We Don't PLAY! Digital Online Marketing SEO Podcast: Monetize Pinterest AI Tactics for Businesses – Détails, épisodes et analyse
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We Don't PLAY! Digital Online Marketing SEO Podcast: Monetize Pinterest AI Tactics for Businesses
Favour Obasi-Ike: AI SEO Savvy Pinterest Marketing Tactics Expert
Fréquence : 1 épisode/4j. Total Éps: 546
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See all- https://cash.app/
17343 partages
- http://playinc.online/pinterest
910 partages
- https://ratethispodcast.com/wedontplay
585 partages
- https://linkedin.com/in/favourobasiike
124 partages
- https://www.linkedin.com/in/favourobasiike/
115 partages
- https://www.instagram.com/susanbratton
132 partages
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47 partages
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See allScore global : 63%
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Maximize ROI: SEO vs PPC Strategies for Business Growth with SEO Expert, Favour Obasi-ike
Saison 10 · Épisode 72
vendredi 20 juin 2025 • Durée 01:05:49
Maximize ROI: SEO vs PPC Strategies for Business Growth with SEO Expert, Favour Obasi-ike, MBA, MS
In this enlightening episode, we delve into the ROI strategies of SEO versus PPC, equipping businesses with the knowledge on how to optimize their advertising efforts. SEO, known for its long-term benefits, plays a critical role in building website authority and fostering customer relationships, leading to sustainable growth.
In contrast, PPC offers immediate visibility, perfect for urgent marketing needs.
Join SEO expert Favour Obasi-ike as he shares targeted insights into these advertising strategies, emphasizing the importance of high-quality content and a well-structured website.
This episode is essential for businesses aiming to refine their online presence and make informed marketing decisions. Discover how a balanced approach can align with your unique business goals and resources.
Frequently Asked Questions: SEO vs. PPC
What are the fundamental differences between SEO and PPC?
SEO (Search Engine Optimization) and PPC (Pay-Per-Click) are both forms of online advertising aimed at increasing visibility and driving traffic, but they operate on different principles.
SEO is considered "organic advertising," focusing on optimizing a website to rank higher in search engine results naturally over time. This involves consistent effort to improve content, structure, and authority, ultimately earning traffic without direct payment per click.
PPC, on the other hand, is "paid advertising" where businesses pay a fee each time their ad is clicked. This allows for immediate visibility and can generate traffic quickly, but it requires a direct monetary investment for every interaction.
While both aim to attract attention and retention, SEO builds a long-term, compounding asset, while PPC offers more immediate, controlled exposure.
What are the typical conversion rates for SEO and PPC?
According to the Fire US Marketing, the average SEO conversion rate in 2025 is projected to be 2.4%.
This represents a slight increase from 2.2% in the previous year, indicating that SEO remains a viable and growing strategy.
In contrast, the conversion rate for PPC (pay-per-click) is significantly lower, dropping to 1.3%.
This suggests that while PPC can deliver quick traffic, the quality of that traffic in terms of conversion to desired actions (like sign-ups or purchases) may be lower compared to organically acquired traffic.
Why is building content on a website crucial before investing in paid advertising?
Without existing content, a website lacks the "real estate" to convert visitors into valuable leads or customers. Creating numerous pages, blogs, and resources transforms a basic website into a "candy store" that offers value and encourages longer engagement (higher sessions per page).
Running ads to a content-rich website means you're investing in a well-established ecosystem that can provide a better return on ad spend and build lasting relationships, rather than just driving fleeting clicks.
Access to Resources ⬇️
Need SEO services?
