Explore every episode of the podcast Aesthetic Pulse
| Title | Pub. Date | Duration | |
|---|---|---|---|
| Foundational Fix Part 1: You Can't Sell to Everyone (And Should Stop Trying) | 03 Sep 2026 | 00:35:03 | |
Are you still trying to market to “everyone” and wondering why your content isn’t converting the right clients for your medspa? In this first episode of the Foundational Fix series, Andrea and Taleesa are talking about the importance of targeting ideal clients in your marketing instead of trying to appeal to everyone so your content connects more deeply and converts better. Join Andrea and Taleesa to learn why trying to market to “everyone” is quietly sabotaging your results and how you can shift your marketing to focus on a clearly defined ideal client. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Back to School, Back to the Grind: Your September Checklist to Make This Q4 Your Best Year Yet | 27 Aug 2026 | 00:27:27 | |
September is here and it’s officially time to shift out of summer mode and get your medspa ready for Q4. Today, Andrea and Taleesa are giving you a September checklist to set up a successful Q4 for your medspa. They’re giving you 10 key tasks so you’re prepared and less stressed when the busy holiday season hits. Join Andrea and Taleesa to learn how to use September intentionally to set up a calm, profitable Q4 for your practice. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| You Don't Have a Marketing Problem. You Have a Psychology Problem | 20 Aug 2026 | 00:41:36 | |
Do you ever wonder if your med spa marketing is actually connecting with how your clients feel, or just talking about services on a surface level? In this episode, Andrea and Taleesa are talking about how you can apply six powerful sales psychology principles to your medspa marketing so more of your content actually converts into bookings. Listen to this episode to get ideas on how you can rewrite posts, promos, and website copy to feel more human and trustworthy so your marketing can be an effective conversion tool. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Medspa Hot Takes: Things in the Industry We Don't Agree With | 13 Aug 2026 | 00:33:48 | |
Are you ready for some unpopular medspa truths that might just save your business (and your sanity)? Today, Andrea and Taleesa are sharing all of their spicy, unpopular opinions including busting some of the most common industry myths. They’re also giving you the marketing “rules” to ignore and which strategies actually move the needle for your med spa. Join both Andrea and Taleesa as they share why quality content, authentic offers, and real strategy beat vanity metrics, discounts, and fads every time, so you can grow a profitable, sustainable practice you actually love running. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| What the Fetch Are They Googling? Questions Your Clients Are Too Embarrassed to Ask You | 06 Aug 2026 | 00:38:37 | |
Have you ever wondered what your clients are secretly typing into Google at 2 a.m. about Botox, filler, and skin treatments? In this episode, Andrea and Taleesa are going over some of the most common questions people Google when it comes to skin treatments. They walk you through how to turn these real search queries into high-converting marketing assets that calmly educate and build authority, Listen to this episode to understand how you can use client fears and misconceptions to create strategic, trust-building content that attracts more of the right patients to your practice. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| The Things Your Medspa Should Be Doing Automatically (So You Can Stop Thinking About Them) | 30 Jul 2026 | 00:32:59 | |
How would it change your business if every client follow-up, review request, and rebooking reminder happened automatically—without you lifting a finger? In today’s episode, Andrea and Taleesa are giving you all the tips you need for automation in your medspa to improve client retention, satisfaction, and overall business efficiency without overworking. Join both Andrea and Taleesa to learn simple, strategic automations to keep your esthetic practice running 24/7 without feeling robotic so you can increase your revenue while gaining more freedom. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Your Front Desk Might Be Your Most Valuable Employee… If You Let Them Be | 23 Jul 2026 | 00:32:29 | |
Are you unintentionally treating one of your most powerful business assets like a basic receptionist? Today, Andrea and Taleesa are talking about how you can optimize your front desk role in your practice to enhance productivity and client experience. They’re giving you practical ways a front desk person can support your business and how you can better utilize the role even when your office is slow. Listen to this practical episode to learn how to transform the front desk role from a basic position into a powerful growth driver. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| The Consultation Gap That’s Costing Medspas Thousands | 16 Jul 2026 | 00:42:27 | |
