Explore every episode of the podcast Becoming a Business BadAss

What happens to your business when someone you love needs you and your carefully planned calendar suddenly becomes irrelevant?

Over the last few weeks, I’ve been helping care for my dad after a serious fall and major surgery. I’ve been working from his house, being a fairly shit nurse and finding ways to keep my business moving.

Now he’s back in hospital, and I’m recording this while I’m still navigating it.

In the first of two episodes, I’m sharing six lessons this experience has been teaching me about decisions, momentum, support, money and staying connected to the people my work helps.

If you’ve been waiting for life to settle down before you can give your business attention, this conversation will give you some useful questions to work with.

What’s needed now? What help could make a difference? And what’s possible with the time and energy you’ve actually got?

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/boardroom/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

It’s takeover time again, People!!

Rowena Wilding is back in the guest-host seat for Becoming a Business BadAss, and this time she’s coming for the reason you haven’t done what she told you to do last time!!

In her last takeover, she gave you four fixes for the four most common marketing problems. You listened. You nodded along. And then you did nothing. Sound familiar?

In this episode, she’s explaining why. Mindset and marketing go hand in hand, and you can’t fix one without the other.

She’ll walk you through the six “Halloween costumes” fear wears when it’s pretending to be a marketing problem. 

Then she flips it. If you’ve done the vision board, the affirmations and the thought downloads, and the diary is still empty, your mindset might be fine. You might just be short of evidence. As Rowena puts it, the universe does not have your booking link.

AND she’s sending you away with three pieces of homework. No budget necessary.

Rowena is also the first-ever partner sponsor of Business BadAss Live, and she’s sharing exactly why she's so proud to put her name on it.

You want clients who value your expertise, communicate honestly and actually use what they’ve paid for.

But how do you show up when you’re the client?

Fresh from a day with my BadAss Boardroom ladies, I’m sharing The Client Zero Concept and the question that turns your ideal client wishlist back towards you.

We’ll explore why the clients you choose affect much more than today’s revenue, what your best client wants from the person she hires, and where you might be leaving valuable support unused.

There’s a relationship analogy, a little loving challenge and three questions to help you choose your next move.

If you’ve been collecting good ideas while avoiding the conversation or action you actually need, this one’s for you.

Listen, pick your next move, and go do it!!!

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/boardroom/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

You’re allowed to want clients, money and a successful business.

The problem begins when you make one potential client responsible for creating your confidence, hope or financial safety.

In the final episode of The Connection Series, we’re exploring how to stay committed to an ambitious financial goal without chasing, forcing or getting decidedly weird when somebody takes longer than eleven minutes to reply.

You’ll learn the difference between grounded action and graspy action, how to acknowledge genuine financial pressure without transferring it to a client and why commitment without attachment is not the same as pretending you don’t care.

We’ll also bring together the entrepreneur who takes responsibility for creating revenue and the practitioner who remains connected to the human being in front of her.

If this is your first episode in the series, go back and listen to Parts One and Two afterwards.

Then answer four questions that will help you move towards the money through value, connection and your next clean action.

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/boardroom/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

You’re showing up, creating content and making offers - but something still feels off.

Before you try to fix everything, you need to identify where the disconnection actually is.

In Part Two of The Connection Series, we’re exploring the four connections your business needs - 

Your connection to your clients.

Your connection to yourself.

Your connection to your work.

And your connection to the entrepreneur who drives revenue.

You might understand your clients but no longer trust yourself to lead them.

You might believe in yourself but feel disconnected from the offer you’re selling.

Or you might love delivering your work while avoiding the numbers, decisions and offers required to build a profitable business.

This episode will help you stop randomly rearranging the furniture in your business and recognise the connection that actually needs your attention.

If you missed Part One - ‘Why More Strategy Isn’t Always the Answer’ - go back and listen.

Then join me next week for ‘How to Want the Money Without Getting Graspy’.

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/boardroom/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

You can have the right offer, content plan and sales process and still not create the result you want.

Because strategy is not the whole story.

In Part One of this three-part series, I’m sharing an idea from my latest VIP Retreat that was simply too good to keep hidden.

We’re exploring the difference between taking action from genuine Service Energy and showing up thinking, ‘Please buy so I can believe my business is working.’

You’ll discover why two people can use the same strategy but create completely different experiences, how ‘get’ energy affects the way you communicate and why noticing it does not mean you should stop showing up.

I’ll also give you four simple questions to help you reconnect with the person you want to serve and take your next clean action.

Before you throw away another perfectly usable strategy, listen to this.

The thing that needs to change might not be what you’re doing - it might be what you’re bringing to it.

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/boardroom/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

Is your business actually out of balance - or are you dealing with a type of imbalance that is completely normal, necessary or even useful?

In this episode, I’m breaking down the three types of imbalance I see in business - Chosen Imbalance, Un-useful Imbalance and Circumstantial Imbalance.

Because they are VERY different - and treating them all like a problem you need to fix can have you putting your business down when you absolutely don’t need to.

We’re talking building phases, procrastination, perfectionism, life properly lifeing and how radical honesty, radical responsibility, and CHOICE can put you back into a place of empowerment.

