internet to the internet era and now to the AI era
  • How AI simplifies tasks, saves time, and enhances productivity
  • The importance of understanding personality-driven sales


Key Takeaways: 

  • AI made it so much simpler, gives one that information in seconds, and saves hours that would have been spent. 
  • What used to take me six hours out of my day has now been reduced to 30 minutes. 
  • We need to master AI. We need to make it work for us. 

"And we use AI to help you formulate these kinds of capabilities, bringing them into sales to personalize the sales engagement. Nobody wants to talk to somebody who doesn't know who you are, doesn't understand your problems, and cannot empathize with or relate to your actions. They're just in there to sell, and nobody's interested in that, especially in high-ticket sales. So, it becomes increasingly important to be able to find the sweet spots of the person within their personality and cater to them so you can have a better chance of winning." – USMAN

"We're not a plug-in to LinkedIn, although I think we get a lot of data from LinkedIn. Think of our platform as an independent search engine; we throw a very wide net out there to collect information. So, you type in the name of a person in their company and start looking for them. You find the person by clicking on them if there is more than one. And it goes, fetches information, analyzes it, and makes a prediction call. All of it, less than three seconds." – USMAN

"So, we were living in the pre-internet era. Would that be correct? I was. I saw the internet come. You did, right? And everything was paper-based. If you needed to look up a person or do some research, you had to use Encyclopedia Britannica or one of those, right? There was no Google. It was a different world. And the big brands that were there were those serving Yellow Pages and all that stuff. Those were the brands. But then came the internet age, Google and Yahoo, and now ZoomInfo and Salesforce, and all of these became tools that people used, right? And the old Yellow Pages and so on didn't translate into becoming the ZoomInfo of the business world. It was like the Yellow Pages of the business world in the pre-internet days, right? And so, two things happened. The way we did business changed. Secondly, the players that provided the technology changed as well, and the solutions changed as well. Now, we're entering the AI era. It's a big leap. So, if the internet was a thousand to the paper-based era, then AI is a hundred million to the thousand. That's the big leap, okay? Because it can crunch out this big data and make sense of it in microseconds, right? And so, it can crunch a lot of data to do that, right? Pretty much the whole internet, right? And then some. So, but you know, we as humans need to be able to access that data, that much data in a consumable manner to be interesting." – USMAN

"I think not to be afraid of AI. AI provides a lot of new opportunities. So, if the audience is in sales or any business, use AI to discover new opportunities. Everybody who's going to use AI will realize that it can create a lot of new worlds. As a matter of fact, what McKinsey is quoting in terms of generative AI creating net new value for sales is $1.4 trillion a year in sales productivity. That's a lot, right? That's a huge amount. So, that's the opportunity. And as a result of that, Nancy, the way we used to sell, traditional sellers used to create fear, uncertainty, and doubt. And here we have a chance to move away from that selling into more selling hope and opportunity because there's a lot of hope and opportunity with what we can do with AI." – USMAN

Connect with Usman Sheikh:

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/
  

Connect with Nancy Calabrese: 

Ian Garlic: Building an Arsenal of Stories To Attract More Clients10 May 202200:21:42

About Ian Garlic: For over 10 years, he has helped service-based business find their most powerful client stories, capture them on video and deliver them at the perfect time to guarantee more leads, better clients, and more sales. Ian is the Founder of VideoCaseStory.com, the Garlic Marketing Show, and Authentic Web Agency. He has recorded over 250 episodes of The Garlic Marketing Show, has created over 10 marketing courses, and produced more than 2000 videos for his clients. 

 

In this episode, Nancy and Ian Garlic discuss: 

  • Keeping an arsenal of stories
  • Being more intentional
  • An infinite return on investment
  • Customer stories are number one

 

Key Takeaways: 

  • You need to have an arsenal of stories in order to be better at attracting and selling to the right people. Collect stories and have it in one place.
  • Videos have become more commonplace now, that’s why you need to stand out a bit more. You need to be more intentional and better at presenting.
  • A good story has an infinite return on investment, but you can’t just make one and expect it to be a hit. You have to be consistent, vulnerable, authentic and intentional when making a video.
  • Customer stories are the number one thing. Even if you literally had no other marketing except amazing customer stories, you could still build success for your business.

