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Explore every episode of the podcast AMPLIFY Your Brand and Business

Dive into the complete episode list for AMPLIFY Your Brand and Business. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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1–50 of 240

TitlePub. DateDuration
240 | 3 Ways to Make Your Brand Photos Actually Feel Like You21 Sep 202600:17:36

Let's talk about how to prepare for your brand photoshoot so that you actually feel excited about the photos 📸 In this episode I'm sharing the three things I plan before every single brand photo shoot so my clients walk away with photos that actually feel like them.

We're talking about:

  • How to choose a location that fits your brand vibe
  • The most overlooked props that make a rented space feel like it's yours
  • How to get a variety of photos that aren't you smiling at the camera

I can't wait for you to tune into this one! 🎧



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

239 | The Two Questions That Make Content Creation Feel Easy18 Sep 202600:17:26

This episode is perfect for the person that wants to be creating more content, but feels blocked or "stuck" and like you don't know what to say.

I know you know the feeling well -- when you sit down to write a blog post or a piece of content, and your brain goes completely blank.

Today I'm sharing the two questions I ask myself to make content creation easier (as well as my number one trick for how to come up with great content topics).

I can't wait for you to tune into this one! 🎧



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

238 | I Thought I Was "Too Boring" For a Fun Brand17 Sep 202600:13:31

For YEARS, I thought that I lived too "boring" of a life to have a brand that felt exciting and fun to people. I bought into the belief that if I wanted to attract high-end clients, I needed to look like I spent money on bougie, expensive things like vacations, first class, fancy dinners at instagrammable restaurants, etc. Meanwhile, what I was *actually* doing was going on weighted vest evening outdoor wlks, having my morning coffee at home, with my eye jellies on, and thinking about how I was excited to snuggle on the couch later with my dogs.

Today I'm sharing the story of how I let go of that belief and built my brand around who I really am -- which not only led to more dream clients, but a business that felt fun to build. 

In today's episode, we're talking about:

  • The brand mistake I kept making over and over again
  • Why I used to think "boring" and "high-end" couldn't co-exist in my brand
  • What actually happened when I let my real personality shine in my branding
  • Why feeling misaligned with your brand might be the real reason you feel stuck

I can't wait for you to tune into this one! 🎧

Send me a DM @heykristamarie and let me know your takeaways! 🫶



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

237 | You Don't Need to Pay for SEO Every Month16 Sep 202600:10:37

Imagine paying someone every single month for a service you never actually use.

That's the conversation that inspired today's episode, and it got me thinking about what SEO management should actually cost you (when it comes to your money, time and energy).

In today's episode, we're talking about:

  • Why I describe SEO like a foundation, not an ongoing subscription
  • The main reasons why you'd need to update your SEO
  • Who ongoing SEO management is for
  • Why ranking on Google doesn't require your constant time, energy or money

I can't wait for you to tune into this one! 🎧



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

236 | 4 Blogging Strategies to Boost Your Visibility on Google15 Sep 202600:17:03

If you've done any research at all into SEO and how to get visible on Google, you've likely been told that you need to blog in order to show up when people are searching for your services.

I'm walking you through how to blog in a way that actually supports your visibility, without any burnout.

In today's episode, we're talking about:

  • Why a handful of really solid blog posts will always beat the 20+ you wrote with AI 
  • The old blogging strategy that's actually working against you now
  • How to structure your posts so people actually read them & want to reach out
  • How to get visible in front of more people with blogging

I can't wait for you to tune into this one! 🎧

Send me a DM @heykristamarie and let me know your takeaways! 🫶



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

235 | How My Therapist Client Got Her First Lead From Google14 Sep 202600:16:38

Imagine launching a brand new website after having zero online presence and getting your first cold lead from Google within 7 days -- all because you created a website with strong SEO (search engine optimization). 

That's exactly what happened for one of my clients, and I want to break down exactly what I did that made this possible.

In today's episode, we're talking about:

  • The 5 things that made her website start bringing in new leads almost immediately
  • The mistakes most therapists make when they DIY their website 
  • How to launch a website and have Google immediately start making it visible when people are searching

I can't wait for you to tune into this one! 🎧



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

234 | How One Sentence Changed My Discovery Calls11 Sep 202600:15:57

Imagine what it would feel like to have clients coming to your discovery calls, already knowing you're the person for them? Without you having to do any "selling" or feeling like yo uhave to justify your pricing.

This is exactly what my calls feel like now, all because I started saying one simple sentence over and over again, everywhere.

In today's episode, we're talking about:

  • The thing that made a client tell me "this is why I knew you were the person for me" before we even got on a call
  • How I consistently bring in the most aligned clients to my offers
  • & how to create this for yourself too

I can't wait for you to tune in 🎧

Send me a DM @heykristamarie and let me know your takeaways! 🫶



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

233 | 4 Ways To Build A Strong Brand That Doesn't Blend In10 Sep 202600:13:41

When I first started my business...I thought that in order to have a strong brand, it meant that I needed to invest thousands of dollars, create the perfect brand colors, and have a 20-page brand strategy doc that listed out everything that my brand "stood for". 

And if you can relate, today's episode is for you.

Over the years, and as I've supported clients with their brand, I've realized that having a strong brand really comes down to four things. 

In today's episode, we're talking about:

  • Why using new canva templates every time you create something for your practice is making your brand forgettable
  • How to talk about your services more specifically, so people feel instantly drawn in
  • The biggest mistake therapists make when they're coming up with their content ideas
  • How to stop playing small and have a brand that people can't stop watching

I can't wait for you to dive into the episode! 💫



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

232 | How To Write Your Website Copy Without Feeling Cringe09 Sep 202600:15:28

If you're anything like me, you've probably told yourself a story for a really long time that "you just not good at writing website copy"...

you've probably had your fair share of nights where you stared blankly at your website, trying to figure out wtf to write on each page, and spiraled over how to not feel so awkward writing about yourself...

and you've probably had the recurring thought that "if I just hired a copywriter this would be so much easier"... 

If any of this rings true for you, I recorded today's episode *specifically* for you.

