The MaxChat Fragrance Podcast – Détails, épisodes et analyse

For this season finale we have the pleasure to chat with Bernardo Möller (House of Bō) brand founder along with his life and business partner Giancarlo Perez. The brand hails from Miami, Florida. 

House of Bo is a gender-neutral brand which has worked with world renowned Perfumers utilizing highest quality of raw, natural & sustainably sourced ingredients.

The brand’s ethos is to celebrate the ‘’rawness’’ of nature in its natural and unaltered form. The house of Bo ‘’the house of the Beautiful’’ has made some incredible strides within the fragrance industry in such a short time-span. We’ll delve into the brand in this chat.  

TOPICS OF THIS CHAT:
·       Understanding the brand’s vision/ethos   

·       The collections – brand overview     

·       Revamping the OG collection (New Parfum concentrations)  

·       Creative processes along with the perfumers

·       Inspirations behind the creations! 

·       Fragrances are bottled emotions.   

Discover House of Bo here:
 https://houseofbo.co/
 
Say Hello House of Bo on Instagram:
https://www.instagram.com/houseofbo.co/
 
Be a part of ScenXplore - The World's First International Hybrid Niche Perfume convention – Register Here:
https://scentxplore.com/
 
Have a question? Want to be a guest? Send suggestions or ideas here:
maxforti@gmail.com OR info@maxforti.com
 
This is our Season Finale! It has been a great season - Thank you for your support!    

Today we receive a great guest Serhat Okyay to discuss a very interesting brand. Unique’e Luxury Perfumes. A brand that pride themselves on utilizing only the finest ingredients available to create refined, luxurious and captivating niche fragrances...
 
Unique’e Luxury hails from Turkey, the brand was founded by Muhammet Serhat Okyay and Selim Özen. Their first collection of fragrances was releases in 2018 and created in collabration with perfumers:
 Jorge Lee, Sylvain Cara, Selim Özen, Hüseyin Erdoğmuş, Bihter Türkan Ergül and Gökhan Şimşek to name a few...

Let’s delve into this brand together in this enticing fragrant conversation.

TOPICS OF THIS CHAT:
·       The Unique’e Luxury Way!   

·       The evolution of the brand...   

·       What makes niche, niche?

·       Exclusivity, Quality and Limited Quantity.

·       Upcoming New releases!

·       Looking into the future of Niche Perfumery...  

·       Connecting with niche perfume lovers and connoisseurs. 

 Discover Unique’e Luxury Perfumes here:
 https://uniqueeluxury.com/
 
Say Hello to Unique’e on Instagram: 
https://www.instagram.com/uniquee_luxury/
 
 Be a part of ScenXplore - The World's First International Hybrid Niche Perfume convention:
 https://scentxplore.com/
 

Have a question? Want to be a guest? Send suggestions or ideas here:
maxforti@gmail.com OR info@maxforti.com
 
Stay tuned for more exciting chats coming your way…  

Today we have the pleasure to chat with one of the most talented perfumers of our time: 
Geza Schön – he’ll take us through his journey when it all started, upcoming projects and curiosities about his passion and about himself. 

He is a German master perfumer, based in Berlin. He trained at Haarmann & Reimer and has worked with great brands such as: Clive Christian, Diesel, Ormonde Jayne, FCUK, biehl parfumkunstwerke, and Boudicca to name a few... In 2006, Schön created the brand Escentric Molecules, a perfume brand highlighting single molecules which took the perfume world by storm and is a very sought-after and respected line.

Topics: 

• How his passion got ignited!
• Talking about risk-taking and perfume compounds. 
• Is the market lacking courage to dare? 
• The market evolution through the decades… 
• Diving into iso E Super
• The Ormonde Jayne years…
• What will be the next best thing?
• Trying to achieve uniqueness is a saturated market…
• Perfumer’s fragrance palette suffered deletions that are irreplaceable! 
• A meaningful conversation… 
• Upcoming releases! 

