The Online Business Manager Show with Sarah Noked – Détails, épisodes et analyse

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The Online Business Manager Show with Sarah Noked

Sarah Noked

Business & Entrepreneuriat

Fréquence : 1 épisode/8j. Total Éps: 35

Welcome to The OBM Show — the go-to podcast and YouTube channel for Online Business Managers OBMs, ambitious service providers, and entrepreneurs ready to master the backend of online business.

Whether you're a seasoned virtual assistant VA, project manager, or freelancer transitioning into the OBM role… a corporate escapee building a flexible, freedom-based career… or a CEO searching for strategic online business support to streamline operations—you’re in the right place.

At The OBM Show, we dive deep into what it really takes to thrive behind the scenes of a growing online business. From team leadership and client management to systems, SOPs, tech, and scalable operations—you’ll get the tools, mindset, and strategies to step fully into your OBM expertise or learn how to hire and work with one effectively.

Each episode delivers real-talk insights and actionable takeaways to help you:
✔️ Build a sustainable and scalable OBM business
✔️ Elevate your role from “doer” to strategic partner
✔️ Lead remote teams with confidence
✔️ Support high-level clients without burning out
✔️ Create a backend that works—so the business owner doesn’t have to

📚 ADDITIONAL RESOURCES
Streamline your services with free trainings and toolkits:
https://www.obmschool.com/resources

🎓 BECOME AN ACCREDITED OBM
Learn more about our CPD-certified OBM Accreditation program:
https://www.obmaccreditation.com

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🇫🇷 France - entrepreneurship
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https://www.obmschool.com/resources
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https://www.obmaccreditation.com
36 partages
https://www.obmschool.com/starter
35 partages

https://www.youtube.com/@SarahNokedOBM
35 partages
https://youtu.be/1qjKQqjEPKE
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A Day in the Life of OBM Manu Loths: From Burnout to Building a Purpose-Led Agency

mardi 1 juillet 2025 • Durée 52:41

What happens when you hit burnout after 30+ years in corporate leadership—and decide it’s time to build something of your own?

In this episode of The OBM Show (also available as a video), I’m joined by Manu Loths, an Accredited OBM and founder of Breitinger Consulting. After decades of working in senior roles across Germany and New Zealand—including CFO, GM, and Head of Operations—Manu knew she wanted more flexibility, more purpose, and more control over her time.

Instead of looking for another executive role, she enrolled in OBM School’s Accreditation program, implemented every piece of the curriculum, and built a business that now runs at full capacity—with a team, long-term clients, and a growing agency vision.

🎧 Inside the episode, we cover:

– How Manu transitioned from corporate burnout to OBM clarity
– The moment she realized she could be choosy about clients
– Her systems-first approach to both operations and finances
– A turnaround story from a sixth-generation family business
– Her plan for scaling through team and agency infrastructure
– Why age, experience, and leadership are OBM superpowers

“This is what I used to do for others—now I do it for myself, my way.”

Whether you're stepping out of corporate, thinking about your second act, or wondering how to turn decades of experience into your own business—this episode is packed with inspiration, structure, and actionable strategy.

—-------------------

Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.

If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.

✨ Ready to take the next step?

Grab your free OBM Starter Kit → obmschool.com/starter
Explore more tools and trainings → obmschool.com/resources
Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com

🧭 Not sure where to start?
Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz

📺 Prefer to watch?
Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBM

Until next time, keep building the business behind the business.

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You’re More Than Just Organized: The Real Value of Being an Online Business Manager

Épisode 24

mardi 24 juin 2025 • Durée 10:47

What if being “organized” was actually the least valuable part of your skill set?

In this episode of The OBM Show, we’re digging into a major mindset shift that every Online Business Manager needs to make if they want to grow, lead, and land premium clients. Because here’s the truth: clients often say they’re looking for someone who’s organized—but what they need is a strategic partner.

I’ve had clients hire me for “organization,” thinking they needed someone to keep the trains running. But the real results didn’t come from my color-coded task boards or neat file structures. They came from leadership. Decision-making. Big-picture thinking. And for a long time, I didn’t position myself that way—and I paid the price.

In this episode, I’m sharing how to move from the role of “doer” to driver—and what it looks like to own your identity as the operational engine behind a business’s success.

Inside this episode, we cover:

Why “organized” is a feature—not the benefit—and how to reframe your value
Five powerful roles every OBM plays (even if they don’t call them that yet)
Real language shifts to use in your website, proposals, and discovery calls
How OBMs unintentionally downplay their worth—and what to say instead
The link between this mindset shift and your pricing, burnout, and next-level growth

We also talk about the hidden cost of playing small—why vague support language keeps you stuck, how burnout creeps in when you operate below your level, and how positioning yourself as a leader opens the door to more trust, more autonomy, and more aligned client relationships.

