Explore every episode of the podcast Business Casual

I have an unexpected take on this...

Finally talking about SEO again.

Do you ever have the same feeling even though it's not true?

B2B sales, shutting down the affiliate program, the Comment system doesn’t exist, and the Zero Growth podcast.

Welcome to season 7, episode 1.

What went well and what didn't.

What I do every week. What I can outsource and what I can keep doing.

A breakdown on what makes a good idea in 4 steps.

I created an ideation practice.

This is going be an ongoing debate.

Here are all the updates I made going into 2026.

I'm aware I'm publishing this on Christmas Day, so this is a special bonus episode.

 And go hard.

 An overview of my entire year. 

Notice the name of the show has changed.

How do you eat an elephant? Start by eating a mouse.

 I started adding daily stories to get sales and leads.

 Spoiler alert, it's more.

 Here are some updates on my experiment.

I like to fix perfectly working things all the time. 

What the heck does that mean? 

Hat tip to the actor Austin Butler. 

This is how I built a true lifestyle business. 

 It's harder than it sounds. Maybe?

 Thinking through a new way to track business metrics.

Follow me on Twitter, Threads, and LinkedIn. 

This is the phrase that I repeat to myself over and over again when it comes to marketing. 

This is a story about my trip to a fancy hotel and what I learned from it. 

Turns out volume is still the name of the game. 

These are my rules I live by. 

 If I had to choose, it would probably be SMART goals, which is an acronym. 

 Here's a list of four things that I'm doing to improve the visual design and structure of our SEO articles in 2026.

I think the title of this one speaks for itself. 

I read a book, and it gave me permission to do something I've always wanted to do. 

Can you guess what it is? 

The best advice I learned from my former boss. 

It's a book by Cal Newport. 

 I'm learning very slowly that the entire business world runs on systems. And here's how I'm building them. 

 I tried to Google this, and nothing came up. Did I just invent something new?

Listen to discover my three steps for achieving consistency. 

Absolute game changer.

I recorded this back in September. This is my focus for October.

This is not an episode about failure.

Remember who you are, where you come from, and what niche you operate in.

 This is kind of my new job.

 Should be called the team building experiment.

Here are my four ideas...

If you listened to the last episode about becoming a tryhard, this is the follow-up to that episode with examples.

This is my main focus.

I might already be this, but how can I become even more of this?