Content Rookie – Details, episodes & analysis

Podcast details

Technical and general information from the podcast's RSS feed.

Content Rookie

Nicole Michaelis

Arts

Frequency: 1 episode/30d. Total Eps: 77

A podcast for people who want to learn Content Marketing, Content Strategy and Copywriting. Join Nicole Michaelis and guests to discuss the practice (and art) of all things content.

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Recent rankings

Latest chart positions across Apple Podcasts and Spotify rankings.

Apple Podcasts

🇨🇦 Canada - design
29/07/2026
#92
🇨🇦 Canada - design
28/07/2026
#72
🇨🇦 Canada - design
27/07/2026
#58
🇨🇦 Canada - design
26/07/2026
#49
🇨🇦 Canada - design
25/07/2026
#43
🇨🇦 Canada - design
24/07/2026
#28
🇨🇦 Canada - design
23/07/2026
#19
🇫🇷 France - design
15/07/2026
#63
🇫🇷 France - design
14/07/2026
#100
🇫🇷 France - design
13/07/2026
#70

Spotify

No recent rankings available

Shared links between episodes and podcasts

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https://www.linkedin.com/in/nicoletells/
91 shares
https://www.linkedin.com/in/katrin-suetterlin/
3 shares
https://www.linkedin.com/in/jamesrmckie/
2 shares

https://abookapart.com/products/the-business-of-ux-writing
2 shares

RSS feed quality and score

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RSS feed quality

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Score global : 43%

Publication history

Monthly episode publishing history over the past years.

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Latest published episodes

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Get unstuck: Growing content design beyond the trivial

Friday, August 23, 2024 • Duration 40:43

Episode 66: Get unstuck: Growing content design beyond the trivial (online and at work)

How many times should we really debate our title, serial commas, or the future of AI on social media?

My guest Bill Kurland and I believe it's probably time to move on from some of the most evergreen content design and UX writing topics - both online and when talking about what we do at work. Why? Because they may be more harmful to us than we think and may even be contributing to feelings of burnout, frustration and stagnation.

Connect with guest, Bill Kurland:

https://www.linkedin.com/in/bill-kurland/

https://www.billkurland.com/

Connect with host, Nicole Michaelis:

nicoletells.com // Contentrookiepod.com

https://www.linkedin.com/in/nicoletells/

hi@nicoletells.com

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Content design and UX writing tactics that move the needle

Season 1 · Episode 65

Tuesday, July 2, 2024 • Duration 25:54

Episode 65: Content design and UX writing tactics that move the needle

What are some content design and UX writing tactics and processes that actually move the needle for solo writers or smaller teams? In this episode, I share some of my top tactics that I like to bring into my day-to-day work to help with change management, workload management, and general content design improvements. Especially valuable for solo-UX writers and smaller teams.

Learning outcomes:

- What you can already learn during interviews

- Onboarding as a content designer

- Understanding team and org structure

- Documentation

- Office hours, briefs, request boards, slack channels

- QA for content design

- Change- and stakeholder management

- Getting away from a service relationship

Connect with host, Nicole Michaelis:

nicoletells.com // Contentrookiepod.com

https://www.linkedin.com/in/nicoletells/

hi@nicoletells.com

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How poetry, search intent, and social media can make you a better Content Designer

Season 1 · Episode 56

Monday, July 3, 2023 • Duration 21:34

Episode 56: How poetry, search intent, and social media can make you a better Content Designer

In today's episode, guest Dan Porder from IKEA and I dive into SEO for Content Designers and talk about a couple of other things that are valuable informants for Content Design decisions and strategies. Guaranteed to spark inspiration and give you some new impulses for your UX Writing and writing practice as a whole

Learning outcomes:

What is SEO/search intent?
How can you use SEO for Content Design?
The future of SEO
What does Poetry and UX Writing have in common?
How Social media can inform your tone and voice

Connect with host, Nicole Michaelis:

nicoletells.com // Contentrookiepod.com

https://www.linkedin.com/in/nicoletells/

hi@nicoletells.com

Connect with the guest, Dan Porder:

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Getting promoted as a UX Writer

Thursday, June 15, 2023 • Duration 24:39

Episode 55: Getting promoted as a UX Writer

In today's episode, my wonderful guest Anjana Menon and I talk all things promotions. How do you get from entry level all the way up? What do the different levels even mean, and why are titles all over the place, especially in Tech? Learn how Anjana tackled her promotion at Spotify and what you can do in your day-to-day work to aid future promotion plans.

Learning outcomes:

Titles: What they mean
The process behind promotions
How levels vary between companies
Documenting your work
Cross-team collaboration

Connect with host, Nicole Michaelis:

nicoletells.com // Contentrookiepod.com

https://www.linkedin.com/in/nicoletells/

hi@nicoletells.com

Connect with the guest, Anjana Menon:
Twitter: https://twitter.com/AnjiMenon

Everything else: bento.me/anjimenon

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Freelance writing is hard but worth it

Season 1 · Episode 54

Tuesday, April 18, 2023 • Duration 30:40

Episode 54: Freelance writing is hard but worth it

In today's episode, freelance writer and business owner Jenn shares how she started out freelancing and eventually, scaled her business. She doesn't sugarcoat the effort, talks about hustle culture and pricing, and shares what she believes it takes to make it as a freelance writer in the long run. We also dive into how AI is changing the market for writers and what we can do to stand out.