If you’ve been stuck in the assistant zone—or struggling to explain what you really do—this episode will help you claim your identity as a leader, not a helper. Because you’re not just the one organizing the business. You’re the one keeping it moving forward.

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A Day in the Life of Lindsay Connolly: From NYC Fashion Exec to $100/hr Remote OBM in Belgium

Épisode 15

lundi 21 avril 2025 • Durée 45:55

In this episode of The OBM Show (also available to watch on YouTube), I sit down with Accredited OBM Lindsay Connolly, a former NYC fashion executive turned remote OBM working from Belgium, to unpack her incredible journey from corporate leadership to building a purpose-driven, high-value business.

Lindsay didn’t start as a VA or test the waters with small freelance gigs. She made a clear, intentional leap into the OBM role—charging premium rates from day one and designing a business that fits her life, not the other way around. In this conversation, she shares the mindset shifts, systems, and real-world strategies that helped her confidently step into a new career with clarity and conviction.

We talk about:

What prompted Lindsay’s career pivot and how a move abroad became the catalyst for change
How OBM Week and the OBM School Accelerator gave her the tools and confidence to start strong
Her approach to pricing, setting boundaries, and sticking to $100/hr—even when it felt scary
What her business looks like today: a 25-hour workweek, premium clients, and clear systems
The identity shift that came with this work—and how it’s transformed her presence at home and in business

If you’ve ever felt unsure whether your skills can “translate” into the online world, or you’re craving a business built around your values and life—this episode will give you the clarity, inspiration, and proof that you already have what it takes.

—------------------------------

Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.

A Day in the Life of OBM Julie Calcote: From Corporate Chaos to Calm Behind the CEO

Épisode 14

mardi 15 avril 2025 • Durée 20:36

What does it really take to transition from a decade in the legal world to running a successful OBM agency—while raising a family and prioritizing your values?

In this episode of The OBM Show (also available on YouTube), I sit down with Julie Calcote, Accredited OBM, founder of Julie Calcote OBM Services, and a beloved mentor inside OBM School. Julie shares her journey from working behind the scenes in law offices to building a thriving business that gives her more space, purpose, and presence—both at work and at home.

Julie first entered the online business world as a Virtual Assistant, but quickly realized she was already doing OBM-level work. Once she claimed the title (and the rates), everything changed. In this honest conversation, Julie shares how she built her OBM business around the life she wanted—not the other way around.

We cover what her workdays actually look like, how she manages priorities as a mom and business owner, and the strategies she uses to stay productive without burnout.

You’ll learn:

How Julie made the leap from VA to OBM
What her day-to-day looks like now running an OBM agency
How she uses tools like the Pomodoro Technique to stay focused and present
Why values-aligned clients are key to sustainable success
Her advice for aspiring OBMs ready to make their next move

If you’re wondering how to build a business that fits your real life—not just your résumé—Julie’s story is packed with practical insight and heartfelt encouragement.

This episode is for anyone who's juggling ambition and life, and ready to build a business that works for them.

Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.

A Day in the Life of OBM Lenica Stephen: Project Manager Turned Accredited Pro

Épisode 13

mardi 8 avril 2025 • Durée 31:28

What does it really take to leave behind a 15-year corporate career and step into the freedom of online business? In this episode of The OBM Show (also available on YouTube), I sit down with OBM School Mentor and founder of IBOSS Inc., Lenica Stephen, to unpack her bold leap from burnout to business ownership—and what a day in her life looks like now as a thriving Online Business Manager.

For years, Lenica followed the traditional path—climbing the corporate ladder, hitting the milestones, doing everything right. But like so many high-achievers, she hit a wall. Burnt out, unfulfilled, and tired of putting her dreams on hold, she decided it was time to stop waiting for “someday” and start building a business that actually aligned with her life and values.

In this powerful conversation, Lenica shares how she leveraged her background in project management, business process re-engineering, and team leadership to build a successful OBM business from the ground up—on her terms.

We walk through what her day looks like now, how she sets priorities, and the systems she’s built to support both her clients and her growing team.

You’ll learn:

What finally pushed Lenica to leave corporate—and how she knew she was ready
The exact steps she took to launch her OBM business
How she found her first high-quality clients
The mindset shifts that helped her own her value and raise her rates
And how growing a team allowed her to work in her zone of genius every single day

If you’re sitting in a corporate job wondering, “Is there more than this?”—Lenica’s story is the proof you need. This episode is your permission slip to explore what’s possible and take the leap into a career that gives back more than it takes.

Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.

A Day in the Life of OBM Ramona Hooper: From Freelance Hustle to Accredited Leadership

Épisode 12

mardi 1 avril 2025 • Durée 34:47

What does it really take to build a business—and a life—that puts your family first? Meet Ramona Hooper, an Accredited Online Business Manager from Vancouver who transformed crisis into opportunity and turned a global pandemic into the catalyst for an entirely new career path.

