Explore every episode of the podcast Be More with Tom Bassett

In this episode of the Be More podcast, Tom Bassett and Paul Ginsberg discuss the importance of being a neurodiversity ally, exploring the definitions of neurodiversity, the role of allies, and personal experiences with neurodivergence. Paul shares insights on how to support neurodivergent individuals, the significance of listening to their lived experiences, and the skills necessary to be an effective ally. The conversation also touches on common misconceptions about neurodiversity and the evolving understanding of neurodivergent conditions. Resources for further learning and community engagement are provided, emphasizing the importance of creating inclusive spaces.

In this episode of the Be More Podcast, Tom Bassett speaks with Matt Meyers, CEO and co-founder of EzProtect, about the critical importance of security within the Salesforce ecosystem. They discuss the multifaceted role of security, emphasizing that it is everyone's responsibility, from developers to janitors. Matt shares insights on password management, the necessity of multi-factor authentication, and the balance between security and usability. He also highlights common misconceptions about security, the importance of education, and Salesforce's ongoing efforts to enhance security measures. The conversation serves as a guide for individuals looking to improve their security awareness and practices in the Salesforce environment. Securing Salesforce Digital Experiences Low Code Security Alliance

In this episode of the Be More podcast, Tom Bassett and Gordon Lee delve into the role of a Solutions Architect within the Salesforce ecosystem, particularly in the nonprofit sector. They discuss the responsibilities, skills, and relationships that define the role, emphasizing the importance of trust, collaboration, and a learner's mindset. Gordon shares his journey from an accidental admin to a Solutions Architect, offering insights on how to navigate multiple roles, future-proof solutions, and the significance of soft skills in building effective relationships with stakeholders. The conversation also touches on common misconceptions about the role and the importance of specialization in the Salesforce ecosystem.

Mentioned Article; https://medium.com/@gordonlee.126/no-salesforce-work-experience-make-your-own-and-stop-volunteering-at-nonprofits-338c6bc9b2fe

In this episode of the Be More podcast, Tom Bassett and Allie Lawler discuss the Neurodivergent Trailblazers Community Group, exploring what it means to be neurodivergent and how the group supports individuals with diverse neurological conditions. They delve into the importance of inclusivity in the workplace, the benefits of using visual aids in Salesforce, and the significance of community engagement. Allie shares insights on resources available for neurodivergent individuals, the importance of advocacy, and how to overcome barriers to participation. The conversation also addresses common misconceptions about neurodivergence and encourages listeners to join the community, regardless of their background or diagnosis.

In this episode of the Be More podcast, Tom Bassett and Kristian Margaryan Jørgensen delve into the critical topic of user adoption within the Salesforce ecosystem. They explore the role of an 'adoption guru', the importance of understanding user pain points, and the necessity of dedicated roles for driving adoption. Kristian shares valuable tips for aspiring adoption gurus, discusses tools and features that can aid in user engagement, and emphasizes the significance of empathy and understanding in fostering a successful adoption culture. The conversation also addresses common misconceptions about user adoption and concludes with resources for further learning.

In this episode of the Be More podcast, Tom Bassett and Erick Mahle discuss the intricacies of lead scoring solutions, particularly in the mortgage industry. Erick shares insights on the importance of understanding lead scoring, the tools and technologies involved, and the iterative process of developing a scoring system. They emphasize the significance of feedback, data validation, and the qualities needed for success in lead scoring. The conversation also addresses common misconceptions about lead scoring and offers practical advice for those looking to implement their own systems.

In this episode of the Be More podcast, Tom Bassett and Sarah Metcalfe delve into the role of a Chief Happiness Officer within organizations, particularly in the Salesforce ecosystem. They explore the importance of employee well-being, the science of happiness, and how fostering a positive workplace culture can lead to better outcomes for both employees and organizations. The conversation also addresses the challenges of toxic positivity, the significance of psychological safety, and the essential skills required for someone in this role. Sarah shares her personal journey and insights on how to create a happier workplace, emphasizing that anyone can embody the principles of a Chief Happiness Officer, regardless of their title.

In this episode, Tom Bassett and Saman discuss what it means to be more hands-on in the Salesforce ecosystem. Saman shares his experience as a senior software engineer and delivery lead at Okta, as well as the founder of CampApex.org, a platform that provides interactive hands-on lessons and challenges for trailblazers. They emphasize the importance of being an active learner and participant in your work and personal life. They also discuss the misconceptions around being hands-on and provide tips for developing the skills and attributes needed to be more hands-on.

