Welcome to Beauty Business School!

In todays podcast Kimberley Haworth BBS founder interviews Christabelle from Chateau De Belle. They dive into some incredible topics such as:

- Niching Down
- Finding your USP
- Outsourcing
- Viral content 
- Respect and positive industry relationships 

You can find Christabelle here https://www.instagram.com/_chateaudebelle/

If you are interested in learning some of these skills we have a FREE masterclass on how to plan your next steps in your beauty business. We will pop the link below for you bestie.

https://beautybusinessschool.com.au/masterclass-planning-session/ 

Welcome to Beauty Business School!

In todays podcast Kimberley interviews BBS student Bridgette. Bridgette was able to 7x her income thought the BBS - Foundations program and shares her secrets on how she was able to make this happen.

You can find Bridgette here https://www.instagram.com/bees.lashboutique/

If you are interested in learning some of these skills we have a FREE masterclass on how to plan your next steps in your beauty business. We will pop the link below for you bestie.

https://beautybusinessschool.com.au/masterclass-planning-session/ 

Welcome to beauty business school!
https://beautybusinessschool.com.au/

In this episode of BBS we talk how to 10x your beauty business in its first year or its first year of being laser focused.

Don't forget to Like, Screen Shot and Tag @beauty_business_school_ on instagram to WIN a $399 social media audit.

Welcome to beauty business school!
https://beautybusinessschool.com.au/

Beauty Business School is proving beauty therapy is more than ‘just’ a hobby. We’re your beauty business besties, your partners in crime, your ride-or-die crew with a sprinkle of Regina George’s confidence (But none of the drama).  

Picture us as your personal cheerleaders, the BFFs you’ve always wished for, as we tackle the beauty industry together.

Beauty training taught you how to be really good at treatments, Beauty Business School podcast will teach you how to attract your dream clients by creating a beauty business that stands out in a busy industry, navigate salon owner life and talk about the mindset shifts needed to thrive in the beauty industry. 

It’s time to be the CEO everyone is trying to marry.. let’s get into the podcast with me your host Kimberley Haworth.

In this week’s episode of the Beauty Business School Podcast (Ep 12), Kimberley is sharing her 2024 lessons. If you're preparing for a big 2025 or simply want to hit the ground running in January, this episode is packed with tips to help you make it happen. Kimberley doesn't hold back this is RAW and VULNERABLE. 

This episode is all about making the most of your time and effort so you can start 2025 strong and stay on track. 

P.S. Don’t forget to subscribe, tag us listening and leave a review! We’d love to hear what you think about this episode.

P.P.S Are you looking to level up your salon in 2025? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more? Watch our 6 minute video that has everything you need to know.

 https://beautybusinessschool.com.au/beauty-business-foundations/ 

Episode 11 we have industry leader Tamara Reid from Inside Industry Co. We have an incredible conversation that touches on several key aspects that are important for success in the beauty industry, including brand differentiation, consumer behaviour shifts, and the importance of standing out. Here's a summary and actionable insights from the discussion:

1. Brand Differentiation:
   • To succeed in the current beauty industry, standing out is essential.
   • Be bold and creating a unique visual identity.
   • Don’t be afraid to step outside industry norms.
2. Consumer Behaviour Changes:
   • The economy and shifts like the COVID-19 pandemic have altered consumer spending habits. 
   • Client frequency of visits are changing & navigating it.
3. Social Media and Brand Communication:
   • With social media becoming oversaturated, brands must constantly innovate and stay authentic. 
   • Being unique is a must in today’s digital landscape. 
4. Mindset and Business Growth:
   • The concept of being the "bigger person" is crucial for personal and professional development.
   • Networking and building relationships are vital for business growth. 

This is one NOT TO BE MISSED! You can find Tamara here https://www.instagram.com/insideindustry.co/

Are you looking to level up your salon in 2025? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more? Watch our 6 minute video that has everything you need to know.

 https://beautybusinessschool.com.au/beauty-business-foundations/ 

Episode 10 we talk about reverse engineering your goals heading into 2025.
We know at this point in time you are all slogging it out in your businesses
but its time to start planning out your 2025 year. So grab your coffee because you probably need it after what you've just been through or you're going through still. Grab your notebook and I want you to really lean in and listen to this podcast because it's going to be so beneficial to helping your goals become a reality. Here is what we are covering:

1. Setting goals
2. Making your goals achievable 
3.How reverse engineering actually works
4. Staying on track with it

Beauty Business Foundations is LIVE!! Every beauty business owner needs, this is the KEY areas you need to have a successful beauty business. Want to learn more? Watch our 6 minute video that has everything you need to know.

 https://beautybusinessschool.com.au/beauty-business-foundations/

Welcome to Beauty Business School!

In today's podcast Kimberley interviews Keira from The Salon Photographer. Keira is an incredible photographer who specialises in the beauty industry and taking high quality images that truly highlights your businesses brand difference.

In this podcast we talk about the importance of high quality images for your business social media and marketing. It's a bit spicy so get ready to grow bestie with some hard but loving truths.