In this episode of The OBM Show, (also available as a video on Youtube), Ramona shares how she went from corporate burnout and unexpected unemployment to creating a thriving OBM business—all while navigating some of the hardest moments of her life, including her husband’s health crisis and juggling her son’s virtual schooling.

From working 70+ hours a week to reclaiming her time and replacing her income within four months, Ramona’s story is one of resilience, reinvention, and true transformation. You’ll hear the exact strategies she used to find her first OBM clients, how she built her confidence and tech skills on the fly, and the behind-the-scenes of her signature VIP Day structure.

Whether you’re exploring the OBM path or looking for real talk about balancing business and life, this episode is packed with inspiration and practical wisdom.

Listen now and discover how Ramona created a career that lets her son get “the best of me, not the rest of me.”

Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.

✨ Ready to take the next step?

Grab your free OBM Starter Kit → obmschool.com/starter
Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager →

The One Thing That Drives My OBM Journey (And Why It Matters for You)

Épisode 11

mardi 25 mars 2025 • Durée 14:50

What if I told you that the secret to building a thriving OBM business isn’t about systems, sales, or strategy? That the one thing that truly determines your success has nothing to do with client management and everything to do with how you design your life?

In this episode of The OBM Show, I’m pulling back the curtain on the one thing that has guided me through every stage of my OBM journey: freedom. The ability to work on my terms, take care of my family, and build a business that supports my life—not the other way around.

If you’ve ever found yourself overworking, undervaluing your time, or saying yes to clients who don’t align with your vision, this episode will help you reframe success, set new standards, and take back control of your business.

What you’ll learn in this episode:

✔️ The one mindset shift that changed everything for me
✔️ How to create a business that works for you (instead of the other way around)
✔️ Why overworking and undercharging are keeping you stuck
✔️ The exact questions to ask yourself to realign your OBM business with your life

Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.

🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps →

How to Market Yourself as an OBM Without Feeling Salesy

Épisode 10

mardi 18 mars 2025 • Durée 17:27

Marketing yourself as an Online Business Manager (OBM) can feel overwhelming—especially if you’re worried about coming across as pushy or salesy. But here’s the truth: the best marketing doesn’t feel like marketing at all—it feels like leadership.

In this episode of The OBM Show, I’m breaking down exactly how to position yourself as an in-demand OBM without constantly promoting yourself. From using the power of strategic questioning (yes, talking less can actually attract more clients) to stepping into your OBM alter ego, I’ll show you how to confidently market yourself and attract premium clients who already see your value.

What you’ll learn in this episode:

Why marketing feels uncomfortable for many OBMs (and how to shift your mindset)
How The Coaching Habit by Michael Bungay Stanier can transform your discovery calls
The exact questions that get clients to sell themselves on hiring you
How an alter ego can help you show up more confidently in your marketing
Why clients love me the most when I say less and listen more
How to position yourself as an OBM leader and leave businesses better than you found them

Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.

Overcoming Imposter Syndrome and Stepping Into Leadership as an OBM

Épisode 9

mardi 11 mars 2025 • Durée 14:49

Imposter syndrome is one of the biggest challenges Online Business Managers face when stepping into leadership. That nagging voice telling you, “You’re not ready,” or “Who do you think you are?” - it’s keeping you from owning your expertise, raising your rates, and leading with confidence.

The truth? Imposter syndrome doesn’t mean you’re not capable - it means you’re growing. And today, I’m breaking down exactly how to stop letting self-doubt run the show and start stepping into leadership with confidence.

What You’ll Learn in This Episode:

Why imposter syndrome gets worse the more successful you become
The physical reason your brain tries to keep you playing small
How to shift from self-doubt to self-leadership
Why free work doesn’t actually build confidence (and what does)
The five most powerful strategies to break free from imposter syndrome

Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.

🧭 Not sure where to start?
Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz

📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video →

How to Confidently Price Your OBM Services (Without Second-Guessing Yourself)

Épisode 8

mardi 4 mars 2025 • Durée 23:39

Struggling to set your Online Business Management (OBM) rates with confidence? You’re not alone. Pricing can feel intimidating, but it’s one of the biggest factors that determines the quality of clients you attract, the income you generate, and the way your expertise is valued.

In this episode of The OBM Show, I’m breaking down exactly how to price your Online Business Management services without second-guessing yourself. From shifting your mindset around pricing to creating premium packages and handling objections like a pro, this episode will give you the confidence to stop undercharging and start owning your worth.

What you’ll learn in this episode:

Why pricing feels so challenging (and how to shift your mindset)
The biggest mistakes OBMs make when setting their rates
How to package your services for premium pricing (no more hourly rates!)
The scripts you need to communicate pricing clearly and confidently
How OBM Week can help you take your pricing strategy to the next level

Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.

🧭 Not sure where to start?
Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz

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The Online Business Manager Show with Sarah Noked – Détails, épisodes et analyse

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