Explore every episode of the podcast Aesthetically Speaking: Plastic Surgery & Med Spa Marketing presented by Nextech

Dive into the complete episode list for Aesthetically Speaking: Plastic Surgery & Med Spa Marketing presented by Nextech. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

	Title	Pub. Date	Duration
	Patient Education in Medical Aesthetics: How Top Practices Combat Misinformation & Set Real Expectations	05 juin 2026	00:19:42
Patients are more informed than ever—but not always correctly. With social media shaping expectations around aesthetic treatments, today’s practices are facing a new challenge: misinformation before the consultation even begins. So how do leading medical aesthetics practices take back control of the narrative? In this episode, Kassandra Lepack and Robin Ntoh break down how successful practices are redefining patient education in medical aesthetics by moving beyond basic consultations to deliver clear, consistent, and accessible information that builds trust before patients step in the door. You’ll learn how top-performing practices: Combat misinformation and unrealistic expectations driven by social media Use visual tools and at-home education resources to reinforce key concepts Educate patients not just on treatments—but on downtime, outcomes, and real results Leverage technology to improve communication, streamline workflows, and enhance the overall patient experience Whether you’re focused on improving consultations, increasing patient confidence, or differentiating your practice in a crowded market, this conversation provides practical strategies you can implement immediately. Guest: Kassandra Lepack, Chief Business Development Officer Acclaro Medical Host: Robin Ntoh, VP of Aesthetics Nextech About Nextech: Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/
	What Really Makes an Unforgettable Patient Experience—and When Does It Actually Begin	27 mai 2026	00:26:35
Amanda breaks down how leading plastic surgery and medical aesthetics practices are elevating every touchpoint, from patient photos to staff training. Drawing from her day-to-day work with practices, she shares practical insights on why your consult starts earlier than you think—and how small changes can leave a lasting impression that drives loyalty and growth. Guest: Amanda Taylor, Director of Consulting American Society of Plastic Surgeons Host: Anna Browning, VP of Aesthetic Sales Nextech About Nextech: Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/
	AI in Medical Aesthetics: Opportunity, Unknowns, and the Future of Patient Care	20 mai 2026	00:19:55
AI is set to have an enormous impact on specialty healthcare practices, but it's still undetermined exactly how. Dr. Rudderman shares his thoughts on the value of implementing AI and what questions are still unanswered around the use of AI in medical aesthetic practices. From enhancing the patient experience to empowering staff, learn how Dr. Rudderman is approaching AI in his practice. Guest: Randal Rudderman, MD Rudderman Plastic Surgery and Medical Spa Host: Robin Ntoh, VP of Aesthetics Nextech About Nextech: Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/
	3 Practice Management Pitfalls Plastic Surgeons Must Avoid	13 mai 2026	00:36:05
Dr. Steven Davison shares expert tips for avoiding revenue growth pitfalls and advice for sustainable growth in plastic surgery practices. From reducing your surgery cancellation rate to bringing on a second (or third or fourth!) doctor, learn from Dr. Davison's real life experiences in private practice. And hear what's on his wish list for AI to help support and accelerate his practice management. Guest: Steven Davison, MD DAVinci Plastic Surgery Host: Robin Ntoh, VP of Aesthetics Nextech About Nextech: Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/
	How Most Practice Managers Get Reporting Completely Wrong	29 avr. 2026	00:23:35
Weekly and monthly reports determine what’s profitable, what’s not, and where your practice should grow or cut back. Stephanie Peterson and Anna Browning share why every decision, from staffing to services, should be driven by data, not gut instinct. They discuss how tracking true costs can reveal surprising insights, like which procedures are actually making money and which ones just look busy on the schedule. One key takeaway: “garbage in, garbage out.” If your data isn’t accurate, your decisions won’t be either. Plus, hear why staff engagement isn’t one-and-done; it’s ongoing and built through consistent training, check-ins, and trust. GUEST Steffanie Peterson Practice Manager, Dr. Matthew White Facial Aesthetic Surgery For more than 20 years, Steffanie has worked with physician, office and surgical center staff to improve efficiency, practice profitability, staff retention and patient care. She specializes in helping practices find ways through both day-to-day operations as well as long-term strategic planning to maximize revenue without compromising patient care or satisfaction. Learn more about New York City facial plastic surgeon Dr. Matthew White Questions answered by this episode: How do you keep staff engaged and feeling valued in a medical practice? What does onboarding and training look like for new hires? How do you handle an employee who's struggling or not catching on? What data should practice managers be looking at — and how often? Which reports should a practice live and die by? How do you use data to decide whether a procedure is actually worth offering? What are the biggest payment processing challenges aesthetic practices face? Where does AI fit into the future of practice management? How do you use data to plan a physical office expansion? HOST Anna Browning, VP of Aesthetic Sales - Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Theme music: I've Had Enough, Snake City
	Why Your Consult Experience Is Your Best Marketing Tool	22 avr. 2026	00:19:55
Patients only retain a fraction of what they hear in a consultation. That gap is where deposits stall, phone calls pile up, and confidence erodes between the consult and the operating room. Closing that gap isn't about talking more — it's about giving patients something they can take home, share with their family, and come back to. A Nextech user from day one, Dr. Michael McCracken is a board-certified oculoplastic surgeon who uses TouchMD to draw directly on patient photos during consults, assigns pre-op and post-op “homework” — including short videos he records himself — and gives patients a HIPAA-compliant way to keep the conversation going at home with their spouse or partner. They also get into why photo quality is the real calling card of an aesthetic practice today, how to structure educational videos patients will actually watch, and what consistent consult and post-op systems do for closing rates, phone volume, and patient trust. Questions answered by this episode: How do plastic surgeons use TouchMD during patient consultations? How can aesthetic practices reduce repetitive patient phone calls after surgery? What is the best way to educate patients before and after a cosmetic procedure? How long should patient education videos be for an aesthetic practice? Why are before-and-after photos so important for plastic surgery marketing? How can I share before-and-after photos without violating HIPAA? What is an oculoplastic surgeon? How much do patients actually remember from a consultation? How can I show a patient what their surgical result will look like? What makes a high-quality patient photograph in an aesthetic practice? Michael S. McCracken, MD, FACS Oculoplastic Surgeon, McCracken Eye and Face Institute Dr. Michael McCracken is a board-certified oculoplastic surgeon and Castle Connolly Top Doctor based in the Denver area. With more than 10,000 cosmetic eyelid procedures under his belt, he is widely considered Colorado’s foremost fellowship-trained oculoplastic surgeon. Dr. McCracken has been in solo practice for 18 years and has been a Nextech user from day one. He also serves as an assistant clinical professor of ophthalmology at the University of Colorado School of Medicine and trains ASOPRS fellows in his operating room. Connect with Dr. McCracken on LinkedIn Learn more about McCracken Eye and Face Institute About Aesthetically Speaking Aesthetically Speaking is presented by Nextech — the practice management and EHR platform built for aesthetic specialties. Nextech gives practice owners, managers, and their teams the tools to run a modern, efficient aesthetic practice, from patient engagement and marketing to clinical documentation and reporting. Request a demo at nextech.com/request-demo
	Hidden Compliance Complexities That Could Cost You Millions	15 avr. 2026	00:36:35
