Coffees and Content – Details, episodes & analysis
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Coffees and Content
Loren Tomlinson | Holistic Digital Marketing and Social Media Strategies
Frequency: 1 episode/8d. Total Eps: 77

Coffees & Content: No-Fluff Social Media & Marketing Insights
If you want straight-to-the-point social media and digital marketing insights that actually move the needle, you’re in the right place.
I’m Loren Tomlinson — founder of The Social Collective, international speaker, and social media strategist. I’ve built a multi-six-figure agency helping brands grow online, and now I’m sharing everything I’ve learned to help creators, brands, and business owners thrive in the digital space.
In Coffees & Content, you’ll get bite-sized, no-BS strategies, real talk on social media trends, and expert insights to help you stay ahead, scale smarter, and make marketing work for you.
Expect the latest platform updates, must-know strategies, and behind-the-scenes insights from industry experts — all delivered in a way that’s easy to digest and instantly actionable.
So grab a coffee, hit play, and let’s dive in.
☕ Follow & connect: @coffeesandcontentpod & @loren_thesocialcollective
Recent rankings
Latest chart positions across Apple Podcasts and Spotify rankings.
Apple Podcasts
🇩🇪 Germany - marketing
29/01/2026#94🇬🇧 Great Britain - marketing
20/10/2025#83🇬🇧 Great Britain - marketing
02/09/2025#83🇬🇧 Great Britain - marketing
16/07/2025#98🇨🇦 Canada - marketing
05/06/2025#89🇨🇦 Canada - marketing
04/06/2025#59
Spotify
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Technical evaluation of the podcast's RSS feed quality and structure.
See allScore global : 79%
Publication history
Monthly episode publishing history over the past years.
What Every 6-Figure Founder Knows About Content ... That Most People Don’t!
Season 3 · Episode 12
mercredi 28 mai 2025 • Duration 35:09
I know how frustrating it feels when you’ve done the work, your offer is solid, and yet… people still aren’t buying.
In this solo episode, I’m sharing exactly why that might be - and spoiler alert: it’s probably not your offer. It’s your messaging.
After taking some time to rest and reset, I’m back with clarity, creativity, and something big: my brand-new group coaching program, The Modern CEO. And today, I’m walking you through the exact mindset and strategy shifts that took me from inconsistent sales to running a multi-6-figure business.
If you’re posting consistently but still not getting the results you want - this episode is for you.
Inside This Episode:
- The “content trap” that keeps founders stuck in burnout and confusion
- Why being visible everywhere won’t grow your business
- What six-figure business owners really understand about messaging
- Why your offer suite needs a top-down strategy (not random price points)
- My repurpose → repeat → reframe method for sustainable content
PLUS ... I’m giving you a behind-the-scenes look at how The Modern CEO came to life - and why this program is going to change the game for so many of you.
Whether you’re at 3K months trying to go full-time or ready to finally scale past 10K, this is the reset your marketing has been waiting for.
Links & Resources:
- Join The Modern CEO: www.coffeesandcontentpod.com/the-modern-ceo
- Follow me on Instagram: @loren.thesocialcollective
- Follow the podcast: @coffeesandcontentpod
Have a question? Click here to send it to me!
Stay Connected:
- Website: www.coffeesandcontentpod.com
- Instagram: @coffeesandcontentpod
- Facebook Community: @coffeesandcontentpod
- Substack: https://coffeesandcontent.substack.com/
- Watch on YouTube: Coffees & Content
- Have a marketing question? Email hello@coffeesandcontentpod.com
Loved this episode? Leave a review - it would mean the world!!
If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
The Essential Guide to Effective Facebook Advertising (TBT)
Season 3 · Episode 11
mercredi 21 mai 2025 • Duration 31:51
It's another THROWBACK THURSDAY week .. which means we're sharing one of top Coffees and Content episodes (which you may not have heard yet).
This week I explore why using Facebook ads is far superior to boosting posts, thanks to its robust data, flexibility, and ability to precisely target audiences. I guide you through setting up structured ad campaigns, aligning your objectives with business goals, and mastering the art of ad design. I also tackle the importance of consistency in your ad efforts and the benefits of starting with a budget-friendly approach.