If life and business feel a little out of whack right now, this one is for you.

Join the In Demand Cash Sprint here -  - https://dawnowen.com/in-demand/

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/boardroom/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

Are you genuinely growing your business...or are you just really busy?

In this episode, I’m sharing a coaching conversation that stopped an entire room in its tracks.

Websites.  Branding. Admin. Planning.

All important.

But what if they're quietly stopping you from creating the one thing your business actually needs...

Clients!

You'll discover the difference between passive action and massive action, why your brain loves keeping you 'busy', and how to spot the tasks that feel productive but never actually move your business forward.

If you've ever caught yourself saying...

‘I'll launch when..’

’I'll post when…’

‘I'll sell when…’

...this episode is for you.

Grab a notebook, press play and prepare to look at your business in a completely different way.

Join the In Demand Cash Sprint here -  - https://dawnowen.com/in-demand/

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/boardroom/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

How many times have you said this about something in your business?

'It’s not working.'

You’re emailing. You’re showing up. You’re making offers. You’re doing MORE than you were doing before...

…but the results haven’t arrived yet.

So your brain decides the whole thing isn’t working!

In this episode, I’m showing you the crucial difference between CREATING momentum and HAVING momentum - and why confusing the two can cause you to stop just when things are beginning to move.

We’re talking about the dangerous gap between increased effort and visible results, the stop - start cycle that keeps putting you back at the beginning, and what to do when your brain wants evidence NOW.

Because 'I don’t have the result yet' and 'this isn’t working' are two VERY different things.

And learning that distinction could change the way you create results in your business.

Join the In Demand Cash Sprint here -  - https://dawnowen.com/in-demand/

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/boardroom/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

What if every time you sold something, you weren’t reducing the number of potential buyers - you were actually creating MORE?

Most business owners unconsciously behave as though demand is finite. They sell to a few people, then start wondering where the next clients are going to come from.

In this episode, I’m showing you why that’s not how demand works.

We’re talking about the people who are watching but haven’t bought YET, what your behaviour reveals about how much demand you actually believe exists, and why creating value, connection and offers can compound demand over time.

If you’ve ever worried that you’ve already sold to the ‘warm ones’ or wondered where the fuck your next clients are coming from - listen to this one!

Join the In Demand Cash Sprint here -  - https://dawnowen.com/in-demand/

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/boardroom/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

What if creating clients and cash didn't have to feel so... random?

 If you've ever felt like one month your business is flying and the next you're wondering where everyone has gone, this episode is for you.

 In this conversation, I explore  why so many business owners feel at the mercy of enquiries, referrals and the algorithm, and introduces a completely different way of thinking about demand. 

You'll discover why waiting keeps you stuck, why confidence comes after action, not before it, and why the women creating consistent results aren't necessarily the most talented - they're the ones who make different decisions. 

If you're ready to stop hoping for clients and start believing it's possible to create them consistently, grab your favourite drink and settle in. 

Join the In Demand Cash Sprint here -  - https://dawnowen.com/in-demand/

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/boardroom/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

If you've ever caught yourself thinking:

'I just need more clients...'

'Or once this launch is over, everything will settle down...'

...this episode is for you.

In this week's podcast, I share a simple five-question framework that will help you stop feeling overwhelmed and start solving problems with clarity.

You'll discover - 

• Why successful business owners don't have fewer problems - just better ones
• The biggest mistake most people make when they're trying to solve a problem
• The five questionsto coach yourself through any business challenge
• How to turn one overwhelming problem into a simple list of actions

Whether you're struggling with sales, clients, confidence or simply feeling stuck, this is an episode you'll come back to again and again.

Grab a notebook...this one is practical!

Sign up for the In Demand Cash Sprint here - https://dawnowen.com/in-demand/

Check out All The Things here - https://dawnowen.com/lfg

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

It's another takeover, People!!

This week Rowena Wilding is back in the guest-host seat for Becoming a Business BadAss, and she is not here to be gentle with you!!

In this episode, she's naming the four mistakes she sees business owners make over and over again - the same four, in every sector, at every price point, usually without even realising they're doing it.

No hacks. No 'just post more' nonsense. Just the four fixes you've actually been looking for.

Think about the blank screen you keep staring at. The website you can't make sound right. The proposal you second-guessed. The launch you gave up on the second someone said no. Sound familiar?

She'll be showing you the four problems that cause all these issues. AND she's going to give you the fixes for them all.

It's time to stop searching for silver bullets and get real about what actually makes a difference in your business. No bull. 

And if you want the support to find your gaps and fix them properly, that's exactly what In Demand By Design does. Join Rowena and Nic Mooney for a one-day workshop on 15 September to diagnose these problems and build the funnel that fixes them. 

Find out more and grab your place here: https://wildingmarketing.co.uk/in-demand-by-design/

Find Rowena here - https://wildingmarketing.co.uk/

Check out All The Things here - https://dawnowen.com/lfg

Join Create Your Money-Making Offer here - https://dawnowen.com/money-making-offer/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

We play safe, stay small, overthink our decisions and wait until we feel 'ready' because we believe failure means we're not good enough.