Gift cards seem simple, but in aesthetics, they can create serious legal and financial risk. Michael Byrd and Brad Adatto highlight how something as small as a gift card can trigger complex state-by-state regulations, healthcare compliance issues, and impact a practice’s valuation. One example: $250K in untracked gift cards turned into a $1.5M hit during an acquisition. They discuss why med spas aren’t just retail—they’re medical practices—and why that distinction changes everything, from how revenue is handled to how patients are treated. They also share the risks behind prepaid services, memberships, and popular trends like peptides, where practices may unknowingly violate state laws or medical board rules. Learn more about ByrdAdatto Healthcare Business Attorneys GUESTS Michael Byrd Partner at ByrdAdatto, Michael Byrd advises healthcare and aesthetic practices on legal strategy, compliance, and growth, helping them navigate complex regulatory landscapes. Brad Adatto Brad Adatto is a partner at ByrdAdatto with decades of experience guiding medical practices through business law, compliance, and operational risk in the aesthetics industry. Host Robin Ntoh, VP of Aesthetics Nextech Questions Answered in This Episode: Are there federal laws governing gift cards, or is it all state-level? How do state gift card laws differ, and what happens in multi-state practices? Why are gift cards considered a compliance risk in a medical setting? What is "unearned medical revenue" and how can it trigger a medical board complaint? How do unredeemed gift cards affect a practice's valuation during a sale? How do membership programs differ legally from gift cards? What percentage of med spas understand their gift card compliance obligations? What is the "5-50 Rule" and why does early legal counsel save money? What is "compliance drift" and how does it happen to otherwise compliant practices? What are the top situations when a practice should call their attorney first? What are the legal and regulatory risks of adding peptides to a practice? What triggers a medical board investigation — and who actually reports practices? Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Aesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City
	The Revenue Growth You're Not Capturing Yet	09 avr. 2026	00:41:43
Practices that lean into memberships, rewards, and digital shopping see around 22% revenue growth in year one driven by repeat visits and higher spend. Today’s patients expect on-demand everything, and if your practice isn’t accessible 24/7, they’ll find one that is. RepeatMD’s Matt Suraci and Robin Ntoh highlight one of the biggest missed opportunities in aesthetics: making it easy for patients to come back. They discuss why memberships build loyalty, create predictable revenue, and keep patients from jumping to competitors. Hear how simple automations like birthday rewards, reactivation offers, and embedded financing can increase conversions while reducing staff workload. Learn more about RepeatMD Questions answered in this episode: What is a medical spa membership program and how does it work? How can aesthetic practices increase revenue with a loyalty program? What is a beauty bank and how does it work for med spas? How much revenue growth can a med spa expect from a membership program? How do patient loyalty programs reduce staff workload in aesthetic practices? What is the difference between a membership and a subscription for aesthetic practices? How does embedded financing help convert aesthetic treatment sales? How can plastic surgery practices offer memberships without cheapening their brand? What is drop shipping skincare and how can medical practices use it? How does omnichannel selling work for aesthetic and medical spa practices? GUEST Matt Suraci Chief Revenue Officer, RepeatMD Matt has been an executive leader in eCommerce for over 10 years. Prior to joining RepeatMD, Matt led all of Klarna’s North American commercial functions for over 5 years, taking a new product in a new market from zero to over $20 billion in GMV. Connect with Matt Suraci on LinkedIn Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/
	The Education Gap That’s Costing Aesthetic Practices Money (Part 2)	01 avr. 2026	00:40:47
Kirstie Jackson and Robin Ntoh draw attention to the biggest missed opportunities for aesthetic practices to stand out. Although patients are more informed than ever, education still needs to happen before and after treatments, and better education can lead to safer outcomes, happier patients, and stronger skincare and treatment sales. Hear simple ways to uplevel the patient experience using videos, online portals, and automated follow-ups. Missed Part 1? Go back and listen to the first episode, where they explain the biggest gaps in staff education and how better training strengthens your entire practice. About Kirstie Jackson Kirstie Jackson is the director of education at the American Med Spa Association (AmSpa). She has worked internationally with exceptional aesthetic, dermatology and plastic surgery practices since 2005. Her multifaceted expertise spans business development, leadership, marketing, patient engagement, software transitions, compliance, training and clinical research. Learn more about the American Med Spa Association Follow AmSpa on Instagram @amspa_americanmedspa Follow Kirstie on Instagram @kirstie.aesthetics Connect with Kirstie on LinkedIn Guest Kirstie Jackson, Director of Education AmSpa Host Robin Ntoh, VP of Aesthetics Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Aesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City
	The Education Gap That’s Costing Aesthetic Practices Money (Part 1)	25 mars 2026	00:37:07
Education might not be the flashiest topic in aesthetics, but as Robin and AmSpa’s Kirstie Jackson explain, it’s one of the biggest factors behind a successful practice. They talk about the real gaps they see in staff training, from hiring the right people to building onboarding systems that actually work. Hear why education can’t be a one-and-done activity in an industry that’s constantly evolving, and how practices can create better training processes, invest in their teams, and avoid the costly mistakes that happen when learning gets pushed aside. There was so much great insight here that we had to split it into two episodes. Stay tuned for Part 2 with Kirstie, where the focus shifts to patient education and setting both teams and patients up for success. About Kirstie Jackson Kirstie Jackson is the director of education at the American Med Spa Association (AmSpa). She has worked internationally with exceptional aesthetic, dermatology and plastic surgery practices since 2005. Her multifaceted expertise spans business development, leadership, marketing, patient engagement, software transitions, compliance, training and clinical research. Learn more about the American Med Spa Association Follow AmSpa on Instagram @amspa_americanmedspa Follow Kirstie on Instagram @kirstie.aesthetics Connect with Kirstie on LinkedIn Guest Kirstie Jackson, Director of Education AmSpa Host Robin Ntoh, VP of Aesthetics Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Aesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City
	The Misinformation Epidemic in Aesthetics with Dr. Michele Shermak	04 mars 2026	00:19:10
Dr. Michele Shermak is on a mission to clear up the confusion surrounding plastic surgery. With med spas on every corner and social media full of mixed messages, she’s passionate about making sure patients get the right information from the right sources. That passion led her to chair the American Society of Plastic Surgeons’ Public Education Committee, where she’s elevating patient education across the board. Dr. Shermak breaks down what sets board-certified plastic surgeons apart, from the focus on safety and credentials to the importance of finding a provider who truly listens. She also opens up about the challenges of teaching multiple generations, her favorite creative ways to share trustworthy information, and how platforms like Instagram are shaping the next wave of patient education. As AI revolutionizes aesthetics, Dr. Shermak shares both excitement and caution about how tools like chatbots might change medical education and communication—and why accuracy and privacy still come first. Recorded live at the ASPS Annual Meeting in New Orleans. About Dr. Michele Shermak Dr. Michele Shermak is a board-certified plastic surgeon, widely regarded for her exceptional patient care and meticulous, individualized approach to aesthetic and reconstructive surgery. She’s internationally recognized for her expertise in breast and body contouring, combining innovative techniques, compassion, and clear communication to ensure every patient feels confident and supported from consultation through recovery. Dr. Shermak sets the standards for excellence as a director on the American Board of Plastic Surgery, and focuses on patient safety, natural results, and personal connection throughout every procedure. Learn more about Baltimore plastic surgeon Dr. Michele Shermak Follow Dr. Shermak on Instagram @micheleshermakmd Guest Michele Shermak, MD Plastic surgeon in Baltimore, Maryland Host Robin Ntoh, VP of Aesthetics Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Aesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City
	Headwinds and Tailwinds: What to Expect in Aesthetics in 2026 Part 2	18 févr. 2026	00:31:51
As competition grows in aesthetics and wellness, standing out is no longer optional—it’s essential. Robin and Tyler discuss what happens as med spas move into wellness, medical practices move into aesthetics, and competition expands far beyond the practice next door. Hear how loyalty works today, why convenience and trust often win, and how different generations respond to care in very different ways. They also look at AI’s role in streamlining operations without replacing human connection, and what big tech and retail brands could mean for the future of the industry. If you haven’t yet, listen to Part 1 to hear how last year’s trends and shifts led us here. Hosts Robin Ntoh, VP of Aesthetics Nextech Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Aesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City
	Headwinds and Tailwinds: What to Expect in Aesthetics in 2026 Part 1	04 févr. 2026	00:34:28
