Explorez tous les épisodes du podcast The Food Blogger Pro Podcast
| Titre | Date | Durée | |
|---|---|---|---|
| Advanced SEO Q&A with Casey Markee | 27 Aug 2024 | 00:57:16 | |
Creating effective category pages, navigating keyword research, and balancing SEO with creativity with Casey Markee from Media Wyse. ----- Welcome to episode 476 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Casey Markee from Media Wyse. Advanced SEO Q&A with Casey MarkeeThis is the third and final episode of our Summer Membership Spotlight, in which we have been sharing a piece of content that is normally exclusive to Food Blogger Pro members here on the podcast. We are finishing the series with a replay of our Advanced SEO Live Q&A with Casey Markee! Food Blogger Pro members submitted many questions all about SEO — Helpful Content Updates, SEO best practices, topic clusters, AI, and more! We hope you learn a lot from this Q&A (we always do!) and that you enjoyed this special series on the podcast. In this episode, you'll learn about:
Get the resources for this episode at foodbloggerpro.com/476. Thank you to our sponsors!This episode is sponsored by Clariti and Raptive. Learn more about our sponsors at foodbloggerpro.com/sponsors. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here. If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership. | |||
| Grow Your Email List and Connect with your Audience with Allea Grummert | 20 Aug 2024 | 00:59:28 | |
Growing your email list, connecting with your audience, and working with sponsors with Allea Grummert from Duett ----- Welcome to episode 475 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Allea Grummert from Duett. Grow Your Email List and Connect with your Audience with Allea Grummert
Email marketing expert Allea Grummert founded her agency, Duett, in 2018 with the goal of helping content creators improve their email marketing. She’s been an invaluable resource for the Food Blogger Pro and Pinch of Yum teams and is also an industry expert in the Food Blogger Pro community, so you may have seen her around the forum!
In this episode, Allea spills the tea on growing your email list and building deeper connections with your audience. She'll also talk about why email is a must-have for content creators and how to turn it into a profitable asset. From crafting irresistible welcome sequences to landing brand sponsorships, Allea shares her proven strategies for email success. Get ready to level up your email game! In this episode, you’ll learn about:
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----- This episode is sponsored by Yoast and Clariti. Learn more about our sponsors at foodbloggerpro.com/sponsors. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here. If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership. | |||
| 466: How to Respond to the Recent Google Updates with Ann Smarty | 18 Jun 2024 | 00:59:26 | |
Why SEO is about more than building traffic, how to think more holistically about your SEO strategy, and the importance of community with Ann Smarty. ----- Welcome to episode 466 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ann Smarty from Smarty Marketing. How to Respond to the Recent Google UpdatesAnn Smarty has been working in the SEO industry for over 20 years, and she has lots of expertise to share with us in this interview! Bjork and Ann chat about the current state of SEO, including a deep dive into the impact of the recent Google Helpful Content Updates. They also discuss the history of backlinks with SEO and how to approach link-building as a content creator (and why it’s more about community than you might think). Ann has a really great perspective on the importance of developing a holistic SEO strategy and why diversifying your income and traffic sources matters now, more than ever. Don’t miss this episode! In this episode, you’ll learn:
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This episode is sponsored by Clariti and Raptive. Learn more about our sponsors at foodbloggerpro.com/sponsors. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here. If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership. | |||
| 381: Developing Foolproof Recipes with Katie Webster | 01 Nov 2022 | 00:45:31 | |
Knowing a recipe is ready to publish, why recipe testing starts at the grocery store, and starting with a Hypothesis Draft with Katie Webster. ----- Welcome to episode 381 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Katie Webster from Healthy Seasonal Recipes about the process of developing rock-solid recipes for your readers. Developing Foolproof RecipesAs food bloggers and business owners, the “product” we’re creating for our readers or “customers” are our recipes, so it’s important for them to be as comprehensive as possible. Katie Webster from Healthy Seasonal Recipes has a unique and reliable process for testing the recipes she publishes on her site, and she’s here today to talk you through the whole thing! You’ll hear about how she starts the process, why she develops a hypothesis draft, and how she ultimately decides that a recipe is at its final stage. This episode is a must-listen for any and all recipe developers! In this episode, you’ll learn:
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----- This episode is sponsored by Clariti. Learn how you can organize your blog content for maximum growth by going to clariti.com/food. If you have any comments, questions, or suggestions for interviews, email us at podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership. | |||
