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Explore every episode of the podcast CattleUSA Daily

Dive into the complete episode list for CattleUSA Daily. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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1–50 of 395

TitlePub. DateDuration
334: Packers Exposed & the Truth About Who Really Controls the Cattle Market with John Campbell22 mai 202600:28:34

On today’s episode of the podcast, Lauren is joined once again by the one and only John Campbell to break down the latest cash cattle market trends, drought conditions across cattle country, feeder cattle demand, and what he believes may be ahead for the market this summer. The conversation then shifts into a candid discussion about growing frustration among independent cattle producers, industry representation, packer influence, consolidation in the beef industry, and why so many ranchers feel increasingly disconnected from organizations claiming to represent them.



Links:

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
CattleUSA App IOS: https://apps.apple.com/us/app/cattleusa/id1673147759
CattleUSA App Android: https://play.google.com/store/apps/details?id=com.edgarmcbee.cusamobile&pcampaignid=web_share
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9g
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways:

  • Cash cattle markets may be showing signs of softening after historic highs
  • Lightweight calves and quality pairs continue seeing strong demand
  • Drought and wildfire conditions remain major concerns across cattle country
  • Independent cattle producers continue voicing frustration over industry consolidation
  • Many ranchers feel disconnected from organizations representing the beef industry
  • Concerns around packer influence and market leverage continue growing
  • Producer numbers continue declining across the United States
  • Discussions around mandatory checkoff dollars remain controversial
  • More producers are questioning the future structure of the cattle industry
  • The divide between independent producers and large industry interests continues widening



Chapters:

00:00 Introduction + drought and cattle country conditions

03:30 Cash cattle market update and feeder cattle demand

07:00 Is the cattle market starting to soften?

10:00 Regional market highlights and pair demand

13:00 John responds to recent industry controversy

16:00 Independent producers vs industry establishment

20:00 Packers, consolidation, and cattle market frustration

24:00 The future of independent cattle producers




John Campbell cattle market, cattle market controversy, independent cattle producers, packer influence cattle industry, cattle market consolidation, NCBA discussion, ranchers frustrated, beef industry politics, cattle market update, cash cattle market, feeder cattle prices, cattle producer representation, livestock market commentary, cattle industry consolidation, ranching industry issues, beef packers, cattle industry podcast, drought cattle country, rancher concerns, cattle market volatility, independent ranchers, beef industry discussion, cattle checkoff debate, livestock markets, cattle producer advocacy, family ranching future

333: China’s Trade Deal Could Send Cattle Prices Exploding This Summer with Samantha Cozza-Wright21 mai 202600:21:15

On today’s episode of the podcast, Lauren is joined by cattle Samantha Cozza-Wright again to break down another wild week in the cattle markets, including the growing impact of China’s new trade deal, record boxed beef prices, strong cash cattle movement, drought and wildfire concerns across cattle country, and why global demand could continue pushing cattle prices even higher this summer. The conversation dives into export markets, grilling season demand, futures volatility, beef consumer trends, and what all of it means for producers heading into some of the most important months of the year.



Connect with Samantha:

Email - samantha@cattleusainsurance.com

Phone - 785-940-5533


Links:

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9g
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/


Key Takeaways:

  • Cash cattle markets continue showing strong momentum heading into summer
  • Boxed beef values are nearing historic highs again
  • China renewed hundreds of U.S. beef export licenses
  • Expanded export demand could add significant carcass value
  • Futures markets remain volatile despite strong cash fundamentals
  • Drought and wildfire conditions continue impacting producer decisions
  • Many producers are still holding back cattle despite drought concerns
  • Beef demand remains the backbone of the current market
  • Memorial Day and summer grilling season will be important demand indicators
  • Export markets are becoming increasingly important to long-term beef demand


Chapters:

00:00 Introduction + drought, fires, and cattle country conditions

03:30 Cash cattle market update and boxed beef strength

07:00 Futures volatility and feeder cattle outlook

10:00 China trade deal and export market reaction

14:00 Why global beef demand matters to U.S. producers

17:00 Consumer spending, inflation, and beef prices

20:00 Summer grilling season and beef demand outlook




cattle market update, Samantha Cozza-Wright, China beef trade deal, cattle prices summer 2025, boxed beef prices, cash cattle market, live cattle futures, feeder cattle market, beef export markets, China U.S. beef exports, cattle industry news, beef demand outlook, grilling season beef demand, drought cattle country, wildfire cattle industry, cattle futures volatility, beef inflation prices, global beef demand, cattle market analysis, U.S. beef exports, boxed beef cutout values, beef consumer demand, cattle market podcast, beef trade news, agriculture markets, livestock markets, beef industry trends

332: AI Is Coming for Agriculture and Most Cattle Producers Aren’t Ready with Gabe Wright20 mai 202600:23:05

Today on the Cattle USA Daily Podcast Lauren sits down with Gabe Wight to talk about AI, record keeping, technology adoption, and where innovation is headed in the cattle industry. Artificial intelligence and technology are rapidly changing agriculture, but many cattle producers still aren’t using the tools already available to them. From flashlight farming and ranching in Arkansas to building tech companies and launching Herd Advisor, Gabe brings a unique perspective from both agriculture and the business world.

The conversation dives into why so many producers struggle with record keeping, how technology can improve decision making and profitability, and where AI may start impacting everyday ranch management in the years ahead. They also discuss balancing innovation with preserving the lifestyle and traditions that make the cattle industry what it is today.



Links:

Herd Advisor Website: https://www.herdadvisor.com/

Herd Advisor Facebook: https://www.facebook.com/herdadvisor

Herd Advisor TikTok: https://www.tiktok.com/@herdadvisor

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways:

  • AI and technology are rapidly entering the agriculture industry
  • Many producers still struggle with practical record keeping systems
  • Technology should improve profitability, not complicate ranching
  • Better records lead to stronger long-term business decisions
  • Predictive tools and AI can help identify herd performance trends
  • Producers are facing increasing pressure around traceability and regulation
  • Technology adoption in agriculture often comes down to ease of use
  • Ranchers still value preserving the lifestyle and culture of the industry
  • AI may eventually become a true business management tool for producers
  • Innovation is moving quickly and producers need to stay ahead of it



Chapters:

00:00 Introduction + Gabe Wight background

04:00 Building businesses inside and outside of agriculture

08:00 AI, technology, and innovation in agriculture

12:00 Why producers struggle with record keeping

16:00 Technology that actually improves the bottom line

20:00 Herd records, predictive tools, and decision making

24:00 The future of AI and ranch management

28:00 Balancing technology with the ranching lifestyle




AI agriculture, artificial intelligence cattle industry, cattle ranch technology, herd record keeping, ranch management software, agriculture innovation, cattle producer technology, AI cattle ranching, herd advisor app, cattle business management, livestock record keeping, predictive analytics cattle, agriculture technology trends, ranch profitability tools, cattle industry innovation, precision agriculture cattle, cattle ranch data management, ag technology adoption, ranching future technology, beef industry innovation, livestock business tools, cattle herd management, agricultural AI tools, ranch efficiency technology, cattle operation management

331: Connecting Consumers to Beef Takes More Than independent Processing with Bobbie Rae Smith19 mai 202600:26:50

Independent processing has become one of the biggest conversations in the beef industry, but Bobbi Rae Smith and the team at Medicine Lodge Meat Company believe ranchers need more than just a processor.

Lauren sits down today with Bobbi Rae to discuss how Medicine Lodge Meat Company is helping producers market beef directly to consumers, tell their stories, build local food systems, and create stronger relationships between ranchers and urban consumers. From rancher bundle programs and mobile meat trailers to producer marketing and community partnerships, this episode dives into what outside of the box thinking in the beef business really looks like.



Links:

Medicine Lodge Meat Company Facebook: https://www.facebook.com/profile.php?id=61551463331218&sk=reels_tab

Medicine Lodge Meat Company Website: https://www.medicinelodgemeatco.com/


Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways:

  • Independent processing alone is not enough for today’s beef industry
  • Consumers want to know where their beef comes from
  • Producer storytelling is becoming a major part of beef marketing
  • Direct-to-consumer beef sales continue to grow
  • Stronger local food systems benefit both producers and consumers
  • Independent processors must innovate to stay competitive
  • Community partnerships strengthen rural economies
  • Ranchers need marketing support alongside processing services
  • Building relationships between producers and consumers creates long-term value
  • Outside-the-box thinking is helping reshape the local beef business



Chapters:

00:00 Introduction + Bobbi Rae Smith background

03:00 The story behind Medicine Lodge Meat Company

06:30 Why independent processing alone isn’t enough

10:00 Helping ranchers market beef directly to consumers

14:00 Rancher bundle programs and producer storytelling

18:00 Mobile meat trailers and reaching urban consumers

21:00 Building stronger local food systems and communities

24:00 Innovation, relationships, and the future of beef marketing



independent meat processing, direct to consumer beef sales, beef marketing, ranch to consumer beef, local beef processing, Medicine Lodge Meat Company, beef industry innovation, producer consumer connection, branded beef programs, rancher beef marketing, local food systems agriculture, cattle industry marketing, beef supply chain, independent processors cattle industry, rural agriculture business, producer storytelling agriculture, mobile meat trailer, farm to table beef, supporting local ranchers, beef marketing strategies, independent beef processors, Kansas beef industry, direct beef sales, beef consumer education, local meat processing

330: Gray Wolves, Public Lands & Federal Grazing: What Producers Need to Know with Kaitlynn Glover18 mai 202600:31:51

Today on the podcast, Lauren sits down with Kaitlynn Glover, Executive Director of the Public Lands Council and leader of natural resources policy at NCBA, to discuss two major issues impacting cattle country right now: public lands grazing and the fight to delist the gray wolf.

She shares updates straight from Washington, D.C. on federal grazing policy, wildfire management, Endangered Species Act reform, recreation pressure on public lands, and the latest developments surrounding gray wolf delisting efforts. The conversation also dives into how federal land policies directly impact Western ranchers, what NCBA and PLC are focused on right now, and why producer engagement with lawmakers matters more than ever.



Links:

Public Lands Council Websitel: https://publiclandscouncil.orgPublic Lands Council

Facebook: https://www.facebook.com/PublicLandsCouncil NCBA: https://www.ncba.org/key-issues/current-issues/natural-resources

Kaitlynn LinkedIn: https://www.linkedin.com/in/kaitlynn-glover-60847769

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways:

  • New federal grazing regulation updates are being developed for the first time in decades
  • Public lands policies directly impact more than half of the Western cattle herd
  • Agencies are beginning to shift toward more collaborative land management approaches
  • Wildfire prevention and drought management remain major concerns across cattle country
  • The fight to delist the gray wolf continues through Congress, the courts, and the White House
  • Producers across the West continue facing livestock losses tied to wolf populations
  • NCBA and PLC are actively working on Endangered Species Act reform efforts
  • Recreation, travel management, and federal land access remain key issues for ranchers
  • Grazing continues to gain recognition as an important land management tool
  • Producer voices and grassroots engagement are critical in shaping policy decisions




Chapters:

00:00 Introduction + Caitlin Glover joins the podcast

02:00 Public lands grazing updates and federal policy changes

06:00 Why public lands matter to Western cattle producers

09:00 Wildfire policy, recreation pressure, and federal land management

12:00 The shift toward collaborative grazing management

16:00 Gray wolf delisting updates and producer concerns

20:00 Congress, the courts, and the future of wolf management

24:00 Drought, fire season, and current priorities in Washington

27:00 Why producers need to stay involved in policy conversations





public lands grazing, gray wolf delisting, cattle producers, NCBA, Public Lands Council, federal grazing permits, Western ranching, BLM grazing, Forest Service grazing, wolf management, Endangered Species Act, cattle country news, wildfire management ranching, federal lands policy, livestock grazing regulations, cattle industry policy, grazing permits, public land ranching, livestock losses wolves, ranching legislation, agriculture policy update, federal land access, Western cattle industry, wolf population management, grazing management, rancher advocacy, cattle industry news, drought cattle country, grazing regulations update, NCBA policy update

329: Trump Meets JBS… and the Cattle Market Loses Its Mind with John Campbell15 mai 202600:20:46

This week on the CattleUSA Daily Podcast, Lauren sits down with John Campbell to break down another volatile week in the cattle markets, what’s driving the massive swings in futures, and why headlines surrounding Brazilian beef imports and JBS continue to rattle producers across the country. John explains how algorithm trading is impacting commodity markets in real time, why producers are getting whiplash from government announcements, and what’s really happening behind the scenes with the current beef import conversations. They also touch on record fed cattle prices, strong feeder calf demand, and ongoing concerns surrounding drought and moisture across cattle country.


