Explore every episode of the podcast Boss Responses
| Title | Pub. Date | Duration | |
|---|---|---|---|
| #69: Why Average Outperforms Great (Every Time) with Ed Deason | 09 Jan 2026 | 00:51:01 | |
Great freelancers often build average businesses while average freelancers build great ones. That sounds wrong, but it's what actually happens. The difference? Consistency beats brilliance every time, and knowing the difference between working hard and doing hard work is a big part of success. In this episode, Treasa sits down with Ed Deason to explore why "perfect" freelancers get stuck polishing every deliverable while consistent freelancers build momentum through imperfect action. They talk about the hard work vs working hard distinction, why willpower will always fail you, and how to remove emotions from business decisions.
Ed Deason is a business coach specializing in working with founders and entrepreneurs ready to scale, pivot, and build their ideal businesses. With over 15 years' experience and an MBA, Ed's coaching has helped clients gain clarity, confidence, and achieve real results. Connect with Ed: Mentioned Resources:
Treasa Edmond is a content strategist, business coach, and podcast host who helps freelancers and consultants transition to confident business leaders. She's been referral-based for five years, rarely needing to prospect for new clients, and teaches practical frameworks for pricing strategy, client boundaries, and business systems through her coaching programs and the Boss Responses podcast. Her goal is to help you build the business you need so you can live the life you want. Connect with Treasa:
Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #68: Why Working On Your Business Is Non-Negotiable with Ed Deason | 08 Jan 2026 | 00:13:50 | |
If you're constantly putting off marketing, planning, or skill development because client deadlines take priority, this episode is for you. If you only work IN your business and never work ON it, you'll be in the exact same place three years from now. Working on your business is the most important work you do. In this episode, host Treasa Edmond and business coach Ed Deason tackle the belief that keeps so many freelancers stuck: "I don't have time to work on my business because I'm too busy with client work." Ed breaks down why you actually have two jobs as a freelancer (doing the work + being the CEO), and why developing a CEO mindset changes everything. Treasa explains why being stretched thin is actually a pricing problem, not a time management issue, and shares her scheduling priority system: you time first, business building time second, client work third. You'll learn how to treat your business like your most valuable client and why raising your rates is the fastest way to create the space you need.
About Ed Deason Ed Deason is a business coach specializing in working with founders and entrepreneurs ready to scale, pivot, and build their ideal businesses. With over 15 years' experience and an MBA, Ed's coaching has helped clients gain clarity, confidence, and achieve real results. Connect with Ed:
Treasa Edmond is a content strategist, business coach, and podcast host who helps freelancers and consultants transition to confident business leaders. She's been referral-based for five years, rarely needing to prospect for new clients, and teaches practical frameworks for pricing strategy, client boundaries, and business systems through her coaching programs and the Boss Responses podcast. Her goal is to help you build the business you need so you can live the life you want. Connect with Treasa:
Related Episodes: Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #58: Why Value Beats Volume: Pricing Strategies with Sarah Greesonbach | 23 Jan 2025 | 00:16:52 | |
What if you could escape the grind of endless work hours and actually see the financial reward you deserve? Join Treasa Edmond and guest co-host Sarah Greesenbach on this episode of Boss Responses as they explore how to identify and cultivate relationships with high-value clients, redefine your bottom line, and set thriving fee rates. Imagine working smarter, not harder, and prioritizing quality over quantity to enhance both your work and personal life. It's time to shift your mindset and let your business support your lifestyle, not consume it. Connect with Sarah on Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #57: Collaboration vs. Formal Partnerships with Sarah Greesonbach | 22 Jan 2025 | 00:14:18 | |
Ever wondered if teaming up with another freelancer is the key to unlocking new creative heights? Or is it a potential recipe for disaster? Treasa Edmond and guest co-host Sarah Gressonbach dive into a debate of collaboration versus formal partnerships, offering insights that could transform your freelance career. Connect with Sarah on Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #56: What to do when the Project is TOO Much with Sarah Greesonbach | 21 Jan 2025 | 00:10:23 | |
What happens when a freelance project becomes more complicated than imagined? Join Treasa Edmond and guest co-host Sarah Greesonbach as they answer a questions for Zach, a graphic designer who's found himself in over his head after he accepts a dense, technical biotech project. It's good to stretch ourselves and learn new skills and niches, but when is up-skilling during a client project a bad idea? We stress the importance of honesty over the false comfort of "faking it till you make it," and explore how open conversations and leveraging client resources can help us complete difficult tasks. We also look at when a freelancer should renegotiate terms when projects outgrow their initial scope, so you can still provide great quality without taking a financial hit. Listen in for insights and strategies that freelancers and business owners can use to turn complex challenges into successful outcomes. Connect with Sarah on Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #55: Evaluating Client Risks with Sarah Greesonbach | 21 Jan 2025 | 00:12:04 | |