Are your consultations building loyal, lifelong clients—or just one-time appointments? In this episode, Andrea and Taleesa talk about the importance of consultations in esthetic practices and give tips on how you can transform your consultations from rushed, scripted, “robotic” encounters into personalized, trust-building conversations that quietly grow revenue. Join both Andrea and Taleesa as they give you common consultation mistakes that can cost you thousands and the key questions that uncover your clients’ true motivations and goals when it comes to their skincare. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Someone Just Asked ChatGPT for the Best Medspa in Town… Did It Say Your Name? | 09 Jul 2026 | 00:26:42 | |
What if your ideal clients could find you on ChatGPT simply by asking about their skin concerns? In today’s episode, Andrea and Taleesa are sharing strategies on creating SEO-driven blog posts, optimizing your Google Business and writing educational captions packed with keywords so you can turn your online presence into content ChatGPT can confidently recommend to potential clients. Listen to this helpful episode so you can learn how to turn ChatGPT into a free, always-on marketing channel for your medspa. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| The Mid-Year Medspa Reality Check: 50 Questions That Reveal What’s Really Happening in Your Business | 02 Jul 2026 | 00:34:54 | |
How are you feeling about your medspa’s growth now that the year is halfway through? Today, Andrea and Taleesa are giving you a midyear business check-in that will help you evaluate your medspa’s performance when it comes to things like marketing, client experience, revenue, and team alignment. Join both Andrea and Taleesa for this 50‑question mid‑year quiz that helps you honestly evaluate core areas of your business so you can identify where you’re leaving money on the table and which tasks you should outsource so your medspa can grow sustainably in the second half of the year. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Stop Being Boring: Creative Ways to Make Your Medspa Fun This Summer | 25 Jun 2026 | 00:32:13 | |
Are you wondering how you can transform your medspa’s summer from slow and stagnant into a fun, memorable experience that boosts team morale and revenue? In today’s episode, Andrea and Taleesa are talking about how you can turn summer into a powerful business season for your practice by infusing intentional fun into both team culture and client experience to not only boost your sales but also increase the overall enjoyment of the business for everyone. Listen to this episode for intentional and practical ideas for how you can make summer fun and profitable in your medspa for your clients and your team members. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Taleesa’s Moving… And These Old Habits Aren’t Coming With Us | 18 Jun 2026 | 00:35:08 | |
Are old habits and “good enough” marketing holding your medspa back from the growth you really want? Today, Andrea and Taleesa are talking about which outdated habits and comfort-zone behaviors you need to let go of, and what you should do instead to make your medspa’s marketing, consultations, and branding more strategic and growth-focused. Join both Andrea and Taleesa to gain clarity on which patterns are quietly holding your practice back and how small, intentional shifts in how you show up online and in the treatment room can create a “fresh start” without burning everything down. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Email Marketing for Medspas: The Non-Boring Way to Turn Emails Into Appointments | 11 Jun 2026 | 00:38:45 | |
How would your medspa’s growth change if your emails consistently built trust and actually drove bookings instead of just announcing the occasional promo? Today, Andrea and Taleesa are talking about the importance of email marketing for esthetic practices and why you need to be sending consistent, strategic email campaigns that drive action and encourage client retention. Listen to this episode to learn practical tactics around email structure, design and topics so your emails actually get opened and lead to bookings. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| The Medspa Tasks You Should Fire Yourself From | 04 Jun 2026 | 00:37:20 | |
Are you ready to start outsourcing in smarter ways so you can find more joy in both your business and your personal life? In today’s episode, Andrea and Taleesa are talking about the importance and the benefits of outsourcing tasks that drain energy and prevent growth in your practice, like social media, web design and financials. They’re also going over which tasks you shouldn’t outsource in your business and how to decide what to delegate. Join both Andrea and Taleesa in this episode to learn how to approach outsourcing strategically so you can protect your time, energy, and joy in both business and home life. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| The Summer Momentum Series Part 4:Offerings That Actually Work in the Summer | 28 May 2026 | 00:32:52 | |
Do you want to transform your summer marketing strategy and make the most of the season for your Medspa? In the fourth and final episode of the Summer Momentum series, Andrea and Taleesa are talking about creative strategies for growing your esthetic practice during the summer including what services really sell and how you can create relatable, lifestyle content that resonates with your clients. Listen to this episode to get tips and tricks on marketing your summer offers and learn how to shift your mindset to embrace the summer season for your practice. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| The Summer Momentum Series Part 3: Turning Your Membership Into Reliable Summer Revenue | 21 May 2026 | 00:36:45 | |
