Explore every episode of the podcast Become a Media Maven
| Title | Pub. Date | Duration | |
|---|---|---|---|
| Atomic Habits Part 4 Make it Satisfying | 05 Dec 2023 | 00:15:21 | |
Today, I will let you know what I highlighted and why in part four of this Atomic Habits series. If you’re not familiar with Atomic Habits, here’s a crash course: James Clear wrote this book and introduces “The Four Laws of Behavior Change”. The four laws are:
Those four things to remember in each law are:
These things can help build good habits and break bad habits habits. Then, Clear describes “Habit Stacking” and “Environment Design”. The idea is to overcome common hurdles people face when trying to establish new habits and break bad ones. Plus, he shares advice on how to stay consistent and motivated when the initial enthusiasm wanes… as it almost always does. There is a long-term impact of adopting atomic habits. That’s why I’m going to summarize key takeaways from the book Atomic Habits by reading what I’ve highlighted in the book. For links to the book and to read this transcript or watch the captioned video, just visit BecomeMediaMaven.com. I also want to hear about your own habit-building experiences and what is working for you. Okay, let’s go!
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If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| Atomic Habits Part 3 Make it Easy | 28 Nov 2023 | 00:10:37 | |
Today, I will let you know what I highlighted and why in part three of this Atomic Habits series. If you’re not familiar with Atomic Habits, here’s a crash course: James Clear wrote this book and introduces “The Four Laws of Behavior Change”. The four laws are:
Those four things to remember in each law are:
These things can help build good habits and break bad habits habits. Then, Clear describes “Habit Stacking” and “Environment Design”. The idea is to overcome common hurdles people face when trying to establish new habits and break bad ones. Plus, he shares advice on how to stay consistent and motivated when the initial enthusiasm wanes… as it almost always does. There is a long-term impact of adopting atomic habits. That’s why I’m going to summarize key takeaways from the book Atomic Habits by reading what I’ve highlighted in the book. For links to the book and to read this transcript or watch the captioned video, just visit BecomeMediaMaven.com. I also want to hear about your own habit-building experiences and what is working for you. Okay, let’s go!
Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| How to Pitch Local TV from a TV Reporter | 26 Sep 2023 | 00:25:50 | |
I’m going to break down the who, what, when, where, why, and how in this episode. If you haven’t jumped in my bootcamp yet, you can see how this played out for a solopreneur I worked with in my Media Mentoring Program. We worked on her very first pitch together which turned into a live 5-minute TV segment. To see that pitch, just visit TheExactPitch.com. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| How to Sell Your Small Business to an Industry Giant with John Warrillow | 02 Mar 2021 | 00:35:41 | |
It might be time to sell your business, but how do you know and where do you start? The author of Built to Sell and The Art of Selling Your Business, John Warrillow is answering important questions about knowing when it’s the right time to sell your business, what to tell your employees along the way, and mistakes business owners make throughout the process. Plus, he will break down how to negotiate a great deal. Some resources mentioned in this episode:
Please subscribe to this podcast and leave an honest review on Apple Podcasts. Your ratings and reviews really help and I read each one. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| How to Become a Voice Over Actor with Sylvia Longmire | 23 Feb 2021 | 00:38:00 | |
While she was quarantined, Sylvia Longmire took a voice over class online. Four months later, she recorded dozens of voiceovers for clients and pocketed $12,000. In this episode, she shares exactly what she did every step of the way - the classes she took, the equipment she bought, the sites she subscribed to, and more. Sylvia is an award-winning accessible travel writer and photographer, travel agent, author, entrepreneur, and disability rights advocate. She is also a service-disabled US Air Force veteran, full-time wheelchair user, single mother, and the former Ms. Wheelchair USA 2016. Some resources mentioned in this episode:
Please subscribe to this podcast and leave an honest review on Apple Podcasts. Your ratings and reviews really help and I read each one. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| How this Good Company Culture Tool Produced Millions with Scott DiGiammarino | 16 Feb 2021 | 00:26:02 | |
