AI For Pharma Growth – Details, episodes & analysis

In this episode, Dr. Andree Bates speaks with Dr. Jordan Lane, Chief Scientific Officer of Ignota Labs, about how explainable AI is transforming the pharmaceutical industry. They explore how Ignota Labs leverages AI to rescue drug projects that previously failed due to safety concerns.

Dr. Lane highlights the groundbreaking technology behind the Safe Path platform, which integrates chem-informatics and bioinformatics to address drug safety issues, potentially bringing valuable but shelved drugs back to market.

The conversation also touches on the challenges of using AI in drug discovery, particularly overcoming biases and ensuring transparency in the AI models. Dr. Lane shares real-world examples of how Igniter Labs has successfully applied its AI tools to save pharmaceutical assets. They also discuss the growing role of AI in the industry and the influence of regulatory bodies like the FDA and EMA on the adoption of AI-driven solutions in drug development.

Key Topics Discussed:

• The impact of AI on rescuing pharmaceutical assets that failed due to safety issues
• How the Safe Path platform combines chem-informatics and bioinformatics for drug safety
• Overcoming biases and challenges of using AI in drug discovery
• The evolving role of AI in pharmaceuticals, including the influence of regulatory bodies like the FDA and EMA

Click to connect with Dr. Andree Bates for more information in this episode: https://eularis.com/

Click for more information and for resources mentioned in this episode:  https://www.ignotalabs.ai/

AI For Pharma Growth is the podcast from pioneering Pharma Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business. 

This show blends deep experience in the sector with demystifying AI for all pharma people, from start up biotech right through to Big Pharma. In this podcast Dr Andree will teach you the tried and true secrets to building a pharma company using AI that anyone can use, at any budget.

As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI and futuretech to help you to navigate through the, sometimes confusing but, magical world of AI powered tools to grow pharma businesses. 

This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, production, social media, psychology, customer insights and so much more.

Resources: 

Dr. Andree Bates LinkedIn | Facebook | Twitter 

In this episode of "AI for Pharma Growth" Dr Andree Bates sits down with Ken Pomella, CEO of RevStar, to delve into the intricate balance between innovation and ethical responsibility in the development of AI technologies.

They explore the ethical challenges that AI poses, particularly in the pharmaceutical and healthcare sectors, and discuss ways to ensure that AI advances without causing harm. From data privacy concerns to bias in AI systems, the conversation sheds light on how responsible governance and transparency are crucial in shaping a fair and ethical AI-driven future.

Also discussed is the importance of ensuring that AI tools benefit everyone while minimising harm, and the challenges of creating ethical guidelines for AI in a rapidly evolving tech landscape.

Dr Andree and Ken also talk about how transparency in AI is similar to disclosing "ingredients" in food products—users need to understand how models are built and how data is used.

The delicate balance between regulating AI for safety and ensuring that policies do not stifle technological creativity and innovation and the significance of diverse teams and careful planning in minimising biases in AI models, along with the long-term impacts of ethical AI development on fairness and equality.

Key Topics Discussed:

• AI Ethics and Responsible Innovation

• Data Privacy and Transparency

• The Role of Government in AI Regulation

• Mitigating Bias in AI Systems

Click to connect with Dr. Andree Bates for more information in this episode: https://eularis.com/

Click for more information and for resources mentioned in this episode:  https://revstarconsulting.com/

AI For Pharma Growth is the podcast from pioneering Pharma Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business. 

This show blends deep experience in the sector with demystifying AI for all pharma people, from start up biotech right through to Big Pharma. In this podcast Dr Andree will teach you the tried and true secrets to building a pharma company using AI that anyone can use, at any budget.

As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI and futuretech to help you to navigate through the, sometimes confusing but, magical world of AI powered tools to grow pharma businesses. 

This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, production, social media, psychology, customer insights and so much more.

In this episode of AI For Pharma Growth, Dr. Andree Bates is joined by Vinoth Nageshwaran, a leading data engineer currently working at Business Insider. Vinoth discusses the challenges of large language models (LLMs) like ChatGPT, which often hallucinate or generate inaccurate information due to their lack of true understanding and ability to verify facts.

Vinoth explains how the use of retrieval-augmented generation (RAG) can help improve the accuracy and relevance of LLM outputs. RAG models first retrieve relevant information from a database, then use that information to generate a more informed and contextually appropriate response.

