Web3 CMO Stories – Détails, épisodes et analyse
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Web3 CMO Stories
Joeri Billast
Fréquence : 1 épisode/5j. Total Éps: 301

🎙️ Smart, strategic conversations at the edge of Web3, AI and marketing.
Hosted by Joeri Billast, this top 5% global podcast dives into how bold brands and founders grow with visibility, trust and storytelling – across tech, community, and culture.
You’ll hear from thought leaders, tech builders, and marketing minds shaping the future with no hype, just real insights and actionable ideas.
Sponsored by CoinDesk and RYO • Host of Sintra Synergies Retreats
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Highlights from My Journey at the European Blockchain Convention 2024 in Barcelona | S4 E38
Saison 4
vendredi 27 septembre 2024 • Durée 07:29
In this solo episode, I share my experience attending the European Blockchain Convention in Barcelona.
As a key opinion leader, along with my crew Dénes and Oliver, I captured valuable video content, interviews, and insights throughout the event.
I also discuss an in-depth interview with media personality Anna Tutova, delving into global Web3 adoption trends and the future of blockchain media.
Stay tuned for the upcoming episode with Anna and all the video content from the event. Make sure to subscribe and follow on social media for more updates!
Innovating Video Engagement with Blockchain and AI – with Anoir Houmou, CEO at RECRD | S4 E37
Saison 4
vendredi 20 septembre 2024 • Durée 30:16
What happens when you combine blockchain technology, AI, and a passion for solving brand safety and monetization problems?
Meet Anoir Houmou, the visionary founder and CEO of RECRD, a transformative Web3 video engagement platform. Anoir shares the riveting journey of RECRD's evolution, from tackling brand safety for advertisers to empowering content creators to monetize their viral videos. Hear his personal anecdotes, including how a friend's viral video sparked the need for a platform that truly rewards creators. Discover the trials and triumphs that shaped RECRD's innovative approach, attracting a wave of users and investors eager to join the revolution.
In this episode, we delve into how RECRD leverages blockchain to revolutionize creator payments and ownership, enabling seamless global transactions with built-in wallets and real-world applications of NFTs. Anoir introduces us to 'rebounds,' a groundbreaking engagement method that redefines interactions beyond traditional likes and comments. Gain insights into the platform's unique mechanics that boost user recognition and engagement, creating a transparent and trustworthy ecosystem. Join us as we uncover RECRD's broader vision, set on turning ideas into reality through milestone achievements, and learn how you can explore its features and contribute your feedback.
This episode was recorded through a Podcastle call on August 27, 2024. Read the blog article and show notes here: https://webdrie.net/innovating-video-engagement-with-blockchain-and-ai-with-anoir-houmou-ceo-at-recrd/
Breaking Blockchain Barriers: Wanchain's Quest for Interoperability – with Temujin Louie | S4 E28
Saison 4
vendredi 2 août 2024 • Durée 24:17
How can we break down the barriers between different blockchain systems?
Join us for an enlightening conversation with Temujin Louie, CEO of Wanchain, as he shares his evolution from a curious grad student discovering Bitcoin to leading the charge in blockchain interoperability.
Discover the ambitious mission of Wanchain as Temujin outlines the challenges and solutions in creating a unified network of blockchains. We explore the fractured landscape of cross-chain bridging, the complications of wrapped assets, and the critical need for industry-wide standards to elevate user experience and accelerate blockchain adoption.
In this episode, we dive into the nitty-gritty of blockchain interoperability, examining approaches like multi-sig, multi-party computation, zero-knowledge proofs, and oracles, and why establishing robust guidelines for these methods is essential.
Temujin also reveals Wanchain's strategies for advocating interoperability, including their collaborations with organizations like the Enterprise Ethereum Alliance and participation in key industry events.
For those new to the blockchain world, Temujin offers practical advice and valuable resources to get started. Don’t miss this insightful discussion on the transformative potential of interoperability to revolutionize the blockchain industry.
This episode was recorded through a Podcastle call on June 25, 2024. Read the blog article and show notes here: https://webdrie.net/breaking-blockchain-barriers-wanchains-quest-for-interoperability-with-temujin-louie/
S2 E46 How to Harness the Power of Storytelling in Your Web3 Projects – with Ani Alexander
Saison 2
vendredi 21 avril 2023 • Durée 34:22
Web3 is rapidly transforming the landscape of the internet, with decentralized applications and technologies making headway in various industries. One critical aspect of Web3's success is how projects communicate their stories, engage their communities, and build strong personal brands.
Listen to Joeri's conversation with Ani Alexander in this pleasant episode.
This episode was recorded through a StreamYard call on April 19, 2023. Read the blog article here: https://webdrie.net/how-to-harness-the-power-of-storytelling-in-your-web3-projects-with-ani-alexander
If you're interested in our W3X Mastermind, please send me a DM on LinkedIn, Twitter or Instagram.
S2 E45 Why You Should Care About Web3 – The Impact of Digital Identity and NFTs (cfr. Web3 Basics Masterclass)
Saison 2
mercredi 19 avril 2023 • Durée 10:44
Unlocking Web3 Potential.
Discover the world of Web3, digital identity, and NFTs as Joeri Billast shares insights from his exclusive masterclass series. Learn how these technologies are shaping the future of business, marketing, and online communities. Dive into use cases, practical applications, and opportunities to stay ahead of the curve in the rapidly evolving digital landscape.
Join the conversation and uncover the possibilities of Web3 today!