I've worked with so many clients who have had these exact same thoughts, and I'm here to help make your copywriting process feel easier (and so much less cringe). 

In today's episode, we're talking about:

  • What you need to focus on in your website copy that makes your potential clients instantly want to reach out to learn more
  • Why you're actually the best person to write your copy (and how you're way better at it than you think you are).
  • The one question to keep coming back to when you find yourself spiraling over the question "what should I talk about?"

I can't wait for you to tune in 🎧 



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

231 | 4 Things To Know Before Choosing Your Brand Colors08 Sep 202600:12:05

Before a potential client ever reads a single word on your website and content, they've already noticed one thing: your brand colors.

Over the last 6 years of working with therapists, I kept seeing the same 4 mistakes over and over again. And it's why so many therapist brands end up looking exactly the same.

In today's episode, we're covering:

  • Why choosing too few brand colors is diluting your brand 
  • The mistake that's making your brand blend in with every other therapist
  • Why creating a brand color palette from Pinterest is a bad idea
  • How to make sure your brand colors actually look cohesive and elevated when paired together

If your brand colors feel "off" and a little too DIY, this episode is for you.

I can't wait for you to tune in 🎧 Send me a DM @heykristamarie and let me know your takeaways! 🫶



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

230 | Do You Need To Rebuild Your Whole Website To Be Found On Google?07 Sep 202600:21:29

Do you need to completely overhaul your website in order for it to actually rank on Google?

The short answer: no. And I think a lot of therapists avoid SEO altogether because they assume it means starting from scratch.

If you already have a website you love, whether you DIYed it or had a designer build it, this episode is for you.

We're covering:

  • Why you can keep your current brand and website and still be visible on Google
  • What needs to be updated so Google can find your website
  • Why your copy might not need a rewrite, just some strategic tweaks
  • The page structure mistake that's probably costing you visibility

If you love your current brand and website but know deep down you're not being found by clients on Google or AI search, this episode will show you exactly where to focus your energy.

I can't wait for you to tune in 🎧



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

229 | The Truth About Website Templates No One Tells You04 Sep 202600:14:47

If you're thinking about purchasing a website template for your practice... Before you do, there's a few things I need you to know.

Buying a template might feel like the easy option -- there's the promise of purchasing it, customizing it a little, and launching it over a weekend.

But the truth they're not telling you is how much work actually goes in to making the template feel like you (and actually have it convert visitors to new leads).

More often than not, a website template purchase turns into an unread email that gets lost in your inbox...meaning your website never launches (and you still spent hundreds of dollars on it in the meantime).

In today's episode, we're covering the 5 things every therapist needs to know before buying a website template:

  • Why having a template is going to make it harder to be visible when clients are searching for you on Google and AI
  • Why most templates don't have enough content to actually help you rank on Google
  • How template locks you into someone else's brand design, colors, and layout
  • The technical steps you need to take to actually launch the new website
  • How templates that are made for "everyone" won't work for your specific practice

If you've been going back and forth on buying a website template vs. getting a more custom website, this episode will help you make a decision that you feel confident about.


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

228 | If You're Licensed In More Than One State, Listen To This03 Sep 202600:13:03

Are you licensed to work with therapy clients in more than one state, but only one of your locations is actually bringing in clients?

I see this constantly with therapists who are licensed to work in multiple states...if your homepage just lists out all the states you're licensed in, Google gets confused about who to show your website to. And when Google's confused, you're basically invisible online.

In today's episode, we're covering:

  • Why simply listing your licensed states on your pages is actually hurting you, not helping you
  • What Google actually needs to know who to show your website to
  • Why having individual location pages isn't enough if the content on it isn't relevant or converting
  • How to finally get found in every state you're licensed in, not just the one you live in

If your goal is to grow a therapy practice that serves all different clients in multiple states, this is the way to do it without burnout.


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

227 | 5 Things Every Therapist Should Know Before Launching Their Private Practice02 Sep 202600:15:08

If you think your practice is too new to have a website that shows up on Google... or that there are too many therapists in your area for anyone to ever find you online...you're not alone. These are things I've heard from so many therapists who have come to me for website design.

But here's the thing -- most therapists out there are relying on their Psychology Today profile to get them in front of new clients. Which means if you have an SEO optimized website in place, you're already way ahead of the curve, and you'll be so much more likely to actually be found by potential clients when they're searching for someone like you.

In today's episode, I'm walking you through the 5 things every therapist needs to know about creating a website with optimized SEO.

If SEO has felt overwhelming or confusing to you, let's simplify it.

I can't wait for you to tune in 🎧


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

226 | This SEO Strategy Cost Me $7K+ To Learn01 Sep 202600:14:56

Are people (you don't know) finding your website when they're searching online?

If I'm being honest with you, my business felt invisible online for the first 10 years of my business. I was DIYing everything, throwing money at ads, creating content hoping it would perform, showing up to networking events... I was doing everything I thought I *should* do, and yet I wasn't consistently getting new leads.

I felt so lost, I spent over $7K+ on SEO courses trying to figure out how to get my website to actually work for and do my marketing for me. And once I finally understood what I was doing wrong, everything changed. Now 95% of my clients find me through Google and AI search, and I don't have to rely on Instagram to book out my services. 

In today's episode, I'm walking you through everything I did that helped brand new clients find me on Google and reach out to work with me.

I'm so excited for you to hear this one.


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

225 | I Resisted Saying This For Almost A YEAR 👀31 Aug 202600:18:03

If we were sitting down for coffee and I asked you what drives your actions and motivates you inside your business....what would you say (HONESTLY)? 

If I'm being totally transparent with you...I didn't realize how much I was doing things for the result and it was making me feel SO stuck.

In this episode, I'm walking you through:

  • A catch-up on what's been brewing in the business... what's changing, what's staying the same, and what's COMING (it's BIG!)
  • Why chasing results is the thing keeping you stuck in your growth (and what to do instead)
  • The moment I realized I'd been ignoring something my own business had been trying to tell me for almost a year
  • A simple gut-check question you can ask yourself about literally anything that doesn't feel good inside your business right now

Oh, and today we're also kicking off something a little unhinged 🤭... Today is day 1 of 100 days of episodes! More on that in the episode....I can't wait for the growth we're about to experience together. Let's go 🫶


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

224 | The 4 Brand Mistakes I Made That Cost Me Clients07 May 202600:24:52

Let me guess....you've been in business for YEARS and you *think* you know what strategies will work to bring in new clients... but you're still not getting the leads and bookings you want?

