Explore every episode of the podcast Branded by Amelia Sordell
Dive into the complete episode list for Branded by Amelia Sordell. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.
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Title
Pub. Date
Duration
How To Become More Confident, Why Confidence Is The Key To Success When Building A Strong Personal Brand & The One Thing That Is Stopping You From Reaching Your Full Potential | Branded Moments With Amelia Sordell
30 Aug 2024
00:07:59
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/
In this episode of Branded Moments, I reflect on a podcast where I spoke about one of the topics I get asked about the most - confidence. How to become more confident, what's stopping people from being confident, and so much more!
If you want to check out the full episode, you can listen to it on all podcast platforms or watch the entire video on YouTube.
EP49: How To Recover From An Abusive Relationship, The Best Way To Be More Body Positive & Growing Your Following To Over 700,000 Followers - Ayesha Perry-Iqbal, Speaker & Women's Rights Activist
28 Aug 2024
01:26:47
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/
This week I'm reflecting on my conversation with influencer and women's rights activist - Ayesha Perry-Iqbal.
I remember having this conversation with Ayesha nearly two years ago and left feeling inspired and humbled by her journey from being told she didn't "fit in" to becoming a successful model, presenter, and entrepreneur.
Since this conversation, Ayesha has continued her work in women's activism and taken her personal brand to even bigger heights. I thought it was appropriate to look back on this conversation again and I hope you find it as inspiring as I did.
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.
EP45: Why You Constantly Feel Like A Failure & How To Get Over Failure In Your Business/Career
24 Jul 2024
00:59:48
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/
This week is another solo-pod where I answer some frequently asked questions along with an update on Klowt and everything in between!
If you enjoyed this episode, please subscribe and share it with someone who might also find it useful and follow us on Spotify where you can listen to the podcast on the go.
Timestamps: (00:00) - Everyone who is anyone was a failure at first. (03:41) - Failure 1 - How I got over being fired. (12:32) - Failure 2 - Why I failed my first business. (21:04) - Failure 3 - What I learned from my divorce. (32:18) - We all have the same problems, we all worry about failure. (35:44) - How do you get over your business failing. (40:55) - Divorce does not mean that your marriage was a failure. (46:10) - Why people reflect their insecurities on you. (49:25) - Why do I always feel like a failure. (54:18) - When did I realise that failure was a good thing? (57:25) - Nothing in life comes for free.
How I Went From INTERN At Vice To Becoming The Manager Of The SIDEMEN - Jordan Schwarzenberger, Co-Founder of Arcade Media | Branded Moments With Amelia Sordell
19 Jul 2024
00:11:02
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.
In this episode of Branded Moments, I reflect on my conversation with Jordan Schwarzenberger - the Forbes 30 under 30 Manager of The Sidemen.
Jordan has had the most incredible career already, and in this Moment, I wanted him to dive in to how he's got where he is today. He tells us about how he dropped out of University to go full time at Vice, how that led him to becoming a Chief Creative Officer at just 20 years old, and ultimately, how he got to manage some of the best-known content creators in the UK.
If you want to watch my full episode with Elfried, you can listen to it on all podcast platforms or watch the entire video on YouTube.
EP44: Toxic Parenting Expert On How You Are Failing Your Children By Not Teaching Them This Skill, Overcoming Alcoholism & How To Regulate Your Emotions - Josh Connolly, Resilience Coach
17 Jul 2024
01:33:13
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/
This week I am joined by Josh Connolly - a Resilience Coach and one of the UK's most influential mental health advocates.
In this episode, Josh shares his journey in understanding toxic parenting, how he overcame alcohol addiction, the importance of emotional regulation, and societal issues that have been caused by a lack of community.
Purchase Josh's book here: https://www.joshconnolly.co.uk/its-them-not-you
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.
Timestamps: (00:00) - Balancing work and family. (03:28) - Stop trying to be liked by everybody. (17:18) - How to teach your children emotional regulation. (28:18) - Why people become drug dealers. (33:05) - How I overcame alcohol addiction. (41:28) - Why do men find it harder to show emotion. (56:12) - The lack of community in society. (1:02:47) - How to teach your children to be confident. (1:07:10) - How Josh became an expert in toxic parenting. (1:14:07) - How to handle hateful comments. (1:21:11) - How to stay sober. (1:23:50) - Common toxic traits for parents. (1:24:45) - Importance of breathwork & cold showers. (1:29:00) - Just F*cking Post It!
You're Using Artificial Intelligence WRONG...This Is How To Use AI Effectively In Your MARKETING STRATEGY - Elfried Samba, Butterfly 3ffect Co-Founder, ex-Gymshark | Branded Moments With Amelia Sordell
12 Jul 2024
00:06:02
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.