But what if that's exactly what's keeping you stuck?

In this episode, I'm challenging everything you've ever believed about failure and showing you why the most successful women aren't the ones who fail the least. They're the ones who learn the fastest.

I'll introduce you to two of my favourite concepts - Failure Gold and the Massive Fail Plan - and explain how they've transformed not only my own business, but the businesses of so many women I coach.

If you've ever held yourself back from making the offer, raising your prices, putting yourself out there or taking a leap because you're scared it might not work, this episode is for you.

It's time to stop seeing failure as proof you should quit and start seeing it as evidence you're becoming the woman capable of creating the business you really want!

Sign up for Get Coached here - https://dawnowen.com/get-coached/

Check out All The Things here - https://dawnowen.com/lfg

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

For the final episode in this special three-part coaching series, I'm doing something a little different.

Instead of hearing from me, you're hearing from the women whose lives have been changed through coaching.

These aren't polished testimonials or rehearsed success stories. They're honest conversations about what it felt like to say yes to coaching, the challenges they faced, the beliefs they had to overcome, and the woman they've become along the way.

As you listen, you'll notice something interesting. Very few of them begin by talking about money or business growth. Instead, they talk about confidence, courage, trust, decision making and believing in themselves.

Because that's what coaching really changes first.

If you've ever wondered what coaching can do, this episode offers a glimpse through the voices of women who've lived it.

As you listen, ask yourself one simple question.

Which woman's story feels most like yours?

Maybe that's where your next chapter begins.

Register for ‘Get Coached’ here - https://dawnowen.com/get-coached/

Check out All The Things here - https://dawnowen.com/lfg

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

Have you ever wondered what actually happens in a coaching session?

In this week's episode, I'm pulling back the curtain and sharing exactly what coaching looks like, why it works, and why I still invest in coaching myself after all these years.

We'll talk about why your thoughts often feel like facts, how thought errors quietly keep you stuck, and why the problem you think you have is rarely the real problem. I'll also explain how my Self Coaching Model helps women create powerful breakthroughs by changing the way they think,a feel and take action.

If you've ever worried that you wouldn't know what to say in a coaching session, or you've been curious about working with me, this episode is for you.

I'm also inviting you to my FREE Get Coached session on 23rd July, where you'll learn one of my most powerful coaching tools, watch live coaching in action, and, if you want to, put your hand up and get coached yourself.

This could be the conversation that changes everything.

Register for ‘Get Coached’ here - https://dawnowen.com/get-coached/

Check out All The Things here - https://dawnowen.com/lfg

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

Coaching changed my business.

But more importantly, it changed me.

In this first episode of a special three-part coaching series, I'm sharing why I genuinely believe coaching is one of the greatest investments you can ever make. Not because I'm a coach, but because I've lived the transformation myself.

We'll explore why coaching is about so much more than strategy, advice or accountability. It's about changing the way you think, challenging the stories your Brain Bandits tell you, making decisions from your Future Self, and becoming the woman capable of creating the life and business you really want.

I'll share some of the coaching conversations that completely changed the direction of my own life, why being wrong can be the greatest gift, and how coaching helped me stop surviving and start truly living.

If you've ever wondered whether coaching is worth it, this episode is for you.

This is Part 1 of a special three-part series leading up to my free Get Coached session on 23rd July.

I'd love you to listen, then come and experience coaching for yourself.

Register for ‘Get Coached’ here - https://dawnowen.com/get-coached/

Check out All The Things here - https://dawnowen.com/lfg

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

This week I'm diving into a list that started life as a social media post and sparked a huge response.

The headline was simple - ‘things that took me from £65,000 in debt to over £700,000 in sales’..

In this episode, I'm unpacking each one and sharing why these lessons have had such a massive impact on my business journey.

We talk about getting clear on what you actually want, choosing one business model and sticking with it, becoming a better implementer, creating an offer you're obsessed with, selling consistently, building community, evaluating your results and understanding how your thoughts create everything you experience.

More importantly, we talk about the difference between consuming information and actually implementing it.

Because most women don't need another strategy.

They need to take action on what they already know.

If you've been feeling stuck, overwhelmed or frustrated that your results aren't matching your effort, this episode is a powerful reminder that small actions, repeated consistently, can change everything.

Listen in and choose one thing to implement today. 🚀

Check out All The Things here - https://dawnowen.com/lfg

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

Today I want to talk about Transformation.

And specifically,  how do you know you’re ready for a transformation?

For an upgrade. For a change.

How do you know when it’s just around the corner; when your next level is calling to you?

I talk about the Top 5 signs that show you are ready for a Big Transformation.

This is a JUICY one!!

Check out All The Things here - https://dawnowen.com/lfg

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

Why are you still not making the sales you want?

In this week’s episode, I'm sharing a concept we're exploring inside MTFO Bootcamp that I believe every business owner needs to hear - Sales Identity.

Most women assume they're struggling to make sales because they need more followers, more leads, more visibility, or a better strategy. But what if the real issue isn't any of those things?