| 380: What Google is Expecting from Food Creators with Arsen Rabinovich | 25 Oct 2022 | 00:50:20 | |
How to understand high-ranking content on Google, how to tell when Google updates its algorithm, and the importance of user intent with Arsen Rabinovich. ----- Welcome to episode 380 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Arsen Rabinovich from TopHatRank about how content ranks with the Google Algorithm. What Google is Expecting from Food CreatorsUs, to Google Search: Why are you the way that you are? If you’ve ever had similar feelings towards the world’s most popular search engine, you’re not alone! And luckily, Arsen Rabinovich is here to talk all about content that performs well in Google search results. And while the way that the Google Algorithm works isn’t 100% understood, we can learn from other pieces of content within search engine results to understand what Google looks for in “good content.” Bjork and Arsen have a great, approachable conversation in this episode, and career bloggers and newbies alike will definitely learn a thing or two that they can apply to their own content creation endeavors! In this episode, you’ll learn:
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----- This episode is sponsored by Clariti. Learn how you can organize your blog content for maximum growth by going to clariti.com/food. If you have any comments, questions, or suggestions for interviews, email us at podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership. | |||
| 379: 5 Tips for Growing Your Blog with a Full-Time Job with Shweta Garg | 18 Oct 2022 | 00:48:52 | |
Managing your time as a blogger, investing in your business, and building connections with other food bloggers with Shweta Garg from Masala and Chai. ----- Welcome to episode 379 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Shweta Garg from Masala and Chai about how she’s grown her blog while working a full-time job. Growing Your Blog with a Full-Time JobAre you growing your blog while also working a full-time job? Do you struggle to find enough hours in the day to get everything done? If so, you’re not alone! Today, we’re chatting with Shweta, the blogger behind the site Masala and Chai. Since launching her blog, she has been growing it while also working a full-time job, and she’s been very strategic about maximizing her time and resources to grow and monetize her site. In this episode, you’ll hear her five best tips for growing your blog while also working a full-time job, as well as what she’s done to earn $9,000 in one month from her blog. We hope you enjoy hearing Shweta’s story and advice in this episode! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 378: Monetizing as a Food Creator Through Digital Products, Cookbooks, and Ads with Tessa Arias | 11 Oct 2022 | 00:57:29 | |
Diversifying your revenue streams, selling digital products, and finding your niche as a food creator with Tessa Arias from Handle the Heat. ----- Welcome to episode 378 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Tessa Arias from Handle the Heat about the unique ways she monetizes her business as a food creator. Monetizing as a Food CreatorToday, we’re really excited to share this conversation with Tessa! She’s a professionally trained chef, cookbook author, and blogger behind the site Handle the Heat, and she is a big proponent of diversifying your income streams as a food creator. In this episode, you’ll hear how she sells both physical and digital products on her blog, her best tips for those who want to start selling digital products like courses, why she doesn’t want to rely entirely on ad revenue, and more. Tessa’s story is so inspiring, and she offers some really insightful advice for other food creators in this conversation. If you’ve been looking for some unique ways to monetize your business, you won’t want to miss this episode! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 377: Q4 Advice for Food Creators from the Food Blogger Pro Experts | 04 Oct 2022 | 00:35:16 | |
Creating a content plan for Q4 and maximizing your revenue as a food creator with advice from the Food Blogger Pro Experts. ----- Welcome to episode 377 of The Food Blogger Pro Podcast! This week on the podcast, the Food Blogger Pro Experts share their best advice for getting the most out of Q4 as a food creator. Q4 AdviceLet’s talk about Q4! The last three months of the year (also known as Q4) are a very important time for food creators for a few reasons. More people will be searching for recipes as the holidays roll around, and advertisers are spending more money, which can impact creators who are monetizing through display ads or sponsored content. So, what should we be doing as food creators to maximize our earning potential during Q4? That’s what we’re chatting about today! In this episode, a few of the Food Blogger Pro Experts share their best tips for approaching Q4. From adjusting your content strategy to pitching yourself to brands to sharing more on Pinterest, there are so many different ways you can make the most of this season as a content creator. In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 376: Organizing and Running Large-Scale Virtual Events for Creators with Stefani Pollack | 27 Sep 2022 | 00:54:18 | |