If you want to motivate your team in a new and creative way, try watching a movie! Scott DiGiammarino is the CEO of MovieComm and he built a good company culture at a Fortune 50 company by motivating his team with movie clips. The motivation led to millions of dollars in revenue, lightning-fast company growth, and leadership promotions for team members all over the country. In this episode, Scott describes how it will improve your company culture, how that leads to an increase in revenue, and how he’s gone all-in on using movies to motivate. Some resources mentioned in this episode: Please subscribe to this podcast and leave an honest review on Apple Podcasts. Your ratings and reviews really help and I read each one. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| Make Learning About Finances Fun with Charlotte DeMocker | 09 Feb 2021 | 00:33:15 | |
Money is the #1 reason for stress… and since we never really learn about how to make money or manage it in school, it makes sense. In this episode, Charlotte DeMocker explains what the education system doesn’t and how you can learn what you need to in an easy, quick, and entertaining way… and what really happened with the GameStop and AMC stock surge. Money can be a scary or stressful subject, but it doesn’t have to be. Whether you’re looking to blast away your college debt, turn your idea into a business, or begin building your investment portfolio, Penny brings you aspirational, accessible, and actionable insights that can help you get closer to your goals. It’s all organized into easy to navigate albums that fit seamlessly into your daily life. Some resources mentioned in this episode: Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| From Zero to 8-Figures in Three Years with Audrey Castonguay | 02 Feb 2021 | 00:32:25 | |
When Audrey Castonguay started her business, she didn’t think it would be a success because “everyone was already doing it”. Fast forward three years and she grew Wholesome Culture to an 8-figure business. In this podcast episode, she shares how she did it and gets into the importance of building a brand in a saturated market, the challenges and struggles entrepreneurs go through, and how to remember self-care and focus on your mental health as a founder. Some resources mentioned in this episode:
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If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| Executing a Digital Marketing Strategy in 2021with Brad Duea | 26 Jan 2021 | 00:26:11 | |
Digital marketing is a must for every business, especially in 2021. In this podcast episode, Restaurant Revolution Technologies CEO Brad Duea is sharing why direct digital ordering is so important, what online marketing and advertising tactics can take it to the next level, and some best practices for localizing online marketing. Brad says the marketing joke is you know it works, but you don’t know which half is working. If you thinking you’re helping, but not making as much money as you’d like - this podcast episode is a must-listen. Brad Duea is the CEO of Restaurant Revolution Technologies, a platform that makes takeout and catering orders easier for restaurants. Some resources mentioned in this episode:
Please subscribe to this podcast and leave an honest review on Apple Podcasts. Your ratings and reviews really help and I read each one. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| A Conversation About Race with my Black Friend, Lisa SImone Richards | 19 Jan 2021 | 00:50:49 | |
My good friend Lisa Simone Richards is chatting with me about race. She’s one of many people I have open conversations with, and because I know some people are in a position where they don’t have a Lisa in their life or they’re afraid to ask questions, I recorded one of our weekly chats for all to hear. It’s not meant to school anyone on racism or deliver a teaching moment. It’s honestly just because I’m so grateful to have the opportunity to see things from another perspective because I take the time to listen to people who aren’t exactly like me. Some resources mentioned in this episode:
Please subscribe to this podcast and leave an honest review on Apple Podcasts. Your ratings and reviews really help and I read each one. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| How to use Facebook Groups for Business with Cait Scudder | 12 Jan 2021 | 00:24:08 | |
You can get a lot of value from a Facebook group - both by being active in one to grow your brand or by starting and growing your own Facebook group. In this episode, Cait Scudder, a business coach for female entrepreneurs is sharing how she uses Facebook groups to grow business by growing relationships. For her, it all goes back to the purpose of the group. Once you set that foundation, the content will follow, then more. Some resources mentioned in this episode:
Please subscribe to this podcast and leave an honest review on Apple Podcasts. Your ratings and reviews really help and I read each one. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| The 2 Things You Need to be a Successful Entrepreneur | 05 Jan 2021 | 00:26:04 | |