What if the problem is who you become the moment it's time to sell?

I dive into why the strongest belief in the room wins, how we unknowingly reject ourselves on other people's behalf, and why making assumptions about who will or won't buy is quietly costing you opportunities.

You'll hear real examples from my own business, learn why confidence is a reward rather than a prerequisite, and discover how to separate your job from your prospect's job when it comes to selling.

If you've ever questioned your offer, softened your certainty, or made a no mean something about you, this conversation is for you.

It's time to strengthen your Sales Identity and start making offers from belief rather than fear!

Check out All The Things here - https://dawnowen.com/lfg

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

This week, I’m chatting to Karen Heap, Founder of Socially Shared Women’s Business Network, about their 8th annual Women in Business Conference.

The theme for the conference this year is ‘Confidence’, and in this chat, we are talking about  - 

• Why I decided to be the Premier Sponsor of the event
• What confidence is
• Why it’s such an important topic for women
• And what you can expect from the conference

Join us as we cover the many aspects of confidence for women, and I get a bit ranty, obvs!

Get your tickets to the Socially Shared Conference here - https://sociallyshared.co.uk/events/#!event/2026/6/12/socially-shared-8th-annual-women-in-business-conference

Check out All The Things here - https://dawnowen.com/lfg

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

Are you overwhelmed… or are you simply doing too much?

In this week’s episode, I’m unpacking one of the biggest reasons so many women stay stuck in business - overcomplication.

Because scaling isn’t about adding more offers, more platforms, more strategies, more noise.

It’s about refinement.

Inside this episode, I’m breaking down the five ways you may be making business far harder than it needs to be, from listening to too many voices, to lacking constraint, to creating your own overwhelm, to constantly reinventing your offers instead of committing to one and selling it properly.

If your business currently feels heavy, chaotic, noisy, or like you’re spinning your wheels despite being busy all the damn time, this conversation is for you.

And if one of the places you’ve been stuck is trying to figure out what to sell, I’ve got you.

My live experience, Create Your Money Making Offer, starts next week and is designed to help you strip away the noise, create a clear offer, and start moving with confidence.

Hit play, then come take action.

Check out All The Things here - https://dawnowen.com/lfg

Join Create Your Money-Making Offer here - https://dawnowen.com/money-making-offer/

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

Ever been so busy cranking out free content that you secretly wonder why your bank account isn’t keeping up with all that value you’re giving?

Well, this week’s podcast is gonna flip your whole perspective on its head!

Because the thing you think is most valuable - your content - is actually just the warm-up. 

The real magic, the actual transformation, starts with your offer.

We’re diving into - ✨ Why your offer is more valuable than your content (yes, really) ✨ How to stop undervaluing your offer without tinkering with bonuses or Canva worksheets ✨ The mindset shifts that make your offer feel safe and comfortable - for you AND your client ✨ How to present your offer so clearly and confidently that saying yes becomes a no-brainer

Your offer deserves to be the most valuable thing you do - and your clients are waiting for it!

Check out All The Things here - https://dawnowen.com/lfg

Join Create Your Money-Making Offer here - https://dawnowen.com/money-making-offer/

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

It’s takeover time again… and this episode does not tiptoe politely around the edges of marketing.

This week, Rowena Wilding takes the guest-host seat in Becoming a Business BadAss to talk about the thing she sees sabotaging small business owners more than anything else -  random acts of marketing.

No useless hacks. No ‘just post more’ nonsense. Instead, Rowena breaks down her ROAR framework for marketing that actually works:

• Research: Understanding what your audience really needs, not just what they say they want • Organise: Creating intentional marketing activity instead of chaotic visibility • Action: Why marketing is not passive, and why conversations close sales • Review: Treating every result as data instead of a personal failure spiral

She dives into the danger of hiding behind ‘busy work’, the myth that visibility alone creates revenue, and why so many brilliant business owners are exhausting themselves creating noise with no strategy behind it.

Expect straight-talking advice on funnels, follow-up, messaging, selling, audience psychology, and building marketing with actual teeth.

No beige. No background noise. Just practical strategy, sharp perspective, and marketing that sounds like a real human being.

Find Rowena here - https://wildingmarketing.co.uk/

Check out All The Things here - https://dawnowen.com/lfg

Join Create Your Money-Making Offer here - https://dawnowen.com/money-making-offer/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

If you’ve been stuck ‘figuring out your offer’, this episode is going to challenge you in the best way.

Because what I see time and time again is women telling themselves they need more clarity, more tweaks, more refinement… before they can really go all in.

But that’s not what’s actually going on.

In this episode, I break down why ‘offer confusion’ is often just a cover for avoiding decision-making - and how that pattern is costing you sales, confidence and momentum in your business.

I walk you through the identity shift from ‘thinking about selling’ to actually becoming someone who sells, and why waiting to feel certain is keeping you stuck.

You’ll hear exactly why there is no perfect offer, what’s really creating hesitation in your business, and what needs to change if you want to start making consistent money.

This is a straight-talking, no-fluff episode designed to get you out of circling and into action.

If you’re ready to decide and move, this one’s for you.

