Explore every episode of the podcast Better: The Brand Designer Podcast
| Title | Pub. Date | Duration | |
|---|---|---|---|
| S10 E7: What Should You Charge? (Pricing Survey Results!) | 10 Sep 2024 | 00:43:56 | |
What is everyone charging in this industry?! I asked and I have the results. This week I surveyed over 100 designers to ask what they are charging for various services and I share what they said with you. Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design | |||
| S10 E6: 4-Year Update on Motherhood & Business | 03 Sep 2024 | 00:45:31 | |
A more personal episode this week! With baby number two right around the corner I share how both myself and my business have changed in the after the first four years of motherhood. Inbox Question: "[Question here?]” - [Name Here] Connect With Us: Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design | |||
| From the Archives | S8 E11: Design Retainers, Privacy, & Carving Your Own Path with Olivia Herrick | 09 Jul 2024 | 01:10:40 | |
Today I’m joined by the design icon Olivia Herrick as we chat about how to create consistent revenue with retainers, maintaining personal boundaries in business, lead generation and SO much more. Guest Information: Guest Name: Olivia Herrick Guest Business Name: Olivia Herrick Design Guest Website: https://www.oliviaherrickdesign.com/ Guest Instagram: @oliviaherrickdesign Links Mentioned: www.hellojunecreative.co/minimind Design Retainer Bootcamp use 50OFF for $50 off This Season’s Partner: Connect With Us: Our podcast disclaimer can be found by visiting: www.betterbranddesigner.com/disclaimer Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design | |||
| S6 E3: Coaching Each Other Through the Tough Stuff | 23 Aug 2022 | 00:56:52 | |
Get ready for a soul chat! We talk this week about parts of our business that we both really struggle with and coach each other through those tough spots. Jen brings up feelings of scarcity mindset and Esther talks through finding an organic marketing strategy that feels authentic to her brand (and works). We hope this chat encourages anyone who feels similar to us! Inbox Question: Our partners: The Shopify code(x) Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S6 E2: Never Have I Ever: Designer Edition! | 16 Aug 2022 | 01:00:51 | |
We play Never Have I Ever all about design and business topics - the tea is boiling! We chat through embarrassing stories about the beginnings of our business, lessons we’ve learned, projects that didn’t go our way, difficult clients, and so much more. We end with some classic Never Have I Ever questions - you definitely don’t want to miss it! Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S6 E1: How to Prioritize your Mental Health in Busy Work Seasons with Emily Ospina-Ruiz | 09 Aug 2022 | 00:53:01 | |
Emily is a London born Colombian designer, wellbeing fanatic and the founder of Vibras Creative Studio and House of Vibras. She qualified as a Graphic Designer with a degree from Central Saint Martins in 2017. Her editorial style earned her a place creating layouts at ELLE UK magazine, followed by a string of in-house design roles at household-name British fashion brands. Despite doing what she was good at in her day job, she knew that something vital was missing. Vibras Creative Studio was born out of a combination of her passions - creativity and wellbeing - with the aim of re-defining how to run a successful business. Her number one priority is to prove to herself and others that it is possible to be a successful entrepreneur, while still looking after yourself - mentally, physically, spiritually and emotionally. In this episode, Esther chats with Emily about all the moving parts of her business(es), life transitions, and ultimately how to prioritize mental health through busy seasons. Guest Information: Inbox Question: Upcoming Events:
Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S6 E0: Welcome Back! What to Expect in Season 6 & Jen/Esther Updates | 09 Aug 2022 | 00:28:41 | |
We’re back! Season 6 is on a roll, and we update you guys on our July breaks (Esther adopted a puppy and Jen went to Ireland!), upcoming events, and what to expect for Season 6 of the pod. Check out what’s coming up for us below! Upcoming Events:
Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| From The Archives: S3 E10: Value-Based Pricing and Shifting Your Mindset with Morgan Rapp | 02 Aug 2022 | 01:12:47 | |
We’re taking a short break in between Seasons 5 and 6 (Season 6 is coming in hot August 9!) so we’ve pulled some of our favorite episodes from the archives for you guys to enjoy. This one is Season 3, Episode 10: Value-Based Pricing and Shifting Your Mindset with Morgan Rapp. This was one of our most-requested topics with one of our all-time favorite guests, Morgan Rapp. Morgan is the founder and designer behind Design Biz Mastery, a group coaching educational platform that focuses on teaching designers how to use value-based pricing, structure their offer suites, nail sales calls, and work on their mindset. Morgan shares about her foray into the world of designer education as well as her personal philosophy around value-based pricing and focus on profitability. This one is a favorite for a reason! Links Mentioned: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| From The Archives: S3 E5: Designer Confidence and Imposter Syndrome | 26 Jul 2022 | 01:02:31 | |