Are you ready to turn your slow summer months into the most powerful time of year to grow your med spa membership? In the third episode of the Summer Momentum series, Andrea and Taleesa are diving into why summer is the best time to grow your membership and breaking down how they increase the value of your practice while growing a loyal base of clients. Join Andrea and Taleesa as they give you practical strategies on making your membership the star of your summer marketing and how you can incentivize your team to help you grow your membership. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| The Summer Momentum Series Part 2: The Summer Collaborations That Drive New Clients | 14 May 2026 | 00:31:45 | |
What if your ‘slow’ summer season is actually the perfect time to build local partnerships that keep your esthetic practice fully booked year-round? In the second episode of the Summer Momentum series, Andrea and Taleesa are chatting about the importance of local partnerships and how that can lead to more community engagement, referrals, and clients. Listen to this episode to get tips on how you can turn the summer into a strategic growth season by building genuine, profitable local partnerships, including who to partner with and how to collaborate. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| The Summer Momentum Series Part 1: The Marketing Checklist Smart Medspas Tackle in the Slow Season | 07 May 2026 | 00:37:07 | |
Are you accidentally hitting the brakes on your marketing when you should be stepping on the gas during summer? In today’s first part of the Summer Momentum series, Andrea and Taleesa are talking about how medspa owners can use the slow summer to strategically strengthen their business, especially marketing and systems, so that the holiday season is smoother and more profitable. Join both Andrea and Taleesa as they give you tips on how you can refresh and ramp up your marketing materials and transform your summer from a slowdown into a growth season. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| How to Make Money in Medspas Without Selling More Appointments | 30 Apr 2026 | 00:30:47 | |
Are you wondering how you can grow your medspa’s revenue without packing your schedule with more appointments? Today, Andrea and Taleesa are giving you strategies on how you can increase your revenue strategically through things like upsells, and memberships so you don’t have to rely on booking more appointments. Listen to this episode to learn how strategies like personalized consultations and thoughtful follow-ups turn clients into loyal, long-term superfans who refer others and grow your revenue all without adding more hours to your schedule. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Here Comes the Bride: How Medspas Turn Wedding Season Into Revenue | 23 Apr 2026 | 00:32:28 | |
Are you actually cashing in on wedding season, or are you just letting thousands of dollars slip by every year? In today’s episode, Andrea and Taleesa are talking about how you can turn wedding season into a major revenue driver by packaging services for the entire bridal party, and leveraging local collaborations and events to attract high-value bridal clients to your practice. Join Andrea and Taleesa to learn how you can design profitable 12-, 6-, and 3-month bridal packages and market them to brides so you can capitalize on wedding season and get clients that keep coming back for more. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Work with us: https://smithandcrawford.com/dfy Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| The Anatomy of a Massive Photoshoot | 16 Apr 2026 | 00:30:10 | |
What if one epic content day could keep your feed glowing with a year’s worth of scroll-stopping content? Today, Andrea and Taleesa are diving into how you can plan and execute a highly organized, multi-location branded photo shoot that fuels months of organic, on-brand content for your medspa. They are also going over what pitfalls you should avoid so you can walk away with tons of video and photo content for your business. Listen to this episode to get a blueprint on how you can plan the perfect photo shoot, gain months worth of content and save money, stress, and creative energy by doing it right. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| 100 Episodes In… Let’s Talk About What Medspa Owners Are Still Struggling With | 09 Apr 2026 | 00:44:46 | |
In this special 100th episode of the Aesthetic Pulse podcast, Andrea and Taleesa are celebrating a major milestone and unpacking the most common marketing pain points medspa owners face—and how to fix them. Join both Andrea and Taleesa in this episode to learn how to turn your biggest medspa marketing complaints into clear, practical solutions you can actually implement. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Digital Spring Cleaning: The Marketing Reset Your Medspa Needs | 02 Apr 2026 | 00:27:03 | |
