Wheat's On Your Mind – Détails, épisodes et analyse

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Wheat's On Your Mind

Kansas Wheat Commission

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Business & Entrepreneuriat

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Fréquence : 1 épisode/13j. Total Éps: 70

Wheat's on Your Mind is the go-to podcast for anyone involved in the wheat industry, from farmers and agronomists to grain marketers and researchers. Hosted by Kansas Wheat's Aaron Harries, this podcast covers everything you need to know about wheat—from the latest market trends and technological advancements to practical tips on crop management and sustainability. Each episode offers valuable insights into the challenges and opportunities facing wheat producers, helping you stay informed and ahead of the curve. Whether you're in the field or behind a desk, Wheat's on Your Mind delivers the knowledge you need to succeed in the world of wheat.

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WOYM - Boost Bushels & Bragging Rights: Your Guide to the Wheat Yield Contest

Saison 3 · Épisode 19

mardi 2 septembre 2025 • Durée 26:42

In the latest Wheat’s On Your Mind podcast, Aaron Harries chats with Anne Osborne, Executive Director of the National Wheat Foundation, about the value and impact of the National Wheat Yield Contest.
Anne shares how the contest encourages U.S. wheat farmers to push for both higher yields and better quality, while also promoting innovation through tools like digital yield submissions.
Whether you're in spring or winter wheat country, irrigated or dryland, there's a category for you—and the contest could even improve your long-term productivity.

Anne also gives us a look into the other initiatives driven by the National Wheat Foundation, from leadership development to on-farm education for congressional staff.
She shares inspiring stories of Kansas farmers and how contest data is shaping best practices across the country.
Tune in to learn how you can participate, what to expect, and why growing great wheat isn’t just possible—it’s happening now.

Takeaways

The National Wheat Yield Contest began in 2016 and now receives hundreds of entries annually.
The contest focuses on yield and quality, promoting sustainable wheat production.
A new “digital yield” category allows growers to submit data via precision ag tools.
Kansas has consistently performed well in the contest, with winners even during challenging years.
Growers must use new seed and be Kansas Wheat members to enter.
National winners are rewarded with a trip to the Commodity Classic and recognition.
Contest participation leads to long-term yield improvements—even 20 bu/ac increases.
The foundation supports education through leadership training and congressional outreach.
Data from the contest helps track trends like row spacing and variety performance.
Entering the contest helps growers innovate and share knowledge with others.

Timestamps:

00:01 – Introduction to Anne Osborne and her ag background
01:18 – What the National Wheat Foundation does
02:22 – Funding sources and history of the foundation
03:19 – Launch of the National Wheat Yield Contest
03:54 – Goals of the contest: yield, quality, and profitability
05:12 – Contest entry categories: spring/winter, irrigated/dryland, digital
06:10 – Entry process and requirements
07:49 – What winter wheat growers need to know before entering
08:50 – Incentives and benefits for participants
10:10 – Adding a quality component to the contest
12:03 – Regional surprises in grower practices (like no herbicides!)
14:00 – The digital yield category explained
16:11 – Kansas participation history and standout winners
18:05 – Sharing best practices and where to find contest data
20:11 – Row spacing and seeding trends from contest data
21:09 – Yield potential: where are we heading?
22:50 – Final encouragement to enter and try something new
23:20 – Other National Wheat Foundation programs: leadership, education, advocacy

Kansas Wheat
WheatsOnYorMind.com

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WOYM - Trade Deals, Tariff Troubles, and Wheat Strategy

Saison 3 · Épisode 18

mardi 26 août 2025 • Durée 37:36

This week on Wheat’s On Your Mind, we welcomed back Justin Gilpin and Dalton Henry for a robust roundtable on trade, tariffs, and the global wheat outlook.
They unpacked why current U.S. wheat export numbers are encouraging—especially for hard red winter wheat—and discussed efforts to regain market traction in areas like South Africa and Southeast Asia.
The team also reflected on how the U.S. is competing globally amid rising challenges from Russia and other exporters.

Dalton gave insight into new trade frameworks with countries like Indonesia and Vietnam, as well as how non-tariff barriers like weed seed protocols can pose silent threats to trade.
Meanwhile, Justin emphasized the need for a long-term, national vision to support U.S. wheat exports and logistics.
Whether it’s shipping infrastructure or trade policy, this episode offers a comprehensive look at the forces shaping wheat’s future on the global stage.