You can find Keira here https://www.instagram.com/the_salonphotographer/

Beauty Business Foundations is LIVE!! Every beauty business owner needs, this is the KEY areas you need to have a successful beauty business. Want to learn more? Watch our 6 minute video that has everything you need to know.

 https://beautybusinessschool.com.au/beauty-business-foundations/

Welcome to Beauty Business School!

In today's podcast Kimberley interviews Katherine from KLIF Lashes and Brows. Katherine is one of the most determined salon owners we have come across, she manifested her dream business and goes all in on her marketing. This drive has built the salon of her dreams and built out a team she can truly trust in.

You can find Katherine here https://www.instagram.com/klif.lashesandbrows/

Beauty Business Foundations is LIVE!! Every beauty business owner needs, this is the KEY areas you need to have a successful beauty business. Want to learn more? Watch our 6 minute video that has everything you need to know.

 https://beautybusinessschool.com.au/beauty-business-foundations/

Episode 7 dives deep into social media. Always hot topic due to its massive impact on marketing social media can be your best friend or make you public enemy number 1. In this episode we talk about what to avoid on social media to ensure it is always working in your favour.

1. Using terms they don’t get
2. Shame content
3. Ranting about clients
4. Inconsistent Posting or Ghosting Followers
5. Ignoring Client Engagement
6. Overposting Sales Content
7. Using Low-Quality Images or Videos
8. Copying Competitors Instead of Showcasing Originality
9. Lacking a Clear Brand Voice
10. Neglecting to Showcase Client Results or Testimonials

Beauty Business Foundations is LIVE!! Every beauty business owner needs, this is the KEY areas you need to have a successful beauty business. Want to learn more? Watch our 6 minute video that has everything you need to know.

 https://beautybusinessschool.com.au/beauty-business-foundations/

Welcome to Beauty Business School!

In todays podcast Kimberley interviews BBS student Tegan. Tegan was able to add 100K her income going from a team to working solo through the BBS - Foundations program and shares her secrets on how she was able to make this happen.

You can find Tegan here https://www.instagram.com/evolutionofskin/

Beauty Business Foundations is LIVE!! Every beauty business owner needs, this is the KEY areas you need to have a successful beauty business. Want to learn more? Watch our 6 minute video that has everything you need to know.

 https://beautybusinessschool.com.au/beauty-business-foundations/

Welcome to Beauty Business School!

Episode 5 of Beauty Business School Kimberley Haworth delves into the topic You were taught beauty, NOT Business . This episode focuses in on 4  key areas you maybe hurting your beauty business due to not being trained to be a successful business owner!

1. Pricing too low and comparing your prices to others
2. You have no brand
3. Drawing in the wrong clients
4. You don’t have a marketing funnel 

Beauty Business Foundations is LIVE!! Every beauty business owner needs, this is the KEY areas you need to have a successful beauty business. Want to learn more? Watch our 6 minute video that has everything you need to know.

 https://beautybusinessschool.com.au/beauty-business-foundations/

We’re BACK, beauty besties! 🧚‍♀️ And this week’s episode of the Beauty Business School Podcast. We’re diving deep into one of the most frustrating realities in the beauty biz: being fully booked… and still broke AF.

Kim pulls back the curtain on what’s really going on when your calendar is packed but your bank account doesn’t show it. If you’ve ever thought, “I should be rich by now”  this one’s for you, bestie.

In this episode, you’ll discover:

 🌸  Why fully booked ≠ profitable
 🌸  The sneaky expenses that are eating your profit margins
 🌸  Why undercharging is costing you more than you think
 🌸  How to price for transformation not just time
 🌸  The power of working less to earn more

This episode is a must-listen for every beauty pro who’s done with burnout and ready to build a business that doesn’t just look good online  but feels good IRL too. 💖

✨ If you’re ready to stop spinning your wheels and start building a business that actually supports you (emotionally and financially), this episode will give you the mindset shifts and practical tools you need to get started.

P.S. Are you looking to level up your salon in 2025? Well bestie we have got you! We have created a FREE masterclass all about becoming a salon CEO who can scale to 6+ figures, we reveal exactly step by step how to do this. Watch our 20 minute video that has everything you need to know.

https://beautybusinessschool.com.au/salon-ceo/

Don’t forget to subscribe, review, and share this episode with your beauty besties- we’re so excited for what’s coming in Season 2! 

We’re diving into something juicy in this week’s episode of the Beauty Business School Podcast and if you’ve ever felt torn between making bank and staying true to yourself, this one’s your permission slip to have BOTH. 

Kim sits down with one of her powerhouse students, Kiah from Uncaged Beauty, to talk all things branding, boundaries, and building a business that actually feels like YOU.

In this episode, you’ll hear:

🌸 How Kiah turned her passion into a personal brand that attracts dream clients
🌸 Why authenticity isn’t just cute – it’s profitable
🌸 What pricing for profit really looks like when you’re done playing small
🌸 The shift from “hustling for bookings” to building a brand that speaks for itself
🌸 How to align your business with your lifestyle (and not the other way around)

This convo is straight from the heart and FULL of golden nuggets for any beauty pro who’s ready to step into CEO energy without selling your soul or settling for burnout. 💖

✨ Plus, if you’ve been craving more freedom, more alignment, and more clients who just get you — Kiah’s story will show you what’s possible.