Get ready to transform your advertising game and boost your business like never before!
In this episode you will learn:
- How to manage ads yourself before considering professional help
- Practical budgeting advice for Facebook ads
- Ways to grow your online presence organically
- Why you need to stop boosting posts on iOS
- The importance of aligning ad content with customer interests
- Benefits of consistent advertising for data gathering and improved long-term marketing outcomes
- Why you should maintain cohesive imagery across different platforms
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What were your key takeaways from this week's episode? Share them with us on Instagram @coffeesandcontentpod – we would love to hear from you.
Also, please feel free to get in touch with me via the links below or ask a question on Spotify in the Q & A box.
Resources mentioned:
The Social Collective Marketing toolkit - 10% off with code 'LAUNCH10'
Get in touch:
Instagram - @thesocialcollective_nz ; @coffeesandcontentpod
Website - www.thesocialcollective.co.nz
Let’s work together - Book a Call
Have a question? Click here to send it to me!
Stay Connected:
- Website: www.coffeesandcontentpod.com
- Instagram: @coffeesandcontentpod
- Facebook Community: @coffeesandcontentpod
- Substack: https://coffeesandcontent.substack.com/
- Watch on YouTube: Coffees & Content
- Have a marketing question? Email hello@coffeesandcontentpod.com
Loved this episode? Leave a review - it would mean the world!!
If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
The Visibility Formula: How to Get Seen, Trusted & Converting Faster
Season 3 · Episode 3
mercredi 19 mars 2025 • Duration 38:44
Are you creating great content but struggling to get it seen by the right people?
You’re not alone. One of the biggest challenges business owners face is getting consistent visibility without feeling like they need to post 24/7 or chase vanity metrics.
In this episode of Coffees & Content, I’m breaking down my 3-Part Visibility Formula — the exact framework I’ve used to grow The Social Collective from a solo business to a thriving marketing agency with international clients.
This isn’t just about posting more. It’s about getting strategic, intentional, and making sure every piece of content works for you.
So if you’ve been asking:
- Why isn’t my content reaching the right people?
- How do I attract more dream clients without spending hours online?
- Do I need a huge audience to actually see results?
This episode is exactly what you need.
Plus, I’ve got some big updates — we now have a Coffees & Content website, newsletter, and Facebook community so you can connect with other listeners, get deeper insights, and be the first to know about exclusive content.
In This Episode, We Cover:
- The 3-Part Visibility Formula: Engagement, Consistency & Authority
- Why posting more doesn’t equal more visibility (and what actually works)
- The #1 mistake business owners make when trying to grow online
- The truth about going viral vs. creating real, lasting impact
- How to position yourself as an authority in your industry (so your audience trusts you instantly)
- The engagement strategy that skyrocketed my content reach—without spending hours online
- The difference between visibility and credibility—and how to have both
- How to convert visibility into actual business growth
If you’re ready to stop feeling invisible and start building a brand that gets recognized, trusted, and chosen — this episode is for you.
Have a question? Click here to send it to me!
Stay Connected:
- Website: www.coffeesandcontentpod.com
- Instagram: @coffeesandcontentpod
- Facebook Community: @coffeesandcontentpod
- Substack: https://coffeesandcontent.substack.com/
- Watch on YouTube: Coffees & Content
- Have a marketing question? Email hello@coffeesandcontentpod.com
Loved this episode? Leave a review - it would mean the world!!
If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
How to Build a Powerful Personal Brand on LinkedIn with Rosie Chong
Season 3 · Episode 2
mercredi 12 mars 2025 • Duration 37:08
Is LinkedIn just for job seekers? Not anymore.
If you’re still thinking of LinkedIn as a corporate resume platform, you’re missing out on one of the biggest personal branding and content marketing opportunities.
This week on Coffees & Content, I sit down with Rosie Chong, a LinkedIn powerhouse with over 62,000+ followers, a personal branding strategist, and a go-to expert for professionals who want to stand out in the digital world.
We’re breaking down exactly how to build a personal brand on LinkedIn, attract opportunities, and turn engagement into real business growth — even if you’re still working a 9-to-5.