Key Takeaways

Hard red winter wheat exports are rebounding thanks to low prices creating competitive advantages abroad.
South Africa and Southeast Asia are bright spots for U.S. wheat exports.
Russia remains the primary export competitor, particularly in African markets.
Retaliatory tariffs haven’t severely impacted wheat, unlike other commodities.
MOUs with Indonesia, Vietnam, and Bangladesh are helping establish long-term trade relationships.
China’s wheat import future remains unpredictable due to domestic production priorities.
Black Sea peace could stabilize markets, but Russia's wheat pricing strategies might shift.
Non-tariff barriers like weed seeds and diseases remain key hurdles, with growing focus on science-based solutions.
Japan’s regulators are visiting Kansas, showing strong institutional ties to U.S. wheat systems.
A national wheat strategy is needed to address logistics, infrastructure, and global competitiveness.

Timestamps
– Introduction and wheat export context – Justin Gilpin on export strategy and market gains – Global wheat competition: Russia, Australia, Ukraine – Dalton Henry on tariffs and retaliatory trade dynamics\ – New purchase commitments from Indonesia, Bangladesh, Vietnam – Discussion on China’s role and potential trade shifts – Impacts of peace in the Black Sea region – Tackling non-tariff trade barriers like phytosanitary regulations – Japanese trade delegation and SPS concerns – GMO wheat and Japan’s regulatory interests – Farmer leadership and trade policy evolution – US-flag vessel shipping and national infrastructure needs – Call for a unified U.S. wheat export strategy

WOYM - Ben Brown

Saison 3 · Épisode 9

mardi 27 mai 2025 • Durée 39:47

In the latest episode of the Wheat's on Your Mind Podcast, Ben Brown, Extension economist at the University of Missouri, joins host Aaron Harries to break down current challenges and developments in U.S. agriculture.
From his family farm in western Missouri to his influence on national ag policy through FAPRI, Ben offers a unique blend of personal insight and professional analysis.
The episode covers everything from his Kansas State roots and mentorship by Dr. Barry Flinchbaugh to the evolution of FAPRI as a resource for ag policy evaluation and outreach.

Ben delves into market dynamics, explaining how acreage shifts, international trade, and input costs are reshaping the agricultural landscape.
He shares comparative insights on Brazilian production advantages and outlines how current tariffs and a weaker U.S. dollar are influencing export behavior.
The episode concludes with a thoughtful discussion of the status of the Farm Bill, the potential for ad hoc assistance, and the resources available to producers seeking clarity during uncertain times.
It’s a must-listen for anyone tracking policy and market trends in wheat and beyond.

Ten Takeaways

FAPRI provides data-driven policy analysis to inform legislators but does not create policy.
Missouri producers typically grow soft red winter wheat due to local infrastructure and market logistics.
Cotton and rice are under financial pressure due to global demand and export challenges.
Corn acreage is increasing as it out competes other crops financially in many regions.
Grain sorghum is seeing unexpected acreage gains despite weak prices.
U.S. wheat exports are outperforming expectations amid global uncertainty.
Brazil's ag expansion is driven by favorable currency exchange and lower fixed costs.
U.S. producers may benefit from adapting Brazilian equipment-sharing strategies.
The Farm Bill’s future is uncertain, with budget tensions in Congress stalling progress.
Government payments remain a major support mechanism for farm income.

WOYM - A Food Aid Journey

Saison 3 · Épisode 8

mardi 13 mai 2025 • Durée 29:58

In this powerful episode of Wheat’s On Your Mind, Peter Laudeman of U.S. Wheat Associates and Justin Gilpin of Kansas Wheat take listeners on a firsthand journey through East and Southern Africa, where U.S.-grown wheat becomes a lifeline for hundreds of thousands.
From witnessing heartbreaking ration cuts at the Kakuma refugee camp near the South Sudan border to observing port logistics in Mombasa, they share stories that illuminate the vital role American wheat plays in global food aid.
Their reflections are both emotional and eye-opening, connecting Kansas farmers to the faces and lives their wheat feeds across the world.

But the journey doesn't stop there.
In Lesotho, the pair unexpectedly find themselves amid diplomatic conversations following a major U.S. tariff announcement, turning their visit into a lesson on the complex intersection of trade, aid, and agricultural diplomacy.
They wrap up their mission in Cape Town at the Sub-Saharan Buyers Conference, where the conversation shifts to future market opportunities for hard red winter wheat.
Whether you're a grower, policy enthusiast, or just curious about the global reach of Kansas wheat, this episode offers rare insight into the human impact of agricultural exports and the critical need for strong, stable food aid programs.

