The Marketing Picnic – Détails, épisodes et analyse

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The Marketing Picnic

Stapho Thienpont

Business & Entrepreneuriat

Éducation

Fréquence : 1 épisode/7j. Total Éps: 58

On The Marketing Picnic we identify, explore and practicalize the key insights that set apart top performers. Our focus is on growth marketing, entrepeneurship and generally winning at life. |

This show is for you if you're looking to go deep, are sick of short term tactics and feel cats are a vital part of marketing. It's not cause it's deep "brings ROI" that it needs to be boring. |

Subscribe here!

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🇬🇧 Grande Bretagne - marketing
20/11/2025
#91
🇨🇦 Canada - marketing
13/10/2025
#80

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https://pod.co/picnic-tmf/justin-wu/
4 partages
https://pod.co/picnic-tmf
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https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkLnBvZC5jby9waWNuaWMtdG1m
3 partages

https://www.linkedin.com/in/nataliawiechowski/detail/recent-activity/posts/
2 partages
https://www.linkedin.com/
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https://www.linkedin.com/in/nathanhirsch/
1 partage

https://play.acast.com/s/TMF-Picnic
4 partages

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Want to Nail Your Instagram Brand, But Are Sick of Amateur Tactics with Laura Haleydt

Saison 1 · Épisode 59

mardi 26 janvier 2021 • Durée 58:50

Personal branding and the right social media platform can be crucial to the success of your online business.

Our guest today has experience working as a Brand Manager for four global brands.

Laura Haleydt has award-winning marketing skills to help clients reach their full personal branding potential. She does this by offering tips and tricks on how to build an online business with the power of Instagram.

Laura is an Instagram Marketing and Personal Branding Strategist. Helping her clients scale their businesses using Instagram strategies and personal branding.

She is also the Co-Founder of Elle Synergy. An online resource for skilled women to build and scale their own online business.

In today's interview, Laura breaks down the basics of Instagram. As well as, what matters most when it comes to branding yourself on Instagram. From Instagram DM's, shares, or even comments, Laura has the know-how and the experience to help you grow your online business!

Listen to the Podcast at https://pod.co/picnic-tmf or

on Apple [https://podcasts.apple.com/gb/podcast/tmf-picnic/id1495963496],

Spotify [https://open.spotify.com/show/5Mj5iY8IqefIbAxwX6rr3B],

Google Podcast [https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkLnBvZC5jby9waWNuaWMtdG1m], acast [https://play.acast.com/s/TMF-Picnic],

Stitcher [https://www.stitcher.com/podcast/podcastdotco/tmf-picnic],

or on your favorite podcast platform.

What tactics have you or will you use in your own Instagram Branding?

Want more episodes pertaining to Personal Branding?

Listen to TMF Picnic’s episode with Jeannette Bridoux aka The Spiritual, Personal Branding/ Instagram Coach from the West

https://pod.co/picnic-tmf/jeannette-bridoux-aka-the-spiritual-personal-branding-instagram-coach-from-the-west/

Listen to TMF Picnic’s episode with Mark Metry, How to Overcome Social Anxiety and Grow Your Podcast https://pod.co/picnic-tmf/mark-m-2/

Selected Links from the Episode:

Want to Connect with Laura Haleydt?

Website jo.my/laurahaleydt
Instagram jo.my/laura-instagram
YouTube jo.my/laura-youtube
LinkedIn jo.my/laura-linkedin/
TikTok jo.my/laura-tiktok/

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How to Build Landing Pages That Convert With Waseem Bashir

Saison 1 · Épisode 58

mardi 27 octobre 2020 • Durée 01:01:25

Targeted landing pages can make or break your visitor-to-lead conversion rate.

This means that we should always be looking for the best ways to increase the quality of our landing pages.

Waseem Bashir has created over 500 different landing pages that increase these conversions.

Waseem Bashir is the Founder and CEO of Apexure. Waseem's agency helps businesses generate leads with conversion-focused landing pages and sales funnels.

He is also the Founder of LeadGen App. This app helps businesses and marketers capture more leads with effective online forms.

In today's interview, Waseem breaks down the best practices for landing pages. Waseem explains the roles of landing pages within your larger website. We also discuss long-form vs short-form, landing pages in B2B, and some quick wins for landing pages.

What practices will you implement into your own landing pages?

Want more episodes pertaining to Best Practices in Growth Marketing?

Listen to TMF Picnic’s interview with Andrei Zinkevich, the B2B Marketing Principles That Never Change, Crisis or Not!

https://pod.co/picnic-tmf/the-b2b-marketing-principles-that-never-change-crisis-or-not-with-andrei-zinkevich

Listen to TMF Picnic’s interview with Jean Bonnenfant, King of B2B Growth Works and Retention!

jo.my/jean-bonnenfant/

Selected Links from the Episode:

Want to Connect with Waseem Bashir?