Check out All The Things here - https://dawnowen.com/lfg

Join Create Your Money-Making Offer here - https://dawnowen.com/money-making-offer/

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

In this episode, I’m diving into something I’ve been seeing come up again and again with my clients - taking action from scarcity.

On the surface, it can look like you’re doing all the right things. You’re showing up, creating content, selling, and signing clients. But underneath it, there’s a different driver. Pressure, urgency, and that constant feeling of ‘it’s not enough.’

I break down what scarcity action really is, how it shows up in your business, and why it keeps you stuck in a cycle of chasing results without ever feeling stable.

We talk about the difference between taking action to create something versus taking action to fix something, and why that distinction matters more than your strategy.

I also share the key shifts that will help you move out of scarcity and into cleaner, more powerful action that actually builds momentum and consistency.

If you’ve been feeling like you’re doing a lot but not getting the results you want, this episode will show you why - and what to do about it.

Check out All The Things here - https://dawnowen.com/lfg

Join Create Your Money-Making Offer here - https://dawnowen.com/money-making-offer/

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

If you’ve been telling yourself that you need more confidence before you can make money in your business, this episode is going to shift that for you.

I’m breaking down the difference between self-value and business value, and why confusing the two is keeping so many women stuck. When your results start to mean something about you, everything slows down. You hesitate, you overthink, and you stop taking the actions that actually create clients and money.

Using the TEAR model, I walk you through how your thoughts are driving your results and why you don’t need to feel ready to start moving. Confidence isn’t a prerequisite for action - it’s something that’s built through it.

I also share real business scenarios so you can see exactly how this shows up and what to shift instead.

Check out All The Things here - https://dawnowen.com/lfg

Join Create Your Money-Making Offer here - https://dawnowen.com/money-making-offer/

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

Let’s talk about Being In a Hole.

In this episode, I’m diving into what it really means to feel stuck in your business or life - and why most women stay there longer than they need to.

Because the truth is, it’s not the situation keeping you stuck… it’s how you’re responding to it.

I break down the patterns I see all the time - panic, pressure, overthinking, over-consuming - and how they’re actually reinforcing the very results you’re trying to change.

We also look at the shift that changes everything - moving from reacting in the hole to leading yourself through it.

This isn’t about pretending things are easy or bypassing hard seasons.

It’s about becoming the woman who knows how to move, even when things feel messy, slow, or uncertain.

If you’ve been feeling stuck, overwhelmed, or like nothing is quite landing the way you want it to, this episode will give you the perspective shift you need to start moving again.

Check out All The Things here - https://dawnowen.com/lfg

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

This week’s episode is a bold and honest conversation about entitlement and how it might be quietly holding you back in your business.

I’m diving into the subtle ways this shows up through thoughts like ‘I should be further along’ or ‘I don’t want to do that’ - and why those patterns are far more powerful than you realise.

We explore how these thoughts create a cycle that keeps you stuck, even when you’re taking action, and why expecting results without the required effort will always limit your growth.

I also share real examples from my own experience and coaching conversations, alongside a practical exercise to help you identify where your expectations and actions don’t currently match.

This episode isn’t about judgment - it’s about awareness, ownership, and stepping back into your power.

If you’re ready to stop waiting for things to change and start creating results on purpose, this one will give you the shift you need.

Check out All The Things here - https://dawnowen.com/lfg

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

In this episode, I’m not giving you a polite Q1 reflection. I’m giving you the truth.

Because if your results didn’t look how you wanted in the first three months of the year, it’s not because you need a better strategy. It’s because you’ve been drifting.

And drift is subtle. It looks like being busy, staying in your business, doing ‘something’… but avoiding the things that actually create results.

We’re diving into the real difference between drift and self-leadership, and why leading yourself based on how you feel will always create inconsistent results.

I walk you through the tiny, everyday moments where you stop leading and start negotiating with yourself, and how those moments are shaping your identity and your outcomes.

No fluff, no sugar coating, just a clear look at what’s actually been going on and what needs to change if you want Q2 to look different.

Because you’re not missing information.

You’re missing a decision.

Check out All The Things here - https://dawnowen.com/lfg

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

This episode is going to hold up a mirror.

Right now, inside Making Money With Your Thoughts, I’m seeing the same pattern again and again. Women thinking their problem is strategy, pricing or the market, when actually it’s their thinking.

In this episode, I’m not walking you through the full coaching process. I’m showing you the thoughts that are really driving your results. The ones that feel normal, logical and true, but are quietly shaping how you show up, how you sell and what you create.

We break this down into two key areas - what you believe about yourself, and what you believe about your clients. Because both of these are influencing every action you take in your business.

If you’ve ever thought ‘people aren’t buying’ or ‘it’s just not working for me’, this episode will challenge that in a powerful way.

Check out All The Things here - https://dawnowen.com/lfg

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/BOARDROOM/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

In this episode, I’m talking about something that almost nobody teaches - the emotional side of building a successful business.

Because the truth is, most women don’t struggle because they don’t know what to do. They struggle because building a business requires you to tolerate certain emotional experiences that your brain would rather avoid.

