The podcast for travel creators to learn smarter ways to use their content so they can save time and get back to traveling.
I'm your host Laura and I saw travel content creators spending way too much time on their content creation. I used my six years of digital marketing experience to create smarter ways for travel creators to use their content.
In this podcast you'll find tangible tips on how to trade your content time for travel time. We play the long game here! No 'get rich quick schemes' but real strategies you can implement to help you love your travel creator journey again and make it sustainable.
We officially launch Jan 11th 2024! Episodes are out every Thursday after.
Site
RSS
Apple
Données mises à jour le 10/09/2026
Classements récents
Dernières positions dans les classements Apple Podcasts et Spotify.
Liens partagés entre épisodes et podcasts
Liens présents dans les descriptions d'épisodes et autres podcasts les utilisant également.
Website Hacks Every Travel Content Creator Needs to Get More Brand Deals | Ep 137
jeudi 3 septembre 2026 • Durée 58:57
If the word “website” makes you want to crawl under your desk and never come out, this episode is for you.
Because apparently, you do not need a giant, expensive, perfectly designed website to start building your business online.
You just need somewhere on the internet that you actually own.
In this episode, I’m chatting with my friend Andrea, owner and lead designer of Merveille Creative Studios, about websites, SEO, branding, and what creators actually need when they’re building a business.
And honestly? We are making websites feel way less overwhelming.
If you’re a travel content creator, UGC creator, influencer, or creator who wants to work with brands, tourism boards, and businesses, this episode is packed with practical advice for building an online presence that makes you look legit — without spending your entire life trying to figure out your website.
In this episode, we talk about:
Why you should stop relying entirely on Instagram and social media to house your business
Why a simple landing page is better than nothing
Why you should have your own domain instead of relying on platforms like Linktree or hosted landing pages
What your website actually needs if you're just getting started
When it's time to graduate from a landing page to a full website
The essential pages every creator website should have
Why your UGC portfolio should NOT live on Canva
How your website can help you get discovered through SEO
Why having a website can help creators look more legitimate to brands and tourism boards
Website platforms including Squarespace, Wix, Showit, and WordPress
Why Andrea personally prefers WordPress for SEO and customization
The difference between easy-to-use website platforms and platforms that give you more flexibility
Why website speed matters for SEO
How to check your website speed with Google PageSpeed Insights
The biggest website mistake creators make in their hero section
Why you need to tell people who you are and what you do immediately
How to use analytics to understand who's actually visiting your website
Why you should have an email opt-in on your website
What platform you should use if you're selling digital products vs. physical products
How your website can become a home base for your travel content creation business
🎧 Want to listen to my producer's podcast all about scaling your business to the next level? Check our her podcast, Your Girl
Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.
Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5
Join Us 👉 The Travel Creator Business Plan Community!
The only business-building community designed specifically for travel creators. You’ll get: ✔ monthly business systems ✔ coworking + Q&A calls ✔ a private community of creators building real businesses ✔ guidance to help you move from “content machine” to “CEO energy”
Why Newsletters Work for Travel Creators & Travel Influencers | Ep 136
jeudi 27 août 2026 • Durée 09:00
✈️ Sign up HERE for access to my FREE workshop: From Overthinking to Outbox
What would happen to your business if Instagram disappeared tomorrow?
For travel creators, social media can feel like the entire business — the content, the audience, the brand deals, the money. But there’s one major problem: you don’t actually own your Instagram audience.
In this episode, we’re talking about why email marketing might be one of the most overlooked tools in a travel creator’s business — and why building an email list can completely change the way you grow, connect with your audience, and make money.
Because being a successful travel creator isn’t just about creating beautiful content. It’s about building a business you actually own.
In this episode, we’re diving into:
Why your Instagram followers aren’t actually your audience
The difference between rented audiences and owned audiences
Why travel content is especially well-suited for email marketing
How your audience is already using your travel content to plan trips
Why hotel recommendations, packing lists, visa tips, and destination guides can become the foundation of your newsletter
Why email can be more valuable to brands than your Instagram following
How a newsletter can support your brand deal strategy
What makes a travel newsletter actually worth opening
Why consistency matters more than sending emails every week
How to create short, conversational emails that don’t take hours to write
Why your newsletter needs a clear purpose beyond “here’s what I’ve been up to”
How to stop overthinking your emails and actually hit send
Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.
The Best Apps & Tools for Travel Creators in 2026 (That You've Been Ignoring) | Ep 135
jeudi 20 août 2026 • Durée 10:49
👉 Sign up HERE for access to my FREE workshop: From Overthinking to Outbox
A free 25-min workshop on building a newsletter that feels as easy as texting — structure, consistency, and how to turn readers into clients.