Ever wondered if dedicating most of your working hours to a single client is a smart business move? Join host Treasa Edmond and guest co-host Sarah Greesonbach, founder of B2B Content Studio, as they unravel the complexities of managing long-term client relationships, especially within the unpredictable realm of startups. Sarah shares her wealth of experience in high-impact marketing content, and together they highlight the potential risks and the importance of contract flexibility. The discussion is packed with personal stories and essential advice on maintaining a consistent marketing strategy to ensure you're never left scrambling for new clients when circumstances change. Connect with Sarah on Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #54: Balancing Work and Life as a Freelancer with Lizzie Davey | 24 Oct 2024 | 00:17:39 | |
In this episode of the Boss Responses Podcast, host Treasa Edmond and guest co-host Lizzie Davey dive into effective strategies for managing freelance work and personal life. They explore the contrasts between corporate and freelance environments, emphasizing the need for a flexible yet structured schedule. Topics include the importance of setting internal deadlines, using tools like Notion and Llama Life for organization, and maintaining strict work-life boundaries. This episode provides practical insights for freelancers, business owners, and client-facing professionals seeking to balance their workloads and personal lives while maintaining productivity and creativity. About Our Guest Connect with Lizzie on Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #53: How to Avoid Freelancing Dry Spells with Lizzie Davey | 23 Oct 2024 | 00:10:05 | |
In this episode of the Boss Responses podcast, Treasa Edmond and her guest co-host Lizzie dive into the ever-relevant topic of the feast and famine cycle, something every freelancer and business owner faces at some point. They look at the challenge of managing fluctuating workloads and offer practical advice on how to maintain consistency by properly managing deadlines. Lizzie and Treasa share insights on how knowing your limits, setting realistic goals, and cultivating community connections can help sustain a healthy freelance business. They also explore the benefits of securing repeat clients and the importance of never stopping your marketing efforts. Tune in for a conversation filled with actionable tips to help you navigate your freelance journey! Connect with Lizzie on Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #52: Handling Scope Creep like a Boss with Lizzie Davey | 22 Oct 2024 | 00:09:54 | |
In this episode of the Boss Responses podcast, host Treasa Edmond and guest co-host Lizzie Davey delve into effective strategies for managing scope creep and handling client feedback delays. They share their experiences and provide actionable advice such as setting strict project boundaries, clarifying feedback deadlines, and demonstrating expertise early on to establish respect and professional relationships. Tune in to learn how to protect your business while fostering better client interactions through honest conversations and robust contracts. About Our Guest Connect with Lizzie on Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #51: How to Attract and Reach Out to the Right Clients with Lizzie Davey | 21 Oct 2024 | 00:09:11 | |
Join host Treasa Edmond and special guest co-host Lizzie Davey in this episode of Boss Responses as they share invaluable strategies for reaching out to and attracting the right clients. They give practical tips for forming relationships with potential clients, warm pitching, and qualifying clients. You'll learn why it's essential to work with clients who value your work and how to promote yourself effectively to ensure your proposals stand out. Don't miss this engaging discussion full of advice to enhance your marketing efforts and client connections! Connect with Lizzie on Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #50: Better Clients, Less Marketing, and a Dream Business with Jessica Walrack | 30 Aug 2024 | 00:43:20 | |
In the 50th episode of the Boss Responses podcast, host Treasa Edmond celebrates the journey of starting the podcast and shares an insightful discussion with special guest, Jessica Walrack—founder of All Things Freelance Writing and a seasoned freelance finance journalist. They go deep into the importance of niching down in freelance writing and transitioning from outbound to inbound marketing. Connect with Jessica on LinkedIn Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #49: Managing Difficult Clients with Jessica Walrack | 29 Aug 2024 | 00:18:15 | |
Ever wondered how to turn difficult client interactions into successful collaborations? Discover the secrets to managing unorganized clients, conflicting instructions, and never-ending revisions in this engaging episode of Boss Responses. Host Treasa Edmond and guest Jessica Walrack share their experiences and frustrations, offering actionable strategies to guide clients towards providing clear instructions, setting boundaries, and knowing when it’s time to seek better-fitting clients. Connect with Jessica on LinkedIn Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #67: Freelance vs Job: Which Is Actually More Stable? with Ed Deason | 07 Jan 2026 | 00:13:55 | |
If you've ever looked at your bank account during a slow month and thought "maybe I should just get a job," this episode is for you. The pull of stability and benefits feels strong, especially when running a freelancing business feels uncertain. But employment doesn't actually equal stability, and you can build everything you're craving into your freelance business. In this episode, Host Treasa Edmond and business coach Ed Deason break down why this isn't about weighing pros and cons, it's about going all-in on whichever path you choose. You'll learn why splitting focus between freelancing and job searching hurts both options, how to reverse engineer your business around the life you actually want, and why one employer is far less stable than multiple clients. WE ALSO TALKED ABOUT