>> Latest blogs on SEO optimization and online marketing
>> Book a SEO Discovery Call
>> Subscribe to We Don't PLAY Podcast
>> Schedule Paid Strategy SEO Meeting
>> Visit Official Website
>> Connect with Favour Obasi-ike on LinkedIn
>> Invest in Energea Solar Energy (Sign Up & Earn $50)
>> Start 14-Day Trial with Flodesk (Save 50% This Year)
>> Save $100s on flights, hotels & car rentals with eDreams
Pinterest SEO Hacks: Drive High-Quality Traffic, Leads, and Sales with SEO Expert, Favour Obasi-ike
Saison 10 · Épisode 71
jeudi 19 juin 2025 • Durée 01:06:05
Pinterest SEO Hacks: Drive High-Quality Traffic, Leads, and Sales with SEO Expert, Favour Obasi-ike, MBA, MS
In this episode, we cover barrier-free information on marketing trends you need to know in 2025 using Pinterest SEO as a powerful, yet often underestimated, tool for driving traffic, leads, and sales for businesses.
I highlight Pinterest's unique nature as a visual search engine and seasonal platform, emphasizing its evergreen content lifespan compared to social media providing actionable strategies for optimizing Pinterest presence, including utilizing business accounts, claiming websites, understanding keyword research through methods like the ABC technique, and filtering content by video, boards, profiles, and products.
We also compare paid advertising strategies across platforms, particularly contrasting Pinterest's earned traffic model with others, while stressing the importance of tracking analytics, understanding the customer journey, and converting leads effectively for long-term business growth.
Example: We have a guest who spent $450 on a Meta Ads Campaign for 10 days and made $90 back. 😭
Solution: We helped him break down his ad spend how he could have saved $300 to achieve a better result more than $90 ROI
You can find this towards the end of this episode!
FAQs on Mastering Pinterest SEO for Business Growth
1. What makes Pinterest a uniquely effective tool for businesses, especially compared to social media platforms?
Pinterest stands out because it functions primarily as a visual search engine, not a social media platform. Unlike ephemeral content on Instagram or Facebook, Pinterest content has a lifespan of up to five months, making it an "evergreen tool."
Its core appeal lies in "interest" (Pinterest - P = Interest), where users actively search for specific interests and keywords with strong buying intent. This leads to 97% non-branded or unbranded searches, meaning users are looking for solutions or ideas rather than specific brands, offering businesses a unique opportunity to be discovered.
Additionally, Pinterest allows direct linking back to websites from pins, a feature generally unavailable on other social media platforms, facilitating direct traffic, leads, and sales.
2. How can businesses leverage Pinterest SEO to drive traffic, leads, and sales?
To effectively leverage Pinterest SEO, businesses should start by creating a professional Pinterest business account linked to their root domain website.
The platform's algorithm focuses on "interests and keywords" matching search intent. Businesses can identify relevant keywords by using Pinterest's search bar for suggestions (e.g., "Pinterest SEO strategy," "Pinterest SEO tips") and by employing the "ABC method" to see who is ranking for specific terms. Content should be categorized into multi-media formats like videos, boards, profiles, and products. Optimizing file names with relevant keywords for images (JPEG, PNG) is crucial, as these keywords are retained even when content is downloaded, ensuring long-term visibility.
Leave a review about our Pinterest SEO episode now.
Access to Resources ⬇️
Need SEO services?
>> Latest blogs on SEO optimization and online marketing
>> Book a SEO Discovery Call
>> Subscribe to We Don't PLAY Podcast
>> Schedule Paid Strategy SEO Meeting
>> Visit Official Website
>> Connect with Favour Obasi-ike on LinkedIn
>> Invest in Energea Solar Energy (Sign Up & Earn $50)
>> Start 14-Day Trial with Flodesk (Save 50% This Year)
>> Save $100s on flights, hotels & car rentals with eDreams
Clubhouse Plus: New Pro Feature for Social Audio Users | $4.99/mo or $49.99/yr | Joining or Nah? with Favour Obasi-ike
Saison 10 · Épisode 62
mercredi 28 mai 2025 • Durée 58:52
🆕 Maximizing Clubhouse with Plus Features:
This conversation within the Clubhouse app, primarily discussed the newly launched "Clubhouse Plus" subscription.
I enthusiastically highlighted the features like increased profile links, the ability to use multiple profile pictures, the option to listen anonymously in rooms, and crucially, the addition of profile view analytics, comparing these new capabilities to the professional networking site LinkedIn.