We’re taking a short break in between Seasons 5 and 6 (Season 6 is coming in hot August 9!) so we’ve pulled some of our favorite episodes from the archives for you guys to enjoy. This one is Season 3, Episode 7: Designer Confidence and Imposter Syndrome. This rerun episode with Jen and Giselle was chock full of so much knowledge and vulnerability. Imposter syndrome is something that is all too common for us designers. Our relationship with our work is something sacred. As creatives we often feel like we ARE our work, but breaking out of that is freeing. You are not what you do. Jen and Giselle are open and honest they were about the feelings that are brought up when you see other designers’ work, how you feel about clients’ reactions, and the personal ego. Links Mentioned: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| From The Archives: S2 E5: Creative Ways to Get Clients | 19 Jul 2022 | 00:45:02 | |
We’re taking a short break in between Seasons 5 and 6 (Season 6 is coming in hot August 9!) so we’ve pulled some of our favorite episodes from the archives for you guys to enjoy. This one is Season 2, Episode 5: Creative Ways to Get Clients. In this rerun episode, we listen to Jen and Giselle talk about how to get clients in ways that push outside the box. Some of our biggest takeaways from re-listening to this episode was that getting super creative and taking some fun risks can be so impactful for your bottom line. You never know if your highest paying client could be right around the corner! Links Mentioned: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| From The Archives: S2 E1: Setting Healthy Boundaries in Your Design Business | 12 Jul 2022 | 00:53:08 | |
We’re taking a short break in between Seasons 5 and 6 (Season 6 is coming in hot August 9!) so we’ve pulled some of our favorite episodes from the archives for you guys to enjoy. This one is Season 2, Episode 1: Setting Healthy Boundaries in Your Design Business. Giselle and Jen chat about what setting boundaries with family and friends, setting boundaries with clients, and setting boundaries with yourself (the hardest part!) We hope this episode not only allows you to listen to Giselle’s beautiful voice and laughter once again, but it inspires you to set the life-giving boundaries that you need to protect your time in your design business. Links Mentioned: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E25: Answering Your Inbox Questions | 05 Jul 2022 | 01:00:42 | |
And thats a wrap! Another season has come to an end. In our final episode of Season 5, we answer a whole bunch of your juicy inbox questions. Thank you for being a part of our community! We can’t wait to keep these conversations going. Let us know if you have any follow up questions, or more thoughts on this episode or any in all of Season 5! Some of the MANY questions we answer in this episode:
Links Mentioned:
Stock Image Sites: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: Our Free Facebook Community: https://www.facebook.com/groups/betterbranddesigner/ Podcast Website: https://www.betterbranddesigner.com Podcast Resources Page: https://www.betterbranddesigner.com/resources Podcast Instagram: https://www.instagram.com/betterpodcast/ Support us on Patreon: https://www.patreon.com/betterpodcast | |||
| S5 E24: Identity Crises and How to Create Living Brands with Alejandra McPherson | 28 Jun 2022 | 01:04:49 | |
Alejandra is the strategist and designer behind Ale Now Design. She specializes in creating brands with humanity, emotion, and storytelling because she believes business is personal. Alejandra is Peruvian and migrated to the United States when she was 18. She believes this fact has made her identity issues even harder living between two spaces. Not fully belonging to either world, has made her feel like she needs to "fit in" or "choose one" when in reality, she’s learned it is a matter of celebrating her own uniqueness and finding ways to live her "own way.” In this episode we talk about that identity crisis and how it’s impacted the way she creates brands. Guest Information: Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S9 E15: Answering Your Inbox Questions | 25 Jun 2024 | 00:47:30 | |
The finale of season 9 is already here! I can't believe how quickly time goes by! As always we are answering your submitted inbox questions to wrap up this season. Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design | |||
| S5 E23: Using Intuition in Your Design Process with Alex McGinness | 21 Jun 2022 | 01:06:08 | |
Jen and Alex from The Arcoíris Design Co. chat all about discovering, cultivating, and making the best use of your intuition in your design business. They discuss what an “intuitive hit” is, how to recognize different types of inspiration and thoughts, and best practices for getting acquainted with your intuition and using it to provide more value to your clients and increasing your creativity. Alex shares a bit about her rebrand, her Oracle Deck, and what creating and launching her Squarespace Template shop was like! Guest Information: Links Mentioned: Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E22: Esther and Jen’s 6-Month Business Updates | 14 Jun 2022 | 01:05:27 | |