In this episode of Branded Moments, I reflect on my conversation with Elfried Samba - the ex Gymshark Head of Social who is now the CEO and Co-Founder of Butterfly 3ffect.
Elfried and I discussed so much in this podcast, but in this Moment, we're talking about how AI is evolving the way we operate in businesses, the fact we can now focus on hiring really passionate, skilled people into the best roles, and how far technology has progressed in a really, very short amount of time.
If you want to watch my full episode with Elfried, you can listen to it on all podcast platforms or watch the entire video on YouTube.
EP43: Artificial Intelligence Will STEAL Your Job And You Need To EMBRACE It, How To Hire The Right People For Your Business & The Rise Of Steven Bartlett's Social Chain - Oliver Yonchev, Co-Founder of Flight Story
10 Jul 2024
01:31:24
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand.
This week I am joined by Oliver Yonchev, the Co-Founder of Flight Story and ex-Managing Director of Social Chain.
In this episode, Oliver shares how brands can use AI to improve their marketing, the biggest mistakes entrepreneurs make when hiring, and the story of how Social Chain changed the marketing world forever.
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.
How I Became The YOUNGEST Ever Managing Director Of Porsche, Lamborghini, and BMW - Kevin Gaskell, Ex-Dragon's Den Investor & Great British Entrepreneur Of The Year Award Winner | Branded Moments with Amelia Sordell
05 Jul 2024
00:05:16
In this episode of Branded Moments, I reflect on my conversation with Kevin Gaskell - the youngest Managing Director of Porsche, Lamborghini, and BMW.
Kevin and I discuss the importance of hard work in achieving success. I've always believed this to be true, but Kevin's take on it has stuck with me ever since this conversation.
If you want to watch my full episode with Kevin, you can listen to it on all podcast platforms or watch the entire video on YouTube.
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.
EP42: Do Supplements Really Work?, Influencer Marketing Trends In 2024, & How To Use A Newsletter To Build Your Business - Dan Murray-Serter, Co-Founder of Heights & Host of The Secret Leaders Podcast
03 Jul 2024
01:41:23
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand.
This week I am joined by Dan Murray-Serter - co-founder of Heights and host of the UK's top business podcast, Secret Leaders.
In this episode, Dan shares how sleeping struggles eventually led to him starting Heights, the links between nutrition and mental well-being, and the best ways to optimise your life.
We also discuss influencer marketing trends in 2024 and even have a little chat on psychedelics.
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.
Timestamps: (00:00) - What should I post online? (04:59) - The link between your nutrition and your mental well-being. (18:25) - How to use a newsletter to build a successful business. (27:10) - Why Grace Beverly can sell anything and get away with it. (29:03) - How Dan grew his business during the pandemic. (36:50) - How to perfect your influencer marketing in 2024. (45:50) - Why you need to share your failures online. (01:02:25) - How to optimise your life. (01:12:05) - Do psychedelics work? (01:21:20) - How a personal brand can help grow your business. (01:37:52) - Just F*cking Post It!
How To Grow Your Business & The Challenges That Come With Entrepreneurship - Dan Thompson, International Wealth Manager To Global Business Leaders | Branded Moments With Amelia Sordell
28 Jun 2024
00:05:52
In this episode of Branded Moments, I reflect on my conversation with Dan Thompson - an international wealth manager with a business that advises top-level Directors and C-Suite Executives on how to invest their money and plan for their retirement.
Dan and I discuss the challenges that come with running small businesses and how to overcome impostor syndrome.
If you want to watch my full episode with Dan, you can listen to it on all podcast platforms or watch the entire video on YouTube.
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.
EP41: Why You Need To F*ck Being Humble In Your Life & How Important Is A Big Team In Building A Successful Business? - Stef Sword Williams, Founder Of F*ck Being Humble
26 Jun 2024
01:17:47
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand.
In this episode, Stef shares how her experiences early on in her career led to setting up F*ck Being Humble, why she chooses to remain as a one-woman business, and the best ways to grow your network.
We also discuss why Stef is choosing to write a second book and how it will follow on from F*ck Being Humble.
Stef is one of my favourite people and I love how funny and authentic she is, we really could have spoken for hours longer!
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.
Timestamps: (00:00) - What should I post online? (00:40) - Where did F*ck Being Humble come from? (14:15) - The impact a good boss can have on your career. (29:35) - Do you need a team to build a successful business? (38:50) - Can business goals be harmful to your growth? (44:19) - Why you need to be okay with being disliked as an entrepreneur. (58:55) - How can you build a strong network? (01:07:50) - Stef Sword Williams’ second book. (01:16:12) - Just F*cking Post It!
How To Travel The World With NO BUDGET & Why You Don't Need Investment To Grow Your Business - Ash Dykes, Explorer, Extreme Athlete & World Record Holder | Branded Moments With Amelia Sordell
21 Jun 2024
00:06:20
In this episode of Branded Moments, I reflect on my conversation with Ash Dykes - an explorer, extreme athlete, motivational speaker and 3x World First Record Holder.
