The Modern Hairstylist ™ Podcast

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The #1 Distraction In The Industry That's Preventing You From Getting New Clients Right Now

Saison 1 · Épisode 149

lundi 9 septembre 2024 • Durée 11:57

Are you spending too much time perfecting your client experience but still struggling to get new clients? In this episode of The Modern Hairstylist Podcast, we talk through the biggest distraction in our industry that’s holding you back from growing your clientele.

While an incredible client experience is essential, it's not the key to attracting new clients—especially if you’re focusing on the wrong details. Today, we’re diving into why so many hairstylists are stuck trying to prove their value through luxurious add-ons and missing the mark on what truly matters: showing your clients that you understand them and their needs.

In this episode, I explain why trying too hard to “prove” your worth might actually be turning potential clients away. You’ll discover how powerful it is to position yourself as a guide in your client’s journey rather than trying to be the hero of their story. We’ll also explore how shifting your marketing focus from showcasing perks to solving real client pain points can transform how you connect with your audience.

If you’re ready to stop getting distracted by the noise and start attracting new clients by truly connecting with them, this episode will give you the roadmap to do just that. Tune in for actionable insights that will help you market smarter—not harder—and ensure your services resonate with your ideal clientele.

Don’t forget to subscribe for more tips on growing your beauty business with ease!

Watch the episode on Youtube here!

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What to Do When You Can't Fit in New Clients (No Hiring Needed)

Saison 1 · Épisode 148

lundi 2 septembre 2024 • Durée 15:41

If you're finding yourself in the challenging position of being so booked that you can't fit in new clients, this episode of The Modern Hairstylist Podcast is a must-listen for you. While it may seem like a great problem to have, being unable to accommodate new clients can actually be a significant hurdle to your growth and future stability.

In this episode, we dive into practical strategies that will help you manage your fully booked schedule without needing to hire additional help. From leveraging the principles of supply and demand to restructuring your services, I’ll share actionable tips that can free up your time and ensure your business continues to thrive.

We’ll explore different options you may take, from raising your prices strategically to restructuring your service offerings, that may be the key to regaining control of your schedule. Whether you’re considering cutting down on certain services or changing your availability, these approaches are designed to help you make room for new clients while keeping your current ones happy.

If you’ve been feeling overwhelmed by your packed schedule and want to find a sustainable way to grow, this episode is filled with insights tailored for independent hairstylists just like you.

Tune in to learn how to manage your business more effectively and ensure you’re not leaving money on the table. Don’t forget to subscribe so you won’t miss any future episodes packed with strategies to help you succeed in the ever-evolving beauty industry.

Watch the episode on YouTube here!

Let's connect on Instagram!

Join us on the Modern Hairstylist Tour!

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The 3 Types of People-Pleasing Hairstylists and Boundary-Setting Tips for Each

Saison 1 · Épisode 139

lundi 1 juillet 2024 • Durée 25:08

Welcome back to The Modern Hairstylist Podcast. In today’s episode, we’re diving deep into a topic many independent hairstylists face: people-pleasing. We’re breaking down the three types of people-pleasing hairstylists and sharing practical boundary-setting tips for each type to help you regain control and balance in your salon business.

Are you always saying "yes" to every client request, even when it means compromising your own time and well-being? Or maybe you find it tough to enforce your policies because you’re afraid of upsetting your clients? If any of this sounds familiar, this episode is tailor-made for you. We’ll explore the traits of the accommodator, the avoider, and the perfectionist, and discuss how these tendencies can impact your business and personal life.

We’ll provide actionable strategies to set boundaries without feeling guilty, effectively communicate your needs, and create a healthier work environment for yourself and your clients. By the end of this episode, you’ll have the tools to confidently manage your salon, ensuring it’s a space where both you and your clients thrive.

Don’t forget to hit that subscribe button so you never miss an episode of The Modern Hairstylist Podcast. For more tips and insights on growing your beauty business with confidence and ease, tune in and let’s get started!

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Holiday Season (Part 2): How to Set Boundaries During the Holidays

Saison 1 · Épisode 50

dimanche 6 novembre 2022 • Durée 21:04

This holiday season, you can accept the abundance without accepting the overwhelm.

I get it friend, this is a beautiful time where we're all pouring into the ones we love the most. However, you still need to prioritize yourself, your balance, and your sanity.

So let's talk about how we're managing your business this season to make this possible this holiday season and each season after!

Looking for automation in your biz? Start here!
Need a new booking system? Grab this free guide

Let's connect on Instagram!

Join us on the Modern Hairstylist Tour!

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Holiday Season (Part 1): How to Maximize Profit Without Working More

Saison 1 · Épisode 49

dimanche 30 octobre 2022 • Durée 23:28

It's that time of the year again! The clients are flowing and the social and family events are filling up your calendar.

As exciting and abundant as this time is, how do you ensure that you're maintaining balance in your life. Is there such a thing as being too generous?

Looking for automation in your biz? Start here!
Need a new booking system? Grab this free guide

Let's connect on Instagram!

Join us on the Modern Hairstylist Tour!

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4 Things You Can & Should Automate In Your Beauty Business

Saison 1 · Épisode 48

vendredi 21 octobre 2022 • Durée 21:21

Automation can truly transform your business.

For me personally, it has allowed me to streamline and create more efficient systems that have allowed my business to grow exponentially. This episode is all about what you CAN delegate to technology as a beauty industry professional.

Grab free resources here!

Let's connect on Instagram!

Join us on the Modern Hairstylist Tour!

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How to Have Difficult Conversations With Your Clients

Saison 1 · Épisode 47

dimanche 16 octobre 2022 • Durée 19:36

Communication is so important in our service based industry.

But sometimes, communication does not come easy when you have to firmly address a situation.

There are so many beautiful, strategic ways to keep your boundaries without compromising your business or customer service.

Grab some free resources here!

Let's connect on Instagram!

Join us on the Modern Hairstylist Tour!

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The 3 Types of Boundaries Needed for Work-Life Balance

Saison 1 · Épisode 46

dimanche 9 octobre 2022 • Durée 21:56

Boundaries are the foundational support to help keep longevity in your career.

It's so important to know that there are different kinds of boundaries, and knowing how to best utilize them is the secret weapon in your business.

Let's talk about the 3 kinds of boundaries you need to identify for your business.

Grab free resources here!

Looking for a new booking system? Get the tea about them here!

Let's connect on Instagram!

Join us on the Modern Hairstylist Tour!

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When Should You Charge The Cancellation Fee?

Saison 1 · Épisode 45

dimanche 2 octobre 2022 • Durée 19:54

Your policies are in place to protect you and your clients.

So does that mean that running a client's card for a cancellation fee is mandatory for everyone and every case?

Let's break down your cancellation fee policy in this episode.

Grab free resources here!
Looking for a new booking system? Find the best one for you here.

Let's connect on Instagram!

Join us on the Modern Hairstylist Tour!

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A Website Framework That Books New Ideal Clients

Saison 1 · Épisode 44

dimanche 25 septembre 2022 • Durée 23:32

A great website framework is the very beginning of your clients' experience.

Is your website fully optimized to attract, guide, and convert visiting clients?
Let's talk all about optimizing your website for ideal client conversions.

Grab free resources here!
Looking for a new booking system? Find the best one for you here.

Let's connect on Instagram!

Join us on the Modern Hairstylist Tour!

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