 

“There is not one perfect story. There’s a perfect story for that person at that moment and that thing that you want them to do.” - Ian Garlic

 

Connect with Ian Garlic:

 Twitter: https://twitter.com/iangarlic

 Facebook: https://www.facebook.com/ian.garlic

 Website: https://iangarlic.com/ | https://www.storycrews.com/

 Show: https://iangarlic.com/podcasts/

 LinkedIn: https://www.linkedin.com/in/iangarlic

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

 

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese: 

 Twitter: https://twitter.com/oneofakindsales

 Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

 Website: https://oneofakindsales.com

 Phone: 908-879-2911 

 LinkedIn: https://www.linkedin.com/in/ncalabrese/

 Email: leads@oneofakindsales.com

Nigel Green: Fueling Healthcare Companies With Revenue Intelligence04 May 202200:20:37

About Nigel Green: He is a consultant, author, and advisor who’s widely regarded as the leading authority on building high performing sales teams. With over 15 years of executive experience ranging from Fortune 500 companies to early-stage growth companies, he is sought after by executives to improve selling efforts. He’s worked with dozens of B2B sales teams across the globe including Universal Health Services, Ascension Healthcare, and Reload and they more than doubled their sales production. In 2019, Nigel published his book, “Revenue Harvest: A Sales Leader's Almanac For Planning The Perfect Year.” 

 

In this episode, Nancy and Nigel discuss: 

  • Why sales leaders aren’t able to produce 
  • Finding the best talent
  • Investing on what really matters 
  • Following your principles

 

Key Takeaways: 

  • Sales leaders who aren’t able to produce usually do two things: either rinse and repeat a strategy that worked in the past but doesn’t work now or focus on making fast fixes or gimmicks. 
  • If you want to hire the best talent, you have to get out into the market and find them yourself. Interrupt them from being successful already somewhere else and bring them in.  
  • Don’t just merely live to work, don’t let it rule your life. Decide what truly matters to you and start investing time on those things. Give yourself as much of a break as is necessary and appropriate. Rest is just as important as work. 
  • Follow your principles like your livelihood depended on it. This is the case for many successful people right now. 

 

“If we can lean in to the wisdom of our friends in the farmer community who still produce crops despite these uncontrollables, I think we have a better shot at year in and year out consistently getting our sales numbers” - Nigel Green 

 

Connect with Nigel Green:

 Website: https://www.nigelgreen.co/

 Email: nigel@nigelgreen.co

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

 

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese: 

 Twitter: https://twitter.com/oneofakindsales

 Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

 Website: https://oneofakindsales.com

 Phone: 908-879-2911 

 LinkedIn: https://www.linkedin.com/in/ncalabrese/

 Email: leads@oneofakindsales.com

Shawn Johal: Scaling Up Entrepreneurs To Find Growth, Happiness & Balance27 Apr 202200:20:40

About Shawn Johal: He is the CEO of Elevation Leaders and Co-Founder of DALS Lighting. In 2009, Shawn took DALS Lighting from scratch to over 40 employees, he implemented the scaling of growth system that led the company to three times its revenue well into eight figures. Shawn is a Scaling Up certified coach who works with entrepreneurs and their business to help accelerate their growth while finding personal balance and happiness. He passionately participates in mentoring programs, helping young entrepreneurs improve as both business leaders and individuals. Additionally, Shawn is the director on the board of The Champions of Life Foundation and an international bestselling author. His first book, “The Happy Leader”, is a must-read for business owners and families - a leadership fable about transformation in business and in life teaches us about karma and the power of change. 