In this episode, I’m talking while I’m trying to get in my 10,000 steps for the day. The idea for this episode just came to me yesterday when I was chatting with my mom about why some people with business ideas succeed and other people don’t. It really just comes down to two things. In this episode, I’m sharing those two things and elaborating on how they work for me and many others. Some resources mentioned in this episode: Please subscribe to this podcast and leave an honest review on Apple Podcasts. Your ratings and reviews really help and I read each one. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 7 Tips to Read More Books in 2021 | 31 Dec 2020 | 00:15:17 | |
I ended 2020 with more than 60 books read. On Instagram, on my blog, and on my podcast, I share what I’m reading. People always ask me how I can read so much. At the end of the day, it’s all about time management. I’m pretty good at managing my time, but I will also add that my husband stays at home and takes care of the kids so that takes some off my plate. If you don’t have a stay at home husband, you can still read a lot of books! He only started staying home in August of 2020 and by then I was finishing one book a week, so #noexcuses. I have a lot more I want to get to, and I’m sure you do too, so I’m sharing how I’m able to read so many books. Some resources mentioned in this episode: Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 10 Ways to Turn Publicity Into Profit in ONE Day | 19 Sep 2023 | 00:20:40 | |
My 40th episode on this podcast was 35 Things to Do AFTER You Earn Media Coverage. I share this all the time with people. It’s been nearly five years since I recorded it and because it’s how you turn publicity into profit, it’s time for an update. But instead of rehashing 35, I’m going to share the top 10 things to do. If you’re subscribed to my newsletter, you’ll get a free checklist you can download of these things, so make sure you’re signed up at MediaMavenNews.com. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 9 Reasons Amanda Robson has Passed on B2B Companies at Seed and Pre-Seed Funding | 15 Dec 2020 | 00:08:29 | |
I was scrolling through Twitter when I saw a tread shared by someone I followed. The person who originally posted it was a woman named Amanda Robson at @Amanda_Robs and it started: “Sharing some of the most common reasons we've passed on B2B companies at seed/pre-seed” Even though I’m not looking for funding for Podcast Clout, I thought the points were brilliant reminders of what it takes to have a great business model and goals for growth. So in this podcast episode, I’m literally reading her thread on Twitter (and of course, sharing my thoughts on a few points she makes). Some resources mentioned in this episode: Amanda Robson’s Twitter Thread Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 5 Successful PR Strategies to Implement in 2021 | 08 Dec 2020 | 00:15:24 | |
To be successful in PR, you need to be prepared and be able to give members of the media whatever they want and need on a silver platter. That’s it! 1. Update your site and sales process. It drives me nuts when people think a PR team is a sales team. It’s not. You need to be ready to convert those leads PR brings… or else, what’s the point? 2. Be nice. I know this sounds silly, but so many people go into a PR strategy like members of the media owe them something, like they deserve media coverage. Trust me, every journalist in the world would not mind if media pitches stopped. They’d be fine. you wouldn’t. So yes, being nice and courteous to members of the media is helpful. 3. Focus on social media… as an expert. This doesn’t mean post a bunch of randomness on every platform. This means you should ask yourself, “What are members of the media or potential customers going to find when they search for me on social media?” 4. Have “real people” on standby. If all the news stories were only the people behind the business, things would get boring really fast. You need to have those trusted customers, referrals, and people who have actually experienced what you talk about ready to go. If you’re a doctor, have a patient. If you have a product, have a real customer who uses your product on a regular basis. These are the people that add the entertainment factor. 5. Do the math. I hate math, but I mean stats and data when I say do the math. All journalists like numbers because numbers make things current and relevant. It screams “NEWS” when people can see there are hard facts that can be quantified in a news story. If you have all of these things ready to go and you’re willing to share (even overshare), you will be way ahead of many others looking to build their brand in the media. Some resources mentioned in this episode: Please subscribe to this podcast and leave an honest review on Apple Podcasts. Your ratings and reviews really help and I read each one. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| The Question No Publicist Can Answer (and if they do, they're lying) | 01 Dec 2020 | 00:18:32 | |
In the last two weeks, I’ve been asked this question twice. In fact, I’m asked this question by potential clients all the time. So, what’s the question? “Where are you going to get me and when are you going to get me there?” It’s a hard one to answer, but it’s one that needs to be attempted because it’s a common concern for anyone who hires PR agencies or publicists.