Links

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9g
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/


Key Takeaways

• Fed cattle hit an all-time high around $2.65 this week• Feeder cattle markets strengthened significantly late in the week after earlier volatility• Lightweight calves continue to bring extremely strong prices across multiple markets• Futures markets are now heavily influenced by algorithm trading reacting instantly to headlines and news events• Comments surrounding Brazilian beef imports caused major swings in the cattle market over the past week• John believes confusion and mixed messaging from leadership are contributing to producer frustration and market instability• Both Lauren and John expressed concerns over continued beef industry consolidation and foreign influence in the protein supply chain• Consumer beef demand remains strong despite higher retail prices• Tight cattle supplies continue to support the long-term bullish outlook for the industry• John remains optimistic overall about the cattle market fundamentals moving forward



Chapters

00:00 Weather and drought conditions across Colorado and Kansas01:25 Strong feeder calf and fed cattle markets this week05:50 Why futures markets are becoming more volatile08:30 Brazilian beef headlines and JBS discussions14:00 Government messaging, market reactions, and producer frustration21:30 Final thoughts on the market outlook moving forward


cattle market news, fed cattle prices, feeder cattle market, cattle futures volatility, Brazilian beef imports, JBS beef imports, cattle industry news, cattle market update, beef demand, feeder calf prices, John Campbell cattle market, CattleUSA Daily Podcast, live cattle futures, algorithm trading commodities, cattle producers, beef industry consolidation, ranching news, agriculture podcast

328: High Prices Cure High Prices? What Comes Next for the Cattle Market with Dan and Samantha14 mai 202600:38:24

Record cash cattle prices, volatility in the futures market, boxed beef concerns, drought conditions, herd expansion, and political pressure on beef prices.... this episode covers all of it. Lauren sits down with Dan Gerhold and Samantha Cozza-Wright to break down one of the wildest cattle markets producers have seen in years and what it could mean moving into summer and fall.

The conversation dives into Trump’s comments on beef prices and imports, the growing pressure on consumer demand, why boxed beef values are creating concern despite strong cash cattle trade, and whether “high prices cure high prices” is finally starting to show up in the beef market. They also discuss drought conditions across cattle country, herd rebuilding, grain markets, feed costs, and why producers need to stay prepared even in profitable times.



Connect with Samantha:Email - samantha@cattleusainsurance.com Phone - 785-940-5533Links:Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7 CattleUSA Insurance - ⁠⁠⁠https://info.cattleusainsurance.com/l...⁠⁠CattleUSA Website - ⁠⁠⁠https://www.cattleusa.com/⁠⁠⁠Facebook - ⁠⁠  / cattleusamedia⁠  ⁠Instagram - ⁠⁠  / ⁠  ⁠Subscribe to our newsletter - ⁠⁠⁠https://www.cattleusadrive.com/premium⁠⁠⁠CattleUSA Media - ⁠⁠⁠https://www.cattleusamedia.com/⁠⁠⁠Lauren’s Instagram - ⁠⁠  / ⁠  ⁠Lauren’s Youtube - ⁠⁠   / @showboatmediaco  ⁠The Next Generation Podcast Website - ⁠⁠⁠https://www.thenextgenag.com/⁠⁠⁠



Key Takeaways:

  • Cash cattle prices continue to trade at record highs
  • Futures markets are showing growing volatility and uncertainty
  • Boxed beef values are not rallying like many expected during grilling season
  • Consumer resistance to high beef prices may be starting to appear
  • “High prices cure high prices” remains a major concern in this market
  • Packers remain aggressive buyers due to tight cattle supplies
  • Imports and global competition continue to pressure the beef industry


Chapters:

00:00 Introduction + current cattle market volatility

05:00 Record cash cattle trade and futures weakness

09:00 Trump comments, beef imports, and market reaction

14:00 Are high prices finally hurting beef demand?

19:00 Boxed beef concerns heading into grilling season

24:00 Consumer pressure, inflation, and global beef competition

29:00 Grain markets, drought, and feed costs

34:00 Herd rebuilding, dry lotting cows, and expansion concerns

37:00 EID mandates, wolves, and policy updates impacting producers



cattle market update, high cattle prices, boxed beef prices, beef demand concerns, cattle futures market, cash cattle trade, grilling season beef demand, cattle market volatility, Trump beef imports, Brazil beef imports, global beef competition, drought cattle country, cattle herd expansion, cow calf profitability, grain market update, corn market cattle feed, feeder cattle prices, beef industry outlook, cattle market risk management, boxed beef cutout values, cattle industry news, beef inflation, beef consumer demand, livestock market analysis, cattle prices 2025, dry lot cows drought, beef supply and demand, packer margins cattle market, cattle market forecast

327: Why More Producers Are Turning to Gelbvieh and Balancer Cattle with Tom Strahm13 mai 202600:23:16

Lauren sits down with Tom Strahm of the American Gelbvieh Association to talk about the growing role Gelbvieh and Balancer cattle are playing in today’s beef industry. From maternal strength and longevity to feed efficiency and hybrid vigor, Tom breaks down why more commercial producers are implementing these genetics into their herds.

They also discuss crossbreeding strategies, heterosis, carcass quality, female productivity, and how Gelbvieh-influenced cattle continue to succeed in a wide variety of environments across the United States.




Links:

Gelbvieh: https://gelbvieh.org/

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways:

  • Gelbvieh and Balancer cattle offer strong maternal advantages
  • Crossbreeding increases heterosis and overall efficiency
  • Gelbvieh-influenced females are known for fertility and longevity
  • Balancer cattle simplify commercial crossbreeding programs
  • Producers can improve weaning weights and productivity
  • Feed efficiency and red meat yield remain major strengths
  • Gelbvieh cattle perform well across diverse environments
  • Moderate mature size helps reduce input costs
  • Hybrid vigor can increase profitability in commercial herds
  • Crossbred females continue to play a major role in the future of beef production



Chapters:

00:00 Introduction + Tom Strahm background

03:00 The history of Gelbvieh and Balancer cattle

07:00 Crossbreeding, heterosis, and maternal strength

11:30 Why Gelbvieh females stand out in commercial herds

15:30 Feed efficiency, carcass traits, and performance

19:00 Choosing between Gelbvieh and Balancer genetics

22:30 Breed growth, commercial adoption, and future trends

26:00 Programs supporting commercial producers



Gelbvieh cattle, Balancer cattle, Gelbvieh crossbreeding, commercial cattle genetics, maternal cattle breeds, heterosis cattle, hybrid vigor beef cattle, commercial cow herd efficiency, Gelbvieh females, feed efficient cattle, beef cattle crossbreeding strategies, cattle breed comparison, commercial beef production, red meat yield cattle, cow calf profitability, American Gelbvieh Association, Balancer genetics, cattle weaning weights, maternal heterosis cattle, beef industry genetics

326: Good Cattle Are Just Good Cattle — No Matter the Industry with Heather Welper12 mai 202600:31:23

Lauren sits down with Heather Welper to talk about functionality, structure, genetics, and where the show industry may need to rein itself back in while still continuing to positively influence the future of beef production. The show cattle world and the commercial cattle industry are often viewed as completely separate but the reality is, the two overlap far more than people think. They also dive into the role the show industry plays in developing the next generation of agriculture through mentorship, work ethic, and leadership.



Links:

Heather Facebook: https://www.facebook.com/heather.brown.581

Heather Instagram: https://www.instagram.com/heatherwelper/?hl=en

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways:

  • The show and commercial cattle industries are deeply interconnected
  • Functional traits like structure and longevity matter in both sectors
  • Some areas of the show industry may be drifting away from practicality
  • Genomics and EPDs are shaping the future of cattle evaluation
  • Good cattle perform regardless of what sector they come from
  • The show industry develops future leaders in agriculture
  • Livestock projects teach work ethic, resilience, and professionalism
  • Mentorship is critical to the future of the cattle industry
  • Agriculture needs more producers willing to invest in young people



Chapters:

00:00 Introduction + Heather Welper background

03:30 Show cattle vs commercial cattle: where they overlap

08:00 Functional cattle, structure, and longevity

12:00 Has the show industry gone too far?

16:00 EPDs, genomics, and evaluating cattle

20:00 “Good cattle are just good cattle”

23:00 Why the show industry matters for the next generation

27:00 Mentorship, leadership, and the future of agriculture





show cattle vs commercial cattle, beef cattle genetics, cattle structure longevity, cattle EPDs genomics, Hereford cattle genetics, livestock judging cattle, beef cattle production, show cattle industry impact, commercial cattle herd management, mentorship agriculture, next generation agriculture, FFA livestock projects, 4H cattle showing, youth livestock development, cattle industry leadership

325: This Weather Whiplash Continues — Here’s Your Summer Forecast with Gary Lezak11 mai 202600:18:14

Lauren is joined by Gary Lezak to break down what’s behind these rapid swings, what the current pattern is telling us, and how it could shape the rest of the summer.

From snow in early May to 80 degree heat just days later, weather across cattle country has been anything but normal. They also dive into drought conditions across the Plains and what producers should be watching in the coming months.



Links:

Weather 20/20 Dashboard Discount⁠ - https://www.weather2020.com/partner/cattle-usa
Substack - https://weather2020.substack.com/
The Global Predictor App ⁠- ⁠https://www.weather2020.com/global-predictor-mobile-app
Youtube⁠ -https://www.youtube.com/@Weather2020
Follow Gary on X ⁠- https://x.com/glezak 
CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways:

  • Weather patterns are cyclical, not random
  • Snow and cold snaps can still occur into early May
  • Heat waves later this summer are still expected
  • The LRC model helps predict long-term weather trends
  • El Niño is developing but not yet a major factor
  • Drought remains a concern across the Western Plains
  • Moisture will likely be uneven and spotty
  • Late May could bring another round of severe weather


Chapters:

00:00 Introduction + May snowstorm in Colorado

03:00 Weather whiplash: snow to heat

06:30 LRC model and pattern cycles explained

11:30 What this pattern means for summer

15:30 El Niño: hype vs reality

19:30 Drought conditions across cattle country

23:00 Severe weather risks heading into late May



weather whiplash cattle country, cattle country weather forecast, drought plains states, El Niño agriculture impact, LRC weather model, long range weather forecast farming, summer heat forecast cattle, snow in May Colorado Kansas, severe weather agriculture, cattle producer weather planning, drought outlook plains, farming weather strategy, weather patterns agriculture

324: Inside the DOJ Briefing on Foreign Control of the Cattle Industry with John Campbell08 mai 202600:34:18

Today John is back to share what he heard firsthand after attending a Department of Justice briefing in Washington, D.C., where discussions focused on foreign involvement in the U.S. food supply, packer concentration, and growing concerns around national security.

From whistleblower incentives to the role of independent producers in shaping policy, this conversation highlights why these issues are gaining serious attention and what it could mean for the future of the cattle industry.



Links:

Links:Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7 King of the Ring - ⁠⁠⁠⁠⁠https://www.korauction.com/?utm_sourc...CattleUSA Insurance - ⁠⁠https://info.cattleusainsurance.com/l...⁠CattleUSA Website - ⁠⁠https://www.cattleusa.com/⁠⁠Facebook - ⁠⁠  / cattleusamedia⁠  ⁠Instagram - ⁠⁠  / ⁠  ⁠Subscribe to our newsletter - ⁠⁠https://www.cattleusadrive.com/premium⁠⁠CattleUSA Media - ⁠⁠https://www.cattleusamedia.com/⁠⁠Lauren’s Instagram - ⁠⁠  / ⁠  ⁠Lauren’s Youtube - ⁠⁠   / @showboatmediaco  ⁠The Next Generation Podcast Website - ⁠⁠https://www.thenextgenag.com/⁠⁠



Key Takeaways:

  • DOJ is actively investigating antitrust issues in the cattle industry
  • Foreign ownership in the U.S. food supply is a growing national concern
  • Packer concentration continues to limit competition and price discovery
  • Whistleblower programs could incentivize industry insiders to come forward
  • Policy conversations are shifting toward U.S. food security and independence
  • Independent producers are starting to have a stronger voice in policy discussions
  • Consolidation has long-term impacts on producer leverage and market access
  • The outcome of these investigations could shape the future structure of the cattle industry



Chapters:

00:00 Introduction + rain and regional updates

03:30 Weekly market recap and feeder cattle trends

07:30 Record fed cattle prices and market strength

10:30 Transition to DOJ briefing discussion

13:00 What the DOJ briefing covered and why it matters

16:30 Foreign ownership and U.S. food supply concerns

20:30 Packers, consolidation, and competition issues

24:30 Whistleblower program and producer risk

28:30 Government role vs producer reality

32:00 Why this is a national security issue

35:00 Independent producers vs industry organizations

38:00 What happens next and industry implications



foreign control cattle industry, DOJ cattle investigation, cattle industry antitrust, packer concentration beef industry, US food supply security, agriculture national security, beef industry policy, cattle market regulation, livestock industry consolidation, packer power cattle market, US beef supply chain, cattle industry news, ranchers policy impact, livestock antitrust laws, independent cattle producers

323: Drought Is Catching Up to the Cattle Market — Just Like We Expected with Samantha Cozza-Wright07 mai 202600:22:15

Lauren is joined by Samantha Cozza-Wright once again today to break down this week’s market correction, strong beef demand heading into grilling season, and how outside pressures like oil, gas, and macroeconomics are influencing the market. They discuss how ongoing drought conditions across cattle country are beginning to factor into real decisions, impacting supply, herd management, and what the market could look like in the weeks ahead.


