Explore every episode of the podcast Boutique Chat
| Title | Pub. Date | Duration | |
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| Five Minute Friday (Couch Conversations): Why Most Boutique Owners Never Finish What They Start | 10 Apr 2026 | 00:05:40 | |
If you've ever felt overwhelmed by too many ideas, struggled to stay focused, or wondered why your business isn't growing as fast as it should… this conversation is for you. Ashley Alderson and Sara Burks dive into the reality of being a visionary entrepreneur, why not every idea is meant for right now, and how understanding your role (and building the right support around you) can completely change your business. You'll learn:
____________________________ Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | |||
| #806: The Messy Middle of Building a Business | 07 Apr 2026 | 00:22:42 | |
Sponsored by Color Guru _____________________ What does it actually look like to grow a boutique from nothing… into multiple thriving businesses? Ashley sits down with Alyssa Wagler, owner of Top Notch Boutique, who built her business from the ground up—beginning in a mini barn and growing into storefronts, wholesale, and custom manufacturing. But growth didn't come with a clear plan… and it definitely didn't come easy. This is the real, unfiltered conversation about what happens when your business starts working—and you're forced to figure out how to scale it in real time. You'll learn:
Alyssa Wagler & Top Notch Boutique: Website: shoptopnotchboutique.com ____________________________ Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | |||
| Five Minute Friday: 5 Biggest Misconceptions About Being a Boutique Owner | 06 Mar 2026 | 00:11:11 | |
In this Five Minute Friday, Ashley Alderson breaks down the FIVE BIGGEST MISCONCEPTIONS about owning a boutique—the myths that often surprise new business owners once they're actually in the trenches of running a retail business. While starting a boutique has never been easier, building a profitable and sustainable one requires far more than great products and a beautiful Instagram feed. Ashley shares the realities behind inventory management, customer support, time commitment, profitability, and what it really takes to succeed in the retail industry. If you're currently running a boutique or thinking about starting one, this episode will help you reset expectations and focus on the strategies that truly drive success. ____________________________ Message me on Instagram Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | |||
| Five Minute Friday: The Real Reason You're Drowning in Inventory | 07 Mar 2025 | 00:07:54 | |
Struggling with excess inventory that just won't move? You're not alone. In today's episode, we're diving into one of the most common challenges retailers face: what to do with all that unsold inventory—and, more importantly, how to stop it from happening again. Here's the truth: it's not always about running another sale or marking things down (though we'll cover that too). Often, the biggest problem with excess inventory starts long before the markdowns... and it's all about how much attention and strategy you're giving each piece. In this episode, we cover:
Log into your Boutique Hub dashboard to check your analytics, scorecard, and get actionable insights to boost your visibility and traffic. Not a Member? Join Here: https://tbhub.co/podcastjoin | |||
| #703: Live from Dallas Market Center: Retail, Relationships & Reinvention | 04 Mar 2025 | 00:33:37 | |
What does it take to build a thriving business while staying true to family values and legacy? In today's episode, live from the Dallas Market Center, I'm joined by Marty and Claudia Leon as they take us through the rich history of the building and their own business evolution. As a family deeply rooted in both the industry and the space, their insights are not only valuable but truly inspiring. Listen in as they open up about the dynamics of working as a family, finding the right balance and setting boundaries, and mastering successful, consistent marketing strategies. Resources:
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| Five Minute Friday: Retail Design 101: How to Create an Experience That Sells | 28 Feb 2025 | 00:09:21 | |
Feeling like your boutique is falling behind the competition? You're not alone. In this episode, JR Visual Design dives into one of the biggest fears boutique owners face: new stores popping up with on-trend designs, functional layouts, and an experience that draws in customers. If you've ever worried that your boutique looks outdated or lacks the flow and aesthetic that keep shoppers coming back, this episode is for you. They're breaking down the key elements of great store design and how to elevate your boutique to create a space that stands out. Whether you're considering a small refresh or a complete renovation, these strategies will help you stop the comparison game and start building a boutique that feels fresh, unique, and perfectly aligned with your brand. What You'll Learn in This Episode:
If you enjoyed this episode, don't forget to subscribe, rate, and review. | |||
| #702: Turning Followers into Fans: The Business of Influence with Marc D'Amelio | 25 Feb 2025 | 00:37:51 | |
Do you have enough of a following to bring in business? Knowing how to leverage your following (regardless of size) can be key to a thriving business. Before TikTok, TV, and fame, Marc D'Amelio has been killing it in the apparel and footwear industry. He joins the show today to share some of his best business and sales tips, as well as insights that have helped him and his projects succeed. Resources:
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| Five Minute Friday: How to Motivate & Retain Your Team with Max Retail | 21 Feb 2025 | 00:06:03 | |
Struggling to find and keep great employees? You're not alone. In this episode, we're diving into the biggest challenges boutique owners face when it comes to hiring, motivating, and retaining staff. We'll break down the two types of employees you have—rocks and rock stars—and how to create a balanced team that thrives. Melodie van der Baan, co-founder and CEO of Max Retail, shares her proven strategies for understanding employee strengths, rewarding loyalty, and fostering growth within your boutique team. Whether you have employees who love selling, organizing inventory, or dream of climbing the fashion industry ladder, this episode will help you structure your team for long-term success. What You'll Learn in This Episode:
Action Steps:
Resources & Links:
If you enjoyed this episode, don't forget to subscribe, rate, and review. Share this with a fellow boutique owner who needs some team motivation. | |||
| #701: The State of Boutique Retail: What's Working, What's Not & What's Next | 18 Feb 2025 | 00:32:22 | |
Struggling to get your brand noticed in a crowded market? Organic reach is harder than ever, and it's impacting your business more than you might realize. In this episode, I'll break down the latest industry shifts and share actionable strategies to help you show up more intentionally and consistently in your marketing. Tune in to discover five key trends you need to know as you plan for your next business year. Resources:
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| Five Minute Friday: Building a Dream Team: Hiring, Training, and Empowering Staff for Your Boutique | 31 Jan 2025 | 00:07:04 | |
We have a special host for today's Five Minute Friday episode! Melodie van der Baan, Co-founder and CEO at Max Retail (and Boutique Hub partner), joins us to share key insight into hiring and training staff. Whether you have one employee or 100, Melodie's tips will help at the beginning of your boutique journey and as you scale up. Resources:
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| #644: Money Matters: Financial Basics Every Small Business Owner Should Know | 28 Jan 2025 | 00:36:28 | |
Transforming your financial future isn't as hard as it may seem. My guest today is Hilary Hoff, a seasoned financial advisor with a rich background in corporate finance, and she joins the show today to discuss the six pillars of financial planning. She breaks them all down in practical, actionable ways that will help you take control of your finances. Resources: Hillary Hoff: Website | Facebook | Schedule a Consult Call Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | |||
| Five Minute Friday: How to Maximize Your 2025 Boutique Boss Planner | 24 Jan 2025 | 00:09:01 | |
Today, I'm going to help you jump-start your year with your planner. Whether you're using the Boutique Boss Planner we created specifically for small business owners or a different one, this episode is all about maximizing your prep to not just create a plan—but to plan smarter. Resources:
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| #643: From Affordable to Unforgettable: The Power of Experience-Based Sales | 21 Jan 2025 | 00:31:30 | |
How you make people feel about what they buy from you—and how they buy it—is a huge part of what makes a boutique successful. In this special episode featuring Ashley Donnell of The Babe Standard, we'll be chatting about the value of selling experiences. Ashley has been particularly successful in this area, so don't miss hearing her valuable tips! Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique/ Resources: The Babe Standard: Website | Instagram Ashley Donnell: Instagram Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | |||
| #801: The 2026 Retail Reset: Retail Is Changing. Are You? | 03 Mar 2026 | 00:28:43 | |
We are officially back! Season 8 kicks off with a powerful conversation about the 2026 Retail Summit and why this next season of retail will require new tools, new strategies, and a new level of connection. Ashley Alderson and Samantha Conner pull back the curtain on what's coming August 16–17 in Dallas… and why being in the room matters more than ever. This isn't just another conference. It's two packed days of hands-on training, retail strategy, vendor connection, immersive learning, and real community — all happening at a brand-new luxury location. And yes… there are some major reveals inside this episode. You'll learn:
Make sure to save the date 👇
____________________________ Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | |||
| Five Minute Friday: The Vision Board Effect: How to Design Your Dream Life | 17 Jan 2025 | 00:08:33 | |
Are you ready to design your future? As we step into 2025, now is the perfect time to reflect on who you want to be and what you want your life to look like. So, in this Five Minute Friday episode, we explore the power of vision boards—why they work, how they help you stay focused, and how to use them to turn your dreams into reality. Tune in to discover how a vision board can be the first step in creating the life you truly desire. Resources: | |||
| #642: Six Layers to Retail Success: Build a Business That Lasts | 14 Jan 2025 | 00:09:30 | |