Running virtual events, getting brands involved, and promoting the events to creators with Stefani Pollack from The Bake Fest. ----- Welcome to episode 376 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Stefani Pollack from The Bake Fest about organizing and running virtual events. Organizing and Running Large-Scale Virtual EventsAs food bloggers, we spend a lot of our time working by ourselves, and it can often feel isolating. So how can we connect with other bloggers and build relationships with brands we love? Enter: The Bake Fest! This virtual event for bakers features online baking and business classes, product demos, and more, and it’s a great place to build those connections with other creators and companies. In today’s episode, we’re chatting with Stefani, the founder of The Bake Fest, all about why she decided to start running these virtual events, how they work, and more. Her next event, The Bake Fest Holiday Edition, will be on Saturday, October 8, 2022, so be sure to check it out and get registered if you’re interested in attending! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 375: From Blogger to Cookbook Author (Part Two) – Preserving Family Recipes Through Cookbooks with Yvette Marquez-Sharpnack | 20 Sep 2022 | 00:44:43 | |
Writing a cookbook proposal, finding a literary agent, and writing a cookbook with a co-author with Yvette Marquez-Sharpnack from Muy Bueno. ----- Welcome to episode 375 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Yvette Marquez-Sharpnack from Muy Bueno in Part Two of our From Blogger to Cookbook Author series. From Blogger to Cookbook AuthorWelcome back to our From Blogger to Cookbook Author series! In this two-part series, we’re interviewing a few bloggers who have landed cookbook deals to learn more about how the cookbook writing process works. And in this final installment of this series, we’re chatting with Yvette Marquez-Sharpnack! In addition to running her blog, Muy Bueno, she has also written two cookbooks, and she’s currently working on a third. Suffice it to say she knows a thing or two about the cookbook process! In this episode, you’ll hear how she wrote her cookbook proposals, what it was like writing a cookbook with a co-author, and her best tips for creators who want to write a cookbook one day. We hope you enjoy this episode! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 374: From Blogger to Cookbook Author – How Adrianna Adarme Sold 110,000 Copies of Her Cookbook | 13 Sep 2022 | 01:08:43 | |
Getting two cookbook deals, choosing a cookbook topic, and navigating the cookbook writing process as a food blogger with Adrianna Adarme from A Cozy Kitchen. ----- Welcome to episode 374 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Adrianna Adarme from A Cozy Kitchen in Part One of our From Blogger to Cookbook Author series. From Blogger to Cookbook AuthorWe’re excited to officially launch a two-part series called From Blogger to Cookbook Author! In this series, we’re interviewing a few bloggers who have landed cookbook deals to learn more about how the cookbook writing process works. And today, we’re kicking things off with Adrianna Adarme! Since launching her blog in 2011, she has published two cookbooks, and her second cookbook has sold over 110,000 copies. You’ll hear how she got both her cookbook deals, how much her advances were for her cookbooks, how royalties work, and more. If you’ve ever dreamed of writing a cookbook, we know you’ll have a lot of takeaways from this episode! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 373: How to Leverage Your Expertise and Passion to Teach Online Cooking Classes with Cynthia Samanian | 06 Sep 2022 | 00:59:45 | |
Finding your purpose as a business owner and teaching engaging online cooking classes with Cynthia Samanian from Culinary Creator Business School. ----- Welcome to episode 373 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Cynthia Samanian from Culinary Creator Business School about teaching online cooking classes. Teaching Online Cooking ClassesHave you ever wanted to teach online cooking classes but you’re not sure how to get started? Well, Cynthia is here to help you out! She’s the creator of Culinary Creator Business School, a program that teaches culinary business owners how to teach their first online cooking class in 90 days or less, and she’s here on the podcast today to share her best advice with our listeners. In this episode, you’ll hear what her business journey has looked like, why she decided to launch her program, her best tip for those wanting to teach online classes, and more. Enjoy! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 372: How Elena Davis Went From 20k to 100k+ Monthly Pageviews and Got Accepted Into Mediavine | 30 Aug 2022 | 00:49:31 | |
Getting accepted into Mediavine, running in-person cooking classes, and selling products as a content creator with Elena Davis from Cucina by Elena. ----- Welcome to episode 372 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Elena Davis from Cucina by Elena about how she grew her traffic and got accepted into Mediavine. From 20k to 100k+ Monthly PageviewsToday, we’re really excited to share this inspiring conversation with Elena! Since launching her blog in 2020, she has grown her traffic to over 100k monthly pageviews, gotten accepted into Mediavine, and become a full-time content creator. Aside from that, Elena’s also sharing how she found unique ways to earn an income while waiting to get accepted into Mediavine, such as running in-person cooking classes and selling physical products. No matter where you are in your blogging journey, we know that you’ll find Elena’s story and insights encouraging. We hope you enjoy this episode! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| Tiny Bites: Don’t Lose Your Universal Analytics Data | 14 Jun 2024 | 00:20:13 | |