In this episode, I break down the four types of intolerance I see constantly holding brilliant women back - Risk Intolerance, Discomfort Intolerance, Uncertainty Intolerance, and Success Intolerance.

We explore the idea of the emotional cost of growth, why your nervous system often tries to keep you playing small, and how expanding your capacity for success is actually the real work of entrepreneurship.

If you’ve ever felt like you’re doing all the things but still not seeing the results you want, this episode might help you see your business through a completely new lens.

And once you see it, you can’t unsee it.

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

In this episode, I’m continuing the conversation around identity in business.

Last time we talked about the difference between Practitioner identity and Business Owner identity. Today we add the next layer - Leader identity.

And before you think leadership only applies to people with teams, let me stop you there. Leadership starts with how you lead yourself.

If you’re building a business that is shaped by your voice, your expertise, your standards and your perspective, you are already leading. The question is whether you’re doing it intentionally.

In this episode, I talk about the connection between self-leadership and revenue, and why the way you handle discomfort, obstacles and uncertainty directly impacts the results you create.

I also walk through some of the biggest leadership leaks I see in business owners - the subtle ways we lose authority without realising it.

If you want more clients, more impact and more revenue, this conversation might challenge you a little.

But it will also show you where leadership really begins.

Join Making Money with Your Thoughts here  - https://dawnowen.com/making-money

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

It's another takeover, People!!

This week, we have Rowena Wilding taking the guest-host seat in Becoming a Business BadAss, and she does not come to whisper!!

Rowena is a marketing strategist extraordinaire, and in this bold, straight-talking episode, she leaves nothing on the table. 

She unpacks the belief system that makes marketing feel powerful instead of painful. No hacks. No ‘post three times a day’ nonsense; just the real foundation - the three beliefs that underpin everything you do in your marketing.

Rowena calls out the wobble that keeps brilliant women invisible and reframes selling to make it easy. She dives into messaging that actually lands, visibility that builds trust, pricing based on transformation, not time, and why staying quiet is the most expensive mistake you can make.

You’ll leave with four sharp, practical actions you can implement immediately.

No bull. Plenty of fire. And marketing that feels like you.

Find Rowena here - https://wildingmarketing.co.uk/

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

In this episode, I’m talking about something almost nobody teaches, and yet it impacts every investment you make in your business and your life. 

Return on investment is often treated like an automatic side effect of purchasing something, but it isn’t. Swiping your card gives you access, not outcomes.

I share why two women can sit in the exact same room with the same coach, the same content, and the same support, and still leave with completely different results. 

The difference isn’t intelligence, experience, or even effort.

It’s identity and mindset. 

Containers don’t magically change you. They amplify who you already are when you walk in. 

If you enter as a consumer, you consume. If you enter as an investor, you extract value. 

This episode is about shifting from waiting to be changed to deciding you will create the return yourself. 

When you realise ROI is a skill you can learn, you stop fearing investments and start leading yourself inside them. 

That shift changes everything.

Join Making Money with Your Thoughts here  - https://dawnowen.com/making-money

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

In this episode, I’m talking about something I’ve been thinking about a lot lately - balance. 

Or more accurately, intentional and dynamic balance. 

For years I’ve said ‘work life balance is bollocks,’ and while I still believe the phrase is misleading, I’ve realised there’s something much more powerful underneath it; balanced energy. 

I share how I’ve been navigating a huge start to the year, moments of overwhelm, and the realisation that balance isn’t a timetable or a finish line - it’s a state you can return to at any moment.

I talk about why hustle culture isn’t the badge of honour we think it is, why success without a life you enjoy isn’t success at all, and how adding the word ‘and’ into your results changes everything. 

This episode is about creating the business you want, the way that you want it, and learning how to grow with parameters instead of burning out on the way.

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

This week’s episode is a Valentine’s special, but not the fluffy, chocolate-and-roses version. I’m talking about Business BadAss love – the kind that actually changes you and the way you lead yourself.

I walk you through seven powerful ways to love yourself and your business that have nothing to do with aesthetics and everything to do with identity, standards and self-leadership. 

We cover telling yourself the truth instead of soothing yourself, falling back in love with your business after the honeymoon phase, and understanding how your relationship with money mirrors your relationship with yourself.

We also explore loving your Future Self more than your current comfort, building self-trust instead of chasing confidence, and the importance of running your business like a real business rather than a hobby. 

Finally, we look at what being genuinely in love with your life actually requires on a daily basis.

This episode is a wake-up call wrapped in heart-shaped paper 😘

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

In this week’s episode of Becoming a Business BadAss, I’m diving into something that affects every single goal you’ll ever set - resistance.

That invisible force that shows up the moment you decide you want more.

More money. More confidence. More growth. More of you.

I break down why resistance isn’t a mindset failure, a motivation issue, or a discipline flaw. It’s your primitive brain doing exactly what it was designed to do - avoid pain, seek pleasure, and conserve energy.

The problem is, that part of your brain is not qualified to run your business or your life.

So in this episode, I walk you through how I work with resistance instead of fighting it. We talk about allowing the pull, following plans made by your evolved brain, minimum standards, and why learning to honour your word to yourself changes everything.