The answers will vary depending on who you ask - sometimes people are truthful. Many times, people lie. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| How A Business Went From 0 to 2 Million in One Year | 24 Nov 2020 | 00:51:15 | |
Kevin Monell and Jason Caruso host the eCommerce Uncensored podcast. They’ve dabbled in a lot of things in the agency world. One amazing story they share is how they partnered up with another business owner to take it from $0 to $2 million in revenue… and yes, they were profitable. In this episode, they talk about having a good product, a positive mindset, and what to do about all of that advice people give you and the things they say about you. Some resources mentioned in this episode:
Please subscribe to this podcast and leave an honest review on Apple Podcasts. Your ratings and reviews really help and I read each one. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 3 Things on Thursday - What's next on this windy day | 19 Nov 2020 | 00:11:10 | |
In this 3 Things on Thursday episode, it's a bit windy. I recorded this episode while I was taking my son on a walk and my daughter tagged along. Warning: You will hear wind. So, what's next? Well, right before I hit record I got an idea. It involves 3 Things on Thursday coming to an end and a new podcast beginning. I'd love to hear your thoughts. Let me know at @ChristinaAllDay on Twitter and Instagram. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 3 Ways to Modernize Your Marketing Strategy NOW with Bryn Jones | 17 Nov 2020 | 00:36:31 | |
Marketing has changed a lot in the past few years. To earn media exposure, you need to think outside the box. In this episode, Bryn Jones shares three very unique and entertaining stories that break down how he does it as the VP of Marketing & Retail at Huse Culinary. (Trust me - you want to hear these stories!) Bryn also shares how he uses social media as part of his PR strategy and offers advice to other business owners on modernizing their marketing and PR approach instead of just doing things the way they’ve always been done.
Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 3 Things on Thursday - What drives me crazy on LinkedIn | 12 Nov 2020 | 00:08:40 | |
In this quick 3 Things on Thursday episode, I'm sharing what drives me crazy on LinkedIn. I see these things just about every single day and I'm shocked they still happen. Uh. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| How this Female led Business Grew During the Coronavirus Pandemic | 10 Nov 2020 | 00:31:23 | |
From the floor in her bedroom to a national jewelry company doing big things across the country with an all-female team, this episode does not disappoint. Tiffany Ortiz Dominguez is the Owner and Designer of Taudrey Jewelry. Her best friend, Danielle Telleria, is the Director of Creative and Communications and together they managed to grow their business during the Coronavirus pandemic… even after shutting down their showroom to customers. Hear the unique way they work with influencers, how they’re marketing their brand before the Super Bowl that is the holiday season, and the mistakes they made early on (so you can avoid them). Some resources mentioned in this episode:
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If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 3 Things on Thursday - My favorite things to do | 05 Nov 2020 | 00:05:00 | |
In this quick 3 Things on Thursday episode, I'm sharing my favorite things to do. I didn't plan on overlapping personal and professional things, but it kinda happened naturally. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| How to Conduct Market Research on Competitors with Fernando Angulo (FREE TRIAL) | 03 Nov 2020 | 00:29:27 | |
Lots of people create content, but how many people actually find it? In this episode, I speak with Fernando Angulo who shows us how to do SEO market research and conduct market research on competitors with SEMRush. This is a tool I’ve been using for years and I even learned something new in this episode. Some resources mentioned in this episode: Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| How to Create Content for Contributed Articles | 12 Sep 2023 | 00:21:12 | |