Register for the last session of the Web3 Basics Masterclass "Exploring the Metaverse" here: https://streamyard.com/watch/eePTKMaan7Hg
Or send Joeri a DM on social media with your question.
S2 E44 Sky Club: How to Make Web3 More Accessible for Users by Reducing Friction – with Louise Ivan
Saison 2
vendredi 14 avril 2023 • Durée 26:58
Today, I’m joined by fellow Sky Club member Louise Ivan.
Louise is the CEO and Co-founder of Ryder—a hardware wallet that simplifies your Web3 journey. Before creating Ryder to simplify one’s journey in web3, Louise was the Growth Lead at Stacks Foundation (STX), leading community and token growth. Currently, STX is the top web3 project on Bitcoin.
This episode was recorded through a StreamYard call on April 11, 2023. Read the blog article here: https://webdrie.net/how-to-make-web3-more-accessible-for-users-by-reducing-friction-with-louise-ivan
If you're interested in our W3X Mastermind, please send me a DM on LinkedIn, Twitter or Instagram.
S2 E43 How Your Business Can Harness the Potential of Immersive Technologies in Web3 Marketing – with Gokhan Guneri
Saison 2
mercredi 12 avril 2023 • Durée 25:43
Our guest today is Gokhan Guneri, the co-founder of Clooned .
In this podcast episode, Gokhan talks about the growing use of 3D and 360-degree marketing strategies to engage consumers in a more immersive and interactive way. He describes a successful implementation of augmented reality at an international defense expo in Istanbul and envisions a future where customer control and Web3 technologies will become a major channel for marketing strategies. He also highlights the importance of staying up-to-date with the rapid changes in the industry and the growth of the metaverse, NFTs, and Web3.
This episode was recorded through a StreamYard call on April 6, 2023. Read the blog article here: https://webdrie.net/how-your-business-can-harness-the-potential-of-immersive-technologies-in-web3-marketing-with-gokhan-guneri
If you're interested in the free Web3 masterclass, please send me a DM on LinkedIn, Twitter or Instagram.
S2 E42 How Blockchain Technology Can Transform Marketing and Entrepreneurship – with Mark Soares
Saison 2
vendredi 7 avril 2023 • Durée 29:23
Our guest today is Mark Soares. He is the founder of Blokhaus Inc, a Marketing & Communications agency in Web3 and Blockchain. Prior to founding Blokhaus, Mark was responsible for Marketing & Communications at a global consumer electronics company. Upon discovering Bitcoin in 2015, he passionately championed blockchain as a transformative technology that can better connect people and help reimagine how value is exchanged in the new digital economy.
Mark is also a member of Cointelegraph's Innovation Circle, a contributor at Rolling Stone, and has been featured on several speaking panels for NFT/Web3-centric discussions at top events, including SXSW, Art Basel, Art Basel Miami, VidCon, NFT NYC, and more. He and his team at Blokhaus have helped top brands with Web3-centric projects, including Gap, McLaren, Art Basel, Red Bull Racing, Evian, NY Mets, Manchester United, Papa Johns, Guerlain, and more.
This episode was recorded through a StreamYard call on April 5, 2023. Read the blog article here: https://webdrie.net/how-blockchain-technology-can-transform-marketing-and-entrepreneurship-with-mark-soares
If you're interested in the free Web3 masterclass, please send me a DM on LinkedIn, Twitter or Instagram.
S2 E41 How Entrepreneurs Can Leverage NFTs to Create New Revenue Streams and Opportunities – with Fiona Adams
Saison 2
mercredi 5 avril 2023 • Durée 22:30
Today, we are joined by Fiona Adams, the Commercial Director at Colexion, a leading NFT marketplace.
Fiona is a Blockchain and NFT Evangelist with a passion for her work and a mission to be the best she can be every single day. With her strong belief in perseverance and hard work, Fiona has made a significant impact in the NFT and blockchain space.
In her role at Colexion, Fiona has been instrumental in connecting digital artists and buyers, empowering creators with the tools they need to protect and sell their unique digital creations. Colexion is focused on offering a platform for player card NFTs with great in-game utility with every NFT on the platform digitally signed by the cricket players and permanently recorded and verified through the blockchain.
This episode was recorded through a StreamYard call on March 29, 2023. Read the blog article here: https://webdrie.net/how-entrepreneurs-can-leverage-nfts-to-create-new-revenue-streams-and-opportunities-with-fiona-adams
If you're interested in the free Web3 masterclass, please send me a DM on LinkedIn, Twitter or Instagram.
S2 E40 How Web3, NFTs, and the Metaverse Will Reshape Marketing – with Costantino Roselli
Saison 2
vendredi 31 mars 2023 • Durée 28:27
Today's guest is a master of brand storytelling, futurist, and bestselling author, Costantino Roselli.
Ranked among the top 1% of marketing professionals by Linkedin in 2021, Costantino has helped shape the success of brands and products you encounter daily. A polymath and a serial entrepreneur, he's dedicated to staying ahead of the curve and breaking free from traditional constraints.
As the Co-founder and Chief Metaverse Officer of NTZNS and a member of “The Infinite Club,” Costantino is a force to be reckoned with.
This episode was recorded through a StreamYard call on March 29, 2023. Read the blog article here: https://webdrie.net/how-web3-nfts-and-the-metaverse-will-reshape-marketing-with-costantino-roselli
If you're interested in the free Web3 masterclass, please send me a DM on LinkedIn, Twitter or Instagram.