Apexure | Website jo.my/apexure/

LeadGen | Website jo.my/leadgenapp/

LinkedIn jo.my/waseem-linkedin/

Twitter jo.my/waseem-twitter/

How to Overcome Social Anxiety and Grow your Podcast with Bestselling Author and Top 100 Podcast Host Mark Metry

Saison 1 · Épisode 49

vendredi 3 avril 2020 • Durée 01:11:05

Have you ever felt like you had no control over a situation? Like your cards were already dealt.

Some may feel like they have no control over their position in life. I have struggled for years on how to communicate how much power people actually have. Now, I tell them to look at Mark Metry.

Mark has been able to transform himself to help others and watch people change for the better.

Mark Metry is only twenty-two and is already a bestselling author of his new book, Screw Being Shy.

Mark writes on how to communicate your authentic self and how to achieve a successful and happy life.

Mark Metry once struggled with social anxiety. He was able to redesign himself and transform into his true self. Now, Mark is a Forbes Featured and International TEDx keynote speaker.

Embracing his true self, Mark is a successful public speaker, author, and podcaster. Mark Metry is the host of a top 100 podcast called Humans 2.0.

Mark Metry has made it his mission to spend his life trying to impact and influence others.

We discuss the first steps to empower oneself and why you must learn to understand and align your own reality.

We also share how you can grow your podcast audience and the common myths that surround being a podcast host.

I highly recommend you checking out Mark’s book Screw Being Shy which you can find here!

jo.my/mark-metry-website/

Listen to the Podcast at

https://pod.co/picnic-tmf/

or on

Apple

https://podcasts.apple.com/gb/podcast/tmf-picnic/id1495963496/

How to Scale to 6 Figures In Profit In Under Two Years With Zero Ads Spend with Estie Rand

Saison 1 · Épisode 48

jeudi 2 avril 2020 • Durée 01:10:55

When I first read Estie Rand's list of accomplishments, I was like.

"Sure, scaling to 6 figures in revenue in 2 years with no ad spend, no biggie, I've done that."

"Wait, what."

"Six figures in PROFIT?"

"In 2 years, while raising five kids and without ad spend."

"How the hell?"

Well, that's we're going to be figuring out today during the live.

Here's what we're going to discuss in more detail:

What does #Productivity really mean?
5 steps to take any business idea and turn it into a real money
Truthful Marketing: The only way to market a small business in 2019
3 stages of small business growth: from freelancer to stable enterprise Hiring Matrix: 3x3 things that guarantee your staff

Please do ask your questions; we're excited to answer them!

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How to Create a Rediculous amount of Social Media Content and Use It for Social Selling with Nico De Bruyn

Saison 1 · Épisode 47

mercredi 1 avril 2020 • Durée 57:57

Nico De Bruyn does whatever it takes. And so can you.

Selling empty apple boxes? ✔️

Direct messaging 100's of people? ✔️

Writing a book? ✔️

Whatever it takes.

Not everyone from my generation has what it takes to get where they want to go.

It's not because you don't take a straight path to the top that you don't have it.

Nico and I are living proof.

But we both did whatever we need to build our Social Media agencies.

I have The Marketing Family, he has Boundless Media.

Two young men that know what they want and how to get there.

I can already feel the energy.

Here's what we'll discuss:

Social Media content strategy, how do you even start?
How do you build a community from scratch? And how do you keep it alive?
How can you make sure content attributes to revenue?
What does good content look like?
What's it like running an agency? How can you make it easier?

Check out www.getboundlessmedia.com here to learn more about Nico's agency!

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How Working With VA's Allowed Nathan Hirsch Scale to 7 Figures as a 20 Year Old

Saison 1 · Épisode 46

vendredi 27 mars 2020 • Durée 46:22

Launching an entrepreneurial business can be daunting. Growing success involves a leadership that can create a profitable delegation style. The aim is to find the perfect trifecta.

What is the perfect trifecta?

Skills.

Positive Attitude.

Clear Communication.

Someone who has perfected this is, Nathan Hirsch, co-founder of OutsourceSchool.

Nathan has displayed compelling leadership that has brought him immense success and recognition.

Nathan Hirsch started his entrepreneurial journey over ten years ago. Nathan had his first million-dollar company at twenty!

This company sold more than thirty million dollars in product. Since then, he has developed an art of designing and launching profitable businesses.

Nathan found solutions for the freelance market while working in eCommerce. Nathan Hirsch, with his co-founder, created the company FreeeUp.

This marketplace allows connections between business owners and freelance talent.

This talent is the top 1% in their field!

Nathan's business continued to grow and see accomplishments. He has continued to uphold outstanding customer service and fast interaction.

Nathan and his co-founder were the face of FreeeUp for almost five years. Both founders chose to make a successful transition to new leadership.

Nathan Hirsch and his co-founder, Connor Gillivan, moved to their next project. Both men have over ten years of entrepreneurial experience and two successful businesses.