In this episode, we're diving deep into the concept of contributed articles. I'll unravel what they are, why they matter, and how you can make the most of them in your content strategy. Stay tuned as we delve into the strategies and steps you need to take to effectively pitch, write, and publish contributed articles that make an impact. So, whether you're a seasoned writer or new to the world of content creation, this episode is packed with valuable insights to help you become a master of contributed articles. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 3 Things on Thursday - My pet peeves | 29 Oct 2020 | 00:06:22 | |
In this quick 3 Things on Thursday episode, I'm sharing my three pet peeves. They apply to both personal and professional life... and drive me absolutely nuts. I'm guessing you will be able to relate to at least one of these. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| How a New Local Business Can Compete With a Big National Business with Cory Godar | 27 Oct 2020 | 00:25:45 | |
For a new business to come in and compete with the big guys, it can get expensive. But, there are other ways to market and grow that don’t involve spending a lot of money. Cory Godar is a Marketing Director who has taken niche to the next level. He and his team spent months focusing on one thing to compete with companies like Airbnb, VRBO, and Expedia. In this podcast episode, he is walking us through his strategy and how you can implement it in your business. Some resources mentioned in this episode: Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 3 Things on Thursday - How I'm voting this year | 22 Oct 2020 | 00:15:23 | |
In this quick 3 Things on Thursday episode, I'm sharing how I'm voting this year by telling you the three things I look to every year when I vote. This time, it's no different... just a little more obvious. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| How Most Businesses get Email Marketing Wrong and How to Fix it with Kara Morin | 20 Oct 2020 | 00:30:37 | |
Email marketing is something just about every business does, but most do it wrong. Kara Morin is the Director of Marketing at Rareform and she calls email marketing her “baby” at Rareform. In this podcast episode, she talks about how Rareform handles many marketing aspects in house, why they outsource ad buying, and how they handle PR - including what it took to land a spot on Shark Tank, the Today Show, and how one podcast appearance is still bringing in revenue three years later.
Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 3 Things on Thursday - What I'm watching on Netflix | 15 Oct 2020 | 00:08:26 | |
In this quick 3 Things on Thursday episode, I'm talking about what I'm watching on Netflix. I just finished my last series this week, so I need your recommendations. Please let me know what to watch next at @ChristinaAllDay on Instagram or Twitter. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| Moving From Marketing at Events to Online in a Pandemic with Kerstyn Inouye | 13 Oct 2020 | 00:29:11 | |
Kerstyn Inouye is the Marketing Director at Top Drawer Merch. Since COVID-19 hit the US, she has been forced to switch up her day-to-day marketing tasks, like many others. In this episode, she talks about
Some resources mentioned in this episode: Please subscribe to this podcast and leave an honest review on Apple Podcasts. Your ratings and reviews really help and I read each one. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 3 Things on Thursday - My thoughts on virtual school | 08 Oct 2020 | 00:08:45 | |
In this quick 3 Things on Thursday episode, I'm talking about virtual school and it kind-of snowballs into my thoughts on the education system in the United States. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| The ONE Thing You're Getting Wrong in Your Marketing (and how to fix it) | 06 Oct 2020 | 00:32:38 | |