 

In this episode, Nancy and Shawn discuss: 

  • Happiness as a lifestyle 
  • Utilizing DISC to improve communications
  • Building a strong foundation 
  • Thriving in the Great Resignation

 

Key Takeaways: 

  • Stop waiting for happiness to “show up”, the chances are high that the event you believe will make you happy in the future will not make you happy at all. 
  • DISC is the best tool for improving communication between members in your team and even between members of your family. 
  • If you want to build a world-class business, you have to strip the business down to it’s foundation and you have to make sure that the foundation is incredibly solid. Do the work and you’ll gain success. 
  • Automate the tasks that nobody wants to do, implement a structured hiring process, and make work and coming to work a happy or fun thing to do. Make sure that everyone is aligned to your culture, weed out those who are not. 

 

“You can’t determine happiness on a set event in the future, it has to be a way of life.” - Shawn Johal

 

Connect with Shawn Johal:

 Twitter: https://twitter.com/Shawnjohal

 Website: https://www.elevationleaders.com/ | http://www.dalslighting.com/

 Book: https://www.amazon.com/Shawn-Johal/e/B091MNMQRL%3F

 LinkedIn: https://www.linkedin.com/in/shawnjohal/

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

 

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese: 

 Twitter: https://twitter.com/oneofakindsales

 Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

 Website: https://oneofakindsales.com

 Phone: 908-879-2911 

 LinkedIn: https://www.linkedin.com/in/ncalabrese/

 Email: leads@oneofakindsales.com

Patty Block: Roadblocks to Building Blocks for Women-Owned Businesses20 Apr 202200:20:34

About Patty Block: In 2006, she created The Block Group to empower women business owners who are experts in their fields. As their trusted advisor, Patty brings a unique perspective, having experienced and solved many of the same complex issues women face as leaders, as moms, daughters and sisters.

62% of women rely on their businesses for their primary income, yet 88% of these businesses generate less than $100,000 in annual revenue.

Having seen the same struggles time and again, she teaches women how to shift their mindset and build their confidence to generate more revenue with less stress by reimagining pricing and selling. 

She is a firm believer that, when women earn more, everyone around them benefits - their staff, their family and their community.

This meaningful work allows her to fulfill her mission of turning roadblocks into building blocks for women-owned businesses.

 

In this episode, Nancy and Patty discuss: 

  • Getting to the foundational issue
  • Setting and enforcing expectations 
  • Understanding your audience 
  • Doing your part 

 

Key Takeaways: 

  • Operational symptoms often aren’t often the real issues that we need to address. Technical experts many times don’t know how to appropriately price their produce enough to pay themselves. 
  • An ideal client does not happen by accident. Identify what an ideal client would you like to have. Set expectations and enforce those expectations. Don’t neglect the boundaries you’ve set. 
  • Develop a deep level of understanding of who your audience is and what they want, that’s the only way that you’ll be able to speak to them in a language that they get. 
  • If you’re gonna ask people to do something, you need to live up to your deliverables so that no matter what happens, you part as friends and build relationships from that point on. 

 

“Everybody else in our business gets the whole cookie - we live on crumbs. I diagnose that as the foundational problem” - Patty Block

 

Connect with Patty Block:

 Twitter: https://twitter.com/TheBlockGroup

 Facebook: https://www.facebook.com/TheBlockGroupInc/

 Instagram: https://www.instagram.com/theblockgroupinc/

 Website: https://www.theblockgroup.net/

 YouTube: https://www.youtube.com/channel/UCGnNGlsxixM2E4_UNtfyWyg

 LinkedIn: https://www.linkedin.com/in/pattyblock/

Pinterest: https://www.pinterest.com.mx/TheBlockGroupInc/

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

 

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese: 

 Twitter: https://twitter.com/oneofakindsales

 Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

 Website: https://oneofakindsales.com

 Phone: 908-879-2911 

 LinkedIn: https://www.linkedin.com/in/ncalabrese/

 Email: leads@oneofakindsales.com

Michael Zipursky: Consistently Attract Clients & Win More Proposals13 Apr 202200:22:18

About Michael Zipursky: Michael Zipursky is the CEO of Consulting Success®. He's advised organizations like Financial Times, Dow Jones, RBC, Omron, Sumitomo and helped Panasonic launch new products into global markets, but more importantly, he's helped over 500 consultants from around the world in over 75 industries add six and seven figures to their annual revenues. He is one of the world's top authorities on growing a consulting business. 