Is your medspa’s digital presence cluttered with outdated bios, broken links, and old promos that could be quietly eroding patient trust? In today’s episode, Andrea and Taleesa are talking about the importance of digital spring cleaning for your business and why you should be regularly updating your marketing assets to maintain professionalism and trust. Join both Andrea and Taleesa to get a practical brand-refresh checklist so that your online presence feels current and conversion-ready. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: https://polished-profile.teachery.co/polished-profile Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| From Prom to Poolside: Q2 Packages That Work | 26 Mar 2026 | 00:33:19 | |
Are you ready to create profitable Q2 packages that help your clients feel confident and love summer again? Today, Andrea and Taleesa are talking about the importance of creating high-converting Q2 packages that tap into the real-life deadlines your clients care about most—vacations, weddings, graduations, reunions, and summer events. Listen to this episode to learn how to design and market the perfect transformational package for your clients, that will keep them coming back for more. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| The Strategy That Took Me to 1M Organic Views in 30 Days | 19 Mar 2026 | 00:36:42 | |
Are you tired of obsessing over likes and views and ready to build a real community on Instagram for your medspa? In today’s episode, Taleesa is sharing her strategy that led to over a million organic views in 30 days on her personal Instagram page including the mindset shift she made to stop chasing trends and start making content she enjoys. Join Taleesa in this episode to learn how you can make creating content fun again and stop obsessing over vanity metrics. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Let’s Plan Your Next Event Together | 12 Mar 2026 | 00:37:48 | |
Are you wondering how you can turn your next esthetic event into a high‑energy, high‑profit experience for your clients and your practice? Today, Andrea and Taleesa are giving you a step‑by‑step event planning strategy to turn your events into high‑ROI marketing tools instead of stressful flops. Listen to this episode to get a clear system to plan, market, and execute your next Medspa event using 60‑, 45‑, and 30‑day timelines so that you get a high-converting event that doesn’t disappoint. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Our Problem With Holiday Marketing (Yes, Even St. Patrick’s Day) | 05 Mar 2026 | 00:31:06 | |
Are your holiday social posts actually elevating your Medspa’s brand, or just filling your feed with off-brand filler content? In today’s episode, Andrea and Taleesa are talking about the pitfalls of holiday marketing for esthetic practices, particularly with St. Patrick's Day and giving you tips on how you can align your holiday content and branding so your marketing doesn’t look low-effort. Join both Andrea and Taleesa as they share how you can incorporate holiday elements into your existing brand colors so you can maintain your brand consistency and trust. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite 2026 Visibility Vault: https://smithandcrawford.com/visibility-vault Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| The Medspa Event Playbook for Spring + Summer | 26 Feb 2026 | 00:34:03 | |
Do you want to pack your medspa with summer‑ready clients by planning a Q2 event that people are excited to attend? Today, Andrea and Taleesa are diving into how you can host a Q2 event that’s fun, low-stress and completely customizable to your medspa so you have clients that keep coming back through the Summer. Listen to this episode to learn why Q2 is the sweet spot for events and get fun event ideas you can start planning now. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite 2026 Visibility Vault: https://smithandcrawford.com/visibility-vault Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Stop Chasing New Clients: Build Members Instead | 19 Feb 2026 | 00:31:16 | |
Have you ever considered starting a membership for your medspa but you’re not sure where to start or how to do it? In today’s episode, Andrea and Taleesa are spilling the benefits of having a medspa membership. They’re also diving into the main types of memberships and strategies on growing your membership. Join both Andrea and Taleesa as they set you up for success in building a high-retention membership program that grows your esthetic practice with predictable revenue and loyal clients. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite 2026 Visibility Vault: https://smithandcrawford.com/visibility-vault Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Is Your Website Costing You Clients? Let’s Audit It Together | 12 Feb 2026 | 00:43:30 | |
Is your medspa’s website truly helping visitors become booked, loyal clients—or quietly turning them away? Today, Andrea and Taleesa are going through a 20-point audit to evaluate how well your medspa website is actually converting visitors into bookings and sharing exactly what you need to fix so your website feels clear and inviting to potential clients. Listen to this episode to get tips on how you can improve clarity, usability, branding, and trust-building elements so your website feels authentic. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite 2026 Visibility Vault: https://smithandcrawford.com/visibility-vault Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Business Breakups: The Medspa Heartbreaks No One Warns You About | 05 Feb 2026 | 00:50:22 | |