 Discover Escentric Molecules:
 https://www.escentric.com/

Have a question? Want to be a guest? Send suggestions or ideas to Max Forti at:
maxforti@gmail.com OR info@maxforti.com
 

Stay tuned for more chats coming your way…  

In this episode we have Pierre Guguen, a gentleman who has two passions - music and fragrances. Hence the creation of L’Orchestre Parfum, depicting the instruments, artisans, musicians and music genres which inspire note-perfect perfumes '‘to smell and listen to…’' 
In this chat we’ll learn a bit more about the man behind the concept and we’ll learn about the creations themselves...  
So, get comfortable, listen and enjoy! 

TOPICS:

• How it all started…   
• Creative concepts with Comme des Garcons to the L’Orchestre Parfums brand.  
•  The bridge between music and fragrances… How the two are linked! 
• The universal language of the heart ‘’Music and Perfume’’ the similarities they share!
• What is the smell of music??? 
• Current Collection overview.   
• Why L’Orchestre Parfums is a Fragrance ''Band'' and not just a Fragrance Brand.
• The Newest launch Vetiver Overdrive - (Capturing the Blues genre) 
• The online landscape and collaborations - what's next? 
• Enter NFTs - Non-fungible token in the fragrance industry… 

Discover L’orchestre Parfums Fragrances at:
https://www.lorchestreparfum.com/us/

Stay tuned for more chats coming your way! 

Season 3 - Episode 7: Sarah Baker

Artist and Creative Director Sarah Baker works with some of the world’s most daring and innovative noses to create distinctive, gender-optional fragrances drawing on a myriad of inspirations. Sarah Baker works closely with carefully selected perfumers—all of whom are named on each fragrance—in a process of mutual inspiration and creativity to arrive at exclusive, luxury fragrances.  Each one is an insight into the imaginations and craft of today's cutting-edge olfactory talents who know just how complex, sensual and game-changing fragrances should be. ​ ​ 
 

CHAT TOPICS:

• The beginning…   
• Creative process.  
• Current Collection overview.   
• Up-coming releases and projects
• The art of perfumery, the journey. 
• Ingredients - what’s the brand’s signature? 
• Trends and Social Media.

Find Sarah Baker Fragrances at:
 sarahbakerperfumes.com

Want to chat, have ideas and/or suggestion or have a question - email: 
maxforti@gmail.com OR info@maxforti.com

Stay tuned for more Season 3 episodes coming your way! 

It all started by ''accident'' from his father meeting one of the greatest perfumers of our time: Pierre Bourdon at an airport in which then took Julien under his wing which allowed him to learn the ropes and skills from a master-perfumer himself, where as he describes he was able to inspire us with his creations through the years as he says quite eloquently
‘’perfume is an art where you can express your feelings, emotions and memories…’’
As they say, the rest is history!
 
 Julien Rasquinet is a Belgian native and Parisian resident... He currently has over 100 creations under his incredible portfolio in which many are great hits. Including but not limited to:
Amouage Enclave, BDK Tabac Rose, Costume National Secret Woods, Creed Royal Oud, Frederic Malle The Moon, Masque Milano Russia Tea, Naomi Goodsir Cuir Velours, Zoologist Seahorse just to name a few.

TOPICS:

• The beginning…  (Early memories of favorite perfumes)
• Apprenticeship with Pierre Bourdon (learning from the best) 
• Creative process.  
•  State of the fragrance world - current releases…  
• What to expect going forward (what does the future bring?)
• Creed Royal Oud ‘’is this a real oud fragrance?’’
• Talking about Creed success and Pierre Bourdon’s creations! 

Say hello to Julien:
 https://www.instagram.com/julienrasquinet/

 
Stay tuned for more chats coming your way! 