Before jumping into what’s next for aesthetics in 2026, Robin and Tyler hit pause to reflect on the trends that defined 2025, including the continued momentum of GLP-1s, the move toward natural aesthetics, and the growing focus on wellness from the inside out. Hear why some ideas stuck, why others faded, and how treatment planning and education are reshaping patient expectations. From early investment in care to smarter use of AI, learn about the mindset shifts your practice can’t afford to ignore as the industry evolves. Don’t miss Part 2, where Robin and Tyler shift to competition, experience-driven care, and how your practice can adapt moving forward. Hosts Robin Ntoh, VP of Aesthetics Nextech Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Aesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City
	The Wellness Model Bringing New Patients to Aesthetics	21 janv. 2026	00:16:47
The future of aesthetics is looking more digital—and more wellness-driven. Chad Sawyer, Chief Revenue Officer of DrWell, shares how technology is reshaping patient care. DrWell, the new evolution of the Build My Bod platform, helps providers streamline wellness and weight loss programs, from GLP-1s to peptides and longevity treatments. Chad explains how asynchronous consultations—where patients complete medical forms online and get quick approvals—are helping practices compete with big brands. Hear about the rise of wellness medicine and how it’s bringing new patients into aesthetic practices. Find out why telehealth, automation, and integrated tech are the next big drivers of growth in aesthetics. Recorded live at the ASPS Annual Meeting in New Orleans. About Chad Sawyer Chad Sawyer is the Chief Revenue Officer at Dr. Well, a rebrand of BuildMyHealth, where he helps aesthetic and wellness practices integrate price transparency, virtual consultations, and modern patient engagement tools. With a background in medical marketing at Crystal Clear Digital Marketing and PatientNow, Chad has become a respected industry voice in tech-driven growth strategies for aesthetic medicine. He’s passionate about advancing accessibility, compliance, and innovation across the aesthetics and wellness industries. Learn more about DrWell Follow DrWell on Instagram @drwellrx Connect with Chad on LinkedIn Guest Chad Sawyer, Chief Revenue Officer DrWell Host Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Aesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City
	SEO (Still) Isn’t Dead: How AI is Reshaping the Future of SEO	07 janv. 2026	00:33:34
SEO isn’t dead—it’s evolving, with AI-driven search, snippets, and short-form platforms changing how patients find practices. Robin Ntoh and MyAdvice’s Chad Erickson talk digital marketing in aesthetics. Find out why conversational, multimedia content now matters more than keyword-stuffed blogs. Chad and Robin also cover lead management, automation, and CRM tools, showing how smart practices combine technology with a human touch to attract patients and keep them loyal. Recorded live at the ASPS Annual Meeting in New Orleans. About Chad Erickson Since 1999, Chad has consulted thousands of clients on the best marketing strategies for their business. He has founded several marketing companies and is one of the owners at MyAdvice. Chad has a proven record of raising capital, acquiring companies and developing strategic alliances within the industry. He is also a faculty member for many of the top medical & dental conferences. Learn more about MyAdvice Connect with Chad on LinkedIn Guest Chad Erickson, VP, Sales + Strategy MyAdvice Host Robin Ntoh, VP of Aesthetics Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Aesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City
	Mastering the Art of Change Management	10 déc. 2025	00:29:52
Change management expert Riley Smith of Propeller Consulting shares insights to help guide your people smoothly from today to tomorrow. Change doesn’t have to mean chaos. Whether adding new software or hiring providers, Riley shares why small shifts can feel big, and why clarity, communication, and empathy are the keys to avoiding burnout and resistance. Strategies like having champions, keeping messaging aligned, and involving staff early can turn disruption into growth and make change something to embrace, not dread. GUEST Riley Smith Senior Director, People & Change at Propeller As Senior Director of People Strategy & Change Management at Propeller, Riley leads a practice focused on aligning workforce strategy, organizational design, and enterprise change. His work spans M&A integration, operating model transformation, talent development, and executive advising—grounded in both research and real-world implementation. Propeller is a leading management consulting firm that helps organizations accelerate transformation and navigate complexity to achieve measurable impact. Learn more about Propeller Consulting Connect with Riley on LinkedIn Guest Riley Smith, Senior Director, People & Change Propeller Consulting Host Robin Ntoh, VP of Aesthetics Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Aesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City
	Things No One Tells You About Selling Your Med Spa	26 nov. 2025	00:25:03
Shawna Chrisman, nurse practitioner and founder of Destination Aesthetics, didn’t set out to become a med spa mogul, but that’s exactly what happened. Her entrepreneurial journey started with a residential care facility, but a chance encounter with Latisse sparked her interest in aesthetics. Long before med spas were mainstream, Shawna launched Destination Aesthetics. She’s since grown it to five locations and recently sold the business to Advanced MedAesthetics Partners. Shawna reflects on building her brand and the emotional decision to sell—calling the conversation with her team one of the hardest she’s ever had. She shares what she’d do differently and why honesty from the start matters more than trying to ease the message. For those looking to scale or sell a med spa, Shawna offers clear advice: know your “why,” stay grounded in your values, and be ready for the emotional side of the journey. Plus, she shares the treatment and skincare brand she swears by, and why the future of aesthetics is all about personalization. About Shawna Chrisman Shawna is the founder of Destination Aesthetics Medical Spa, which she launched in 2011 and expanded into five locations, becoming a top 10 Allergan account in just a decade. A leader in the aesthetics industry, she has been an AMI trainer for over seven years, a national SkinMedica speaker, and a featured expert on Spark by Allergan Aesthetics. Recognized for her business acumen, she was named a "Woman Who Means Business" by the Sacramento Business Journal and one of Sacramento Magazine’s 100 Notable Business Leaders. Shawna is also a managing partner at Advanced MedAesthetics Partners. Learn more about Destination Aesthetics Medical Spa Follow Shawna on Instagram @botox.girl Connect with Shawna on LinkedIn Guest Shawna Chrisman, Founder Destination Aesthetics Host Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	Why Your Brand is the Tie Breaker	12 nov. 2025	00:31:02
The trick to reaching the right patients isn’t using every marketing channel. It's finding the right mix of both internal and external channels that fit your personality and stage of practice, balancing risk with certainty. Looking to the future, Influx Marketing's Max Baybak sees marketing in aesthetics built on diversified, authentic branding and smarter use of technology. Practices that connect with patients on a personal level—whether by channel or message—will stand out. Learn why a more integrated tech stack is key to retention, how to market toward different age groups, and how AI agents could end up taking on busywork so humans can focus on high-value patient relationships. In the end, your brand will be the tie-breaker. Strong, authentic branding builds trust, loyalty, and what Max calls “return on brand.” About Max Baybak Max Baybak is the co-founder and Chief Growth Officer at Influx Marketing, where he helps aesthetic practices grow with smart, creative strategies. With 17 years in marketing—and more than a decade focused specifically on aesthetics—he’s done it all: from digital ads and SEO to automation, PR, and social media. Max has led successful campaigns for everyone from scrappy startups to Fortune 500s, and he’s passionate about bringing that same level of strategy and results to the aesthetics industry. Connect with Max on LinkedIn Learn more about Influx Marketing Check out the Next Level Practices podcast Check out The Technology of Beauty Podcast with Dr. Grant Stevens Guest Max Baybak, Co-Founder & Chief Growth Officer Influx Marketing Host Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Aesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City
	AI Is Taking Over Aesthetics. Are You Still In Denial?	29 oct. 2025	00:27:39
Robin Ntoh and Tyler Terry share insights about the practical ways AI is transforming aesthetics, from streamlining research and sales to cutting hours of admin time. They share real-life examples of how AI agents improve efficiency and help med spas automate setup tasks, and debate whether tools like scribing actually fit in aesthetics. Hear about the growing trend of wellness integration, as more med spas blend aesthetics with peptides, GLP-1s, and IV therapies and learn how personalization and smart automation boost retention and revenue. Recorded live at the ASPS Annual Meeting in New Orleans. Hosts Robin Ntoh, VP of Aesthetics Nextech Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Aesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City