Timestamps

00:00 – Intro and guest overview
01:00 – Purpose of the African food aid journey
02:50 – Why Kenya was chosen for the visit
05:00 – Justin Gilpin’s reflections on visiting refugee camps
07:00 – Inside Kakuma refugee camp and food distribution challenges
08:30 – Mombasa port operations and U.S. wheat logistics
10:15 – Economic ripple effect of U.S. wheat exports
12:00 – Explaining Food for Peace, and. Food for Progress
14:00 – Policy shifts and the push for USDA program leadership
16:00 – Reality of multi-generational refugee life
19:45 – Lesotho visit and unexpected diplomatic attention – Sub-Saharan buyers’ conference in Cape Town – Reassuring customers amid tariff and trade turbulence – Farewell to Peter Laudeman and closing remarks

WOYM - The Voice of The Plains

Saison 3 · Épisode 7

mardi 29 avril 2025 • Durée 40:12

What does it take to keep farm radio alive and thriving in the heartland?
Kyle Bauer, a Kansas radio legend and Hall of Fame broadcaster, joins the Wheat’s On Your Mind podcast to share a front-row account of how he built a rural broadcast empire from scratch, starting with a failing FM station and growing it into a multi-station powerhouse serving over 149 counties.
In this candid conversation, Kyle lays bare the trials and triumphs of keeping radio relevant, local, and valuable to farmers and rural listeners alike.

From harvest reports to handmade programming schedules, Kyle opens up about his passion for serving the agricultural community, hiring true radio personalities, and training the next generation, sometimes beginning at age 14!
Whether you're tuning in from the cab of a combine or driving down a dusty Kansas road, this episode is a masterclass in grit, growth, and grassroots media done right.

Timestamps

00:01 – Intro and Kyle Bauer’s unexpected path into radio
02:00 – Saving a dying FM station and evolving it into KCYL
03:50 – Acquiring KFRM and building a multi-state farm network
06:40 – Automation, equipment upgrades, and audience expansion
10:00 – The challenge of filling commercial slots with engaging ag content
14:00 – Hiring and training iconic farm broadcasters
17:00 – Keeping farm radio unique, entertaining, and hyper-local
20:00 – Serving advertisers through relevant, trusted content
22:30 – Shifts in listener demographics and podcasting’s role in audio revival
28:00 – Leveraging K-State Extension and growing ag listenership
30:30 – State of farm broadcasting in Kansas vs. the nation
35:00 – The fight to keep AM radio alive in new vehicles
39:50 – Closing reflections and the future of rural radio

Kansas WheatWheatsOnYorMind.com

WOYM - The Link Between Grain and Goodness

Saison 3 · Épisode 6

mardi 15 avril 2025 • Durée 25:05

In this episode of Wheat’s On Your Mind, Aaron Harries sits down with Jane DeMarchi, president of the North American Millers Association, to explore the vital connection between grain and goodness.
Jane shares her rich family history in the baking industry, how NAMA supports millers across the continent, and what it was like to return to the organization at the height of the COVID-19 pandemic.
They dig into policy priorities, including the future of the Farm Bill, food fortification, ingredient safety, and the evolving landscape of the milling industry.

From the rise of snacking trends and high-tech flour mills to the potential of GMO wheat and regenerative agriculture, Jane provides a comprehensive look at where the industry stands—and where it’s headed.
Whether you're a farmer, miller, policymaker, or just love bread, this episode offers key insights into the grain chain and how collaboration across sectors will shape the next era of food innovation.

Kansas Wheat
WheatsOnYorMind.com

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WOYM - Building A Better Wheat Plant

Saison 3 · Épisode 5

mardi 1 avril 2025 • Durée 30:09

In this episode, we sit down with K-State wheat breeder Dr. Allan Fritz, a familiar name to many Kansas wheat growers, to talk about the science behind stronger wheat and better protein. Dr. Fritz shares insights from decades of research focused on improving protein and gluten strength—work that’s directly tied to wheat varieties grown right here in the Central Plains. We dig into the story behind the BX7OE protein, a powerful trait first identified in Red River 68 and rooted in the Canadian super strong wheat class, now reshaping how we think about protein and yield.

Whether you're aiming for protein premiums or simply trying to stay ahead of the curve, this conversation highlights the importance of selecting the right varieties, understanding the balance between yield and protein, and staying open to rapid innovation. We also talk about how partnerships with institutions like Oklahoma State are helping accelerate the development of high-performing wheat that meets today’s growing demands. If you're farming in Kansas, this is one episode you won't want to miss.

Kansas Wheat
WheatsOnYorMind.com

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WOYM – Never Alone

Saison 3 · Épisode 4

mardi 18 mars 2025 • Durée 22:00

In this episode, Aaron welcomes Alicia Boor, an agriculture and natural resources agent in the Cottonwood District in Kansas, and a vital member of the K State Research and Extension's Stress and Resiliency Team.
Alicia's work focuses on providing educational resources on stress, stress management, and resilience, particularly within the agricultural community.
Her efforts are crucial in addressing the unique challenges faced by farmers, who often experience high levels of stress due to the demanding and unpredictable nature of their profession.