P.S. Are you looking to level up your salon in 2025? Well bestie we have got you! We have created a FREE masterclass all about becoming a salon CEO who can scale to 6+ figures, we reveal exactly step by step how to do this. Watch our 20 minute video that has everything you need to know.

https://beautybusinessschool.com.au/salon-ceo/

Don’t forget to subscribe, review, and share this episode with your beauty besties- we’re so excited for what’s coming in Season 2! 

In this week’s episode of the Beauty Business School Podcast (Ep 14), Kimberley speaks about how to achieve your 2025 goals so you don’t get to the end of the year and wonder why you didn’t tick them off. The last time I did this podcast I actually got a negative review because I will be calling you out on what it REALLY takes to achieve your goals.

In EP 14 we will help you Get out of your own way if your ready for genuine change in 2025 this episode is for you bestie! 🌸

P.S. Don’t forget to subscribe, tag us listening and leave a review! We’d love to hear what you think about this episode.

P.P.S Are you looking to level up your salon in 2025? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more? Watch our 6 minute video that has everything you need to know.

 https://beautybusinessschool.com.au/beauty-business-foundations/ 

In this week’s episode of the Beauty Business School Podcast (Ep 13), Kimberley speaks with BBS student Alysia. Owner of Beverley Beaute, Alysia is a lash and brow specialist. Alysia has had an up and down journey in 2024 after moving and returning to her town, we speak in this podcast about losing clients due to her move and having to rebuild trust by positioning herself as an expert at what she does.

You can find Alysia here https://www.instagram.com/beverleybeaute/

P.S. Don’t forget to subscribe, tag us listening and leave a review! We’d love to hear what you think about this episode.

P.P.S Are you looking to level up your salon in 2025? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more? Watch our 6 minute video that has everything you need to know.

 https://beautybusinessschool.com.au/beauty-business-foundations/ 

We’re BACK, beauty besties! 🧚‍♀️And this week’s episode of the Beauty Business School Podcast (Ep 6, S2) is one you absolutely can’t miss.

Ever feel like one week your books are full, and the next you’re staring at awkward gaps? You’re doing incredible treatments, but your clients just aren’t rebooking?

Yep, we’re talking about it – the real reason your clients aren’t coming back… and exactly how to fix it.

In this episode, we cover:

🌸The 3 biggest reasons why clients don’t rebook
🌸How to create a VIP experience they can’t stop talking about
🌸The exact words to say to make rebooking feel natural
🌸Why post-appointment love is a MUST
🌸How to make your service unforgettable so they keep coming back

It’s time to stop chasing new clients and start building a client base that LOVES you and comes back again and again 💖

P.S. Are you looking to level up your salon in 2025? Well bestie we have got you! We have created a FREE masterclass all about becoming a salon CEO who can scale to 6+ figures, we reveal exactly step by step how to do this. Watch our 20 minute video that has everything you need to know.

https://beautybusinessschool.com.au/salon-ceo/

Don’t forget to subscribe, review, and share this episode with your beauty besties- we’re so excited for what’s coming in Season 2! 

We’re BACK, beauty besties! 🧚‍♀️ And this week’s episode of the Beauty Business School Podcast (Ep 5, S2). 

*Apologies for the sound quality on this one we had a microphone error and we are rolling with the punches - this is so on brand for this episode.

I’m chatting with Tiarne McKew from The Lash Summit, T has created a conference for lash artist with a MASSIVE TWIST. The Lash Summit is designed to create equality and growth instead of feeling your idols success is so far from reach. Lash artist or not you will get so much value from this episode. 

In this episode, we discuss:

🌸 Making Failure Successful
🌸 Doing what is in alignment & how that creates a magnet to you
🌸 Building a Community Over Competition
🌸 How to get rebooking everytime
🌸 Why Networking Isn’t Optional in 2025

Its time to learn how networking can expand your beauty business and why it is crucial in 2025 💖

P.S. Are you looking to level up your salon in 2025? Well bestie we have got you! We have created a FREE masterclass all about becoming a salon CEO who can scale to 6+ figures, we reveal exactly step by step how to do this. Watch our 20 minute video that has everything you need to know.

https://beautybusinessschool.com.au/salon-ceo/

Don’t forget to subscribe, review, and share this episode with your beauty besties- we’re so excited for what’s coming in Season 2!

I’m chatting with Taylah Small, a beauty industry powerhouse who went from running multiple salons to building a wildly successful online beauty empire.  If you’ve ever dreamed of expanding your beauty business beyond the treatment room, this episode is packed with game-changing insights.

In this episode, we discuss:

🌸 Taylah’s  journey from salon owner to online educator & entrepreneur
🌸 The challenges of stepping away from in-person services & pivoting online
🌸 How to overcome fear & self-doubt when showing up online
🌸 Her best advice for beauty professionals wanting to grow their brand & income

This is your sign to start thinking BIGGER for your beauty business! If Taylah can do it, so can you. 💖

P.S. Are you looking to level up your salon in 2025? Well bestie we have got you! We have created a FREE masterclass all about becoming a salon CEO who can scale to 6+ figures, we reveal exactly step by step how to do this. Watch our 20 minute video that has everything you need to know.

https://beautybusinessschool.com.au/salon-ceo/

Don’t forget to subscribe, review, and share this episode with your beauty besties- we’re so excited for what’s coming in Season 2! 