Are you struggling to identify what's working (and what's not) in your business? If you are looking for clarity on where to focus in order to scale effectively, this episode is exactly what you need! I'll be breaking down the six key layers to success in retail, providing you with actionable strategies for building a strong, resilient, and sustainable business that can thrive in the long term. Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique/ Resources: Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | |||
| Five Minute Friday: 10 Resolutions to Revolutionize Your Retail Game in 2025 | 10 Jan 2025 | 00:08:39 | |
It's that time of the year: the time for New Year's resolutions. So today, I'm sharing my top 10 resolutions for retailers in 2025. Listen in to hear my real—and direct—take on what goals we should all aim for in the coming year. Resources: | |||
| #641: Holiday Retail Wrap-Up: What Worked, What Didn't, and How to Plan for 2025 | 07 Jan 2025 | 00:10:41 | |
It's time to unpack what worked and what didn't this past holiday retail season—and figure out how to put that information to great use now, while it's fresh. After talking to hundreds of retailers over the last few weeks and analyzing their successes and what they would be doing differently this next year, I have some valuable information to share with you! Listen in to hear how to start planning for the next seasons, what to focus on, what changed, and more. Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique/ Resources: Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | |||
| Five Minute Friday: Best Year Yet: Retail Success Strategies for 2025 | 03 Jan 2025 | 00:06:04 | |
Ready to crush 2025? In today's Five Minute Friday, I'm giving you an exclusive peek into how to set your year up for success, as well as how we've seen hundreds of retailers do the same year after year through our Best Year Yet Challenge. This challenge is an opportunity to come together with others in the industry to connect, share what's working, and set yourself up for a winning year. And it's completely free! So tune in to learn how to make 2025 your best year yet. Resources: | |||
| #640: Boutique State of the Union: Lessons from 2024 and Strategies for 2025 | 31 Dec 2024 | 00:38:13 | |
Are you ready to reflect on the lessons of 2024 and prepare for an incredible 2025? In today's episode, I'm excited to bring you a year-end wrap-up filled with insights, strategies, and actionable tips to set your business up for success in the year ahead. Listen as I dive into the highs and lows of 2024, including the impact of election-year consumer behavior, the rise of the boutique creator economy, and how lean strategies helped businesses thrive despite challenges. We'll also look forward to 2025 and explore how to test new ideas, embrace the numbers, and focus on building community and trust. This episode is packed with inspiration and tools to help you start the new year with clarity and confidence. Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique/ Resources:
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| Five Minute Friday: Turning Emails into 24/7 Sales Machines: 5 Must-Know Strategies for Boutique Owners | 27 Dec 2024 | 00:07:54 | |
Today we have a special guest hosting Five Minute Friday! Lou Mintzer from Grid & Pixel is here to share how email marketing can supercharge your business. He's breaking down simple yet powerful strategies to turn your emails into a 24/7 sales machine. Tune in to discover what you can do to generate constant sales—without being tied to your desk. Resources: | |||
| #639: End-of-Year Retail Reset: A Guide to Reflect, Plan, and Thrive | 24 Dec 2024 | 00:34:47 | |
It's time to set yourself up for success in 2025! As we reflect on this past year and all of its ups and downs, it's important to think about what we need to work on to improve in the coming year. So, in this episode, I'm sharing five must-do things that you need to focus on and four key metrics I recommend keeping close track of as we move into the new year. Resources:
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| Five Minute Friday: Stock Photos are Killing Your Brand | 20 Dec 2024 | 00:07:06 | |
"Why is my business not working?" Many times when I'm asked struggle questions like this, I investigate to try to help—and I find a website filled with stock photos. So I'm here to tell you: stock photos are killing your brand. They make you look like everyone else, so there is no way to differentiate your brand. So what should you do instead? Listen in to today's Five Minute Friday to find out! Resources: | |||
| #638: Building Community, Balancing Chaos, and Embracing the Entrepreneurial Journey | 17 Dec 2024 | 00:36:28 | |
If you battle with ADD or ADHD and are looking for tips and resources to thrive through it, this episode is for you! Today we are joined by Danielle Resseguie, owner of Ruby Joy Boutique, to discuss the challenges and solutions she has found in her entrepreneurial journey as she battles ADD. Don't miss this incredible conversation on dealing with the demands of business growth, how to set yourself up for success, the value of processes, and more. Resources:
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| Five Minute Friday: The 13 Strategies Boutique Owners Need for 2026 | 23 Jan 2026 | 00:23:01 | |