Ed Deason is a business coach specializing in working with founders and entrepreneurs ready to scale, pivot, and build their ideal businesses. With over 15 years' experience and an MBA, Ed's coaching has helped clients gain clarity, confidence, and achieve real results. Connect with Ed:
Treasa Edmond is a content strategist, business coach, and podcast host who helps freelancers and consultants transition to confident business leaders. She's been referral-based for five years, rarely needing to prospect for new clients, and teaches practical frameworks for pricing strategy, client boundaries, and business systems through her coaching programs and the Boss Responses podcast. Her goal is to help you build the business you need so you can live the life you want. Connect with Treasa:
Related Episodes: Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #48: Getting Clients Without Cold Emails with Jessica Walrack | 28 Aug 2024 | 00:16:22 | |
In this episode of the Boss Responses podcast, host Treasa Edmond and guest co-host Jessica Walrack discuss the challenges of finding clients, especially during economic downturns. They explore strategies to attract clients, reach out effectively, and emphasize the significance of relational marketing over cold emails. The conversation covers how to leverage past clients, build sincere connections on LinkedIn, optimize LinkedIn profiles, and the importance of showcasing case studies and client testimonials. Tune in for some practical insights on maintaining a consistent influx of clients without the need for straight cold outreach. Connect with Jessica on LinkedIn Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #47: Avoiding Burnout as a Freelancer with Jessica Walrack | 27 Aug 2024 | 00:10:59 | |
In this episode of the Boss Responses podcast, host Treasa Edmond and guest Jessica Walrack discuss the challenges of balancing steady, profitable work with maintaining creative energy and content quality. Both share their personal journeys of handling constant deadlines, recognizing early signs of burnout, and developing strategies to gauge personal limits. They also emphasize the importance of setting boundaries, regularly evaluating projects, and continually moving up in client quality and work standards to prevent burnout. This episode is a must-listen for freelancers and business owners aiming to sustain a healthy and thriving business.
Connect with Jessica on LinkedIn Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #46: Turning One-Off Clients into Repeat Business with Jessica Walrack | 26 Aug 2024 | 00:07:21 | |
What if you could transform your one-off clients into loyal, long-term partners? Join us on this episode of the Boss Responses podcast as host Treasa Edmond sits down with Jessica Walrick, the mastermind behind All Things Freelance Writing. Connect with Jessica on LinkedIn Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #45: Taking the Trauma out of Setting Your Freelance Rates with Liz Heflin | 28 Jun 2024 | 00:48:03 | |
In this episode of the Boss Responses podcast, host Treasa Edmond welcomes Liz Heflin for her final episode of the week and an in-depth discussion on setting freelance rates. Liz shares her journey, starting from her early days of charging minimum wage to her current position of offering high-value content services. The episode covers key strategies for setting rates, dealing with rate-related imposter syndrome, negotiating with clients, and building lasting partnerships. Treasa and Liz provide actionable advice for freelancers to confidently set and adjust their rates, ensuring they get paid what they're worth while maintaining successful client relationships. Interested in Liz's "Find Your Floor" course? Learn more about it. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #44: Should I Quit Freelancing? The Importance of Mindset with Liz Heflin | 27 Jun 2024 | 00:17:18 | |
In this episode of the Boss Responses podcast, host Treasa Edmond and guest Liz Heflin address the doubts and challenges faced by freelancers, especially when dealing with imposter syndrome and low-paying clients. They respond to a question from Paul, a 10-year freelance veteran struggling to make ends meet and doubting his abilities. Treasa and Liz provide practical advice on paying attention to your mental health, raising rates, and finding better clients. The episode emphasizes the importance of a positive mindset, proactively seeking quality clients, and effectively managing client relationships to overcome self-doubt and grow a successful business. Interested in Liz's "Find Your Floor" course? Learn more about it. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #43: A Masterclass in Avoiding the Feast or Famine Cycle with Liz Heflin | 25 Jun 2024 | 00:19:23 | |
In today's episode of the Boss Responses podcast, hosts Treasa Edmond and guest co-host Liz Heflin discuss strategies for avoiding the feast and famine cycle common in freelancing. They explore the importance of understanding one's work capacity, building sustainable business practices, leveraging community support, and consistently marketing for ongoing client work. Key insights they discuss include anchor clients, maintaining a buffer for unexpected opportunities, and prioritizing ideal clients. Interested in Liz's "Find Your Floor" course? Learn more about it. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #42: Niching Down vs Being a Generalist with Liz Heflin | 25 Jun 2024 | 00:12:41 | |
The niching down dilemma: to specialize or not to specialize. In this episode of the Boss Responses podcast, host Treasa Edmond and guest Liz Heflin delve into the topic of niching down in freelancing. The discussion addresses the common advice that freelancers must specialize to succeed. Treasa and Liz share their personal experiences and viewpoints on the importance of niching down versus maintaining variety in their work. They explore the benefits of specialization, including efficiency, reputation, and financial goals, while also emphasizing the freedom to experiment and diversify. The episode offers practical insights into building a successful freelance business, managing client expectations, and maintaining integrity in client relationships. Interested in Liz's "Find Your Floor" course? Learn more about it. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #41: Red Flag Clients and Getting Paid with Liz Heflin | 24 Jun 2024 | 00:16:21 | |