	How Not to Let More Than Half Your Patients Slip Away	15 oct. 2025	00:23:56
Why isn’t CRM a bigger conversation for practices in 2025? Many owners aren’t tracking the right numbers, so they can’t see the gap they’re leaving without one. Here’s the reality: most med spas convert only 20-30% of patients. With a focused sales strategy and the right CRM, that number can climb to 70-80%, tripling revenue from the same leads. A CRM puts all your leads—from social, email, website forms, and phone—into one place and shows exactly where they are in the pipeline. Jared explains the two KPIs every practice should measure: conversion from lead to consult and consult to patient. A CRM is your secret sauce for acquisition, retention, and everything in between, and the glue that holds marketing, sales, and service delivery together. Jared and Robin share why sales are worth the investment, how to track ROI, and how automations free your team to focus on what really matters. About Jared Rohrer CEO, Aesthetic Conversion Jared Rohrer is the CEO of Aesthetic Conversion, a web agency that specializes in serving the medspa and plastic surgery community. With seven years of experience in the industry, Jared has become a recognized thought leader in the field, regularly speaking at conferences such as Beauty Through Science and Aesthetic Next. He is also a Key Opinion Leader for Galderma and Revision Skincare, companies known for their innovative and effective aesthetic products. Connect with Jared on LinkedIn Learn more about Aesthetic Conversion Listen to Aesthetic Conversion’s podcast, The Patient Magnet Podcast Guest Jared Rohrer, CEO Aesthetic Conversion Host Robin Ntoh, VP of Aesthetics Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Aesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City
	The Med Spa Metrics You’re Not Tracking (But Should Be)	01 oct. 2025	00:38:14
John Wheeler shares the financial metrics every med spa owner should be tracking, and why the right partnerships are like a “professional marriage.” At the heart of Alpha’s strategy is a simple but powerful belief: details matter. From websites to treatment protocols, every touchpoint is crafted to be best-in-class—because in John’s words, “everybody else’s ceiling is our floor.” Alpha Aesthetics Partners is quickly becoming one of the biggest names in medical aesthetics, growing to 27 locations with plans for much more. CEO John Wheeler credits the company’s success to an unshakable focus on culture, guided by core values like partner obsession and best in class everything. About John Wheeler John Wheeler, the Chief Executive Officer of Alpha, is dedicated to partner obsession, making it his top priority and motivation each day. He focuses on ensuring the business operates smoothly and that partners have the best experience possible. In his role, John meets with each partner monthly for a 360-degree check-in, working to build and maintain Alpha's vibrant culture. He strives to nurture the amazing and fun tribe that is Alpha, ensuring a positive and collaborative environment for all. Learn more about Alpha Aesthetics Partners Connect with John on LinkedIn Follow John on Instagram @johnwheeler.alpha Follow Alpha Aesthetics Partners on Instagram @partnerwithalpha GuestJohn Wheeler, CEOAlpha Aesthetics Partners Host Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Aesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City
	The Real Differentiator in Aesthetic Practices	17 sept. 2025	00:23:33
Drawing from more than a decade of experience in dermatology, Dr. Rachel Pritzker founded The Derm Collective as a place where clinical care meets aesthetics. Now that cosmetic treatments are a part of her practice, she’s not just about fillers and lasers. She still treats acne, moles, and rashes—and takes insurance—while delivering a holistic patient experience that cuts through the noise of aesthetic marketing. Her practice is a calm, trusted space where patients of all generations feel guided, not sold to. Dr. Pritzker shares why culture matters, how growth should be intentional, and why authenticity is the true differentiator in a crowded market. In an industry moving fast, her approach is about being the steady, trustworthy voice patients are looking for. About Dr. Rachel Pritzker Dr. Pritzker is a board-certified dermatologist, fellowship trained in cosmetic injectable dermatology and procedural dermatology, and is renowned for her expertise in laser, cosmetic, and dermatologic surgery. She thrives on creating tailored solutions for her patients’ unique dermatological concerns, whether addressing rashes and acne, engaging in skin cancer awareness discussions, or delivering cosmetic injectables and laser treatments. Learn more about The Derm Collective North Shore Follow Dr. Pritzker on Instagram @drrachelpritzker Follow The Derm Collective on Instagram @thedermcollectivenorthshore Guest Rachel Pritzker, MD, Co-Founder, Board-Certified Dermatologist The Derm Collective North Shore Host Robin Ntoh, VP of Aesthetics Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Aesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City
	The One Phone Call That Can Make or Break Your Practice	03 sept. 2025	00:25:14
It’s not marketing’s fault—you’re probably losing most of your opportunities at the front desk. That first call matters, and you need someone who knows how to guide the right patients through. When your front desk knows your technology, your treatments, and how to handle tough questions, they’re more likely to turn inquiries into appointments. To set the front desk up for success, Mara Shorr of ACG Practice Partners shares her best tips: fast but effective onboarding, solid scripting, and tools to help your team speak with confidence. About Mara Shorr Mara Shorr has 15 years of experience guiding aesthetic practices across toward their strongest operational, administrative, and financial health. She has served as an editorial board member for DERMASCOPE magazine, writes for numerous aesthetic industry publications, and is a respected international speaker and key opinion leader for nearly a dozen aesthetic industry conferences annually, as well as a proud textbook chapter author for The Business of Plastic Surgery: Volume 2. Learn more about ACG Practice Partners Follow Mara on Instagram @marashorr Connect with Mara on LinkedIn Guest Mara Shorr, Senior Consultant ACG Practice Partners Host Robin Ntoh, VP of Aesthetics Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Aesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City
	The Best (And Worst) Financial Habits of Aesthetic Practices	20 août 2025	00:22:57
Growth and profitability all starts with having solid financial data. Without it, you’re basically flying blind. Financial expert Jessica Nunn shares the top five best and worst things aesthetic practices can do when it comes to their bottom line. When you understand your finances, you can actually be profitable instead of just hoping for the best. Jessica breaks down some of the most common mistakes she sees from her work with hundreds of aesthetic professionals of all sizes and stages of growth. About Jessica Nunn Jessica Nunn founded Maven Financial with a vision to make strategic financial advice accessible to every small business owner. She understands that her clients carry the responsibility of maintaining a business, meeting their goals, paying their employees, paying themselves, and providing for their families. Her job is to make the complex world of revenue, profitability, and key performance indicators clear and simple. Learn more about Maven Financial Partners Follow Maven Financial Partners on Instagram @mavenfinancial Guest Jessica Nunn, Founder & CEO Maven Financial Partners Host Robin Ntoh, VP of Aesthetics Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Aesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City
	How Not to Lose Quality in the Midst of Explosive Growth	06 août 2025	00:16:35
As the VP of Clinical Operations at Holden Timeless Beauty, Katie Martin, PA-C wears a lot of hats. While seeing patients, she leads the day-to-day operations of a thriving, multi-location medical spa which requires consistency across locations and experienced staff. For Katie, safety and compliance always come first, even in a beauty-forward environment. Her mantra is safety first, beauty second. When it comes to performance management, Katie’s team keeps a close eye on metrics like total revenue, revenue per hour, and revenue per visit to gauge each provider’s impact. As the business grew to four locations, she learned the challenges of scaling and standardizing clinical care while making sure they never lost the personal touch. About Katie Martin, PA-C Katie Martin, PA-C is a Physician Associate specializing in medical aesthetics since 2015. Her passion is in education — clients, injectors and industry professionals. Katie is the Vice President of Clinical Operations and an advanced injector at HTB Aesthetics in Southern California. As a GAIN trainer for Galderma, she travels the country to train other injectors in safe techniques with natural results. Connect with Katie on LinkedIn Follow Katie on Instagram @katie.the.injector Learn more about Holden Timeless Beauty GuestKatie Martin, PA-C, Vice President of Clinical OperationsHolden Timeless Beauty Host Robin Ntoh, VP of Aesthetics Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow Aesthetically Speaking is a production of The Axis: theaxis.io Theme music: I've Had Enough, Snake City