His work has been featured in Forbes, Entrepreneur, MarketingProfs, Institute of Management Consultants, Fox Business, Chartered Management Institute, Duct Tape Marketing, and Conscious Millionaire. He is the author of 5 books on consulting and business growth, his most recent the Amazon Bestseller The Elite Consulting Mind.

Michael helps consultants attract more clients, increase their fees, win more proposals and grow their business. 

You may be a great consultant. You know how to provide your clients with value and results. 

However, if you’re like most of the consultants we've worked with over the last 10 years your challenge is getting more clients. And most importantly, how can you attract clients on a predictable and consistent basis?

If you're interested in learning how to develop a marketing system to consistently attract your ideal clients, increase your fees and position yourself in your market as a true authority get in touch and visit: https://www.consultingsuccess.com/coaching-for-consultants

 

In this episode, Nancy and Michael discuss: 

  • Creating a meaningful business 
  • Attracting your ideal clients 
  • Giving value to ideal clients 
  • Telling your story 

 

Key Takeaways: 

  • The best reason to go into business is the potential for it to provide you more freedom to do the things that are meaningful to you - like spending more time with your family, or pursuing a passion or advocacy of yours. 
  • Know your ideal client and understand them. Develop a magnetic message that will resonate with your ideal client that they’d want to learn more about you. Take all of your years of experience, skill sets, and expertise and package it in a way that your ideal clients would want to buy what you offer.
  • Good marketing is all about getting in front of your ideal client consistently with a message that they want to hear, providing valuable insights, information, and ideas to clients. They won’t only know you exist, they would be excited to hear from you. 
  • People don’t just want to buy a product, they want to know your story; the real story of the people behind your company. Tell your story, because if you don’t either clients will not be able to align with you or they’ll make their own story about you. 

 

“That’s meaningful success - it’s not just about the accumulation of things or money, it’s really about being able to live a life that you desire and dream of on your own terms.” - Michael Zipursky

 

Connect with Michael Zipursky:

 Twitter: https://twitter.com/MichaelZipursky

 Website: https://www.consultingsuccess.com/

 LinkedIn: https://www.linkedin.com/in/zipursky/

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

 

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese: 

 Twitter: https://twitter.com/oneofakindsales

 Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

 Website: https://oneofakindsales.com

 Phone: 908-879-2911 

 LinkedIn: https://www.linkedin.com/in/ncalabrese/

 Email: leads@oneofakindsales.com

Dan King: The Spectrum of CEO Personalities06 Apr 202200:20:17

About Dan King: He is the Co-founder and Growth Strategist of Fireside Strategic, helping creator CEOs direct their time, energy, and teams towards dramatic growth. There are two types of CEOs, first are Engineers who focus on optimizing the assembly line ot perfection. In contrast, Creator CEOs want to create a significant and profitable business and for them business is an extension of self. Mission, ideas, and people drive them, they are the world changers but as Dan states, the thing about Creator CEOs is that they are full of ideas which means the creator and the business simultaneously try to move in many direction and this is a gift and a curse. On top of all of this, Dan is a recovering lawyer turned sales strategist and executive coach. He built and sold a coaching and recruiting company serving the legal industry, he’s coached hundreds of people including CEOs, members of the US and Canadian military and senior politicians, and he also serves as an advisor to one of the sharks in the TV show. 

 

In this episode, Nancy and Dan discuss: 

  • The spectrum of CEO personalities 
  • Are you a Creator or an Engineer? 
  • Getting out of the white space 
  • Projecting good and positive energy 

 

Key Takeaways: 

  • Engineer and Creator are the two extremes of a spectrum of CEO personalities. Engineers tend to be more focused on the system and the optimization of it while Creators are artists and focus more on making the business meaningful and beautiful. 
  • One way to tell if a CEO is a Creator or an Engineer is by listening to the way they talk. An Engineer would talk in a more focused way, not straying much from topic while a Creator CEO would be more inclined to switch from subject to subject. 
  • Get out of that white space. If you want to make more sales, inspire people to be part of a movement because everyone wants to be a part of something greater than themselves. 
  • There is a dimension that goes beyond what you say and what you do whenever you sell. People can feel your energy whenever you interact with them. That's why it’s important to project positive energy in every conversation. 