In this week’s episode of the Beauty Business School Podcast (Ep 3 S2), Kimberley speaks about  Work-Life Balance Myth.

We’re BACK, beauty besties! 🧚‍♀️ Welcome to another episode of the Beauty Business School Podcast, and today we’re diving into a conversation that every beauty business owner needs to hear work-life balance  or should we say, the myth of it?. 

Let’s be real, running a beauty business means you’re doing everything. You’re the CEO, social media manager, accountant, customer service rep… and somehow, you’re also supposed to be a present partner, parent, and friend. It’s exhausting, and if you’ve ever felt guilty for taking time off or struggled to separate work from life, this episode is for you.

In this episode, we discuss:

🌸 Why “balance” doesn’t actually exist - and what you should be aiming for instead
 🌸 The secret to setting real boundaries with clients (no more answering messages at midnight!)
🌸 How to prioritise your time like a CEO, so your business works for you, not the other way around
🌸 Why making time for yourself isn’t selfish, it’s essential for long-term success

P.S. Are you looking to level up your salon in 2025? Well bestie we have got you! We have created a FREE masterclass all about becoming a salon CEO who can scale to 6+ figures, we reveal exactly step by step how to do this. Watch our 20 minute video that has everything you need to know.

https://beautybusinessschool.com.au/salon-ceo/

Don’t forget to subscribe, review, and share this episode with your beauty besties- we’re so excited for what’s coming in Season 2! 

Episode 18 we have industry baddie Ash Smith who is a 7 figure beauty business owner who was able to do 18K DAYS! This episode will expand your mind to what is possible for you in your beauty business. In this episode Kimberley and Ash discuss: 

1. Mindset of a 7 figure salon - What is takes to believe 7 figures is possible for you .
   
   
2. Strategy - What does it actually look like to be able to scale to 7 figures.
   
   
3. Hiring Team - Who want to help you grow to 7 figures

This is one NOT TO BE MISSED! You can find Ash here https://www.instagram.com/iam_ashxsmith/

P.S. Are you looking to level up your salon in 2025? Well bestie we have got you! We have created a FREE masterclass all about becoming a salon CEO who can scale to 6+ figures, we reveal exactly step by step how to do this. Watch our 20 minute video that has everything you need to know.

https://beautybusinessschool.com.au/salon-ceo/

Don’t forget to subscribe, review, and share this episode with your beauty besties - we’re so excited for what’s coming in Season 2! 💕

We’re BACK, beauty besties! 🧚‍♀️ Welcome to Season 2 of the Beauty Business School Podcast, and we’re kicking things off with one of the biggest struggles we see holding salon owners back: PRICING.

That scary little number on your service menu? The one that makes you second-guess yourself? Yeah, we’re tackling it head-on. Should you charge less if you work from home? How do you price with confidence? What if clients say you’re too expensive? We’re covering it ALL.

In this episode, we discuss:

🌸 Why pricing is a reflection of value, not just time
🌸 The fear of losing clients (and why that’s actually a GOOD thing)
🌸 Should you charge less if you work from home? (Spoiler: NO.)
🌸 How to own your prices with confidence and attract the right clients

P.S. Are you looking to level up your salon in 2025? Well bestie we have got you! We have created a FREE masterclass all about becoming a salon CEO who can scale to 6+ figures, we reveal exactly step by step how to do this. Watch our 20 minute video that has everything you need to know.

https://beautybusinessschool.com.au/salon-ceo/

Don’t forget to subscribe, review, and share this episode with your beauty besties—we’re so excited for what’s coming in Season 2! 💕

In this week’s episode of the Beauty Business School Podcast (Ep 16), Kimberley speaks about Salon Exposure Marketing.

*A quick note that this will be out final podcast for season 1, we will return in March 2025 with some incredible new topics and guests. We would love you to review the podcast and share it with your beauty besties so we can keep growing the podcast.

If you’re ready to stop being the best kept secret in the beauty industry and start being the name on everyone’s lips, you’re in the right place! I know how it feels to pour your heart into your work and still feel overlooked. That’s why I’m here to help.

In this podcast we discuss:
Why Visibility Matters - Your skill set is only as valuable as your visibility.  
Creating a visibility funnel - Attraction, Connection, and Conversion. 

If you are wanting to build a marketing funnel in 2025 that gets you your dream clients it all starts here 🌸

P.S. Are you looking to level up your salon in 2025? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more? Watch our 6 minute video that has everything you need to know.

 https://beautybusinessschool.com.au/beauty-business-foundations/ 

In this week’s episode of the Beauty Business School Podcast (Ep 15), Kimberley speaks about Limiting Beliefs & Your Beauty Business. Over the last few weeks we have gone through 

1. Your 2025 goals.
2. How to reverse engineering them.
3. Deep dived into your 2025 and really understanding how to achieve what you want to achieve.

The final piece of this puzzle is the limiting beliefs that come up around things we know we want change. Kimberley spoke about this in a past episode of really identifying the benefits of changing. Kimberley now wants to talk about how we hold ourselves back because of the belief systems that we have about ourselves and who we see ourselves as.