For creators who know they need a newsletter and just need it to feel doable.
Today I’m sharing the apps and tools I think you are absolutely sleeping on if you want to grow your business, save time, and stop doing everything manually.
I’m a big believer that the right tools can make running your business so much easier and there are a few that I use constantly that I think more travel creators need to know about.
In this episode, I’m breaking down my favorite creator tools, business systems, AI tools, and apps for everything from project management and pitching to email marketing, time tracking, content creation, and staying organized.
We’re talking about:
Why Asana is one of my non-negotiable business systems and how I use the desktop app to quickly capture tasks
Why I use Instagram on desktop instead of my phone to avoid the doom-scroll trap
How I use LinkedIn as a more intentional engagement activity
The dictation tool I’m OBSESSED with and why WhisperFlow is a game changer for writing emails and YouTube scripts.
How I use Airtable as a lead tracker for my more complicated pitching system
The simple Google Chrome tab organization trick that makes my life way easier
Why I’m moving from Fathom to Granola for meeting notes
How I’m experimenting with Claude to clean up my desktop and take some of those annoying manual tasks off my plate
Why the humble Notes app is one of my favorite business tools
The new Kit MCP feature and why I’m excited about connecting AI directly to my email marketing
The Unsexy Email Marketing Strategies I'm Doing That Makes My Clients Money | Ep 134
jeudi 13 août 2026 • Durée 17:10
What if your newsletter could do more than just sit in someone’s inbox every week?
In this episode, I’m taking you behind the scenes of two recent email marketing projects I’ve been working on and breaking down the exact strategies we’re using to turn subscribers into warm leads, create FOMO, and ultimately convert people into paying customers.
Because your email list should not be an afterthought.
I’m walking you through how I’m building a waitlist strategy for Cocktails & Clothes, including the welcome sequence, weekly newsletter, segmentation, speed networking events, early-access offers, and the systems that keep the waitlist warm.
I’m also sharing how I took a business strategist from basically zero to a fully automated newsletter system in just three weeks — including why I chose GoHighLevel over Substack, how we’re using different signup forms and welcome sequences based on where someone came from, and why having a content strategy behind your newsletter matters SO much.
And honestly? This is the unglamorous backend stuff that actually works.
In this episode, I’m breaking down:
How to build an email marketing strategy that turns followers into paying customers
The influencer strategies and creator tips you can use to create FOMO around your offer
How to create a waitlist that actually stays warm and converts
The email sequence I’m using to nurture people from waitlist signup to purchase
Why segmentation from day one is non-negotiable
How to use a weekly newsletter to consistently showcase wins, testimonials, events, and social proof
Why your newsletter should have a goal beyond simply “sending content”
How to create different welcome sequences based on where your subscribers came from
Why you may need multiple signup forms for your email list
How to build a newsletter content bank so you’re never starting from scratch
Why I chose GoHighLevel instead of jumping on the Substack train
How to build automated email marketing systems without adding another million tools to your business
The importance of documenting your backend systems so you actually know how everything works
How to Actually Manage Your Money as a Content Creator ( Not Just Off “Vibes")| Ep 133
jeudi 6 août 2026 • Durée 40:52
👉 Join the Travel Creator Business Plan Community and get the systems, support, and strategy to grow your creator business. Sign up here! ✈️
creators spend years figuring out how to make more money... but almost nobody teaches us what to do once the money actually starts showing up.
In this episode, I'm sitting down with my friend Jillian Todd from The Money Confident Podcast to talk about the financial side of running a creator business that nobody prepared us for. If you've ever looked at your bank account, shrugged, and thought, "I think I'm doing okay?"—this episode is for you.
We're talking about the numbers every creator needs to know, how to stop running your business on vibes, why recurring revenue is one of the most underrated ways to reduce stress, and how to actually build wealth without giving up the things you love.
Because here's the truth...
Knowing how to create content and knowing how to run a profitable business are two completely different skills.
And it's time we started treating our creator businesses like actual businesses.