 

“The secret - to selling is to get out of the space of analytically just talking about your widget, your features, and your benefits - you gotta inspire people. Whether your pitching to a new customer, a potential investor, to a potential employee, you got to inspire them to join a movement.” - Dan King

 

Connect with Dan King:

 Website: https://www.firesidestrategic.com/

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

 

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese: 

 Twitter: https://twitter.com/oneofakindsales

 Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

 Website: https://oneofakindsales.com

 Phone: 908-879-2911 

 LinkedIn: https://www.linkedin.com/in/ncalabrese/

 Email: leads@oneofakindsales.com

Dan Lefave: Building Your Future Identity & Keeping to it30 Mar 202200:19:45

About Dan Lefave: He empowers six and seven figure business owners to establish self-managing business systems, automations, and mindsets in just a few short weeks. He’s taught profitable entrepreneurs worldwide in a variety of industries how to systematize and automate their businesses which gave the entrepreneurs the freedom to enjoy even better health that they wanted, the family that they wanted, and the lifestyle choices they wanted. As a born entrepreneur, growing up on a family business, he generated millions before he was thirty and now the creator of the three month year inner circle, Dan has a unique behind the scenes perspective of the strategic planning, processes, systems, and business automations required to grow and scale sustainable self managing businesses. 

 

In this episode, Nancy and Dan Lefave discuss: 

  • Finding energy leaks 
  • Building your future self 
  • Being conscious of our unconscious
  • How habits are like elastic bands 

 

Key Takeaways: 

  • Reducing hours spent on your business means cutting out tasks from your day. Find areas in your day where you are leaking energy. 
  • Get into your future self. What does your future identity look like? Focus on what that future looks like. Build it and keep your attention on it.
  • Until we become conscious of our unconscious mind, it will control us and we will call it fate. What we think and feel, we create and we create what we believe.
  • Your habits are like an elastic band. If you don’t break it, you’ll snap back to your old ways. 

 

“Unless we’re focusing on our future and thinking about what we want then we are only replicating what we know based on our past.” - Dan Lefave

 

Connect with Dan Lefave:

 Facebook: https://www.facebook.com/DanLeFaveCoaching/

 Instagram: https://www.instagram.com/dan.lefave/

 Website: https://lefavecoaching.com/

 LinkedIn: https://www.linkedin.com/in/danlefave/

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

 

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese: 

 Twitter: https://twitter.com/oneofakindsales

 Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

 Website: https://oneofakindsales.com

 Phone: 908-879-2911 

 LinkedIn: https://www.linkedin.com/in/ncalabrese/

 Email: leads@oneofakindsales.com

Craig Handley | Support People's Dreams - Both Who Have Quit & Stayed23 Mar 202200:24:35

About Craig Handley: Craig was one of original owners of Listen Up Espanol prior to the company rebranding to ListenTrust. He started with Client Integration, this role expanding to managing client relationships and vendor management. Craig also performs financial analysis for pricing and client profitability. 

Craig has fulfilled assignments and multiple roles within the company throughout the years and his skills include software development, project and program management. He has had his hand in all aspects of the company and is a great resource to everybody.

Craig is a Maine native happily married to his wife Blessing for 11 years. Together they have 3 kids aged 10, 8, and 7. When not playing sports and enjoying various school activities, they enjoy visiting as many Maine lighthouses, forts, waterfalls and scenic hikes as Vacationland has to offer.

 

In this episode, Nancy and Craig discuss: 

  • Proof that manifestation works
  • Reminding people of their dream 
  • Supporting both those who stayed and those who quit 
  • Treating people as who they could be 

 

Key Takeaways: 

  • Manifestation works, just write down what you want to achieve in life and the universe responds. 
  • Remind people of their dreams. Let them know that the sooner they get better at their job, the sooner they can get to their dreams - whether that’s true advancing or quitting.
  • Support the dreamers in your company that quit in order to pursue their passion but also invest on those whose dreams are achievable through staying in your company. Provide opportunities for them to turn their side hustle into a full-fledged career. 
  • Treat people like they’re the billionaire champions that they could be because you don’t know where they’re going to be in a few years. The “loser” in front of you might end up surpassing you one day. 

