The Launch Station – Détails, épisodes et analyse

Joining us on the latest episode of The Launch Station is Lindsey Lane, VP, Customer Experience, Isometric Technologies.

Lindsey is a seasoned CS and CX expert who has consistently excelled in delighting customers across professional landscapes. Beginning with significant contributions to major consulting firms, she has played a pivotal role in large-scale projects and implementations. She now extends her expertise to early-stage startups.

At Isometric Technologies, Lindsey oversees all aspects of the customer journey post-sale, including implementation, customer success, and customer support. In this episode she shares her secrets to:

1. Deliver exceptional customer experiences from the very beginning

2. Get customers of varying maturity levels to achieve first value

3. Navigate the challenges that may arise with managing customer expectations

… and more. Tune in!

In this episode of The Launch Station, our esteemed guest is Jess Osborn, VP Customer Success-International, GoCardless.

Jess has spent over 10 years in customer-facing roles and has been leading CS, Onboarding, and Adoption at companies like Bazaarvoice, Blackbaud, and Findhelp. She is passionate about helping companies and people be the best version of themselves.

In this episode, Jess talks about going international and how companies should be adapting their customer journeys for a global product. She also shares her insights on:

1. Strategies to enable the right customer experience for a global product

2. Optimizing the customer journey

3. Setting realistic expectations with customers

4. The key metrics to measure success

… and more. Tune in!

In this episode, we have Sloan Pettersen, Director, Global Client Onboarding at Impact. Before starting her journey with Impact, she studied international business administration. As a part of the initial onboarding team, Sloan was crucial in establishing the client onboarding function at Impact. Today, she is a leader who has accomplished a variety of roles and is focused on getting customers to value in a timely manner.

In this episode, Sloan talks about:

1. Her journey at Impact.com
2. Developing a formal client onboarding function from scratch
3. Tackling the challenges that come up with scaling and automation
4. The client onboarding process at Impact.com

… and more. Tune in!

Binge on our podcast here: https://rocketlane.com/podcast

In this episode, we have Brent Claremont, Director of Customer Onboarding at Emotive. A seasoned leader with 7 years of experience in Customer Success and another 4+ years of experience in SaaS leadership, he was one of the founding CS members of the Sydney HubSpot office. He later took up the role of an Onboarding Team Manager and helped review global CSAT, launch Service Hub and build a career rotational program at HubSpot HQ.

As the recipient of the ‘Top Manager’ award in 2020, Brent sticks to hiring for character and training for skill. He is all for having a unique perspective to challenge the status quo and improve current processes.

In this insight-packed session, Brent gets talking about:

1. The playbook to create your A team for onboarding functions
2. Developing an effective career pathing program for onboarding professionals
3. The career trajectory of a customer onboarding professional
4. Success stories of onboarding professionals who transitioned into different roles

… and more. Tune in!

In this episode of The Launch Station, we are joined by Michael Canzoneri, ex-Confluent, and currently VP of Global Services at Dataiku. Michael drove some of the most disruptive and innovative big data solutions across multiple industries for Confluent. He led multi-year, global transformative projects in retail, aerospace, defense, and oil & gas. Michael also develops strategies and positions companies for dramatic growth.

After studying data sciences at Harvard and Quantum Computing at MIT, Michael went on to do his MBA from Villanova. He talks to us about:

• How professional services are positioned and operated at Confluent
• How the PS landscape evolved at Confluent
• Why strategy is a key element from a PS perspective
• What are some effects of the change

… and more.

Our guest for this episode is Jan Young, a top 50 Customer Success influencer. She is currently the Principal Consultant at Success League, which offers CSM and leadership training, CS program assessments, and consulting services.

She started her career in project management, moved to marketing and has been in CS even before it even became a thing. She has been a passionate influencer in the CS world and in this episode of the Launch Station, she talks about:

• How setting expectations when onboarding customers sets the tone for better customer partnerships
• How accountability makes onboarding easier
• How the momentum has to be carried from onboarding through adoption
• Whether or not you need to charge for your implementation

… and more.

In this episode of the Launch Station, we are joined by Nuno Paiva das Neves, Director of Customer Success at SafetyCulture. He started his career at IBM, then spent close to 14 years at SAP, and for the past few years, he has been in the world of CS.

At SafetyCulture, he focuses on outcomes and business value for customers, right from delivering on pre-sales activities, success engineering, onboarding, and customer health. Being all for making customers happy, Nuno talks to us about:

• How the transition from working at a large corporation to a startup happens
• How the journey from a startup to a scaleup has evolved over the years
• What GTM motions exist at SafetyCulture
• Playbooks and learnings SafetyCulture operationalizes on for onboarding

… and more.

In this episode, we talk to Cori Medler, Director - Customer Success at BombBomb. She leads the team and steers initiatives for retention and expansion of BombBomb's managed customers.

Cori is a powerhouse in Customer Success, as she is who has tremendous experience in the SaaS space. She has been in sales, services, people management, marketing strategies, data analysis, database administration, and so much more.

Here at the Launch Station, she gets to talking about:

• How onboarding and Customer Success has evolved at BombBomb
• How the onboarding journey at BombBomb looks like
• How BombBomb handles change management with enterprise clients
• What are some key concepts that people should research on when trying to effect change management

… and more.

In this episode, we are joined by Reshmi Krishna (Senior Manager, Enterprise Solutions Architect) and Sherrod Patching (Head of Global Technical Account Managers), GitLab.

Reshmi has extensive experience in being an engineer and a solutions architect. She has been in leadership positions for multiple years now.

Sherrod is a seasoned customer-centric technology leader with deep experience in building high-performing global teams focused on driving excellent customer experience and significant revenue growth.

While Reshmi loves to dive into the nitty gritty, Sherrod excels in driving organic and inorganic revenue growth.

In this episode, we have them talking about:

• What pre-sales and post-sales look like at Gitlab, and how they have evolved
• How should the right journey be structured from pre- to post-sales
• How to get  better at handoffs

...and more.

In this episode, we have Kristi Faltorusso, VP - Customer Success at Client Success. She was named one of the Top 25 CS Influencers 2020. Kristi is a seasoned CS leader and has transformed the CS function at high-growth, B2B SaaS companies like IntelliShift and BetterCloud.

In this episode, we talk to Kristi about her kickoff model. She covers the following topics:

• Complexities with implementations that include a hardware component
• What got her thinking about the Partnership Kickoff Model
• What the Partnership Kickoff Model is about
• Managing expectations with executive stakeholders of an implementation project

… and more.