I know this is a common trap that you're falling into...How? Because I fell into it too.

This morning, I had a discovery call with a client where I did zero selling. We talked, we laughed about how awkward it feels being in front of a camera for brand photos, I showed her my packages, and she immediately wanted to book the higher-tier option. No pressure, no convincing, no "selling" everything that's included in the package.... all because my website had already done all the selling for me.

But here's the thing....a few years ago, that same call would have gone completely differently. I would have been stressed, prepping exactly what I'd say, having multiple client galleries and examples ready to pull up live during the call....I would have spent so much time trying to figure out how to justify my prices, and I'd have left the call wondering if she'd actually book.

Here's what changed. I finally stopped making these 4 mistakes that were regularly costing me clients.

As I'm currently going through my own rebrand, I'm realizing just how much has changed over the years (and how simple it is for me to book clients now). These "small" things were holding my business back every single time I talked about my offers and services.

Inside this episode, we're covering:

  • The strategy mistake that keeps you guessing instead of knowing what actually makes your clients say "yes"
  • Why you're not promoting your services (and it has nothing to do with being "bad at sales")
  • The copywriting trap that's making everything way harder than it needs to be
  • How your pretty website is actually repelling your dream clients

If you're ready for your website and brand to start doing the heavy lifting and selling for you, these 4 shifts will change everything. I can't wait for you to listen in 🫶


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

223 | I Cracked the Viral Code in 8 Days (By Accident)24 Apr 202600:17:47

You know that feeling when you KNOW what you should be doing to grow your business, but you keep finding excuses not to do it?

I do too, because I was living in that cycle for months. I wanted visibility and to be sharing more BTS, real life reels and videos but I kept stopping myself from creating them because I needed things to look good.

Then I realized, I was the problem, not the messy house. So, I started a visibility challenge that changed everything. In just 8 days, I went from trial reels getting 100 views to multiple reels hitting 75,000+ views (with one at 150,000 and counting).

And it all started because I moved away some dirty dishes and filmed myself making coffee. And more importantly, I gave myself permission to EXPERIMENT. 

In today's episode, I'm sharing exactly what happened that helped me reach 400k+ trial reel views in the last week. 

We're talking about:

  • Why my "expert" hooks were actually killing my reach (and the story-driven approach that changed everything)
  • How I filmed my most viral reel in under 2 minutes with dirty dishes pushed off to the side in my kitchen
  • The mindset shift that lets you play with data without letting numbers destroy your confidence
  • Why doing what you say you're going to do is the fastest confidence builder in business (and will help you grow FASTER than any strategy)

I can't wait for you to tune in 🫶



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

222 | The Rebrand Rule I'm Breaking on Purpose17 Apr 202600:28:26

You can be an expert at helping your clients with something... and then when it comes time to take your own advice, you have no clue what you're doing.

I know you know that feeling lol. Taking our own advice is often the hardest thing to do as a business owner. 

As I'm going through my own rebrand right now, I'm realizing I'm doing literally everything the "wrong" way (according to "brand experts")... and honestly my business has never felt more aligned.

I'm breaking every rebrand rule I've ever taught and it's the best thing I've ever done.

In today's episode, I'm sharing the messy behind-the-scenes of my rebrand process and why I threw the "launch everything perfectly at once" playbook out the window.

Inside this episode, we're covering:

  • The luxury brand trap that had me feeling like a total fraud in my own business
  • Why I'm rebuilding my website one page at a time (and why this is actually the genius thing for you to do)
  • How I'm going from "everything has to be perfect to launch" to "people actually buy more when I show the real-time BTS" — and why my conversions are better than ever because of it
  • The visibility challenge that's teaching me to show up as the real me (and how it's winning me so many more clients)

If you've been waiting to have your brand and strategy all figured out before you talk about it online, this episode is your permission slip to start today.


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

221 | Create a Business That Stays Visible Without Being on Social Media 24/702 Apr 202600:16:37

Follow along with my visibility challenge: www.heykristamarie.com/email

When it comes to growing your business, visibility isn’t just about showing up more.

It’s about building a system that keeps working for you… even when you’re not online.

Most business owners are stuck relying on Instagram to bring in leads, constantly posting, trying to stay consistent, and feeling like everything slows down the moment they stop showing up.

Which is exactly why your visibility feels exhausting (and honestly… unsustainable).

But the brands that are consistently growing and bringing in new clients aren’t *just* relying on daily content.

They’ve built visibility systems that compound over time - so they can show up *less* while still consistently bringing in new dream clients…

When you have a website that’s optimized for SEO, content that’s working for you behind the scenes, and platforms that continue driving traffic to you...your business starts to feel a lot more stable (and a lot less stressful).

This episode will help you shift how you think about visibility so you can start building long-term, sustainable growth (while taking weeks off from IG).

In this episode, we cover:

 • The mindset shift that makes visibility feel easier and more sustainable
 • How SEO actually works (and why “page six” is part of the process)
 • How to use long-form content to compound your visibility
 • Why doing less (with intention) is more effective than trying to be everywhere
 • How to use data to refine your strategy and attract more aligned clients

If you want to build a brand that continues to bring in leads (even when you’re not posting) this episode is for you!



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

220 | Brands With Consistent Client Inquiries Create Content Like This26 Mar 202600:16:38

When it comes to creating content, the "creation" part isn't actually your problem. You have the ideas, but you are also feeling pressure to constantly come up with content that feels new and exciting and will make your audience interested in engaging. 

So many people are stuck in a cycle of brainstorming content ideas, second-guessing every single post they create..and then ultimately ghosting their IG when they can't think of anything new to post. Which is why your content process feels exhausting (and honestly… unsustainable).

But the businesses that are consistently bringing in clients aren’t creating more content.

They’re repeating the right message (over and over and over again)...