Welcome to Tiny Bites from the Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ben Holland from Clariti about the upcoming deletion of Universal Analytics data — and what you need to do about it. Get the resources for this episode a foodbloggerpro.com/podcast/tiny-bites-universal-analytics-data. | |||
| 371: Becoming Full-Time Entrepreneurs and Growing Multiple Businesses with Bjork & Lindsay on the Simple Pin Podcast | 23 Aug 2022 | 01:05:53 | |
Becoming full-time entrepreneurs, building a team, and growing multiple businesses with Bjork and Lindsay Ostrom. ----- Welcome to episode 371 of The Food Blogger Pro Podcast! This week on the podcast, we’re sharing Bjork and Lindsay’s episode from the Simple Pin Podcast with Kate Ahl. Growing Multiple BusinessesToday’s episode is a bit unusual because Bjork and Lindsay are actually the ones being interviewed! We’re really excited to be featuring an episode of the Simple Pin Podcast. Kate recently interviewed Bjork and Lindsay about their entrepreneurial journey, and we knew we wanted to share this inspiring conversation with our listeners. You’ll hear how they grew Pinch of Yum while working full-time jobs, what they’ve learned as they’ve grown their various businesses, what they’ve found surprising about being entrepreneurs, and more. If you’ve ever wanted to hear more about Bjork and Lindsay’s story, you won’t want to miss this episode! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 370: How Caitlin Shoemaker Became a Full-Time Food Creator with 778K Subscribers on YouTube | 16 Aug 2022 | 00:55:13 | |
Becoming a full-time content creator, growing a YouTube channel, and repurposing content across different platforms with Caitlin Shoemaker from From My Bowl. ----- Welcome to episode 370 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Caitlin Shoemaker about how she became a full-time food creator and grew her YouTube channel. 778K YouTube SubscribersYouTube is a great place to share your food videos, and there’s undoubtedly a lot of opportunity on the platform for food creators. And it’s what we’re focusing on in today’s episode with Caitlin! In this interview, she shares how she grew her YouTube channel to over 778k subscribers. You’ll hear how she got comfortable being on camera, how she earns money sharing videos on YouTube, what her current video strategy looks like, and more. If you want to start creating YouTube videos, or maybe you already post on YouTube and want to take your channel to the next level, we think you’ll have a lot of takeaways from this conversation. Enjoy! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 369: Developing Your Voice and Connecting With Your Readers When Writing with Jessica Holmes | 09 Aug 2022 | 00:50:06 | |
Writing compelling blog posts, developing your voice, and connecting with your readers with Jessica Holmes from Sweetest Menu. ----- Welcome to episode 369 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jessica Holmes about how to develop your voice and connect with your readers through your writing. Developing Your VoiceFrom recipe testing to sharing content on social media, so much goes into being a food blogger. But without a doubt, one of the most important skills to focus on as a blogger is your writing, and that’s what we’re chatting about today with Jess! Before becoming a full-time blogger, Jess worked as a copywriter, and she’s sharing all of her best writing advice in this episode. You’ll hear her tips on how to develop your voice as a writer, how to share your personality while also writing for SEO, and more. If you’re looking to level up your writing and connect with your readers on a deeper level, you won’t want to miss this episode! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 368: Becoming a TV Personality and Growing a Food and Lifestyle Brand with Rosalynn Daniels | 02 Aug 2022 | 00:57:40 | |
Booking TV appearances, working with brands, and growing a food and lifestyle brand with Rosalynn Daniels. ----- Welcome to episode 368 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Rosalynn Daniels about how she grew her brand and became a TV personality. Becoming a TV PersonalityHave you ever wanted to share your recipes on TV… but you’re not sure how to actually book TV appearances as a content creator? That’s what we’re chatting about in this episode with Rosalynn! She’s a lifestyle personality, content creator, and photographer, and in addition to running her blog, she has been featured on national television networks. You’ll hear how she broke into this industry, how she works with brands while appearing on TV, how she determines her rates for her TV appearances, and more. In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 367: Brainstorming Content Ideas with Ranking Potential and Writing Great Blog Posts with Ashley Segura | 26 Jul 2022 | 01:06:14 | |