 

“If you listen to people, they will trust you and they become buyers… you have two ears and one mouth for a reason.” - Craig Handley

 

Click on the link below to order Criag’s book, “Hired to Quit, Inspired to Stay: How Focusing on Employee Dreams Built an Exceptional Culture and an Unbreakable Company”: https://www.amazon.com/Hired-Quit-Inspired-Stay-Exceptional-ebook/dp/B07H8PK6KJ

 

Connect with Craig Handley:

 Twitter: https://twitter.com/CraigAHandley

 Website:  https://www.listentrust.com/

 LinkedIn: https://www.linkedin.com/in/craighandley/

Instagram: https://www.instagram.com/craighandley/

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

 

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese: 

 Twitter: https://twitter.com/oneofakindsales

 Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

 Website: https://oneofakindsales.com

 Phone: 908-879-2911 

 LinkedIn: https://www.linkedin.com/in/ncalabrese/

 Email: leads@oneofakindsales.com

Rennie Gabriel | Create Wealth on Any Income & Become Philanthropic16 Mar 202200:19:22

About Rennie Gabriel: He is the author of the best-selling book, “Wealth on Any Income: 12 Steps to Freedom” which is translated into 8 languages. He went from broke at the age of 50 to multi-millionaire in a few years while only earning $5000 a month. He failed high-school math, but he learned three secrets of the wealthy and now lives on his real-estate investment income. In addition, Rennie donates 100% of his book, training, and coaching profits to Shelter to Soldier, where dogs are rescued from toxic environments and trained as service animals for post-911 soldiers who have returned with post-traumatic stress disorders and traumatic brain injuries. As the president of the Financial Coach Inc., he provides education, training, and practical money skills - reducing debt, growing businesses, and creating work as a choice instead of a requirement. He is fluent in English, humor, and dog. 

 

In this episode, Nancy and Rennie Gabriel discuss: 

  • Wealth creation is a team sport
  • Focusing on your expenses first 
  • Having a learner mindset 
  • Paying yourself first 

 

Key Takeaways: 

  • A company will take at least two people, with two different skills. 
  • You don’t need to make more money to suit your overwhelming expenses, you need to adjust your expenses. Focus on your expenses more, not your income. 
  • Whenever you hear a familiar statement, ask questions. What does it really mean? How does it apply to you? 
  • Pay yourself first. Set aside 10% of your income to be kept for the rest of your life. 

 

“Recognize that it is ineffective to create wealth by yourself. Wealth creation is a team sport, not a solo sport.” - Rennie Gabriel

 

Connect with Rennie Gabriel:

 Facebook: https://www.facebook.com/renniegabrielcom/

 Instagram: https://www.instagram.com/wealthonanyincome/

 Website: https://renniegabriel.com/

 YouTube: https://www.youtube.com/channel/UCdIkYMOuvzHQqVXe4e_L8Pg

 LinkedIn: https://www.linkedin.com/in/renniegabriel

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

 

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese: 

 Twitter: https://twitter.com/oneofakindsales

 Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

 Website: https://oneofakindsales.com

 Phone: 908-879-2911 

 LinkedIn: https://www.linkedin.com/in/ncalabrese/

 Email: leads@oneofakindsales.com

Steve Werner | Monetizing Your Tribe09 Mar 202200:21:41

About Steve Werner: He is the founder of Monetize Your Tribe. He works with business coaches, entrepreneurs, and small business owners by turning their passion into a full time lifestyle through webinars, presentations, and events that change lives. He’s created and held more than 63 sold out events, both live and virtual, for himself and clients, generating more than $2.8 million in sales. As he states, most presentations are snooze-fests and have people checking out in the first 5 minutes, he shows his clients how to stop this and double sales on webinars by teaching 5 core areas that make webinars rein sales. Steve has spoken at Harvard on marketing and presentations and has trained in NLP for one too many presentations. 