Connect with Samantha:Email - samantha@cattleusainsurance.com Phone - 785-940-5533Links:Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7 CattleUSA Insurance - ⁠⁠https://info.cattleusainsurance.com/l...⁠CattleUSA Website - ⁠⁠https://www.cattleusa.com/⁠⁠Facebook - ⁠⁠  / cattleusamedia⁠  ⁠Instagram - ⁠⁠  / ⁠  ⁠Subscribe to our newsletter - ⁠⁠https://www.cattleusadrive.com/premium⁠⁠CattleUSA Media - ⁠⁠https://www.cattleusamedia.com/⁠⁠Lauren’s Instagram - ⁠⁠  / ⁠  ⁠Lauren’s Youtube - ⁠⁠   / @showboatmediaco  ⁠The Next Generation Podcast Website - ⁠⁠https://www.thenextgenag.com/⁠⁠



  • Recent market correction brought short-term volatility
  • Beef demand remains strong heading into grilling season
  • Packers are still short-bought and active in cash trade
  • Oil and gas prices are influencing production costs
  • Drought conditions continue to pressure cattle country
  • Potential liquidation could impact supply in the near term
  • The next few weeks will be critical for market direction



Chapters:

00:00 Introduction + weather across cattle country

02:30 Recent market correction and price movement

07:30 Cash vs futures and packer behavior

12:30 Beef demand heading into grilling season

16:30 Oil, gas, and macroeconomic pressure

20:30 Drought conditions and supply concerns

24:00 What to watch in the next 15–20 days




cattle market drought impact, cattle market update 2026, live cattle futures, feeder cattle market, cattle market correction, beef demand grilling season, drought cattle industry, cattle liquidation risk, cattle supply outlook, livestock market volatility, oil prices agriculture, gas prices cattle producers, cattle market forecast, beef industry demand, cattle market trends

322: Turning Veterans Into Cowboys — A Mission to Rebuild Agriculture with Jeremy Clark06 mai 202600:29:39

What if the future of agriculture and the future of our veterans could be solved at the same time? Today Lauren had a great conversation with Jeremy Clark, founder of Vets to Cowboys. He shared his journey from military service to first-generation rancher and how that path led to building a program that’s changing lives.

After completely resetting their life, Jeremy and his family jumped into agriculture with no background, learning from the ground up and building a cattle operation in Alabama. Through that experience, they discovered a bigger mission helping other veterans find purpose, healing, and opportunity through agriculture by connecting them with experienced producers and real-world training.



Links:

Vets to Cowboys Website: https://www.bombassbeef.com/vetstocowboysinc

Vets to Cowboys Facebook: https://www.facebook.com/vetstocowboys/

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways:

  • Agriculture can provide purpose and healing for veterans
  • First-generation producers face steep learning curves
  • Mentorship is critical to building new farmers and ranchers
  • The U.S. is losing farms and needs new producers
  • Veterans are a strong fit for agriculture and ranching
  • Mental health benefits of working with livestock are significant
  • Community and connection are key to long-term success
  • Programs like Vets to Cowboys can help rebuild the industry



Chapters:

00:00 Introduction + Jeremy Clark background

03:00 Resetting life and starting in agriculture

07:00 Building a cattle operation from scratch

11:00 The start of Vets to Cowboys

15:00 Agriculture, purpose, and mental health

19:00 Mentorship and building new producers

23:00 The future of Vets to Cowboys




veterans in agriculture, vets to cowboys, first generation rancher, agriculture mentorship programs, cattle industry workforce, farming future USA, veteran mental health agriculture, ranching for veterans, livestock therapy benefits, cattle industry trends, new farmers ranchers, agriculture workforce development, food security agriculture, cattle ranch startup

321: We’re Selecting the Wrong Traits — And It’s Hurting Cow Efficiency with Travis Mulliniks05 mai 202600:28:08

The beef industry has made major strides in performance but are we sacrificing cow efficiency in the process? Lauren is joined by Travis Mulliniks, beef professor at Oregon State University, to break down how decades of selecting for growth, milk production, and output traits are impacting the cow calf sector.

From larger cows to higher milk production, Travis explains why more isn’t always better and how these changes can increase costs, reduce reproductive performance, and hurt overall system efficiency. They also discuss practical ways to improve efficiency, including better alignment between genetics and environment, grazing management, and simple tools like implants that are often underutilized. With strong markets today, this episode highlights why now is the time to make long-term changes that will matter over the next decade.



Links:

Oregon State - https://anrs.oregonstate.edu/users/travis-mulliniks

Research: https://www.researchgate.net/profile/John-Mulliniks

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways:

  • Increased milk production doesn’t always improve performance
  • Larger cows come with higher input costs
  • Efficiency gains post-weaning don’t always benefit cow-calf operations
  • Reproductive performance can decline with higher milk cows
  • Grazing and nutrition management are critical to efficiency
  • Genetic selection should match the environment
  • Implants are a highly underutilized tool
  • Now is the time to make long-term herd changes



Chapters:

00:00 Introduction + Travis Mulliniks

02:30 Selecting for milk, size, and output traits

07:00 Weaning weight and efficiency

11:30 Bigger cows, higher inputs, and reproduction issues

15:30 Identifying inefficiencies

19:30 Grazing, nutrition, and managing within your environment

22:30 The most underused tool: Implants

24:30 What needs to change for the next 10–15 years





cow efficiency cattle, cow calf efficiency, beef cattle efficiency, cattle genetics traits, milk production cattle, beef cow milk production, cattle milk EPD, cattle EPD selection, cow herd management, beef cow size, large cow cost cattle, cattle reproduction efficiency, cattle breeding performance, calving distribution cattle, late bred cows, cattle fertility issues, cow calf profitability, cattle production costs, feed cost cattle, hay cost cattle, grazing management cattle, cattle nutrition management, range cattle nutrition, livestock efficiency beef, beef production efficiency, cattle industry trends, beef cattle research, Oregon State beef research, Travis Mulliniks research, cattle implants benefits, calf implants cattle, weaning weight cattle, cattle growth traits, carcass weight cattle, feedlot efficiency cattle, cow calf vs feedlot efficiency, beef supply chain efficiency, livestock management strategies, cattle herd improvement, genetic selection cattle, sustainable cattle production

320: What Global Beef Market Changes Mean for Cattle Producers Today with Derrell Peel04 mai 202600:37:48

Lauren had a great conversation today with Derrell Peel, livestock economist and professor at Oklahoma State University, to break down how global beef markets are shifting and what that means for U.S. cattle producers today.

From record-high cattle prices and historically tight supplies to the reality that the U.S., Mexico, and Canada now operate as a highly interconnected system, this episode takes a deeper look at how trade, borders, and market dynamics are shaping the industry. They discuss the ongoing challenges with the Mexico border closure, how that has impacted feeder cattle supply, and why those disruptions could have longer term effects on the North American beef supply chain.

The conversation also expands to the global stage, where shifting production, growing international demand, and changing trade flows are creating both uncertainty and opportunity for producers moving forward. Derrell shares insight on the current cattle cycle, why herd rebuilding will take time, and how producers should think about risk, volatility, and positioning in today’s market.



Links:

Derrell Peel Oklahoma State - https://experts.okstate.edu/derrell.peel

Beef Magazine - https://www.beefmagazine.com/author/derrell-peel

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways:

  • Global beef markets are becoming increasingly important to U.S. producers
  • The U.S., Mexico, and Canada function as an integrated cattle system
  • Border disruptions with Mexico have tightened feeder cattle supply
  • Trade flows are driven by product differences, logistics, and demand
  • U.S. cattle inventories are at multi-decade lows
  • Record-high cattle prices are driven by tight supply and strong demand
  • Herd rebuilding will be slow and take several years
  • Volatility and geopolitical factors continue to impact markets
  • Risk management and flexibility are critical in today’s environment
  • Producers should stay focused on forage and core production decisions



Chapters:

00:00 Introduction + Derrell Peel background (Oklahoma State)
03:00 Current U.S. cattle market and supply
08:00 North America as one cattle system
14:00 Canada trade dynamics
18:00 Mexico border and feeder cattle impact
24:00 Long-term implications of trade disruptions
30:00 Global beef market shifts
36:00 Cattle cycle and herd rebuilding timeline
42:00 Risk, volatility, and market strategy
48:00 Producer mindset and final takeaways



global beef market, cattle market outlook 2026, US cattle industry, Oklahoma State livestock economist, Derrell Peel cattle market, North American cattle trade, US Mexico Canada cattle market, Mexico border cattle trade, feeder cattle supply, cattle market volatility, risk management cattle producers, cattle cycle analysis, herd rebuilding cattle, beef demand global, livestock economics

319: Government Overreach and Ranch Land Rights— Why Producers Need to Act Now with John Campbell01 mai 202600:27:58

Strong cattle markets don’t mean the challenges have gone away. Lauren is joined by John Campbell once again today to break down what’s happening in today’s cattle market, from rising prices and tight supplies to what producers are seeing on the ground right now.

But this conversation goes beyond the market as John shares what’s unfolding in Colorado with proposed energy transmission corridors that could impact private ranch land, raising serious concerns around property rights, government overreach, and the long-term future of rural communities.

As strong as the market is, producers are still facing drought conditions, difficult management decisions, and increasing outside pressure on the land they depend on.



Links:

Links:Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

King of the Ring - ⁠⁠⁠⁠https://www.korauction.com/?utm_sourc...CattleUSA Insurance - ⁠https://info.cattleusainsurance.com/l...⁠CattleUSA Website - ⁠https://www.cattleusa.com/⁠Facebook - ⁠  / cattleusamedia⁠  Instagram - ⁠  / ⁠  Subscribe to our newsletter - ⁠https://www.cattleusadrive.com/premium⁠CattleUSA Media - ⁠https://www.cattleusamedia.com/⁠Lauren’s Instagram - ⁠  / ⁠  Lauren’s Youtube - ⁠   / @showboatmediaco  The Next Generation Podcast Website - ⁠https://www.thenextgenag.com/⁠



Key Takeaways:

  • Cattle markets remain strong with continued price momentum
  • Drought conditions are still impacting many regions
  • Producers are making strategic decisions around herd management
  • Calf, feeder, and pair markets continue to show strength
  • Proposed energy corridors could impact private ranch land
  • Property rights and government overreach are major concerns
  • Early awareness and involvement are critical in policy decisions
  • Strong markets don’t eliminate operational challenges



Chapters:

00:00 Introduction + market overview
03:00 Local conditions and drought
07:00 Cattle market strength and pricing
12:00 Calf, feeder, and pair market insights
18:00 Producer decisions in current conditions
22:00 Colorado energy corridor discussion
28:00 Property rights and government involvement
34:00 Why producers need to act now



government overreach ranch land, cattle market update, live cattle prices, feeder cattle market, cattle industry news, drought cattle producers, ranch management decisions, livestock market outlook, property rights ranching, energy corridor Colorado, eminent domain ranch land, agriculture policy cattle, rural land rights, cattle producer challenges, livestock economics, cattle industry outlook

318: Use the Rally or Risk It? A Producer Friendly Market... For Now with Dan and Samantha30 avr. 202600:22:16

The cattle market is on a run, but how long does it last, and what should producers be doing right now?

Lauren is joined by Dan and Samantha today to break down a rapid rally in the live and feeder cattle markets, strong consumer demand heading into grilling season, and why this current environment is as producer-friendly as it gets, at least for now.

They discuss aggressive packer behavior, tightening cattle supplies, and how quickly things have shifted as the market pushes into record territory. But alongside the optimism, there’s still plenty of uncertainty. From extreme weather across the country to rising corn prices and cost of gain concerns, this episode highlights the factors that could impact what comes next and why risk management matters more than ever in a volatile market.

If you’ve been waiting for the right opportunity to make decisions, this might be it.




Connect with Samantha:Email - samantha@cattleusainsurance.com Phone - 785-940-5533Links:Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7 CattleUSA Insurance - ⁠⁠https://info.cattleusainsurance.com/l...⁠CattleUSA Website - ⁠⁠https://www.cattleusa.com/⁠⁠Facebook - ⁠⁠  / cattleusamedia⁠  ⁠Instagram - ⁠⁠  / ⁠  ⁠Subscribe to our newsletter - ⁠⁠https://www.cattleusadrive.com/premium⁠⁠CattleUSA Media - ⁠⁠https://www.cattleusamedia.com/⁠⁠Lauren’s Instagram - ⁠⁠  / ⁠  ⁠Lauren’s Youtube - ⁠⁠   / @showboatmediaco  ⁠The Next Generation Podcast Website - ⁠⁠https://www.thenextgenag.com/⁠⁠



Key Takeaway:

  • The cattle market has seen a rapid and aggressive rally
  • Strong grilling season demand is driving current momentum
  • Packer activity reflects tightening cattle supplies
  • The current market is highly favorable—but may not last
  • Weather extremes are impacting both cattle and grain markets
  • Rising corn prices could increase cost of gain
  • Volatility remains a key factor across commodities
  • Risk management and protecting margins is critical



Chapters:

00:00 Introduction + current conditions
02:00 Market rally overview
06:00 Fed cattle and packer activity
10:00 Grilling season demand
14:00 Volatility and uncertainty
18:00 Weather impacts across regions
22:00 Corn market and cost of gain
26:00 Risk management discussion
30:00 What producers should be doing now



cattle market rally, producer friendly cattle market, live cattle prices 2025, feeder cattle market outlook, cattle market outlook 2025, beef demand grilling season, consumer demand beef, cattle prices record highs, livestock market volatility, cattle futures analysis, risk management cattle producers, hedging cattle prices, protect cattle margins, packer activity cattle market, cattle supply tightness, fed cattle prices, feeder cattle prices, corn prices cattle impact, cost of gain cattle, grain markets and cattle, drought impact cattle industry, flooding impact agriculture, weather and cattle markets, agriculture market trends, cattle industry outlook, livestock economics, cattle cycle expansion, beef industry trends

317: Years of Chicken Sales Built a First Generation World Champion Auctioneer with Chuck Bradley29 avr. 202600:21:46

Lauren sits down with Chuck Bradley to hear how a high school talent show, a dare, and years of selling chickens turned into a career that led to the world stage.

As a first-generation auctioneer, Chuck shares what it looked like to figure things out without many connections, learn through trial and error, and stay consistent through years of small sales before stepping into major competitions. From early setbacks to eventually winning a World Championship, this episode highlights what it takes to build something over time and why the long road really matters.



