Explore every episode of the podcast Candid by Innovate Comms
| Title | Pub. Date | Duration | |
|---|---|---|---|
| S2:E2 - The importance of engaging the entire innovation ecosystem | 25 May 2025 | 00:16:59 | |
Welcome to Candid. In this content series, we'll explorethe key topics keeping us and our clients up at night. We'll challenge, we'll debate, we'll connect the dots, and we'll always tell it to you straight. This month we’re delving into the innovation ecosystem, how to engage all audiences effectively and particularly the importance of ensuring that innovation benefits everyone. | |||
| S2:E1 - The state of mental health in our industry | 18 Apr 2025 | 00:23:29 | |
Welcome to Candid. In this content series, we'll explore the key topics keeping us and our clients up at night. We'll challenge, we'll debate, we'll connect the dots, and we'll always tell it to you straight. We’re starting our new fiscal and series with a slightly different type of episode. Tune in for a chinwag about a topic which is very dear to our hearts: mental health and specifically mental health across the PR, marketing and communications sector. In this episode, we share the findings of brand-new research into the state of mental health in our industry conducted by Coleman Parkes and commissioned by State of Us, a mental health network we founded in 2022 with our good friend Katie de Cozar. | |||
| S1:E9 - Turning employees into influencers | 15 Mar 2025 | 00:40:24 | |
Welcome to Candid. In this content series, we'll explore the key topics keeping us and our clients up at night. We'll challenge, we'll debate, we'll connect the dots, and we'll always tell it to you straight. In this episode, we’re joined by Jo Bromilow, Director ofSocial & Influencer at MSL to demystify the world of influencers and talk about how employee engagement and advocacy programmes can take your brand to the next level. | |||
| S1:E8 - Co-Innovation – what is it and why is marketing it so important? | 09 Feb 2025 | 00:45:18 | |
Welcome to Candid. In this content series, we'll explore the key topics keeping us and our clients up at night. We'll challenge, we'll debate, we'll connect the dots, and we'll always tell it to you straight. In this episode, we’re joined by Peter Shearman, Industry Specialist Advisor at Purple Transform and ex-head of UKI Innovation at Cisco, to talk about all things co-innovation after many years of building brands and running marketing campaigns for Peter’s projects. Consortium comms isn’t easy and in this episode, we talk about the secrets to success that we’ve uncovered by working with Peter and others through Innovate Comms’ history. | |||
| S1:E7 - In conversation with Digital Catapult | 19 Jan 2025 | 00:50:55 | |
Welcome to Candid. In this content series, we'll explore the key topics keeping us and our clients up at night. We'll challenge, we'll debate, we'll connect the dots, and we'll always tell it to you straight. In this episode, we join Amanda Kamin CMO at Digital Catapult for a fireside chat about building effective marketing teams, managing stakeholders and the ins and outs of growing an agency at her Christmas town hall. https://www.innovatecomms.co.uk/ | |||
| S1:E6 - The secret to compelling copy | 01 Dec 2024 | 00:38:01 | |
Welcome to Candid. In this content series, we'll explore the key topics keeping us and our clients up at night. We'll challenge, we'll debate, we'll connect the dots, and we'll always tell it to you straight. In this episode, we’re joined by one of the longest standing members of the Innovate Comms collective, Will Pritchard, a senior copywriter and producer, to discuss the difference between a good sentence and a great one, as well as name and shame some of the most awful copy cliches out there. https://www.innovatecomms.co.uk/ | |||
| S1:E5 - Client agency relationships: toxicity, transparency and tackling the divide | 02 Nov 2024 | 00:36:59 | |
Welcome to Candid. In this content series, we'll explore the key topics keeping us and our clients up at night. We'll challenge, we'll debate, we'll connect the dots, and we'll always tell it to you straight. In this episode, we’re joined by Emma Taylor, head of comms at Redgate Software, to dissect the agency client dynamic and find the silver bullet for a positive and effective relationship. | |||
| S1:E4 - Virtual agencies: what are they and why should you care? | 14 Sep 2024 | 00:25:15 | |
Welcome to Candid. In this content series, we'll explore the key topics keeping us and our clients up at night. We'll challenge, we'll debate, we'll connect the dots, and we'll always tell it to you straight. In this episode, we are joined by Nicky Regazzoni and George Blizzard from the PR Network – the OGs of virtual agencies – to unpack why this operating model is great for agencies, clients and the industry as a whole. | |||
| S1:E3 - Elton John, AI and the ultimate icebreaker | 26 Jun 2024 | 00:14:01 | |
Welcome to Candid. In this content series, we'll explore the key topics keeping us and our clients up at night. We'll challenge, we'll debate, we'll connect the dots, and we'll always tell it to you straight. In this episode, we cover the use of AI in marketing and imagery inspired by Elton John's progressive exhibit at the V&A. | |||
| S1:E2 - Dark funnel, word of mouth and the dangers of complacency | 23 Apr 2024 | 00:23:04 | |
Welcome to Candid. In this content series, we'll explore the key topics keeping us and our clients up at night. We'll challenge, we'll debate, we'll connect the dots, and we'll always tell it to you straight. In this episode, we explore the dark funnel and why we don’t talk about it – or use it - enough in marketing. | |||
| S1:E1 - Banksy, Minions, and the Art of Marketing | 18 Mar 2024 | 00:19:45 | |
Welcome to Candid. In this content series, we'll explore the key topics keeping us and our clients up at night. We'll challenge, we'll debate, we'll connect the dots, and we'll always tell it to you straight. In this episode we're starting with an interesting question for us at Innovate Comms. Does creativity have to come at the price of strategy or ROI? | |||