Key Insights

- Farmers face unique stressors due to isolation, the desire to be self-reliant, and the stigma around seeking help.
- Kansas ranks high in suicide rates, with farmers being particularly vulnerable, emphasizing the urgent need for mental health support in the agricultural sector.
- Key indicators of stress and potential mental health issues include changes in habits, withdrawal from social activities, and expressions of hopelessness or suicidal thoughts.
- The K State Research and Extension's Stress and Resiliency Team offers various programs, including QPR suicide prevention training and mental health first aid, to support individuals and communities.
- Tele-health and resources like the 988 hotline provide accessible and confidential mental health support options for those in rural areas.
- Kansas Farm Management Association offers valuable resources, including legal assistance, farm transition facilitation, and financial advice, to help farmers manage financial stress.
- Simple practices like deep breathing, physical activity, and building a strong support system can significantly enhance resilience and mental well-being.

Kansas Wheat
WheatsOnYorMind.com

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WOYM – Wheat: Beyond the Value of the Grain, Part 2

Saison 3 · Épisode 3

mardi 4 mars 2025 • Durée 28:54

We explore how winter wheat contributes to improved crop yields, soil moisture conservation, and effective weed and disease management, drawing from K-State's long-term studies that demonstrate the benefits of winter wheat in enhancing the productivity and sustainability of cropping systems in Kansas.

Aaron Harries and Dr. Romulo Lollato discuss:

Yield Boosts: Discover how rotating crops with winter wheat can significantly increase yields for sorghum (up to 30 bushels more per acre!) and corn (around 15 bushels more).

Moisture Magic: Learn how wheat residue helps keep precious soil moisture, giving your next crops a head start.

Weed & Disease Control: See how wheat residue naturally fights weeds, even tough ones like Palmer amaranth, thanks to its allelopathic properties.

Soil Health: Find out how wheat residue protects against erosion and improves your soil's overall health.

Kansas Wheat
WheatsOnYorMind.com

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WOYM – Happy Trails Vince

Saison 3 · Épisode 2

mercredi 19 février 2025 • Durée 40:07

Aaron Harries spoke with Vince Peterson, the president of U.S. Wheat Associates, who shares insights from his extensive career in the wheat industry and discusses his upcoming retirement in 2025.
In this episode, we explore Vince's journey, the evolution of the global wheat market, and his perspectives on the future of wheat production and trade. From his beginnings at General Mills to his leadership at U.S. Wheat Associates, Vince shares valuable insights gained over decades of experience.

- Discover how the wheat market shifted from government to private sector buyers due to global trade agreements.
- Understand the impact of events like the dissolution of the Soviet Union and the Iraq wars on wheat trade.
- Learn about the importance of providing reliable quality wheat and technical support to developing markets.
- Explore the potential for hard white wheat to enhance market competitiveness.
- Gain advice on embracing challenges with optimism and flexibility in the agricultural sector.

(00:00:01) - Introduction to Wheat's on Your Mind podcast with Aaron Harries and guest Vince Peterson from U.S. Wheat Associates.
(00:00:37) - Vince Peterson's upcoming retirement in 2025 after a long career with U.S. Wheat Associates.
(00:00:55) - Vince Peterson's career path before U.S. Wheat Associates and his initial lack of interest in agriculture.
(00:02:22) - Peterson's first job out of college was buying wheat for General Mills.
(00:03:14) - An offer from a grain export company in Portland, Oregon, led to trading wheat for export.
(00:03:47) - Peterson got to know the U.S. Wheat people while working in Asia and Portland.
(00:04:10) - Winston Wilson offered Peterson a job with U.S. Wheat in 1985.
(00:04:38) - Peterson's role in Egypt as assistant director for the Middle East.
(00:05:48) - Peterson's return to Washington D.C. into a role that didn't exist at the time.
(00:06:33) - Egypt's wheat imports and its shift to a private sector.
(00:07:39) - A snapshot of the global wheat market in 1985 with government agency buyers.The shift from government buying agencies to private agencies.The Canadian Wheat Board and the Australian Wheat Board going away.How US Wheat pivoted after the fall of the Soviet Union.The messaging to U.S. wheat customers over Peterson's career.Technical assistance as a bedrock of the services that US Wheat provides.Larger than life figures Peterson has worked with.World leaders Peterson has met in his career.Peterson's presentations at Latin American buyers conferences.Peterson's crystal ball and his vision for the global wheat market.Peterson's thoughts on the next big change coming about.How the U.S. can meet the demand and where it fits in the picture.Peterson's five wishes to position the U.S. best.What's been most rewarding for Peterson.Peterson's message for farmers about the next decade or two.Best wishes for Vince's retirement.

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Wheat's On Your Mind – Détails, épisodes et analyse

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