In This Episode We Cover:
Why so many successful creators still feel anxious about money
The four financial numbers every creator should know
Revenue vs. expenses vs. profit (without the confusing finance jargon)
How to stop running your business "on vibes"
Creating a monthly income minimum that gives you peace of mind
Financial systems that actually work (even if you hate spreadsheets)
QuickBooks vs. Google Sheets vs. Monarch Money
Why recurring revenue creates financial freedom
Smart tax planning for creators and freelancers
Investing your money instead of letting it sit
How to build wealth while running a creative business
Why pricing—not working more hours—is often the key to scaling
The BEST Business Systems for Travel Content Creators to Stay Organized | Ep 132
And you definitely don't need 47 open tabs, six Notes app lists, and random ideas living in your Instagram DMs.
If you're a travel content creator who feels busy all the time but still wonders why your business isn't growing, this episode is your wake-up call.
Because chances are... you don't have a content problem.
You have a business systems problem.
In this episode, I'm breaking down exactly how to build an Operations Hub—the boring backend system that actually helps you make more money, stay organized, and finally start running your creator business like a CEO instead of constantly putting out fires.
Yes, it's boring.
Yes, it works.
In this episode, you'll learn:
Why most travel influencers don't actually have a content problem—they have an infrastructure problem.
What an Operations Hub is (and why every creator needs one).
How to organize your business using Asana, Notion, Google Sheets, or whatever works best for your brain.
The three things every Operations Hub should track.
How to stop recreating content from scratch every week.
The simple weekly operating rhythm that actually moves revenue.
How to organize leads so you stop letting opportunities go cold.
Why building boring business systems is one of the biggest business hacks successful creators use.
The mindset shift from creator to CEO that changes everything.
Resources Mentioned
Asana ( myfavorite free project management tool)
Notion (great alternative if it fits your workflow better)
Google Sheets
Things I Do the Second I Want to Quit My Business and Become a Barista | Ep 131
jeudi 23 juillet 2026 • Durée 10:50
👉 Join the Travel Creator Business Plan Community and get the systems, support, and strategy to grow your creator business. Sign up here! ✈️
Some days you're the smartest, most beautiful person to ever grace the earth. Other days you want to crawl into the back of a dumpster and hope somebody sets it on fire. This is an episode for the second kind of day.
Okay so. Real talk: running your own travel creator business does not come with a "smartest and most beautiful person alive" setting every single day. Sometimes it comes with a "maybe I should just go polish up my resume and see if I could even get hired as a barista" setting. And if you've never had a barista day, congratulations, I don't believe you.
In this episode I'm walking you through exactly what I do when I hit one of those days — when the highs are high, the lows are LOW, and I genuinely consider giving it all up for a full-fledged coffee bar situation instead. This is not a "hustle harder" pep talk. This is the actual toolkit I use to get myself off the floor and back to running my travel influencer business like the boss I am 80% of the time.
We're talking:
Why baristas get up at 4 AM and what that has to do with anything (spoiler: it's about structure, not caffeine)
Letting yourself actually feel the barista feelings instead of toxic-positivity-ing your way past them
Why your best ideas never happen while you're sitting at your computer — get the fuck out
The Parkinson's Law trick I use to get killer work done before 3 PM so I can have my whole evening back
My feel-good folder — the one piece of proof that you've won before and you'll win again
Scheduling movement, changing your environment, and giving yourself something (anything) to look forward to
Why phoning a friend in the business-building world might be the most underrated business hack nobody's talking about
Letting yourself do the "unnecessary" fun work — yes, even the mean-girl-style carousels — because it gets you excited to come back
This episode is basically permission to have a bad day, followed by an actual plan to get out of it. Because knowing how to create good content and knowing how to run a content creation business are two completely different skills — and nobody's talking about the second one. Except me.
6 Things I'd Do Differently Starting My Creator Business From Scratch | Ep 130
jeudi 16 juillet 2026 • Durée 08:49
👉 Join the Travel Creator Business Plan Community and get the systems, support, and strategy to grow your creator business. Sign up here! ✈️
I had to build my creator business all over again, I'd make way fewer things... and a whole lot more money.
Seriously.
There are so many things I spent time worrying about that didn't actually grow my business. Looking back, there are only a handful of things that truly moved the needle, and if I were starting from zero today, I'd ignore almost everything else.
In this episode, I'm sharing the six things I'd do differently so you can skip some of the mistakes, avoid productive procrastination, and build a creator business that actually pays you.
Whether you're building a UGC business, growing a travel content business, or working toward becoming a full-time creator, these are the lessons I wish someone had told me years ago.
In this episode, we talk about:
Why following too many business experts slows your progress
How to choose one content platform and stay consistent
The backend systems every creator should set up from day one
The handful of tasks that actually generate revenue
Why networking creates more opportunities than posting more content
How to stop wasting hours creating content that doesn't lead to monetization
The biggest mindset shift that helped simplify my business
If I could give you one piece of advice...
