The MHW Mark Podcast – Détails, épisodes et analyse

We are back with part two of our three-part journey into the hot topic of M&A - Mergers and Acquisitions. We continue with spirits, and we're joined by a pair of experts with a truckload of great advice for brands in any category: No Sleep Beverage Founder and CEO Nick Papanicolaou and No Sleep Beverage CFO & CIO David No.

Special guest cohost Brigid McCabe joins host Jimmy Moreland as we continue our M&A mini-series.

More info on No Sleep Beverage: Website

More info about MHW at https://www.mhwltd.com/
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Join us for part one of our three-part journey into the hot topic of M&A - Mergers and Acquisitions. We begin with beer, and we're lucky to have two experts on the topic: Brewers Advisors Founder and President Mike Mitaro and corporate transactional attorney for Kudman Trachten Aloe Posner LLP, Joseph Mannarino.


Special guest cohost Brigid McCabe joins host Jimmy Moreland for a deep dive into M&A, with plenty of great advice for new and established brands.

More info on Brewers Advisors: Website
More on Kudman Trachten Aloe Posner LLP: Website

More info about MHW at https://www.mhwltd.com/
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MHW Brand Execution Manager Ian Perez joins host Jimmy Moreland to talk bottles - how to overcome the obstacles brands face and maximize the impact of this important early brand choice. Selecting, sourcing, design, supply chain - it's all in here.

Want to chat with Ian about your brand's bottle options? Send him an email.

More info about MHW at https://www.mhwltd.com/
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MHW Brand Execution experts Ian Perez and Alexa Greco present valuable insights for new and established brands alike. This webinar, hosted by MHW's Cassidy Poe, has been lovingly edited down to give you the highlights by producer Jimmy Moreland.

Don't miss the next webinar, and your chance to do live Q&A with the experts - click the social media links below to stay up to date.

More info about MHW at https://www.mhwltd.com/
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A trio of experts joins MHW's Cassidy Poe and host Jimmy Moreland to talk marketing, PR, and editorial.

Professor Media Group Editorial Director Amy Sherman, Spirits Editor for BevNET  Ferron Salniker, and Laura Baddish, founder of The Baddish Group share insights for new and established brands looking to get noticed by the biggest publications in the industry.

At the top of the episode, we mention the "How to Create and Launch a Beverage Alcohol Brand" webinar happening Thursday, April 25 at 11am EST - here is your registration link.

Find out more about our guests:
Professor Media Group
BevNET
The Baddish Group

More info about MHW at https://www.mhwltd.com/
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General Manager of Sassenach Spirits, Chrissy Beaudette, joins MHW's Cassidy Poe and host Jimmy Moreland for a discussion on the rise of celebrity brands and what makes up a successful celebrity brand strategy! With over a decade in the industry and many years working at MHW, Chrissy also speaks about her background and how celebrity brand strategy differs from that of non-celebrity brands.

Find out more about Sassenach Spirits here.

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ProWein 2024 is a wrap, and MHW's Ian Perez joins host Jimmy Moreland to share his thoughts. We then delve deep into supply chain and how it interacts with broader strategy decisions as Ian shares key insights from his presentation at the event.

Learn more about the ProWein Trade Fair | Instagram

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The Victoria Gabriel Agency is a boutique marketing and consulting firm providing service to the beverage alcohol industry. Founder Melanie Gbowu chats with MHW's Cassidy Poe and host Jimmy Moreland about what brands can do to make the most of their marketing activities, and how some brands have capitalized on out-of-the-box thinking and creative risk-taking.

Learn more about The Victoria Gabriel Agency | Instagram

More info about MHW at https://www.mhwltd.com/
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We've edited down the annual MHW Trends and Forecasts webinar into this condensed podcast episode. The Feb 8 panel discussion was moderated by Women of the Vine & Spirits CEO Deborah Brenner; panelists include MHW CEO Ryan O'Hara, EVP Scott Saul, CRO MaryAnn Pisani, and Brand Execution Manager Ian Perez.

The team shares their analysis of trends expected in the next calendar year and how they will affect your business.

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Ahascragh Distillery founders Gareth and Michelle McAllister join MHW's Ian Perez and host Jimmy Moreland to talk about their challenges and successes in building an Irish whiskey brand, acquiring funding, and the interesting story of their zero-emission distillery in the rural west of Ireland.

Learn more about Ahascragh Distillery | Instagram

More info about MHW at https://www.mhwltd.com/
Follow us! LinkedIn | Instagram