In this episode, Tom Bassett interviews Luke White about document generation (DocGen) and its role in the Salesforce ecosystem. Luke shares his experience as the Operations Director at PDF Butler, an ISV in Salesforce. They discuss the different roles and responsibilities involved in using and implementing DocGen, as well as the importance of having a strong data model and corporate identity. Luke also provides tips for selecting the right DocGen tool and emphasizes the need for continuous innovation and customer-vendor partnerships. They debunk the misconception that DocGen is too complicated and highlight its ability to handle complex documents and processes.

In this episode, Tom Bassett interviews Ankit Thakkar, a Slack chapter leader, about his role and experiences. Ankit shares his journey as a solution architect in the Salesforce ecosystem and his inspiration to become a Slack chapter leader. He discusses the responsibilities of a chapter leader, including organizing events, inviting speakers, and coordinating with sponsors. Ankit also talks about his exploration of Slack certifications and the benefits of being a chapter leader, such as networking opportunities and the ability to contribute to the Slack product roadmap. He offers advice for aspiring chapter leaders and emphasizes the importance of curiosity, patience, and networking skills.

In this episode, Tom Bassett interviews Brian Shea, an independent consultant with over 12 years of experience in Salesforce. They discuss the role of an independent consultant, the day-to-day responsibilities, and the importance of networking and building relationships. Brian emphasizes the need for specialization beyond just technology, highlighting the importance of understanding industry-specific processes and cultures. He also shares advice for those looking to become independent consultants, including the need for patience and persistence. Overall, the conversation provides valuable insights into the world of independent consulting.

In this episode, Tracy Keeling, a Marketing Cloud Consultant at Capgemini, discusses the importance of managing oneself and saying no in order to be more productive and effective in a Salesforce-based role.

She emphasizes the need to back up responses with information, data, and reasoning when saying no to different people at different levels. Tracy also highlights the importance of setting expectations, protecting one's time and projects, and having difficult conversations when necessary. She advises listeners to create a list, use tools to manage tasks, and seek support and resources to develop the skill of saying no.

The conversation explores the importance of saying no and setting boundaries in order to maintain a healthy work-life balance. It emphasizes the power and authority that comes with saying no and the need to prioritize and manage workload effectively.

Tom & Tracy discuss the importance of setting realistic expectations, padding out estimates, and communicating with stakeholders to manage workload and avoid overpromising. They also highlight the significance of trust, honesty, and open communication in building strong relationships with customers and colleagues. The conversation concludes with the importance of working for a company that values work-life balance and the need to prioritize personal well-being.

In this episode, Vanessa Grant interviews Tom Bassett, the host of the Be More podcast. They discuss Tom's role as a Salesforce solution architect and his various contributions to the Salesforce community. They also talk about Tom's journey in the community, his approach to problem-solving, and the importance of saying no. Tom shares how he automates tasks in his personal life and what it means to 'Be More Tom.' The key themes of this conversation include community involvement, continuous learning, problem-solving, and work-life balance. Tom Bassett discusses the impact of his work in the Salesforce community and reflects on his journey. He shares how messages from people who have been inspired by his content motivate him to continue. Tom also talks about the importance of learning from mistakes and how they have helped him grow. He highlights Einstein Activity Capture as a Salesforce feature that deserves more recognition. Tom concludes by discussing his future plans, including finding balance, exploring new formats for his podcast, and continuously improving.

In this conversation, Joseph Kubon, a Salesforce Solution Application System B2B architect and author, shares insights on what it takes to be a successful author in the Salesforce ecosystem.

He emphasizes the importance of understanding your audience, being open to feedback, and finding your niche. Joseph also highlights the need for collaboration and project management skills when co-authoring a book. He encourages aspiring authors to start small, focus on a specific area of expertise, and leverage community groups and platforms to share their knowledge.

Maham Hassan, a organizer of Dubai Dreaming, shares insights into what it takes to organize a Dreaming event. She emphasizes the importance of building a team and distributing responsibilities among team members. Maham highlights the commitment and effort required to organize a successful event, dedicating 1-1.5 hours per day for planning and coordination. She also stresses the need for effective communication and relationship management with speakers, sponsors, and attendees. Maham advises aspiring organizers to be mindful of their commitments, select a passionate team, stay up-to-date with the latest trends, and be inclusive and respectful of all participants.

