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https://shannonsegall.com/
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124. 2024 Pricing Guide: What to Charge for Social Media Management

Saison 3 · Épisode 124

mercredi 28 août 2024 • Durée 15:35

Today, we’re doing something a little different with Flashback Tuesday.

I recently moved back to San Diego after 4½ years as a digital nomad, and the transition has been anything but smooth. I’m dealing with jet lag and a virus, so instead of a new episode, I’m revisiting one of our most popular ones: 'What to Charge for Social Media Management in 2024.'

In this episode, I dive into how to set your rates and determine what to charge for the invaluable service you offer, helping you ensure you get the compensation you deserve.

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Other Links & Resources:

Grab my SMM Notion Template - use code PODCAST for $10 OFF
Freebie: Kickstart Your Social Media Management Business
Connect with Shannon on INSTAGRAM
Shannon's WEBSITE
Save $50 on your Social Media Management Contracts using code SHANNON22
Get 50% off your Flodesk Subscription
Save 20% off your first month or year of Dubsado

If you enjoyed today's episode, could you take a moment to rate, review, or follow the podcast? It is truly the number one way to support the show and it makes a world of difference.

Thanks for being a part of The Tropical Social Community!

XO,

Shan

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123. 5 Reasons You’re Not Attracting Social Media Management Clients (And How to Fix It)

Saison 3 · Épisode 123

mardi 20 août 2024 • Durée 18:46

Are you struggling to fill your client roster despite all the hard work you’re putting in? In this episode, we’re uncovering the five key reasons you’re not attracting the social media management clients you want—and, more importantly, how to fix them.

From building confidence and refining your messaging to leveraging your online presence and being proactive in your approach, we’re covering all the bases to help you start landing those dream clients ASAP.

Other Links & Resources:

Psst, did you hear the news? The waitlist for The Tropical Social Accelerator is now OPEN! TSA is the ultimate group program and course for new and aspiring social media managers. Build a standout brand, craft a marketing strategy that converts, and live the laptop lifestyle.

Be the first to know about the launch and snag an exclusive discount! CLICK HERE to join the waitlist.

Grab my SMM Notion Template - use code PODCAST for $10 OFF
Freebie: Kickstart Your Social Media Management Business
Connect with Shannon on INSTAGRAM
Shannon's WEBSITE
Save $50 on your Social Media Management Contracts using code SHANNON22
Get 50% off your Flodesk Subscription
Save 20% off your first month or year of Dubsado

If you enjoyed today's episode, could you take a moment to rate, review, or follow the podcast? It is truly the number one way to support the show and it makes a world of difference.

114. $200 to $2000: From Side Hustle to Full-Time Social Media Manager with Jade McNeil

Saison 3 · Épisode 114

mardi 18 juin 2024 • Durée 42:26

Today’s guest, Jade McNeil, is a social media strategist who helps businesses create compelling Instagram content that attracts leads and clients, even with a smaller audience. Jade shares her journey from managing social media as a side hustle alongside a full-time job to scaling it into a thriving business. She discusses her early client attraction strategies, evolving her pricing from $200 to $2000 and beyond, and the challenges of balancing her full-time job while growing her business.

Whether you're looking to start a side hustle or navigating your full-time job while starting a social media management business, this episode is for you.

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Connect With Jade:

Instagram

IG Checklist

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Want the exact tools & resources that I use within my social media management business? Check out my tools and resources page HERE to grab all the things you need to kickstart + streamline your business.

Other Links & Resources:

Grab my SMM Notion Template - use code PODCAST for $10 OFF
Freebie: Kickstart Your Social Media Management Business
Connect with Shannon on INSTAGRAM
Shannon's WEBSITE
Save $50 on your Social Media Management Contracts using code SHANNON22

25. Instagram Reel Ideas For Social Media Managers

Épisode 25

mardi 14 juin 2022 • Durée 20:26

Don't want to point or dance on Instagram reels?

Yup, I know the feeling.

The truth is, pointing and dancing isn't everyone’s cup of tea... which is why, in this episode I breakdown 10 alternative reel ideas that you can do as a social media manager (that don't involve pointing or dancing) that will help you grow your instagram visibility, get in front of your ideal clients, & build a connection with them.

I dive into the basics behind using reels, why they are important, & how you can build an Instagram reel strategy that is intentional.

You'll walk away from this episode with a TON of reel ideas that you can implement into your own business, brainstorm off of, & start creating from today.

Enjoy the episode? I'd love it if you could....

Share a screenshot of you listening on your IG stories and tag me @shannonsegall and i'll repost you!
Subscribe for new episodes every Tuesday.
Leave a review on Apple Podcasts.

Links & Resources:

Freebie: Kickstart Your Social Media Management Business
Join The Social With Shan Community HERE
Connect with Shannon on INSTAGRAM
Shannon's WEBSITE
Save $50 on your using code

24. Why Getting Cheated On Made Me A Better Business Woman

Épisode 24

mardi 7 juin 2022 • Durée 17:42

Today's episode of The Tropical Social Podcast is a bit different than my usual episodes. I got the idea for this episode after coming across a wedding creative's Instagram story where she announced her boyfriend had cheated on her. It brought back a lot of emotions and it made me reflect on my own heartbreak experience & how it led me to where I am today.

In this episode, you'll discover...

The worst & best Christmas gift that I received in 2019.
Lessons I learned from being cheated on.
How I have applied these lessons into my business & ultimately became a better business woman.
How you can take an awful experience & turn it into something that changes your life for the better.

Enjoy the episode? I'd love it if you could....