Developing a content strategy and writing blog posts that will get traffic to your blog with Ashley Segura from TopHatContent. ----- Welcome to episode 367 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ashley Segura from TopHatContent about brainstorming content ideas and writing great blog posts. Writing Great Blog PostsAs bloggers, our goal is to create content that our readers find valuable. But even more, we want to create content that people are actually searching for. And that’s what we’re chatting about today with Ashley from TopHatRank and TopHatContent! She’s an expert when it comes to content marketing, and she’s sharing some of her best advice for creators in this episode — everything from how to come up with great content ideas to what an ideal blog post structure looks like. It’s a really great interview, and we know you’ll have so many takeaways to apply to your own content strategy after listening. We hope you enjoy it! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 366: How Rob and Jen Morris Teach Home Bakers How to Start a Successful Bakery Business | 19 Jul 2022 | 00:56:49 | |
Starting a small business academy and teaching others how to start a successful bakery business with Rob and Jen Morris. ----- Welcome to episode 366 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Rob and Jen Morris about how they teach home bakers how to start a bakery business. How to Start a Successful Bakery BusinessWe’re really excited to welcome Rob and Jen back to the podcast after three years! When they last came on the show, Jen and Rob were running their bakery, Cupcakeology, but since then, they have closed up shop and started sharing their expertise as baking business coaches. Through their Start Small Win Big Academy, they teach home bakers how to start a profitable and successful bakery business — just like they did! You’ll hear why they decided to make this switch, how they’re grown their new business, what success their students have had, and more. In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 365: How to Find Your Zone of Genius and Hire the Right People with Emily Perron | 12 Jul 2022 | 00:55:55 | |
Finding your Zone of Genius, knowing when to hire, and writing a compelling job listing with Emily Perron. ----- Welcome to episode 365 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Emily Perron about the Zone of Genius and hiring. Finding Your Zone of Genius and Hiring the Right PeopleHave you ever heard of the Zone of Genius? When working in this zone, you capitalize on your innate abilities and interests to do work that truly fulfills you. And a great way to do this is by delegating tasks and building a team! In this episode, Emily explains how to find your Zone of Genius, how to decide what to outsource first, how to write a compelling job list, and more. If you’ve been thinking about hiring out some tasks and potentially growing your team, you won’t want to miss this episode! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 364: Self-Publishing a Cookbook as an Online Food Creator with Chelsea Cole | 05 Jul 2022 | 01:03:28 | |
Self-publishing two cookbooks, staying organized when writing a cookbook, and tips for writing a cookbook with Chelsea Cole from A Duck’s Oven. ----- Welcome to episode 364 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chelsea Cole from A Duck’s Oven about self-publishing a cookbook. Self-Publishing a CookbookWe’re so excited to welcome Chelsea back to the podcast after three years! When we last chatted with Chelsea, she had just self-published her first cookbook, and since then, she’s been busy: she has become a full-time blogger and self-published another cookbook. And in this episode, she’s sharing everything she has learned when it comes to planning, writing, designing, self-publishing, and marketing your own cookbook. If you’ve ever dreamed of writing a cookbook one day, you won’t want to miss this episode! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 363: What Bloggers Need to Know About Google Analytics 4 with Alison Bechdol | 28 Jun 2022 | 00:53:48 | |
Installing Google Analytics 4 and understanding the difference between GA4 and Universal Analytics with Alison Bechdol from Digital-ade. ----- Welcome to episode 363 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Alison Bechdol, our Google Analytics Expert, about Google Analytics 4 and how it will affect bloggers. Google Analytics 4If you haven’t heard, Google will be sunsetting Universal Analytics in July 2023, and it’s being replaced by Google Analytics 4. But what does that mean for bloggers? At what point should we make the switch to GA4? And what do we need to do to actually make that transition? That’s what we’re chatting about in this episode with Alison, our FBP Google Analytics Expert! She’s sharing how GA4 differs from Universal Analytics, when bloggers should make the switch, how to correctly install GA4, and more. In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 362: How to Increase Your Organic Traffic with Keyword Research with Aleka Shunk | 21 Jun 2022 | 00:55:34 | |
Getting started with keyword research, finding the right keyword research tool, and tracking your keywords with Aleka Shunk from Cooking With Keywords. ----- Welcome to episode 362 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Aleka Shunk from Cooking With Keywords about how to increase your organic traffic through keyword research. Keyword ResearchToday, we’re really excited to be chatting all about keyword research with Aleka Shunk, the creator of Cooking With Keywords! Since launching her course, Aleka has taught over 900 students about the ins and outs of keyword research, and she’s sharing her best tips to develop a strong keyword research strategy in this episode. You’ll learn what keywords and modifiers are, how to get started with keyword research, what tools you should use, and more. Whether you’re just diving into keyword research for the first time or you’re a seasoned pro, we know you’ll have so many takeaways from this conversation. Enjoy! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 465: Creating a Subscription Platform for Your Food Blog with Jen Matichuk | 11 Jun 2024 | 00:50:43 | |