6 months has FLOWN by! In this episode we wanted to share with you some updates on our own businesses — our project statuses, how we’ve changed as business owners, what’s stayed the same, what we’re learning, and oh so much more! Tune in to hear our real-time goings on, the good the bad and everything in-between. Links Mentioned: Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E21: 2-Year Update on Motherhood & Business with Jen | 07 Jun 2022 | 00:39:42 | |
Jen gives an update on what the second year of her life as a mom and business owner looks like compared to the first, and the lessons she learned along the way. This is less of an advice episode (all parents, babies, and families are different) and more of a place for Jen to chat openly about the beauty and the struggles of being a mom and running a business full time. Jen hopes that this episode is relatable, insightful, and interesting to listen to for both people who are and aren’t parents. Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E20: Connecting and Selling in an Organic Way on Social Media with Ashleigh Henry | 31 May 2022 | 01:04:26 | |
If you’ve ever felt like marketing yourself on social media (or elsewhere) felt uncomfortable or you’re worried about coming off “salesy,” then this is the episode for you! Ashleigh Henry of The Cheetah Company is a marketing consultant who focuses on educating powerful women to show up and serve in their digital spaces with intentional storytelling and a whole lot of joy. She chats with us in this episode about breaking the “burn and churn” cycle of content creation and marketing, how to organically make lasting connections that provide conversion or collaboration, and what mistakes she sees brand designers specifically making in their content marketing on social media. Guest Information: Links Mentioned: Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E19: Bridging Culture + Design with Esther | 24 May 2022 | 00:20:53 | |
Bridging culture and design is a topic that is near and dear to Esther’s heart, especially as she is mixed Chinese-American, and has spent time meeting and connecting with people of all cultures. In this episode she talked about what to do and what not to do when working on a project that has cultural nodes. The big idea here: Being curious, thoughtful, and intentional when bringing culture and storytelling into design allows you to better connect with audiences, make them feel seen, and stand out in a sea of “borrowed” cultures. Links Mentioned: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E18: How to Use Fonts Legally and Confidently for Client Projects with John Giardiniere from Fontspring | 17 May 2022 | 01:11:54 | |
In this episode, we chat about ALL things font license with John Giardiniere, the custom licensing specialist at Fontspring. John breaks down what font licenses are, the different types of licenses are, and how to use them. This episode will give you confidence in understanding the legalities around the fonts you use and love. Guest Information: Links Mentioned: Email john@fontspring.com for questions! Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E17: How to Plan Your Work Schedule for True Rest + Vacation | 10 May 2022 | 00:50:25 | |
Do you ever feel like you can’t take a TRUE vacation? Maybe your fears are that your clients will be mad, you don’t have enough funds to pay for the time away, or you feel like you have TOO much to do that taking time away doesn’t make sense. We’ve been there. In this episode we talk about:
Inbox Question: Connect With Us: | |||
| S5 E16: Traveling Full Time while Running a Design Studio with Natalia Agostinelli | 03 May 2022 | 01:00:50 | |
Natalia is a brand designer and the Owner behind By Nat Studio. She's been designing since 2015 as a side hustle and in 2020 she shifted to working on her business full time. She is based out of South Florida but she's often traveling with her husband embracing the 'digital-nomad' lifestyle. In this episode we chat with Nat on how her business changed and evolved during this time, how she stayed focused and productive, and her big learnings of living that life. Guest Information: Links Mentioned: Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E15: Advice to Our Younger Selves | 26 Apr 2022 | 00:57:50 | |
Today’s convo is inspired by an inbox question we received: “If you could travel back in time to any point in your career and give yourself a single piece of advice, when would you go back to and what advice would you give yourself?” — Meher Kaur In this episode, we chat about:
Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E14: Iterating on the One-Concept Method | 18 Apr 2022 | 01:05:37 | |
A lot has changed for us since we started using the One Concept Method. (Don’t know what we’re referring to? Check out Season 1 Episode 7 for an overview!) We chat today all about where we started, what we updated, our brand strategy & creative direction process, and how to talk with clients about the One Concept Method (educating them on the benefits, feedback, refinements, and more). All of the updates we’ve made to our processes are in service of minimizing refinements and having a smooth and easy concept development and presentation phase of your projects. Links Mentioned: Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S9 E14: How to Sell Out Your Design Services with Expert Brand Positioning with Chelsea Blackwell from Honey & Co. Creative | 10 Jun 2024 | 00:53:26 | |