As we wrap up Season 7 of the Boutique Chat Podcast, I wanted to pause—right where you're listening—and take an honest look at where the retail industry stands today and where it's headed next. Based on 1,000's of conversations with boutique owners over the past year, this episode breaks down 13 key focus areas that are truly working right now and will matter most in 2026. These aren't trends for trends' sake—these are strategic shifts, mindset changes, and operational priorities that will help you grow with clarity, confidence, and profitability. We'll talk about how consumer behavior shifted in 2025, why trust and community matter more than ever, how to use AI without losing your voice, and what successful retailers are doing differently as we move into the next season. Industry Reset: Where Retail Stands Now
____________________________ Message me on Instagram - Which of the 13 stood out most? - What you loved (or didn't) in Season 7 - Who you want to hear from in Season 8 Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | |||
| Five Minute Friday: Trademarking Your Business | 13 Dec 2024 | 00:08:14 | |
Have you trademarked your business yet? This should be one of the very first things you do if you want to build a business to last. But before you do, in today's Five Minute Friday, I'm sharing a couple of quick things you should do when trademarking your business. Listen in to learn how to make sure you are being smart when protecting your business. Resources: | |||
| #637: Revolutionizing Sales: What Inside Sales Can Do for Your Business | 10 Dec 2024 | 00:30:47 | |
What do you think of when you hear the word "sales"? If you're one of the many people who think it's all about pushy tactics and empty pitches, think again. In this episode, I'm joined by Dawn Grooters, founder of Broken Vessel Sales Solutions, who's here to break down how inside sales can help you recapture lost dollars and transform your sales strategy—without the stigma that often gets associated with selling. Resources:
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| Five Minute Friday: Reshoot Restyle Repost | 06 Dec 2024 | 00:07:24 | |
What do you do when you find yourself looking at a ton of unsold inventory? Be honest—do you fall into the common trap of buying more stuff and telling yourself that the new items will sell better? If so, you're not alone. But you are stopping yourself from taking the time to figure out why the original inventory didn't sell, which is a very important step for running a leaner, more profitable business. So for today's Five Minute Friday, I'm sharing simple steps to help you get off the hamster wheel of compulsively buying and start taking control of your inventory. Resources: | |||
| #636: From Burnout to CEO: Building a Business with Purpose and Balance | 03 Dec 2024 | 00:37:49 | |
Struggling to get the high-level support your small business needs? You're not alone. Many small business owners struggle with this same thing, often piecing together information and hustling through challenges on their own. Enter Racheal Cook, Founder & CEO of the CEO Collective, who's dedicated to changing that. In this episode, Racheal shares her mission to empower CEOs and small business owners with the tools and strategies they need to thrive. Resources:
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| Five Minute Friday: Holiday Retail Tip: Promotions vs Sales | 29 Nov 2024 | 00:07:03 | |
Today's topic is one I'm hoping will save you a lot of stress this holiday season! Too often, I see retailers hustle, hustle, hustle during this time of year, but they're chasing the wrong goal—and missing out on precious holiday moments with their loved ones for nothing. So in this episode, I'm breaking down why you should not be aiming to sell more than you did last year, and what you should be aiming for instead. I also cover how to think about promotions vs sales so you can use both to make sure you're coming out ahead this holiday season. Resources: | |||
| #635: Mastering Storytelling to Build a Memorable Brand | 26 Nov 2024 | 00:41:48 | |
Should you work with influencers? What's it like to work with influencers? Why don't influencers support small businesses? Or do they? Flourish in Frills owner Geordian Abel has the answers to these common questions and more, and she joins us today to shed light on how to leverage influence in your own business. Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique Resources:
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| Five Minute Friday: Pink Friday: Support Small First | 22 Nov 2024 | 00:06:25 | |
It's Pink Friday! This is the day when we see small business owners of all types coming together to collaborate and encourage the mission of shopping small first. And what better way to celebrate small businesses than breaking down how to calculate a very important number for every small business? I'm talking about your local economic impact. Listen in to learn how to figure out this number for your business, as well as how to use it to spread the word. Resources: | |||
| #634: The Impact of Shopping Small First | 19 Nov 2024 | 00:11:47 | |
Have you been gearing up for Pink Friday? Or are you new to Pink Friday and want in on the fun? In this episode, I'll be breaking down what Pink Friday is all about and giving you my best advice on how to get your business prepped for its best week all year. Listen in to get informed, get tuned into the community, and get excited! Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique Resources:
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| Five Minute Friday: Holiday Retail Tip: USPS Shipping Cutoff | 15 Nov 2024 | 00:04:33 | |