Links:

King of the Ring - ⁠⁠⁠https://www.korauction.com/?utm_sourc...Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7 CattleUSA Insurance - ⁠⁠https://info.cattleusainsurance.com/l...⁠CattleUSA Website - ⁠⁠https://www.cattleusa.com/⁠⁠Facebook - ⁠⁠  / cattleusamedia⁠  ⁠Instagram - ⁠⁠  / ⁠  ⁠Subscribe to our newsletter - ⁠⁠https://www.cattleusadrive.com/premium⁠⁠CattleUSA Media - ⁠⁠https://www.cattleusamedia.com/⁠⁠Lauren’s Instagram - ⁠⁠  / ⁠  ⁠Lauren’s Youtube - ⁠⁠   / @showboatmediaco  ⁠The Next Generation Podcast Website - ⁠⁠https://www.thenextgenag.com/⁠⁠



Key Takeaways:

  • Success doesn’t always start with a clear plan
  • Small opportunities can lead to bigger ones over time
  • Being first-generation means learning without a roadmap
  • Repetition and consistency are key to building skill
  • Competition and failure are part of long-term growth
  • Relationships play a major role in advancing in the industry
  • Big wins often come after years of groundwork



Chapters:

00:00 Introduction + Chuck’s background
03:00 The school talent show that started it all
08:00 First chicken sale experience
15:00 Learning the auction business
22:00 Early competitions and setbacks
30:00 Building a career and connections
38:00 The road to the world championship
46:00 Winning it all
52:00 King of the Ring and what’s next




Chuck Bradley auctioneer, world champion auctioneer, first generation auctioneer, livestock auctioneer story, sale barn auctioneer, chicken sale auctioneer, auctioneer journey, how to become an auctioneer, cattle auction industry, auctioneer competition, king of the ring auction, livestock marketing, agriculture podcast cattle, rural career stories, auction business insights

316: The Checkoff Is Turning Global Beef Demand Into a Route 66 Experience with Cheryl DeVuyst28 avr. 202600:20:03

What does global beef demand have to do with a Route 66 road trip?

Lauren sits down with Cheryl DeVuyst today on the podcast to connect the dots between strong global and domestic beef demand, checkoff-funded efforts, and creative initiatives like the Route 66 Beef Passport.

They also discuss what current consumer data is showing, from increasing willingness to pay for beef to a decline in interest around alternative protein lifestyles, and why understanding demand matters now more than ever for producers.



Links:

If you’d like to read the latest Impact Report or subscribe to The Drive, visit DrivingDemandforBeef.com.

Route 66: https://www.kansasbeef.org/programs-events/route-66-beef-trailBeef Recipes: https://www.beefitswhatsfordinner.com/ CattleUSA Insurance - https://info.cattleusainsurance.com/l...⁠CattleUSA Website - https://www.cattleusa.com/Facebook -   / cattleusamedia  Instagram -   / cattleusa.media  Subscribe to our newsletter - https://www.cattleusadrive.com/premiumCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram -   / _laurenmoylan  Lauren’s Youtube -    / @showboatmediaco  The Next Generation Podcast Website - https://www.thenextgenag.com/



  • Global beef demand continues to add value to the entire animal
  • Export markets play a critical role in producer profitability
  • Domestic consumers are still choosing beef and willing to pay for it
  • Interest in alternative proteins and vegan lifestyles is declining
  • Understanding consumer demand is key to long-term success
  • Checkoff programs are funding both research and innovative marketing efforts
  • Experience-based marketing (like the Route 66 Beef Passport) is connecting consumers to beef in new ways



Chapters:

00:00 Introduction + current demand conversation
05:00 Global beef demand and export strategy
12:00 Why exports matter to producers
18:00 Domestic demand and consumer trends
24:00 Alternative proteins and vegan trends
30:00 Route 66 Beef Passport explained
36:00 Checkoff efforts and marketing strategy
42:00 What this means for producers moving forward




global beef demand, domestic beef demand, beef demand 2025, cattle industry demand, beef consumer behavior, willingness to pay beef, beef demand vs alternative proteins, vegan trends declining, protein consumption trends, beef export markets USA, USMEF beef exports, value of beef exports, carcass value beef industry, cattle industry demand drivers, beef checkoff program, beef checkoff marketing, checkoff funded programs agriculture, what does the beef checkoff do, Route 66 beef passport, Route 66 beef experience, experiential marketing agriculture, beef promotion strategies, summer beef demand grilling season, consumer trust beef industry, agriculture consumer trends, livestock market demand, beef industry trends

315: Real Rain, More Heat, & Severe Storms: What’s Next Across the Cattle Belt with Gary Lezack27 avr. 202600:15:21

A major shift in the weather pattern is underway and it could impact everything from planting to cattle conditions across the country. Lauren sits down with Gary Lezak to break down what we’re seeing right now and what’s coming next, including much needed rain in some regions, continued drought in others, and the increasing risk of severe weather as we move deeper into spring.

They also look ahead to the summer months, discussing potential heat waves, rainfall patterns, and how long-range weather models are helping producers better understand what’s ahead. This episode covers what producers should be watching as weather continues to drive decisions across the cattle industry.



Links:

Weather 20/20 Dashboard Discount⁠ - https://www.weather2020.com/partner/cattle-usa
Substack - https://weather2020.substack.com/
The Global Predictor App ⁠- ⁠https://www.weather2020.com/global-predictor-mobile-app
Youtube⁠ -https://www.youtube.com/@Weather2020
Follow Gary on X ⁠- https://x.com/glezak 
CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways:

  • Rain is expected across parts of the cattle belt in the coming weeks
  • Severe weather risks are increasing through late spring
  • Some areas may face delays due to excess rainfall
  • Long-term forecasts point to heat waves later this summer
  • Weather patterns continue to shift quickly across regions


Chapters:

00:00 Introduction + current weather pattern
04:00 Spring outlook and temperature trends
08:00 Rain forecast across the cattle belt
14:00 Regional moisture differences
20:00 Severe weather risks
26:00 Summer heat outlook
32:00 Long-term forecasting insights
38:00 Final thoughts



cattle weather forecast, rain forecast cattle belt, severe storms agriculture, Gary Lezak weather, long range weather forecast, cattle industry weather impact, agriculture weather trends, spring weather cattle, summer heat wave forecast, livestock weather conditions, ag weather podcast, drought and rain patterns, weather outlook farming

314: Hard Questions, Hard Decisions — Positioning Your Operation in a Drought with John Campbell24 avr. 202600:33:52

Drought is forcing tough decisions across cattle country and the producers who come out ahead are the ones willing to ask the hard questions early. Lauren sits down with John Campbell to break down what producers should be thinking about right now as dry conditions continue to impact operations across the region.

From market signals to real-world examples, John walks through a step-by-step mindset for navigating drought by covering what to sell, what to keep, and how to position your operation for both the short term and the long run. With experience through multiple drought cycles, this conversation focuses on making timely, strategic decisions instead of reactive ones and understanding that doing nothing is still a decision.



Links:

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways:

  • Drought decisions should be made early—not when options are limited
  • Start with “cleanup” cattle: opens, problem cows, and underperformers
  • Selling in a strong market can position your operation long-term
  • Heifer retention becomes a critical decision in dry conditions
  • Timing matters—set a date and stick to your plan
  • Moving cattle is often riskier than it seems
  • Emotional decisions can hurt long-term profitability



Chapters:

00:00 Introduction + market overview
06:00 Early drought signals and regional impact
10:00 Why timing matters in drought decisions
15:00 Where to start: cleanup and culling
22:00 Heifer retention and long-term implications
28:00 Selling vs holding cattle
34:00 The risks of moving cattle
40:00 Building a drought plan
46:00 Final thoughts and advice for producers



drought cattle management, positioning cattle operation drought, cattle market drought decisions, when to sell cattle drought, cattle culling strategy drought, herd management dry conditions, cattle market update drought, ranching decision making, cattle producers drought strategy, livestock drought planning, cattle operation risk management, selling cattle in drought, cow calf management drought, agriculture drought podcast, John Campbell, cattle market


313: Selling Cattle Through Volatile Markets — The Good and the Bad with Andrew Sylvester23 avr. 202600:24:12

Andrew Sylvester is on the podcast today. He is the auctioneer at Manhattan Commission Company and King of the Ring contestant, to talk about what it really looks like to sell cattle through both strong and challenging markets.

From record-high prices to tougher days when the board turns against you, Andrew shares how volatile markets impact both buyers and sellers and what auctioneers see from the block that others may not. They also discuss the importance of relationships, communication, and being an active cattle producer in understanding how to market cattle effectively in any environment.


Links:

King of the Ring - ⁠⁠https://www.korauction.com/?utm_sourc...Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7 CattleUSA Insurance - ⁠https://info.cattleusainsurance.com/l...⁠CattleUSA Website - ⁠https://www.cattleusa.com/⁠Facebook - ⁠  / cattleusamedia⁠  Instagram - ⁠  / ⁠  Subscribe to our newsletter - ⁠https://www.cattleusadrive.com/premium⁠CattleUSA Media - ⁠https://www.cattleusamedia.com/⁠Lauren’s Instagram - ⁠  / ⁠  Lauren’s Youtube - ⁠   / @showboatmediaco  The Next Generation Podcast Website - ⁠https://www.thenextgenag.com/⁠



Key Takeaways:

  • Volatile cattle markets create both opportunity and risk
  • Selling cattle looks very different in strong markets vs weak ones
  • Relationships are critical between buyers, sellers, and auctioneers
  • Market swings (like board movement) can impact outcomes quickly
  • Preparation and communication help improve cattle marketing success
  • Being involved in the cattle industry provides a competitive advantage


Chapters:

00:00 Introduction + Andrew’s background
04:00 Getting started in auctioneering
10:00 Balancing cattle production and auctioneering
18:00 Relationships in the cattle business
26:00 Selling cattle in strong vs tough markets
34:00 Handling volatility and market swings
42:00 Advice for producers and young auctioneers



volatile cattle market, selling cattle in volatile markets, cattle market cycles, cattle auctioneer podcast, Andrew Sylvester auctioneer, cattle market highs and lows, livestock market volatility, feeder cattle market trends, live cattle prices, cattle marketing strategies, sale barn cattle, livestock auction industry, ranching and auctioneering, cattle producers outlook, agriculture podcast cattle

312: Cattle on Feed Report Says One Thing, the Market Might Suggest Another w/ Samantha Cozza-Wright22 avr. 202600:15:02

Lauren and Samantha break down a choppy week in the cattle markets, starting with the latest cattle on feed report that, on paper, looked supportive but didn’t move the market the way many expected. They also dig into why that disconnect exists, how much weight producers should actually be putting on these reports, and what other factors may be driving market behavior right now.

From ongoing drought conditions and heifer retention decisions to questions around beef demand and shifting cattle flow, this episode highlights the real-world factors that continue to shape the market beyond what any single report shows.



Connect with Samantha:Email - samantha@cattleusainsurance.com Phone - 785-940-5533Links:Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7 CattleUSA Insurance - ⁠https://info.cattleusainsurance.com/l...⁠CattleUSA Website - ⁠https://www.cattleusa.com/⁠Facebook - ⁠  / cattleusamedia⁠  Instagram - ⁠  / ⁠  Subscribe to our newsletter - ⁠https://www.cattleusadrive.com/premium⁠CattleUSA Media - ⁠https://www.cattleusamedia.com/⁠Lauren’s Instagram - ⁠  / ⁠  Lauren’s Youtube - ⁠   / @showboatmediaco  The Next Generation Podcast Website - ⁠https://www.thenextgenag.com/⁠



Key Takeaways:

  • The latest cattle on feed report appeared “friendly” but had limited market impact
  • Market conditions remain choppy with mixed signals across the board
  • Drought continues to influence herd decisions and retention
  • Heifer retention is happening, but varies widely by region
  • Beef demand is still a key question heading into grilling season
  • Reports are useful tools—but don’t always reflect the full picture
  • Outside factors continue to play a major role in market direction



Chapters:

00:00 Introduction + spring workload realities
03:00 Market recap and recent price movement
08:00 Cattle on feed report breakdown
12:00 Why the report didn’t move the market
17:00 Heifer retention and herd dynamics
22:00 Drought and regional challenges
27:00 Border and cattle flow considerations
31:00 Beef demand heading into summer
36:00 What to watch moving forward




cattle on feed report 2025, cattle market update, live cattle prices, feeder cattle trends, cattle market volatility, drought cattle industry, heifer retention cattle, beef demand outlook, livestock market analysis, agriculture podcast cattle, Samantha Cozza-Wright, cattle producers outlook, beef industry trends, cattle supply and demand, ranching economics

311: Pinching Pennies, Chasing a Dream, Refusing to Quit: An Auctioneer’s Story with Justin Dodson21 avr. 202600:38:33

Justin Dodson is on the podcast today, another one of this year’s King of the Ring contestants. He sits down with Lauren for a meaningful conversation about building a career in the sale barn from the ground up. From practicing his chant alone in a hay barn to working the ring for free, Justin shares what those early years actually looked like truly pinching pennies, chasing opportunities, and continuing to push forward even when nothing seemed to be lining up.

He talks through the moments that changed everything, the people who helped shape his career, and what it took to go from just trying to get a chance to becoming one of the most respected auctioneers in the industry.

Today, Justin balances auctioneering, a growing cattle operation, and mentoring the next generation while still competing at a high level. This episode is a real look at the grind behind the scenes and what it takes to stay in it.