This conversation is so needed and Kimberley is about to give you a bit of a cheeky spanking and you're all going to like it. Trust us, you have just found your new favourite podcast episode. 🌸

P.S. Don’t forget to subscribe, tag us listening and leave a review! We’d love to hear what you think about this episode.

P.P.S Are you looking to level up your salon in 2025? Every beauty business owner needs Beauty Business Foundation, this is the KEY areas you need to have a successful beauty business. Want to learn more? Watch our 6 minute video that has everything you need to know.

 https://beautybusinessschool.com.au/beauty-business-foundations/ 

Get ready for one of our most soul-stirring episodes yet because today we’re diving deep into the magic behind a treatment that’s transforming the way we care for clients from the inside out.

In this must-listen episode of the Beauty Business School Podcast, Kimberley chats with Caitlin O’Rourke from Sol Flow (formerly Blush Beauty Boutique), a beauty pro turned educator, online course creator, and registered nurse who is redefining holistic beauty therapy.

This one’s for you if:

🌸 You’re curious about advanced facial massage and the energetic side of skincare
🌸 You want to add high-impact, emotionally healing treatments to your menu
🌸 You’re craving a deeper connection with your clients
🌸 You’ve ever been told a treatment was “just a fad” (and proved them wrong!)

Here’s what you’ll learn in this powerful, passion-filled episode:

✨ How Caitlin built a multi-faceted beauty biz while studying nursing and running a full client book
✨ Why facial massage is so much more than skin-deep
✨ The emotional and physical release clients experience during treatments
✨ How to turn “niche” services like buccal massage into signature, high-demand offerings
✨ The mindset shift that took Caitlin from technician to industry leader

From building trust with vulnerable clients to creating treatments that sell themselves, Caitlin’s story will have you rethinking how you show up, serve, and succeed.

This is the sign you’ve been waiting for to stop playing small and lead the next wave of beauty.

Find Caitlin here: https://www.instagram.com/soulflow.skinsculpte/ 

P.S. Don’t forget to subscribe, review, and share this episode with your beauty besties - we’re so excited for what’s coming in Season 2!

Hey Beauty Besties! 🧚‍♀️ 

Kim’s getting real about what happens when you stop blaming the economy, Instagram, or “slow seasons” and start owning your role as the CEO of a booked-out beauty biz.

If your bookings are up and down, and you’re tired of feeling like success is out of your control… this episode is a total mindset and strategy reset.

Here’s what you’ll learn:

🌸 Why radical responsibility is your most profitable move
🌸 The difference between movement and real momentum
🌸 Kim’s 5-question monthly check-in that keeps income consistent
🌸 How she went from two slow Januarys to a $17.5K month

This isn’t about hustle. It’s about focus, clarity, and finally building that “booked and busy” energy from the inside out.

P.S. Are you looking to level up your salon in 2025? Well bestie we have got you! We have created a FREE masterclass all about becoming a salon CEO who can scale to 6+ figures, we reveal exactly step by step how to do this. Watch our 20 minute video that has everything you need to know.

https://beautybusinessschool.com.au/salon-ceo/

Don’t forget to subscribe, review, and share this episode with your beauty besties- we’re so excited for what’s coming in Season 2!  

 Hey Beauty Besties! 🌸🧚‍♀️ 

In this inspiring episode, Kim chats with Lisa from Intune Skin & Beauty  a past student who went from second-guessing herself to running a fully booked salon with her own dream space. 

If you’ve ever questioned whether you’re cut out for this or struggled with self-doubt… Lisa’s story is the empowering reminder you didn’t know you needed. 

Here’s what you’ll learn: 

🌸 How Lisa let go of comparison and leaned into her own path
🌸 Why mindset work was a game-changer before strategy even came into play
🌸 How genuine connections helped her grow a loyal, high-retention client base
🌸 What changed when she finally trusted herself as the CEO 

This episode is for the beauty pro who’s ready to rise, own your space, and do things your way with intention, confidence, and just the right amount of sparkle. ✨ 

P.S. Are you looking to level up your salon in 2025? Well bestie we have got you! We have created a FREE masterclass all about becoming a salon CEO who can scale to 6+ figures, we reveal exactly step by step how to do this. Watch our 20 minute video that has everything you need to know.

https://beautybusinessschool.com.au/salon-ceo/

Don’t forget to subscribe, review, and share this episode with your beauty besties- we’re so excited for what’s coming in Season 2!  

Big love,
 The Beauty Business School Team 🧚‍♀️ 

Hey, Beauty Besties!  🧚‍♀️  

Kim is pulling back the curtain on what’s really going on when your content isn’t converting into clients. 

After a month that tested her personally and professionally, Kim’s diving into the gritty truth: resilience, gratitude, and what makes content go from “nice” to necessary in your business. 

If you’re tired of creating content that looks good but doesn’t do anything, this episode is your must-listen. 

