Omnicom ad revenue falls during IPG integration. Omnicom's advertising division posted a high single-digit revenue decline in the June quarter, which its CFO attributes to integration restructuring rather than softer client demand. (adnews.com.au, More About Advertising, pressportal.co.za)
Stagwell reports record new-business quarter in Q2. Stagwell says its second quarter was anchored by a record new-business haul, naming IBM, Heineken and Navy Federal Credit Union among the wins. (Adweek)
Adidas Q2 marketing spend tops one billion dollars. Adidas' quarterly marketing outlay passed $1 billion on a full World Cup push, putting a public number on tournament-scale brand spending. (Adweek)
Also moving today:
New court docs show how MrBeast woos brands like Slack and Walmart (DNyuz, Business Insider)
Meta touts industry-leading ad revenue growth, but AI unease rises (Marketing Dive, AdExchanger, Adweek)
Amazon’s Ad Revenue Hits $76B Over the Past 12 Months (Adweek)
Jameson teams with NFL as global sponsor amid spirits market struggles (Marketing Dive, Jameson)
Gary Vaynerchuk’s Next Bet Is an Affiliate Agency Startup (Adweek)
Get Advertising in Five in your inbox every weekday: https://advertisinginfive.com