In this episode, Tom Bassett and Andrew Ermon discuss the importance of being more iterative in roles such as consulting and software development. They emphasize the need to embrace risk and ambiguity, and to trust the iterative process. They highlight the benefits of using the Salesforce platform for iterative development due to its declarative functionality. They also explore how being iterative interacts with different roles, such as admins, developers, and consultants. The conversation emphasizes the importance of feedback, constant improvement, and letting go of perfection. They provide tips for developing an iterative mindset and building the habit of continuous improvement.

In this episode, Megan Tuano, a senior technical business analyst, shares insights into the role of a business analyst and the skills required. She discusses the daily responsibilities of a senior BA, including running standups, working on the backlog, and meeting with clients. Megan emphasizes the importance of communication and relationship building in the role. She also highlights the significance of user stories and the ability to refine and improve them. Megan advises aspiring BAs to be curious, adaptable, and good listeners. She shares her own journey and encourages others to ask questions and seek opportunities to shadow experienced BAs.

In this episode, Tracy, a Salesforce consultant in the hospitality sector, discusses the unique challenges and opportunities of implementing Salesforce in the hospitality industry. She highlights the importance of networking and leveraging connections to find clients, as well as the need to be curious and stay up-to-date with the rapidly changing Salesforce ecosystem. Tracy also emphasizes the importance of being able to adapt and communicate effectively with different stakeholders in the hospitality industry. While there is no specific Salesforce offering for hospitality, Tracy shares success stories of integrating Salesforce with various systems in the industry.

In this episode, Tom Bassett interviews Sara Hernandez, a Solution Architect and the driving force behind Women Force IT. Together, they explore the transformative impact of the Women Force IT initiative, delving into Sara's journey as a pioneer in the field and the invaluable insights she offers to aspiring professionals.

Sara eloquently underscores the pivotal role of soft skills and mentorship in empowering women navigating the Salesforce ecosystem. With clarity and conviction, she underscores the nuanced differences between solution architects and technical architects, emphasizing the indispensable art of effective communication, compelling storytelling, and strategic networking.

Moreover, Sara shares invaluable strategies for time management and maintaining equilibrium amidst her demanding roles as a Solution Architect and a passionate advocate for women in tech. Through her illuminating discourse, she champions a culture of curiosity, perpetual learning, and unwavering perseverance, shattering misconceptions and paving the way for inclusivity and innovation.

In the realm of Women Force IT, Sara's unwavering commitment to fostering a culture of respect and dedication shines through, as she articulates the rigorous selection process and the transformative power of collective engagement. With each word, Sara Hernandez epitomizes the essence of empowerment, offering a beacon of inspiration and guidance for women in solution architecture and beyond.

In this conversation, Tom Bassett and Pete Lyons discuss CRM Analytics. They explore the different roles involved in a CRM Analytics project and the importance of understanding the business problem before finding a solution. Pete shares his journey of transitioning from a non-traditional background to becoming a CRM Analytics expert and offers tips for those interested in pursuing a career in this field. The conversation covers various topics related to learning and working with CRMA. The main themes include the importance of curiosity and continuous learning, the value of stubborn determination in overcoming challenges, the role of trial and error in learning new technologies, the significance of data visualization and architecture in CRMA, the impact of resistance to change, the importance of data quality in reporting, and the need for a holistic approach to solving business problems. The conversation also highlights the resources available for learning CRMA and the supportive Salesforce community.

In this episode, Tom Bassett interviews Adam Olshansky, a Salesforce MVP Hall of Famer and Salesforce Technical Architect at Google. They discuss Adam's role at Google, the responsibilities of being an MVP Hall of Famer, and tips for getting involved in the Salesforce community. Adam emphasizes the importance of finding ways to give back, whether through volunteering, presenting, or starting your own initiative. He also addresses the common misconception that MVPs know and do everything, highlighting that imposter syndrome is common among MVPs. Overall, the conversation encourages listeners to find their passion, make an impact, and connect with others in the Salesforce community.