In this episode of the Boss Responses podcast, host Treasa Edmond is joined by freelance writer and editor Liz Heflin to discuss strategies for managing difficult clients and ensuring timely payment. They delve into practical insights including the importance of contracts, the benefits of requiring deposits, mastering the art of uncomfortable conversations about money, setting clear boundaries, and learning to trust one's intuition when selecting clients. They also share creative solutions to mitigate non-payment issues. Interested in Liz's "Find Your Floor" course? Learn more about it. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #40: Behind the Scenes of PR Freelancing with Expert Michelle Garrett | 07 Jun 2024 | 00:24:02 | |
In this episode of Boss Responses, host Treasa Edmond is joined by guest Michelle Garrett, an influential PR consultant, writer, and speaker specializing in B2B companies. Michelle shares insights from her extensive career, including founding her own consulting business. They discuss the importance of choosing the right clients, setting realistic expectations, and the value of freelancers supporting each other through platforms like Michelle’s Freelance Chat. Michelle's practical advice on client management, thought leadership, and the significance of building lasting relationships provides valuable lessons for anyone running their own business or working with clients. 00:00 Introduction to the Podcast and Guest 00:11 Michelle Garrett's Background and Achievements 01:16 Discovering Michelle and Freelance Chat 01:44 Starting and Running a PR Business 05:23 Challenges and Strategies in Freelancing 09:21 Client Management and Expectations 13:07 Tools and Systems for Freelancers 21:12 Freelance Chat and Community Support 22:38 Final Thoughts and Advice About our Guest After working in various PR and marketing communications roles, including time spent in Silicon Valley with technology companies such as HP, Adobe, and numerous startups, she launched her consulting business to provide down-to-earth advice and a practical approach to public relations for her clients. Repeatedly ranked among the industry’s most influential PR professionals, Michelle has written a book, B2B PR That Gets Results. She also launched her own YouTube show, PR Explored, where she interviews trusted industry experts about public relations trends and topics. Michelle has written hundreds of articles that have been featured in business publications including Entrepreneur, Muck Rack, and Ragan’s PR Daily. She’s a frequent podcast guest, often quoted as an expert source on public relations, and regularly speaks at events like Content Marketing World, the largest gathering of content marketing professionals in the world. In 2018, she founded a weekly Twitter chat called #FreelanceChat to help support freelancers in what can be a lonely journey. Since then, it’s grown to attract dozens of new participants and has been featured in Entrepreneur, MSN Money, and the Houston Chronicle. In 2024, the chat moved to YouTube. Connect with Michelle on LinkedIn Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #39: What Should You Do When Clients Delay Projects? with Michelle Garrett | 06 Jun 2024 | 00:08:12 | |
In this episode of Boss Responses podcast, host Treasa Edmond and guest co-host Michelle Garrett discuss strategies for dealing with clients who delay projects by not providing necessary information on time. They emphasize the importance of setting clear expectations, having open conversations, and defining deadlines upfront. They also explore how effective client management can prevent such issues. Treasa shares her long-standing experience handling clients, and Michelle offers insights from her PR field. Tune in to learn how to navigate client delays and maintain productive relationships. After working in various PR and marketing communications roles, including time spent in Silicon Valley with technology companies such as HP, Adobe, and numerous startups, she launched her consulting business to provide down-to-earth advice and a practical approach to public relations for her clients. Repeatedly ranked among the industry’s most influential PR professionals, Michelle has written a book, B2B PR That Gets Results. She also launched her own YouTube show, PR Explored, where she interviews trusted industry experts about public relations trends and topics. Michelle has written hundreds of articles that have been featured in business publications including Entrepreneur, Muck Rack, and Ragan’s PR Daily. She’s a frequent podcast guest, often quoted as an expert source on public relations, and regularly speaks at events like Content Marketing World, the largest gathering of content marketing professionals in the world. In 2018, she founded a weekly Twitter chat called #FreelanceChat to help support freelancers in what can be a lonely journey. Since then, it’s grown to attract dozens of new participants and has been featured in Entrepreneur, MSN Money, and the Houston Chronicle. In 2024, the chat moved to YouTube. Connect with Michelle on LinkedIn Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #66: How to Handle Freelancing When the Economy Slows Down with Ed Deason | 06 Jan 2026 | 00:14:19 | |
When work slows down, it's hard to tell if it's a rough patch, an economic downturn, or a sign that freelancing isn't sustainable for you. The uncertainty creates an emotional spiral: doom scrolling job boards, questioning your decisions, wondering if you should just get a job instead. In this episode, host Treasa Edmond and business coach Ed Deason tackle both sides of this question: the practical reality of economic downturns and the emotional toll of freelancing during uncertain times. Ed breaks down the difference between macro-level economic pressures (which are real) and micro-level freelance businesses (where you only need five clients, not a million). Treasa addresses the emotional side directly, looking at why self-care isn't optional when you're struggling and why giving yourself permission to feel overwhelmed is sometimes enough to move forward. They also discuss when freelancing might not be the right fit, and why that's okay. WE ALSO TALKED ABOUT