Ash and I discuss how he went about planning his most incredible challenge attempt with an extremely limited budget, something that we drew comparisons to the world of business with.
If you want to watch my full episode with Ash, you can listen to it on all podcast platforms or watch the entire video on YouTube.
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.
The Manifestation Trick That All Success People Use, How To Manifest Your Dream Life & Why You Need To Go To Therapy - Katie Street, Founder of Street Agency | Branded Moments With Amelia Sordell
23 Aug 2024
00:07:59
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/
In this episode of Branded Moments, I reflect on my conversation with the Founder of Street Agency - Katie Street!
If you want to check out my full episode with Jordan, you can listen to it on all podcast platforms or watch the entire video on YouTube.
EP40: How Gymshark Grew To 20 Million Followers & Built The World's Biggest Fitness Community - Elfried Samba, CEO Of Butterfly 3ffect & Ex-Head Of Social At Gymshark
19 Jun 2024
01:32:31
This week I am looking back at a conversation I had with Elfried Samba - the CEO of Butterfly 3ffect, a leading social media agency focused on connecting brands to culture and delivering industry-leading marketing.
In this episode, Elfried shares how he revolutionised Gymshark's online presence, playing a pivotal role in growing its fitness community to 20 million within seven years.
Elfried also shares his thoughts on university, moving away from his work with Gymshark, building a legacy, the importance of personal branding, and more.
This episode was recorded over a year ago and since then Butterfly 3ffect has gone from strength to strength, working with Netflix, McDonalds, Cheesecake Factory, and more! I loved looking back at this conversation I had with Elfried and seeing how far he's come with what was a relatively new venture at the time.
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.
Should Influencers & Celebrities Engage In Social Media Activism? - Ayesha Perry-Iqbal, Influencer & Women's Rights Activist | Branded Moments With Amelia Sordell
14 Jun 2024
00:05:43
In this episode of Branded Moments, I reflect on my conversation with Ayesha Perry-Iqbal, a passionate speaker and women's rights advocate.
Ayesha and I discuss the importance of joining the right social media conversations and avoiding ones that are best left alone.
If you want to watch my full episode with Tova, you can listen to it on all podcast platforms or watch the entire video on YouTube.
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.
EP39: How to Grow Your Personal Brand in 2024, The Importance of Employer Branding & What is the Best Platform to Grow on Social Media? - Amelia Sordell & The Klowt Team
12 Jun 2024
01:27:13
This week I am joined by some of my awesome team at Klowt - Danielle Mimoni (Marketing Manager), Dan Shale (Copywriter) and Sophie Binns (Social Media Manager)!
In this episode, the team shares tips and tricks for growing a strong personal brand in 2024, the importance of employer branding, how controversy can be a strategic tool in your marketing, and more.
We also have a Q&A session at the end, where the team answer all your personal branding/social media/marketing questions. If you have a question you would like me or the team to answer in a future episode, then feel free to send me a message on social media.
And if you enjoyed this episode, please follow us and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.
(00:00) - What should I post online? (00:40) - Introducing the team (03:30) - Employee branding (13:55) - Who has the best personal brand? (32:00) - Stop being afraid of controversy (54:55) - Personal branding trends in 2024 (01:14:20) - Answering your personal branding and marketing questions (01:24:55) - Just F*cking Post It!
What Does Feminism Mean in 2024, with Tova Leigh - Activist, Performer & Comedian | Branded Moments With Amelia Sordell
07 Jun 2024
00:06:29
In this episode of Branded Moments, I reflect on my conversation with Tova Leigh - the employment lawyer turned social media influencer, activist and comedian.
Vicky and I discuss what Feminism really means, why people are misunderstanding the term, and how men can support the cause for women's equality.
If you want to watch my full episode with Tova, you can listen to it on all podcast platforms or watch the entire video on YouTube.
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.
In this episode, Jonny shares how he went from finding e-commerce success with an eBay store in his university bedroom to running Europe's largest personalised gifting company which produces up to 15,000 items a day!
We discuss the key to scaling a business effectively, common mistakes businesses make in e-commerce, growing a business during a recession, and so much more.
Having worked with Jonny for a long time, it was great to finally sit down and record his first-ever podcast episode!
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.
How I Secured Investment from Steven Bartlett on Dragon's Den, with Ben Gallagher Co-Founder of Luxe Collective Fashion | Branded Moments With Amelia Sordell
31 May 2024
00:06:47
In this episode of Branded Moments, I reflect on my conversation with Steven Bartlett's newest business partner - Ben Gallagher of Luxe Collective Fashion.
Ben shares how he used TikTok and Instagram to blow up his business and shares the exact social media strategy that can be used by any business in any industry.