When you have a clear brand message and you know what your dream clients need to hear (and you are sharing that message on repeat), content becomes easier to create, easier to repurpose, and way more effective at actually converting.

This episode will help you shift how you think about content so you can stop starting from scratch every week — and start creating content that builds trust, visibility, and consistent inquiries.

In this episode, we cover:

• Why constantly trying to create “new” content is actually hurting your consistency
 • The biggest mistake people make when trying to repurpose their content
 • Why repeating your message is what builds trust
 • How to shift your content so it speaks to what your clients actually care about (and makes them reach out)
 • A simple way to repurpose your content across multiple platforms

If you want to get off the content hamster wheel and start creating content that actually brings in clients (without feeling like you always have to be “on”) this episode is for you.


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

219 | Before You Invest Thousands $$ Into a Website and Copywriting, Ask Yourself These Qs19 Mar 202600:25:14

Before you invest thousands into a copywriter and website designer, you need to be able to answer some really important questions on your own...or else you'll invest $10k and see no real return (of new clients).

I've seen countless clients invest in a website makeover when they're in a slow season, hoping it will turn everything around. But most of them don't understand their ideal client enough to make the investment worth it. You have to first understand what your ideal client really wants -- what's holding them back from investing -- the fears and hesitations they have (that they aren't saying out loud). Because no amount of pretty design or copy (written for you) is going to make your website convert if you can't first answer those questions.

This episode will help you understand what really needs to be in place before you invest $10k+ into a website design and copy.

In this episode, we cover:

• Why investing in design alone won’t fix a business that isn’t bringing in clients
 • The biggest mistake people make when outsourcing their website and copy
 • What your dream clients actually need to see and feel when they land on your site

If you want a website that actually brings in new leads every month, consistently, without having to spend thousands on a custom site -- this episode is for you.


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

218 | The SEO Strategy That Brings New Clients to Your Website Everyday12 Mar 202600:25:42

If your website isn't bringing in new leads and you feel like you constantly have to be showing up on Instagram to market your services… this episode is for you.

Because the truth is, your business shouldn’t rely on you being online 24/7 in order to attract new clients.

When you have a strong website that's set up with the right SEO strategy, it can continue bringing in leads even when you’re not posting, not creating content, and not actively marketing.

I’m sharing some of the biggest insights I’ve learned from working with clients 1:1 for website redesigns, SEO audits, and optimizing their websites so they rank higher in Google searches.

In this episode, we're diving into:

 • How strong SEO allows your website to bring in clients even when you’re not posting on social media
 • How to make SEO feel simple and more sustainable
 • The most fundamental shift you need to make to rank higher in search results
 • The most common website homepage mistakes that I see (and how to fix them) so you get more leads
 • The key sections every homepage should include if you want it to convert cold leads into new inquiries

If you want your website to consistently bring in new inquiries from Google -- you need a strong & sustainable SEO strategy.

And if you want help creating your own SEO strategy, you can learn more about booking a customized SEO audit here: www.heykristamarie.com/seo


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

217 | Massive Growth Requires Messy Action16 Oct 202500:21:46

We put so much pressure on ourselves to make every new service launch flawless: perfect pricing, perfect workflows, perfect offer. But the reality is, you have to let yourself launch 'messily' if you want to be able to refine it and turn it into an offer that brings in substantially more money and clients.

In today’s episode, I’m walking you through how to create offers that you and your clients LOVE, and that transform the financial future of your business. 

Because having a business that brings in consistent high income isn’t about having perfectly successful launches — it’s about having the courage to launch something new and messy and feel confident WHILE doing it.

Inside this episode, we’re covering:

  • Why your V1 doesn’t need to be perfect (it just needs to exist)
  • The mindset shifts that make launching feel less daunting
  • How to navigate through a messy launch when it starts to feel overwhelming
  • The permission you need to take messy action and start launching the offers that have been on your heart

I can't wait for you to tune in, and I'd love to hear your takeaways! Send me a DM @heykristamarie and let's connect. 


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

216 | Your Most Magnetic Content Lives Here02 Oct 202500:16:38

If you’ve been sitting at your laptop wondering what to post on IG -- or feeling like you’re creating content just to *hopefully* get more engagement -- this episode is going to feel like a breath of fresh air.

Your BEST content is hiding in plain sight… in the small, ordinary moments of your day.

I’m sharing what I learned from recording daily episodes for seven weeks straight -- and how it rewired my creativity. Instead of overthinking my content, I started spotting everyday stories that I knew would connect with my audience and content creation actually felt FUN again. 

Inside this episode, we’re covering:

  • Why stories that show transformation outperform posts that just tell
  • How scanning your day for “tiny moments” makes content creation feel fun and effortless
  • The subtle difference between posts that try to perform vs. posts that naturally resonate

I can't wait to hear your takeaways! 💫


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

215 | How to Create a Cohesive Brand That Converts New Leads25 Sep 202500:28:02

In today's episode we're talking through how you can create a cohesive brand (that goes far beyond your brand colors and photos) and that creates a cohesive EXPERIENCE for your dream clients (that they can't stop talking about). 

We're diving into:

  • How brand cohesion goes far beyond colors and photos -- it’s about creating a consistent experience your clients can feel every time they interact with your brand
  • How your brand colors should not only feel authentic to you, but also resonate with the clients you most want to attract.
  • How the words you use in real life should align with the words you use in your emails, on your website, and across social media
  • Why content creation becomes easier when you focus on what your dream clients need to hear, instead of asking with “what should I post today?”
  • Why creating hidden website pages for client resources or guides can deliver a more elevated experience than sending long, text-heavy emails

I can't wait for you to tune into this episode! 🎙️ I'd love to hear your biggest takeaways. Send me a DM @heykristamarie to connect!


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

214 | How to Create Raving Fans and Clients That Refer You Nonstop18 Sep 202500:16:47

In today's episode I'm talking about the simple shifts I made that helped my referrals skyrocket over the last year in my business. These shifts helped me land repeat clients more consistently (some have booked me for 3-5 projects in less than a year) and created a new stream of leads from my clients who raved about the experience of working with me. We're talking about how to streamline your experience, simplify what you send (and when), and create a client journey that makes people say, “You have to work with her.”