Ed Deason is a business coach specializing in working with founders and entrepreneurs ready to scale, pivot, and build their ideal businesses. With over 15 years' experience and an MBA, Ed's coaching has helped clients gain clarity, confidence, and achieve real results. Connect with Ed:
Treasa Edmond is a content strategist, business coach, and podcast host who helps freelancers and consultants transition to confident business leaders. She's been referral-based for five years, rarely needing to prospect for new clients, and teaches practical frameworks for pricing strategy, client boundaries, and business systems through her coaching programs and the Boss Responses podcast. Her goal is to help you build the business you need so you can live the life you want. Connect with Treasa:
Related Episode: Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #38: What to Say When Clients Question Your Rates, with Michelle Garrett | 05 Jun 2024 | 00:06:26 | |
In this episode of the Boss Responses podcast, host Treasa Edmond is joined by guest co-host Michelle Garrett to discuss how to handle potential clients questioning your rates. They delve into strategies for explaining the value of your services, vetting clients, and adjusting project scopes instead of lowering rates. This episode provides essential advice for freelancers and business owners on maintaining confidence in their pricing and managing client expectations. After working in various PR and marketing communications roles, including time spent in Silicon Valley with technology companies such as HP, Adobe, and numerous startups, she launched her consulting business to provide down-to-earth advice and a practical approach to public relations for her clients. Repeatedly ranked among the industry’s most influential PR professionals, Michelle has written a book, B2B PR That Gets Results. She also launched her own YouTube show, PR Explored, where she interviews trusted industry experts about public relations trends and topics. Michelle has written hundreds of articles that have been featured in business publications including Entrepreneur, Muck Rack, and Ragan’s PR Daily. She’s a frequent podcast guest, often quoted as an expert source on public relations, and regularly speaks at events like Content Marketing World, the largest gathering of content marketing professionals in the world. In 2018, she founded a weekly Twitter chat called #FreelanceChat to help support freelancers in what can be a lonely journey. Since then, it’s grown to attract dozens of new participants and has been featured in Entrepreneur, MSN Money, and the Houston Chronicle. In 2024, the chat moved to YouTube. Connect with Michelle on LinkedIn Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #37: Strategies for Handling Unfair Criticism from Clients, with Michelle Garrett | 04 Jun 2024 | 00:06:51 | |
In this episode of the Boss Responses podcast, host Treasa Edmond and guest co-host Michelle Garrett tackle the issue of imposter syndrome, particularly in the context of negative client feedback. They offer strategies for managing unsatisfied clients and emphasize the importance of maintaining a positive mindset. The discussion includes practical tips you can use to boost your morale! After working in various PR and marketing communications roles, including time spent in Silicon Valley with technology companies such as HP, Adobe, and numerous startups, she launched her consulting business to provide down-to-earth advice and a practical approach to public relations for her clients. Repeatedly ranked among the industry’s most influential PR professionals, Michelle has written a book, B2B PR That Gets Results. She also launched her own YouTube show, PR Explored, where she interviews trusted industry experts about public relations trends and topics. Michelle has written hundreds of articles that have been featured in business publications including Entrepreneur, Muck Rack, and Ragan’s PR Daily. She’s a frequent podcast guest, often quoted as an expert source on public relations, and regularly speaks at events like Content Marketing World, the largest gathering of content marketing professionals in the world. In 2018, she founded a weekly Twitter chat called #FreelanceChat to help support freelancers in what can be a lonely journey. Since then, it’s grown to attract dozens of new participants and has been featured in Entrepreneur, MSN Money, and the Houston Chronicle. In 2024, the chat moved to YouTube. Connect with Michelle on LinkedIn Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #36: How to Handle Clients with Cash Flow Problems, with Michelle Garrett | 03 Jun 2024 | 00:06:35 | |
In this episode of the Boss Responses podcast, host Treasa Edmond and guest co-host Michelle Garrett discuss the challenges freelancers and business owners face when clients have cash flow problems. They explore how to handle delayed payments, the importance of sticking to your deposit policies, and strategies for managing expenses incurred on behalf of clients. This episode is packed with practical insights on securing payments and maintaining professional boundaries. After working in various PR and marketing communications roles, including time spent in Silicon Valley with technology companies such as HP, Adobe, and numerous startups, she launched her consulting business to provide down-to-earth advice and a practical approach to public relations for her clients. Repeatedly ranked among the industry’s most influential PR professionals, Michelle has written a book, B2B PR That Gets Results. She also launched her own YouTube show, PR Explored, where