Since we sat down to have this conversation, Luxe Collective Fashion has reached new heights, continuing to grow its online community and receiving investments from one of the most prominent entrepreneurs in the UK.
If you want to watch my full episode with Ben, you can listen to it on all podcast platforms or watch the entire video on YouTube.
EP37: How to Maintain a Work-Life Balance as a Mother & an Entrepreneur, Raising Investment for Your Business, and More with Sedge Beswick the Founder of SEEN Connects
29 May 2024
01:14:45
This week I am joined by Sedge Beswick - Advisor, Public Speaker, Mentor, and Founder of SEEN Connects.
In this episode, Sedge shares her journey with SEEN Connects and how she went from leading the first "social" teams at Red Bull and ASOS, to founding one of the first-ever influencer and social marketing agencies.
Sedge has been a friend of mine for a long time, we've worked together and grown together as people and entrepreneurs and I was so glad to finally have the chance to sit down and record a podcast episode.
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.
Timestamps
(00:00) - How to decide what to post online. (00:41) - Who is Sedge Beswick? (09:42) - Why I decided to start my own business. (19:25) - How to hire the perfect people for your business. (36:28) - How to have a work-life balance with children. (59:08) - Stepping away from your own business. (1:01:03) - Why your personal brand is crucial to building a successful business.(1:02:42) - How to deal with troll comments online. (1:07:32) - How to use LinkedIn to make money for your business. (1:11:17) = What is next for Sedge Beswick and SEEN Connects? (1:12:57) - Just F*cking Post It!
What Do You Need to Know Before Starting a Business, with Vicky Banham Founder of Antler Social | Branded Moments With Amelia Sordell
24 May 2024
00:08:11
In this episode of Branded Moments, I reflect on my conversation with Vicky Banham - the Founder of Antler Social, an award-winning creator, curator and champion of short-form TikTok content.
Vicky shares the lessons she learned before starting her own agency, the importance of seeking mentorship, and the power of having influence in a world where attention is currency.
We recorded this back in June 2022 and so it was amazing to look back on what Vicky had to say and I can't wait to have her on again!
If you want to watch my full episode with Vicky, you can listen to it on all podcast platforms or watch the entire video on YouTube.
EP36: How to Grow a Successful Business Whilst Looking After the Planet, with Charlie Jardine Founder of EO Charging
22 May 2024
00:48:59
This week I am joined by Charlie Jardine - the Founder of EO Charging, who power some of the world’s largest businesses and fleet operators.
In this episode, Charlie shares his reasons for starting EO Charging, the second stage of starting a business, work-life balance as an entrepreneur, and the importance of knowing what you bring to your own business.
I've been following Charlie for a while and it was great to finally sit down with him, hopefully, we can record another, longer episode in the future as there's loads more that I would love to discuss with him!
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.
Timestamps
(00:00) - Being an overnight success. (04:20) - Experiences in school. (13:03) - Leaving university and interning. (17:25) - Starting EO Charging. (24:30) - Stage 2 of starting a business. (27:30) - Why is this important to Charlie? (31:44) - Going with your gut feeling. (36:38) - You need to be aware of your weaknesses as a founder. (43:06) - Work-life balance as an entrepreneur. (47:08) - Lessons for future entrepreneurs.
How Gary Vaynerchuk Built His Personal Brand, with DRock - The Man Behind it All | Branded Moments With Amelia Sordell
17 May 2024
00:08:08
In this episode of Branded Moments, I look back at my conversation with DRock - the man behind the rise of Gary Vaynerchuk and his immense growth across social media.
DRock shares how the idea of filming Gary's entire day came about, the power of repurposing content, and how to take one piece of content and use it hundreds and thousands of times.
If you want to watch my full episode with D Rock, you can listen to it on all podcast platforms or watch the entire video on YouTube.
EP48: How To Grow On TikTok In 10 Days, What Is The Perfect Social Media Strategy & Does Success Scare People Away? - Vicky Owens, Founder of Socially Speaking Media
21 Aug 2024
01:39:34
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/
This week I am joined by Vicky Owens, the Founder of the award-winning social media agency - Socially Speaking Media.
In this episode, Vicky tells me more about her experiences with bullying in school, how that has helped her grow her business, how she deals with trolls online, and the mistakes that businesses make when developing their social media strategy.
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.
Timestamps: (00:00) - Behind the scenes. (01:55) - Quickfire questions. (17:25) - Vicky’s journey. (22:20) - How do you deal with trauma from childhood bullying? (27:58) - The mistakes companies make with their social media strategies. (41:32) - How do you deal with negativity? (56:18) - How do your relationships change when you become an entrepreneur? (1:03:05) - How to deal with a family who doesn’t support you. (1:13:25) - How do you find motivation? (1:19:55) - Why failure can be a good thing. (1:21:29) - How Vicky built her personal brand. (1:30:25) - Do nice guys win? (1:33:45) - Just F*cking Do It! (1:36:30) - 3 biggest tips to grow on TikTok.