Links:

King of the Ring - ⁠⁠⁠https://www.korauction.com/?utm_sourc...Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7 CattleUSA Insurance - ⁠⁠https://info.cattleusainsurance.com/l...⁠CattleUSA Website - ⁠⁠https://www.cattleusa.com/⁠⁠Facebook - ⁠⁠  / cattleusamedia⁠  ⁠Instagram - ⁠⁠  / ⁠  ⁠Subscribe to our newsletter - ⁠⁠https://www.cattleusa.shop/products/c...CattleUSA Media - ⁠⁠https://www.cattleusamedia.com/⁠⁠Lauren’s Instagram - ⁠⁠  / ⁠  ⁠Lauren’s Youtube - ⁠⁠   / @showboatmediaco  ⁠The Next Generation Podcast Website - ⁠⁠https://www.thenextgenag.com/⁠⁠



Key Takeaways:

  • Building a career in the sale barn takes time, persistence, and consistency
  • Early years often involve working for little to no pay while learning the craft
  • Mentorship and learning from others plays a major role in long-term success
  • Understanding cattle value is critical to being an effective auctioneer
  • Balancing auctioneering with a cattle operation creates stability
  • The industry is built on relationships, reputation, and trust
  • Helping the next generation is an important part of giving back



Chapters:

00:00 Introduction + Justin’s early interest in auctioneering
03:00 Learning the chant and early struggles
08:00 Practicing in the hay barn
12:00 Working the ring and getting early opportunities
18:00 Financial struggles and starting a family
24:00 The phone call that changed everything
30:00 Building momentum in the sale barn
36:00 Growing a cattle operation alongside auctioneering
42:00 Mentorship and helping young auctioneers
48:00 Advice for the next generation
54:00 King of the Ring and competition




auctioneer story cattle industry, Justin Dodson auctioneer, livestock auctioneer journey, how to become an auctioneer, sale barn life cattle industry, cattle auction career path, livestock marketing auctioneer, King of the Ring auctioneer, auction chant practice hay barn, ranching and auctioneering lifestyle, cattle industry careers podcast, agriculture storytelling, livestock sales barn insights, auctioneer mentorship cattle industry

310: Using God’s Cattle to Serve God’s People — The Story Behind Feed the Need with Dave Shumpert20 avr. 202600:39:16

This is one of those conversations that sticks with you. Lauren sits down with Dave Shumpert of X2D Ranch Ministries and the Feed the Need program for a meaningful conversation about faith, ranching, and what it looks like to use cattle to serve something bigger than yourself.

What started as a traditional ranching operation has grown into a community-driven effort to provide high-quality beef to families facing real challenges—from medical hardships to difficult seasons of life. Dave shares how Feed the Need came to life, the role the cattle industry has played in supporting it, and how a simple idea has turned into a sustainable program impacting both those receiving and those giving.

This episode is about more than cattle, it’s about purpose, community, and the impact agriculture can have when it’s used to serve others.



Links:

X2D Ranch Ministries Website - https://x2dranchministries.com/

X2D Facebook -https://www.facebook.com/x2dranchministries/

Feed the Need - https://x2dranchministries.com/feed-the-need


Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways:

  • Feed the Need was built through faith, community, and unexpected opportunities
  • Cattle operations can play a direct role in serving local communities
  • High-quality beef can be used to restore dignity and provide real support
  • Sustainability in today’s cattle market requires intentional planning and strong genetics
  • The cattle industry has shown strong support through donations and collaboration
  • Involving youth and families creates long-term impact beyond just the product


Chapters:

00:00 Introduction + why this conversation matters
02:00 Dave’s background in ranching and rodeo
06:00 The turning point and personal testimony
11:00 Where the idea for Feed the Need began
15:00 The $20,000 moment that changed everything
20:00 Building the program through community support
26:00 Delivering beef and impacting families
31:00 A powerful story from Feed the Need
36:00 Making the program sustainable in today’s cattle market
42:00 Genetics, cattle quality, and long-term vision
47:00 Involving youth and bridging communities
52:00 What the future could look like
56:00 Final thoughts and message to the industry




feed the need cattle program, X2D Ranch Ministries, Dave Schumpert podcast, cattle ministry USA, ranching and faith story, agriculture community outreach programs, beef donation programs local communities, using cattle to serve others, livestock industry giving back, ranching lifestyle and purpose, cattle operations and community impact, sustainable cattle programs, beef production for food insecurity, agriculture leadership stories, faith-based agriculture initiatives, ranchers giving back to community, livestock and ministry work, feeding families with local beef, youth involvement in agriculture programs

309: False Reports, Cartels, & Screw Worm — We’re Still Talking About This Border Story with John Campbell17 avr. 202600:28:35

Today Lauren and John Campbell revisit the ongoing situation at the U.S.–Mexico border, as screw worm concerns, shifting headlines, and new information continue to keep this topic front and center in the cattle industry. Recent false reports around a potential border reopening added another layer to the conversation, highlighting just how quickly information, and misinformation, can move the market and industry sentiment.

They break down where things actually stand today, including updates on sterile fly production, cattle movement, and how both U.S. and Mexican producers are being impacted as this situation continues to develop.


Links:

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways:

  • False reports about the border reopening continue to circulate
  • Screw worm remains a key factor in ongoing policy decisions
  • Sterile fly production is still below needed levels
  • The closed border continues to impact cattle flow and pricing
  • Both U.S. and Mexican producers are feeling the effects
  • Market dynamics are being shaped by limited supply movement
  • This remains an evolving situation across the industry



Chapters:

00:00 Introduction + ongoing border discussion
03:00 Market recap and regional conditions
08:00 False reports and border rumors
12:00 Sterile fly program updates
16:00 Impact on cattle movement and supply
20:00 Broader industry implications
25:00 Current outlook





screw worm cattle, cattle border news, US Mexico cattle trade, cattle market border impact, sterile fly program cattle, livestock disease control, cattle imports Mexico, agriculture policy cattle, cattle supply chain, beef industry news, ranching industry update, livestock trade US Mexico, cattle movement restrictions

308: Equities, Trade, Oil — and Everything Else Driving the Cattle Market Right Now with Dan and Samantha16 avr. 202600:20:34

We welcome back Dan and Samantha to break down this week’s cattle market and the growing list of outside factors influencing it from equities and oil to global trade and current events. While the market remains strong overall, it’s clear that more than just supply and demand is at play. Headlines, policy shifts, and global dynamics are continuing to shape how the cattle market is behaving day to day.

They also discuss resistance at current price levels, demand signals, and what to watch as volatility and outside pressure continue to factor into market direction. Plus, a look at the upcoming cattle on feed report and grain market outlook heading further into spring.


Links:

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/


Connect with Samantha:Email - samantha@cattleusainsurance.com Phone - 785-940-5533


  • The cattle market remains strong but is increasingly influenced by outside factors
  • Equities, oil, and global trade are playing a larger role in daily market movement
  • Resistance is showing at higher price levels, especially in fat cattle
  • Demand remains solid but is being closely watched at current price levels
  • The cattle on feed report could impact near-term direction
  • Grain markets remain uncertain as planting season progresses
  • Volatility continues to be driven by both market fundamentals and external events



Chapters:

00:00 Market overview + early week movement
03:00 Cash cattle and feeder trends
08:00 Resistance levels and market signals
12:00 Equities, oil, and global headlines
17:00 Demand and market outlook
21:00 Cattle on feed expectations
25:00 Grain market discussion
29:00 Closing thoughts




cattle market update, equities cattle market, oil prices cattle market, trade and cattle market, global headlines cattle market, live cattle prices, feeder cattle market, cattle on feed report, agriculture markets, livestock market volatility, beef demand, grain market outlook, corn market forecast, ranching industry, ag economics, commodity markets cattle

307: Young Blood in the Auction World and Why the Industry Needs It Right Now with Jace Thompson15 avr. 202600:19:49

Today we welcome Jace Thompson to the podcast, one of the youngest guys in the game and another contestant in this year’s King of the Ring competition. He talks about his start in the auction industry and what it’s been like building a career early on. Growing up around the business, Jace was exposed to auctioneering from a young age, but stepping into it professionally came with a learning curve. In just a few short years, he’s gone from trying it out to fully committing to the path and continuing to build his place in the industry. They also discuss the importance of mentorship, the need for more young people in the auction and cattle industries, and why there is still a lot of opportunity for the next generation.



Links:

King of the Ring - ⁠⁠https://www.korauction.com/?utm_sourc...Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7 CattleUSA Insurance - ⁠https://info.cattleusainsurance.com/l...⁠CattleUSA Website - ⁠https://www.cattleusa.com/⁠Facebook - ⁠  / cattleusamedia⁠  Instagram - ⁠  / ⁠  Subscribe to our newsletter - ⁠https://www.cattleusadrive.com/premium⁠CattleUSA Media - ⁠https://www.cattleusamedia.com/⁠Lauren’s Instagram - ⁠  / ⁠  Lauren’s Youtube - ⁠   / @showboatmediaco  The Next Generation Podcast Website - ⁠https://www.thenextgenag.com/⁠



Key Takeaways:

  • The auction industry needs more young professionals stepping in
  • Early career growth comes with a steep learning curve
  • Mentorship plays a major role in long-term success
  • There is strong opportunity for young people in agriculture
  • The cattle market remains strong with high demand and tight supply
  • Hands-on experience is one of the best ways to learn the industry



Chapters:

00:00 Introduction + King of the Ring
02:00 Growing up around the auction industry
05:00 Getting started professionally
08:00 Early challenges and learning curve
11:00 Being one of the youngest in the industry
14:00 Opportunity for young people in ag
17:00 Cattle market perspective
20:00 Advice for getting started




auctioneer podcast, Jace Thompson auctioneer, young auctioneer, livestock auction, cattle industry careers, agriculture careers, livestock marketing, auction business, cattle market outlook, ranching careers, next generation agriculture, young professionals agriculture, livestock sales, King of the Ring auction, cattle industry podcast, auctioneer journey, ag opportunities

306: From a Sale Barn Kid to the Auction Block — A Family Legacy To a Career with Brandon Frey14 avr. 202600:23:26

Today, Lauren is joined by Brandon Frey, one of the contestants in the upcoming King of the Ring competition in Dodge City, to share his story of growing up in the sale barn and building a career in the livestock marketing industry. From an early age, Brandon was surrounded by the auction world, learning the rhythm of the barn, the people, and the lifestyle that comes with it. That foundation shaped not only his career, but the way he approaches the business today.

They talk through his journey from growing up in the industry to working across multiple markets, the importance of relationships, and what it looks like to be part of the next generation of auctioneers stepping onto big stages like King of the Ring.



Links:

King of the Ring - ⁠https://www.korauction.com/?utm_sourc...

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways:

  • Early exposure helps shape long-term success in livestock marketing
  • Relationships and reputation are key in the auction business
  • Surrounding yourself with strong mentors matters
  • The cattle market is creating opportunity across the industry
  • The next generation of auctioneers is stepping into bigger roles



Chapters:

00:00 Introduction + King of the Ring series
02:00 Growing up in the sale barn
05:00 Early exposure to the auction world
08:00 Building a career in livestock marketing
12:00 Relationships and opportunities in the industry
16:00 Current cattle market outlook
19:00 Advice and perspective





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305: Drought Expansion, Spotty Rain Chances, and a Critical Spring Outlook with Gary Lezak13 avr. 202600:18:06

Lauren is joined again today by Gary Lezak to break down expanding drought conditions across cattle country, uneven rainfall, and what producers should be watching as we move deeper into spring. Drought pressure continues to build across the Southern Plains and Midwest, while upcoming rain chances remain hit-or-miss. Gary explains what the current weather pattern is signaling, how it impacts grazing and planting decisions, and what to watch in the weeks ahead.


Links:

Weather 20/20 Dashboard Discount⁠ - https://www.weather2020.com/partner/cattle-usa
Substack - https://weather2020.substack.com/
The Global Predictor App ⁠- ⁠https://www.weather2020.com/global-predictor-mobile-app
Youtube⁠ -https://www.youtube.com/@Weather2020
Follow Gary on X ⁠- https://x.com/glezak 
CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways:

  • Drought conditions are expanding across much of cattle country
  • Rain chances are increasing but will be inconsistent
  • Even small amounts of moisture could improve conditions
  • Timing is critical for grazing, stocking, and planting decisions
  • Severe weather risks, including hail, are increasing
  • Early indicators point to continued volatility and potential summer heat



Chapters:

00:00 Welcome + Brazil recap
04:30 Drought expansion across the U.S.
07:00 Why drought is growing
10:00 Rain outlook and coverage
13:00 Decision timing for producers
15:30 Severe weather risks
17:30 Summer outlook




Keywords:

cattle weather, cattle country drought, expanding drought, agriculture weather forecast, Gary Lezak weather, LRC weather pattern, ranching weather update, livestock weather conditions, drought Texas Oklahoma Kansas, Midwest drought, Southern Plains drought, grazing conditions cattle, pasture conditions drought, rain forecast agriculture, hit or miss rain, severe weather cattle country, hail risk agriculture, crop weather outlook, cattle industry weather, heat stress cattle, summer weather outlook agriculture

304: The Cattle Market Is Resilient, Beef Alternatives...Not So Much with John Campbell10 avr. 202600:32:43

Lauren is joined by John Campbell once again on the podcast, and this week they break down this week’s cattle market, highlighting continued strength and resilience across regions as demand holds steady heading into spring.The conversation also dives into beef demand and what’s happening with alternatives, as shifting consumer preferences continue to favor real, whole foods over highly processed options. LinksNominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7 CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/Facebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusadrive.com/premiumCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/Key Takeaways- The cattle market continues to show strong resilience across regions- Prices remain steady to higher, even with outside pressures- Demand for beef remains strong heading into spring- Beef alternatives are seeing declining sales and shifting consumer sentiment- Consumers are moving back toward real, whole foods over processed options- Nutrition awareness is playing a bigger role in purchasing decisionsChapters00:00 Weekly cattle market overview03:00 Regional trends and price movement09:00 Market resilience and demand strength12:00 Beef demand and consumer trends15:00 What’s happening with beef alternatives20:00 Processed foods vs real food shift25:00 Industry perspective and closing thoughtscattle market, beef demand, live cattle prices, feeder cattle market, beef industry trends, fake meat, beef alternatives, consumer demand, agriculture markets, cattle industry, livestock market update, beef vs plant-based meat, food trends, ranching industry

303: He Never Planned to Be an Auctioneer — Then He Became a World Champion with Kenneth Wilcox09 avr. 202600:43:50

Today on the podcast, Lauren sits down with another King of the Ring contestant. This time, it is World Champion auctioneer Kenneth Wilcox to talk about a career that was never part of the plan, but became his life’s work.