In today's episode I sit down with my friend Chelsea Blackwell from Honey and Co. Creative. Chelsea is an expert in brand positioning and we talk about how your brand positioning may be what's holding your business back, and how to up-level it. The Dream Design Biz Mentorship Use Code BETTER15 for 15% off The Tune-Up Session Intensive Guest Information: Guest Name: Chelsea Blackwell Guest Business Name: Honey & Co. Guest Website: https://www.honeyandcocreative.com/ Guest Instagram: @honeyandcocreative Inbox Question: “What do you say in a sales call when you get push back about price or value?” - Jennifer Jones Connect With Us: Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design | |||
| S5 E13: Using Conceptual Projects to Attract Clients with The Brief Collective | 12 Apr 2022 | 00:53:13 | |
This week Jen chats with the ladies from The Brief Collective - Kenzi Green, Marisa Burgett, and Sammi Reese - all about using creative briefs (or conceptual projects) to attract new leads, flex your creative muscles, and practice creating on a deadline. Our convo covers everything from how to create a conceptual project, to how long you can/should spend on them, the benefits both for new and seasoned designers, and how being creative for yourself strengthens your unique style and creative capabilities! Guest Information: Links Mentioned: Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E12: Smash or Pass! | 05 Apr 2022 | 01:21:47 | |
Episode Description: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: Podcast Website: https://www.betterbranddesigner.com Podcast Resources Page: https://www.betterbranddesigner.com/resources Podcast Instagram: https://www.instagram.com/betterpodcast/ Support us on Patreon: https://www.patreon.com/betterpodcast | |||
| S5 E11: Designing a Website from Start to Finish with Kenzie Amick | 29 Mar 2022 | 01:01:05 | |
Kenzie is a brand and website designer who fell in love with website design and decided to start her business focusing on brand and website design for small businesses. In this episode we talk about the process of building a website from start to finish, making websites feel like our clients’ digital homes, and the details we think about when putting a site together. Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E10: What School Did and Didn’t Teach Us | 22 Mar 2022 | 00:59:38 | |
One of the questions we get asked most often is: how important is a college degree to running a brand design business? We’re here to chat through the things we found most valuable from our college experiences (Esther in Advertising with a Focus in Design and Jen in Journalism) and the things that we didn’t learn as much about (surprise: the technical side of brand and web design!) We’re both incredibly grateful for the people we are today due to our degrees, but we’re here to lay it all out as to whether what we learned in school had a direct, indirect, (or no direct) impact on our careers as independent brand design studio owners. Links Mentioned: Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E9: Working with an Online Service Provider with Kailyn Sprinkle | 15 Mar 2022 | 00:57:02 | |
Have you ever wondered when to know it’s time to start outsourcing and building a team as a brand and web designer? Or what type of outsourcing should you look for? Or how you let go of control when outsourcing? These are all JUICY questions! In this episode, Kailyn Sprinkle, an Online Business Manager (and Esther’s previous VA!) shares her knowledge of the Online Service Provider world and her journey working with Brand and Web Designers. Guest Information: Links Mentioned:
Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E8: Crafting Your Schedule Intentionally | 08 Mar 2022 | 00:58:11 | |
Are you stuck in the mindset that your schedule has to be 9-5 because that’s what everyone else is doing? Well we’re here to tell you that’s far from the truth! The truth is… you can craft your schedule intentionally to fit your needs! We all have different lifestyles, seasons, and energy shifts. In this episode we’re talking about working with your energy to make your schedule fit your needs and what to do when your schedule doesn’t go as planned. Links Mentioned: Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E7: Being a Consciously Kind Boss With Daniela Marti from Lunaria Design Studio | 01 Mar 2022 | 01:04:48 | |
In this episode we’re talking about being a being a consciously kind boss to yourself and making your business work on your OWN terms. Daniela from Lunaria Design shares how she has come to understand herself and her human design better, which in turn helps take care of her needs first, set boundaries, and be the best boss for herself. Guest Information: Links Mentioned: Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E6: Level-Up Your Pricing & Start Charging $10k+ with Carli Anna | 22 Feb 2022 | 01:13:25 | |
