Write Medicine – Détails, épisodes et analyse

Are you turning down lucrative CME writing opportunities because you're unsure how to handle client conversations about pricing, research access, or expanding your services? As a CME writer, you know the challenge of building a sustainable business isn't just about writing skills - it's about making smart decisions about which projects to take, how to access resources, and when to specialize. From negotiating research access fees to breaking free from the needs assessment cycle, every decision impacts your growth potential. In this episode, I take you inside a real CME writers' strategy session where we tackle these exact challenges head-on. By listening to this episode, you will: • Learn proven strategies for handling awkward client conversations about project scope and resource access without damaging relationships • Discover how to leverage your expertise in one area (like needs assessments) to expand into new opportunities while maintaining your current client base • Master the art of responding confidently to questions about therapeutic specialties while keeping doors open for diverse opportunities Press play now to get an unfiltered look at how experienced CME writers navigate real business challenges and come away with practical strategies you can implement in your next client conversation. Resources Howson A. WriteCME Roadmap: How to Thrive in CME with No Experience, No Network, and No Clue. 2024. Tilt Publishing. WriteCME Roadmap Launch Party For tips on getting around publishing paywalls see How to write a literature review

Do you struggle to transform dense medical information into scripts that sound natural when read aloud in videos or podcasts? As a medical writer or CME professional, you know the challenge of bridging the gap between technical accuracy and listener engagement. Your scripts need to convey complex scientific concepts while maintaining clarity and holding the audience's attention. This balancing act can feel like an insurmountable task, especially when you're writing for diverse audiences from patients to specialists. In this episode of Write Medicine, voice actor Emma Clarke shares invaluable insights that will help you: 1. Master the art of writing for the spoken word in medical education 2. Learn techniques to make dense scientific content more accessible and engaging when read aloud 3. Understand the crucial elements of pacing, clarity, and pronunciation in voiceover scripts Tune in now to unlock the secrets of crafting medical voiceover scripts that inform, engage, and inspire your audience. Connect with Emma 📧 emma@emmaclarke.com 🌐 https://emmaclarke.com 📰 https://ebclarke.substack.com X/Twitter | Instagram | Facebook | LinkedIn

Are you struggling to maintain a balanced online presence without feeling overwhelmed by social media? As a freelance medical writer, you likely know the importance of social media as a marketing tool. However, its demands can be incredibly draining, impacting both your productivity and emotional wellbeing. This episode dives into practical strategies tailored to help you navigate these challenges effectively. 1. Learn why LinkedIn is the preferred platform for professional conversations among medical writers. 2. Discover step-by-step methods to create and manage your content efficiently without the usual stress. 3. Gain tips on time management and maintaining emotional wellbeing while engaging online. **Action (A):** Tune in now to the latest episode of Monday Mentor and take control of your social media presence today! Timestamps 00:00 Introduction 01:31 Why I choose to solely focus on LinkedIn 02:50 How to manage your social media presence 04:23 Time management strategies for social media 05:01 Being selective about what you respond to Subscribe to the Write Medicine podcast! Subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

Are you fearless in your marketing? If not, I got good news for you. Lori De Milto, author of The fearless Freelancer is talking with me on this episode of Write Medicine. We explore effective marketing for freelance writers and others working in medical communications, the importance of cultivating a freelance mindset, and how to embody grit, resilience, and confidence in your marketing. Wherever you are on your marketing journey, Lori will reassure you that you have the power to make your freelance future brighter by building relationships through networking. If you're in a marketing slump, or you don't know where to start, listen to the podcast, buy the book, and you will feel like and be in actuality, a fearless freelancer.  Lori highlights the importance of strategic networking to create work opportunities and stay front of mind for prospective clients. As we all know, LinkedIn is key to strategic networking. Lori explains the value of an optimized LinkedIn account as a networking tool and for researching potential clients. We touch on the importance of adopting a growth mindset approach that includes grit, resilience, and confidence. Lori reassures us we all have the power to make our freelance future brighter by building relationships through networking.Connect with Lorie: themightmarketer@comcast.netMighty MarketerLori De Milto Writer for Rent LLCLinkedIn Ready to level up your needs assessment writing strategy?In Next Level Needs Assessments you’ll learn how to write lean, agile needs assessments with the help of deliberate practice, peer-to-peer discussion, and expert feedback.Doors close January 31, 2023.✴️ Grab your spot.✴️ Support the show📍Grab the WriteCME Roadmap⭐ Review the podcast🗞️ Biweekly Newsletter with tips and resources to enrich your CME content niche➡️ Join WriteCME Pro for ongoing professional development 🌐 Podcast website🎙️ Share the podcast