	How Core Values Deliver Uncommon Practice Growth	23 juil. 2025	00:16:40
What if your team and your patients felt like family and everyone’s on the same page? That’s the culture Sara Camp has built at Camp Plastic Surgery in Fort Worth, where transparency (yes, even finances) is part of daily life. Sara Camp, nurse practitioner turned practice co-owner, shares how she and Dr. Steven Camp built the practice from scratch by making company culture and core values the foundation of everything they do. From hiring and firing based on core values to weekly team huddles on patient care, marketing, finances, and technology, their approach creates alignment and loyalty that patients notice the second they walk in. Hear Sara’s insights on common practice growth mistakes, how to recognize your star players in meaningful ways, and ways to use technology to streamline operations while improving the patient experience. About Sara Camp Sara Camp is a highly accomplished nurse practitioner and business leader. She leads the business and marketing efforts at Camp Plastic Surgery, supporting her husband, Dr. Steven Camp. She serves as Adjunct Faculty at TCU, mentoring future aesthetic nurses, and was recognized with the Entrepreneur of Excellence award by Fort Worth Inc. in 2022. Follow Sara on Instagram @saracampplasticsurgerywife Connect with Sara on LinkedIn Learn more about Camp Plastic Surgery Guest Sara Camp, Practice Manager, Head of Marketing & Co-Founder Camp Plastic Surgery Host Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	Navigating Tech and Trends in Plastic Surgery with Dr. Mark Epstein	09 juil. 2025	00:42:25
A single cyberattack could cost your practice $10 million, or shut it down completely. That’s just one of the threats healthcare providers are facing today, and Long Island plastic surgeon Dr. Mark Epstein is sharing simple ways to protect your practice, from strong passwords and staff training to cloud backups and cyber insurance. Known for being at the forefront of surgical innovation, Dr. Epstein shares his excitement about new, minimally invasive breast augmentation techniques coming soon to the U.S., offering tiny incisions, fewer complications, and lightning-fast recoveries. Add in smart software tools like Nextech and a seamless blend of surgical and non-surgical services under one roof, and it’s clear: Dr. Epstein’s approach is all about smarter systems and better results. About Mark Epstein, MD Dr. Epstein is a dual board-certified plastic surgeon with over 30 years of experience using the most cutting-edge technology and surgical techniques. Dr. Epstein is the inventor of many surgical instruments and stays on the forefront of surgical technology. Learn more about Long Island plastic surgeon Dr. Mark Epstein Follow Dr. Epstein on Instagram @dr.markepstein Connect with Dr. Epstein on LinkedIn Request a demo for TouchMD Learn more about Clarity Performance Guest Mark Epstein, MD Epstein Plastic Surgery Host Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	Things They Don’t Teach You in Medical School with Dr. Carrie Houssock	25 juin 2025	00:33:51
Early in 2020, Baltimore plastic surgeon Dr. Carrie Houssock became the owner of a retiring plastic surgeon’s practice. Until that day, the practice was still using paper charts. Like most surgeons, Dr. Houssock had no formal business education. But she learned fast—choosing the best tools, building the right team, and cultivating a space where both staff and patients could thrive. Today, the practice is fully digital, and the transformation revolutionized her team’s workflow and elevated the patient experience. To ensure every patient is informed, empowered, and confident in their decisions, Dr. Houssock is redefining patient education. Hear more about her unconventional marketing approach that attracts patients from around the world, what inspired her to launch a podcast, and the surprising impact it has on her consultations. About Carrie Houssock, MD Dr. Carrie Houssock is the current owner and medical director of JEV Plastic Surgery & Medical Aesthetics. She strives to ensure that each patient receives the highest-quality aesthetic care delivered with compassion and the utmost regard for safety. Dr. Houssock is dedicated to her patients and uses the latest techniques and technology to help men and women of all ages look and feel their very best. Links Learn more about JEV Plastic Surgery Listen to Dr. Houssock’s podcast, Perfectly Imperfect Follow Dr. Houssock on Instagram @drcarehoussock Follow Dr. Houssock’s practice on Instagram @jevplasticsurgery Guest Carrie Houssock, MD JEV Plastic Surgery Host Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	The Lessons I Learned Scaling My Practice	11 juin 2025	00:31:52
Since Dr. Tiffany McCormack began her practice with just a few employees, she’s grown into a full team offering everything from lasers and injectables to vaginal rejuvenation in a 12,000-square-foot facility featuring a surgery center and a medical spa. Scaling up is not without growing pains. From a close-knit team of 2 or 3 to a staff of 30, building the right company culture is the key to success. Opening up about navigating the competitive world of aesthetics, her focus on quality care and strong community connections makes her practice stand out. As co-chair of Hot Topics for The Aesthetic Society, Dr. McCormack gives us a peek into what’s trending right now, from the wellness boom in aesthetics and skin-rejuvenating exosomes to next-gen breast implants like Motiva and cutting-edge procedures like rib remodeling. About Dr. Tiffany McCormack As the proud mother of two young children, Dr. Tiffany McCormack knows what a gift it is to become a mom. As a distinguished plastic surgeon, she knows the physical rigors that the body goes through during pregnancy and how to reverse their effects. She has helped many patients in the Reno, Nevada and Lake Tahoe, California areas to enjoy the best of both worlds—the joy of having children and the confidence that comes from looking and feeling your best. Learn more about Reno plastic surgeon Dr. Tiffany MCormack Follow Dr. McCormack on Instagram @drtiffanymccormack Guest Tiffany McCormack, MD Reno Tahoe Plastic Surgery Host Robin Ntoh, VP of Aesthetics Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	If You’re Not Doing This, You’re Already Behind	28 mai 2025	00:13:08
From the annual meeting of The Aesthetic Society, Dr. Grant Stevens recaps the highlights and shares where he sees aesthetics heading next. From the growth of non-surgical treatments to unexpected surprises in who’s walking through the door, the future is more inclusive, accessible, and innovation-driven. Hear why Dr. Stevens believes aesthetics will become more affordable, why more men are joining the conversation, and why body contouring is here to stay. Recorded live at The Aesthetic MEET in Austin, Texas. About Dr. Grant Stevens Dr. Grant Stevens is a renowned plastic surgeon and founder of Marina Plastic Surgery and The Institute in Marina Del Rey, CA. He is also Medical Director of Orange Twist and leads the USC Division of Aesthetic Surgery. Dr. Stevens sits on the Board of Directors of the Aesthetic Society, where he chairs both the Media Relations and Exhibits Committees. He hosts the podcast The Technology of Beauty, featuring expert interviews on cutting-edge aesthetic advancements. Learn more about Los Angeles plastic surgeon Dr. Grant Stevens Listen to Dr. Stevens’ podcast, The Technology of Beauty Follow Dr. Stevens on Instagram @drgrantstevens Learn more about PatientFi Guest Grant Stevens, MD Marina Plastic Surgery Host Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	8 Must-Know Conversion & Retention Strategies with Jay Shorr	14 mai 2025	00:31:06
A solid sales funnel is key to attracting, nurturing, and keeping patients. Industry veteran Jay Shorr shares practical tips on strengthening the operational, financial, and administrative health of aesthetic practices. Jay emphasizes the power of internal marketing, ensuring staff know all your services, and building patient loyalty through personalized care, treatment plans, and ongoing communication. One common mistake? Letting patients slip away by not educating in real time about your other treatments. Instead, keep them engaged with membership programs and customized plans that turn one-time visitors into lifelong clients. Jay reveals his top strategies to boost your leads and increase conversions, including the most important questions to ask for turning inquiries into booked consultations. About Jay Shorr As the CEO and Founder of Shorr Solutions, a national and award-winning practice management consulting firm, Jay Shorr coaches aesthetic practices in improving the operational, financial and administrative health of their business. Links Connect with Jay on LinkedIn Learn more about Shorr Solutions Listen to Shorr Solutions: The Podcast Follow Shorr Solutions on Instagram @shorrsolutions Follow Jay on Instagram @jayshorr Guest Jay Shorr, CEO and Founder Shorr Solutions Host Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	Are Your Before & After Photos Helping or Hurting Your Business?	30 avr. 2025	00:26:19