Join us on a journey through the world of Open Source Commons with Michael, as he shares his experiences and insights into the Salesforce Ecosystem. Discover the Power of Community collaboration and innovation in the nonprofit sector. Don't forget to subscribe for more inspiring stories and valuable tips! Useful Links; Salesforce.org Commons & Sprint Events Sprinty's Community Resources

Are you interested in becoming a Mulesoft Ambassador? Join us on the Be More Podcast as we explore what it takes to be an Ambassador with special guest Melissa Shepard, a Salesforce Certified Technical Architect and MVP. Discover the pathway to becoming a mentor and the exciting community involvement required to maintain your Ambassador status. Subscribe for more insights! More Resources; https://blogs.mulesoft.com/news/mulesoft-ambassador-cohort https://developer.mulesoft.com/community/mentors

Join us on the Be More Podcast as we delve into the exciting world of DevOps in the Salesforce ecosystem! From setting up environments to automating processes, we uncover what it truly means to be a DevOps professional. Subscribe for valuable insights and engaging discussions!

Discover the amazing insights shared by the expert, Ines Garcia, as she guides you on the journey to becoming more agile and efficient in organizations. Learn the valuable secrets to delivering enhanced value, reducing waste, and making a positive impact on the world around us. Make sure to hit the subscribe button to join us for more enriching discussions and tips on mastering agility! Agile Sustainability Manifesto Agile Salesforce book Data Cloud Consultant Course with Discount Code* Agile Sustainability Portfolio and adventures *Discount only valid for limited time

Delve into the realm of Slack Enterprise Grid administration with Kevin Rosario and uncover the keys to success in managing large-scale organizations. Learn how to navigate data loss prevention, compliance requirements, and connectivity with other tools to optimize collaboration. Subscribe to the podcast for expert tips on becoming a proficient Slack Enterprise Grid admin!

As a member of the LGBTQIA+ Community, I am thrilled to have Zackary Banks join me in discussing the journey towards greater pride. Zack, a distinguished Salesforce MVP hailing from Boston, USA, generously shares his wisdom on embracing authenticity and openness in all aspects of life. His insights offer invaluable guidance on cultivating pride and genuine connection within our communities in Salesforce and beyond.

Keir Bowden stands out in the Salesforce Ecosystem, boasting membership in the MVP Hall of Fame and serving as a Co-Leader of the London Developer User Group. In this episode, we delve into the essence of being a CTO, as Keir takes us on a captivating journey through the routine of someone in this pivotal role. Discover the intricacies of a day in the life of a CTO and unravel the blend of technical prowess and soft skills that underpin success in this position for Be More CTO.

Dinesh Yadav, the owner of dineshyadav.com, presides over a site meticulously crafted to guide individuals through the intricacies of preparing for Salesforce Exams and a spectrum of other certifications. Boasting an exemplary record as a 45x Certified Salesforce Solution Architect domiciled in the United States, Dinesh brings a wealth of expertise to our conversation.In this episode, we delve into the profound significance of embarking on certification journeys at a pace that aligns with individual learning preferences and goals. Dinesh articulates the nuanced benefits of tailoring your certification pursuit to your unique rhythm, emphasizing the empowerment that comes with crafting a personalized learning journey.Join us for a deep dive into the world of certifications as Dinesh Yadav shares invaluable insights on not just the technicalities of exams but also the holistic approach to professional growth. This episode is an invitation to discover how certification, when approached thoughtfully and personally, becomes a transformative experience, unlocking new possibilities and elevating your career trajectory. - Description enhanced with AI

In the dynamic realm of Salesforce, possessing a robust Admin Skillset proves to be invaluable. This proficiency seamlessly extends to mastering Formulas, Validations, and Reports, pivotal functions within the system that serve to validate data accuracy and present it in a visually appealing manner.In this conversation, I'm accompanied by Steve Mo (Steve Molis), a distinguished Salesforce MVP from the Trailblazer Answer Community. He generously imparts his insights on this crucial aspect and provides firsthand accounts of his journey in acquiring these skills.