Continuing medical education planning usually includes a needs assessment. But sometimes it’s pretty challenging to get to the root cause of clinical or professional practice gaps, because they are often multifactorial. That’s where root cause analysis comes in. In episode 37 of Write Medicine, Greg Salinas, PhD, President of CE Outcomes, discusses his unique approach to needs assessments using root cause analysis. He emphasizes that the literature tells us that practice gaps exist (the what), but that we learn more about why gaps exist through direct outreach to clinicians and other stakeholders. We explore what root cause analysis involves, its benefits for CME needs assessments, and how to approach it using conversational interviews and qualitative analysis. Support the show📍Grab the WriteCME Roadmap⭐ Review the podcast🗞️ Biweekly Newsletter with tips and resources to enrich your CME content niche➡️ Join WriteCME Pro for ongoing professional development 🌐 Podcast website🎙️ Share the podcast

Crystal Herron, PhD, ELS founder of Redwood Ink, is an editor, educator and coach. In this episode, she shares her insights into building relationships through supportive, mindful collaboration.  Crystal explains how cultivating a gentle and informative manner for feedback promotes longevity with clients. This mindful approach is evident in her informative website resources and newsletter, which are well worth checking out.  Crystal advises cultivating a communication skills mindset, with self-awareness and self-regulation at the center through the following: Slowing down when gathering information Allowing for curiosity Meditation  Journaling, using the 5-minute morning and evening feedback practice (here's how Tim Ferriss uses this practice) Crystal also counsels us to consider the emotions behind our writing and content creation. Understanding how our audience feels, not just their interests or knowledge base, allows us to form stronger connections with readers (and learners). Achieving this connection requires going beyond the text and cultivating direct interactions with readers and learners.  Resources for Developing Communication Skills Emotional Intelligence by Daniel Goleman Nonviolent Communication: A language of life by Marshall Rosenberg The 15 Commitments of Conscious Leadership by Jim Dethmer Mindset by Carol Dweck Difficult Conversations by Douglas Stone, Bruce Patton and Sheila Heen  Atlas of the Heart by Brené Brown Connect with CrystalLinkedInWebsiteNewsletterFreebies  Crystal is offering a 5% discount for her  Scientific Writing Masterclass . Next session starts January 30. Registration closes January 23. The code does not expire. Get the Code Editing Software Text Expander Shortcuts: save time with snippetsAutotext is built into Microsoft Word SponsorsCMEpaloozaWriteCME Pro Production TeamHost: Alexandra Howson PhDShow notes: Rhona Fraser BSc BVMSManagement: Golden Goose Creative Support the show📍Grab the WriteCME Roadmap⭐ Review the podcast🗞️ Biweekly Newsletter with tips and resources to enrich your CME content niche➡️ Join WriteCME Pro for ongoing professional development 🌐 Podcast website🎙️ Share the podcast

Community health improvement and improving healthcare quality are both Accreditation Council for Continuing Medical Education (ACCME)  Accreditation with Commendation  criteria. In this episode of Write Medicine, Heather Clemons, MS, MBA, ATC, CHCP shared how she and her colleagues at Sharp Grossmont Hospital, Mesa, California, mobilized quality improvement (QI), a community needs assessment, and continuing medical education (CME) to improve community health and clinical care. As Heather describes, there are many facets to QI, including clinical analytics at the system level, performance improvement CME, and patient safety, which involves specialists to determine root cause analysis—which we’ll be exploring in Season 5 of the podcast. We discuss how diversity, equality, and equity emerged as goals for Sharp Healthcare via a combination of an employee grassroots movement, California legislation, and a health system culture underpinned by an awareness of the social determinants of health and unconscious bias or stigma. The confluence of these factors allowed Heather and her colleagues to build a unique CME and QI process, that included: Regular discussions in different formats to create a safe learning space A tri-annual community needs assessment An established process to validate gap analyses Proactively addressing community and clinician education needs through CME As Heather says, improving community health and clinical care involves, meeting people where they’re at, seeing them for who they are, meeting their needs the way they need them met. And that’s different for everybody.Resources U.S. Household Food Security Survey Module California Medical Association resources on Cultural & Linguistic Competency (AB1195) and Implicit Bias (AB241) California Dignity in Pregnancy and Childbirth Act (SB 464): resources on implicit bias and reproductive justice   Community Health Needs Assessments Sharp HealthCare/San Diego Challenges and Opportunities in Healthcare Leadership (chapter: Sharp HealthCare Food Insecurity Education Initiative, Raine Arndt-Couch, Heather L. Clemons, Jeonathan Rodriguez Roman, and Jillian Warriner) AbbreviationsERAS: Enhanced recovery after surgery protocolsABIM: American Board of Internal MedicinePI-CME: Performance improvement continuing medical education Support the show📍Grab the WriteCME Roadmap⭐ Review the podcast🗞️ Biweekly Newsletter with tips and resources to enrich your CME content niche➡️ Join WriteCME Pro for ongoing professional development 🌐 Podcast website🎙️ Share the podcast