From getting his start by chance to selling cattle across the country, Kenneth shares stories from over 50 years in the auction industry, lessons learned along the way, and what continues to drive his passion today.

The conversation also dives into his journey through competition, winning the World Livestock Auctioneer Championship, and how the King of the Ring has reignited his love for the craft.



Links:

King of the Ring - https://www.korauction.com/?utm_source=ig&utm_medium=social&utm_content=link_in_bio

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways

  • Kenneth never planned to be an auctioneer—his career happened by chance
  • Early opportunities came from simply being willing to step in and try
  • Success in auctioneering comes from people skills as much as talent
  • The industry has evolved significantly over the last 50 years
  • Competition helped refine his craft and push him to improve
  • Winning the world championship didn’t define his career—it challenged it
  • Longevity in the industry requires humility and adaptability
  • The King of the Ring reignited his passion later in his career
  • Relationships and reputation matter more than anything in this business



Chapters

00:00 – Intro + Kenneth’s background
02:00 – Getting started by accident
06:00 – First opportunities in sale barns
10:00 – Building a career in auctioneering
15:00 – Early competitions and reality check
20:00 – Chasing and winning the world championship
27:00 – Life after winning + lessons learned
33:00 – Industry changes over 50 years
38:00 – Faith, life perspective, and second chances
42:00 – King of the Ring + where he is today




livestock auctioneer, cattle auction, auctioneer story, world champion auctioneer, livestock marketing, cattle industry, auction business, sale barn life, agriculture podcast, ranching lifestyle, livestock markets, auctioneer career, King of the Ring auction, cattle producers, ag storytelling, auction chant, livestock sales, rural America, agriculture industry stories, faith and agriculture, second chances

302: Iran, Oil, and the Cattle Market — Why Producers Need to Be Watching Headlines with Samantha Cozza-Wright08 avr. 202600:21:59

The cattle market is staying strong,but more and more, it’s being influenced by forces outside of agriculture. In this episode, Lauren is joined by Samantha Cozza-Wright once again to break down a week of volatile markets, strong cash trade, and the growing impact of global headlines. From Iran and oil markets to stock market swings and drought conditions at home, this conversation highlights why producers need to be paying attention to more than just cattle fundamentals right now.


Connect with Samantha:

Email - samantha@cattleusainsurance.com

Phone - 785-940-5533


Links:

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways

  • The cattle market remains strong, but underlying support is mixed
  • Cash trade continues to outperform and provide stability
  • Futures markets are increasingly driven by global headlines
  • Oil and equity markets are directly influencing cattle price movement
  • The Iran situation and global energy shifts are impacting volatility
  • Negative headlines tend to move markets faster than positive ones
  • Drought conditions are becoming a growing concern across cattle country
  • Feeder cattle strength has been a major driver of recent rallies
  • Some bullish moves may lack strong fundamental backing
  • Volatility is likely to continue in the coming months
  • Producers need to be proactive in managing risk, not reactive



Chapters

00:00 – Intro + dry conditions in cattle country
02:00 – Weekly market recap and recent rally
05:00 – Strong cash trade vs uncertain futures
07:30 – Iran, oil, and global market reactions
10:30 – How headlines are influencing cattle markets
13:30 – Volatility and risk moving forward
16:00 – Drought concerns and feed availability
18:30 – Feeder cattle trends and market signals
21:00 – Packing plants, headlines, and market reactions
23:30 – Final thoughts and what to watch next



cattle markets, cattle market update, livestock markets, cattle prices, beef demand, feeder cattle, live cattle, cattle futures, ag markets, agriculture podcast, cattle industry, ranching, cattle producers, market volatility, drought cattle, feed availability, global markets, oil prices cattle impact, Iran oil market cattle, commodity markets, livestock economics, beef industry trends, cattle market outlook, ranch management, risk management cattle


301: Planning Ahead — the Next Five Years Won’t Look Like the Last07 avr. 202600:08:03

Most ranches plan for the future based on what’s already happened, but agriculture doesn’t work that way. In today's episode, Lauren breaks down why planning forward using backward assumptions creates risk and how to think more intentionally about the next five years. From market cycles to labor, land, and liquidity, this episode challenges producers to build flexibility, reduce risk, and position their operations for what’s ahead, not what’s already happened.



Links

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways

  • Planning off the past can create hidden risk
  • Agriculture is cyclical—conditions will change
  • Strong operations focus on positioning, not prediction
  • Liquidity and flexibility are critical for long-term success
  • Herd design, labor, and capital decisions compound over time
  • Five-year planning reduces reactive decision-making


Chapters

00:00 – The planning trap
02:00 – Why the next five years will look different
05:00 – Market cycles and risk
08:00 – Herd, labor, and land decisions
11:00 – Financial planning and liquidity
14:00 – Final thoughts




cattle ranch planning, ranch management, farm strategy, cattle industry, ag planning, ranch profitability, cattle producers, agriculture podcast, farm management, cattle operations, long term planning ranch, ag decision making, ranch economics, cattle business strategy

300: Bigger Isn’t Always Better —The Economics Behind Cow Size06 avr. 202600:08:52

Cow size isn’t just a preference—it’s one of the biggest economic drivers in your operation. In this solo episode, Lauren breaks down the real cost of bigger cows and how they impact feed requirements, stocking rates, drought resilience, and overall profitability. From the biology to the math, this episode challenges producers to take a hard look at whether their cow size actually fits their environment—and their margin.



Links

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/


Key Takeaways

  • Bigger cows require significantly more feed year-round
  • Small daily intake differences add up to major annual costs
  • Efficiency is about output relative to sizem, not just weaning weight
  • Cow size directly impacts stocking rate and drought flexibility
  • Reproduction and body condition are tied to energy demands
  • Herd size can unintentionally increase over time through replacements
  • Cow size should match forage resources not preference


Chapters

00:00 – The question most producers avoid
02:00 – The biology of cow size
05:00 – The math behind feed costs
08:00 – Efficiency and weaning weight
11:00 – Drought and reproduction impact
14:00 – Final thoughts and key questions



cow size cattle, cattle feed costs, ranch management, cattle efficiency, cow calf operation, cattle nutrition, forage management, drought cattle management, ranch profitability, cattle production, livestock management, agriculture podcast, cattle producers, beef production, stocking rate, cattle economics, cow size efficiency, ranch decision making, cattle systems

299: A Resilient Cattle Market That Just Won’t Back Down with Dan and Samantha03 avr. 202600:23:33

The cattle market keeps pushing higher even when just about every indicator says it shouldn’t. In this episode, Lauren is joined by Dan and Samantha to break down a week of strong, resilient markets and the chaos that came with it. From headline driven volatility to shifting beef demand and a market that refuses to break, this conversation covers what’s happening right now and what producers should be watching moving forward, with a little humor along the way.



Links:

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/




Key Takeaways:

  • The cattle market continues to show strong resilience
  • Many traditional bearish indicators are being ignored
  • Futures and cash are both pushing higher
  • Beef demand signals are mixed but still supportive overall
  • Headlines and outside markets are driving short-term volatility
  • This rally may be an opportunity to protect margins



Chapters:

00:00 – Intro + back from Brazil
02:00 – A resilient cattle market
05:00 – Throwing out the rulebook
08:00 – Beef demand vs reality
11:00 – What to watch next
14:00 – Final thoughts + outlook



cattle markets, cattle market update, livestock markets, beef demand, cattle industry, cattle futures, feeder cattle, live cattle, cattle prices, beef industry, ranching, agriculture podcast, ag markets, cattle producers, livestock economics, beef consumption, boxed beef, cattle rally, resilient market, cattle cycle, grain markets, agriculture trends, farm and ranch

298: Beef Demand Is Surging and Nobody Really Cares What It Costs with John Campbell02 avr. 202600:26:27

Beef prices are at record highs—but demand isn’t slowing down. In this episode, John Campbell shares his take on what’s really driving beef demand right now and why consumers are still choosing beef despite the cost. From changing nutrition trends to the “Traeger effect” and shifting consumer preferences, this conversation breaks down why beef may be entering a new era of demand—and what that means for producers moving forward.


Links:

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways:

  • Beef demand is holding strong—even at record prices
  • Consumer perception around beef is shifting in a positive direction
  • Cooking culture (grills, smokers) is driving more at-home beef consumption
  • Nutrition trends are bringing beef back into focus
  • Demand may be entering a new long-term phase


Chapters:

00:00 – Opening take on beef demand
02:00 – Why demand is staying strong
04:30 – The “Traeger effect” and cooking culture
07:00 – Nutrition trends and consumer mindset
09:30 – What this means for the industry



beef demand, beef consumption, cattle markets, cattle market trends, livestock markets, beef industry, cattle industry podcast, beef prices, high beef prices, consumer demand beef, beef demand trends, cattle producers, ranching, ranch management, beef production, livestock production, ag podcast, agriculture podcast, cattle industry news, beef supply and demand, protein demand trends, red meat consumption, beef nutrition trends, beef tallow, animal protein demand, grilling culture, Traeger grill, backyard cooking, food trends beef, consumer behavior food, beef economics, livestock economics, cattle cycle, beef market outlook, ranch profitability, agriculture trends, farm and ranch management

297: Tradition Is Expensive — When It’s Not Intentional01 avr. 202600:06:44

Tradition built this industry—but when it goes unexamined, it can quietly become one of the most expensive parts of your operation. In today's episode, Lauren breaks down where tradition adds value and where it may be costing you more than you realize. From calving seasons to cow size to equipment and marketing decisions, this episode challenges producers to separate intentional systems from inherited habits—and start making decisions that align with today’s reality.


Links

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/


Key Takeaways

  • Tradition is powerful—but only when it’s intentional
  • Unexamined habits can quietly drain margin
  • Values should stay the same, but systems should evolve
  • Comfort and familiarity often come with hidden costs
  • The best operations question “why” behind every system



Chapters

00:00 – Tradition vs reality
02:30 – Where tradition gets expensive
06:30 – Identity vs decision-making
09:30 – Intentional vs inherited systems
12:30 – A simple exercise to evaluate your operation




cattle ranching, farm management, ranch decisions, cattle operation strategy, ag leadership, ranch efficiency, cattle producers, agriculture mindset, farm profitability, ranch systems, ag podcast

296: What Your Checkoff Dollars Are Doing for Beef Demand Right Now with Dr. Cheryl DeVuyst31 mars 202600:23:45

In this episode, Lauren sits down with Dr. Cheryl DeVuyst—producer, ag economist, and Chair of the Cattlemen’s Beef Board—to talk about beef demand and where checkoff dollars are really going.They break down what’s driving beef demand right now, how consumer behavior is shaping the industry, and why every producer should care about the role demand plays in profitability. Cheryl also shares how checkoff dollars are being used, the transparency behind them, and the impact they’re having across the beef industry.



Links

If you’d like to read the latest Impact Report or subscribe to The Drive, visit DrivingDemandforBeef.com.

Beef Recipes: https://www.beefitswhatsfordinner.com/

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/Facebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusadrive.com/premiumCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways


- Beef demand remains strong even with higher retail prices

- Taste continues to be the number one driver for consumers choosing beef

- The Meat Demand Monitor provides real-time insight into consumer behavior

- Demand—not just supply—is what ultimately drives cattle prices

- Beef checkoff dollars are heavily audited and transparently managed

- Nutrition research has played a major role in shaping dietary guidelines

- Consumer education is critical to maintaining long-term demand

- Producers must think beyond the sale barn and consider the full value chain

- A “demand chain” mindset helps connect producers to the end consumer

- The beef industry must stay united to continue growing demand



Chapters

00:00 – Intro + Cheryl’s background and role

03:00 – From dairy to beef and Oklahoma State

05:00 – Cheryl’s appointment to the Cattlemen’s Beef Board

07:00 – Where checkoff dollars are going in 2026

09:30 – Beef demand and the Meat Demand Monitor

12:30 – Why consumers are still choosing beef

15:00 – Why producers should care about demand

18:00 – The “demand chain” vs supply chain mindset

20:30 – Current industry outlook and herd rebuilding

23:00 – The importance of unity in the beef industry

25:30 – Final thoughts and how producers can get involved





beef demand, cattle industry, beef checkoff, cattlemen’s beef board, livestock economics, ag economics, beef industry trends, meat demand monitor, consumer demand beef, cattle producers, ranching economics, beef nutrition research, dietary guidelines beef, agriculture podcast, cattle market demand, beef marketing, livestock industry USA, farm management, beef industry leadership

295: When to Buy Hay — and When to Let Cows Go30 mars 202600:07:55

There’s a decision every cattle producer faces at some point—and for many, that decision is here right now. In this episode, Lauren walks through one of the most important financial questions in a drought: do you buy the hay or sell the cows? Lauren breaks down the real math behind feeding costs, the hidden risks producers often overlook, and how quickly margins can disappear when conditions tighten. She also dives into the true cost of selling cows, the importance of timing, and why flexibility and early action can protect your operation in the long run.This episode challenges producers to move past emotion and start making proactive, numbers-driven decisions that protect both their land and their bottom line.