What does it truly mean to embody the role of a CRM Director? Join me in a conversation with Erick Mahle as we explore the essential qualities and responsibilities associated with this position. Together, we'll delve into the unique aspects of the CRM Director role and draw insightful comparisons with more traditional roles in the ecosystem, like the Salesforce Solution Architect.More info on FlowFest here; https://flowfesthost.my.site.com/s/

In this episode of Be More, we delve into the realm of mental health, inviting the insightful perspective of Katie Villanueva, the esteemed leader of the Salesforce Mental Health + Illness Group (Virtual) User Group. Together, we unravel the purpose and discussions within the User Group, explore strategies to nurture your own mental well-being, and address the delicate topic of managing mental illnesses. Remember, it's perfectly normal to experience challenges, and it's not only acceptable but also encouraged to openly discuss them.Katie's outstanding contributions have earned her the prestigious Salesforce Golden Hoodie, and her impactful insights on mental health have resonated at various Salesforce events, including Dreamforce. Join us on this empowering journey as we discover how to Be More Mental Health. Connect with the User Group here; https://trailblazercommunitygroups.com/salesforce-mental-health-illness-group-virtual/ and https://trailhead.salesforce.com/trailblazer-community/groups/0F94S000000kJp5SAE If you are experiencing Suicidal Thoughts you can use this page to find local resources in your region; https://faq.whatsapp.com/1417269125743673

What does it truly entail to become a Developer? Whether you're an Administrator contemplating a shift into this dynamic role or a non-Salesforce Developer aspiring to transform into a proficient Salesforce developer, I invite you to join me and Warren Walters (Salesforce MVP). Together, we'll explore the essential elements of transitioning into this role and unveil a wealth of invaluable tools and resources to facilitate your journey into the world of development. During our conversation we discuss some great resources including; salesforcementor.com youtube.com/@Walters954 cloudcodeacademy.com - Description enhanced with Generative AI

Discover the transformative potential of Account Engagement, the premier B2B Marketing Automation Tool that seamlessly guides leads through the sales journey, culminating in successful deal closures. Unlike the implementation of Sales Cloud, mastering the intricacies of Pardot demands a unique skillset tailored to diverse personas and distinct goals. Join me and the esteemed Ben LaMothe (@BenLaMothe), a Salesforce MVP, Marketing Champion, and recipient of the prestigious Golden Hoodie, as we delve into the essence of Becoming More Account Engagement (Pardot). Gain insights into the essential skillset required for a successful implementation and learn how to kickstart your journey. Throughout our conversation, we explore valuable tools and resources, such as pardotgeeks.com and trailblazercommunitygroups.com/salesforce-marketer-group-pardot-tampa-united-states. For those inspired by our discussion, connect with Ben on LinkedIn at linkedin.com/in/benlamothe

In this episode, I'm joined by David Massey to explore the path to a thriving Salesforce career. Our conversation delves into the intricacies of entering the Salesforce realm and securing your initial position as an Admin, Developer, Consultant, Business Analyst, Designer, Marketer, and more. Navigating the Salesforce ecosystem can be a gratifying career choice, given its extensive adoption and continued dominance as the CRM Market Leader.David shares his personal journey, transitioning from the Travel Industry to Salesforce during the COVID pandemic. He emphasizes that technical expertise is not a prerequisite for breaking into the field—anyone with the desire to make the shift can do so!Throughout our chat, we'll highlight valuable resources available on getforcecertified.com to aid you in kickstarting your Salesforce journey.- Video Description enhanced with AI

Embark on a riveting journey with Evelyn Grizzle in the realm of Be More Developer Architect. Currently wielding the role of a Senior Developer, Evelyn is blazing a trail toward architectural heights, setting their sights on attaining the esteemed title of Certified Technical Architect (CTA) by 2025. Join Evelyn as they generously share firsthand experiences, unraveling the secrets of transitioning from Developer to Architect. Be prepared for an exciting ride filled with insights, complemented by a treasure trove of valuable resources and programs to propel you on your own trajectory. Explore the following resources to enhance your Developer Architect odyssey; https://www.codecademy.com/https://radwomen.org/https://www.ladiesbearchitects.com/https://anothersalesforceblog.com/https://scaleuparchs.org/https://gemmablezard.com/salesforce-certified-identity-access-management-designer-exam-tips - Episode description enhanced with AI