Monetizing through a membership as a food creator, choosing a subscription platform, and marketing a membership to your community with Jen Matichuk from Memberful. ----- Welcome to episode 465 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jen Matichuk. Creating a Subscription Platform for Your Food BlogAre you tired of brand partnerships or navigating the Google algorithm? Have you ever considered starting a membership for your community? Then you won’t want to miss this podcast episode with Jen Matichuk from Memberful. And yes, Memberful is a podcast sponsor, but this episode isn’t sponsored by them! We were just really excited to have an honest conversation about what it looks like to create a membership as a food creator, and how you might go about doing it, and Jen is the perfect person to cover this topic. In this episode, Bjork and Jen chat about how to determine if a membership is the right option for your business, how to choose a subscription platform, how to predict if a subscription model will be successful for you, how to market content behind a paywall, and more! In this episode, you’ll learn:
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----- This episode is sponsored by Clariti and Memberful. Learn more about our sponsors at foodbloggerpro.com/sponsors. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here. If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership. | |||
| 361: Earning $2,500 in One Day and Traveling Full-Time as a Food Blogger with Eric Samuelson | 14 Jun 2022 | 00:58:59 | |
Earning money through an ad network, traveling full-time as a blogger, and updating old content with Eric Samuelson from Eat Like No One Else. ----- Welcome to episode 361 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Eric Samuelson from Eat Like No One Else about how he monetizes his site and travels full-time with his family as a food blogger. Earning $2,500 in One Day and Traveling Full-Time as a Food BloggerCan you imagine growing your food blog while also traveling full-time? Well, that’s what Eric does! He runs the food blog Eat Like No One Else, and in this episode, you’ll hear how his blog has opened the door to so many new opportunities in his life, from traveling the country full-time with his family to earning $2,500 in ad revenue in a single day. Eric’s story is so incredible, and no matter where you are in your blogging journey, we know you’ll have so many great takeaways from this conversation! In this episode, you’ll learn:
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 360: How Eden Westbrook Shifted Her Mindset and Became a Full-Time Food Blogger | 07 Jun 2022 | 00:55:29 | |
Shifting your mindset, finding your niche, and becoming a full-time food blogger with Eden Westbrook from Sweet Tea and Thyme. ----- Welcome to episode 360 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Eden Westbrook from Sweet Tea and Thyme about how she shifted her mindset and became a full-time food blogger. Shifting Your MindsetToday, we’re really excited to share this great conversation with Eden! She’s the recipe developer, photographer, and writer behind the blog, Sweet Tea and Thyme. From joining the military to attending culinary school and working in the restaurant industry, Eden has had quite the journey, and she’s sharing it all in this episode. You’ll hear why she decided to start her blog, where she found the motivation and drive to work towards her blogging goals, how she decided what kind of content to share with her readers, and more. This is such an encouraging interview, and we know you’ll love hearing Eden’s story. Enjoy! In this episode, you’ll learn:
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 359: 5 Mistakes Food Creators Make with Email Marketing with Amy Katz | 31 May 2022 | 00:56:28 | |
Growing your email list, increasing your open rate, and earning revenue through email marketing with Amy Katz from Veggies Save The Day. ----- Welcome to episode 359 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Amy Katz from Veggies Save The Day about mistakes food creators make with email marketing. Email Marketing MistakesAs content creators, we’ve all heard about the importance of having an email list. But… how do we get readers to sign up for our list? And once they’ve subscribed, how do we entice them to actually open our emails? Amy is here on the podcast to discuss it all! In today’s episode, she’s sharing five common mistakes that food creators make when it comes to email marketing. You’ll also hear what her current email marketing strategy looks like and how she consistently has a 45–50% open rate for her emails. It’s an inspiring conversation that shows just how powerful an email list can be. We hope you enjoy it! In this episode, you’ll learn:
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 358: How Anela Malik Grew a Successful Subscription-Based Membership Community | 24 May 2022 | 00:59:16 | |