If you’ve been procrastinating, starting again, or feeling stuck in the same patterns, this episode will give you practical tools to start showing up differently.

This is identity work.

And it’s where real results are built.

Join the IN Demand Cash Sprint here - https://dawnowen.com/in-demand/ 

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

This week’s episode is the very first BadAss Boardroom Takeover, and I couldn’t have chosen two better women to open this chapter.

Holly Nixon and Jane Brook step into the mic and have a powerful, honest conversation about identity, energy, and emotional risk - and how these shape every result you create in business.

They talk about the masks we wear without realising, the difference between performing and truly leading as your Future Self, and why ‘fake it till you make it’ drains you while embodiment builds you.

They explore what it looks like to treat yourself like a BadAss Athlete - how you train, recover, and build emotional capacity to handle growth.

This conversation also dives into financial and emotional risk, why allowing yourself to feel discomfort is often the training jump before the big leap, and how defaulting back to old identity can quietly pull you away from the life you’re building.

If you’re a woman in business craving more clarity, confidence, and consistency, this episode will land. Probably right in your chest.

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

In this episode, I’m talking about the thing that quietly decides everything in your business - identity.

Who you see yourself as is what drives how you think, what you tolerate, what you prioritise, and ultimately, the results you create.

I break down the two identities you must deliberately build if you want to grow a real business - the identity of what you do, and the identity of being a business owner.

We talk about why taking yourself seriously changes how other people respond to you, the huge difference between ‘wanting to get paid’ and ‘owning a business’, and why most women are unknowingly giving ‘hobby’ energy instead of ‘leadership’ energy.

I also go into risk tolerance, emotional and financial, and why your level of success will always match what you are willing to feel, back, and lead.

This episode is not about doing more.

It’s about becoming more intentional about who you are being.

Join the IN Demand Cash Sprint here - https://dawnowen.com/in-demand/ 

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

In this week’s episode, I’m diving straight into one of the most emotionally loaded topics for women in business - money.

Opening with a sentence that instantly triggers a reaction from you, I’m exploring what really happens inside us when we hear someone say they love money, and why those reactions matter far more than the words themselves.

I’m sharing the personal turning point that forced her to face her own financial reality, how I rebuilt her relationship with money from the ground up, and why money doesn’t change who you are - it reveals it.

This episode dives into the unseen thoughts most women carry about money, success, and being ‘a good person’, and how those thoughts quietly shape feelings, actions, and ultimately financial results.

I’m unpacking why wanting more money doesn’t make you selfish, why wealth isn’t limited, and why action always beats wishing.

I’m also sharing the money beliefs I live by!!

If money still feels complicated, uncomfortable, or hard, this episode is an invitation to clean up the thoughts that are keeping you stuck.

Join the IN Demand Cash Sprint here - https://dawnowen.com/in-demand/ 

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

Bonus Episode - The Essentials Collection - Becoming Your Future Self

This is a Bonus episode from The Essentials collection.

Over The Festive Period, I’m sharing a carefully curated set of podcast episodes that I believe will create the biggest shifts as you close out 2025 and move into 2026.

And also the episodes that will set you up for the In Demand Cash Sprint in January.

Check that out here - https://dawnowen.com/in-demand/

These are the episodes that go deeper than strategy. The ones that challenge how you think, how you show up, and what you believe is possible.

If you’ve ever felt stuck, wobbly, or quietly ready for more - these episodes are part of the work that actually changes things.

Listen with intention. Your Future Self already knows why you’re here.

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

Bonus Episode - The Essentials Collection - Belief

This is a Bonus episode from The Essentials collection.

Over The Festive Period, I’m sharing a carefully curated set of podcast episodes that I believe will create the biggest shifts as you close out 2025 and move into 2026.

And also the episodes that will set you up for the In Demand Cash Sprint in January.

Check that out here - https://dawnowen.com/in-demand/

These are the episodes that go deeper than strategy. The ones that challenge how you think, how you show up, and what you believe is possible.

If you’ve ever felt stuck, wobbly, or quietly ready for more - these episodes are part of the work that actually changes things.

Listen with intention. Your Future Self already knows why you’re here.

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

Bonus Episode - The Essentials Collection - Intention

This is a Bonus episode from The Essentials collection.

Over The Festive Period, I’m sharing a carefully curated set of podcast episodes that I believe will create the biggest shifts as you close out 2025 and move into 2026.

And also the episodes that will set you up for the In Demand Cash Sprint in January.

Check that out here - https://dawnowen.com/in-demand/

These are the episodes that go deeper than strategy. The ones that challenge how you think, how you show up, and what you believe is possible.

If you’ve ever felt stuck, wobbly, or quietly ready for more - these episodes are part of the work that actually changes things.

Listen with intention. Your Future Self already knows why you’re here.

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

Bonus Episode - The Essentials Collection - My Exact Process for Creating Massive Results

This is a Bonus episode from The Essentials collection.

Over The Festive Period, I’m sharing a carefully curated set of podcast episodes that I believe will create the biggest shifts as you close out 2025 and move into 2026.