In this podcast episode, I’m chatting with Benjamin Shapiro about his podcast marketing strategy. I just had to learn how he publishes 12 podcasts a week! Listen to Ben give you a behind the scenes look at how he creates content and why starting with a solid foundation is key. He goes into what that foundation should be built with and how to understand what you’re good at, who your customers are, and how to successfully develop a brand. Benjamin Shapiro is the producer and host of the MarTech podcast. He is the founder of benjshap LLC, a brand development and marketing strategy consultant, that specializes in helping growth-stage companies understand how to identify the overlap between corporate identity & customer needs to build an effective marketing strategy. Prior to his current role, Benjamin left a successful career in business development at eBay to become an entrepreneur that has run a bootstrapped startup, multiple marketing teams at early-stage VC-backed companies, and an independent consulting and content business. Some resources mentioned in this episode: Please subscribe to this podcast and leave an honest review on Apple Podcasts. Your ratings and reviews really help and I read each one. For more on the episode, click here to download it and listen! You can also watch it here. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 3 Things on Thursday - The best parts of being a business owner | 01 Oct 2020 | 00:12:29 | |
In this quick 3 Things on Thursday episode, I'm sharing the best parts of being a business owner. Last week, I told you the worst parts, but because the good outweighs the bad, I wanted to share why I do what I do! Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| BEHIND THE SCENES IN PR: Working with Influencers In a Pandemic with Taylor Ketchum | 29 Sep 2020 | 00:32:46 | |
You can be a fly on the wall during my conversation with another publicist, Taylor Ketchum. In this episode, Taylor is going to talk about how she worked her way up from an intern to the Vice President at Jones Public Relations in Oklahoma City. She is also going to share her strategies on
Some resources mentioned in this episode: Taylor Ketchum at Jones PR in Oklahoma City, OK Find her on social media at @taylorketchum Please subscribe to this podcast and leave an honest review on Apple Podcasts. Your ratings and reviews really help and I read each one. You can also watch it here. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 4 Steps to Decide What Content to Create | 05 Sep 2023 | 00:25:32 | |
Last week, I walked you through my brand-new flywheel. It was all about content, so this week, I’m going to explain where I get the ideas for the content I create and how I create it. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 3 Things on Thursday - The worst parts of being a business owner | 24 Sep 2020 | 00:12:09 | |
In this quick 3 Things on Thursday episode, I'm sharing the worst parts of being a business owner. It's not all sunshine and rainbows so I'm telling you what I dislike about it. Join Christina's newsletter for insider tips on growing your business without ads here.
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| 7 Skincare Myths and Facts with Britt Johnston | 22 Sep 2020 | 00:23:37 | |
Have you ever wanted to start a skincare regimen, but you just did not know where to begin? In this episode, I am going to bust some skincare myths and talk skincare facts with the help of Britt Johnston from Palm Beach Facials in Palm Beach, Florida. No, it’s not the normal business talk we usually have here on Become a Media Maven, but let’s face it - we all have skin, someone sees it every day, and none of us are getting any younger. Some resources mentioned in this episode:
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| 3 Things on Thursday - Why freelancers are better than employees | 17 Sep 2020 | 00:11:53 | |
In this quick 3 Things on Thursday episode, I'm talking about why I only work with freelancers. I do NOT want employees for a few reasons and I'm telling you why in this episode. Join Christina's newsletter for insider tips on growing your business without ads here.
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| Why I Got Out of Online Business | 15 Sep 2020 | 00:31:37 | |
I got out of online business for a few reasons. To clarify, I still have my online course The Media Mentoring Program, but I am not actively promoting it. People who join either ask me about it or they see an old post or hear an old podcast episode. A lot has changed in the industry and with me, so I'm sharing it here... and letting you know what to pay attention to in the industry as well because there is a lot you need to be looking at so you're not tricked as many are. Join Christina's newsletter for insider tips on growing your business without ads here.
