A show where Mark McGraw, a top Sandler Sales Trainer and David H. Sandler award winner, interviews salespeople and sales managers to discover their successes and how they got to be the people they are today.
We break down the elements of selling success and share mindsets, habits and techniques that help salespeople and managers build a proven, reliable, transferable system for sales.
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Getting your CS team to sell starts with mindset, not skill — Steve Popp breaks down how customer success and service teams are being handed revenue responsibility, and how to make the transition stick.
Getting your CS team to sell is one of the biggest shifts happening in sales right now. Revenue responsibility is moving away from traditional selling roles and landing on customer success, customer service, account management — even engineering. In this episode of Building Your Sales Engine, host Mark McGraw sits down with Sandler's Steve Popp to unpack why organizations are doing it, why it works, and where it breaks down.
Steve explains that CS professionals are often *better* positioned to expand revenue than salespeople. They have more touch points, deeper rapport, and a level of trust you simply can't buy. What they don't have is the expectation, the skill set, or — most importantly — the mindset. Steve boils the transformation down to four buckets: strategy, operations, talent, and enablement, and argues that leaders should control the controllables and start with the one thing they own: their people.
Mark and Steve get practical about the fear that shows up in every room — fear of cold calls, fear of not knowing the answer, fear of the word "sales" — and share the reframes that dissolve it: qualification as a two-way street, and selling as service. As Mark puts it, "I'm calling to see if they have problems that I have medicine for."
About Steve Popp
Steve Popp is a member of the Sandler team and a longtime collaborator of Mark McGraw's — and, notably, the show's first-ever guest back when he was a client. Steve works with CROs, CEOs, and COOs navigating the shift of revenue responsibility into client-facing service roles, helping them align strategy, operations, talent, and enablement. His core conviction: will before skill, mindset before technique. Connect with Steve on LinkedIn: https://www.linkedin.com/in/stevejpopp/
Host: Mark McGraw — Building Your Sales Engine
Guest: Steve Popp — Sandler
In This Episode
Why revenue responsibility is shifting from traditional sales roles to customer success, service, and account management
The four buckets of every CS transformation: strategy, operations, talent, and enablement
Why CS people are uniquely qualified to sell — more touch points, deeper problem-solving, and trust you can't buy
"Head trash" and the mindset barrier: will first, skill second
How we got here — all-hands-on-deck revenue pressure and the hunter/farmer split
"We moved the cheese on you" — leading people through a change they never asked for, including the reality that you may lose talent
The fears that surface in every room: cold-call reluctance, process anxiety, and "what if they ask something I don't know?"
The qualification reframe that takes the pressure off — they have to qualify to you, too
Selling as service: "problems that I have medicine for," and why not reaching out is a disservice
Why this is a two-to-three-year initiative, not a two-month one
Links
Sandler: https://www.Sandler.com
Episode page: https://www.BuildingYourSalesEngine.com/
Show links: https://linktr.ee/buildingyoursalesengine
Mark McGraw on LinkedIn: https://www.linkedin.com/in/markmcgraw/
Steve Popp on LinkedIn: https://www.linkedin.com/in/stevejpopp/
Recognizing Head Trash Cures 70% of Your Selling Problems
Thursday, September 3, 2026 • Duration 37:13
Head trash — the self-limiting beliefs salespeople carry — quietly kills more deals than any competitor, and simply recognizing it cures about 70% of the problem.
Head trash is the psychological baggage salespeople drag into every call, and it costs more revenue than any pricing objection ever will. In this episode, host Mark McGraw sits down with co-host Josh Pitchford to work through a list of 55 self-limiting beliefs they've collected over years of sales training — everything from "the economy is bad and my prospects don't have money" to "I can't close on the first call" to "I need my prospects to like me."
Mark and Josh unpack why these beliefs are so durable: the Belief Wheel means your beliefs shape which evidence you notice, which drives your actions, which produces results that reinforce the original belief. Breaking the loop takes two moves — find evidence someone has already done the thing you think is impossible, or act in spite of the feeling and let the results retrain your thinking.
Along the way they cover money head trash and the childhood messages behind it, why the budget conversation only fails when it's too early or too late, using a monkey's paw to get paid for services you're currently giving away, and why Need for Approval unpacks a thousand selling problems at once. Practical, honest, and occasionally uncomfortable — in the best way.