Share a screenshot of you listening on your IG stories and tag me @shannonsegall and i'll repost you!
Subscribe for new episodes every Tuesday.
Leave a review on Apple Podcasts.

Links & Resources:

Freebie: Kickstart Your Social Media Management Business
Join The Social With Shan Community HERE
Connect with Shannon on INSTAGRAM
Shannon's WEBSITE
Save $50 on your using code

23. Struggle To Show Up On Video? Tips For Building Confidence On Camera

Épisode 23

mardi 31 mai 2022 • Durée 17:32

Video has become a non- negotiable if you want to stand out on Instagram & connect with your ideal audience. With Instagram CEO’s announcement that they are no longer just a photo sharing app, video content has become a huge focus. So what does that mean for you? Yup, you guessed it you need to get comfortable showing up on camera + creating video content as it's not going away anytime soon.

Now, if the thought of showing up on camera or creating videos consistently on Instagram scares the heck out of you, don’t worry because in this episode I'm going to share some actionable tips to help you build your confidence so that you can fully embrace showing up on video.

Enjoy the episode? I'd love it if you could....

Share a screenshot of you listening on your IG stories and tag me @shannonsegall and i'll repost you!
Subscribe for new episodes every Tuesday.
Leave a review on Apple Podcasts.

Links & Resources:

Freebie: Kickstart Your Social Media Management Business
Join The Social With Shan Community HERE
Connect with Shannon on INSTAGRAM
Shannon's WEBSITE
Save $50 on your Social Media Management Contracts using code SHANNON22
Get 50% off your Flodesk Subscription

22. How To Grow An Instagram Account From Scratch

Épisode 22

mardi 24 mai 2022 • Durée 18:31

If you are someone who is ready to jump on the instagram train or even revive an Instagram account that doesn’t seem to be growing, then this is the episode for you!

I breakdown my own tips and strategies that I would do if I were to grow my instagram account completely from scratch all over again. So, if you’re ready to kickstart your instagram growth and take your following from 0 to actually having a thriving community, then press play on today's episode.

Enjoy the episode? I'd love it if you could....

Share a screenshot of you listening on your IG stories and tag me @shannonsegall and i'll repost you!
Subscribe for new episodes every Tuesday.
Leave a review on Apple Podcasts.

Links & Resources:

Freebie: Kickstart Your Social Media Management Business
Join The Social With Shan Community HERE
Connect with Shannon on INSTAGRAM
Shannon's WEBSITE
Save $50 on your Social Media Management Contracts using code SHANNON22
Get 50% off your Flodesk Subscription

21. Want To Start A Social Media Management Agency? Listen Here With Kelci Douglas

Épisode 21

mardi 17 mai 2022 • Durée 53:59

Ready to go from daydreaming about starting a social media management agency to actually having one?

In this episode, I interview Kelci Douglas. She's the founder of Sherose, a marketing agency that helps female entrepreneurs build the life and business of their dreams with a strategy backed foundation and intentional marketing methods.

Kelci shares with us:

Her story & what inspired her to start Sherose.
Who she primarily works with for her marketing agency.
Methods for finding + building true connections online.
Creating content that aligns with client brands.
How to create engaging video content on Instagram.
Her advice for someone wanting to go from freelance social media manager to agency owner.
Her upcoming mastermind retreat & how you can be a part of it!

Connect with Kelci:

Other Links & Resources:

Freebie: Kickstart Your Social Media Management Business
Join The Social With Shan Community HERE
Connect with Shannon on INSTAGRAM

20. My Process For Batch Creating Content On Instagram

Épisode 20

mardi 10 mai 2022 • Durée 18:26

Have you ever wondered what the secret is behind every big social media account out there who seems be consistently churning out valuable content week after week?

Well, the secret is out its content batching. Instead of spending hours per week trying to find the perfect photo, come up with a witty caption on the fly, or frantically record a reel at the last possible second - you can instead plan out + batch your Instagram content in advance.

Batch creating your content in advance is going to save you heaps of time, help you stay consistent on the platform, & also be way more productive. So girl, if you're ready to learn how I plan, batch, and create all my instagram content, then keep on listening.

Enjoy today's episode? I'd love it if you could....

Share a screenshot of you listening on your IG stories and tag me @shannonsegall and i'll repost you!
Subscribe for new episodes every Tuesday.
Leave a review on Apple Podcasts.

Links & Resources:

Freebie: Kickstart Your Social Media Management Business
Join The Social With Shan Community HERE
Connect with Shannon on INSTAGRAM
Shannon's WEBSITE
Save $50 on your Social Media Management Contracts using code

19. Social Media Management Tools I Use To Run My Business

Épisode 19

mardi 3 mai 2022 • Durée 19:11

Wondering what tools to use to run your own Social Media Management business?

In this episode, I go over the tools I use for my own business from branding tools, to project management, & even content creation. These tools allow me to free up time, streamline my client onboarding process, & up-level my client experience.

Tools I Mention In This Episode:

Namecheap - domain names ( I pay $14/year)
Siteground - website hosting
Gsuite - customized email address and sharing resources + documents with clients
*Showit - Where I have designed my website.
Asana - project management tool
*Flodesk - email marketing
*Dubsado - CRM tool
Stripe - payment processor
*Social Media Management Contracts - you can use Code "SHANNON22" at checkout to get $50 off
Zoom - video conferencing
Lastpass - securely collect account passwords from clients
*Canva - graphic design tool
*Planoly - social media scheduler
Loom - screenrecording
Headliner - create video + audio snippets

Other Links & Resources:

Freebie: Kickstart Your Social Media Management Business
Join The Social With Shan Community HERE

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