They also discuss the ethical considerations that must be addressed, such as ensuring transparency, mitigating bias, and protecting user privacy.

In this episode you will learn:

• Why large language models (LLMs) like ChatGPT often hallucinate and generate inaccurate information
• How the use of retrieval-augmented generation (RAG) can improve the accuracy and relevance of LLM outputs
• How integrating RAG transformers and other AI-powered tools into data processing workflows can automate tedious tasks and identify hidden insights
• How RAG models address ethical considerations around transparency, bias, and privacy

Click to connect with Dr. Andree Bates for more information in this episode: https://eularis.com/

To connect with Vinoth visit this link: https://www.linkedin.com/in/vinoth-nageshwaran-a33521126/

AI For Pharma Growth is the podcast from pioneering Pharma Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business. 

This show blends deep experience in the sector with demystifying AI for all pharma people, from start up biotech right through to Big Pharma. In this podcast Dr Andree will teach you the tried and true secrets to building a pharma company using AI that anyone can use, at any budget.

As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI and futuretech to help you to navigate through the, sometimes confusing but, magical world of AI powered tools to grow pharma businesses. 

This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, production, social media, psychology, customer insights and so much more.

Resources: 

Dr. Andree Bates LinkedIn | Facebook | Twitter

In this episode of AI For Pharma Growth, Dr Andree Bates is joined by Alan Crowther who leads the Navlin practice at the company Eversana.  

Eversana’s integrated platform combines data and artificial intelligence powered insights to answer pricing and access questions. 

In this episode, Alan explains how to use artificial intelligence to make sure that you get your drug price right from the beginning. Pricing is one of the most difficult parts to get right for a launch and artificial intelligence might be able to help improve your company's launch price and get better results.

In this episode you will learn: 

• What Eversana is 
• How Navlin helps to improve pricing decisions
• What data Navlin uses to make pricing decisions
• How does AI differ from the traditional pricing approach

Click to connect with Dr. Andree Bates for more information in this episode: https://eularis.com/

Click for more information and for resources mentioned in this episode:  data.navlin.com

AI For Pharma Growth is the podcast from pioneering Pharma Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business. 

This show blends deep experience in the sector with demystifying AI for all pharma people, from start up biotech right through to Big Pharma. In this podcast Dr Andree will teach you the tried and true secrets to building a pharma company using AI that anyone can use, at any budget.

As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI and futuretech to help you to navigate through the, sometimes confusing but, magical world of AI powered tools to grow pharma businesses. 

This podcast features many experts who have developed powerful AI-powered tools that are the secret behind some time-saving and supercharged revenue-generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, production, social media, psychology, customer insights and so much more.

Resources: 

Dr. Andree Bates LinkedIn | Facebook | Twitter 

In this episode of AI For Pharma Growth, Dr Andree Bates is joined by David Barwick, Senior Director of Capability Development at Amplity Health.

Today’s episode is about how pharma can use artificial intelligence to make learning and development more impactful, personalised and targeted. 

All pharma companies have learning and development teams to ensure that the employees are trained and kept up to date in their area. This is time consuming, and it's not personalised to individuals, but it can be with artificial intelligence. 

Amplity use AI to develop a unique blended learning approach to enable pharma to create programmes that make use of a range of digital directed self learning, virtual and face to face assets. 

In this episode you will learn:

• What Amplity is
• How Amplity works
• Why Amplity is a necessary tool to better educate and engage your staff

Click for more information and for resources mentioned in this episode: https://www.amplity.com/

Click to connect with Dr. Andree Bates for more information in this episode: https://eularis.com/

AI For Pharma Growth is the podcast from pioneering Pharma Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business. 

This show blends deep experience in the sector with demystifying AI for all pharma people, from start up biotech right through to Big Pharma. In this podcast Dr Andree will teach you the tried and true secrets to building a pharma company using AI that anyone can use, at any budget.

As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI and futuretech to help you to navigate through the, sometimes confusing but, magical world of AI powered tools to grow pharma businesses. 

This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, production, social media, psychology, customer insights and so much more.

Resources: 

Dr. Andree Bates LinkedIn | Facebook | Twitter

In this episode of AI For Pharma Growth, Dr Andree Bates is interviewed by Alistair Agnew from Amelia AI. Amelia is much better than a chatbot because Amelia communicates using human-like interactions. 