What does it take to embody the essence of Slack Consultancy? In a candid conversation with Laurence Fitch, the founder of one of the pioneering Slack Consultancies, Bryd, we explore the intricacies of its day-to-day operations and draw parallels between this realm and the dynamics of a Salesforce Consultancy. Delving into the various roles integral to a Slack Project, we unravel the spectrum of services offered by a Slack Consultancy and provide insights on how to embark on this journey. Throughout our discussion, we reference a plethora of valuable resources, conveniently linked below: https://www.slackcertified.com/ https://forums.slackcommunity.com https://slackcommunity.com/chapters/ https://www.bryd.io/ - Episode description enhanced with AI

Embark on an journey with me as we explore the realm of Developer Relations with Rob Cowell (@RobSalesforce). Uncover the secrets of embodying this pivotal role, discover the essential skills that pave the way for success, and learn the art of kickstarting your own adventure in this thriving landscape. Developer Relations isn't just a role—it's the heartbeat of the Developer community, a powerhouse propelling its growth and triumphs. Picture it as a captivating bridge, seamlessly linking the Community to its developers in a bustling interchange of knowledge, innovation, and collaborative spirit. Join us, and let's unravel the fascinating tapestry of Developer Relations together! - Description enhanced with AI

In this session, I have the pleasure of hosting Zarina Varley Scott (@zazamataz) from Canada, a distinguished recipient of the Salesforce Golden Hoodie, renowned for her contributions to the Salesforce Ecosystem. Our discussion revolves around the theme of authenticity, exploring how one can truly Be More Authentic in various aspects of life. Authenticity, as Zarina articulates, involves staying true to oneself, adhering to personal values and beliefs, and expressing one's identity irrespective of external opinions or expectations. Zarina generously imparts valuable insights on embodying authenticity, covering diverse aspects such as wardrobe choices, maintaining mental well-being, and navigating through the challenges of failure. For additional insights and resources related to our conversation, please refer to the following: Adventures in Salesforcing ZazStyle My Salesforce Story: Zarina Varley Scott Salesforce Mental Health + Illness Group Episode Description generated partially with AI

Join Quratulain Tariq for Be More AppExchange Partner.Being an AppExchange Partner is a rewarding experience. It allows you to build and market your own Salesforce apps to a global audience of potential customers. As an AppExchange Partner, you will have access to a number of resources and benefits, including: Access to Salesforce's partner directory and other marketing resources, The ability to list and sell your apps on the AppExchange, Support from Salesforce's technical team

I'm joined by Ian Gotts (@iangotts) to discuss how to Be More GPT Aware in the context of Salesforce. This is a must watch if you are a Salesforce Admin, Consultant, Business Analyst, Developer, Designer or Architect and want to stay up to date with how GPT is reshaping the world. During the conversation we'll discuss some useful resources to get started and key influencers in this area; - Power of GPT is in the prompts (Blog); https://medium.com/@iangotts/the-power-of-gpt-is-not-the-llm-but-the-prompt-48967adfc163 - ElementsGPT ; elements.cloud/elementsGPT - GPT Listings & Prompt Management; GeePeeTee.cloud - Mark Good; AIForceTraining.com - Vernon Keenan; workdifferentwithai.com - 10 ChatGPT Prompts For Salesforce Admins | Admin Best Practices; https://youtu.be/YUqxJh_XiPk?si=PsASIBOFSORVCJ3C

I'm joined by Ian Gotts (@iangotts) to discuss how to Be More GPT Aware in the context of Salesforce. This is a must watch if you are a Salesforce Admin, Consultant, Business Analyst, Developer, Designer or Architect and want to stay up to date with how GPT is reshaping the world. During the conversation we'll discuss some useful resources to get started and key influencers in this area; - Power of GPT is in the prompts (Blog); https://medium.com/@iangotts/the-power-of-gpt-is-not-the-llm-but-the-prompt-48967adfc163 - ElementsGPT ; elements.cloud/elementsGPT - GPT Listings & Prompt Management; GeePeeTee.cloud - Mark Good; AIForceTraining.com - Vernon Keenan; workdifferentwithai.com - 10 ChatGPT Prompts For Salesforce Admins | Admin Best Practices; https://youtu.be/YUqxJh_XiPk?si=PsASIBOFSORVCJ3C

I'm joined by Christine Marshall (@ChrisieMarshall) to discuss what is takes to Be More Admin within the Salesforce Ecosystem.A Salesforce Admin is a cloud-based technology professional who is responsible for the day-to-day administration and management of a company's Salesforce CRM (Customer Relationship Management) system. They work closely with Salesforce users, stakeholders, and other IT professionals to ensure that the system is running smoothly and meeting the needs of the business.