Figure out how you've made money before.
Then keep doing those things.
It's honestly that simple.
Not easy—but simple.
Too many creators assume they need more content, another strategy, or another course when what they actually need is to repeat the activities that already produce results.
How to Get More Brand Deals & Sales with THIS Instagram Strategy | Ep 129
vendredi 10 juillet 2026 • Durée 51:19
Okay. Listen.
If you've been spending hours trying to create the perfect Reel while completely ignoring your Instagram Stories... we need to have a chat.
In this episode, I'm sitting in the trunk of my car (yes, really) while Alyssa records from what sounds like an actual cave. The audio? Not our finest work. The content? Absolutely worth it.
Alyssa Moorhead host of The DM Sales Gal podcast is the queen of Instagram Stories, DM sales, and helping business owners stop relying on endless content creation to make sales. She shares exactly how she uses simple, five-minute Stories to generate leads, start conversations, and even close $16,000 sales—all without complicated funnels or endless sales calls.
If Instagram has started to feel exhausting, this episode will feel like a giant sigh of relief.
In this episode, we cover:
Why Instagram Stories are often more powerful than Reels for converting followers into clients
The simple five-minute daily habit that can completely change your lead generation
What to actually post on Stories (even when you think you have nothing to say)
The biggest Instagram Stories mistakes keeping people from buying
How to turn Story viewers into genuine conversations (without being weird or salesy)
The four types of Stories that consistently bring in clients
Why sharing your client work is more valuable than creating perfect content
How to build trust without scripts, polished videos, or fancy editing
Alyssa's five-step DM sales process that replaces traditional sales calls
Why fewer Story viewers can actually lead to more sales
How to organize and nurture leads without overcomplicating your systems
Calls-to-benefit vs. calls-to-action (this one changed how I think about content)
Memorable Moments
"You literally don't have five minutes?"
The Four Things That Actually Grew My Business (June Business Lessons) | Ep 128
jeudi 2 juillet 2026 • Durée 48:00
👉 Join the Travel Creator Business Plan Community and get the systems, support, and strategy to grow your creator business. Sign up here! ✈️
Ever catch yourself trying to reinvent your travel creator business when what’s actually working is staring you right in the face?
This month I sat down with my my podcast producer Marie from Your Girl Media to unpack our biggest business lessons from June, and honestly, the theme was pretty clear: boring works. Not sexy. Not groundbreaking. Just effective.
We talked about the habits, systems, and mindset shifts that are actually moving the needle in our businesses right now—from lead tracking and hiring support to selling through stories and treating your business like a real storefront.
If you've been feeling pulled toward shiny new ideas instead of doubling down on what's already working, this episode is your reminder to keep it simple.
In this episode, we cover:
• Why “boring is profitable” and the simple business activities that create the biggest results • The mistake entrepreneurs make when they keep adding more offers, systems, and complexity • How hiring a virtual assistant changed the game (and why most people don't know how to use one effectively at first) • What happened when Marie finally started using her lead tracker consistently • Why successful businesses iterate instead of constantly reinventing themselves • The mindset shift of treating your online business like a brick-and-mortar store • How to handle pricing, discounts, and boundaries with more confidence • The power of Instagram Stories for lead generation and relationship building • Why showing up online isn't actually about you • Laura's surprisingly simple list of business activities that drive growth • The private newsletter trainings generating high-converting sales conversations • How warm leads convert differently than cold audiences• The difference between growing a business and actually scaling one• Capacity, pricing, and the hidden challenges that come with increased demand• Why entrepreneurs need to brag about their accomplishments more often
Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5
Join Us 👉 The Travel Creator Business Plan Community!
The only business-building community designed specifically for travel creators. You’ll get: ✔ monthly business systems ✔ coworking + Q&A calls ✔ a private community of creators building real businesses ✔ guidance to help you move from “content machine” to “CEO energy”
How Subscriber Signals can help you identify potential collaborators and opportunities hiding inside your email list
New design features, landing pages, and forms inside Kit
Why I think you should be using Google Sheets and Google Forms instead of constantly adding another paid platform and another login to your life
How I’m using Toggl to track exactly where my time is going
Why I’m doing a time audit to figure out what I should be automating, delegating, or using AI to help with
Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.
Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5
Join Us 👉 The Travel Creator Business Plan Community!