Five years ago Carli dropped out of design school and started her own business with charging $200 a logo. Today, at 25 years old, She runs a multiple six-figure business that allows her to provide for her growing family, book dream projects at 15k+, all without selling her soul and every hour to her business. Now Carli is teaching other creatives how to charge more while still having more fun in their business. In this episode we talk to Carli about her story, why she's passionate about teaching others how to earn money, and her learnings on the path to success. Guest Information: Links Mentioned: Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E5: How to Know When to Say No to an Opportunity | 15 Feb 2022 | 01:02:14 | |
Saying no to clients is tough! We easily can fool ourselves into saying yes to opportunities that might not be right fits for various reasons. The reasons might be niche, vibes, budget, workload, other red flags. Join our conversation to talk about how we filter clients, trusting our intuition, and saying no gracefully. Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E4: All About Packaging Design With Lauren Braier from Elby Creative | 08 Feb 2022 | 00:59:01 | |
Packaging design is a whole other animal - and in our eyes, more complicated than Brand Identity design. There are so many steps, checklists, file types, and terms to understand, let alone legal specifications and printer communications to work through. We invited Lauren Braier, owner of Elby Creative and multipassionate entrepreneur with an emphasis on packaging design, to chat with us about what adding packaging design services to your offerings arsenal looks like. Elby Creative is a playfully modern design studio that transforms e-commerce brands into scroll-stopping sensations. In this episode Lauren shares loads of valuable information about what you need to know to work with packaging clients (and what pitfalls you need to avoid!) to step into the space with confidence. Guest Information: Links Mentioned: Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S9 E13: How I’m Managing My First Trimester (I’m Pregnant!) While Working | 28 May 2024 | 00:31:26 | |
Hey Guys! So excited to share with you that I'm pregnant! So I thought I would let you guys know how I am managing my first trimester while also being the primary bread winner for my family. Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design | |||
| S5 E3: Running A Successful Design Business with Neurodivergence with Lea Gucciardi | 01 Feb 2022 | 01:09:36 | |
Neurodivergence is the term for those whose brains function differently in one or more ways than is considered standard or typical. In this episode Lea Gucciardi, the Founder and Creative Director of Arq Design Studio, shares about her journey to becoming a multi-6-figure design studio owner, her experience with ADHD and how it impacts her life and business, her coding background, and her newest offer for designers who are looking to take their Shopify projects to the next level. We are so grateful to Lea for opening up to us and our listeners, and for her vulnerability, strength, and willingness to share her story publicly. It is our hope that through this episode, designers with neurodivergent minds feel less alone and and encouraged by Lea's story of resilience and success. Guest Information: Links Mentioned: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E2: Finding Creative Inspiration | 25 Jan 2022 | 00:55:32 | |
Do you ever find it hard to be inspired as a designer? Yes, there's the internet - design portfolios, digital magazines, Dribble, and Pinterest (oh, the joys and drool-worthiness of Pinterest!), and yet... sometimes it's hard to really get the juices flowing! In this episode, Esther and Jen talk about what inspires them both within the industry AND outside of it and discuss how to keep being on the hunt for different ways to bring a unique design perspective to the world. Links Mentioned: Font Inspiration: Website Inspiration: Brand Design Inspiration: Creative Magazines: Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E1: What to Do When a Client Doesn't Love Your Work | 18 Jan 2022 | 00:53:35 | |
Have you ever had a review session with a client and they're just not feeling the work you've created? We've been there! In this episode Jen and Esther talk about some of their experiences with push-back and how they worked through the problems to create better solutions for their clients. Links Mentioned: Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S5 E0: Introducing Esther Knox-Dekoning & Podcast Updates! | 11 Jan 2022 | 00:50:17 | |
Welcome to Season 5 of the Better Podcast! We are officially welcoming Esther Knox-Dekoning as our new co-host! In this episode we get to hear Esther's story and her experience as a designer in the corporate advertising world and how she transitioned to owned her own design studio, Sereth Design. Guest Information: Links Mentioned: Inbox Question: Special thanks to our producer Jon from Wayfare Recording Co. Connect With Us: | |||
| S4 E3: All About Brand Strategy with Melinda Livsey | 06 Jan 2022 | 01:09:09 | |
A message from Jen: | |||