Are you pouring your heart into your med spa and still feeling like something just isn’t working? In today’s episode, Andrea and Taleesa are talking about some of the biggest heartbreaks that medspa owners face, why they happen and some actionable strategies on how you can avoid or recover from each one. Join both Andrea and Taleesa as they share practical, proven strategies to turn heartbreaks like flopped events, burnout, and comparison into smarter, stronger growth for your practice. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite 2026 Visibility Vault: https://smithandcrawford.com/visibility-vault Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Profitable Promos: The Medspa Method for Irresistible Offers | 29 Jan 2026 | 00:36:38 | |
Are your promos quietly training clients to wait for discounts instead of lining up to pay full price for your most transformational treatments? Today, Andrea and Taleesa are talking about how to build profitable, irresistible promos for your esthetic practice by focusing on transformation-based packages instead of just offering dollar and percentage discounts. Listen to this episode to get a framework on how to create transformation-focused treatments that are promos for your clients while still being profitable for your business. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite 2026 Visibility Vault: https://smithandcrawford.com/visibility-vault Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Funnels That Fill Your Calendar: A Step-by-Step Breakdown | 22 Jan 2026 | 00:48:19 | |
Does the idea of using a marketing funnel for your esthetic practice confuse you? In today’s episode, Andrea and Taleesa are going over marketing funnels, including how you can use them for your business to increase sales, common mistakes to avoid and actionable steps you can implement right away to start seeing results. Join both Andrea and Taleesa to get an in-depth look at the basics of marketing funnels and how to use them strategically to attract and convert clients to your medspa. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite 2026 Visibility Vault: https://smithandcrawford.com/visibility-vault Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| The Truth About Online Skincare Stores: Worth It or Waste? | 15 Jan 2026 | 00:40:54 | |
Are you wondering if launching an online skincare store could boost your esthetic practice and provide more convenience for your clients? Today, Andrea and Taleesa are going over the pros and cons of starting your own online skincare store and diving into whether they really think it’s worth it for your business. . Listen to this episode to get the inside scoop on the challenges, benefits and real-world considerations like logistics, tech setup, and marketing when it comes to starting your own online store. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite 2026 Visibility Vault: https://smithandcrawford.com/visibility-vault Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| The Facebook Playbook You Didn’t Know You Needed | 08 Jan 2026 | 00:43:52 | |
Do you want to make the most of Facebook to connect with your clients and grow your practice in 2026? In this week’s episode, Andrea and Taleesa are giving you actionable strategies for using Facebook to build community, increase engagement, and drive bookings in your esthetics practice Join Andrea and Taleesa as they give you tips on how you can leverage Facebook for your medspa and how you can use Facebook's unique tools to boost your business. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode: Also mentioned in today’s episode:
Links: Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite 2026 Visibility Vault: https://smithandcrawford.com/visibility-vault Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| We’re Not Doing Depressing Januaries Anymore: Making Winter Fun in Your Medspa | 01 Jan 2026 | 00:32:59 | |
Are you ready to discover fresh strategies that will turn your clinic's slowest month into your most energizing and productive one? In this debut episode of 2026, Andrea and Taleesa are giving you tips on how you can transform January into an opportunity for growth and renewed energy for your medspa as you head into the winter season. Join Andrea and Taleesa to get practical strategies for boosting morale, client engagement, and business strategy in the winter months. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Benable List: https://benable.com/smithandcrawford/medspa-must-haves-little-luxuries-that-make-a-big-difference Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite 2026 Visibility Vault: https://smithandcrawford.com/visibility-vault Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| From Burnout to Breakthroughs: What We Learned This Year | 26 Dec 2025 | 00:46:57 | |