Links

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways

  • The “feed vs sell” decision is one of the most financially impactful choices producers face
  • Feeding cows in a drought can quickly cost $350–$450 per head (or more)
  • Extended drought can double feeding timelines and drastically increase costs
  • Selling cows has long-term costs, including lost genetics and future replacement expenses
  • Flexibility and cash flow can sometimes outweigh potential market upside
  • Break-even thinking is critical—are you maintaining or subsidizing your herd?
  • Open cows, lower weaning rates, and added labor can shrink margins fast
  • Early decisions preserve pasture, protect body condition, and maintain options
  • Late decisions often lead to weaker markets, higher costs, and fewer buyers
  • Strategic culling (10–20%) can balance both sides of the decision
  • The best operators prioritize efficiency and make proactive—not reactive—decisions



Chapters

00:00 – The decision every producer is facing right now
01:30 – Why this is more than just “feed or sell”
03:00 – Breaking down real hay costs per cow
06:00 – What feeding actually costs your operation at scale
08:30 – The hidden cost of selling cows
11:00 – Understanding true break-even and margin risk
14:00 – Timing matters more than most producers think
17:00 – Early vs late decisions and their financial impact
19:30 – Strategic culling and partial herd management
22:00 – How top operators approach tough years
24:30 – The one question that forces clarity
26:00 – Final thoughts and making the decision before it’s made for you






cattle drought management, feeding cows vs selling, cattle operation decisions, ranch management, drought cattle strategies, hay cost per cow, cattle economics, livestock management, ranch profitability, culling cows, cattle industry podcast, beef production, ranching decisions, forage management, cattle market decisions, farm management strategies, drought planning cattle, cow calf operations, ag business decisions

294: Small Town Colorado to World Champion Auctioneer: Inside John Korrey’s Career and Legacy27 mars 202600:37:54

This episode marks the kickoff of our King of the Ring episodes, and Lauren is joined by World Champion auctioneer John Korrey to start it off. From growing up in northeastern Colorado to becoming a World Livestock Auctioneer Champion and traveling the globe, John shares the story behind his career, the evolution of the auction industry, and the role auction markets still play in cattle country today. This conversation goes deeper than just auctioneering—it’s about legacy, relationships, faith, and giving back. John also shares powerful advice for the next generation and what it truly takes to succeed in this business. This is a real and honest look at a life built in the auction industry and the impact one person can have along the way.


Links

King of the Ring - https://www.korauction.com/?utm_source=ig&utm_medium=social&utm_content=link_in_bio John Korrey - http://www.korreyauctions.com/John%20Korrey%20BIO.htm CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/Facebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusadrive.com/premiumCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways-

- John Korrey’s journey from small-town Colorado to World Champion auctioneer

- How auctioneering has evolved from local markets to global and online platforms

- Why auction markets still play a critical role in price discovery and community

- The importance of relationships, trust, and reputation in the livestock industry

- How the internet has changed auctions—but hasn’t replaced the auctioneer

- The discipline and persistence it takes to succeed in auctioneering

- Why contests like King of the Ring help develop and strengthen the industry

- Advice for young auctioneers entering the profession today

- The importance of giving back through charity and community involvement

- Building a legacy rooted in faith, family, and service



Chapters

00:00 – Intro + King of the Ring series kickoff
02:00 – John Korrey’s background and how he got started
05:30 – Early career and learning the craft of auctioneering
08:30 – How the auction industry has changed over time
12:00 – The role of auction markets in today’s cattle industry
15:30 – Internet auctions vs live auctions
18:30 – Traveling the world as an auctioneer
22:30 – Competing and winning the World Championship
25:30 – Advice for the next generation of auctioneers
29:30 – Lessons learned and career reflections
32:30 – Legacy, faith, and giving back
35:30 – King of the Ring preview + closing thoughts



auctioneer, livestock auctioneer, cattle auction, cattle markets, auction industry, King of the Ring, World Champion auctioneer, John Korrey, livestock marketing, sale barn, cattle industry podcast, agriculture podcast, ranching community, livestock sales, auction chant, price discovery cattle, beef industry, livestock markets USA, auctioneering career, ag leadership, rural America, cattle producers


293: Cattle Markets Look Strong but There’s Still a Lot Working Against Producers w/ Dan & Samantha26 mars 202600:26:49

Today, Lauren is joining Dan and Samantha from Brazil as they break down a week where the cattle markets continue to look strong on paper, but the reality on the ground tells a more complicated story. In this episode, they walk through a week full of choppy, headline-driven markets and talk about why things feel so uncertain despite solid fundamentals. From ongoing volatility and outside pressures to drought, fire concerns, and rising input costs, it seems like agriculture is facing one thing after another right now. They also dig into the disconnect between market strength and real producer profitability, and why not everyone is benefiting the way it might appear. To wrap things up, Lauren shares a quick update from Brazil and some early observations on how their agricultural systems compare.


Links

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/


Key Takeaways

  • Cattle markets remain strong, but volatility is being driven by constant outside headlines
  • “Chop city” continues as markets struggle to find clear direction
  • Cash cattle is holding relatively steady despite uncertainty in futures
  • Producers are still facing pressure from high input costs and interest rates
  • Drought and fire concerns are adding another layer of stress heading into grazing season
  • There is a growing disconnect between market prices and actual profitability on operations
  • Not all sectors of the cattle industry are experiencing the same level of success
  • Grain markets are also trading sideways, influenced by macroeconomic factors like oil
  • Supply remains tight, but rebuilding will take time and continued stability
  • Global perspective matters—Brazil offers a different look at scale and production systems


Chapters

00:00 – Intro + Lauren joining from Brazil
01:30 – Weather swings, drought concerns, and calving season realities
03:30 – “Chop city” markets and what that actually means
06:00 – Headline-driven volatility and outside influences
08:30 – Cash cattle vs futures and packer dynamics
10:30 – Drought, fires, and long-term herd rebuilding challenges
13:30 – The profitability gap across different types of producers
16:30 – Grain markets and broader economic pressures
20:30 – Brazil update and early observations from the trip
24:30 – Wrap up and closing thoughts



cattle markets, cattle market update, livestock markets, feeder cattle futures, live cattle futures, cattle industry podcast, ranching economics, agriculture markets, beef industry trends, cattle producers, drought cattle industry, cattle market volatility, chop city markets, farm economics, ranch profitability, livestock supply, cattle cycle, grain markets, agriculture news, beef production, global agriculture, Brazil agriculture, cattle industry outlook, farm management, ag podcast

292: From Pasture to Plate How Your Cattle Turn Into a Steakhouse Experience with T.C. Turner25 mars 202600:39:47

Today’s episode flips the perspective and takes you beyond the ranch gate. Lauren sits down with TC Turner, also known as the Red Bearded Butcher, to talk about what really happens to your cattle after they leave your hands—and what producers might be missing on the other side of the industry. From the growing need for small processors to the value producers are leaving on the table, TC shares hard truths, practical advice, and a deep appreciation for the people raising the product he works with every day. This one covers everything from carcass quality and communication to grilling tips and why ground beef might be the most important product on the entire animal. If you’ve ever wondered how to better connect your operation to the end consumer, this is an episode you don’t want to miss.



Links

T.C.'s Instagram - https://www.instagram.com/redbeardbutcher/T.C.'s Website- https://www.redbeardbutcher.com/ CattleUSA Insurance- https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m

⁠CattleUSA Website - https://www.cattleusa.com/

Facebook - https://www.facebook.com/cattleusamedia

Instagram - https://www.instagram.com/cattleusa.media/

Subscribe to our newsletter - https://www.cattleusadrive.com/premium

CattleUSA Media - https://www.cattleusamedia.com/

Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/

Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco

The Next Generation Podcast Website - https://www.thenextgenag.com/



Chapters

00:00 – Introducing TC Turner (The Red Bearded Butcher)
02:30 – TC’s background: from retail to high-end steakhouse
04:40 – How beef quality and the industry have changed
06:30 – Why small processors are disappearing (and why it matters)
09:00 – The real bottlenecks: labor, funding, and capacity
12:30 – What producers don’t see on the processing side
14:00 – The need for better collaboration between producers & processors
18:00 – Where producers are leaving money on the table
20:30 – Value-added cuts and the “Traeger effect”
23:00 – If TC had cattle: how he’d market them today
25:00 – The future of beef, processors, and consumer demand
27:00 – Hard truths for producers (carcass quality & communication)
30:30 – Favorite cuts, grilling tips, and ground beef strategy
35:00 – Creative ways to elevate ground beef
36:30 – Spring grilling ideas & trying new cuts
38:00 – TC’s new steakhouse & dry aging program
39:30 – Final thoughts + where to find TC



- Producers and processors need stronger communication—it directly impacts quality and profitability

- There is a major shortage of small, regional processors and it’s not getting fixed overnight

- Qualified labor (not just labor) is one of the biggest challenges in the processing industry

- Producers are often leaving money on the table by not utilizing value-added cuts

- Local + regional beef marketing creates stronger consumer trust and brand value

- The future of beef includes more direct-to-consumer and e-commerce opportunities

- Ground beef is one of the most important (and most underutilized) products on the animal

- Quality matters—great carcasses stand out immediately on the butcher side




cattle industry, beef production, butchery, meat processing, small processors, local beef, direct to consumer beef, beef marketing, value added beef cuts, Denver steak, ground beef ideas, grilling tips, steakhouse beef, dry aged beef, Wagyu beef, cattle producers, ranching business, beef supply chain, meat science, carcass quality, livestock industry, beef demand, farm to table beef, regional processing, butcher insights, cattle USA podcast

291: What Can LRP Do For You and How Does a Policy Actually Work in Today’s Market24 mars 202600:23:49

Samantha and I are doing a Q&A today answering some of the most common questions she gets about LRP and how it actually works in today’s market. We run through everything from what it does, how coverage and premiums work, when it pays out, and how flexible it actually is depending on your operation. If you’ve ever been confused by LRP or just want a clearer understanding of how it fits into your marketing plan, this episode is going to walk through it in a really straightforward way.


Links

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/


Key Takeaways

  • LRP protects the downside of the market without capping your upside potential

  • There is no upfront cost, which helps from a cash flow standpoint

  • Policies are flexible and allow you to sell cattle within a window—not a fixed date

  • Coverage is based on futures, but payouts are tied to national index values

  • You can insure a wide range of cattle, including unborn calves

  • LRP can be used as a consistent and repeatable risk management strategy


Chapters

00:00 – Intro and why we’re doing an LRP Q&A
01:30 – What LRP is and what it actually protects
02:15 – Does LRP cap your upside and how payouts work
03:45 – What policies settle off of and why it matters
05:15 – Premiums, costs, and what determines pricing
07:00 – Coverage levels and how to think about them
08:45 – Weight ranges, cattle types, and insuring unborn calves
10:30 – Selling flexibility and coverage windows
12:15 – LRP vs futures and put options
14:00 – Using LRP as part of your marketing plan
16:00 – Final thoughts and how to get started




LRP, Livestock Risk Protection, cattle insurance, livestock insurance, feeder cattle insurance, fed cattle insurance, cattle market risk, risk management agriculture, cattle marketing strategy, ag risk management, cattle futures, CME feeder cattle index, live cattle futures, hedging cattle, put options vs LRP, cattle producers, ranching business, livestock marketing, cattle price protection, downside risk protection, ag finance, ranch management, insurance for cattle, feeder cattle prices, fed cattle prices

290: Why This “March Madness” Weather Could Be Setting Us Up for a Tough Summer23 mars 202600:18:45

Gary is back, and this week’s conversation is all about the absolute roller coaster the weather has been on lately. From single digits to near 90 degrees in a matter of days, he breaks down what’s actually driving these swings and why this isn’t just “normal March weather.” They dig into drought concerns across Nebraska and the Plains, what Gary is seeing on his dashboard for rainfall over the next few months, and why producers should already be thinking ahead to potential stress this summer.


Links

Weather 20/20 Dashboard Discount⁠ - https://www.weather2020.com/partner/cattle-usa
Substack - https://weather2020.substack.com/
The Global Predictor App ⁠- ⁠https://www.weather2020.com/global-predictor-mobile-app
Youtube⁠ -https://www.youtube.com/@Weather2020
Follow Gary on X ⁠- https://x.com/glezak 
CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/


Key Takeaways

• Extreme temperature swings across the U.S. are being driven by a strong “anti-cyclone” pattern

• This current heat is unusually strong for March and resembles summer-like conditions

• A potential frost or freeze risk could return in April despite current warm weather

• Drought concerns are highest across Nebraska and parts of Colorado

• Kansas has a better outlook, with some areas expected to receive near-average rainfall

• Nebraska may only receive 50–90% of normal rainfall, raising drought concerns

• Drought conditions are likely expanding rather than shrinking in the short term

• Early snowmelt in the Rockies could worsen water supply issues

• Severe weather risks are expected to continue, with larger outbreaks likely in May

• A major summer heat wave is most likely to hit in August


Chapters

00:00 Introduction and March weather madness

01:15 Breaking down extreme temperature swings

03:30 What’s causing this unusual weather pattern

06:00 Heat wave conditions and what they mean

08:30 Drought concerns across Nebraska and the Plains

12:00 Rainfall outlook for Kansas vs. Nebraska

13:30 Is the drought expanding or shrinking?