Together, they founded OutsourceSchool using this experience and past success. Both founders are recognized for scaling companies in different markets.

Nathan and his co-founder have now launched an education platform for other entrepreneurs.

How AI Can Be Used By SME's and Corporates Today and How It'll Affect Your Job With Dan Faggella

Saison 1 · Épisode 45

jeudi 26 mars 2020 • Durée 01:08:22

The guy who kept me fed when I lived in a gym turned out to be a world-renowned AI expert.

I've often told the story of me sleeping on the mats.

But I don't usually mention how I made ends meet.

I wrote articles for a Brazilian Jiu-jitsu blog called "Science of Skill".

Dan Faggella ran that blog.

That's where I honed my writing

But he taught me so much more than that, he:

Showed me the techniques I used to dominate international competitions.

Taught me the power of positive psychology.

Inspired me to become a marketer.

Dan Faggella's accomplishments are nothing to scoff at:

He presented his AI research at the United Nations HQ.

He bootstrapped a company to a 2MM, fortune 5000 company.

No-gi, Pan Am champion at Brown Belt.

Masters in Positive Psychology.

Founded and runs of Emerje AI research.

His Company, Emerj, is where executive leaders turn to understand how AI is impacting their organization or industry – and what to do about it.

Today we're going to talk about all of that but also about all of that.

But also about how YOU can advance your career in the era of AI without learning how to code.

Here's his website: emerj.com/

And here's the report he'll mention during the show: emerj.com/beg1

How AI Can Allow People to Be More Human and Live Happier Lives with Gabriel Fairman

Saison 1 · Épisode 44

mercredi 25 mars 2020 • Durée 01:00:02

It's not every day that you meet a man like Gabriel.

He's been my friend for half a year now; still, I've been struggling to write this post. I've thought about it for weeks.

There's too much to unpack.

There's no way to turn this member of the Forbes Tech council into a catchy headline.

Here's a man, who took a simple translation company and turned it into a hotshot, AI-driven Localization startup, with offices on multiple continents.

That should be enough, the box should be filled.

But then what about his six months of meditation in a Taiwanese monastery.

And what about him climbing a volcano, his role as a Tennis playing father, and his shoeless antics?

Did I mention he invented his own master's study?

All these facts are impressive.

But what stands out to me is this:

When I talk to him, I feel heard and seen.

I feel like he gets exactly what I'm talking about, that he sees the truth.

And when he speaks to me, it's right on the mark.

I hope you'll enjoy this interview with the sharpest person I know.

Get ready to learn about:

- Localization

- Company Culture

- Philosophy and Life

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How Nikola Tomov Became the #1 Scientific Fitness Expert in Bulgaria and How That Scaled Into A Business Empire

Saison 1 · Épisode 43

mardi 24 mars 2020 • Durée 01:48:45

One of the most raw, honest and profound interviews we've done.

Nikola Tomov and I tackled some subjects close to my heart

- The importance of experimentation in entrepreneurship

- How to deal with balance in life and business

- How to keep yourself effective every single day

- How to grow a YouTube channel

- How to scale

Truly a wonderful guest and conversation. Surely an episode I'll be mentioning during conversation on a weekly basis.

Thanks for hopping on The Picnic!

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How B2B Growth Works and Why Retention Is King With Jean Bonnenfant

Saison 1 · Épisode 42

lundi 23 mars 2020 • Durée 01:06:50

When you delve deep into marketing, beyond just the “likes” and first impressions of a company, you will find what really matters is the real growth marketers of the field who are changing the way marketing is being perceived.

Using cutting edge programming models and full-funnel marketing, growth marketers are able to drive innovation through data.

One of these top players in the field is Jean Bonnenfant. A lead speaker and international growth marketing trainer for Growth Tribe France.

What’s really distinctive about Jean is that he is not just another marketer, he really knows how to play this sophisticated game that’s involved in the industry.

Jean Bonnenfant shares his insights on what makes a product or service thrive and what prevents a start-up from succeeding.

Bonnenfant relies on data-driven, full-funnel marketing using tooling, code, psychology, and curiosity.

Jean Bonnenfant is credited with training almost 1500 participants and has spoken at twenty-eight events with crowds up to 500 people.

Jean Bonnenfant over two years went from knowing nothing about growth marketing to becoming the head of Growth Tribe Training France.

He started out in marketing at another company that wasn’t the right cultural fit. He aimed to become the best trainer he could be and started speaking at conferences where he became an eminent public speaker.

Bonnenfant focuses on retention and activation as he believes these will make a company greatly more successful in the long run. He trains people of this ability at the Growth Tribe’s Advanced Growth Hacking Course.

In the interview today, Jean Bonnenfant shares some of the best skills to focus on if you want to push the limits, the significance of curiosity, retention curves, analytic frameworks, the advantages of rapid experimentation, and overall why Jean Bonnenfant is one of the most notable growth marketers out there!

What was your favorite tip or moment from the interview? Let us know!

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