Inside this episode, we’re covering:

  • The mindset shift from reactive to proactive client support (and why it changes everything)
  • How to map your client journey so you can spot bottlenecks before they cause confusion
  • What to include (and what to save for later) in your first reply so you don’t overwhelm new leads
  • Simple ways to “drip” the right resources—emails, PDFs, blogs—at the right time
  • How building clean systems quietly builds your confidence (and it shows)

I can't wait for you to tune in and I'd love to hear your takeaways! 💫


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

213 | The Way You Treat Your Workspace = The Way You Treat Your Business11 Sep 202500:08:38

Today we're talking about the importance of creating an intentional workspace.

Summary:
I’ve seen it in my own business: when my workspace is messy, my creativity shrinks and my business plays small right along with it. The truth is, the way we treat our physical space is often a mirror for how we treat our business. In this episode, I’m sharing why decluttering and creating an intentional workspace matters more than you think — and how even small changes can completely shift your energy, productivity, and the growth you see in your life and business.

Inside this episode, we’re covering:

  • Why cluttered workspaces = cluttered headspace (and how it affects your business decisions)
  • How your physical environment mirrors the way you’re showing up in your business
  • Simple shifts to create an intentional space that inspires creativity and focus
  • Why even a small, designated “work zone” can dramatically improve productivity

I can't wait for you to dive in!


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

212 | When it Comes to SEO, Here’s What’s Worth Investing In04 Sep 202500:24:01

If thinking about improving your SEO has ever made your head spin, you’re not alone. For years I told myself it was “too hard” and “too complicated to understand”.

Summary:
But here’s the truth: SEO doesn’t have to feel overwhelming, and it doesn’t require you to spend months buried in complicated strategies. In this episode, I’m breaking down the 5 things that actually move the needle for your SEO -- and highlighting a big red flag that’s costing business owners money.

Inside this episode, we’re covering:

  • The 5 things you actually need to focus on if you want to be found online
  • Why buying a pricey template won’t fix your SEO (and what will)
  • How to build sustainable SEO habits without overcomplicating it

✨ P.S. Ready for a website that actually converts dream clients and helps you get found online? Let's rebrand your site! Learn more by visiting this page. 



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

211 | How to Make Your Messaging Land Deeper (and Convert More Consistently)28 Aug 202500:22:42

If you've ever been asked, “what makes you different from everyone else in your industry?” …and your brain immediately went to: “Well, I really care about my clients.”

You’re not alone — I hear this all the time. And I want to help you get deeper and dig down to the *real* thing that separates you from everyone else in your industry.

Summary:
Because here's the thing, caring about your clients is important (of course it is). But that’s the baseline. Your dream clients already expect you to care. What actually makes you stand out is the way you connect with them, the way you anticipate their hesitations, and the way you make them feel safe and understood before they’ve even reached out to you.

In this episode, we’re talking about how to uncover your real differentiator and how to start creating content that makes your clients say, “Oh my gosh, she gets me.”

Inside this episode, we’re covering:

  • Why “I care more” isn’t the thing that will set you apart (and what actually will)
  • Two main types of service providers/niches — and how to shift your messaging depending on which bucket you fall into
  • Why generic, vague content isn't making you more sales — and how to swap it for content that feels like you’re reading your client’s mind (and has them instantly knowing you're the one for them)



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

210 | The Branding Advice I Wish More People Talked About21 Aug 202500:25:35

If you’ve ever invested in branding -- hired a designer, a copywriter, maybe even a brand photographer -- and walked away still feeling like something was missing, you’re not alone.

So many of my clients tell me their brand feels “off,” even after working with multiple professionals to create their brand. The truth? Your brand isn’t just about colors, fonts, photos, or even your website design. It’s about how your business feels to the people experiencing it. In this episode, I’m sharing the pieces most business owners skip when they create their brand identity (and these are the things that actually convert new leads into paying clients)!

Inside this episode, we’re covering:

  • Why working on your brand in silos/piece by piece is causing you to feel disconnected from the end result.
  • The real difference between your personal brand and your brand identity (and how they work together to bring in new dream leads).
  • How to show up as the expert in your content -- without feeling braggy or salesy.
  • Why reframing your clients’ beliefs in your messaging makes you the obvious choice.

I can't wait for you to tune in and I'd love to hear your biggest takeaway!



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

209 | How a Simple Blog Strategy Will Skyrocket Your Referrals14 Aug 202500:18:04

If you’re getting stuck on blogging because you're worried about keywords and SEO—this episode is going to change everything about blog strategy for you.

We’re diving into why blog posts are so much more than just a tool for ranking on Google—and how they can become one of the most powerful ways to elevate your client experience and increase referrals.

I’m walking you through exactly how to bake blog posts into your client process so you can stop repeating yourself on calls, answer client questions before they even have to ask, and position yourself as an expert in a way that makes people excited to tell their friends about you.

Inside this episode, we’re covering:

  • Why blog posts should be a core part of your client experience (not just a marketing tool)
  • The specific types of posts that save you time while supporting your clients
  • How to structure your blog topics so they’re hyper-specific and easy to reference
  • The easiest way to build a library of posts without feeling overwhelmed
  • How to link related posts to keep clients on your site longer and boost long-term SEO

✨ P.S. Want help creating blog content that elevates your client experience and boosts your visibility? I can help you create a set of high-value posts that work behind the scenes for your business. Send me a message here and let’s get started.



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

208 | The ONE Email That Will Sell Out Your Offers 07 Aug 202500:22:21

If you’re getting ghosted after someone inquires—or you’re constantly thinking “if I could just get them on a call, I know they’d book”—this episode is for you.

Today, we’re talking about the very first email you send after someone reaches out… and why it might be the reason dream clients never take the next step.

I’m walking you through how to structure this email (and what to link to) so that your inquiry process actually does the selling for you—and makes dream clients want to take the next step immediately.

Inside this episode, we’re covering:

  • Why this 1 email is so much more than just a confirmation or pricing reply
  • What most people get wrong in their inquiry response (and how to fix it)
  • The one thing you should never attach to your first reply
  • What to include instead that immediately sets you apart (even if you’re the most expensive option)

✨ P.S. Want a private pricing page like the one I shared in this episode—but hate updating your website or writing the copy?

