Explore every episode of the podcast Ag Sales Professional's Podcast by Greg Martinelli

How many of them are you? Good luck and let me know how it goes

Segmenting your way to Sales Success Are you calling on the right prospects in the right places? Are your salespeople calling on the right prospects in the right places? You might want to double check with them as I find far too many of us in agribusiness are “Fishing in Swimming Pools” Lots of activity […]

Dairy Boots and getting “Robbed” Every customer has a customer!  This is so important for salespeople to understand that I want to repeat it.  Every customer has a customer!  If you sell to an agribusiness like a feed mill, grain elevator or Ag retailer, then that is obvious.  However, you might be thinking that since […]

Do this fun and easy exercise to build one of your most important selling skills A critical component to building connections with prospects and customers is the skill of empathy.  You might be wondering why I called empathy a skill and not some built in talent or ability.  That’s because I think you can develop […]

How to outsell your competition without the lowest prices, the best technology, or biggest marketing budget In the 1975, Van McCoy released a hit song and dance called “Do the Hustle”.  The lyrics are very simple and so is today’s message.  The lyrics were literally, “Do the hustle”.  The irony is that it’s also the […]

Channel the power of DISC styles Bad news…down markets…increased costs…It’s all over the agribusiness headlines.  Every day, the outlook for farmer profitability is reported as dismal and getting worse.  When it comes to agribusiness company news, it doesn’t get any better.  Sales and profits are down, generating work force reductions, mergers or location closures. This […]

How healthy is your prospect funnel? Prospecting and cold calling are some of the more difficult selling skills for salespeople to master.  I am often asked to help salespeople improve them.  My first question to them is always, “Tell me about your prospect funnel?”  And guess what?  Many do not have one.  That becomes problem […]

How dysfunctional is your sales anatomy? Last week, we covered the proper functional Anatomy of a Sale.  Podcast version. Go back and read or listen to it first to gain a better understanding for this article.  Listen in as we discuss the 5 Systems that make up a healthy sales anatomy and the symptoms of […]

Let’s study the healthy anatomy first Listen in as we discuss the healthy anatomy of a sale. We will cover the Purpose and Key components of the 5 Systems that make up a healthy sales anatomy:

And the mental minefield you must navigate to use these truths Sure, selling skills are great and necessary to succeed.  Asking good questions, how to present your products, closing, and dealing with objections.  However, I see more people who fail in their time management skills than in their selling skills.  2. Confidence:  To convince customers […]