And also the episodes that will set you up for the In Demand Cash Sprint in January.

Check that out here - https://dawnowen.com/in-demand/

These are the episodes that go deeper than strategy. The ones that challenge how you think, how you show up, and what you believe is possible.

If you’ve ever felt stuck, wobbly, or quietly ready for more - these episodes are part of the work that actually changes things.

Listen with intention. Your Future Self already knows why you’re here.

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

Bonus Episode - The Essentials Collection - Being in the Messy Middle

This is a Bonus episode from The Essentials collection.

Over The Festive Period, I’m sharing a carefully curated set of podcast episodes that I believe will create the biggest shifts as you close out 2025 and move into 2026.

And also the episodes that will set you up for the In Demand Cash Sprint in January.

Check that out here - https://dawnowen.com/in-demand/

These are the episodes that go deeper than strategy. The ones that challenge how you think, how you show up, and what you believe is possible.

If you’ve ever felt stuck, wobbly, or quietly ready for more - these episodes are part of the work that actually changes things.

Listen with intention. Your Future Self already knows why you’re here.

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

If you’ve ever stared at your revenue and thought ‘Why does this feel so much harder than it should?’, this is the episode for you!

‘Cos here’s what I know - 

You don’t have a strategy problem. You have a Belief, identity and Brain Bandit problem.

And until that shifts, no amount of posting, planning or praying is going to move the needle the way you want.

In this episode I’m breaking down - 

• why you’re not creating the money you want
• why your current identity can’t take you where you want to go
• why ‘waiting to feel ready’ is the fastest path to staying stuck
• what actually changes when you learn to create money on demand
• and the real reason women give up on their goals long before the finish line

And honestly, if you listen to this episode and something in you sits up a little straighter… then yes, you already know you should be inside The In Demand Cash Sprint

Join us here - https://dawnowen.com/in-demand/

Because the Sprint is where we take everything I talk about in this episode and turn it into action, identity and actual cash.

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

In 'Behind the Business BadAss - Rowena Wilding' – you'll meet the strategist, systems brain and straight-talking marketing genius who went from chaotic childhood and homelessness to Oxford, then to building a values-led six-figure business while parenting three kids and plotting her first million.

We get into the real talk on worthiness, why 'I deserve' is a complete sentence, how to stop treating your business like a badly paid job, and that uncomfortable truth about your feast-and-famine cycle that you really do not want to hear but absolutely need if you are serious about scaling.

If you’re juggling kids, clients, content and about 300 metaphorical balls while secretly wondering if you have what it takes, Rowena is your evidence that messy beginnings, big feelings and bold moves can all coexist with serious results.

If you need a loving slap round the mindset with a side of practical marketing and proof that you can come from hard beginnings and still build something wild and wealthy, this episode is it!

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

If you’ve ever thought, ‘I know I’m meant for bigger things - but why am I still not getting the results?’, this episode is where things get real.

In this closing conversation of the Business Badass series, we’re talking about the real difference between women who dream about success… and women who create it.

It’s not strategy, fancy websites or even confidence. It’s thought work!

Emotional resilience. Identity. The willingness to fail forward, manage your mind, obey your Future Self and develop behavioural strength instead of emotional sensitivity.

This isn’t fluffy mindset chat. It’s a practical, honest breakdown of what it actually takes to be the woman who does the work, instead of just thinking about it. 

And finally - I’ll show you how combining thought mastery and massive action will change the entire trajectory of your business. Not through force. Through emotional power.

If this episode feels like a loving punch in the soul - it should!

And if you’re ready to actually do something with it - then it's time to step into your Business BadAss Era!

LFG!!

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity

This episode is for every woman who secretly knows she’s meant for bigger things, but keeps bumping up against the same frustrating barriers – fear, drama, self-doubt, comparison, entitlement, excuses, emotional wobbling, and that sneaky voice that whispers ‘It should be easier by now’.

In this powerful conversation, I walk you through the real obstacles that stop you becoming a Business Badass – not the marketing fluff or surface-level stuff, but the deep, behavioural and emotional patterns that quietly hold you back. 

We unpack how your brain is literally wired to keep you safe, small and sensible – and how you can rewire it to make bold decisions, take massive action, and build unstoppable belief.

We dig into drama, righteousness, negative emotion, entitlement and the dangerous comfort of ‘reasonable’ goals.

I’ll show you why 10k months, dream clients and ease don’t come from hiding, performing or hoping – they come from emotional stamina, Radical Responsibility and deliberately creating your Badass identity before the results arrive.

LFG!!

Join Becoming a Business BadAss here - https://www.becomingabusinessbadass.co.uk/

Check out The Ultimate Mindset Hack here - Https://dawn-owen.newzenler.com/courses/thoughts

Check out the BadAss Boardroom here - https://dawnowen.com/elevatemm

Check out our next Business BadAss Live! event here - https://www.businessbadasslive.co.uk/    Use code ‘PODCAST20’ for £20 off!

Don’t forget to come join us inside the Business BadAss Community on Facebook –  https://www.facebook.com/groups/businessbadasscommunity