EP35: Why Personal Branding is the Secret to Building a Company Brand
15 May 2024
01:00:43
This week I am on my own talking about all things personal branding, specifically why you as an employer need to encourage your team to build their personal brands.
In this episode, I delve into how personal branding can work hand-in-hand to accelerate your company's brand, optimising your marketing strategy, and the secret to batch-creating content.
There's also a little Q&A session at the end as well where I answer some of the most frequently asked questions I receive daily!
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.
Timestamps
(00:00) - In this episode... (03:50) - Why should your employees build their personal brands? (16:22) - How can personal and company branding work together? (34:51) - The company that has perfected personal branding (39:17) - How to build your team's personal brand and optimise your entire marketing strategy. (42:39) - How I create a week's worth of content in a single hour. (44:50) - Do your ideas need to be unique to build a personal brand? (46:25) - What is the best social media platform? (47:27) - What should you post on LinkedIn? (48:28) - What is my favourite platform? (49:34) - How to convince your CEO to build their personal brand? (50:45) - A step-by-step process on how to get your first speaking gig. (56:30) - How to deal with troll/hateful comments online. (57:52) - How long does it take to build a strong personal brand?
How Love Island Excelled my Career, with Social Media Influencer and Political Activist Sharon Gaffka | Branded Moments With Amelia Sordell
10 May 2024
00:07:47
In this episode of Branded Moments, I look back at my conversation with Sharon Gaffka - the social media influencer with over half a million followers, who went from being a Love Island contestant to political lobbyist and aspiring MP.
Sharon shares the importance of making mistakes in your career and how she strategically chose to appear on Love Island to push her message about violence against women and girls.
If you want to watch my full episode with Sharon, you can listen to it on all podcast platforms or watch the entire video on YouTube.
EP34: How to Perfect Your Influencer Collaboration Strategy, with Matt Ford CEO CoLab X (ex. Channel 4, UNILAD & BBC)
08 May 2024
01:47:00
This week I am joined by Matt Ford - the co-founder and CEO of CoLab X - who thrive on creating meaningful partnerships between brands and creators.
In this episode, Matt shared how he started his career at 35 years old, playing a crucial role in the monumental growth of UNILAD, revolutionising the TV industry with Channel 4 and the BBC, and what the future holds for branded content and influencer collaborations.
I loved being able to finally sit down with Matt and hear more about the amazing lessons he's learned from his incredible career, and beginning his journey as an entrepreneur.
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.
Timestamps
(00:00) - Who is Matt? (04:50) - How B2C businesses started using consumer research to target customers. (13:02) - The growth of UNILAD. (31:35) - Stop chasing pay rises and start stacking your skills. (39:52) - How Matt revolutionised the TV industry. (46:50) - How I knew I wanted to set up my own business. (58:13) - Why everything will eventually work out. (1:09:08) - The power of showing gratitude. (1:14:21) - The easiest way to find a work-life balance. (1:33:15) - The future of branded content and influencer collaborations. (1:43:30) - Just F*cking Post It!
Cancel Culture on Social Media, Diversity & Inclusion, and How I Deal with Hateful Comments Online with Daniel Murray, Founder of Marketing Millenials | Branded Moments With Amelia Sordell
03 May 2024
00:08:17
In this episode of Branded Moments, I look back at my conversation with Daniel Murray - Founder of The Marketing Millenials, a community with over a million followers and 100,000+ newsletter subscribers.
Daniel shares his thoughts on cancel culture on social media and how he deals with negative comments under his posts online, which have received millions of views across multiple platforms.
If you want to watch my full episode with Daniel, you can listen to it on all podcast platforms or watch the entire video on YouTube.
EP33: How to Create Great Content with Kathryn Strachan, CEO Copy House
01 May 2024
01:29:01
This week I am joined by Kathryn E. Strachan - the Founder and CEO of Copy House, a global, award-winning content marketing agency for fast-growing tech brands.
In this episode, Kathryn discussed her unorthodox journey into marketing from a degree in English Literature to working with some of the biggest tech companies in the world. She shares her reasoning for running an entirely remote organisation, how to hire the right people, the reality of being a solo founder, and so much more!
I loved being able to sit down with Kathryn to hear her story and I hope you find it as insightful as I did.
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.
Timestamps
(00:00) - Who is Kathryn? (04:48) - How do you hire effectively? (23:05) - The benefits of a hybrid working model. (26:05) - Managing culture in a remote agency. (35:07) - Life of a solo founder. (44:56) - Pressure and balancing motherhood. (48:23) - How did you become a storyteller? (52:15) - The best way a brand can deliver its message? (1:02:07) - How personal should you be with your personal brand? (1:06:55) - How Kathryn’s personal brand has grown her business. (1:09:15) - The power of networking. (1:21:45) - Kathryn’s journey of writing her book. (1:25:20) - Just F*cking Post It!