I emphasize the value of Clubhouse Plus for business users and discuss potential future developments like paid clubs, underscoring how these changes could enhance networking, lead generation, and overall business growth on the platform.
Frequently Asked Questions about Clubhouse Plus
What is Clubhouse Plus and what features does it offer?
Clubhouse Plus, also referred to as Clubhouse Pro, is a new premium subscription service on the Clubhouse app. It is available for $4.99 per month or $49.99 per year.
I highlighted four key features offered by Clubhouse Plus:
- Profile Link Customization: This allows users to add up to eight links to their profile, significantly increasing the ability to direct connections off the app compared to the previous limit of just Instagram and X (formerly Twitter).
- Extra Photo Visibility: Users can now upload and switch between multiple profile photos, creating a carousel-like effect. This is seen as a way for users to present a more dynamic and comprehensive visual identity.
- Anonymous Listening: Subscribers have the option to enter rooms anonymously, allowing them to listen in without being publicly identified.
- Profile View Tracking: Users can see how many people have viewed their profile within a specific timeframe (e.g., this week), providing valuable data akin to features on platforms like LinkedIn.
Read the article on our website to learn more with screenshots:
Clubhouse Plus: 4 New Feature Updates to Boost Profile Engagement & Discovery
Why is Clubhouse Plus considered a significant development for the app?
Clubhouse Plus (also known as Clubhouse Pro) is viewed as a major step forward for the app, especially after being in existence for nearly five years. The speaker emphasizes that after a period of offering a lot of free value, it's time for Clubhouse to monetize. The introduction of features like profile view tracking and multiple links brings a level of data and business utility that was previously missing. This move is seen as necessary for the app's continued growth and evolution, 5 years in, enabling deeper and more meaningful connections, particularly for business users.
How does Clubhouse Plus benefit business users specifically?
The consensus among the speakers is that Clubhouse Pro is a "no-brainer" for business users. The ability to add multiple links allows businesses to direct potential clients or customers directly to their website, booking links, lead magnets, or other relevant platforms, bypassing the need for people to go on social media.
The profile view tracking provides valuable insights into who is showing interest, allowing for targeted follow-up. Additionally, the cost can be a business write-off.
Access to Resources ⬇️
Need SEO services?
>> Latest blogs on SEO optimization and online marketing
>> Book a SEO Discovery Call
>> Subscribe to We Don't PLAY Podcast
>> Schedule Paid Strategy SEO Meeting
>> Visit Official Website
>> Connect with Favour Obasi-ike on LinkedIn
>> Invest in Energea Solar Energy (Sign Up & Earn $50)
>> Start 14-Day Trial with Flodesk (Save 50% This Year)
>> Save $100s on flights, hotels & car rentals with eDreams
How Digital Billboard Advertising & Zip Code Marketing Works with Favour Obasi-ike 🎯
Saison 9 · Épisode 19
jeudi 19 septembre 2024 • Durée 01:32:38
Digital billboards for advertising are the future for local business and with zip code marketing, you will never lose because of hyper-targeted audience targeting.
Connect with Favour Obasi-ike on LinkedIn
Resources
Follow Work & PLAY Entertainment on Facebook
Follow Work & PLAY Entertainment on Pinterest
Follow Work & PLAY Entertainment on LinkedIn
Join the PGA Newsletter here! >>
Get all the episodes in the academy here!
This show is sponsored by Work & PLAY Entertainment.
Follow Work & PLAY Entertainment on Social Media:
- Newsfeed: Read our Latest Work & PLAY Marketing and SEO Blogs
- Podcast: Listen on the We Don't PLAY Podcast Website
- Please email me for any service booking inquiries at favour@playinc.online
- Grab My Digital Business Card here: https://poplme.co/hash/lQZ4jOcr/2/s
Email Marketing, Email Segmentation, & How to Improve Your CTR with Favour Obasi-ike 📧 [Listen Towards the End]
Saison 9 · Épisode 18
mercredi 18 septembre 2024 • Durée 02:48:41
Are you sending emails to your community? Are you writing the right emails to your consumers? This episode will uncover email marketing, email marketing segmentation, and skills on how to improve your CTR (click-through-rate or character).