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| 3 Things on Thursday - Automatic NOs to becoming a client | 10 Sep 2020 | 00:12:03 | |
In this quick 3 Things on Thursday episode, I'm talking about things I notice in an onboarding call with potential clients that wave a red flag. I used to ignore them, but I don't anymore. This is what they are and how I work through them. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| How to Write a Fiction Book After a Non-Fiction Book with Savannah Carlisle | 08 Sep 2020 | 00:51:03 | |
Have you ever wanted to write a fiction book? Maybe you read a lot of books and want to know what the process is like from idea to print. In this episode, I’m chatting with Kristi Dosh, whose pen name is Savannah Carlisle. Kristi has already published non-fiction books and now she writing a romance novel. In addition to explaining why she is using a pen name, she is also going to explain why she is building a personal brand for her pen name. Personally, I believe this is one of the most entertaining episodes I’ve recorded in a while. Some resources mentioned in this episode: Please subscribe to this podcast and leave an honest review on Apple Podcasts. Your ratings and reviews really help and I read each one. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 3 Things on Thursday - How and why I stopped scrolling on social media | 03 Sep 2020 | 00:16:21 | |
In this quick 3 Things on Thursday episode, I'm sharing how and why I stopped scrolling on social media. Yes, I still log on daily, but I treat each platform differently while paying the most attention to notifications. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| From Shark Tank Success to Investor and Business Mentor with Tiffany Krumins | 01 Sep 2020 | 00:30:09 | |
Have you ever wanted to get on Shark Tank or know what it’s like behind the scenes? No one knows the ropes better than Tiffany Krumins, creator of Ava the Elephant. In this episode, Tiffany walks us through how she landed a spot on the popular show and why her story is so memorable all these years later. She shares tips on pitching to get on the show, shares her relationship with the shark who made a deal with her, what happened after, and how she has turned into quite the shark herself. Tiffany is also sharing a deal for fellow product geniuses who are listening - just log onto https://www.tiffanykrumins.com/ and use the coupon code MEDIA to get started in turning your product idea into the next big thing. Some resources mentioned in this episode:
Please subscribe to this podcast and leave an honest review on Apple Podcasts. Your ratings and reviews really help and I read each one. For more on the episode, click here to download it and listen! Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 3 Things on Thursday - How I plan my day | 27 Aug 2020 | 00:08:08 | |
In this quick 3 Things on Thursday episode, I'm sharing how I plan my days. I am very intentional about how I spend my time and there is a method to my madness to get lots done. I'm sharing it all right here! Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| Building a Million Dollar Network With Podcasts with Jeremy Slate | 25 Aug 2020 | 00:29:29 | |
After starting his own podcast, the Create Your Own Life Show, Jeremy Slate has been a guest on more than 400 different podcasts. In this episode, he talks about the lengths he went to promote his own podcast to land a spot on Apple’s New & Noteworthy list. We also touch what to do after you start your podcast and after you’re a guest on a podcast to turn that publicity into a million-dollar network. Some resources mentioned in this episode:
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If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| Inside my Brand New Content Flywheel | 29 Aug 2023 | 00:19:13 | |
I consider a flywheel a system. It’s an order of doing things that once started, should keep going. One thing leads to the next. You can have a sales flywheel, a marketing flywheel, an operations flywheel, and more. I decided to create a content flywheel on paper. Why content? When I look at how I get most of my leads and my clients, it’s from my content. So, this is a behind-the-scenes look at my content flywheel. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 3 Things on Thursday - My favorite fiction books | 20 Aug 2020 | 00:07:46 | |
In this quick 3 Things on Thursday episode, I'm following up on an episode I did three weeks ago about my favorite non-fiction books. All of these books mentioned here, I read in a day or two because they are that good! To keep up with what I'm reading, visit MediaMavenAndMore.com/bookshelf or come find me on GoodReads. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| How You're Holding Yourself Back From Being Successful Without Realizing it with Jaclyn Mellone | 18 Aug 2020 | 00:41:11 | |
Jaclyn Mellone helps experts exponentially grow their business by becoming the Go-To Authority in their space. In this episode, she is going to share how we are holding ourselves back from being successful (without knowing it) and how to overcome it. Jaclyn helps her clients get out of their own way, package their expertise to scale, position themselves as the go-to authority, and have their dream clients and opportunities landing on their lap! Her signature approach combines restructuring her client's business models, reframing their mindset, and revamping their marketing so that they become the go-to authority from the inside out. Jaclyn supports experts at all stages from freelancer to global brands! Jaclyn is a coach, strategist, keynote speaker, mom, and host of the Go-To Gal podcast! She digs into all of that here on this podcast! Some resources mentioned in this episode:
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If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||
| 3 Things on Thursday - How "online influencers" are tricking you about how much they make | 13 Aug 2020 | 00:10:03 | |
In this quick 3 Things on Thursday episode, I'm telling you why you should stop listening to online influencers who brag about 6 or 7 figure launches... without sharing things like expenses and profit. It's misleading and they're tricking you. Here is what you should look for. The book I mention in this episode is Profit First. Join Christina's newsletter for insider tips on growing your business without ads here.
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button. For more podcast episodes, tap here. | |||