Thriving Stylist Podcast – Détails, épisodes et analyse

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Thriving Stylist Podcast

Thriving Stylist Podcast

Britt Seva

Business & Entrepreneuriat
Business & Entrepreneuriat

Fréquence : 1 épisode/7j. Total Éps: 437

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The beauty industry has changed dramatically in the last 10 years. The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy. It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry. When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon owners. What good is a license and an entrepreneurial passion without the skills and knowledge to actually make big things happen? The Thriving Stylist podcast is a collection of interviews from super successful but not yet famous stylists, one-on-one coaching opportunities and actionable, strategic marketing techniques that you can use in your business today to see real results. I'm Britt Seva, Social Media & Marketing Strategist for Hair Stylists and I look forward to helping you to create a wealthy life as a stylist.
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#411 - When To Decrease Your Prices

Épisode 411

lundi 10 novembre 2025Durée 25:45

What if I told you that strategically lowering your prices could be the smartest financial move you make this year? Every stylist comes to me wanting to raise their rates, but the truth is, sometimes you are simply overpriced for your market. If you are experiencing a drop in demand or struggling to keep your long-term clients, you have to diagnose the real issue before making a knee-jerk mistake. Today, we are having the conversation you never hear: When is it actually appropriate to decrease your prices?

This is something I've never talked about on the podcast before, and I'm revealing the big questions you must answer before changing a single price. Most importantly, I'll share the key mistake I made in my own salon and show you exactly how to insulate your business with a marketing plan and confident client verbiage, ensuring you secure your market position and come out financially ahead. 

Let's stop guessing on pricing and start strategizing! 

If you need a tool to keep your numbers (and business!) organized, you'll want to check out our Wealthiest Year Yet Planner. Get yours now at www.thrivingstylist.com/wealthiestyearyet/!

The beauty industry is changing faster than ever. What worked in 2022 or even 2024 won't cut it in 2026, so are you ready? Grab our FREE 2026 TREND REPORT, The 2026 Must-Know Business Realities, Strategies & Trends for Stylists and Salon Owners now at https://thrivingstylist.com/mustknow/.

Thriving Leadership Method hands salon owners a step-by-step strategy to implement an irresistible culture and create a powerful growth path…all while setting themselves up for structure and profit, and you can join the waitlist NOW at www.thrivingstylist.com/thrivingleadershipmethod/

With Grow My Clientele Calculator, you'll get instant clarity on how many new clients you'll need to hit your 2025 financial goals! Enter just four numbers, and this tool will show you exactly how many new guests you need monthly and yearly to reach your target income. No guesswork or complicated math required, and you can get it now at www.thrivingstylist.com/growmyclientele/.  

Do you have a question for me that you'd like answered in a future episode like this one? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast! 

If you're not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You're not going to want to miss out on this.

Learn more at: https://thrivingstylist.com/podcast/ 

#410 - Salon Owner: Your Stylist Wants You To Hear This

Épisode 410

lundi 3 novembre 2025Durée 29:51

Is your business at a breaking point? Are your top-performing stylists whispering about a walkout in the break room? Like the seasons, there's a change in the air, and you answered 'yes' to these questions, then this episode is a lifeline for you and your business. 

The truth is, your stylists don't want to leave, but they can't stay in a model that's stuck in 2010. The industry is deep into "The Great Divide," forcing salon owners to reckon with a new normal, and I unpack it all in this one. 

In this episode, I explain the radical shift in stylist expectations and reveal the exact steps you must take in your business, from prioritizing high-level digital marketing to embracing rapid growth over stability, which will lead to you retaining your best stylists.

It's time to stop cutting corners with outdated coaching. Your team wants you to thrive and keep the doors open so you can grow together, so press play to hear the truth and take your next best step. 

If you need a tool to keep your numbers (and business!) organized, you'll want to check out our Wealthiest Year Yet Planner. Get yours now at www.thrivingstylist.com/wealthiestyearyet/!

The beauty industry is changing faster than ever. What worked in 2022 or even 2024 won't cut it in 2026, so are you ready? Grab our FREE 2026 TREND REPORT, The 2026 Must-Know Business Realities, Strategies & Trends for Stylists and Salon Owners now at https://thrivingstylist.com/mustknow/.

Thriving Leadership Method hands salon owners a step-by-step strategy to implement an irresistible culture and create a powerful growth path…all while setting themselves up for structure and profit, and you can join the waitlist NOW at www.thrivingstylist.com/thrivingleadershipmethod/

With Grow My Clientele Calculator, you'll get instant clarity on how many new clients you'll need to hit your 2025 financial goals! Enter just four numbers, and this tool will show you exactly how many new guests you need monthly and yearly to reach your target income. No guesswork or complicated math required, and you can get it now at www.thrivingstylist.com/growmyclientele/.  