Becoming a full-time creator and building a subscription-based membership community with Anela Malik from Feed The Malik and Magic at the Margins. ----- Welcome to episode 358 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Anela Malik from Feed The Malik and Magic at the Margins about how she built a subscription-based membership community. Growing a Successful Subscription-Based Membership CommunityWe’re really excited to share this episode with Anela Malik with you today! In addition to her blog Feed The Malik, Anela also runs Magic at the Margins, a subscription-based membership community. And unlike most content creators, her subscription community is actually her primary focus for revenue. In this episode, she shares why she decided to launch her own subscription community, how she structures her pricing, how she promotes her community on social media, and more. It’s a really inspiring interview that will encourage you to explore all the unique ways you can earn money as a creator! In this episode, you’ll learn:
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 357: How Content Batching Helped Amanda Scarlati Go From 7,500 to 65k Pageviews in One Year | 17 May 2022 | 00:49:06 | |
Batching content, investing in your business, and strategically planning out your content with Amanda Scarlati from Saporito Kitchen. ----- Welcome to episode 357 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Amanda Scarlati from Saporito Kitchen about how content batching helped grow her blog’s traffic. Content BatchingFrom testing recipes to shooting photos to writing blog posts, a lot of work goes into running a food blog. So how can we stay on top of everything that needs to get done each week? Enter: content batching! Instead of jumping from one task to another, try grouping similar tasks in one work period to stay focused and even increase your productivity. In this episode, you’ll hear how Amanda started batching her content, how she plans out her blog posts for the upcoming quarter, and how content batching has dramatically increased her blog’s traffic. In this episode, you’ll learn:
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 356: Achieving Financial Independence, Overcoming Imposter Syndrome, and Sharing Content Confidently with Jillian Johnsrud | 10 May 2022 | 01:00:33 | |
Achieving financial independence, overcoming imposter syndrome, and sharing content confidently with Jillian Johnsrud. ----- Welcome to episode 356 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jillian Johnsrud about achieving financial independence and sharing content confidently. Achieving Financial IndependenceWe’re so excited we had a chance to talk to Jillian in today’s episode! She is the author of the book, “Fire the Haters: Finding Courage to Create Online in a Critical World,” and she is on a mission to help others build a life that perfectly lines up with their values, passion, and purpose. And in this episode, she’s doing just that! She shares some of her best tips for achieving financial independence, overcoming imposter syndrome, dealing with negative comments, and cultivating a healthy relationship with your work. In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 355: 5 Easy Ways to Improve Your Food Photography with Joanie Simon | 03 May 2022 | 01:04:27 | |
Shooting in manual mode, understanding lighting, and other photography tips with Joanie Simon from The Bite Shot. ----- Welcome to episode 355 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Joanie Simon about ways to improve your food photography. 5 Easy Ways to Improve Your Food PhotographyWe’ve all heard the phrase, “We eat with our eyes first,” right? So it should come as no surprise that food content creators place so much emphasis on growing their photography skills! Today, we are talking with one of the biggest names in the food photography space: Joanie Simon from The Bite Shot. She originally came on the podcast three years ago, and it’s been so incredible to see how her business has grown since then. Through her courses, videos, and book, Joanie has taught students all around the world how to improve their food photography. And in this episode, she’s sharing some of her best tips with our listeners! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 354: Sharing Zambian Food and Growing a Freelance Photography Business with Clara Kapelembe Bwali | 26 Apr 2022 | 00:55:39 | |
Growing a freelance photography business, developing your photography skills, and sharing Zambian food with the world with Clara Kapelembe Bwali from Black Garlic. ----- Welcome to episode 354 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Clara Kapelembe Bwali from Black Garlic about how she’s using her business to share Zambian food with the world. Sharing Zambian FoodWelcome to episode 354 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Clara Kapelembe Bwali from Black Garlic about how she’s using her business to share Zambian food with the world.
Last week on the podcast, Bjork chatted with Jane Ko from A Taste of Koko about her Pinterest strategy as a content creator. To go back and listen to that episode, click here. Sharing Zambian Food
We’re really excited to share this episode with Clara from Black Garlic with you today! She’s a freelance food photographer, food stylist, and blogger based in Zambia.
Clara has built her business from the ground up, and in this episode, you’ll hear how she has grown her photography skills, booked her first clients, and used social media to share both her photography and Zambian food with the world.