Host: Mark McGraw — Building Your Sales Engine
Co-host: Josh Pitchford — Building Your Sales Engine
In This Episode
What head trash actually is — psychological baggage and self-limiting beliefs that get in the way of selling more, and why it's part of the human condition
"Is it a budget issue or a belief issue?" — why buyers with enough pain find the money, and why the seller has to believe first
The Belief Wheel: how beliefs filter evidence, evidence drives action, and results loop back to reinforce the belief
Two ways to break a limiting belief — find evidence someone else has already done it, or act in spite of the feeling and let results follow
The four-minute-mile effect: the wealth manager who never closed on a first call, then went from 0-for-20 to 7-for-20
Monkey's paw selling — using small commitments to shorten long cycles, and getting paid for the design, survey, and assessment work you're giving away free
Money head trash: the childhood messages ("don't talk about money, it's rude") that are still running 30 years later, plus John Rosso's rule on timing the investment step
Why a salesperson is a problem solver — and why it's irresponsible to withhold a solution to a problem you know someone has
Access to power: how not feeling "worthy" to talk to executives reads as a lack of conviction and loses the business
Need for Approval — "I need my prospects to like me" — and how it quietly kills prospecting, questions, and asks for commitment
Head trash is like cockroaches: turn the light on and it scurries
Links
Sandler: https://www.Sandler.com
Episode page: https://www.BuildingYourSalesEngine.com/
Show links: https://linktr.ee/buildingyoursalesengine
Mark McGraw on LinkedIn: https://www.linkedin.com/in/markmcgraw/
Josh Pitchford on LinkedIn: https://www.linkedin.com/in/josh-pitchford-6163274/
Download the list of 55 Head Trash items referenced in this episode — available via the show links above
Mark McGraw's Sales Manager Workshop: The Habits of the Elite
Thursday, August 20, 2026 • Duration 01:01:12
The habits of elite sales managers, unpacked in a full workshop replay — how the best sales leaders control their day, coach strategically, and build systems that make their teams self-sufficient.
Elite sales managers don't work harder than everyone else — they run a different operating system. In this episode, Mark McGraw shares a full replay of his sales manager workshop on the habits of elite sales leaders, walking through roughly a dozen ideas any manager can put to work immediately.
Mark opens with the true story of a manager who elevated 70–80% of the reps he inherited, and unpacks the Three P's of leadership: protection, permission, and potency. From there he goes straight at the biggest killer of sales management performance — time. Managers get interrupted every six minutes and need 23 minutes and 15 seconds to recover, which is why Mark makes the case for Pomodoro-style focus blocks, 90 minutes of protected strategic time each week, and refusing to be your team's answer key. He names the trap: learned helplessness, where over-enabling reps takes them from appreciating your help to being dependent on it.
The back half is tools. Strategic vs. tactical coaching. The gap assessment. Running a P&L on a salesperson. The firefighter/arsonist/fire marshal model. The CANI meeting. And why you should record freaking everything and let AI organize it.
Host: Mark McGraw — Building Your Sales Engine
In This Episode
The true story of an elite sales manager who lifted 70–80% of every team he inherited — ride-alongs, self-assessment first, then brutally direct feedback
The Three P's of sales leadership: protection, permission, and potency — and why reps follow managers who have all three
Why the best sales leaders manage their day instead of letting it manage them, backed by the six-minute interruption stat
Pomodoro and focus blocks: 30% more productivity, better quality work, and more energy at the end of the day
Learned helplessness — how 100% access trains your reps to stop thinking for themselves
Strategic vs. tactical coaching, plus the gap assessment tool that forces honest calibration conversations
Blocking 90 minutes a week to look down at the chessboard: territories, revenue per rep, and who needs a plan
Running a mini P&L on each salesperson so you can build the business case for expansion
Firefighter, arsonist, or fire marshal — which sales manager are you?
The CANI meeting, recording everything, and inventorying rep activities to attack the 72% of time spent not selling
Links
Sandler: https://www.Sandler.com
Episode page: https://www.BuildingYourSalesEngine.com/
Show links: https://linktr.ee/buildingyoursalesengine
Mark on LinkedIn: https://www.linkedin.com/in/markmcgraw/
The 5 Stages of Mastery: From Awareness to Empty Mind w/ Rob Fishman
Thursday, August 6, 2026 • Duration 32:56
Sales mastery isn't luck — Rob Fishman breaks down the 5 stages every top performer moves through, from first awareness to the "empty mind" of a seasoned pro.