In this episode, Nancy and Steve discuss: 

  • How to convert people in person or in webinars
  • Building rapport through listening
  • Bringing people to your side 
  • The most effective tool for sales 

Key Takeaways: 

  • It doesn’t matter whether you’re in person, on stage, or in a webinar - if you talk to people and do it well, it will convert to sales. 
  • By listening to the way somebody talks and echoing that back to them, you can get in rapport with them faster. 
  • People will more likely go along with you, even if you had a different idea from them if you have rapport. 
  • Conversation is the most effective tool for sales. Tell stories that will help people see the main pieces, overcome objections, and understand what your product or service does all without overtly selling them anything. 

“Your favorite teacher probably taught less but they were more engaging, they were funny, to this day I bet you still remember something that they told you” - Steve Werner

Get Access To Steve’s FREE Webinar Blueprint by clicking here: https://www.deathtobadwebinars.com/

Connect with Steve Werner:

 Website: https://www.steven.coffee/coffee

 Email: stevenpwerner@gmail.com

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

Connect with Nancy Calabrese: 

 Twitter: https://twitter.com/oneofakindsales

 Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

 Website: https://oneofakindsales.com

 Phone: 908-879-2911 

 LinkedIn: https://www.linkedin.com/in/ncalabrese/

 Email: leads@oneofakindsales.com

Kelly Lichtenberger: Sales Strategies and Emotional Intelligence29 May 202400:21:51

About Kelly Lichtenberger: Kelly Lichtenberger has a strong background in sales and marketing, with experience in various leadership roles. From 2021 onwards, she has worked as the Global Head of Sales Development at Avanan. Before this, she worked at The InsideOut Technologies Company as a Principal, focusing on building and optimizing Inside Sales teams. From 2017 to 2019, Kelly held multiple roles at Razberi Technologies, including Vice President of Marketing and Inside Sales. She was key in delivering network video recording, cyber security, and remote health management solutions during her time there. Before that, Kelly was the President of Consulting Services Group (CSG), where they provided superior customer experience and implemented top talent and technologies for business success. Kelly was also involved in building high-performance sales teams and instituting best-selling processes at Carousel Industries as the Vice President of Inside Sales. Overall, Kelly Lichtenberger has a wealth of experience in sales development, marketing, and team management and has consistently demonstrated success in driving revenue growth and achieving results. Check out the latest episode of our Conversational Selling podcast to learn more about Kelly.

In this episode, Nancy and Kelly discuss the following:

  • Value of the human element in sales despite advancements in AI 
  • Overcoming fear of rejection in cold calling 
  • Differing views on the use of scripts in sales calls 
  • Building and maintaining successful inside sales teams 
  • Role of emotional intelligence (EQ) in prospecting and sales 
  • Benefits of emotional intelligence for women in sales 

Key Takeaways: 

  • You can have a script, but knowing how to play within that keeps the human element there. 
  • Women do phenomenally at sales. 
  • The worst answer in sales is "maybe." 
  • We all have a mutual benefit for everybody, being happy and wanting to stay.

"I still very much believe in the human element. We hear a lot about AI and tools, what these tools can do, and what this system can do. We miss a big part of the sales cycle when we leave out the human element. I talk to my team often about this, and I think what happens is it comes down to skill set. There are a lot of people who don't have the skill set to use the phone as a selling device appropriately. So, it's easier to say it doesn't work and it's dead. The more people say that, the more it helps me and my teams because it opens the doors. Fewer people are calling, so I'll get through." – KELLY