I’m in the process of launching a *BRAND NEW* offer to create customized website pages to help you create a high-converting, streamlined client experience (and as a podcast listener, you're the first to hear all about it!)

→ Send me an email at krista@heykristamarie.com to learn more about working together to create your own customized client inquiry page!



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

207 | How To Quickly Create High Converting Content For IG19 Jun 202500:14:26

If content creation feels way harder than it should… this episode is going to change the way you approach your marketing (and make posting online feel 100x easier).

In today’s episode, I’m breaking down why so many business owners overthink their content—and how the one question you’re asking yourself right now when you go to post is actually the thing that’s keeping you stuck.

We’re shifting the focus away from you, and back to what your dream clients actually need to hear (so you can start creating high-converting content effortlessly).

Inside this episode, we’re talking about:

  • Why “what should I post today?” is the wrong question (and what to ask instead)
  • How to make your marketing feel so much simpler
  • How to get back to creating content easily (if you've been feeling overwhelmed and overthinking it)

✨ P.S. If you're ready to create simple content that actually brings in aligned clients (without feeling the pressure to recreate trending IG reels that make you wanna cringe)… The In-Demand Brand Course was created for you.
It’s your step-by-step framework to create a brand that you LOVE, feel confident in, and that sells for you—so you can stop staring at a blank laptop screen wondering what to post today that will make people reach out.



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

206 | When You Focus On Creating THIS Content, Your Marketing Becomes Way Easier12 Jun 202500:16:13

You don't have to be "on" 24/7 in order to always be attracting new clients. In fact, when you focus on this ONE type of content, getting new dream inquiries becomes a whole lot simpler (and allows you to be posting and showing up LESS online).

In today’s episode, we’re talking about why only focusing on short-form content is draining your energy and not actually building momentum in getting new client inquiries on repeat. 

I’m walking you through how I’ve built a business that still brings in dream clients — even when I’ve barely touched Instagram for weeks — and while I'm in another country — and how you can shift your strategy to do the same.

Inside this episode, we’re covering:

  • The real reason you feel like you have to be constantly “on” in order to get new client inquries
  • How shifting your focus and energy to a different type of content will help you unplug without your income dipping
  • Why focusing on quick business wins might be sabotaging your growth (and what to do instead)

✨ P.S. If you're ready to build a brand that does the heavy lifting for you—so you're not always hustling trying to get the next client? The In-Demand Brand Course is open and ready for you! It’s your step-by-step framework to create a brand that clearly communicates your value and consistently brings in aligned clients—without burning you out in the process.


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

205 | My Tagline Sells My Offers For Me (& How to Create Your Own)05 Jun 202500:13:40

Today we're diving into how my tagline has generated thousands of dollars & consistent new dream clients into my brand and business.   🔥

In this episode I'm going to break down how I created it, and also help you create your own on-brand tagline. We're not just creating a generic quote that sounds like everyone else, we're creating something that is so clear and specific, your dream clients come to you REPEATING your tagline as their biggest desire. 

Inside this episode, I’m breaking down:

  • Why your tagline is more than just a generic "I help" statement
  • How to create a tagline that actually sticks in the brains of your dream clients (so when they see someone ELSE In your industry, they actually think of you)
  • The process and specific questions to ask yourself to create a tagline that actually does the selling for you

🎉 P.S. If you want to build a brand that makes selling feel so much easier...
The In-Demand Brand Course is officially open!
This is the step-by-step framework to create a brand that communicates your value clearly and brings in dream clients who already see you as THE ONE for them. → Enroll at heykristamarie.com/in-demand-brand-course


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

204 | When You Stop "Selling" You Become the Person Everyone Wants to Buy From30 May 202500:20:18

Today we're diving into the NUMBER ONE selling strategy that doesn't make you feel cringe and ALSO brings in clients on repeat 🔥

We’re talking about: how to remove the pressure to sell (so you don't sound salesy) and can actually sell more consistently.

Inside this episode, I’m breaking down:

  • How showing up without selling energy is the most powerful way to magnetize dream clients consistently (IE having people pop into your inbox and DMs without having to share a CTA or sales link)
  • How to create connection in your content even when you’re not promoting anything (so you can be selling even when you're not actively launching anything)
  • The increase in engagement you'll get when you stop asking “What should I post today?” (and ask a more impactful question instead)

This has single-handedly been the BIGGEST reason behind how I've built a business that is not only sustainable, but has dream clients always popping into my world.

🎉 P.S. If you want to build a brand that makes selling feel so much easier...
The In-Demand Brand Course is officially open!
This is the step-by-step framework to create a brand that communicates your value clearly and brings in dream clients who already see you as THE ONE for them. → Enroll at heykristamarie.com/in-demand-brand-course


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

203 | The Fastest Way To Feel More Confident29 May 202500:13:24

Your most confident self doesn’t come from having more clarity, more strategy, more clients or more income.

You most confident self isn't something that you create "someday".

You confidence grows when you decide that you are more than capable of achieving your biggest goals.

You confidence is a decision—a choice.

In this episode, we're unpacking what it really takes to build unshakeable confidence in your brand, your offers—and in yourself. 

Here’s what we’re talking through:

  • Why confidence isn’t something you wait to have—it’s something you decide
  • My go-to method for how to instantly feel more confident as a business owner

📣 And if you’re craving more confidence in the way you show up and sell—my signature course, The In-Demand Brand, is officially open! Inside I'm guiding you through, step-by-step, how to create your confident brand—one that magnetizes clients to you because they can feel your confident energy. Enroll now at heykristamarie.com/in-demand-brand-course 💛



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

202 | When You Have Strong Brand Positioning, You Can Price Your Offers Whatever You Want28 May 202500:16:40

If you’ve ever thought, “No one is buying my offer right now and everyone is saying I'm too expensive... I should just offer a one-time discount" — this episode is for you.

Because the truth is, your pricing isn't the problem (and you don't need to include more things to make it "worth it"). 