Learning outcomes:

Freelance writing day-to-day
How to get started as a freelancer
What to look for when scaling your business
Negotiating with clients
Pricing for freelance writing and content design

Connect with host, Nicole Michaelis:

nicoletells.com // Contentrookiepod.com

https://www.linkedin.com/in/nicoletells/

hi@nicoletells.com

Connect with the guest, Jenn Marie:
Linkedin: https://www.linkedin.com/in/jennifermcknight/

Website: https://www.whoisjennmarie.com/

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(Content) Design that includes all

Season 1 · Episode 53

Tuesday, April 4, 2023 • Duration 29:51

Episode 53: (Content) Design that includes all

My guest, Content Accessibility Consultant Lizzie Cass-Maran, and I talk about all things accessibility and how to make sure your Content Design practice is set up to include everyone. Lizzie also talks about her background, how and why she became a consultant, and what her day-to-day as an accessibility consultant looks like.

Learning outcomes:

What is accessibility?
Why is it important?
How to improve accessibility
Working on accessibility day-to-day

Connect with host, Nicole Michaelis:

nicoletells.com // Contentrookiepod.com

https://www.linkedin.com/in/nicoletells/

hi@nicoletells.com

Connect with the guest, Lizzie Cass-Maran:
Twitter: https://twitter.com/LizzieCassMaran

Linkedin: https://www.linkedin.com/in/lizziecassm

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Upskilling as a UX Writer and going into leadership

Season 1 · Episode 52

Thursday, March 2, 2023 • Duration 18:50

Episode 52: Upskilling as a UX Writer and going into leadership

Let's take the pressure out of learning. In today's episode, I talk about how I upskilled for a new position. I share ideas for upskilling as a Content Designer, but also talk about all the learning opportunities outside of work that can be valuable to your day-to-day work. No matter if you want to get a promotion, become a leader, or are curious about working in a different field, this episode might help you.

Learning outcomes:

Learning leadership and management
Activating your network
New skills are everywhere
Upskill opportunities such as AI, Chatbot design, Content Marketing
Upskilling in your current position

Connect with host, Nicole Michaelis:

nicoletells.com // Contentrookiepod.com

https://www.linkedin.com/in/nicoletells/

hi@nicoletells.com

Leadership workshops:
https://mjmetts.com/upcoming-workshops/leading-like-you-march-2023

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UX Writing at IKEA and why AI probably won't steal your job

Season 1 · Episode 51

Sunday, February 5, 2023 • Duration 27:59

Episode 51: UX Writing at IKEA and why an AI probably won't steal your job In today's episode, Bilgi Karan (UX Manager at IKEA) talks all things AI, ChatGPT included. While you shouldn't be too worried about an AI stealing your job, he shares some things we can all expect to happen with AI-powered writing in the next few years. Plus, he shares how he hired the first-ever UX Writer at IKEA in Sweden. Learning outcomes: The development of AI for writing The future of ChatGPT and other writing-related AIs How AI will change the writing landscape UX Writing at IKEA Connect with guest, Bilgi Karan: Website bilgikaran.com Twitter https://twitter.com/machineError Connect with host, Nicole Michaelis: nicoletells.com // Contentrookiepod.com https://www.linkedin.com/in/nicoletells/ hi@nicoletells.com

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I was laid off

Season 1 · Episode 50

Saturday, January 28, 2023 • Duration 12:29

Episode 50! I had other plans for the special 50th episode anniversary of Content Rookie but here we are. I was just laid off and am sharing what that feels like, what’s I’m doing and how you can help people that are going through layoffs. Hi@nicoletells.com

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What's the ROI of UX Writing?

Season 1 · Episode 49

Monday, January 16, 2023 • Duration 31:42

Episode 49: What's the ROI of UX Writing?

In today's episode, guest Yael Ben-David and I dive into the ROI of UX Writing, why it's important to spend time with business stakeholders, and how you can make the value of UX writing clear to those around you. We also speak about the process of writing a book and Yael share's how her background in journalism and microbiology inspired her to become a Content Designer.

Learning outcomes:

Writing a book
The ROI of UX Writing
Collaborating with business stakeholders

Connect with guest, Yael Ben-David:

Website https://www.yaelbendavid.me/
Book https://abookapart.com/products/the-business-of-ux-writing

Connect with host, Nicole Michaelis:

nicoletells.com // Contentrookiepod.com

https://www.linkedin.com/in/nicoletells/

hi@nicoletells.com

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Content Rookie – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

RSS feed quality and score

Publication history

Latest published episodes

Related Shows Based on Content Similarities

Apple Podcasts

Spotify

Related Shows Based on Content Similarities

Content Rookie – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

LinkedIn44

Other36

RSS feed quality and score

Publication history

Latest published episodes

Similar podcasts and content

Related Shows Based on Content Similarities

Apple Podcasts

Spotify

Related Shows Based on Content Similarities

LinkedIn44

Other36

Twitter18