she interviews trusted industry experts about public relations trends and topics. Michelle has written hundreds of articles that have been featured in business publications including Entrepreneur, Muck Rack, and Ragan’s PR Daily. She’s a frequent podcast guest, often quoted as an expert source on public relations, and regularly speaks at events like Content Marketing World, the largest gathering of content marketing professionals in the world. In 2018, she founded a weekly Twitter chat called #FreelanceChat to help support freelancers in what can be a lonely journey. Since then, it’s grown to attract dozens of new participants and has been featured in Entrepreneur, MSN Money, and the Houston Chronicle. In 2024, the chat moved to YouTube. Connect with Michelle on LinkedIn Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #35: From Chemist to Content Specialist—Eagranie Yuh’s Business Journey | 31 May 2024 | 00:44:02 | |
In this episode of the Boss Responses Podcast, host Treasa Edmond interviews special guest co-host Eagranie Yuh, a white paper specialist and podcast consultant. They delve into Eagranie's background as a chemist, journalist, and marketer, and discuss her journey towards becoming a business owner. Eagranie explores the challenges and strategies involved in running a business, managing client expectations, and setting processes and systems in place for better workflow. She also shares insights on choosing the right clients, handling difficult client relationships, and the importance of having honest, upfront conversations in business. This one is more than a podcast episode, it's a masterclass in how to run a freelancing business the Boss Responses way. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #34: Is It Worth Compromising on Your Payment Terms? with Eagranie Yuh | 30 May 2024 | 00:10:23 | |
In this episode of the Boss Responses Podcast, host Treasa Edmond is joined for the fourth day by guest Eagranie Yuh. They delve into the complexities of dealing with client payment policies that conflict with your own business practices. From insisting on deposits to negotiating terms with large corporations, they share valuable insights on maintaining professionalism and protecting your business interests. Hear practical advice on how to handle clients who prefer net 30 payments, the importance of communication, and flexible solutions like retainers. Listen in as they empower you with strategies to stand firm with your policies while still fostering beneficial client relationships. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #33: Should You Compromise on Your Fees? with Eagranie Yu | 29 May 2024 | 00:12:40 | |
Have you ever felt trapped by the need to accept lower rates from clients just to stay afloat? Today on Boss Responses, we look at whether compromising on your rate is a savvy move or a slippery slope. Our insightful guest co-host Eagranie Yuh joins host Treasa Edmond in a close look into the nuances of negotiating rates without sacrificing your professional confidence or integrity. Today's episode takes a look at reducing the scope of work to align with a client's budget, the importance of maintaining a financial buffer, scheduling vacations, and leveraging proactive marketing to land higher-paying gigs. Don't let immediate financial pressures force you into less-than-ideal situations; instead, learn to preemptively market yourself and pursue work that genuinely aligns with your business aspirations. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #32: Is Your Business Ready for Growth? with Eagranie Yuh | 28 May 2024 | 00:09:56 | |
What if you could take your business from its current plateau and reach new heights? In this episode, we explore this possibility with guest co-host Eagranie Yuh. We'll discuss pinpointing your ideal client, the importance of raising your rates, and how improved service quality can lead to better client relationships. Learn about the potential growth that comes from hiring other freelancers and expanding your capacity while maintaining the same quality of service. This episode is your guide to moving past being "middle of the road" and accelerating toward your business goals. Tune in for actionable advice that can transform your business trajectory! Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #31: How a Simple Website Can Help Your Freelance Career with Eagranie Yuh | 27 May 2024 | 00:07:26 | |
Curious if you really need a website as you launch your freelancing career or business? Join us on this Boss Responses podcast episode, where I’m thrilled to have Eagranie Yuh, a seasoned white paper specialist and podcast consultant from Tasmania, Australia, as our guest co-host. Together, we look at the question of whether a website is a necessity right from the start. You’ll hear Eagranies expert insights on presenting a professional image, attracting high-level clients, and cost-effective web hosting solutions like Carrd. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #30: How Alan Heymann Went from Employee to Business Owner | 12 Jan 2024 | 00:26:33 | |
In this episode of the Boss Responses Podcast, host Treasa Edmond talks with guest co-host Alan Heymann about his business and his journey from employee to business owner. The discuss coaching and client relationships, the keys to maintaining a successful small business, Alan's entrepreneurial journey, and about his journey to become an executive and leadership coach. Alan also shares about his book, Don't Just Have the Soup. You're not going to want to miss Alan's insights on the importance of setting client expectations, handling difficult clients, outsourcing, setting rates, and embracing self-worth. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #29: How to Balance Work and Personal Responsibilities with Alan Heymann | 11 Jan 2024 | 00:11:40 | |
