Book More Photography Clients Podcast | Photography Business, Photography Leads, Marketing – Details, episodes & analysis

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Book More Photography Clients Podcast | Photography Business, Photography Leads, Marketing

Brooke Jefferson - Oklahoma Family Photographer, Photography Business Coach

Business

Arts

Business

Frequency: 1 episode/6d. Total Eps: 428

A marketing podcast for photographers who want to book more clients without burning out. Learn how to attract leads, price confidently, stand out in a saturated market, and build a profitable photography business through Instagram, email marketing, and local visibility. Perfect for family, senior, and portrait photographers ready to get fully booked.

Next Steps:
📷 Join my Fully Booked Method Program to double your bookings!
https://brookejefferson.com/fullybooked

🌐 Visit my Website: https://brookejefferson.com/

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https://brookejefferson.com/membership
868 shares
https://brookejefferson.thrivecart.com/summer-sprint/
838 shares
https://brookejefferson.myflodesk.com/mbxi34n0h8
416 shares

https://www.facebook.com/groups/brookejefferson
231 shares

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RSS feed quality

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Score global : 47%

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It’s Time to Audit Your Pricing (Grab Your Packages and Let’s Go!)

Episode 377

Thursday, November 6, 2025 • Duration 23:30

It’s time to audit your pricing and make sure your photography packages are actually setting you up for profit in 2026. In this episode, I’m walking you through a hands-on pricing audit so you can stop guessing what to charge and start paying yourself what you deserve. Grab your notebook and calculator—we’re doing the work together in real time!

Here’s what you’ll learn:

How to find your true hourly rate (and what it reveals about your pricing)
My step-by-step formula for setting profitable session rates
How to align your packages and client experience with your prices

If you’re ready to confidently raise your rates and step into your role as the CEO of your photography business, press play now.

_________________________________________________________

Can I be your big photographer sis for a second?

You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow.

What you need is consistency, support, and a simple plan you can actually stick to.

That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking.

Every month inside MLAT you get:

✔ A plug-and-play monthly marketing plan
✔ Done-for-you marketing templates & systems
✔ Live group coaching with Brooke
✔ Slack accountability + community
✔ Monthly workshop/training

Come join us inside Market Like a Tog and let’s build momentum together.

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Ep 278 | Planning For Your Best Year Yet as a Photographer

Thursday, January 4, 2024 • Duration 30:35

In this episode, I'll be guiding you through a workshop-style journey to help you plan for your best year yet. We will break down the planning process into four key phases: reflect, dream, plan, and pursue. We will reflect on the highs, lows, milestones, and lessons learned from the previous year. We will also work together to set some exciting goals for the upcoming year, including session bookings and profit targets.

We will create a detailed plan to achieve these goals. This includes updating pricing and packages, strategically planning sessions and promotions, and establishing crucial boundaries. It's all about setting yourself up for success. Finally, I want to stress the importance of accountability. That's why I encourage you to consider joining my Blueprint program for ongoing coaching and support as you pursue your goals.

Together, we'll make this upcoming year your most successful one yet!

HIGHLIGHTS

Reflect on the previous year's highs, lows, milestones, and what worked and didn't work.
Set specific goals for session bookings and profit for the upcoming year.
Create a plan to achieve these goals, including updating pricing and packages and planning sessions and promotions.
Set boundaries and say no to things that don't align with your goals.
Find accountability and support to help you stay on track and achieve your goals.

LINKS

2024 Best Year Yet Workbook

From Broke to Booked Blueprint (Use Code NEWYEAR to save 20% until 1/7/24)

Looking for a Photography Business Management Software? Iris Works is your one stop shop! Use Code BROOKE to save 20% off your first year's subscription.

FOLLOW:

Tell me what your favorite part of this episode was - @thebrookejefferson

Ep 277 | Struggle With ADHD? Time Management & Planning with Brittnie Renee Photography

Thursday, December 28, 2023 • Duration 30:44

**Enter the Planner Giveaway Here: brookejefferson.com/planner

In this episode, I interview Brittnie Renee about the importance of routines and time management for photographers and creative business owners. We discuss how implementing routines and time blocking can help reduce overwhelm and increase productivity.

Brittnie shares her personal journey of going from being disorganized and overwhelmed to running multiple businesses and feeling less stressed. She also introduces her photography planner, which is designed to help photographers and creative business owners plan and manage their time effectively.

HIGHLIGHTS:

Implementing routines and time blocking can help reduce overwhelm and increase productivity.
Routines and time management are essential for balancing work and personal life.
The planner is designed for photographers and creative business owners to help them plan and manage their time effectively.

LINKS:

Connect with Brittnie on Instagram

Shop Brittnie's Planners - Use code BROOKE15 for 15% off.

Listen to the Capture the Chaos Podcast

FOLLOW:

Tell me what your favorite part of this episode was - @thebrookejefferson

_________________________________________________________

Can I be your big photographer sis for a second?

You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow.

What you need is consistency, support, and a simple plan you can actually stick to.