| S4 E2: Work Less & Make More with Kelsey Kerslake from Pinegate Road | 06 Jan 2022 | 01:11:48 | |
A message from Jen: Connect With Us: | |||
| S4 E1: Catching Up with Jen & Giselle: Updated "Day in the Life" | 06 Jan 2022 | 01:03:02 | |
A message from Jen: Connect With Us: | |||
| Celebrating Giselle: Friends & Family | 04 Jan 2022 | 00:26:48 | |
This summer, our design community, and the world, lost an incredible soul too soon during a climbing trip in Peru, our very own co-host, Giselle Field. In the first part of this two-part memorial episode, we heard many incredible things about Giselle from our design and podcast community. Now, in the second part of this two-part episode, we will hear from those who were closest to her - her friends and family. Because of Giselle, countless designers, and countless friends and family members, have found friendship, comfort, support, encouragement, and someone to turn to when they felt alone. Podcast Website: https://www.betterbranddesigner.com Podcast Resources Page: https://www.betterbranddesigner.com/resources | |||
| Celebrating Giselle: Podcast Community | 04 Jan 2022 | 00:29:32 | |
This summer, our design community, and the world, lost an incredible soul too soon during a climbing trip in Peru, our very own co-host, Giselle Field. We will hear many incredible things about Giselle from our design and podcast community today, and in the second part of this two-part episode, from those who were closest to her - her friends and family. Because of Giselle, countless designers, and countless friends and family members, have found friendship, comfort, support, encouragement, and someone to turn to when they felt alone. Podcast Website: https://www.betterbranddesigner.com Podcast Resources Page: https://www.betterbranddesigner.com/resources | |||
| BONUS E2: How Giselle Made $10k+ with Her First Digital Course Launch (and How You Can Too) | 17 Mar 2021 | 00:32:14 | |
In this solo episode, Giselle opens up about why and how she launched a digital course. What seems like a couple of months of preparation for the course was really three years in the making. Giselle spills it all to encourage those that dream about making digital products but hold themselves back for many reasons — just like she did to herself. *Affiliate links: we receive a small commission to help support the podcast at no cost to you. | |||
| S9 E12: How to Increase Sales Through Email Marketing with Emily Claire Hughes | 14 May 2024 | 01:09:07 | |
Today I am talking to my former NYC roommate Emily Claire Hughes! Emily is an email marketing expert who has worked all over the world! Get ready to get email curious! Guest Name: Emily Claire Hughes Guest Business Name: Emily Claire & Co. Guest Website: https://www.emilyclaireand.co/ Guest Instagram: @emilyinhamburg Links Mentioned: https://www.emilyclaireand.co/10k-email-club Inbox Question: "What is your opinion on integrating copywriting into the design process?” - Alexa Gupta Wells Connect With Us: Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design | |||
| S3 E12: Answering Your Inbox Questions | 26 Jan 2021 | 00:50:02 | |
And thats a wrap! We’re finishing season 3 off with an episode packed with answers to your inbox questions. Giselle and I talk everything from contracts, whether we pricing on our websites, knowing when to grow teams, (and finding good contractors to work with), communicating value to clients, and more. We couldn’t be more thankful for our Facebook community and can’t wait to hear your thoughts on this episode! Our VA: Our Editor: Links Mentioned: All things legal episode | |||
| BONUS E1: Navigating Maternity Leave & Scaling a Business With a Newborn | 12 Jan 2021 | 00:34:33 | |
Today is a very special episode with just Jen Davis! We had some interest in learning more about Jen’s experience having a baby and scaling her business at the same time, and so she recorded an episode about it where she chats through maternity leave, struggles, wins, mistakes, and what she did during the first 6 months of her baby's life as a mom and a business owner. | |||
| S3 E11: All Things Legal with Shay M. Lawson, Esq | 05 Jan 2021 | 01:01:46 | |
Giselle is joined by Shay M. Lawson, Esq to answer all your legal questions! (Jen badly wishes she could have been there, but the baby needed her that day!) Giselle and Shay open today's episode answering the icebreaker question: “Thinking back to a year ago today, what is one thing you gained last year that you want to step more into this year?” Then, they move into talking all about the legal side of running a design business. Shay breaks down brand identity and trademarks, what trademarking a brand looks like and explains what consumer confusion is. She then speaks to filing copyright registration, trademark registration, client services agreements and what to do before starting the design process with a new client. (SO many nuggets here — this is one you will want to take notes on!) If you are a freelance designer, studio owner, or someone hoping to work with your own clients someday, this episode is one you won’t want to miss! We can’t wait to hear what you think of today’s episode! Facebook Group: https://www.facebook.com/groups/betterbranddesigner/ | |||