He’s a teacher, creative director, writer and above all a fragrance lover and collector. Today we’re talking with Steven Gavrielatos aka Resolessence a fellow YouTuber for over a decade on the platform he shares his passion for fragrances in a very eloquent and educational manner through his channel with daily videos. In this chat we’re going to get to know him a little bit better and talk about his journey and other interesting facts  and perhaps even some ‘’controversial’’ fragrance industry topics… 

 TOPICS:

• When/How did the Passion begin? 
• Vintage fragrances / reformulations…
• A Museum of Fragrances?! 
• How fragrance transcends time… 
• Remembering Carlos (Brooklyn Fragrance Lover) 
• The favorite fragrance genres. 
• The creative process, current state of fragrance releases.
• Mass appealing releases VS unique and intricate ones…  
• Discussing the ‘’Fragrance Community’’, how and what has changed? 
• Navitus the brand and becoming the creative director and co-creator. 
• Forms of consuming fragrance information/content (Vlog, Blog and Podcast) … 

 Say hello to Steven here:
 https://www.youtube.com/c/Redolessence/videos

Checkout Navitus Fragrances here:
https://navitusparfums.com/

We're just getting warmed up - stay tuned for more. 
New episode every other week.  See you next Wednesday! 

He’s Entertaining, Interesting and Eccentric. Notice that I wrote in capital letters?! That’s because my guest is a Capital Perfumer with the full essence of the word with his incredible portfolio. He has a reputation that precedes him when it comes to creativeness and qualitative work. It was great fun and extremely educational to chat with Master-Perfumer: Christophe Laudamiel

TOPICS:

When/How did the Passion begin? 

The creative process, how to transpose emotions into a bottle! 

How to create? Do chaotic situations yield great creations/results? 

Getting to know DreamAir (www.dreamair.mobi)
Headed by Master Perfumer and Chemist-Inventor Christophe Laudamiel, DreamAir is a privately owned boutique company based in New York City with a satellite laboratory in Berlin-Germany. Our goal is to introduce new means of communication via scent. We provide haute fragrance customization, applications and technologies to play and display scents. 

The difference between creating commercial (mass-appealing) fragrances versus more intricate and unique ones.

Approaching some controversial topics of the ‘’corporate’’ world. 

Marketing gimmicks versus full disclosure and transparency! 

Consumer knowledge and learning how to buy fragrances the proper way. 

The state of the fragrance market and current releases. 

We also briefly discussed his perfume brand The Zoo:
 https://www.thezoo.nyc/

Have a question? Want to be a guest? Say hello and/or send suggestions and ideas to us at: 
maxforti@gmail.com OR info@maxforti.com 

Keep it tuned in - more to come! 
We have a new episode every-other-week. 

Welcome to the MaxChat, Season 3, Ep.03
  
In today’s episode we’re chatting with Victor Wong owner & director of Zoologist Perfumes an innovative Canadian Niche Perfume brand:
zoologistperfumes.com  
  
From game-designer to perfume lover and brand founder, Victor Wong shared his journey and the creative process behind his enigmatic animal inspired creations, what sets the brand apart from other perfume brands and upcoming projects…  

 Have a question? Want to be a guest? Say hello and/or send suggestions and ideas to us at: 
 maxforti@gmail.com OR info@maxforti.com 

Keep it tuned in - We're just getting started! 
Stay tuned for more exciting episodes coming your way. 

Welcome to the Max Forti chat, Season 3, Ep.02.
 
For the second episode we’re talking with the founder and creator of a very exciting and game-changing niche perfume brand that took the art of perfume making to new heights:
 Scents of Wood:  https://scentsofwood.com/
 
 It was such an inspiring episode to chat with Fabrice Croisé and learn more about Scents of Wood, the creative process and upcoming projects…  

 Join the subscription program to discover the brand and enjoy 15 creations every year. This very captivating brand offers incredible value and a fantastic way to experience their creations prior to the actual releases.  

 Have a question? Want to be a guest? Say hello and/or send suggestions and ideas to us at: 
 maxforti@gmail.com OR info@maxforti.com 

We're just getting started! 
Stay tuned for more exciting episodes coming your way.