"So, when you think about emotional intelligence, it's the same as EQ. People have heard of IQ, which is knowing how. EQ is knowing you. Emotional intelligence encompasses self-awareness, self-regulation, motivation, empathy, and social skills. It's really about adding the human element into sales. When working with a team, I tell them, "We're not going in to sell on step one of the first conversation. We're looking at how to build a relationship, even in your personal life. It's about being you." One of the things that people forget to do often is to focus so much on the product know-how and forget that there's an actual person on the other end. Do we understand their role? Their pain points? What would be helpful to them in their position? If you're facing rejections, know how to handle it, pivot, and not get upset if you have a day where there are many hang-ups or didn't get through and set up the demo. Knowing that motivation, if you're not doing those things again, how do you turn something like cold calling into a skill set and not just give up because it's not working for you? Many people do. Then again, they want to say, "This didn't work." Well, maybe it's that you didn't work on that one." - KELLY

"So, active listening is a big part of emotional intelligence, which comes in a few places. It's going to come into social skills. It will come into self-awareness, but really, the social skills of understanding. Knowing when to let somebody speak and actively listening to have it be heard allows you to respond appropriately. When we call someone, I must remind them that they may not always love our product or think that everyone on the planet needs it, but not everybody does, or maybe they don't see it. So, how do we have conversations to open up what they need? And if we fit, great. If we don't, then at least know how to build that relationship because, down the road, there might be something new added into your line of products that they could need." – KELLY

Connect with Kelly Lichtenberger:

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/
  

Connect with Nancy Calabrese: 

Antonio Thornton | Faster Growth, Greater Profits, and Improved Quality of Life Through Marketing02 Mar 202200:19:16

About Antonio Thornton: The founder of Money Mouth Marketing, which is a performance-based marketing firm and only one of the companies in the country that guarantees a minimum 3X ROI. Money Mouth Marketing is the recognized leader in strategic growth for small to midsize growth companies and for over 20 years, Antonio has touched more than 250,000 business owners from around the globe to help them achieve faster growth, greater profits, and improved quality of life. He is also affectionately known as the Profit Engineer and is most known for creating something from nothing. His expertise is developing widely creative and profitable promotions that build brand loyalty and goodwill without being obnoxious or sales-y. 

 

In this episode, Nancy and Antonio discuss: 

  • Setting yourself apart 
  • More than getting a sale 
  • The Four Core Methodologies 
  • Align, map and partner 

 

Key Takeaways: 

  • Consider what your product or service’s unique selling point would be. Think about what sets your company apart from others and what unique value you can bring to your clients. 
  • People don’t like to feel like they’re being manipulated. As they say, people don’t like to be sold but they love to buy. Relationships and long-term partnerships are more important than just merely getting a sale. 
  • Remember the four A’s: attraction, bringing in the right type of clients; activation, converting those clients into paying customers; ascension, taking them down to a path to get them to buy more things from you; and lastly, automation which is creating a system for the perpetuation of all that. 
  • Make sure whatever service you provide is going to really be a good fit for what they need. Create alignment from the very beginning, understand your client truly and be curious about their desires, wants, and needs. Map out how your product serves those needs and create a partnership.

 

“When you understand human behavior from a foundational perspective, you can pretty much sell and market everything. Cause you understand their desires, wants, motivations - these are the things that create buying decisions.” - Antonio Thornton

 

Get Antonio’s FREE giveaway by clicking on this link: https://moneymouthmarketing.com/nancy   

 

Connect with Antonio Thornton:

 Twitter: https://twitter.com/moneymouth

 Facebook: https://www.facebook.com/moneymouthmarketing

Pinterest: http://pinterest.com/mmouthmarketing

 Website: https://moneymouthmarketing.com

 YouTube: http://www.youtube.com/MoneyMouthMarketing

 LinkedIn: https://www.linkedin.com/in/antoniothornton/ | http://www.linkedin.com/company/2356846

 Email: antonio@fearlessimpact.com  

 

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/

 

Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164

 

Connect with Nancy Calabrese: 

 Twitter: https://twitter.com/oneofakindsales

 Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

 Website: https://oneofakindsales.com

 Phone: 908-879-2911 

 LinkedIn: https://www.linkedin.com/in/ncalabrese/

 Email: leads@oneofakindsales.com

Dov Gordon | Networking and the Power of Referral Based Marketing23 Feb 202200:17:03
Dr Matthew Champagne – Survey Conversations to Keep Your Customers Forever15 Feb 202200:21:39
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