Sales mastery follows a predictable path, and in this episode of Building Your Sales Engine, Mark McGraw sits down with 18-year Sandler veteran and accomplished pianist Rob Fishman to map all five stages of it. Drawing on parallels from classical music, jazz improvisation, and martial arts, Rob lays out how anyone gets great at a craft: Awareness, Knowledge, Application, Skills, and Habit.
Along the way, Rob and Mark unpack why deliberate practice — not talent — separates good sellers from great ones. They dig into the upfront contract as a working example, showing how mastering it one "measure" at a time builds the genuineness that makes prospects relax and open up. You'll hear why "every professional practices," how to beat the head trash around rehearsing, and what it really means to reach the top of the mountain: the "empty mind" where execution just happens.
Whether you're new to sales or a seasoned leader coaching a team, this conversation gives you a framework to know exactly where you are on your journey — and what it takes to move to the next stage.
About Rob Fishman:
Rob Fishman is a longtime Sandler trainer and sales coach whose firm — after 30 years in the business — recently merged with Mark McGraw's organization. Beyond sales, Rob is an accomplished pianist and conductor, classically trained at a music conservatory, who still directs shows and has conducted full casts and orchestras. A lifelong student of both music and martial arts, Rob brings those disciplines to bear on how salespeople and leaders achieve true mastery of their craft.
Connect with Rob on LinkedIn: https://www.linkedin.com/in/rfishman/
Host: Mark McGraw — Building Your Sales Engine
In This Episode:
The 5 stages of mastery: Awareness, Knowledge, Application, Skills, and Habit
Why mastery begins with awareness — connecting the dots on your blind spots
"Know your journey" — and why you should never compare your beginning to someone else's middle
Turning generic knowledge into your own vertical, style, and personality (application)
The art of deliberate practice: learning "measure by measure," like a musician
The upfront contract as a case study — building it one element at a time
Why saying "no fit is okay" only lands once it's ingrained in your belief system
Beating the "head trash" around rehearsing — every professional practices
The "empty mind": how seasoned pros execute without thinking
What great selling really is: when the prospect repeats back something you helped them discover
Links:
Sandler: https://www.Sandler.com
Episode page: https://www.BuildingYourSalesEngine.com/
Show links: https://linktr.ee/buildingyoursalesengine
Mark McGraw on LinkedIn: https://www.linkedin.com/in/markmcgraw/
Rob Fishman on LinkedIn: https://www.linkedin.com/in/rfishman/
Relationship Curiosity: The Secret to Connecting With Anyone w/ Rich Isaac
Thursday, July 23, 2026 • Duration 32:22
Relationship curiosity is the secret to connecting with anyone — Sandler's Rich Isaac reveals how making the conversation about them makes you unforgettable.
Rich joins host Mark McGraw to unpack the deceptively simple mindset behind his uncanny ability to build rapport with prospects, clients, and complete strangers alike — without awkward small talk or a pushy sales persona.
Rich shares how his own path from aerodynamics engineer to sales trainer taught him that being "non-threatening" is a strength, not a weakness. The pair explore why genuine curiosity is mutually beneficial, how to keep the spotlight on the other person with a single follow-up question, and Rich's go-to "geographic bonding" technique for finding surprising connections anywhere.
You'll also learn why the best place to practice these skills is outside the sales world — at the supermarket, with a waiter, or on an inbound call — and how tying it all back to Sandler's "okay/not-okay" rule helps people feel heard. If you've ever thought networking was awkward, this conversation will change how you connect for good.