We're getting a little meta here on Write Medicine—this is a podcast episode on the value of podcasts 😉 Did you know that podcasts are increasing in popularity in continuing healthcare education? As I was researching this episode, I was astounded to see the enormous growth in the number of continuing education podcasts, and the number of clinicians using podcasts as part of their formal and informal learning. As of 2019, the last year for which I could find figures, there were 200 medical podcasts available online covering 19 specialties and almost 14,000 episodes.  And while many podcasts now offer CME and maintenance of certification credits through organizations like the American College of Physicians and the Society of Hospital Medicine, they are still relatively under-used as a CME format. On this episode of Write Medicine I talk with Mike Donoghue, an enthusiastic podcast consumer who co-founded  ConveyMED after recognizing that podcasts offer a great way to learn. As he put it (paraphrasing , when your eyes are busy, your mind is free.  We talk about how the ConveyMED platform delivers a novel podcast experience combining visual images alongside an audio experience, and touch on the challenges in setting up a podcast. ConveyMED partners with medical associations to provide content expertise and guides the design process to ensure a self-directed experience that includes:  Conversational style discussions between experts Problem-centered content  Material that is framed into short, accessible modules  As Mike explains,  This is how the mobile generation wants their content. So if you're an association, an academic medical centre, or another content creator and you're not doing podcasts, I would highly encourage you to think about it. Connect with Mike: mike@conveymed.io Support the show📍Grab the WriteCME Roadmap⭐ Review the podcast🗞️ Biweekly Newsletter with tips and resources to enrich your CME content niche➡️ Join WriteCME Pro for ongoing professional development 🌐 Podcast website🎙️ Share the podcast

Infographics offer a powerful tool in our education armamentarium.  We process images much faster than we do text, so visual communication saves time and allows more effective data retention.  On this episode of Write Medicine, I'm joined by Bhaval Shah PhD and Karen Roy MSc—co-founders of Infograph-Ed, a company delivering engaging visual communications in healthcare. We talk about the power of visual communications in continuing healthcare education, how to develop a visual mindset and current trends in visual communications. We also discuss the design process and how to create effective visual communication through the following strategies:  Communicate a value proposition Identify what your audience is looking for Deliver accessible member-driven content Evaluate your resources Analyze feedback to focus content on the audience's requirements. Resources from Infograph-Ed and Others4-step plan: Designing Information with ImpactBetter Ways to Present Information and DataColor toolNightingale viz McCandless D. Information is Beautiful. 2000. Collins. Kirk A. Visualizing Datawebsite Connect with Infograph-EdKaren Roy, CEO and Co-Founder: karen@infograph-ed.com Support the show📍Grab the WriteCME Roadmap⭐ Review the podcast🗞️ Biweekly Newsletter with tips and resources to enrich your CME content niche➡️ Join WriteCME Pro for ongoing professional development 🌐 Podcast website🎙️ Share the podcast

Podcasts continue to grow in popularity, and educational podcasts have multiplied in recent years. In addition, the trend towards mobile education and shorter, more focused activities will likely continue as millennials become the majority of the health care workforce.  On this episode of Write Medicine, I talk with Lisa Townsend, a marketing and communications professional working in healthcare associations and non-profit organizations. We discuss the developing role of both accredited and non-accredited continuing education podcasts and how they fit within the education provider's content portfolio in member-driven organizations and associations. In particular, Lisa shares insights on how to: Communicate a value proposition Identify what your audience is looking for Deliver accessible member-driven content Evaluate your resources Analyze feedback to focus content on the audience's requirements. Connect with Lisae:  lisatownsend01@gmail.comLinkedInTwitter Connect with AlexTwitterLinkedInProduction TeamAlexandra Howson PhD, CHCP: Host/ProducerRhona Fraser BSc BVMS: Show notes➡️ Join the Write Medicine community➡️ Fall Series: WriteCME Clinic☕ Buy me a Coffee⭐ Review the podcast🎙️ Share the podcast Support the show📍Grab the WriteCME Roadmap⭐ Review the podcast🗞️ Biweekly Newsletter with tips and resources to enrich your CME content niche➡️ Join WriteCME Pro for ongoing professional development 🌐 Podcast website🎙️ Share the podcast