In This Episode, We Cover:
- Why LinkedIn is the most underrated platform for personal branding (and how to leverage it now)
- The biggest myths about LinkedIn marketing (and why most people get it wrong)
- How to position yourself as a thought leader and build credibility—even if you’re just starting out
- What kind of content actually performs on LinkedIn (it’s NOT just polished corporate updates)
- The power of storytelling in personal branding and why it’s your competitive edge
- How to grow your LinkedIn audience without spending hours on the platform
- The secret to balancing a full-time career while building a brand (without burnout)
- How LinkedIn can open doors to career opportunities, brand deals, and business growth
If you’ve been waiting for the right time to start building your personal brand, this is it.
Connect with Rosie Chong:
- LinkedIn: Rosie Chong
- Website: www.rosiechong.com.au
- TikTok & Instagram: @rosiechong
Have a question? Click here to send it to me!
Stay Connected:
- Website: www.coffeesandcontentpod.com
- Instagram: @coffeesandcontentpod
- Facebook Community: @coffeesandcontentpod
- Substack: https://coffeesandcontent.substack.com/
- Watch on YouTube: Coffees & Content
- Have a marketing question? Email hello@coffeesandcontentpod.com
Loved this episode? Leave a review - it would mean the world!!
If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
How to Build an Authentic Brand That Converts in 2025
Season 3 · Episode 1
mercredi 5 mars 2025 • Duration 28:54
Welcome to Season 3 of Coffees & Content.
After two high-impact seasons, we’re back with even bigger insights, expert guests, and strategies to help you stay ahead in digital marketing.
This season, we’re cutting through the noise and focusing on real, results-driven marketing strategies. No fluff, no hype — just actionable insights that work.
In This Episode:
- Recap from the Social Summit: What’s shaping content strategies in 2025
- The Power of Personal Branding: Why your brand should be lived, not built
- UGC vs. EGC: Why Employee-Generated Content is becoming a major marketing move
- Long-Form Content’s Comeback: How depth and storytelling drive engagement
- The Algorithm vs. Your Audience: The only metric that actually leads to sales
- The Truth About Followers: Why audience size doesn’t equal business success
This is just the beginning. Season 3 will be packed with deep dives into personal branding, digital strategy, AI, and content that converts, plus exclusive interviews with leading industry experts.
Have a question? Click here to send it to me!
Stay Connected:
- Website: www.coffeesandcontentpod.com
- Instagram: @coffeesandcontentpod
- Facebook Community: @coffeesandcontentpod
- Substack: https://coffeesandcontent.substack.com/
- Watch on YouTube: Coffees & Content
- Have a marketing question? Email hello@coffeesandcontentpod.com
Loved this episode? Leave a review - it would mean the world!!
If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
Coffees & Content is BACK ... and with a brand new intro for Season 3! 🚀🎙️
Season 3 · Episode 1
mardi 4 mars 2025 • Duration 01:01
Coffees & Content is back, and Season 3 is kicking off TOMORROW (March 5th 2025)!
This season, we’re diving deeper into social media and digital marketing, bringing you actionable strategies, expert insights, and the latest trends to help you grow your brand and business. Whether you're a business owner, marketer, or content creator, this is your go-to podcast for making smarter marketing moves.
Expect real talk, no fluff, and high-impact conversations with some of the best in the industry — plus the marketing updates you actually need to know.
Make sure to subscribe and turn on notifications so you don’t miss a single episode. First drop happens tomorrow — get ready!
📅 Season 3 launches March 5, 2025
🎧 Available on Spotify, Apple Podcasts, and everywhere you listen
📲 Follow for updates: @coffeesandcontentpod & @loren.thesocialcollective
Have a question? Click here to send it to me!
Stay Connected:
- Website: www.coffeesandcontentpod.com
- Instagram: @coffeesandcontentpod
- Facebook Community: @coffeesandcontentpod
- Substack: https://coffeesandcontent.substack.com/
- Watch on YouTube: Coffees & Content
- Have a marketing question? Email hello@coffeesandcontentpod.com
Loved this episode? Leave a review - it would mean the world!!