In this episode I have a chat with Jolie Cooper about what it takes to Be More Sales Executive for a Salesforce AppExchange (ISV) Partner. A Salesforce Sales Executive for an AppExchange Partner is responsible for selling and marketing cloud-based applications developed by their company to Salesforce customers. They work closely with potential customers to understand their business needs and how their company's products can help them achieve their goals. They also develop and execute sales strategies to reach new customers and grow revenue.

In this episode I chat with Andrew Shanks about what it takes to Be More Mulesoft Composer.MuleSoft Composer is a low-code integration platform that allows users to connect applications and automate processes without writing code. Composer provides a visual interface for designing and building flows, which are sequences of steps that connect applications and automate tasks.Composer includes a library of pre-built connectors for popular applications, such as Salesforce, NetSuite, Workday, and Slack. This makes it easy to connect applications without having to learn the specific APIs of each application. It always provides the ability to perform HTTP Callouts.MuleSoft Composer Trailblazer Community Grouphttps://trailhead.salesforce.com/trailblazer-community/groups/0F94S000000GwI1SAK?tab=discussion&sort=LAST_MODIFIED_DATE_DESCAutomate This! — Create a 360-Degree View of Donors with Flow Builder and MuleSoft Composerhttps://admin.salesforce.com/blog/2023/automate-this-create-a-360-degree-view-of-donors-with-flow-builder-and-mulesoft-composer

Join myself and Shreeya Rashinkar (@BossMommy13) for Be More Program Manager. We will demystify this role and break down some of the key skills and qualities that it takes to be a Program Manager.A Salesforce Program Manager is responsible for overseeing the planning, execution, and delivery of Salesforce projects and programs. They work closely with stakeholders to define project scope, goals, and deliverables, and they develop project plans and timelines to ensure that projects stay on track. They also manage project resources, track project progress, and identify and mitigate risks.Salesforce Program Managers play a critical role in ensuring the success of Salesforce projects and programs. They are responsible for ensuring that projects are delivered on time, within budget, and to the required quality standards. They are also responsible for managing stakeholder expectations and communicating project progress to senior management.More info on this role here; https://www.apexhours.com/salesforce-program-manager/

In this episode join myself and Xavery Lisinski where we take a look into what it means to Be More Product Manager.A Salesforce Product Manager is responsible for the success of a Salesforce product. They are responsible for ensuring that the product meets the needs of customers and partners and is profitable for the company.Salesforce Product Managers work with a variety of stakeholders, including customers, engineers, designers, and marketing professionals, to bring new products and features to market. They are responsible for understanding customer needs, developing product requirements, and tracking progress throughout the development process.

For this episode of Be More I am joined by Christie Fidura (@cfidurauk) for Be More Developer Community. In this episode we talk about some of the components that make up the Developer Community, the many ways for you to get involved and the skills you need to get started. Whether you are a current or aspiring Developer, this episode has something for you, so tune in now to find out more!The Developer Group on the Trailblazer Community can be found here; https://trailhead.salesforce.com/trailblazer-community/groups/0F93A000000DJbJSAWYou can also sign up for the Salesforce Developers Newsletter here; https://developer.salesforce.com/newsletter

There is lots of Salesforce Content out there whether it's in the form of Podcasts, Blogs or YouTube Videos. I have a chat with Emily Call (@sfemilycall) to understand her view on what is takes to Be More Content Creator as the owner of the successful YouTube Channel Salesforce Emily. We'll talk about what the role of a Content Creator entails, what skills and attributes are required, how you can get started and bust a myth about this amazing way to share content and ultimately help others, hopefully inspiring you to get started on the way and Be More Content Creator yourself!

Salesforce provide the Well Architected Framework to help ensure your solutions are robust, scalable and sustainable. This is split into different pillars of Trusted, Easy and Adaptable. Join myself and Salesforce Architect Evangelist Susannah Plaisted (@sunnydalelow) where we have a chat about what this framework means for you and what it takes to Be More Well Architected. We all have a role to play in this whether you are a Admin, Business Analyst, Designer, Marketer, Developer, Consultant or one of many flavours of Salesforce Architect (Solution Architect, System Architect, Technical Architect etc.) You can find this framework and many other great tools over at architect.salesforce.com.