Most aesthetic practices aren’t prioritizing before-and-after photos the way they should. Candace Crowe drives home the importance of photography in patient decision-making and shares the best practices for capturing meaningful results while making patients feel comfortable throughout the process. Candace’s mission in aesthetics is for everyone in the practice to understand that patient photography is more than just marketing; it’s about education, trust, and showcasing real results. About Candace Crowe Candace Crowe has worked with aesthetic medical practices throughout the U.S. and Canada since 1999, helping to pioneer the marketing through patient education strategy. She built her firm based on a passion for art, beautiful design and love for the aesthetic patient. Her company, Candace Crowe Design, was created to meet multiple needs in aesthetics. She developed BRAG Book to enhance before-and-after galleries, Advantage Play for digital signage, and a range of digital marketing services, from email campaigns to online ads. BRAG Book is an interactive gallery where patients can log in, favorite photos, and even become leads. More than just a showcase of results, it also ensures authenticity with its Quality Score, which rates photos based on: Industry-standard angle - 20 points Lighting consistency - 20 points Lens quality and distortion control - 20 points Camera settings and image clarity - 10 Patient preparation - 10 points Links Connect with Candace on LinkedIn Follow @candacecrowedesign on Instagram Learn more about BRAG Book and Candace Crowe Design HostTyler Terry, Director of Sales, MedSpaNextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	Want a Thriving Med Spa? You’re Probably Overlooking This with AmSpa’s Kirstie Jackson	16 avr. 2025	00:28:22
What really sets top med spas apart? Kirstie Jackson, Director of Education at AmSpa, has spent over 20 years in the aesthetics industry, starting in the UK before making her mark in the US, and she’s here to break it all down. Kirstie explains what med spas must do to stay compliant and how patient education leads to better results, happier clients, and long-term success. Get insider tips and industry insights, and find out why compliance and credentialing aren’t just red tape—they’re your competitive edge. Plus, Kirstie shares the real differences between the UK and US aesthetics industries. Some might surprise you! About Kirstie Jackson Kirstie Jackson is the director of education at the American Med Spa Association (AmSpa). She has worked internationally with exceptional aesthetic, dermatology and plastic surgery practices since 2005. Her multifaceted expertise spans business development, leadership, marketing, patient engagement, software transitions, compliance, training and clinical research. Learn more about the American Med Spa Association Follow AmSpa on Instagram @amspa_americanmedspa Follow Kirstie on Instagram @kirstie.aesthetics Connect with Kirstie on LinkedIn Guest Kirstie Jackson, Director of Education AmSpa Host Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	Hackers Are Targeting Aesthetic Practices. Are You Next?	02 avr. 2025	00:26:35
David Slazyk, Chief Information Officer & Chief Information Security Officer at Nextech, explains the real risks that small medical practices face in today’s cyber world. From AI-powered attacks to phishing scams, hackers are more sophisticated than ever and no one is off-limits. But here’s the thing: most small businesses don’t even realize how vulnerable they are. Could your practice be at risk? What are the biggest mistakes businesses make when it comes to cybersecurity? And what simple steps can help protect sensitive patient data? Hear real-world stories, expert insights, and practical tips to help keep your business secure. About David Slazyk As Chief Information Officer and Chief Information Security Officer at Nextech, David oversees Nextech’s IT/IS and cybersecurity strategy while ensuring the function, integrity, confidentiality, and availability of our information systems. He also leads efforts to protect and prepare our company from cyber threats, manage our data privacy initiatives, oversee software vendor management, and ensure compliance with relevant regulations. Links Connect with David on LinkedIn 5 Cybersecurity Must-Dos in 2025 and Beyond: Best Practices from a Healthcare CIO Guest David Slazyk, Chief Information Officer and Chief Information Security Officer Nextech Host Robin Ntoh, VP of Aesthetics Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	The Secrets to 76 Years of Plastic Surgery Success with Dr. Tommaso Addona and Jeanine DiGennaro	22 janv. 2025	00:17:12
Dr. Tommaso Addona and Jeanine DiGennaro from New York Plastic Surgical Group join Robin to share what sets their practice apart. With one of the longest-running plastic surgery training programs and a team of 24 skilled surgeons, their 76-year legacy is built on more than just surgical expertise. Robin, Dr. Addona, and Jeanine dive into topics like: Why understanding the business side of plastic surgery is crucial for trainees The benefits of joining a group practice vs. going into private practice How their patient experience extends far beyond the exam room The secret to building a brand that stands the test of time About Dr. Tommaso Addona Board-certified plastic surgeon Dr. Tommaso Addona is the President and managing director of New York Plastic Surgical Group and Chief of Plastic Surgery at St. Joseph and Mercy Hospitals. He specializes in breast reconstruction after cancer. He offers advanced microvascular techniques and a range of cosmetic procedures, including mommy makeovers, breast augmentation, tummy tucks, face lifts, and more. About Jeanine DiGennaro Jeanine DiGennaro is the director of marketing and communications for New York Plastic Surgical Group. Links Learn more about New York Plastic Surgical Group Learn more about New York plastic surgeon Dr. Tommaso Addona Follow Dr. Addona on Instagram @dr.addona Connect with Jeanine on LinkedIn Guests Tommaso Adonna, MD, President & Managing Partner New York Plastic Surgical Group Jeanine DiGennaro Director of Marketing & Communications New York Plastic Surgical Group Host Robin Ntoh, VP of Aesthetics Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	Headwinds and Tailwinds: What to Expect in Aesthetics in 2025	08 janv. 2025	00:58:48
Looking back on the past year and gearing up for 2025, Robin and Tyler discuss the hottest trends shaping the aesthetics industry. From buzzwords like skinimalism and prejuvenation to the rising influence of GLP-1s for weight loss, they explain how these shifts are redefining the landscape. Hear recommendations for adapting to the ever-changing market dynamics and regulatory landscape while keeping patient care and compliance front and center, including: How to reclaim patient loyalty in the face of Allergan’s recent changes Is aesthetics election-proof? Opportunities and potential risks of AI in aesthetics Is e-commerce a game-changer for boosting revenue? How the ballet body trend and Ozempic face are shaping the most sought-after procedures for 2025 Robin’s top tip for standing out as the industry evolves How frictionless spending options improve the patient experience Are “buy now, pay later” options the new must-have for practices? Hosts Robin Ntoh, VP of Aesthetics Nextech Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	Cultivating Lifetime Patients with Dr. Regina Fearmonti & Dr. Stanley Okoro	18 déc. 2024	00:18:31
Two successful (and entertaining) plastic surgeons share their hard-earned wisdom on the challenge of attracting new patients and building lifelong relationships. With Dr. Regina Fearmonti and Dr. Stanley Okoro, we’ll hear: How to attract and retain new non-surgical patients The importance of staying authentic as a plastic surgeon The value of lifetime patients Turning one-time surgical patients into lifelong non-surgical clients Why patient education is so important What they wish patients knew before stepping into their office Why patients should trust doctors more than what they see on social media The surgeons also touch on the realities of before and after photos, stressing the importance of reminding patients that achieving the “after” involves more than just the procedure itself; there’s a recovery period too. It's not as simple as a quick car wash! Plus, ever wonder what Drs. Okoro and Fearmonti would be doing if they weren’t plastic surgeons? Find out how they’d be using their creative talents. About Dr. Regina Fearmonti Board-certified plastic and reconstructive surgeon Dr. Regina Fearmonti practices at Alon Aesthetics Plastic Surgery in South Texas, specializing in breast reconstruction, body contouring, and complex breast surgery. She is the medical director of SKIN@Alon. Learn more about San Antonio plastic surgeon Dr. Regina Fearmonti Follow Dr. Fearmonti on Instagram @drreginafearmonti Connect with Dr. Fearmonti on LinkedIn About Dr. Stanley Okoro Dr. Stanley Okoro, known as "The Bow Tie Doctor," is a double board-certified plastic surgeon based in Atlanta, with international practices in Lagos and Abuja, Nigeria. He specializes in cosmetic and reconstructive surgery for the breast, body, and face. Learn more about Marietta plastic surgeon Dr. Stanley Okoro Follow Dr. Okoro on Instagram @georgiaplastic Connect with Dr. Okoro on LinkedIn Guests Regina Fearmonti, MD Alon Aesthetics Plastic Surgery Stanley Okoro, MD Georgia Plastic & Reconstructive Surgery Host Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	No, You Don’t Need 100k Instagram Followers with Erica Crawford	11 déc. 2024	00:35:01