15:00 Severe weather outlook and timing

16:30 Summer heat wave expectations

17:30 Closing thoughts and Brazil trip preview




weather patterns agriculture, drought outlook 2026, Nebraska drought update, Kansas rainfall forecast, extreme weather Midwest, severe weather outlook, farming weather risks, cattle producer weather planning, heat wave forecast summer, Weather 2020 dashboard, agriculture weather trends, CattleUSA Daily Podcast


289: What’s Going on in the Cattle Industry Right Now and Why There’s Bigger Issues to Watch20 mars 202600:32:57

John is back on the podcast to break down what’s happening in the cattle market and some of the bigger stories developing across the industry right now. John shares updates from the sale barns and what he’s seeing in terms of demand, pricing, and early signs of producers adjusting due to dry conditions. The conversation also covers the latest on the JBS Greeley plant shutdown, ongoing wildfire devastation in Nebraska, and a new bill being introduced that could have major implications for packers and the structure of the beef industry moving forward.


Links

Nebraska Cattlemen Disaster Relief FundMonetary Donations Mailed To:4611 Cattle DriveLincoln, NE 68521-4309Online Donations: https://www.nebraskacattlemen.org/disaster-relief-fund

Nebraska Sandhills Rancher Fire ReliefMonetary Donations Mailed To:PO Box 291Oshkosh, NE, 69154Online Donations: https://kearneyfoundation.fcsuite.com/erp/donate/create/fund?funit_id=3211


Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways

Cattle markets remained mostly steady this week with continued strong demand

• Light cattle markets are holding strong despite some variability in quality and volume

• Dry conditions and lack of water are beginning to impact producer decision-making, especially in the West

• Some producers are starting to sell replacement heifers early due to drought concerns

• The JBS Greeley plant shutdown continues to shift cattle to other processing facilities

• Some cattle are still being processed at Greeley, with signs the situation may evolve

• Nebraska wildfires have burned hundreds of thousands of acres and impacted tens of thousands of cattle

• Relief efforts are underway, and producers are being encouraged to support affected ranchers

• A new bill introduced in Congress aims to address packer concentration and increase competition

• The proposed legislation could significantly change packer structure, vertical integration, and market dynamics



Chapters

00:00 Introduction and weather discussion

01:15 Market update and La Junta sale recap

04:30 Regional market trends across sale barns

08:20 Drought concerns and early cattle movement decisions

14:00 JBS Greeley plant update and cattle movement

16:00 Nebraska wildfires and industry impact

19:30 Relief efforts and supporting producers

21:30 New bill introduced on Capitol Hill

24:00 What the bill could mean for packers and producers

30:00 Final thoughts and outlook




cattle market update, feeder cattle prices, livestock auction report, cattle industry news, JBS Greeley plant update, Nebraska wildfires cattle industry, rancher disaster relief, cattle drought conditions, beef industry policy, packer concentration bill, agriculture legislation news, cattle market trends, CattleUSA Daily Podcast



288: Why the Cattle Market Is Still Climbing and What’s Really Behind the Swings19 mars 202600:15:35

Today, Lauren sits down with Dan and Samantha once again to break down another volatile week in the cattle market and why prices continue to push higher despite all the noise. Dan and Samantha walk through the recent rally across live and feeder cattle, what’s been driving the sharp swings in the market, and how outside factors like global conflict, energy prices, and the stock market are playing a role. They also discuss beef demand, rising cutout values, packer activity, and what it all could mean as we head into spring and closer to grilling season.


Links

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways

• The cattle market moved higher this week after a sharp correction the week prior

• Feeder and live cattle auctions saw strong gains, with some markets up $10–$20

• Market volatility continues to be driven by outside factors like global conflict, oil prices, and equities

• The JBS Greeley plant situation has largely already been priced into the market

• Slaughter numbers are improving, helping support market stability

• Beef cutout values have surged above $400 earlier than typical seasonal trends

• Demand remains strong even outside of peak grilling season

• Packers are working through contract cattle, which could shift leverage back to feeders

• Grain markets remain volatile, creating opportunities for risk management and hedging

• Export demand is strong but depends on shipments being fulfilled in the coming weeks


Chapters

00:00 Intro and weather talk

00:45 Market rally and weekly overview

01:30 Volatility and recent market swings

03:30 Outside market influence: war, oil, and stocks

05:30 JBS plant situation and market reaction

07:00 Slaughter numbers and packer activity

08:30 Beef demand and rising cutout values

10:00 Spring demand and grilling season outlook

11:30 Grain market volatility and hedging opportunities

13:00 Export markets and global competition

14:30 Final thoughts and outlook




cattle market update, live cattle prices, feeder cattle market, cattle market volatility, beef demand trends, cattle futures analysis, livestock market report, grain market outlook, agricultural markets update, beef cutout values, cattle industry news, export market agriculture, CattleUSA Daily Podcast


287: Adapt or Get Left Behind18 mars 202600:10:20

In this episode, Lauren breaks down a hard truth: durability is no longer enough. The ranching environment has fundamentally changed. Markets move faster. Weather patterns are less predictable. Interest rates shift quickly. Input costs spike without warning. Consumer demand reacts in real time. In a structurally volatile system, rigidity becomes a liability. Adaptability is now the competitive advantage. From stocking rates and cow type to risk management, labor design, and succession planning, this episode challenges ranchers to separate identity from method and build systems designed for flexibility, not nostalgia.


Links

Nominate or request to be a guest - forms.gle/fRkvzRenh7mqkDXV7

CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/


Key Takeaways

• Durability alone is no longer a competitive advantage
• Volatility in markets, weather, and policy is now structural, not occasional
• Rigidity in a volatile system creates fragility
• Grassland ecosystems adapt naturally, but managers often resist change
• Stocking rates, turnout timing, and cow type must respond to biological signals
• Feed prices, interest rates, and futures markets now shift rapidly
• Risk management tools provide disciplined optionality, not speculation
• Cow type decisions should align with forage base and labor capacity
• Fertility and efficiency matter more than frame or flash
• Labor is a permanent structural constraint, not a temporary issue
• Systems built around unlimited labor are brittle
• Burnout is a systems flaw, not a badge of honor
• Succession must include financial transparency and phased transition
• The next generation needs flexibility, not rigid inheritance
• Separating identity from tradition is the hardest adaptability shift
• Optionality is built through liquidity, lean costs, and diversified revenue
• The coming divide will be adaptable versus rigid operators



Chapters

00:00 Why durability is no longer enough
02:00 Ecology as the blueprint for adaptability
03:45 Structural volatility in markets and finance
06:00 Genetic decisions as strategic adaptation
08:30 Labor redesign and human capacity limits
11:00 Succession in a changing economic landscape
14:00 Identity versus method: the internal shift
16:30 Building optionality as a strategic asset
18:45 The next decade: adaptable vs rigid




cattle industry volatility, ranch adaptability, risk management cattle, stocking rate adjustment, cow size efficiency, forage management strategy, ranch labor constraints, agricultural succession planning, optionality in agriculture, livestock margin protection, drought response strategy, calving season efficiency, ranch financial flexibility, adaptive grazing management, structural volatility agriculture


286: The Farm Bill Is Moving Again… But Will It Actually Go Anywhere This Time?17 mars 202600:24:24

This week, Lauren sits down with Emma Coffman to talk about the latest movement surrounding the 2026 farm bill after it advanced out of the House Agriculture Committee. Emma explains why agriculture has been operating under repeated extensions of the 2018 farm bill, the ongoing gridlock surrounding SNAP funding, and why updating the bill is critical as producers face rising input costs and market volatility. The conversation also touches on broader challenges in agriculture, including trade disruptions, fertilizer supply concerns, land loss, and why it’s important for producers to stay engaged with the policymakers representing them on Capitol Hill.


Links

Emma's Links - https://linktr.ee/doubleeranch ⁠

CattleUSA Website - ⁠https://www.cattleusa.com/⁠

Facebook - ⁠https://www.facebook.com/cattleusamedia⁠

Instagram - ⁠https://www.instagram.com/cattleusa.media/⁠

Subscribe to our newsletter - https://www.cattleusadrive.com/premium

CattleUSA Media - ⁠https://www.cattleusamedia.com/⁠

Lauren’s Instagram - ⁠https://www.instagram.com/_laurenmoylan/⁠

Lauren’s Youtube - ⁠https://www.youtube.com/@Showboatmediaco⁠

The Next Generation Podcast Website - ⁠https://www.thenextgenag.com/⁠


Takeaways

• The House Agriculture Committee advanced a proposed 2026 Farm Bill with a bipartisan 34–17 vote

• Agriculture has been operating under the 2018 Farm Bill after several one-year extensions

• More than 76% of the Farm Bill currently funds nutrition programs like SNAP

• Disagreements over SNAP funding and eligibility requirements continue to create political gridlock

• Rising input costs and inflation have made updating farm policy critical for producers

• Global supply disruptions, including fertilizer inputs, could impact planting decisions

• Agriculture continues to face pressure from land loss due to urban expansion, infrastructure, and renewable energy development

• The cattle industry is seeing market disruption due to restrictions on Mexican cattle imports related to the New World screwworm threat

• Producers are encouraged to stay involved with policymakers and participate in elections to ensure agriculture has a voice in Washington


Chapters

00:00 Introduction to the farm bill discussion

00:26 Emma Coffman joins the podcast

01:00 Why the farm bill keeps getting extended

02:00 What the farm bill actually funds beyond agriculture

03:30 SNAP funding debate and political gridlock

05:30 Why the 2018 farm bill no longer reflects current economic realities

08:00 Rising production costs and financial pressure on producers

10:30 Global agriculture markets and fertilizer supply concerns

12:30 Land loss, water concerns, and development pressure on farmland

14:30 Cattle market disruptions and Mexican cattle import restrictions

17:00 Why producers need to stay involved in policy and voting

21:00 Conservation programs and possible digital updates to farm program registration

23:00 Final thoughts and what comes next for the farm bill



farm bill update, 2026 farm bill, agriculture policy update, Emma Coffman agriculture policy, farm bill SNAP debate, House Agriculture Committee farm bill, US agriculture policy news, crop insurance programs farm bill, cattle industry policy update, rural policy United States, agriculture legislation news, farm policy discussion, CattleUSA Daily Podcast

285: Weather Cycles, Severe Storms, and the Spring Forecast with Gary Lezak16 mars 202600:17:11

Today Lauren is joined once again by Gary Lezak to discuss the latest weather developments impacting producers across the Midwest and Plains. Gary shares insight into the recent severe weather outbreaks that brought large hail and storms across Kansas and surrounding states and explains how those events fit into a larger repeating weather cycle he tracks in his long-range forecasting model. The conversation also covers an upcoming cold front expected to bring a hard freeze, what that could mean for early planting, and why producers should be paying attention to these seasonal weather patterns. Gary also discusses the possibility of a major heat pattern developing later this summer across parts of the Plains and how that could impact agriculture heading into July and August.


Links

Weather 20/20 Dashboard Discount⁠ - https://www.weather2020.com/partner/cattle-usa
Substack - https://weather2020.substack.com/
The Global Predictor App ⁠- ⁠https://www.weather2020.com/global-predictor-mobile-app
Youtube⁠ -https://www.youtube.com/@Weather2020
Follow Gary on X ⁠- https://x.com/glezak 
CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m
⁠CattleUSA Website - https://www.cattleusa.com/
Facebook - https://www.facebook.com/cattleusamedia
Instagram - https://www.instagram.com/cattleusa.media/
Subscribe to our newsletter - https://www.cattleusadrive.com/premium
CattleUSA Media - https://www.cattleusamedia.com/
Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/
Lauren’s Youtube - https://www.youtube.com/@Showboatmediaco
The Next Generation Podcast Website - https://www.thenextgenag.com/



Key Takeaways

• Recent severe weather across the Midwest produced large hail and storm activity across Kansas and surrounding areas

• Gary explains how these storms fit into a larger repeating weather cycle that his forecasting model tracks

• His system aims to identify severe weather windows 75–150 days in advance

• A strong cold front moving through the region could bring a hard freeze before St. Patrick’s Day

• Producers preparing for planting should be cautious about early planting before this cold snap passes

• A persistent weather feature Gary calls an “anchor ridge” has contributed to warmer and drier conditions across parts of the Plains

• Denver experienced an unusually warm winter with a record number of 60-degree days

• The same long-range pattern could lead to a significant heat wave across parts of the Plains later this summer

• Areas along the eastern edge of that heat pattern could experience increased thunderstorm activity known as the “Ring of Fire”


Chapters

00:00 Intro and episode overview

01:05 Gary’s trip to New York and subway story

03:30 Recent severe weather across Kansas and the Midwest

06:45 How Gary’s long-range weather predictions work

11:20 Upcoming cold front and potential hard freeze

13:00 Weather cycles and repeating seasonal patterns

15:00 Summer heat outlook and the “Ring of Fire” pattern

16:40 Final thoughts and outlook for the week




Gary Lezak weather forecast, Midwest weather update, Kansas severe weather, Plains weather pattern, agriculture weather forecast, hard freeze forecast, long range weather prediction, farming weather outlook, severe storms Midwest, anchor ridge weather pattern, Ring of Fire weather pattern, summer heat forecast Plains, agricultural weather planning, Midwest storm outlook

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