2025 is coming to an end and Andrea and Taleesa are taking a look at what they’ve learned this past year as business owners in this fun episode. Join Andrea and Taleesa as they share some of the lessons they’ve learned from 2025, chat about new ways to grow your business while prioritizing what’s important, and give you real-life tips to make 2026 your best year yet! If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite 2026 Visibility Vault: https://smithandcrawford.com/visibility-vault Benable List: https://benable.com/smithandcrawford/medspa-must-haves-little-luxuries-that-make-a-big-difference Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| The 12 Days of Medspa Success: Your Holiday Marketing Song (Without the Singing) | 18 Dec 2025 | 00:46:40 | |
Have you been wondering what marketing and business strategies you can use to grow your business as we approach the new year? Today, Andrea and Taleesa are giving you the 12 days of Christmas- Medspa edition. They’re going through the 12 things you should be doing to get a thriving and fully booked business going into 2026. Listen to this fun seasonal episode to get 12 practical tips that will help you to elevate your esthetic practice so you can start the new year on the right step. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Estie Social Suite: https://smithandcrawford.com/aesthetically-social-suite 2026 Visibility Vault: https://smithandcrawford.com/visibility-vault Benable List: https://benable.com/smithandcrawford/medspa-must-haves-little-luxuries-that-make-a-big-difference Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| The Medspa Owner’s Wishlist: Little Luxuries That Make Work More Magical | 11 Dec 2025 | 00:33:07 | |
Are you looking for creative ways to add a touch of luxury and festive charm to your medspa this holiday season? In today’s episode, Andrea and Taleesa are sharing fun gift ideas for you and your clinic that can help create a luxurious feeling for your medspa so you can elevate the experience for both clients and your staff. Join both Andrea and Taleesa for this episode to get practical ways to bring some extra luxury and joy to your medspa this holiday season. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Benable List: https://benable.com/smithandcrawford/medspa-must-haves-little-luxuries-that-make-a-big-difference Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Turn December into Dollars: Your Last-Minute Medspa Gift Strategy | 04 Dec 2025 | 00:41:18 | |
Have you been struggling with last minute gift ideas you can offer to your medspa clients this holiday season? Today, Andrea and Taleesa are giving you 10 easy gift ideas for your esthetic practice and how you can market them effectively to capitalize on Christmas without added stress. Listen to this seasonal episode to get practical advice on how you can offer something special to your clients this Christmas season and the last minute marketing strategies you can use to get these packages in front of your audience. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Social Success Series Part 4: Engagement | 27 Nov 2025 | 00:32:31 | |
Are you struggling to boost engagement on your Instagram and wondering how you can build a deeper connection with your audience while generating leads? In today’s episode and fourth part of the Social Success Series, Andrea and Taleesa are chatting about different engagement strategies and the importance of engagement in social media marketing including how these strategies can lead to increased community building and stronger client relationships for your esthetic practice. Join Andrea and Taleesa in this episode to get actionable steps for improving your Instagram engagement so you can grow trust and build community. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Social Success Series Part 3: Reels | 20 Nov 2025 | 00:40:06 | |
Do you want to learn how to master your Instagram Reels so you can attract more clients for your esthetic practice? In today’s episode and third part of the Social Success Series, Andrea and Taleesa are talking about the essential components of creating high-converting Instagram Reels and why it’s so important to stay consistent while leveraging different types of Reels content across your profile. Listen to this episode to get a blue print on what types of Reels you should be creating and how often you need to post so you can build trust and attract new clients to your practice. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Social Success Series Part 2: Stories | 13 Nov 2025 | 00:45:30 | |
Are you wondering how you can master your Instagram stories so you can transform the way your esthetic practice connects with clients? In today’s episode and second part of the Social Success Series, Andrea and Taleesa are diving into how you can leverage your Instagram stories to showcase your brand’s personality and foster deeper connections with your clients. Join both Andrea and Taleesa to learn actionable strategies for using Instagram stories to boost your engagement and grow your business. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Social Success Series Part 1: Posts | 06 Nov 2025 | 00:41:33 | |