About Rich Isaac:
Rich Isaac is a longtime Sandler leader with a 30-year career helping salespeople, account managers, and non-sales professionals sell more effectively and authentically. A former aerodynamics engineer turned sales trainer, Rich is renowned for his ability to build genuine relationships and connect with anyone he meets. His team is joining forces with Mark McGraw's Sales Engine team in an exciting new partnership. Connect with
Rich on LinkedIn: https://www.linkedin.com/in/richisaac/
Host: Mark McGraw — Building Your Sales Engine
https://www.linkedin.com/in/markmcgraw/
In This Episode:
Why "relationship curiosity" — making the conversation about them — is the secret to connecting with anyone
How being non-threatening becomes a selling superpower, not a weakness
Rich's "geographic bonding" technique and the wild connections it uncovers
The power of a simple follow-up question to keep the spotlight on the other person
Why genuine curiosity is mutually beneficial — you get as much joy out of it as they do
Practicing conversation skills in low-risk settings outside the sales world
Reading behavioral styles so small talk lands at the right time
How this ties back to Sandler's "okay/not-okay" rule and being "disarmingly honest"
Links:
Sandler: https://www.Sandler.com
Episode page: https://www.BuildingYourSalesEngine.com/
Show links: https://linktr.ee/buildingyoursalesengine
Mark McGraw on LinkedIn: https://www.linkedin.com/in/markmcgraw/
Rich Isaac on LinkedIn: https://www.linkedin.com/in/richisaac/
Turning Customer Success Into a Revenue Engine w/ Kelly Ross & Steve Popp
Thursday, July 9, 2026 • Duration 46:42
Customer success is the new revenue engine — Mark McGraw, Kelly Ross, and Steve Popp unpack how to turn CS teams into commercially-minded contributors without losing trust, identity, or the client relationship.
Customer success teams are being asked to drive revenue — and CROs are making it the #1 priority for 2026. In this episode of Building Your Sales Engine, host Mark McGraw sits down with Kelly Ross and Steve Popp to unpack the trend of turning CS, account management, and client success roles into revenue contributors responsible for renewals, expansion, upsells, and cross-sells.
The conversation goes beyond tactics. Mark, Kelly, and Steve dig into the identity conflict CS people face when asked to "sell," the head trash around being "salesy," and why leaders must start with *will* before *skill*. They share the mindset shift that unlocks the role ("we're not selling, we're servicing"), the simple QBR questions that surface new opportunities, and a full map of expansion plays — from seat growth and product suite cross-sell to services, M&A, and sister-company opportunities.
If you lead a CS team, manage revenue ops, or sit in a customer success seat yourself, this episode gives you a playbook for making the transition stick — and a framework for protecting your people while you do it.
About Kelly Ross:
Kelly Ross has spent 25 years in sales, marketing, and enablement roles across ed tech and SaaS, with recent focus on revenue enablement across all customer-facing roles. She brings deep experience helping organizations evolve from sales-only enablement into a broader, more inclusive revenue enablement function. Connect with Kelly: https://www.linkedin.com/in/kellyannross
About Steve Popp:
Steve Popp has carried the bag, led sales management, run sales training and enablement, and spent 13+ years in SaaS — most recently in revenue, sales, and leadership development at Epsilon. He partners with SaaS organizations from $5M to $250M+ to align RevOps, enablement, and leadership around predictable revenue growth. Connect with Steve: https://www.linkedin.com/in/stevejpopp/
Host: Mark McGraw — Building Your Sales Engine
In This Episode:
Why CROs are putting "make CS commercially minded" at the top of the 2026 priority list
The identity conflict CS people feel when asked to sell — and how leaders should navigate it
Will before skill: making it safe for someone to say "no" to a new role
The mindset reframe: "We're not selling. We're servicing. We're helping."
Building the sales antenna — listening for expansion signals already happening in every conversation
Turning the QBR into a revenue conversation with two simple questions
A full map of expansion plays: seat growth, product suite cross-sell, services, divisions, M&A, sister companies
Why every renewal — and every potential churn — should also be an expansion conversation
Using AI and call recording to surface opportunities CS teams are missing
Why this isn't really "sales training" — it's communication and influence training
Links:
Sandler: https://www.Sandler.com
Episode page: https://www.BuildingYourSalesEngine.com/
Show links: https://linktr.ee/buildingyoursalesengine
Mark McGraw on LinkedIn: https://www.linkedin.com/in/markmcgraw/
Kelly Ross on LinkedIn: https://www.linkedin.com/in/kellyannross
Steve Popp on LinkedIn: https://www.linkedin.com/in/stevejpopp/
The Six Facets of Sales Management: A Manager's Playbook w/ Pete Fasulo
Thursday, June 18, 2026 • Duration 43:38
A 38-year sales management veteran breaks down his six-facet framework for building and running a high-performing sales team.