Female Empowerment is More Important Than Ever Before | Branded Moments With Amelia Sordell
26 Apr 2024
00:04:09
In this episode of Branded Moments, I look back at my conversation with Sophie Miller - the Director of Pretty Little Marketer, a community of over 300,000 marketers from across the world.
Sophie and I discuss the double standards that women face in the workplace and on social media, along with how the growth of platforms looking to support women entering male-dominated spaces, is already having a significant impact in helping these women succeed and inspires others to do the same.
If you want to watch my full episode with Sophie, you can listen to it on all podcast platforms or watch the entire video on YouTube.
EP32: How to get 250,000 Followers & Digital vs. In-Person and the Future of Brand Activations with Rachael Higgins, Because of Marketing.
24 Apr 2024
01:06:48
This week I am joined by Rachael Higgins - the Founder of Because Of Marketing, a marketing media brand focused on informing and inspiring individuals with the latest marketing campaigns worldwide.
In this episode, Rachael shares why she started Because Of Marketing in 2020, how she's managed to grow a community of over 250,000 people across social media, what the future of marketing looks like in 2024, the sudden rise of in-person brand activations, and so much more!
I've followed Rachael's amazing journey with Because Of Marketing for as long as I can remember and it was great to finally sit down with her and discover the story behind her business.
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.
Timestamps:
(00:00) - Where did Because Of Marketing come from? (06:05) - Why did Rachael start building her personal brand? (14:05) - Rachael’s childhood. (19:30) - How do you recover from trauma? (26:10) - Self-doubt and lacking confidence. (31:46) - Where did the interest in brand marketing come from? (37:28) - The rise of in-person brand activations. (45:25) - Life as a sole-founder. (51:35) - The number 1 thing that makes the biggest difference. (58:35) - Completing 75 Hard. (01:03:55) - Next steps for Because Of Marketing. (01:04:38) - Just F*cking Post It!
Why You Need to Prioritise Your Company's Mental Health & Wellbeing | Branded Moments With Amelia Sordell
19 Apr 2024
00:07:59
In this episode of Branded Moments, I look back at my conversation with Dominic McGregor - co-founder of Social Chain and former business partner to Steven Bartlett.
Dom shares the importance of looking after your own and your team's mental wellbeing and what he did to ensure that his team always felt that they could come to him for support, to help them perform their best.
If you want to check out my full episode with Dom, you can listen to it on all podcast platforms or watch the entire video on YouTube.
EP31: How I Went From Introvert to Becoming a Keynote Speaker - My Confidence Journey
17 Apr 2024
00:33:41
This week I am joined by...no one! I've been asked a few times to record another solo podcast episode and this one is all about confidence.
In this episode, I discuss my journey into becoming more confident, practical tips on how to increase your confidence, the power of manifestation, and more!
At the end of the episode my Producer, Ollie, even throws in a curve ball and asks me the question I always ask my guests - if I could post anything without getting any backlash, what would I post?...
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.
This is the link to the book I recommended in this episode, Atomic Habits by James Clear - I highly recommend reading it if you haven't already!
How I Accidentally Became the CEO of London's Best Gym - Gymbox | Branded Moments With Amelia Sordell
12 Apr 2024
00:08:50
In this episode of Branded Moments, I look back at my conversation with Marc Diaper - the PT-turned-CEO of London's best gym, Gymbox!
Marc discusses how he analyses his team to constantly maintain high performance and why you should be okay with letting employees go. He also shares how he was headhunted from his own business to join Gymbox and "stumbling" into the role of Chief Executive Officer.
If you want to watch my full episode with Marc, you can listen to it on all podcast platforms or watch the entire video on YouTube.
Celebrity Life Coach: This Is Why Successful People Are Unhappy & Here Is How I Fix Them - Jordan Barry-Bayliss, CEO & Founder of People Guru | Branded Moments With Amelia Sordell
16 Aug 2024
00:07:59
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/
In this episode of Branded Moments, I reflect on my conversation with Celebrity Life Coach - Jordan Barry-Bayliss!
If you want to check out my full episode with Jordan, you can listen to it on all podcast platforms or watch the entire video on YouTube.
EP30: Why Everyone Should Attend Mental Health Therapy & Sexism in Business, with Katie Street
10 Apr 2024
01:29:28
This week I am joined by Katie Street - the Founder of Street Agency, who are on a mission to revolutionise B2B marketing.
In this episode, we discuss the importance of therapy and the impacts of childhood trauma, the power of manifestation in business, how we can tackle sexism in the workplace, and how Katie turned her life around when she lost everything in a single moment.