I'm back with another quick tip for holiday promotions! Today's is all about the shipping cutoff date for the USPS this holiday season, which is one of the very first dates you should mark down in your marketing calendar. As you're planning out promotions, events, social media, etc., there is a huge opportunity for you to capitalize on this date. How? Listen in to find out! Resources: | |||
| #633: Designing with Purpose: Crafting Products that Spark Joy and Connection | 12 Nov 2024 | 00:38:08 | |
Today I am joined by Taylor Elliott, a shining light of positive energy and the woman behind the colorful, cheerful, and fabulous products on Taylor Elliot Designs. She's here today to give us a glimpse into her life, her business, and how she creates products that spark joy and connection. Listen in to learn how Taylor made her way into the product design space, how her designs and products changed (or stayed the same) over time, and more. Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique Resources:
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| #747: Blending Home, Gift, Apparel, and Events into One Profitable Business | 20 Jan 2026 | 00:42:54 | |
What if the fastest way to grow your boutique… isn't more products, but a better experience? In this episode, Ashley sits down with Hannah Carlson of Mulberry Market Co. Hannah shares her story of how she went from selling jam at a veggie stand on her parents' farm to building a booming, curated retail brand—then she moved across the country and essentially started over. We get into the real play-by-play: switching systems, barcoding, syncing Shopify + Lightspeed, adding apparel, leaning into local makers, and building a workshop/event machine that brings new customers through the door (and actually converts them). You'll learn:
Hannah Carlson & Mulberry Market Co. Website: mulberrymarketco.com Facebook: @mulberrymarketco
____________________________ Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | |||
| Five Minute Friday: Holiday Retail Tip: Make It Easy | 08 Nov 2024 | 00:04:55 | |
What are you doing to make your customers' lives easier? This is an important question any time of year, but especially during the holiday season—aka customer acquisition season. Everybody is buying during this time, so listen in to hear a quick, simple tip that will make it as easy and convenient as possible for people to buy from you. Resources: | |||
| #632: Staying In Your Lane: Building a Business Without Debt | 05 Nov 2024 | 00:34:19 | |
Sometimes we get sucked into thinking bigger is always better and assume that it takes massive amounts of debt to start a successful business—but that's not necessarily the case. Mary Hill of H2G Boutique joins the show today to talk about how she has built her business without using debt. You will hear how she uses cash, how she does inventory, why she pays herself first, and her long-term strategy for growth. Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique Resources:
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| Five Minute Friday: The Power of Your Company Scorecard | 01 Nov 2024 | 00:06:21 | |
Today's topic has made such an impact on how I run my own business, as well as how I coach others to run theirs. What are we talking about? Your company scorecard! Listen in to learn how to implement this simple little strategy, how it can improve your business, and more. Resources: | |||
| #631: The Power of the Pivot: Navigating Big Shifts in Business | 29 Oct 2024 | 00:43:36 | |
Recognizing when it's time to make a shift in your business is key when it comes to building a long-lasting and successful career, and my guest today is a testament to that. Lori Harder has built incredible things, overcome the odds, and shown how to pivot and reinvent your personal brand and business in an effective way. In this episode, she shares from her own experiences and difficult leadership moments that have allowed her to pivot successfully. Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique Resources: | |||
| Five Minute Friday: Negotiating Your Lease: The 3 Essentials Every Retailer Must Know | 25 Oct 2024 | 00:09:37 | |
This episode is the first of a new style of Five Minute Fridays! At The Boutique Hub, we're surrounded by incredible industry experts, and in the spirit of community over competition, I want to start introducing their voices to you. So, every few weeks, some of these experts will be putting together their own Five Minute Friday episodes to share actionable tips that you can implement right away. Resources: | |||
| #630: From Burnout to Breakthrough: Getting Back to Basics in Retail | 22 Oct 2024 | 00:29:34 | |
Change is inevitable in life, which is why it's so important that we master the art of learning, growing, and evolving appropriately with each shift. My guest today is Kary Jackson, who has done just that. I have had the privilege of seeing how Kary's business keeps evolving over time, and it's impossible not to admire her tenacity as she has grown and kept going through it all. Listen in as she opens up about dealing with personal life events while keeping her business going, transitioning from having a business partner to working solo again, and more. Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique Resources: Kary Jackson: Website | Instagram | Facebook Join The Boutique Hub Community Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | |||
| Five Minute Friday: Celebrating 2.5 Million Downloads: A Special Giveaway & Top 10 Episodes | 18 Oct 2024 | 00:09:42 | |