In this episode of Building Your Sales Engine, host Mark McGraw sits down with Pete Fasulo -- a 38-year sales management veteran and fractional sales manager -- to unpack his six-facet framework for running a high-performing sales team. From hiring the right reps to disciplining the wrong ones, Pete shares the structure he uses inside Sandler's fractional sales manager program to drive 15-40%+ revenue gains for his clients.
If you're a sales manager, a business owner without one, or a top rep being pushed into management, this is the playbook conversation you've been looking for.
Host: Mark McGraw -- Building Your Sales Engine
Co-host: Josh Pitchford -- Building Your Sales Engine
About Pete Fasulo: Pete Fasulo is VP, Sales Leadership Programs at Sandler with 38 years of sales and sales management experience, including a role as VP of Sales at AT&T and 11 years owning his own business. Today he leads Sandler's fractional sales manager program, serving as the acting sales manager for small and mid-sized companies that need professional structure without a full-time hire.
Why the best sales reps often make the worst sales managers -- the "Ted Williams syndrome"
The six facets every sales manager needs as a structure: recruiting, interviewing/hiring, onboarding & ramp-up, coaching, motivation, and disciplining
Why "hire slowly, fire quickly" needs a caveat -- and how a proper ramp-up plan changes everything
The interview question Pete asks every candidate to expose the wrong fit fast
How to build a month-by-month ramp-up with monthly business objectives (MBOs) instead of premature revenue goals
Why your CRM is not your sales manager -- and what structured weekly one-on-ones must include
How to prune a pipeline so it stops being a "sewer line"
The fractional sales manager model: what it looks like, what it costs in time, and the results clients see
Six Facets of Sales Management (Pete's Framework):
1. Recruiting -- Always be building a bench, not just hiring out of desperation
2. Interviewing & Hiring -- Ask the right questions to confirm fit, not chemistry
3. Onboarding, Ramp-Up & Training -- Match your ramp-up plan to your real time-to-quota
4. Coaching -- Weekly team meetings + weekly individual meetings (WIMs), every time
5. Motivation -- Positive reinforcement, sales contests, and Pete's "nine musts" of a successful contest
6. Disciplining -- A structured corrective action plan tied to ramp-up milestones
Links:
Sandler: https://www.Sandler.com
Episode page: https://www.BuildingYourSalesEngine.com/
Show links: https://linktr.ee/buildingyoursalesengine
Pete Fasulo on LinkedIn: https://www.linkedin.com/in/pete-fasulo-3357a3/
Mark on LinkedIn: https://www.linkedin.com/in/markmcgraw/
The Movable Middle: How to Elevate Your 60% w/ Kelly Ross
Thursday, June 4, 2026 • Duration 29:36
The movable middle — that 60% in the center of every sales team — is where leaders win or lose the year, and Kelly Ross joins Mark McGraw to unpack exactly how to elevate them.
The movable middle is the 60% of your sales team that decides whether your year is great or just "okay." In Episode 62 of Building Your Sales Engine, host Mark McGraw sits down with Sandler enablement leader Kelly Ross to break down the 20/60/20 rule and how sales managers can systematically shift their middle performers upward.
Kelly and Mark unpack why top performers show up bright-eyed to every training while the middle hides in the back of the classroom, the role noise and distraction play in stalling growth, and how assessments, one-on-ones, and proven playbooks remove the guesswork. They get tactical on strategic vs. tactical coaching, the danger of "death by PowerPoint," and why progress (not perfection) is the real metric.
They also tackle a counterintuitive lever: addressing the bottom 20%. When managers tolerate underperformance too long, they give the middle permission to coast. If you're a sales leader trying to raise the average — or a seller ready to climb out of the middle — this episode hands you the framework.
About Kelly Ross
Kelly Ross is a longtime Sandler advocate and leader who runs Sandler's Oregon operations on the West Coast. With deep experience on the sales enablement side, Kelly specializes in coaching, training design, and helping sales teams turn frameworks into real behavior change.