Here’s what you’ll learn: 

✨ Why “pretty” posts don’t always bring in profit
✨ How to craft content that builds real connection (and bookings)
✨ The exact tweak one salon made that led to 6 bookings in 24 hours
✨ The 3 C’s of content that convert (it’s simpler than you think!)
✨ What you’re forgetting to include in your captions
✨ Why being booked out isn’t the goal being unforgettable is 

Plus, Kim shares the behind-the-scenes wins from Beauty Business School’s massive growth like being named MC at the Beauty Expo 🎤 and the business hitting the $100K mark in under a year! 🚀 

P.S. Are you looking to level up your salon in 2025? Well bestie we have got you! We have created a FREE masterclass all about becoming a salon CEO who can scale to 6+ figures, we reveal exactly step by step how to do this. Watch our 20 minute video that has everything you need to know.

https://beautybusinessschool.com.au/salon-ceo/

Don’t forget to subscribe, review, and share this episode with your beauty besties- we’re so excited for what’s coming in Season 2!  

Hey, Beauty Besties! 🧚‍♀️

We’re back with another powerhouse episode of the Beauty Business School Podcast, and this week, we’re diving into what it truly takes to stand out in a crowded beauty industry in 2025,

If you’ve been feeling like everyone else is doing the same thing, this episode is for YOU.

Kim and Sophie are breaking down the key things you need to do to stop blending in and start building a unique, recognizable brand that not only attracts clients but keeps them coming back. 🌸

In this episode, you’ll discover:

✨ How to carve out your unique brand identity
✨ The power of bold opinions (and why being a little controversial can be a game-changer)
✨ How to connect with your community, not just post pretty pictures
✨ Why you need to make social media a key part of your business strategy
✨ How to make your marketing work harder for you, even if you’re not seeing immediate results

This episode is perfect for beauty professionals who are seriously ready to take their brand and their business to the next level in 2025. If you're tired of just blending in with the crowd and are looking for ways to actually stand out and attract the right clients, you’re going to want to hear this.

You can find Sophie here https://www.instagram.com/theprincessofpassive/

P.S. Are you looking to level up your salon in 2025? Well bestie we have got you! We have created a FREE masterclass all about becoming a salon CEO who can scale to 6+ figures, we reveal exactly step by step how to do this. Watch our 20 minute video that has everything you need to know.

https://beautybusinessschool.com.au/salon-ceo/

Don’t forget to subscribe, review, and share this episode with your beauty besties- we’re so excited for what’s coming in Season 2! 

Feeling like you’re amazing at what you do, but still not the go-to in your niche? This episode is your authority upgrade.

In Episode 39 of The Beauty Business School Podcast, Kimberley shares the 5 ingredients that will take you from “just another salon” to “she’s the one I HAVE to see”.

You’ve got the skill but if no one sees you as the expert, your books will stay patchy. The truth? Being great isn’t enough. You need to show up like an authority so dream clients choose you over cheaper, less qualified options.

Here’s what you’ll learn:
🌸 How to communicate your skill so it’s obvious you’re the best choice
🌸 The confidence shift that makes selling feel natural
🌸 Why your visuals instantly impact your perceived value (and how to fix them fast)
🌸 The education strategy that builds trust + bookings at the same time
🌸 How to make your audience feel so seen they wouldn’t dream of going elsewhere

This is your sign to stop blending in and start owning your space as the expert.

🎓 Want to fast-track your beauty biz growth? Join Beauty Business School for just $25 a week—that’s less than one treatment, bestie!
https://beautybusinessschool.com.au/beauty-business-foundations-2025/

P.S. Don’t forget to subscribe, leave a review, and share this episode with your beauty besties so we can help more women build booked-out beauty businesses that make bank and feel good 💸

Kimberley sits down with the raw, real, and ridiculously inspiring Katie a powerhouse brow artist and beauty business owner who’s turned pain into a busy salon with serious impact. Going from “I used to cry in my car between clients" to doing 28K months

Katies journey is proof: when everything’s on the line, you can make the impossible possible and excuses will become irrelevant. 

In this episode, we dive deep into:

🌸 Why your business can be your lifeline and your identity and that’s okay
🌸 Building a business through breakups, breakdowns, and breakthroughs
 🌸 Her evolution inside Beauty Business Foundations adding 8.5K PER MONTH to her bottom line and having GST already put aside when she had a huge bill come in (and now chasing half a mil with tattooing)
 🌸 How to hold big income, big impact, and big emotions all at once
 🌸 Creating a brand that makes your kids think you're famous (because, same)
 🌸 What it’s like to be triggered in the industry and how to rise above the mean girl energy

This episode is equal parts motivational punch in the gut and warm hug. If you're rebuilding, shifting direction, or ready to step into a bigger version of yourself, Katie’s story will remind you what’s possible when you back yourself, even when it's hard. Press play if you're ready for a wake up call, a breakthrough, and a reminder of how much you're capable of.

Follow Katie here: @myla.thestudio

P.S. Ready to build results like Katie? Beauty Business Foundations is the exact framework that helped Katie add 8.5K per month in just 2 months and she’s continuing to grow each month! Click HERE to read more.

Don’t forget to subscribe, review, and share this episode with your beauty biz besties - it’s getting juicy here and everyone deserves to know 💋

Feeling like your bookings are on life support? This episode is your revival plan.

In Episode 37 of The Beauty Business School Podcast, Kimberley breaks down 5 simple but wildly effective ways to attract your next 10 clients without spending a cent on ads.

You keep refreshing your booking app… but what if your next 10 clients aren’t “out there” waiting, what if they’re already watching and just need the right invitation?