In this very special Five Minute Friday episode, we have some celebrating to do! We have hit the crazy milestone of 2.5 million downloads, and it's all thanks to you, the listeners. I can't express how much I appreciate you for showing up for this podcast, but as a way to say thank you, I'm doing a giveaway for all kinds of goodies. Tune in to hear how to enter and to learn which episodes made our top 10 list! Resources: Join The Boutique Hub Community
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| #629: Beyond the Boutique: The Business of Fashion | 15 Oct 2024 | 00:33:55 | |
Are you curious about how to rise through the ranks in the fashion industry? In today's episode, I'm thrilled to have a conversation with Kelly Helfman, MAGIC. Kelly's journey from customer service to overseeing one of the largest fashion trade shows in the world is nothing short of inspirational. Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique/
Resources: Learn more about MAGIC: https://www.magicfashionevents.com/en/index.html Kelly Helfman: Instagram | Website Join The Boutique Hub Community Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | |||
| #628: A Heart for Retail: Supporting Stores in Times of Crisis | 08 Oct 2024 | 00:28:25 | |
What does it take for local retailers to thrive after facing disasters and challenges? In this episode, Patrick Keiser, Executive Director of Heart on Main Street, shares how he founded the organization in 2022 to provide tools and resources to help Main Street retailers succeed within their communities. Patrick explains the pivotal role that retailers play in rebuilding hope after a disaster and how his mission has evolved since its inception. Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique/ Resources: Patrick Keiser: Website | Instagram Join The Boutique Hub Community Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | |||
| #627: The Power of Persistence: Navigating Failure and Finding Your Niche | 01 Oct 2024 | 00:34:56 | |
What happens when your business fails, and you lose everything? Kelly Shiley, CEO of Mary Square, joins the show to share her raw and inspiring journey from launching her business in the kitchen with a baby by her side to losing her home after a business deal fell through. Learn how she bounced back from early failures, the importance of believing in yourself, and how to persist when everything seems to be falling apart. Kelly shares insights on finding traction, understanding market gaps, and why failure is often the first step to success. Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique/ Resources: Kelly Shiley: Website | Instagram | Facebook | Wholesale The Ideal Team Player by Patrick M. Lencioni Join The Boutique Hub Community Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | |||
| Five Minute Friday: You Can't Build a Business While Running on Empty | 16 Jan 2026 | 00:04:25 | |
Burnout is one of the most common struggles for boutique owners, retailers, and small business owners—and it's rarely caused by laziness or lack of passion. More often, it comes from trying to do too much, growing too fast, and drifting away from the very reason you started your business in the first place. In this episode, Sara Burks breaks down why burnout happens, how over expansion drains your energy, and why "more" isn't always better. You'll learn:
____________________________ Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | |||
| #626: The Ultimate Guide to Efficient Planning for Retailers in 2025 | 24 Sep 2024 | 00:23:25 | |
Are you managing your business like a CEO or a hustling entrepreneur? In this episode, we dive into the difference between the two and how you can transition into being a more strategic leader. We'll explore how to plan out 2025 efficiently, boost productivity, and make the most out of your time. Plus, I'll give you a behind-the-scenes look at our 2025 Boutique Boss Planner—sharing practical ways to use it and track key data points in your business. Time is your most valuable asset, and this planner is designed to help you get more done and maintain consistency in your business operations. Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique/ Resources: Join The Boutique Hub Community Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | |||
| #625: Consistency and Connection: The Keys to Boutique Success | 17 Sep 2024 | 00:31:34 | |
Ever wondered how boutique owners create such successful brands? In this episode, Ashton Dockery, owner of Be You Boutique, shares her inspiring business journey, from the evolution of her brand to the strategies she uses to thrive in a competitive market. You'll learn about the breakdown of her business operations, the importance of maintaining a strong online presence, and how she balances both in-store and online sales. Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique/ Resources: Ashton Dockery: Website | Instagram | Facebook Join The Boutique Hub Community Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | |||
| Five Minute Friday: Identifying Traffic Patterns | 30 Aug 2024 | 00:08:09 | |
Whether you're an online business or a brick-and-mortar store, what I'm talking about today is one of the most important things you can do as a CEO and leader of your business. I'm talking about identifying traffic patterns—and then figuring out what's working and what needs improvement. Listen in as I share a couple of quick tips on where to look for this crucial information so you can get to work! Resources: | |||