When your dream clients don’t immediately understand your value (aka what makes you different and why you're the person to solve their current challenges/problems), they default to saying it’s “too expensive.”

But the real problem? You’re not positioning your brand clearly enough for them to see why your offer is exactly what they need (and what will help them experience and live the life they want so deeply to live).

In this episode, we’re digging into:

  • Why your pricing isn’t the issue (even if people keep telling you it is)
  • How to build a brand that instantly communicates your value to dream clients
  • What I realized recently while doing my own market research (that snapped me out of comparison mode fast)
  • How to stop feeling like you need to “prove” your worth in your content (and what to do instead, that will actually feel GOOD to do)

Whether you’re launching something new or things have just been a little quiet lately, this episode will help you reframe what’s really going on — and how to position your offers with confidence again.

🎉 PS — My signature course, The In-Demand Brand, is officially open! If you’re tired of second-guessing your content or feeling stuck in “how do I explain what I do so people actually get it?” — this course was made for you. You’ll learn how to speak to your dream clients so clearly they start saying yes before you ever chat with them in real time. Learn more at: heykristamarie.com/in-demand-brand-course



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

201 | 3 Ways I’d Start Improving My SEO (Even If I Knew Nothing About SEO)27 May 202500:27:35

If SEO has been sitting on your “I know I should do this but…” list—this episode is for you.

I’m breaking down 3 simple ways I’d start improving your SEO if I were starting completely from scratch (and knew nothing about SEO or how it works).

You don’t need a fancy, complicated strategy. In fact, thinking that you need a fancy, complicated strategy is likely what has been keeping you from focusing on your SEO. You just need to get started—and these are the easiest, most effective ways to begin.

Inside the episode, I’m sharing:

  • The one (free!) thing you can do this week that puts you on Google’s radar (literally)
  • How to turn your homepage into a magnet for local clients
  • The blog strategy that helped me 3x my monthly (cold lead) inquiries

This episode is short, super actionable, and designed to help you get found online—so clients can start coming to you (instead of you needing to find them on IG).

🎧 Send me a DM @heykristamarie after listening with your biggest takeaway and tell me which tip you're going to start with this week!



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

200 | Create A Simple, Repeatable and Fun Content Creation Process (In 3 Questions)26 May 202500:19:10

Let’s talk about why content creation feels so stressful (even though you know it shouldn't feel this way). Spoiler alert: it’s not because you “aren’t good at writing posts” or “need better copy.”

Inside this episode, I’m breaking down 3 simple shifts that will help you create content that actually sounds like you (and that you're proud to share), connects more deeply with your audience (and actually leads to them taking action and reaching out), and allows you to stop overthinking and questioning if you're doing it the "right way".

We’re covering:

  • How to create content without the overthinking and "pressure" to sound a certain type of way
  • A new way to come up with post ideas on repeat—even when you don't know what to post (hint: it’s already inside your client experience)
  • How to actually start enjoying sharing online again

Whether you’re burnt out from trying to sound perfect or just need to get back into a posting groove—this episode will help you find your voice again (and make posting feel less like going to the dentist—and more like a Saturday date with your gfs at your fave brunch spot 🥂).



Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

199 | Why Outsourcing Isn’t Always the Solution to "I Just Need More Time"23 May 202500:13:28

Let’s talk about something I wish more people were honest about:

Outsourcing can be powerful—but only if you’ve done the internal work first.

If you’ve ever thought,
 “I’ll just hire someone to do this for me…”
 “I’m not good at copy and content so I’ll hand it off…”
 “I don’t have time to figure this out—I’ll just have someone else write it…”

This episode is for you.

Because the truth is—outsourcing without deeply understanding the why and strategy/impact (of the thing you're outsourcing) is just a really expensive way to feel more stuck.

You might be showing up in more places, but you don't see the results you were hoping for. And so you start questioning everything… including the people you hired to help.

Inside this episode I’m breaking down:

  • The sneaky feelings and reasons you might *want* to outsource something, but it might not actually be what you need (aka it might not actually help you be more visible/book more clients, etc.)
  • The kind of support that actually helps you move forward (and how to know when you’re ready to hand something off)

🎧 Send me a DM @heykristamarie and share your biggest takeaway from the convo 💛


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

198 | Investing In YOU is The Only Investment Worth Making22 May 202500:12:26

Let’s be real: we all have the bookmarks bar in our browser that resembles a graveyard (you know, its full of all of the low-ticket courses we've invested in)—courses that we not only didn't complete, but we lost all motivation for because they didn't end up being the thing that would transform our business and sales (despite the big promises from the person we bought it from).

In today’s episode, I’m sharing what shifted for me when I stopped chasing more information, strategies and "six figure formulas"—and finally invested in the kind of support that helped me to actually believe in my work, own my brand voice, and create the business I felt confident  sharing online.

We’re talking about:

✨ Why low-ticket offers and freebies are the things actually keeping you stuck
 ✨ The difference between investing to “fix” something vs. investing in your own confidence and belief
 ✨ What happens when you choose the mentors, rooms, and containers that help you become more of yourself
✨ Why betting on YOU is the boldest and smartest move you’ll ever make for your brand and business

🎧 I can't wait to hear your takeaway from todays' episode, send me a DM @heykristamarie to share your biggest aha 💛


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

197 | The Single BTS Strategy That Tripled My Capacity (& My Monthly Income)21 May 202500:23:55

If you feel like your business is at capacity—not because you can't take on more, but because you're struggling to manage everyone popping into your inbox and DMs—grab your favorite glass of wine or a big mug with your morning latte and pull up a chair.

I’m walking you through the one behind-the-scenes strategy that allowed me to go from managing 3 clients a month to 10+ clients a month without burning out or dropping the ball on my client experience. (Spoiler: It wasn’t hiring a team, buying expensive tools or working more hours.)

We’re diving into the exact systems that helped me scale (like, actually bring in more income and create happier clients)—and how you can start building more breathing room into your business while also hitting your highest cash months (without the insomnia nights questioning, "did I actually send that email or did I imagine it").