Here’s what you’ll learn:

🌸 How to make referrals sexy and magnetic again
🌸 The secret to building a community that actually converts to bookings
🌸 What to say in DMs to story watchers without feeling “salesy”
🌸 The client reactivation script that gets instant replies
🌸 How micro-influencers with tiny followings can blow up your biz

This is your sign to stop hoping and start activating. Your dream clients are already warm, now it’s time to get strategic and fill those gaps in your calendar with aligned bookings.

If you want to take your beauty business from gappy to full join Beauty Business School for $25 a week!! That less than 1 treatment bestie https://beautybusinessschool.com.au/beauty-business-foundations-2025/

P.S. Don’t forget to subscribe, leave a review, and share this episode with your beauty besties so we can help more women build booked out beauty businesses that make bank and feel good 💸

Hey, Beauty Besties! 💖

In this episode, Kimberley chats with Clare from 5 Star Therapist a fellow coach and truth teller who posted something that seriously got under her skin 👀

Rather than sitting in the spiral, Kimberley invited her on the podcast to have an honest, nuanced convo about something we ALL need to talk about more: Is the economy really the problem… or are coaches gas lighting you?

This episode is a real time example of what happens when two strong voices in the beauty industry come together with respect to challenge each other’s views for the greater good of YOU, the business owner.

We chat about:

💸 The real impact of the economy on beauty businesses right now
 🧠 The line between mindset work and toxic positivity in coaching
 🔥 Why triggers are invitations for deeper growth
 🤝 The power of holding multiple truths in the beauty industry
 🎯 How to move forward when the noise online feels overwhelming

This chat is thought provoking, honest, and (spoiler alert) ends in laughter - not war. Whether you side with Clare, Kimberley, or land somewhere in between, this episode will expand the way you think about your business and the beauty space as a whole.

You can find Clare here: https://www.instagram.com/5startherapist/ 

P.S. Want to recession proof your salon and start showing up like the CEO you are? Watch our FREE 20-minute masterclass:
 https://beautybusinessschool.com.au/salon-ceo/

Don’t forget to subscribe, review, and share this episode with your beauty biz besties - Season 2 is serving bold convos and business breakthroughs 💋

Hey, Beauty Besties! 💖

Kimberley speaks with fearless Bec Stevens, the powerhouse behind Beccalicious Nails a bold, barbie core inspired salon lighting up the beauty scene in rural Queensland.

From a one woman nail hustle to a thriving pink empire offering nails, lashes, teeth whitening and a whole lot of sparkle, Bec shares how she turned her passion into a business that’s more than just beauty, it’s an experience.

We chat about:

✨ How embodying her brand completely changed the game
 💖 The power of being unapologetically you in a saturated industry
📈 Her transformation since joining Beauty Business School Foundations & Accelerator
🧠 The importance of boundaries, burnout, and mindset in salon success
🌈 How creating a brand that “smells, sounds, and feels” like you attracts dream clients
👯‍♀️ The community she’s built and how it’s become her salon’s secret weapon

This episode is your permission slip to stand out, be different, and build a business around your authentic self. Whether you're dreaming of taking your solo business to the next level or looking for inspo to reignite your spark, this chat will leave you fired up.

You can find Bec here: https://www.instagram.com/beccalicious_nails/

P.S. Want to build a business that gives you more time and freedom with your family? Our FREE 20 minute masterclass breaks down how to scale your salon to 6+ figures without burning out.
https://beautybusinessschool.com.au/salon-ceo/ 

Don’t forget to subscribe, review, and share this episode with your fellow beauty besties - Season 2 is bringing all the vibes and we’re so glad you’re here for it 💋

Hey Beauty Besties! 💅❤️

This one is a little different.

It’s not a strategy.
It’s not a step by step.
It’s a love letter, a rally cry, a line in the sand for every single nail artist out there.

This episode is called "An Open Letter to the Nail Industry: You Deserve More", and Kimberley is speaking directly to the artists, the creatives, the perfectionists who are doing so much more than “just nails.”

If you’ve ever felt like you have to justify your prices, over-deliver to be taken seriously, or grind just to scrape by this one’s for you.

Here’s what you’ll feel in this episode:

💅 Validation for the craft, care, and creativity you pour into every set
💰 The truth about why your art deserves premium pricing
🛑 A full permission slip to stop playing small in an industry that’s been undervalued for too long
🔥 Real talk on why raising the bar together is how we shift the standard

This is the pep talk you didn’t know you needed and the one the entire nail industry needs to hear.

P.S. If this episode lit a fire in you, forward it to your nail besties. We rise together.
And if you're ready to build a beauty business that honours your worth, we’ve created a FREE masterclass just for you all about stepping into your role as a true salon CEO.

 👉 https://beautybusinessschool.com.au/salon-ceo/

Make sure to subscribe, review, and share this episode and tag us @beautybusinessschool so we can shout you out. The revolution starts here. 

Hey, Beauty Besties! 💖

This one is extra special because Kimberley is joined by her 12 year old daughter, Alaska. 💫

This episode is packed with real talk, big dreams, and an honest behind-the-scenes look at what it’s like running a beauty empire and being a mum. If you’re a business owner juggling clients, content, and school drop-offs, this one’s for you.