If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
{MINI} The Reality Behind Social Media: Influencer Truths
Season 2
lundi 27 janvier 2025 • Duration 04:32
In this mini episode of the Coffees and Content podcast, we explore the authenticity and effectiveness of smaller content creators. We discuss the curated nature of content from influencers with large followings and contrast it with the genuine, raw content produced by smaller influencers.
We also share why we love collaborating with smaller creators at TSC, their hustle, and their ability to create some of the best content, even without going viral. Additionally, we touch on strategies for using user-generated content (UGC) and smaller creators to build brand awareness and drive advertising, emphasising the importance of genuine engagement over polished perfection.
Click the link to listen to the full episode on Spotify and Apple Podcasts.
Have a question? Click here to send it to me!
Stay Connected:
- Website: www.coffeesandcontentpod.com
- Instagram: @coffeesandcontentpod
- Facebook Community: @coffeesandcontentpod
- Substack: https://coffeesandcontent.substack.com/
- Watch on YouTube: Coffees & Content
- Have a marketing question? Email hello@coffeesandcontentpod.com
Loved this episode? Leave a review - it would mean the world!!
If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
{MINI} Making Genuine Connections in a Digital World
Season 2
mercredi 22 janvier 2025 • Duration 04:12
In this mini episode of the Coffees and Content podcast, I'm diving into why creating authentic, less polished content leads to higher engagement.
We discuss the benefits of collaborating with smaller content creators over influencers, highlighting cost-effectiveness and the importance of multiple touch points. Tune in to understand why spreading your budget across multiple creators offers greater benefits for smaller brands.
Click the link to listen to the full episode on Spotify and Apple Podcasts.
Have a question? Click here to send it to me!
Stay Connected:
- Website: www.coffeesandcontentpod.com
- Instagram: @coffeesandcontentpod
- Facebook Community: @coffeesandcontentpod
- Substack: https://coffeesandcontent.substack.com/
- Watch on YouTube: Coffees & Content
- Have a marketing question? Email hello@coffeesandcontentpod.com
Loved this episode? Leave a review - it would mean the world!!
If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
{MINI} Step into the Spotlight: Share Your Business Story!
Season 2
lundi 20 janvier 2025 • Duration 04:48
In this mini episode of the Coffees and Content podcast, we explore ways to build confidence and genuine connections on social media, beyond just posting content.
We discuss the importance of engaging with your community through comments and DMs, and how using voice notes can add a more personal touch.
The key takeaway is to always show up as your authentic self, as this naturally boosts confidence and encourages better interactions. I'm sharing insights from personal experience and highlights how authenticity can drive business growth.
Click the link to listen to the full episode on Spotify and Apple Podcasts.
Have a question? Click here to send it to me!
Stay Connected:
- Website: www.coffeesandcontentpod.com
- Instagram: @coffeesandcontentpod
- Facebook Community: @coffeesandcontentpod
- Substack: https://coffeesandcontent.substack.com/
- Watch on YouTube: Coffees & Content
- Have a marketing question? Email hello@coffeesandcontentpod.com
Loved this episode? Leave a review - it would mean the world!!
If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
{MINI} Master Your Online Presence: Build Your Confidence!
Season 2
mercredi 15 janvier 2025 • Duration 05:09
In this mini episode of the Coffees and Content podcast, we explore ways to build confidence and genuine connections on social media, beyond just posting content.
We discuss the importance of engaging with your community through comments and DMs, and how using voice notes can add a more personal touch.
The key takeaway is to always show up as your authentic self, as this naturally boosts confidence and encourages better interactions. I'm sharing insights from personal experience and highlights how authenticity can drive business growth.
Click the link to listen to the full episode on Spotify and Apple Podcasts.
Have a question? Click here to send it to me!
Stay Connected:
- Website: www.coffeesandcontentpod.com
- Instagram: @coffeesandcontentpod
- Facebook Community: @coffeesandcontentpod
- Substack: https://coffeesandcontent.substack.com/
- Watch on YouTube: Coffees & Content
- Have a marketing question? Email hello@coffeesandcontentpod.com
Loved this episode? Leave a review - it would mean the world!!
If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