The only business-building community designed specifically for travel creators. You’ll get: ✔ monthly business systems ✔ coworking + Q&A calls ✔ a private community of creators building real businesses ✔ guidance to help you move from “content machine” to “CEO energy”
Influencer strategies, creator tips, email marketing, newsletter strategy, email marketing strategy, newsletter automation, email list growth, creator business, content strategy, waitlist strategy, email sequence, lead nurturing, digital marketing for creators.
Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.
Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5
Join Us 👉 The Travel Creator Business Plan Community!
The only business-building community designed specifically for travel creators. You’ll get: ✔ monthly business systems ✔ coworking + Q&A calls ✔ a private community of creators building real businesses ✔ guidance to help you move from “content machine” to “CEO energy”
Setting realistic income goals that your brain can actually believe
How to reward yourself while still building wealth
Becoming your own "sugar daddy" (yes... we went there.)
💸 Join Jillian's FREE live class on August 17: $50K Goal in 12 Months: The 3 Steps to DONE Learn the exact framework she teaches creatives to hit big financial goals without burning themselves out. 👉 https://jilliantoddcoaching.com/50k
✨ Want hands-on support? Check out Breadwinner, Jillian's signature group coaching program designed to help creative entrepreneurs build wealth, hit big financial goals, and create a business that actually supports the life they want. 👉 https://jilliantoddcoaching.com/breadwinner
Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.
Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5
Join Us 👉 The Travel Creator Business Plan Community!
The only business-building community designed specifically for travel creators. You’ll get: ✔ monthly business systems ✔ coworking + Q&A calls ✔ a private community of creators building real businesses ✔ guidance to help you move from “content machine” to “CEO energy”
Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.
Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5
Join Us 👉 The Travel Creator Business Plan Community!
The only business-building community designed specifically for travel creators. You’ll get: ✔ monthly business systems ✔ coworking + Q&A calls ✔ a private community of creators building real businesses ✔ guidance to help you move from “content machine” to “CEO energy”
Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.
Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5
Join Us 👉 The Travel Creator Business Plan Community!
The only business-building community designed specifically for travel creators. You’ll get: ✔ monthly business systems ✔ coworking + Q&A calls ✔ a private community of creators building real businesses ✔ guidance to help you move from “content machine” to “CEO energy”
Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.
Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5
Join Us 👉 The Travel Creator Business Plan Community!
The only business-building community designed specifically for travel creators. You’ll get: ✔ monthly business systems ✔ coworking + Q&A calls ✔ a private community of creators building real businesses ✔ guidance to help you move from “content machine” to “CEO energy”
If you loved this conversation (and I know you will), go binge Alyssa's podcast, The DM Sales Podcast, where she shares practical strategies for selling through Instagram DMs, creating Stories that convert, and building a business without complicated sales funnels.
You can also find Alyssa on Instagram, where she's showing exactly how she uses Instagram Stories to generate leads and sales in real time.
Loved this episode?
If this episode gave you that little kick you needed to finally start posting on Stories, I'd love it if you'd:
Follow the podcast on Apple Podcasts or Spotify so you never miss an episode.
Leave a rating and review—it helps more creative entrepreneurs find the show.
Share this episode with the business owner who's spending three hours editing Reels instead of spending five minutes talking to their audience.
And if you start showing up on Stories after listening... tag me and Alyssa! We want to cheer you on.
Now quit overthinking it.
Go make the Story.
You've got five minutes. 💛
Instagram Stories for business, Instagram Stories strategy, Instagram marketing tips, Instagram sales, Instagram DM strategy, DM sales, social media marketing, Instagram lead generation, service business marketing, female entrepreneur podcast, online business marketing, Instagram content strategy, sell on Instagram, small business marketing, content marketing, Instagram engagement, sales without sales calls, business growth podcast, entrepreneurship podcast, online coaching business, creative entrepreneur, Instagram tips for entrepreneurs.
Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.
Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5
Join Us 👉 The Travel Creator Business Plan Community!
The only business-building community designed specifically for travel creators. You’ll get: ✔ monthly business systems ✔ coworking + Q&A calls ✔ a private community of creators building real businesses ✔ guidance to help you move from “content machine” to “CEO energy”
Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.
Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5
Join Us 👉 The Travel Creator Business Plan Community!
The only business-building community designed specifically for travel creators. You’ll get: ✔ monthly business systems ✔ coworking + Q&A calls ✔ a private community of creators building real businesses ✔ guidance to help you move from “content machine” to “CEO energy”
Découvrez des podcasts liées à The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers. Explorez des podcasts avec des thèmes, sujets, et formats similaires. Ces similarités sont calculées grâce à des données tangibles, pas d'extrapolations !