Katie is someone I find so inspiring and so I knew she would be the perfect guest for Branded!
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful.
How I Built An Ice Cream Empire | Branded Moments With Amelia Sordell
05 Apr 2024
00:07:34
In this episode of Branded Moments, I look back at my conversation with Henry Milroy - the Founder of Pan-n-Ice, one of the UK's fastest-growing start-ups!
Henry shares how a journey to Thailand, during his second year of university, changed his entire life and led to him dropping out and going all-in on his rolled ice cream brand.
If you want to watch my full episode with Henry, you can listen to it on all podcast platforms or watch the entire video on YouTube.
EP29: Why People Who Have Everything are Unhappy, with Life Coach Jordan Barry-Bayliss
03 Apr 2024
01:26:47
This week I am joined by my good friend Jordan Barry-Bayliss - an internationally renowned HR and Culture Guru and founder of The Human Revolution.
In this episode, we discuss why humans stay in sh*t relationships, how to define who you are what you want out of life, the pressure of maintaining success, and Jordan's mission to make the world of work better for everyone.
My conversations with Jordan before the podcast were always amazing and hilarious so I knew it would be worth sitting down with him and recording an episode.
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful.
I Vlogged Every Day for 400 Days, with Harry Hugo | Branded Moments With Amelia Sordell
29 Mar 2024
00:07:05
In this episode of Branded Moments, I look back at my conversation with Harry Hugo - the Co-Founder of Goat Agency, a global, award-winning social media and influencer marketing agency.
Harry shares why he and his co-founders decided to start filming their employees every week, the importance of trusting your team and giving editorial freedom to the video editors, and the benefits that have come with creating a weekly vlog which now has over 400 episodes!
If you want to watch my full episode with Harry, you can listen to it on all podcast platforms or watch the entire video on YouTube.
How I Convince Celebrities and Premier League Footballers to Work with Me, with Zac Des | Branded Moments With Amelia Sordell
22 Mar 2024
00:06:40
In this episode of Branded Moments, I look back at my conversation with the Founder of Dreamweaver Group - a luxury creative marketing firm, specifically for high-end brands and individuals.
Zac shares how being real and authentic helped him land Tyrone Mings (Aston Villa player and England international) as a client, along with what it's like working with celebrities like Tinie Tempah, Ainsley Harriott, and more!
Zac and I also discuss our "light-bulb moments" and how they completely changed our lives as entrepreneurs.
If you want to watch my full episode with Zac, you can listen to it on all podcast platforms or watch the entire video on YouTube.
The Reality Behind Being a Female Founder, with Hannah Holland | Branded Moments With Amelia Sordell
19 Mar 2024
00:06:48
In the first episode of Branded Moments, I look back at my conversation with the Founder of HLD - a London-based entertainment agency representing diverse leaders in digital, broadcast and podcast talent.
Hannah shares her experiences as a young female Founder in a male-dominated space, responding to people copying her business ideas, and how dropping out of university ended up being one of the best decisions she has ever made.
Hannah and I also talk about the demonisation of "hustle culture" and how people have forgotten the value of hard work, especially when trying to grow a successful business.
If you want to watch my full episode with Hannah, you can listen to it on all podcast platforms or watch the entire video on YouTube.
EP28: Conscious Capitalism: How To Care About The Planet and Still Make Money, with Jaz Rabadia MBE
13 Mar 2024
01:07:21
This week I am joined by Jaz Rabadia MBE - the Global Head of Responsible Business & Sustainability at JustEat, and NED at 4imprint, a FTSE 250 listed company.
In this episode, we discuss the struggles that young people face at work, the easiest way we can all look after the planet, how motherhood has helped Jaz in her career, and so much more.
I loved being able to finally sit down with Jaz and discuss an array of topics!
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful.
EP27: Turning 1 Million Followers into A Multi-Million Pound Fashion Brand with Sarah Ashcroft
13 Mar 2024
01:05:59
This week I am joined by Sarah Ashcroft - the Founder of multi-million pound clothing brand, SLA The Label.
In this episode, Sarah shares how she was one of the earliest influencers, growing SLA into one of the biggest clothing brands in the world, how social media has glamourised entrepreneurship, and so much more.
I loved sitting down with Sarah and related to so much of what she was saying and her journey with her personal brand.
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful.
EP26: How To Grow a Billion Dollar Brand with Marketing Director, Oana Leonte
13 Mar 2024
01:01:01
This week I am joined by Oana Leonte - the Marketing Director at PUMA and host of The Unmtchd podcast.
In this episode, we discuss the outdated school system, the importance of authentic networking, what brands get wrong with their marketing, and so much more.
I have been wanting to speak to Oana for the longest time and could not wait for her to come down to our office in London!
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful.