Kelly Ross LinkedIn: https://www.linkedin.com/in/kellyannross/
Host: Mark McGraw — Building Your Sales Engine
Marks LinkedIn: https://www.linkedin.com/in/markmcgraw/
In This Episode
The 20/60/20 rule and why the middle 60% is where leaders make or break the year
Why top performers always show up — and what their mindset signals about hiring and retention
The real obstacles holding the middle back: noise, distraction, and unclear priorities
Why "death by PowerPoint" loses the middle and how engagement-first training wins them back
Using assessments and surveys so sellers can't argue with their own data
AI in coaching — useful, but never a replacement for the human one-on-one
Strategic vs. tactical coaching: stop running every meeting on the next deal
Identifying the one bottleneck in a seller's pipeline instead of rebuilding the whole process
Playbooks beat "figure it out" — give sellers the system, then let them weave in their sauce
Mindset, the stories we tell ourselves, and reconnecting with your "why"
The counterintuitive move: addressing the bottom 20% to motivate the middle
Eagles vs. ducks — what kind of team are you actually building?
Links
Sandler: https://www.Sandler.com
Episode page: https://www.BuildingYourSalesEngine.com/
Show links: https://linktr.ee/buildingyoursalesengine
Mark on LinkedIn: https://www.linkedin.com/in/markmcgraw/
Kelly Ross on LinkedIn: https://www.linkedin.com/in/kellyannross/
AI Use Cases For Sales
Thursday, May 28, 2026 • Duration 01:00:23
A friendly, no-pressure tour of practical AI use cases for sales -- shared not by self-proclaimed experts, but by fellow learners passing along what's actually working.
AI use cases for sales don't have to feel overwhelming. In this webinar-style episode, Mark McGraw opens up the toolbox and walks through a wide range of practical ways he and the Sandler Sales Engine team are using AI -- with one honest caveat up front: nobody here claims to have the world's knowledge of AI. The goal isn't to crown gurus or sell you on getting left behind. It's to give everyone an approachable entry point and a few ideas worth trying.
Recorded live from one of our most popular workshops -- you'll see the audience chat pop up on screen throughout -- Mark covers tool-agnostic thinking, project folders, prompting fundamentals, recording and transcribing your calls, turning transcripts into LinkedIn posts, automating LinkedIn connections, stringing prompts into a prospecting workflow, pre-call planning, weekly briefings, AI role play, and creating decks and visuals. By no means all of it, but plenty to spark ideas wherever you are on the curve.
Fun fact: the intro and graphics for this episode were created entirely with AI. As Mark puts it, you can't do everything -- but you can do one thing at a time. Pick the idea that fits your world and give it a try this week.
Host: Mark McGraw -- Building Your Sales Engine
In This Episode:
Why you don't need to be an AI expert to start using it in sales
The 84% stat: most people haven't touched AI, so showing up already puts you ahead
George Carlin's "idiots and maniacs" and why everyone's at a different level
Being tool-agnostic and thinking like an architect instead of chasing platforms
Project folders: a simple, high-impact first step
Adding skills/plugins and customizing a sales skill to Sandler methodology
Five simple rules for writing better prompts
Why you should record (almost) everything you can
Matching and mirroring using a prospect's exact words from transcripts
Tools worth knowing: Fathom, Plaud, and iPhone call recording
Building a searchable "Virtual Mark" knowledge base from past calls
Using AI to score sales calls, demos, and deal reviews
Turning meeting transcripts into ready-to-edit LinkedIn posts
Creating surveys and calculators that help prospects surface their own pain
Automating LinkedIn connection requests with an AI-controlled browser
Stringing prompts into a prospecting workflow (research → CRM → dialer)
Pre-call planning and a weekly "chief of staff" briefing prompt
Speeding up scope-of-work and RFP writing
Practicing tough conversations with the Sandler AI Role Play Tool
Why it all comes down to picking one thing and starting today
Links:
Sandler: https://www.Sandler.com
Episode page: https://www.BuildingYourSalesEngine.com/
Show links: https://linktr.ee/buildingyoursalesengine
Mark on LinkedIn: https://www.linkedin.com/in/markmcgraw/
How to Win at Team Selling
Thursday, May 14, 2026 • Duration 28:10
In this episode of Building Your Sales Engine, I sit down with Josh Pitchford to discuss the intricacies of team selling. We delve into strategies for managing the chaos that often arises when multiple team members participate in sales calls. Learn how to effectively prepare through pre-call planning, ensuring each member knows their role and how to contribute. We explore the importance of maintaining balance in team presence, avoiding overwhelm, and the necessity of clear communication. Additionally, we emphasize the value of debriefing after meetings to capture lessons learned and ensure everyone is aligned on next steps. Join us for insights that can elevate your approach to team selling and enhance your overall sales effectiveness.
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