Take notes and listen to the end of the episode to listen to our numbers from 2019 to 2024 using Flodesk.
Connect with Favour Obasi-ike on LinkedIn
Resources
Follow Work & PLAY Entertainment on Facebook
Follow Work & PLAY Entertainment on Pinterest
Follow Work & PLAY Entertainment on LinkedIn
Join the PGA Newsletter here! >>
Get all the episodes in the academy here!
Book a meeting with me here 🗓
This show is sponsored by Work & PLAY Entertainment.
Follow Work & PLAY Entertainment on Social Media:
- Newsfeed: Read our Latest Work & PLAY Marketing and SEO Blogs
- Podcast: Listen on the We Don't PLAY Podcast Website
- Please email me for any service booking inquiries at favour@playinc.online
- Grab My Digital Business Card here: https://poplme.co/hash/lQZ4jOcr/2/s
Podcast SEO Marketing: What Makes Your Show Stand Out? Learn with Favour Obasi-ike 🧠
Saison 9 · Épisode 17
mardi 17 septembre 2024 • Durée 01:30:39
Are you looking for the best Podcast SEO Marketing tactics to make your show stand out of the crowd? Listen to this episode to get the full scoop on how SEO works for podcasts.
Connect with Favour Obasi-ike on LinkedIn
Resources
Follow Work & PLAY Entertainment on Facebook
Follow Work & PLAY Entertainment on Pinterest
Follow Work & PLAY Entertainment on LinkedIn
Join the PGA Newsletter here! >>
Get all the episodes in the academy here!
Book a meeting with me here 🗓
This show is sponsored by Work & PLAY Entertainment.
Follow Work & PLAY Entertainment on Social Media:
- Newsfeed: Read our Latest Work & PLAY Marketing and SEO Blogs
- Podcast: Listen on the We Don't PLAY Podcast Website
- Please email me for any service booking inquiries at favour@playinc.online
- Grab My Digital Business Card here: https://poplme.co/hash/lQZ4jOcr/2/s
Branding vs Marketing vs Advertising vs Sales 💰 with Favour Obasi-ike
Saison 9 · Épisode 16
lundi 16 septembre 2024 • Durée 01:51:06
Looking for the major differences between Branding vs Marketing vs Advertising vs Sales? Tune into this episode with Favour Obasi-ike and apply SEO to your branding, marketing, advertising, and sales campaign plan.
Connect with Favour Obasi-ike on LinkedIn
Resources
Follow Work & PLAY Entertainment on Facebook
Follow Work & PLAY Entertainment on Pinterest
Follow Work & PLAY Entertainment on LinkedIn
Join the PGA Newsletter here! >>
Get all the episodes in the academy here!
Book a meeting with me here 🗓
This show is sponsored by Work & PLAY Entertainment.
Follow Work & PLAY Entertainment on Social Media:
- Newsfeed: Read our Latest Work & PLAY Marketing and SEO Blogs
- Podcast: Listen on the We Don't PLAY Podcast Website
- Please email me for any service booking inquiries at favour@playinc.online
- Grab My Digital Business Card here: https://poplme.co/hash/lQZ4jOcr/2/s
SEO Sundays: How To Plan Your Week for SEO Success with Favour Obasi-ike ✍🏾
Saison 9 · Épisode 15
lundi 16 septembre 2024 • Durée 01:02:28
If you fail to plan, you plan to fail. In this SEO Sundays room, we dive deeper into how to plan your 52-week calendar year 🗓️ with search engine optimization in mind for long-term success!
Connect with Favour Obasi-ike on LinkedIn
Resources
Follow Work & PLAY Entertainment on Facebook
Follow Work & PLAY Entertainment on Pinterest
Follow Work & PLAY Entertainment on LinkedIn
Join the PGA Newsletter here! >>
Get all the episodes in the academy here!
Book a meeting with me here 🗓
This show is sponsored by Work & PLAY Entertainment.