Do you have a question for me that you'd like answered in a future episode like this one? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast! 

If you're not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You're not going to want to miss out on this.

Learn more at: https://thrivingstylist.com/podcast/ 

#401 - How Much Money Can a Salon Owner Really Make?

Épisode 401

lundi 1 septembre 2025Durée 22:52

Have you ever looked at other salon owners and wondered, "How is she doing that?" Do you feel like you're grinding every single day, but have nothing to show for it? Today, we're taking a look at a data goldmine I've collected from recent surveys of Thriver Society members, my Instagram and email lists, and my exclusive X Club and Thriving Leadership Boot Camp surveys. The results give us a true cross-section of what's happening in the salon industry right now and, boy, what it shows is that there's a great divide in salon ownership! 

This episode reveals what top-performing owners are doing to take home multi-six-figure incomes while others struggle to turn a profit. We'll unpack the five revenue streams every salon owner needs to know and, more importantly, help you start asking yourself the right questions about money, so your salon doesn't end up being a "money pit." Trust me, you don't want to miss this one.

Thriving Leadership Method hands salon owners a step-by-step strategy to implement an irresistible culture and create a powerful growth path…all while setting themselves up for structure and profit, and you can join the waitlist NOW at www.thrivingstylist.com/thrivingleadershipmethod/

With Grow My Clientele Calculator, you'll get instant clarity on how many new clients you'll need to hit your 2025 financial goals! Enter just four numbers, and this tool will show you exactly how many new guests you need monthly and yearly to reach your target income. No guesswork or complicated math required, and you can get it now at www.thrivingstylist.com/growmyclientele/.  

Do you have a question for me that you'd like answered in a future episode like this one? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast! 

If you're not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You're not going to want to miss out on this.

Learn more at: https://thrivingstylist.com/podcast/ 

#313 - Affiliate Links for Retail Sales

Épisode 313

lundi 11 décembre 2023Durée 20:29

Although I've touched on it briefly before, I haven't really coached to online retail sales before on the podcast, but today that is going to change! I recently got a question from a listener about affiliate links for retail sales, and that led me to do some digging and investigative journalism on this topic. Sales psychology is a fascinating thing, and I hope what I reveal today will help you in your approach to selling products, both online and in your salon!  

To get Wealthiest Year Yet, the industry's # business planning system to help salon owners increase income, productivity and free time, go to https://thrivingstylist.com/wealthiestyearyet.

Do you have a question for me that you'd like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast, and let me know what you think of this new format too while you are there! 

If you're not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You're not going to want to miss out on this…

For years, Vagaro has been one of my absolute favorite business management software tools. That's why I'm so proud to say that some of our episodes are now powered by Vagaro! Learn more about Vagaro by clicking the link below! https://bit.ly/3QEbyds  

Learn more at: https://thethrivingstylist.com/podcast/313 

#312 - The Holiday Season Feels Different…

Épisode 312

lundi 4 décembre 2023Durée 23:18

​​Have you noticed that the holiday season this year is just….different? I have been doing my research, studying and preparing for this episode for a whole year now to see where the shifts lie and to determine what is going on in our industry, and the economy as a whole. Today, I reveal how it all will impact you, your studio and clients, and I hope these insights can help you as you prepare for this holiday season and a brand new year!  

 

To get Wealthiest Year Yet, the industry's # business planning system to help salon owners increase income, productivity and free time, go to https://thrivingstylist.com/wealthiestyearyet.

 

Do you have a question for me that you'd like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast, and let me know what you think of this new format too while you are there! 

 

If you're not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You're not going to want to miss out on this…

For years, Vagaro has been one of my absolute favorite business management software tools. That's why I'm so proud to say that some of our episodes are now powered by Vagaro! Learn more about Vagaro by clicking the link below! https://bit.ly/3QEbyds  

Learn more at: https://thethrivingstylist.com/podcast/312 

#311 - Pricing Rumors, Misfires, and Scare Tactics

Épisode 311

lundi 27 novembre 2023Durée 25:56

There is a lot of misinformation going around in our industry right now and it worries me greatly, because as an industry we have grown and come such a long way in the last few years. There is massive self-sabotage going on in the industry, and so much of it is based on fear, which is why In this episode I want to talk about this  misinformation, the economy, the rising cost of goods and price increases. I hope what I share today helps you stay strong and keep positive through it all! 

To get Wealthiest Year Yet, the industry's # business planning system to help salon owners increase income, productivity and free time, go to https://thrivingstylist.com/wealthiestyearyet.

Do you have a question for me that you'd like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast, and let me know what you think of this new format too while you are there! 