EP25: From University Dropout to Manager of the Sidemen, with Jordan Schwarzenberger
07 Aug 2023
01:39:33
This week I am joined by Jordan Schwarzenberger - the Co-Founder of Arcade Media and manager of the Sidemen.
In this episode, we discuss why Jordan dropped out of university, how he was earning a 6-figure salary at 20 years old, hiring the right people, the stratospheric rise of the Sidemen, and so much more.
I have been following Jordan for the longest time and it was definitely worth the wait to finally meet him!
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful.
EP47: How I Grew A Multi-Million Pound Fashion Business, The Key To Building A Sustainable Business That Can Run Without You, & Are Influencers Losing Influence? - Lucy Aylen, Founder of Never Fully Dressed
14 Aug 2024
01:38:43
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/
This week I am joined by Lucy Aylen - the Founder of Never Fully Dressed, a multi-million fashion brand founded in on-pound 2009.
Lucy and I discuss all things business, why she started Never Fully Dressed, how her experiences working at a local market as a child has helped her grow a business empire, the rise of the non-influencer, and so much more.
As I say throughout this episode, I have been a big admirer of Lucy and a huge fan of Never Fully Dressed, so it was amazing to get to sit down and record an episode together!
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.
Timestamps: (00:00) - Behind The Scenes (01:15) - Quick-fire Questions (16:50) - Why I started Never Fully Dressed (23:15) - Are social media influencers still relevant? (33:40) - The pro's and con's of social media. (41:40) - How to find balance as a high-performer. (48:10) - Should you let your children use social media? (56:40) - How do you build a sustainable business? (01:00:10) - How to manage your relationships as an adult. (01:04:49) - Why are young people struggling in 2024? (01:09:02) - Why environmental sustainability is the future of businesses. (01:18:10) - How religion has shaped my values as an entrepreneur. (01:21:00) - The link between fashion and mental health. (01:32:30) - The future for Lucy Aylen and Never Fully Dressed.
EP24: Why 2023 Has Been The Hardest Year of My Life...
10 Jul 2023
00:30:05
After over a year since my last solo podcast episode, I finally had the chance to sit down and share what has changed over the last 12 months, and specifically how 2023 has been the hardest year of my life.
This episode sort of felt like a therapy session, I delved deep into my personal struggles with growing the business along with sharing how I overcame these struggles, experiences with anxiety, work-life balance, and why I decided to rebrand both myself and my business, Klowt.
I really enjoyed being able to talk to you and I hope you found this episode useful, regardless of whether you're an entrepreneur growing a business, or someone who's just struggling at the moment.
Make sure you give us a follow and share the episode with someone who might also find it useful, don't forget to subscribe to our monthly newsletter, and I'll see you next week on Branded by Amelia Sordell.
EP23: COVID Businesses & What They Didn't Teach You at School with Gaby Mendes
26 Jun 2023
01:10:11
This week I am joined by Gaby Mendes - the Founder of Talk Twenties, a platform that helps 20-something year olds and graduates figure out adult life.
In this episode, we discuss our different experiences in growing a business during COVID, the need for an overhaul of the education system and why Gaby chose to create a platform for 20-something year olds.
I really enjoyed being able to finally chat with Gaby, especially about the launch of TwentiesFest!
If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful.
EP22: Dealing with Self Doubt as an Entrepreneur, "Toxic" Workplaces, and Fearing Hard Work with Dan Thompson
19 Jun 2023
01:28:21
My guest this week is Dan Thompson - the Managing Director of Sovereign Wealth Midlands, which works in private client and corporate wealth management for clients internationally.
In this episode, Dan shares how he went to Nottingham University to play football but left with a Masters in Business, the importance of taking responsibility in a "toxic" workplace, focussing on providing a truly bespoke and personalised Wealth Management service, and more!
Sitting down with Dan and hearing about his thoughts on leadership and scaling a business was amazing.
If you enjoyed this episode, please give us a follow and share it with someone who might find it useful.
EP21: From Serving in Afghanistan to Coaching Olympic Medallists with Erik Bertrand Larssen
05 Jun 2023
01:49:18
Norway native Erik Bertrand Larssen is an author, coach, entrepreneur and former paratrooper who served in Bosnia, Kosovo, Macedonia, and Afghanistan.
As a critically acclaimed performance consultant, he has helped catapult the success of countless high-achievers, including Microsoft, Boston Consulting Group, and Statoil ASA executives, along with Olympic medallist Martin Johnsrud Sundby and ex-professional golfer Suzann Pettersen.
In 2016, he used his military experiences as inspiration for his book 'Hell Week', an accessible guide to making the critical changes necessary for long-term professional and personal success and overall lifestyle improvements.
I had the best time going out to Norway to film this with Erik and I hope you enjoy hearing about the amazing life he has lived.