Do you want to learn how to use your Instagram feed into a powerful marketing tool that attracts and engages your ideal clients? In today’s episode, Andrea and Taleesa are chatting about the importance of using Instagram for your esthetic practice including why it’s so important to have professional posts on your feed and how you can uplevel your content by using the right mix of posts, captions, and content planning. Listen to this first episode of the Social Success Series to learn how to professionally optimize your Instagram feed to attract and engage your ideal clients. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Sustainable Success: Building a Business You Don’t Have to Do Alone | 30 Oct 2025 | 00:41:13 | |
Have you been looking for ways you can gain support for your business and in your personal life so you can transform your practice without overwhelm? Today, Andrea and Taleesa are talking about the importance of support in business and your personal life, including why it’s so important to delegate certain tasks to improve both efficiency and mental health. Listen to this episode to learn practical strategies for getting essential support in your esthetic practice and your home, so you can prioritize your own well-being while growing your business at the same time. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Treats, Not Tricks: Medspa Marketing That Brings Real Results | 23 Oct 2025 | 00:41:21 | |
Are you curious about which marketing strategies are truly beneficial and which ones might be holding your business back? Today, Andrea and Taleesa are chatting about recognizing and avoiding common pitfalls and “tricks” when marketing your medspa and the “treats” or effective marketing strategies you can use to make a difference in your practice. Listen to this episode to get actionable advice on how to identify and move away from common marketing “tricks” that don’t deliver real results and how you can grow a stronger, more professional brand. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Part 3 Holiday Survival Series: The Magic Beyond Social Media & Email | 16 Oct 2025 | 00:46:40 | |
Are you looking for new ways to make your esthetic practice stand out while building lasting connections with your clients this holiday season? In today's part 3 of the holiday survival series, Andrea and Taleesa are talking about the importance of building deeper connections with your clients beyond social media and email. They're giving you creative and actionable marketing strategies to help your practice stand out during the holidays. Join Andrea and Taleesa to hear practical tips for boosting client loyalty, increasing reviews, and making the holiday season enjoyable and successful for both your staff and clients. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Part 2 Holiday Survival Series: Jolly, Not Jumbled – Our Exact Formula for Content Creation | 09 Oct 2025 | 00:31:17 | |
Have you been overwhelmed with the idea of marketing your esthetic practice during Black Friday and the holiday season? In today's part 2 of the holiday survival series, Andrea and Taleesa are giving you a detailed step-by-step blueprint on how to market your medspa this Q4 so you can plan, batch and execute your marketing without overwhelm. Listen to this episode to get an inside look at how you can organize and balance different types of content for maximum impact and reduced stress during Black Friday and December. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Booked and Busy: Our Q4 Content Collection: https://smithandcrawford.com/booked-and-busy Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Part 1 Holiday Survival Series: From Sleighs to Scrooges (Promos That Work & Don’t) | 02 Oct 2025 | 00:41:41 | |
Do you need proven strategies to make your esthetic practice’s Black Friday and Christmas promotions more successful this holiday season? Today, Andrea and Taleesa are giving you their most effective marketing strategies for Black Friday and Christmas, so you can plan ahead and avoid a stressful holiday season. Join Andrea and Taleesa in this episode to learn proven ideas, common pitfalls, and practical tips to help you plan and execute a successful Q4. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Booked and Busy: Our Q4 Content Collection: https://smithandcrawford.com/booked-and-busy Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||
| Boo-st Your Bookings: How to Book Out October with Spooky Season Specials | 25 Sep 2025 | 00:34:45 | |
Are you looking for fun and effective ways to make your esthetic practice stand out and attract more clients this October? In today’s episode, Andrea and Taleesa are giving you strategies for leveraging the spooky season to boost your bookings and bring in more business during October. Listen to this episode before the Halloween season to get actionable tips you can do to make your medspa stand out so you can increase bookings and create a memorable experience for your clients. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode:
Links: Booked and Busy: Our Q4 Content Collection: https://smithandcrawford.com/booked-and-busy Show transcripts: https://smithandcrawford.com/notes Email us: hello@smithandcrawford.com Join our newsletter: https://smithandcrawford.com/newsletter https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10 https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08 | |||