If you're not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You're not going to want to miss out on this…

For years, Vagaro has been one of my absolute favorite business management software tools. That's why I'm so proud to say that some of our episodes are now powered by Vagaro! Learn more about Vagaro by clicking the link below! https://bit.ly/3QEbyds  

Learn more at: https://thethrivingstylist.com/podcast/311 

#310 - Pros & Cons of Salon Partnerships

Épisode 310

lundi 20 novembre 2023Durée 29:28

If you're considering a partnership with your salon business, think carefully, because research shows that about 70 percent of business partnerships fail. That is why for this episode, I want to share with you the common pitfalls to avoid, while giving you all the pros and cons to be aware of with this sort of arrangement. 

At some point you are going to decide to go separate ways with your partner, and you'll want to decide what that is going to look like now, so that when this time comes it's not a surprise. I hope this helps you understand some of the ins and outs with partnerships, and if you have any questions or feedback on this topic reach out and let me know! 

To get Wealthiest Year Yet, the industry's # business planning system to help salon owners increase income, productivity and free time, go to https://thrivingstylist.com/wealthiestyearyet.

Do you have a question for me that you'd like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast, and let me know what you think of this new format too while you are there! 

If you're not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You're not going to want to miss out on this…

For years, Vagaro has been one of my absolute favorite business management software tools. That's why I'm so proud to say that some of our episodes are now powered by Vagaro! Learn more about Vagaro by clicking the link below! https://bit.ly/3QEbyds  

Learn more at: https://thethrivingstylist.com/podcast/310 

#309 - Should a Booth Rental Salon Provide Clients & Online Booking?

Épisode 309

lundi 13 novembre 2023Durée 20:59

This week's episode is inspired by a question from a listener who is wondering if a booth rental salon should provide clients and online booking to booth renters, and if so, whether or not she should charge a finder's fee for those things. As you'll hear, there is A LOT to unpack with this question, and like I've been saying over and over, as the landscape of our industry changes, it's important for us to understand what stylists are looking for in a salon. I hope this episode gives you perspective and helps get you thinking about things from the client's point of view as well, and if the system you're using in your salon is broken, provides you with some ideas on the shifts that you have to make.  

To get Wealthiest Year Yet, the industry's # business planning system to help salon owners increase income, productivity and free time, go to https://thrivingstylist.com/wealthiestyearyet.

Do you have a question for me that you'd like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast, and let me know what you think of this new format too while you are there! 

If you're not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You're not going to want to miss out on this…

For years, Vagaro has been one of my absolute favorite business management software tools. That's why I'm so proud to say that some of our episodes are now powered by Vagaro! Learn more about Vagaro by clicking the link below! https://bit.ly/3QEbyds  

Learn more at: https://thethrivingstylist.com/podcast/309 

#308 - Salon Assistant, Mentee, or Liability?

Épisode 308

lundi 6 novembre 2023Durée 22:27

When I first joined the industry it was as an assistant, but everything has changed since then, and I want to talk about how this role has evolved. Is the support you have, or are you looking to add, really an asset or a liability? Are they categorized properly? What is their job description, and are you showing up in the way you need to so that your people are getting what they need? In this episode, I dive in and answer these questions, and I reveal the new category of salon support that needs to be developed! 

To get Wealthiest Year Yet, the industry's # business planning system to help salon owners increase income, productivity and free time, go to https://thrivingstylist.com/wealthiestyearyet.

Do you have a question for me that you'd like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast, and let me know what you think of this new format too while you are there! 

If you're not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You're not going to want to miss out on this…

For years, Vagaro has been one of my absolute favorite business management software tools. That's why I'm so proud to say that some of our episodes are now powered by Vagaro! Learn more about Vagaro by clicking the link below! https://bit.ly/3QEbyds  

Learn more at: https://thethrivingstylist.com/podcast/308 

#307 - The Clients Ghosting Trend…

Épisode 307

lundi 30 octobre 2023Durée 23:05

Cancellations and no-shows are nothing new to our industry, but what is changing is the volume and pace at which it has been happening. Make no mistake, there is a growing trend of clients ghosting stylists, and in this episode, I look at the changes in consumer behavior that are behind this trend. 

Clients today are expecting us to do a little bit more, be a little bit more, work a little bit harder, and it's up to you to roll out the welcome mat and ensure those leads get the best possible chance of being a part of your business!  

To get Wealthiest Year Yet, the industry's # business planning system to help salon owners increase income, productivity and free time, go to https://thrivingstylist.com/wealthiestyearyet.

Do you have a question for me that you'd like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast, and let me know what you think of this new format too while you are there! 

If you're not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You're not going to want to miss out on this…

For years, Vagaro has been one of my absolute favorite business management software tools. That's why I'm so proud to say that some of our episodes are now powered by Vagaro! Learn more about Vagaro by clicking the link below! https://bit.ly/3QEbyds  

Learn more at: https://thethrivingstylist.com/podcast/307 


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