In this episode of the Boss Responses podcast, host Treasa Edmond, and her guest co-host, Alan Heymann, take a look at the challenging topic of maintaining work-life balance when running a business. Discussing the difficulty of managing time in the face of client demands and family responsibilities, they emphasize the importance of defining what you want your life and work to look like, before working toward that goal. Treasa and Alan explore strategies such as setting boundaries, understanding when to say "no" and the value of being present during working hours. They also highlight the implications for creatives, especially writers, of recognizing their peak productive times and balancing this with their other commitments. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #65: How to Ask for Referrals Without Feeling Awkward with Ed Deason | 05 Jan 2026 | 00:13:33 | |
Asking for referrals feels awkward when you think of it as imposing on your clients. But clients who've had great experiences working with you actually want to help, and they want to connect people they care about with service providers they trust. The problem isn't the ask; it's that most freelancers don't have a system for when and how to do it. In this episode, Treasa and guest co-host Ed Deason break down how to build referrals into your business process so it feels natural instead of forced. You'll learn the exact timing for asking (including why the project wrap-up email is ideal), the language that makes it feel authentic, and why reaching back out to past clients quarterly can fill your schedule faster than any other marketing strategy. Ed brings his coaching perspective on why people actually enjoy making referrals, and Treasa shares the surprising benefit most people miss: referred clients don't need to be sold, they show up ready to work with you. WE ALSO TALKED ABOUT
Connect with Ed:
Treasa Edmond is a content strategist, business coach, and podcast host who helps freelancers and consultants transition to confident business leaders. She's been referral-based for five years, rarely needing to prospect for new clients, and teaches practical frameworks for pricing strategy, client boundaries, and business systems through her coaching programs and the Boss Responses podcast. Her goal is to help you build the business you need so you can live the life you want. Connect with Treasa:
Get the Free Referral Guide: Subscribe to Boss Responses Newsletter: Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #28: How to Find Good Clients with Alan Heymann | 10 Jan 2024 | 00:09:25 | |
In this episode of the Boss Responses podcast, host Treasa Edmond and guest co-host Alan Heymann discuss how to find quality clients as a freelancer or business owner. They discuss the importance of not undercharging, the need to consider your experience and skill set, the power of building and leveraging professional relationships and networks for referrals, the concept of charging what you're worth to attract better clients, and how collaboration rather than competition can be beneficial in professional communities. The episode emphasizes the need to be comfortable with asking for more money and shifting the scarcity mindset to make room for high-valued projects. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #27: How to Find Purpose and Structure in Your Freelance Business with Alan Heymann | 09 Jan 2024 | 00:09:26 | |
In this episode of the Boss Responses podcast, host Treasa Edmond and guest co-host Alan Heymann discuss how purpose, goal setting, and strategic business planning play in a freelance or small business setup. Responding to a reader’s inquiry about feeling a lack of structure, they stress the importance of knowing "why" you started your business. They also advise on setting specific goals unrelated to income and making regular check-ins for business goals to cope with life changes and allow possible pivots. Finding joy in the work being done should be a central part of running a business. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #26: How to Handle Clients Treating You Like an Employee with Alan Heymann | 08 Jan 2024 | 00:08:06 | |
In this episode of the Boss Responses podcast, host Treasa Edmond and guest co-host Alan Heymann discuss the issue of client boundaries, particularly in the context of independent professionals dealing with clients treating them like employees. They provide suggestions for managing such situations, including communicating clearly about boundaries outlined in the contract, encouraging mutual respect, and tactfully questioning why they are overstepping the boundaries. The discussion also touches on understanding the motives of the client and the necessity of sometimes having to terminate relationships with clients who continuously violate boundary agreements. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #25: How Amy Ragland Found Freelance Success in the Financial Services Niche | 22 Dec 2023 | 00:31:42 | |
Host Treasa Edmond talks with Amy Ragland, a freelancer who specializes in content for the financial services industry. They discuss her experiences transitioning from part-time to full-time freelancing, the challenges she's faced, and how she manages clients. Topics they touch on include the importance of setting boundaries, having a business plan, adapting to life changes, and maintaining a flexible approach to business. Amy also highlights her enjoyment of giving back to other freelancers to help them navigate their way through freelance work and invites listeners to subscribe to her newsletter, "How I Freelance." Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #24: How to Identify and Address Red Flags with Amy Ragland | 21 Dec 2023 | 00:09:27 | |
In this episode of the Boss Responses Podcast, host Treasa Edmond and guest co-host Amy Ragland discuss the red flags to watch out for while interacting with potential clients. They stress the importance of following your gut instinct when it comes to dealing with suspect clients or situations. The discussion emphasizes the need to define an ideal client profile, and to guide clients on matters concerning budget setting and project scope, enhancing the client-provider relationship. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #23: How to Decide if Freelancing is Right for You with Amy Ragland | 20 Dec 2023 | 00:08:07 | |