Inside this episode we're talking through:

  • The actual reason why you haven't implemented a workflow and a system (and it's not at all what you think—trust me on this)
  • How to turn your client experience into a repeatable, automated system (without stress-checking if it's working or if people aren't getting your emails)
  • Why streamlining even just the intro of your client process is the fastest way to triple your income while also working less (and feeling zero guilt about it)

It honestly took me YEARS to figure this one out. I cannot wait for you to listen in.

Send me a DM on IG @heykristamarie and share your biggest takeaway or aha moment!

--

P.S. Looking for a great client management system to capture all of your new client inquiries? 17 Hats is my #1 go-to for managing my clients, sending contracts and managing invoices. Give it a try! https://referrals.17hats.com?r=hxrbfxptvf


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

196 | When You Tap Into Their Deepest Inner Blocks, Your Offers Become The Easiest Yes20 May 202500:19:44

If you’ve ever felt like your offer is exactly what your dream clients need—but they’re still not buying—this episode is for you.

We’re diving into why the real reason people hesitate to invest isn’t always about the price, the timing, or the deliverables. More often than not? It’s because your message isn’t tapping into the deeper internal blocks that are keeping them stuck.

In this episode, you’ll learn:

  • Why “I can’t afford it” or your pricing isn’t the real issue
  • The difference between external pain points and internal beliefs (and how to name both to create content that converts)
  • What happens when your dream client feels deeply seen—before they even inquire

This is how your brand becomes the obvious choice.


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

195 | What You’re Selling Matters Just As Much As How You Sell It19 May 202500:14:30

In today's episode we’re talking about something I see so many business owners miss: it’s not just how you sell… it’s what you’re actively selling. And when you’re not clear on the one thing you’re focusing on right now? Your content will always feel scattered (because you're trying to sell it all at the same time).

In this episode, we’ll break down how clarifying your offer creates stronger content, deeper connection, and more sales on repeat.

Topics we’ll cover:

  • Why having clarity around what offer you're selling makes content creation 10x easier
  • What to do if you want to sell multiple things (without confusing your audience or constantly switching back and forth between offer pitches)
  • How to use your content to sell you as the expert—no matter the container

This episode will help you simplify your strategy and finally feel like your content is leading people exactly where you want them to go.

🎧 Let's connect! Send me a DM me on Instagram @heykristamarie and let me know what offer you’re focusing on this month 💛


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

194 | The Fastest Way to Bring Your Big Ideas to Life16 May 202500:14:17

If you’ve been sitting on a big idea, a new offer, or a bold rebrand—but can’t seem to take action until you “feel more ready”…

We’re talking about the power of setting deadlines—and how having a specific timeline (even one that feels a little unrealistic) can completely shift the clarity, momentum, and confidence you feel as you bring your next idea to life. This is what takes you from having a million potential ideas swirling around in your head at once to actually having new offers and a brand that clients love to buy from.

Inside this episode we're talking about:

  • Why deadlines unlock creativity and clarity (instead of adding more pressure)
  • The magic that happens (and the money you make) when you stop waiting for a perfect plan—and start putting in the reps even when it feels scary

This is your permission slip to go all in and take BIG action, even if you don’t know how it will all come together yet.

I can't wait to hear your takeaways from today 💛


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

193 | The Version of You Who Follows Through Creates Bigger Results15 May 202500:17:06

You don’t need to be perfect (& never misstep) in order to grow a powerful brand.
But you do need to show up for what you say you want.

In this episode, I’m sharing what it’s really looked like to commit to showing up every day—while on a cross-country road trip, sleeping in new places, and sometimes recording before 7am (or after midnight 😅). And how following through—especially when it would’ve been easier not to—has shifted the way I see myself, my brand, and my capacity for growth.

Whether you’re in a busy season or starting to second-guess the pace you set… this episode is a reminder that your results don’t come from having everything all figured out and tied up with a perfect strategy.

They come from showing up like the future version of you who already knows it’s working.

Topics discussed:

  • The surprising mindset shift that happens when you follow through with what you said you’d do
  • How small decisions build long-term confidence (and momentum)
  • A loving reminder that you’re becoming her—right now

Send me a DM me on Instagram @heykristamarie and tell me: What’s one thing you're committing to following through with next? 💛


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

192 | If You’re Creating Content 24/7 and Still Not Booked Out14 May 202500:11:11

If creating content feels like a full-time job—but you’re still not seeing the results you want—this episode is for you.

I’m sharing the belief that kept me stuck (and burnt out) for far too long when it came to creating content—and what actually helped me shift into a business that felt easier, clearer, and way more profitable.

🎙️ Inside the episode:

  • The mindset that kept me from hitting consistent $8k+ months (even though I was working and creating all the time)
  • What shifted when I finally built a brand rooted in intentional strategy—not just "more content"

This episode is your reminder that you don’t need to show up everywhere. Having a massively successful, profitable business doesn't require you to be on Pinterest, posting 5x/week, having a massive email list, or selling in your IG stories everyday.

I KNOW this episode will help you create more intentional content that actually allows you to unplug more frequently from your work (while still booking out your calendar with dream clients).

I can't wait to hear your takeaways 💛


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

191 | Your Most Magnetic Posts Aren't the Ones That Goes Viral—They're the Ones That Sound Like YOU13 May 202500:20:38

We've all tried re-creating viral content with the hopes that it'll be the thing that will bring in new leads— and we've all felt the level of disappointment when it doesn't convert the way we'd hoped. 

In today's episode we’re diving into why going viral doesn’t necessarily mean getting booked—and what to focus on instead if you want dream clients reaching out, saying “You’re exactly who I’ve been looking for.”

Inside this episode, I’m sharing:

  • The real reason your posts aren’t translating into new leads and sales
  • How speaking with conviction builds authority and connection (without needing a single trending audio)
  • A simple mindset shift that will help you share the things only you can say (and that your audience is waiting to hear)

If you're ready to create a content strategy that involves less pressure on doing things perfectly and feels more fun—this episode will help you get clear on what builds a brand that converts (and keeps the leads coming).

🎧 Send me a DM @heykristamarie and share your biggest takeaway from the episode! 💛


Ways we can work together: 

I'D LOVE TO CONNECT WITH YOU!

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