From the truth about Instagram follower counts vs. engagement to what you can and can’t say about GLP-1s in your ads, Erica Crawford joins the podcast to dismantle some of the most widely held beliefs in aesthetic practice marketing. Get the real numbers behind successful practices (spoiler: huge follower counts aren’t everything), hear why 1-star reviews aren’t always bad, and why social media should never distract you from lovingly maintaining your website. Erica and Robin cover: The do’s and don'ts to avoid getting a lawsuit when marketing GLP-1s How GLP-1 patients could be your future face lift and tummy tuck patients Why marketing is a lot like managing your finances SEO vs. local optimization – what's the difference? Why seeing only 5-star reviews can be a red flag (we’re looking for that 4.8!) How to respond to Google reviews without violating HIPAA What types of content you should outsource vs. what’s better handled in-house Why your email and text message lists are gold—the cheapest, highest ROI tools in your marketing arsenal About Erica Crawford Erica is a seasoned public relations and digital marketing expert specializing in medical aesthetics. She helps practices grow, speaks at industry events, and leads Influx Marketing, a firm focused on aesthetic medical practice marketing. Links Learn more about Influx Marketing Follow Influx on Instagram @influxmarketing Connect with Erica on LinkedIn Host Robin Ntoh, VP of Aesthetics Nextech Guest Erica Crawford, President Influx Marketing Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	Scale Your Practice Faster with Katrina Whitehair	04 déc. 2024	00:30:35
Katrina Whitehair, a former practice administrator turned aesthetic practice consultant, shares her essential strategies for creating value and making meaningful changes in a practice. Katrina and Robin cover: Why keeping great talent is just as important as patient retention How aligning missions should start right at the interview stage The importance of clear values and a mission statement for long-term success Why practice administrators are the unsung heroes of the industry The risks of not investing in staff education How administrators can support providers by offering meaningful help and structure The dangers of not automating key processes Why consulting services aren’t worth the investment if you're not ready to embrace change About Katrina WhitehairKatrina Whitehair is a former practice administrator and current aesthetic practice consultant with over 18 years of experience in the aesthetic medicine and ophthalmology fields. In her current role at BSM Consulting, she provides support to medical aesthetic practices, helping them improve efficiency, expand, and succeed. Links Learn more about BSM Consulting Connect with Katrina on LinkedIn Host Robin Ntoh, VP of Aesthetics Nextech Guest Katrina Whitehair, Consultant BSM Consulting Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	How Kindness is a Competitive Advantage with Dr. Jeff Healy	20 nov. 2024	00:21:18
For Dr. Jeff Healy, success as a plastic surgeon all starts with kindness. Find out how owning the patient relationship sets him apart, his top advice for surgeons just starting out, and why Tyler nicknames him the “Bill Belichick of the OR.” Tyler and Dr. Healy discuss: The challenges of opening a private practice (because medical school definitely doesn’t teach you how to run a business) What it’s like competing in Hawaii’s unique market How he makes big investment decisions for his practice and the people he trusts to guide him Why he’s an early adopter but stays selective about what new tech and treatments to bring in The convenience of having injectables and surgery all under one roof About Dr. Jeff Healy Dr. Jeff Healy is a board-certified plastic surgeon based in Aiea, Hawaii, just outside of Honolulu. A former military surgeon who achieved the rank of Lieutenant Colonel, Dr. Healy retired after 23 years of service in the US Army and US Air Force reserves. He's passionate about providing exceptional care and top notch results. Links Learn more about Hawaii plastic surgeon Dr. Jeff Healy Follow Dr. Healy on Instagram @doctorhealy Guest Jeff Healy, MD Healy Plastic Surgery Host Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	The Future of Payments in the Practice with Ben Brideaux	13 nov. 2024	00:27:14
Exploring how fintech has transformed the patient experience over the last two decades, Robin and Ben Brideaux, SVP of Financial Services at Nextech, discuss the evolution of payment technology and the effects of integration into platforms like Nextech. Find out: How embedding payment options into an all-in-one system adds real value to your practice Why investing in seamless financial solutions is key to staying competitive The value of using a PCI-compliant, healthcare-specific payment system to protect patient data, similar to HIPAA standards How embedded payment options save time, letting you do more of what you love Why taking your ROI seriously is a must for long-term success About Ben Brideaux Ben Brideaux is a seasoned SaaS and fintech executive with expertise in scaling embedded financial products. As Senior Vice President of Financial Services at Nextech, he leads the company’s financial services and payment programs, aiming to make its integrated payments product top-tier. Connect with Ben on Linkedin Guest Ben Brideaux, SVP, Financial Services Nextech Host Robin Ntoh, VP of Aesthetics Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	Insights from the 2024 ASPS Statistics Report: Top Trends and Tough Calls with Dr. Patrick Basile	06 nov. 2024	00:31:09
What’s trending in aesthetics right now? Dr. Patrick Basile and Robin explore the data in the ASPS 2023 Procedure Statistics, discussing why certain procedures lead the way and how trends drive what people consider the “ideal” body today. Robin and Dr. Basile discuss: Why liposuction is the top cosmetic procedure year after year The rise of the “ballet body” trend and its impact on plastic surgery Are we seeing the end of the dramatic BBL and breast implant era? Knowing when it’s better to say “no” to a potential patient Dr. Basile’s predictions for future procedure trends What’s behind the increase in breast reduction surgeries among younger women The booming growth of the med spa industry Why the people answering your phones should know what you do About Dr. Patrick Basile For Dr. Patrick Basile, growing his practice wasn’t about rushing or chasing profits. Instead, he took a “slow and steady wins the race” approach. His focus has always been on giving patients the best possible experience, knowing that happy patients naturally spread the word—creating the most powerful marketing of all: personal recommendations. Dr. Basile is a board-certified plastic and reconstructive surgeon known both nationally and internationally. He served as an active-duty plastic surgeon with the US Navy and held faculty positions at both Johns Hopkins University and the University of Pittsburgh. Now, he runs a boutique practice in Jacksonville Beach, Florida, where he’s recognized for his personalized approach to patient care. Dr. Basile employs the latest techniques and technology to deliver natural, beautiful results. Links Learn more about Jacksonville Beach plastic surgeon Dr. Patrick Basile Follow Dr. Basile on Instagram @drpatrickbasile Check out the 2023 ASPS Plastic Surgery Statistics Report Guest Patrick Basile, MD Patrick L. Basile Plastic Surgery & Wellness Host Robin Ntoh, VP of Aesthetics Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	What Investors Look For When Acquiring Aesthetic Practices with Bill Walker	30 oct. 2024	00:41:22
When it comes to selling your practice, many doctors are going at it alone. But deals can get emotional, and someone needs to give clear-headed advice to protect you and maximize your return. Bill Walker and Tyler Terry discuss: What the top aesthetic entrepreneurs are doing differently How to prepare yourself now, so you’re ready to sell when the time comes Strategies to scale faster and improve operational performance Why investors are snapping up aesthetic practices and what they’re looking for The key elements of due diligence and what to expect from buyers What questions buyers typically ask post-acquisition Current market values for aesthetic practices Critical insights for doctors being approached by private equity Why it’s risky to rely on just one modality or provider This episode was recorded live at the 2024 ASPS meeting in San Diego, California. About Bill Walker Bill Walker is a seasoned mergers & acquisitions executive and former Marine. As the founder & CEO of Aesthetic Brokers, he helps medical spas, cosmetic dermatology practices, and plastic surgery centers find investors or sell. With experience in due diligence and M&A, Bill has facilitated deals worth millions. Links Learn more about Aesthetic Brokers Connect with Bill on LinkedIn Follow Aesthetic Brokers on Instagram @aestheticbrokers Guest Bill Walker, Founder & CEO Aesthetic Brokers Host Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	What You Missed at the ASPS 2024 Annual Meeting	10 oct. 2024	00:22:13
Robin, Tyler, and Anna Browning share what they’re seeing in the world of plastic surgery and medical aesthetics. Hear insights from our conversations with plastic surgeons on the current state of the industry, including: New ways to drive add-on revenue and enhance the patient experience Rising demand for regenerative medicine and other patient-requested treatments Innovative ways plastic surgeons stay ahead of the curve with non-surgical procedures This episode was recorded live at the 2024 ASPS meeting in San Diego, California. Links About Anna Browning Anna is Nextech’s Vice President of Sales, and she's been with us for an impressive 12 ½ years. A true networking pro, she effortlessly balances leading our sales team, staying connected with friends, and making time for her family. Find Anna on LinkedIn Hosts Robin Ntoh, VP of Aesthetics Nextech Tyler Terry, Director of Sales, MedSpa Nextech Guest Anna Browning, VP of Sales Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	How to Set Yourself Apart by Differentiating with Karen Zupko	09 oct. 2024	00:47:53