Ep 276 | Steal My Camera Settings for Indoor & Outdoor Photography

Thursday, December 21, 2023 • Duration 17:33

In this episode, I'll be sharing my camera settings for indoor and outdoor photography sessions. It's important to note that these settings are not one-size-fits-all and may vary depending on your camera, lenses, location, and lighting conditions. I'll provide specific settings for outdoor sessions, indoor sessions, and studio sessions, including ISO, aperture, shutter speed, and white balance.

Additionally, I'll discuss the importance of shooting in manual mode and underexposing to capture more detail in post-editing.

HIGHLIGHTS:

Camera settings depend on the camera, lenses, location, and lighting conditions.
ISO should be as low as possible while still providing enough light.
Aperture (f-stop) can be kept low for most sessions to let in more light.
Shutter speed affects the amount of detail captured and should be adjusted for movement.
Shooting in Kelvin white balance allows for more control over tones and skin tones.

LINKS:

Ep. 232 | The Tools + Softwares I Use to Run a Successful Photography Business

FOLLOW:

Tell me what your favorite part of this episode was - @thebrookejefferson

_________________________________________________________

Can I be your big photographer sis for a second?

You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow.

What you need is consistency, support, and a simple plan you can actually stick to.

Every month inside MLAT you get:

✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/training

Ep 275 | Behind The Scenes of My Black Friday Sale (Results & Strategy)

Episode 275

Thursday, December 14, 2023 • Duration 21:08

In this episode, I share the behind-the-scenes details of my successful Black Friday sale for my local photography clients. I'll discuss the offer I created, how I marketed it, and the results I achieved.

Additionally, I'll provide valuable lessons learned and takeaways for photographers planning their own Black Friday offers.

HIGHLIGHTS:

Black Friday may not be the best time to promote sessions due to the overwhelming competition.
Consider waiting until closer to Cyber Monday or doing a December flash sale instead.
Consistent marketing and nurturing client relationships are crucial for successful sales.
Prioritize understanding your goals and crafting an offer that aligns with them.
People often wait until the last minute to take advantage of sales, so follow up and remind them.

LINKS:

Ep 255 | Overcome the Lack of Leads in Your Business With These Strategies

FOLLOW:

Tell me what your favorite part of this episode was - @thebrookejefferson

_________________________________________________________

Can I be your big photographer sis for a second?

You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow.

What you need is consistency, support, and a simple plan you can actually stick to.

Every month inside MLAT you get:

Ep 274 | Photography Pricing for Beginners: 3 Steps to Set Your Prices and Book More Clients

Episode 274

Thursday, December 7, 2023 • Duration 23:38

In this episode, I discuss the importance of pricing your photography sessions profitably from the very beginning. I emphasize the need to use a pricing formula that takes into account your lifestyle, goals, and expenses. I also advise photographers to craft packages that support their client experience and showcase their value. I caution against offering free or cheap sessions for too long and becoming reliant on discounts.

Additionally, I recommend using easy, straightforward, whole numbers when pricing packages. I conclude by suggesting that photographers stick with their prices for a minimum of three months and aim to convert at least 40% of their leads.

HIGHLIGHTS:

Price your sessions profitably from the beginning to ensure a profitable and sustainable business.
Craft packages that support your client experience and showcase your value as a photographer.
Avoid offering free or cheap sessions for too long and becoming reliant on discounts.
Use easy, straightforward, whole numbers when pricing your packages.
Stick with your prices for a minimum of three months and aim to convert at least 40% of your leads.

LINKS:

Ep 270 | Want to Grow Your Photography Business to Full Time Income? Press Play & Learn How

FOLLOW:

Tell me what your favorite part of this episode was - @thebrookejefferson

_________________________________________________________

Can I be your big photographer sis for a second?

You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow.

What you need is consistency, support, and a simple plan you can actually stick to.

That’s exactly what we do inside : Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking.

Ep 273 | My Best Tips For Achieving a Lifestyle & Candid Photography Session

Episode 273

Thursday, November 30, 2023 • Duration 24:57

In this episode, I am pulling back the curtain on how I interact with my own families at my family photography sessions. If you are wanting to achieve a more lifestyle and candid look at your sessions, press play.

HIGHLIGHTS:

-Warming clients up before photo shoots
-Photography techniques and posing
-the difference between posing and prompting
-Photo prompts for capturing candid moments with families
-Handling upset children & grump dads during family photo shoots

LINKS:

Episode 269: Winter Marketing Strategies To Implement Right Now So You Don't Have an Empty Calendar

FOLLOW:

Tell me what your favorite part of this episode was - @thebrookejefferson

_________________________________________________________

Can I be your big photographer sis for a second?

You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow.

What you need is consistency, support, and a simple plan you can actually stick to.

Every month inside MLAT you get:

✔ A plug-and-play monthly marketing plan
✔ Done-for-you marketing templates & systems
✔ Live group coaching with Brooke
✔ Slack accountability + community
✔ Monthly workshop/training

Come join us inside Market Like a Tog and let’s build momentum together.