Follow Work & PLAY Entertainment on Social Media:
- Newsfeed: Read our Latest Work & PLAY Marketing and SEO Blogs
- Podcast: Listen on the We Don't PLAY Podcast Website
- Please email me for any service booking inquiries at favour@playinc.online
- Grab My Digital Business Card here: https://poplme.co/hash/lQZ4jOcr/2/s
SEO Marketing Strategies for Small & Big Businesses with Favour Obasi-ike 📈
Saison 9 · Épisode 14
lundi 9 septembre 2024 • Durée 51:44
Unlocking Business Success: Advanced SEO and Digital Marketing Strategies for Long-Term Growth
Unlock the secrets to skyrocketing your business's online visibility with our latest episode of the Marketing Club! You'll gain actionable insights on how to understand your competition and implement top-tier SEO strategies tailored for businesses of all sizes. We'll emphasize self-awareness, personal responsibility, and the importance of establishing credible business practices and robust systems that set you apart from the rest.
Join us as we delve into what makes businesses like Apple achieve sustained success through genuine value and continuous innovation. Learn why some businesses struggle to keep their doors open while others thrive by meeting customer needs and consistently evolving. From hotels to barbershops, we'll dissect various industries to showcase the critical elements of differentiation and value proposition that can make or break your business.
Maximize your online presence by leveraging your website and social media platforms the right way. Our guest from Liverpool shares invaluable insights on strategic planning and SEO, emphasizing the importance of business citations and a comprehensive online strategy. Explore practical tips for effective social media marketing, content creation, and fostering a meaningful impact through your business. This episode is packed with strategies and real-world examples designed to equip you with the tools to achieve long-term growth and make your business truly stand out.
Chapters
(00:01) SEO Marketing Strategies for Businesses
(03:52) Creating Successful Businesses Through Value
(07:05) Business Growth and Strategy Insights
(14:47) Digital Marketing Strategies and Insights
(26:05) Maximizing Online Presence for Businesses
(39:26) Business Growth Through Giving Back
(51:12) Final Remarks Before Departing Liverpool
Connect with Favour Obasi-ike on LinkedIn
Resources
Follow Work & PLAY Entertainment on Facebook
Follow Work & PLAY Entertainment on Pinterest
Follow Work & PLAY Entertainment on LinkedIn
Join the PGA Newsletter here! >>
Get all the episodes in the academy here!
Book a meeting with me here 🗓
This show is sponsored by Work & PLAY Entertainment.
Follow Work & PLAY Entertainment on Social Media:
- Newsfeed: Read our Latest Work & PLAY Marketing and SEO Blogs
- Podcast: Listen on the We Don't PLAY Podcast Website
- Please email me for any service booking inquiries at favour@playinc.online
- Grab My Digital Business Card here: https://poplme.co/hash/lQZ4jOcr/2/s
SEO Masterclass: How to Convert Your Keywords into Money 💰 with Favour Obasi-ike
Saison 9 · Épisode 13
vendredi 6 septembre 2024 • Durée 01:54:06
Listen to this high-level impactful SEO Masterclass on How to Convert Your Keywords into Money 💰 the right way in 2024/25 and beyond!
Hint: Focus on building informational, navigational, commercial, and transactional keywords to improve your SEO marketing efforts for your business.
SEO stands for Search Engine Optimization. Hope you enjoy this episode in full!
Connect with Favour Obasi-ike on LinkedIn
Resources
Follow Work & PLAY Entertainment on Facebook
Follow Work & PLAY Entertainment on Pinterest
Follow Work & PLAY Entertainment on LinkedIn
Join the PGA Newsletter here! >>
Get all the episodes in the academy here!
Book a meeting with me here 🗓
This show is sponsored by Work & PLAY Entertainment.
Follow Work & PLAY Entertainment on Social Media:
- Newsfeed: Read our Latest Work & PLAY Marketing and SEO Blogs
- Podcast: Listen on the We Don't PLAY Podcast Website
- Please email me for any service booking inquiries at favour@playinc.online
- Grab My Digital Business Card here: https://poplme.co/hash/lQZ4jOcr/2/s
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