Standing out in today’s tight market is critically important for maintaining and growing a practice. With over 35 years of consulting experience in aesthetics, Karen Zupko shares how practices can really shine by focusing on the patient experience, embracing useful technology, and making every interaction count. Karen shares her go-to strategies for standing out in the competitive world of aesthetics: Offering self-service options like online scheduling for added convenience Creating memorable patient experiences with sensory touches, like music and scents Building trust through authentic patient stories Offering flexible appointment times for busy patients Keeping your photo galleries fresh and updated Packaging recovery essentials for an easy post-treatment experience Tailoring the experience to the age group of your patients Going beyond with extra services that show you care Links Learn more about KZA Connect with Karen on LinkedIn About Karen Zupko Karen's expertise stems from decades of consulting, coaching, and training thousands of physicians, managers, and staff nationwide. Specializing in aesthetics, she covers all aspects of practice management, including marketing, financial management, and leadership. After 12 years at the American Medical Association, Karen founded KZA in 1985, which has since grown into a full team of consultants skilled in management, marketing, coding, technology, and clinical operations. Guest Karen Zupko, Founder & Consultant KZA Host Robin Ntoh, VP of Aesthetics Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	The Road to Med Spa Success with Erasable’s Michael Zanetti	25 sept. 2024	00:38:40
Michael Zanetti is a military officer turned business strategist with a knack for building high-performing teams, and today he brings this expertise into the medical spa business. At Erasable Med Spa in Tampa, Michael and his team focus on delivering the most comfortable, luxurious, and results-driven patient experience. Hear his insights on turning reviews into new clients and using feedback to improve services. Find out why Michael isn’t afraid to be an early adopter of new software, what excites him most about the changes happening in the aesthetics industry, and how he and AmSpa are working to educate med spas in Florida (and everywhere!) on practice safety. Michael and Tyler cover: How to create an environment where patients feel comfortable The must-haves for building your med spa, from software to services you offer Why taking a "slow and steady" approach is key when adopting new technologies How to future-proof your business and stay ahead of industry trends The impact of AI on the aesthetics industry Bridging the gap between social media trends and what’s realistic for patients Links Learn more about Erasable Med Spa Follow Erasable on Instagram @erasablemedspa Connect with Michael on LinkedIn About Michael Zanetti Michael Zanetti is a limited partner and strategic advisor to Erasable Medical Spa in Tampa, Florida. After serving in the U.S. Army for 9 years, Michael went on to get his MBA and apply what he learned during his years of service in a practical business environment. Guest Michael Zanetti, Limited Partner & Strategic Advisor Erasable Med Spa Host Tyler Terry, Director of Sales, MedSpa Nextech Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	The KPIs That Really Matter with John Gwin	11 sept. 2024	00:36:13
Coding and billing pro John Gwin shares the most useful key performance indicators (KPIs) to help your aesthetic practice grow and succeed. Hear John’s money-saving insights on: Dealing with the complexities of insurance billing The need for strong financial controls and regular checks on your accounts How to decide whether your practice should accept insurance or focus on cash pay services How to protect your practice from risks like embezzlement and fraud Why it's crucial to stay on top of your practice's finances and plan ahead for potential challenges About John Gwin John Gwin is the CEO and co-founder of The Auctus Group, a revenue cycle management consultancy. With experience in medical billing and practice management, John brings his entrepreneurial spirit and passion for leadership to drive growth and development at The Auctus Group. Follow John on LinkedIn Learn more about The Auctus Group Host Robin Ntoh, VP of Aesthetics Nextech Guest John Gwin, CEO The Auctus Group Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	Unlocking Revenue: Glen Holden's Tips on Simplifying Patient Financing for Aesthetic Practices	28 août 2024	00:30:52
From his nearly two decades of experience helping aesthetic practices, Glen Holden from CareCredit (a Synchrony company) shares valuable insights for increasing revenue including: The best time to talk about financing with patients How to present financing as a payment option Benefits of integrating financing options like CareCredit into your practice The importance of training staff to have smooth conversations with patients about payment options About Glen Holden As the Vice President of Strategic Technology Partnerships at Synchrony, Glen Holden accelerates the growth of health and wellness products, including CareCredit. Follow Glen on LinkedIn Learn more about Synchrony Learn more about CareCredit Host Robin Ntoh, VP of Aesthetics Nextech Guest Glen Holden, VP of Strategic Technology Partnerships Synchrony (CareCredit) Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	The Essentials of a Successful Consultation with Dr. Michael Edwards	31 juil. 2024	00:41:10
Dr. Michael Edwards is a board certified plastic surgeon, a lifelong learner, a leader, and a longtime champion of patient education. For those who believe delivering the best possible consultation is the single most important factor for practice success, hear Dr. Edwards’ essential advice, including: How to truly listen to patients and not just wait to speak The first thing you should do before you invest in technology or software Why patient safety should always be a top priority The importance of including staff in training and implementation of anything new About Dr. Michael Edwards Dr. Michael Edwards is recognized as one of America's and Las Vegas' top plastic surgeons and served as ASAPS president in 2014. He is a trusted expert in breast revision, breast augmentation, breast reduction, and breast lift. Learn more about Las Vegas plastic surgeon Dr. Michael Edwards Follow Dr. Edwards on Instagram @drmedwards Learn more about TouchMD Host Tyler Terry, Director of Sales, MedSpa at Nextech Guest Michael Edwards, MD, FACS Plastic Surgery Vegas Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatolgy, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram @nextechglow
	Competing Against the Non-Compete with Amy Anderson and Mara Shorr	26 juin 2024	00:33:27
A new FTC rule banning non-compete agreements goes into effect this September. While this rule might be better for workers, it raises new questions for practice owners about hiring and retaining valuable staff. With Nextech VP of Aesthetics Robin Ntoh and two of the aesthetic industry’s most experienced practice management consultants, Amy Anderson and Mara Shorr, we look closely at the reasons someone might think the grass is greener somewhere else and discuss what really motivates a valuable team member to stay. Guests Amy Anderson, Co-Founder BrinsonAnderson Consulting In her 20+ year career, Amy Anderson has worn virtually every hat, from front desk receptionist, prior authorizations, billing and accounts receivables, to management, human resources, strategic marketing, and business administration. She intimately understands what it takes to run a practice. Her passion is to coach her clients into becoming the best version of themselves. Connect with Amy on Instagram @amyandersonmba Connect with Amy on LinkedIn Mara Shorr, Consultant BrinsonAnderson Consulting Mara Shorr has 15 years of experience guiding aesthetic practices across toward their strongest operational, administrative, and financial health. She has served as an editorial board member for DERMASCOPE magazine, writes for numerous aesthetic industry publications, and is a respected international speaker and key opinion leader for nearly a dozen aesthetic industry conferences annually, as well as a proud textbook chapter author for The Business of Plastic Surgery: Volume 2. Connect with Mara on Instagram @marashorr Connect with Mara on LinkedIn Links FTC Announces Rule Banning Noncompetes Learn more about Brinson Anderson & download the Brinson Anderson new practice startup checklist Follow Brinson Anderson on Instagram @brinsonandersonconsulting ==== Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you. Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions. Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all. Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast. Let's embark on this transformative journey together where beauty meets business. About Nextech Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram at https://www.instagram.com/nextechglow/

About Methodology Contact Support me Privacy Policy Legal Notice