They discuss the benefits of having digital AI colleagues which use conversational AI to perform tasks that don’t explicitly require a human, such as scheduling and customer service. 

Conversational AI is more scalable, intuitive and informative but is still not widely used. Andree highlights how things like a lack of understanding of how advanced these tools are is holding conversational AI back from being implemented into more organisations.

In this episode you will learn:

• What a digital colleague is
• How conversational AI can be incorporated into the workplace
• Why Chatbots are outdated 
• The benefits of conversational AI

Click to connect with Dr. Andree Bates for more information in this episode: https://eularis.com/

Click for more information and for resources mentioned in this episode: amelia.ai

AI For Pharma Growth is the podcast from pioneering Pharma Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business. 

This show blends deep experience in the sector with demystifying AI for all pharma people, from start up biotech right through to Big Pharma. In this podcast Dr Andree will teach you the tried and true secrets to building a pharma company using AI that anyone can use, at any budget.

As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI and futuretech to help you to navigate through the, sometimes confusing but, magical world of AI powered tools to grow pharma businesses. 

This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, production, social media, psychology, customer insights and so much more.

Resources: 

Dr. Andree Bates LinkedIn | Facebook | Twitter

In this episode of AI For Pharma Growth, Dr Andree Bates is joined by  Alan Kalton, Senior Vice President of sales for Aktana and GM of Aktana’s European division & Olivier Aurand, IT Director at Mundipharma.  

Aktana is the category creator and leader of intelligent engagement in the global life sciences industry and helps companies strengthen their relationships with healthcare providers to inspire better patient care. 

Mundipharma is dedicated to bringing innovative treatments to patients in the areas of Pain Management, Infectious Disease and Consumer Healthcare as well as other severe and debilitating disease areas.

In the final part of this three-part series on Next Best Action, Alan and Olivier discuss Next Best Action implementation success in pharma. In most industries you can just look at the individual sales, but things are different in pharma. For a start, in most countries we don't have access to individual prescribing data, and even if you do have access to these records companies can be reluctant to use that due to challenges around data privacy. 

In this episode you will learn:

• What are some of the benefits of Next Best Action
• What does an express action do to make the whole infrastructure more impactful
• How does one define success with the Next Best Action implementation

Schedule a 15 minute conversation with Aktana to discuss your commercial outreach goals and determine your readiness for an AI-driven omnichannel solution: https://www.aktana.com/request-a-demo/

Click to connect with Dr. Andree Bates for more information in this episode: https://eularis.com/

AI For Pharma Growth is the podcast from pioneering Pharma Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business. 

This show blends deep experience in the sector with demystifying AI for all pharma people, from start up biotech right through to Big Pharma. In this podcast Dr Andree will teach you the tried and true secrets to building a pharma company using AI that anyone can use, at any budget.

As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI and futuretech to help you to navigate through the, sometimes confusing but, magical world of AI powered tools to grow pharma businesses. 

This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, production, social media, psychology, customer insights and so much more.

Resources: 

Dr. Andree Bates LinkedIn | Facebook | Twitter 

In this episode of AI For Pharma Growth, Dr Andree Bates is joined by  Alan Kalton, Senior Vice President of sales for Aktana and GM of Aktana’s European division & Olivier Aurand, IT Director at Mundipharma.

Aktana is the category creator and leader of intelligent engagement in the global life sciences industry and helps companies strengthen their relationships with healthcare providers to inspire better patient care. 

Mundipharma is dedicated to bringing innovative treatments to patients in the areas of Pain Management, Infectious Disease and Consumer Healthcare as well as other severe and debilitating disease areas.

In this second part of a three-part series, Alan and Olivier examine how to design Next Best Action for scale. 

In this episode you will learn: 

• What to do to scale NBA to be useable on a global scale
• Why some markets struggle to implement NBA 
• Why Pharma companies need to work in a more agile way
• How to overcome the regulatory and compliance issues based around using NBA in Pharma
• Advice for Pharma Leaders to engage their organisation to design an NBA program at scale

Schedule a 15 minute conversation with Aktana to discuss your commercial outreach goals and determine your readiness for an AI-driven omnichannel solution: https://www.aktana.com/request-a-demo/

Click to connect with Dr. Andree Bates for more information in this episode: https://eularis.com/

AI For Pharma Growth is the podcast from pioneering Pharma Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business. 