Alaska pitched her way onto the pod (with a whole PowerPoint presentation, mind you) and she’s here to ask the big questions about business, balance, beauty routines, and becoming a CEO before she even hits high school.

In this episode, you’ll hear:

✨ The real story behind running a business with kids at home
 ✨ How Kimberley balances CEO life and motherhood (and what Alaska really thinks)
✨ A Gen Z take on skincare, self-care, and what beauty means today
✨ Honest insight into business highs, lows, and building something meaningful
✨ Alaska’s dream of owning a salon + gift shop (watch this space 👀)

This is the episode you didn’t know you needed a raw, feel-good reminder that building a beauty business can transform more than just your bank account. It can change your whole family’s future.

🎧 Grab your headphones, settle in, and let this sweet, smart, and inspiring episode warm your heart.

P.S. Want to build a business that gives you more time and freedom with your family? Our FREE 20 minute masterclass breaks down how to scale your salon to 6+ figures without burning out.
👉 Watch it here

Don’t forget to subscribe, review, and share this episode with your fellow beauty besties - Season 2 is bringing all the vibes and we’re so glad you’re here for it 💋

Hey Beauty Besties! 💅✨

You keep saying you’re tired from clients… but what if it’s not the clients? What if it’s the emotional, energetic, and financial imbalance draining you dry?

In this episode, Kimberley is unpacking the real reason behind the burnout and how to shift into a beauty business model that gives more energy, more income, and way less resentment.

Here’s what you’ll learn:

🧚‍♀️ Why your exhaustion isn’t physical it’s energetic and emotional
🧚‍♀️ The nervous system effects of undercharging (and how to shift it)
🧚‍♀️ The power of pricing, boundaries, and energetic leadership
🧚‍♀️ How one small change can return your spark, creativity, and profit

This is your sign to stop running a business that gives to everyone but you. You didn’t start this to be broke and burnt out and you don’t have to stay there.

P.S. Ready to stop feeling stuck in survival mode? We've created a FREE masterclass that walks you through the exact steps to become a high-earning, confident salon CEO. Watch it now and start leading like the beauty boss you are.
👉 https://beautybusinessschool.com.au/salon-ceo/

Don’t forget to subscribe, review, and share this with your beauty besties so we can keep bringing you more incredible episodes.

This week’s episode is a little different and a whole lot special.

Kimberley sits down with her actual client and now brow bestie, Jordan from Haus of Wildfire, the brains (and brows) behind the game changing course UNMAPPED.

Jordan has built a $200K brow business as a solo operator with a community that literally obsesses over her and in this episode, she opens up about her journey, her mission, and why she’s unapologetically flipping the script on traditional brow training.

You’ll hear:

🌿 Why mapping forever is like riding your bike with training wheels and how Jordan helps you ditch them (without crashing)
🌿 Her intuitive meets strategic approach to brows that slashes your treatment time in half
🌿 The reality of running a business from the treatment bed (she’s still on the floor full time!)
🌿 How she created a course that is a movement
🌿 A real, raw moment that brought her to tears and made this ep unforgettable

She’s nervous. She’s honest. She reads some of her answers. She also made us laugh the whole way through.

Jordan’s the real deal, she is a beauty business owner JUST LIKE YOU and this convo is for every beauty therapist who’s ever questioned the "rules," felt imposter syndrome, or dreamed of building something wildly aligned.

If you’re ready to break the mould and build a brand that’s intuitive, profitable, and powerfully you, Jordan’s story will light a fire under you. Find her here: https://www.instagram.com/hausofwildfire/

P.S. If you're dreaming of your own 6-figure salon glow-up in 2025, don’t forget to check out our FREE masterclass: how to become a salon CEO and scale to 6+ figures with clarity and confidence.

🎥 Watch it here → https://beautybusinessschool.com.au/salon-ceo/

Subscribe, share, and send this to your brow besties - because this ep is one for the books.

What if we told you that being fully booked might actually be holding you back from growing the beauty business of your dreams? In today’s straight talking, heart-opening episode of the Beauty Business School Podcast, Kimberley is pulling back the curtain on why the “fully booked” badge of honour might not be serving you and what to focus on instead.

If your schedule is packed but your profits are flatlining, this episode is your wake-up call.

This episode is for you if:

🌸 You’re fully booked but still feeling financially stuck
🌸 You’re working more, earning the same, and teetering on burnout
🌸 You know your pricing doesn’t reflect your value
🌸 You’re managing a team (or dreaming of one) and need to level up your leadership

Here’s what you’ll learn in this powerful episode:

🌸 Why a packed calendar a profitable business
🌸 The truth about pricing as a message, not just a number
🌸 How to reclaim your time, raise your prices, and still keep your clients
🌸 What real leadership looks like in the beauty industry (even if you’re solo!)
🌸 How to break the cycle of burnout and start building a business that works for you

Whether you're a solo service provider or scaling with a team, this episode is about stepping into your CEO energy, shifting your mindset, and finally creating the freedom and income you deserve.

💬 Bonus pep talk: If you’ve ever been scared to raise your prices Kimberley’s got stories and strategy that’ll help you stop undercharging and start thriving.