In this episode of the Boss Responses podcast, host Treasa Edmond and guest co-host Amy Ragland take a serious look at the difficulties and challenges of freelancing, especially for those who've transitioned into running a business due to situations like layoffs. They discuss the importance of understanding your fulfillment and comfort level, the misinformation surrounding freelancing as an easy job, and the importance of networking, mentorship, and soul-searching. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #22: How to End Client Contracts with Amy Ragland | 19 Dec 2023 | 00:06:39 | |
Ending a relationship with a client is not always an easy thing. In this episode, host Treasa Edmond and guest co-host Amy Ragland talk through the sometimes necessity of ending those relationships, and how to do it professionally. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #21: How to Handle Changes in Point of Contact with Amy Ragland | 18 Dec 2023 | 00:08:22 | |
Has your point of contact with a client ever changed? We've been there too. And we know the situation can cause tension when the new person is more difficult to work Join host Treasa Edmond special guest co-host Amy Ragland as they give insights on how to handle changes in point of content with established clients. They also discuss when it's best to make the hard decision and let the client go. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #20: How Leslie Lang Built a Successful B2B Tech Writing Business | 15 Dec 2023 | 00:27:11 | |
Join us as we chat with Leslie Lang, a B2B technology content marketing writer who writes for companies like Microsoft and IBM. Leslie shares about her journey, transitioning from journalism to freelancing, and how she found her niche in technology writing. We talk about everything from managing a diverse client base to streamlining workloads and the various tools Leslie uses to aid in client and work management. Tune in and learn as Leslie shares here experiences and wisdom with us. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #19: How to Navigate Last-Minute Client Demands with Leslie Lang | 14 Dec 2023 | 00:08:27 | |
Ever been stuck with last-minute client demands and unreasonable requests? We have too! Join host Treasa Edmond and guest co-host Leslie Lang as they navigate the choppy waters of setting boundaries and maintaining quality work while dealing with last-minute work requests. They discuss how clear project timelines, rush fees for urgent tasks, and a well-thought-out communication plan can help create successful client relationships. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #63 Why Clients Ghost Your Proposals (And How to Fix It) with Jamie Brindle | 13 Feb 2025 | 00:18:16 | |
Ever sent a proposal, only to hear… nothing? You’re not alone. In today’s episode, we tackle the age-old freelancer problem of proposal ghosting. Is it your pricing? Your process? Your client selection? My special guest co-host Jamie Brindle and I break down two different approaches—one that involves a streamlined, high-conversion proposal system and one that cuts proposals out of the equation entirely. Whichever path you choose, this episode will help you land more clients with confidence. WE ALSO TALKED ABOUT • The biggest mistakes freelancers make when sending proposals • How to structure a proposal that converts (hint: it’s not just about the price) • Why your proposal process should start before you even send the document • The power of presenting pricing live on the call instead of in a proposal • How to prequalify clients so you stop wasting time on people who were never serious • The secret to closing deals without second-guessing your rates • Why deadlines, follow-ups, and video walkthroughs can make all the difference • The one email you should send instead of a proposal if you know a client isn’t a fit About Our Guest Connect with Jamie on Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #18: How to Gain Clients Through Follow-Ups with Leslie Lang | 13 Dec 2023 | 00:05:47 | |
Freelancers send out hundreds of letters of introduction or queries, and most rarely hear back from potential clients. Today, guest Leslie Lang provides her insights on how you can turn that no reply into a paying client. Drawing on her experience, Leslie shares that the secret often lies not in the initial contact, but in the persistent follow-ups. It's not about being ignored; it's about understanding that people get busy, and your message might get lost in the shuffle. It's time to equip yourself with the Boss Responses you need to master follow-ups and sign clients! Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #17: How to Say No to Unreasonable Clients with Leslie Lang | 12 Dec 2023 | 00:06:02 | |
Ever grapple with clients making absurd requests that threaten your work’s integrity? Ever had to explain why plagiarism is a big no-no? Host Treasa Edmond and guest co-host Leslie Lang offer advice born from experience on when and how to say no to unreasonable client requests. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #16: How to Deal with Client Disagreements with Leslie Lang | 11 Dec 2023 | 00:06:25 | |
What happens when a disagreement or conflict with a client puts you on the verge of loosing your professionalism? Host Treasa Edmond and guest co-host Leslie Lang offer some sage advice on the subject of client disputes and conflict. Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||
| #15: How Ed Gandia Went from Helping Clients to Helping Other Freelancers | 08 Dec 2023 | 00:31:05 | |
In this final episode of Ed Gandia's week as guest co-host, we talk about his journey from corporate sales to six-figure writer and his transition to coaching. Sandwiched in the middle of the conversation is a masterclass on the importance of communicating with your clients.
This episode is packed with tips, insights, and strategies that could propel your business to new heights. Don't miss out! Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. | |||