This show blends deep experience in the sector with demystifying AI for all pharma people, from start up biotech right through to Big Pharma. In this podcast Dr Andree will teach you the tried and true secrets to building a pharma company using AI that anyone can use, at any budget.

As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI and futuretech to help you to navigate through the, sometimes confusing but, magical world of AI powered tools to grow pharma businesses. 

This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, production, social media, psychology, customer insights and so much more.

Resources: 

Dr. Andree Bates LinkedIn | Facebook | Twitter

In this episode of AI For Pharma Growth, Dr Andree Bates is joined by  Alan Kalton, Senior Vice President of sales for Aktana and GM of Aktana’s European division & Olivier Aurand, IT Director at Mundipharma.

Aktana is the leader of intelligent engagement in the global life sciences industry and helps companies strengthen their relationships with healthcare providers to inspire better patient care. 

Mundipharma is dedicated to bringing innovative treatments to patients in the areas of Pain Management, Infectious Disease and Consumer Healthcare as well as other severe and debilitating disease areas.

Pharma companies are introducing artificial intelligence powered Next Best Action (NBA) to drive proactive business intelligence into commercial execution. Next Best Action, also called context marketing, identifies the needs of individual physicians at specific moments of engagements to assist in the organisation of creating the right personalised content in the right channels at the right time, for every individual physician in a meaningful way and in real time. This creates a strong customer experience, alongside essential support for both sales and marketing professionals, while simultaneously providing stronger business results. 

Alan & Olivier discuss some of the challenges and opportunities associated with delivering Next Best Action at scale, and reference the importance of using artificial intelligence and machine learning as it advances in its use cases. 

In this episode you will learn:

• What needs to be done to implement Next Best Action (NBA) into Pharma
• How to make good decisions when implementing NBA in pharma
• What behavioural changes need to be made to stimulate the use of NBA
• The strategies to use help speed up the implementation of NBA
• Why markets are resistant to NBA

Schedule a 15 minute conversation with Aktana to discuss your commercial outreach goals and determine your readiness for an AI-driven omnichannel solution: https://www.aktana.com/request-a-demo/

Click to connect with Dr. Andree Bates for more information in this episode: https://eularis.com/

AI For Pharma Growth is the podcast from pioneering Pharma Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business. 

This show blends deep experience in the sector with demystifying AI for all pharma people, from start up biotech right through to Big Pharma. In this podcast Dr Andree will teach you the tried and true secrets to building a pharma company using AI that anyone can use, at any budget.

As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI and futuretech to help you to navigate through the, sometimes confusing but, magical world of AI powered tools to grow pharma businesses. 

This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, production, social media, psychology, customer insights and so much more.

Resources:

Dr. Andree Bates LinkedIn | Facebook |

In this episode of AI For Pharma Growth, Dr Andree Bates is joined by Richard Graves, Co-founder & CCO of Sorcero.

Sorcero is an artificial intelligence platform combining machine learning with a powerful natural language understanding engine that is democratising enterprise access to cognitive technology. 

Sorcero uses the latest AI advances for frictionless access to trusted answers, knowledge, and learning. Their language intelligence platform harnesses artificial intelligence to support life sciences and medical affairs teams, including powering their augmented intelligent literature monitoring service.

In this episode you will learn:

• What Sorcero is and how it works
• The use case for Sorcero 
• How pharma can use artificial intelligence for intelligent literature monitoring
• Why Sorcero is a necessity for organisations that need the most relevant and impactful life sciences information 
• How Sorcero will save you money and make your team more productive

Click to connect with Dr. Andree Bates for more information in this episode: https://eularis.com/

Click for more information and for resources mentioned in this episode: www.sorcero.com

AI For Pharma Growth is the podcast from pioneering Pharma Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business. 

This show blends deep experience in the sector with demystifying AI for all pharma people, from start up biotech right through to Big Pharma. In this podcast Dr Andree will teach you the tried and true secrets to building a pharma company using AI that anyone can use, at any budget.

As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI and futuretech to help you to navigate through the, sometimes confusing but, magical world of AI powered tools to grow pharma businesses. 

This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, production, social media, psychology, customer insights and so much more.

Resources:

Dr. Andree Bates LinkedIn | Facebook | Twitter