Clara’s story is so inspiring, and her passion for her work really shines through in the interview. We hope you enjoy it! In this episode, you’ll learn:
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 353: Getting the Most Out of Pinterest as a Content Creator in 2022 with Jane Ko | 19 Apr 2022 | 00:52:34 | |
Creating a strong Pinterest strategy, leaning into the new features on Pinterest, and repurposing content for different platforms with Jane Ko from A Taste of Koko. ----- Welcome to episode 353 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jane Ko from A Taste of Koko about her Pinterest strategy as a content creator. Getting the Most Out of PinterestToday, we’re really excited to be chatting all about Pinterest with Jane Ko! She runs A Taste of Koko, a food and travel blog focused specifically on Austin, Texas. And since she has been blogging since 2010, her content and social media strategy has definitely evolved over the years. In this episode, you’ll hear what her revenue streams are as a content creator, what her current Pinterest strategy looks like, how she repurposes content across different social media platforms, and more. Enjoy! In this episode, you’ll learn:
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 352: How to Optimize Your Ad Revenue with Paul Bannister and Courtney Kahn from AdThrive | 12 Apr 2022 | 01:03:28 | |
Focusing on quality content, optimizing your ad revenue, and understanding how the cookieless future will affect ad networks and publishers with Paul Bannister and Courtney Kahn from AdThrive. ----- Welcome to episode 352 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Paul Bannister and Courtney Kahn from AdThrive about optimizing ad revenue. How to Optimize Your Ad RevenueToday, we’re really excited to be chatting about all things advertising with two members of the AdThrive team, Paul Bannister and Courtney Kahn! Ads are one of the best ways to earn passive income from a blog, so it’s not surprising that many food bloggers place a lot of emphasis on increasing their ad revenue. And in this episode, Paul and Courtney are sharing all their expert advice on just that topic: how to optimize your ads and increase your earnings. You’ll also hear what changes will be coming soon to the ad industry, how the ad industry works behind the scenes, and more. In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 464: How Email and High-Quality Content Helped Jason Norris Reach Millions of Monthly Pageviews with Recipe Teacher | 04 Jun 2024 | 00:59:46 | |
Evolving your business to fit your audience's needs, assembling a team of recipe developers, and growing an email list from 1,000 to 75,000 subscribers with Jason Norris from Recipe Teacher. ----- Welcome to episode 464 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jason Norris from Recipe Teacher. How Email and High-Quality Content Helped Jason Norris Reach Millions of Monthly Pageviews with Recipe TeacherJason Norris has gone on quite a journey with his site, Recipe Teacher. From trying to sell the site for $1000, to growing a site that reaches millions of monthly pageviews and is worth well over a million dollars. In this interview, Jason shares more about the growth of his site, how he has built a team of recipe developers, his approach to SEO, and more. He also explains how he grew his email list from 1,000 to over 75,000 subscribers by working with our friend Allea at Duett and, in the process, learned that many of his readers are seniors! Jason’s journey to success is a really fun one to hear about, and one that we know will inspire many of you to keep plugging along. Enjoy! In this episode, you’ll learn:
Resources:
----- This episode is sponsored by Clariti and Raptive. Learn more about our sponsors at foodbloggerpro.com/sponsors. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here. If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership. | |||
| 351: Understanding Data Collection, GDPR, and CCPA as a Content Creator with Danielle Liss | 05 Apr 2022 | 00:53:23 | |
Diversifying your revenue streams as an influencer, understanding GDPR and CCPA, and protecting your business with Danielle Liss from Businessese and LISS Legal. ----- Welcome to episode 351 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Danielle Liss from Businessese and LISS Legal about understanding data collection, GDPR, and CCPA. Understanding Data Collection, GDPR, and CCPAWe’ve probably all heard the terms GDPR and CCPA at one point or another… but what do they actually mean? And how do they impact us as content creators? That’s what we’re discussing in this episode with Danielle Liss! She’s our Legal Expert here at Food Blogger Pro, and she’s coming back on the podcast today to chat all about data collection and important legal considerations to keep in mind as influencers. It’s a great episode, and Danielle is fantastic at communicating complex legal topics in an easy-to-understand manner. Enjoy! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 350: Results and Takeaways from the Food Blogger Pro Podcast Listener Survey | 29 Mar 2022 | 00:22:09 | |
Setting actionable goals, working through common struggles as a food creator, and more takeaways from the Food Blogger Pro Podcast Listener Survey. ----- Welcome to episode 350 of The Food Blogger Pro Podcast! This week on the podcast, Bjork shares some of the main takeaways from our recent Podcast Listener Survey. Podcast Listener Survey ResultsWe recently asked our podcast listeners to participate in a Food Blogger Pro Podcast Listener Survey, and we’re so excited to share the results with you today! In this episode, you’ll learn more about our podcast listeners — how they’re sharing content in the world, how they’re monetizing their businesses, and what social media platforms they find the most useful in helping them grow their following. Aside from that, you’ll also hear about some of their current traffic and monetization goals, struggles they’re facing as content creators, and tools they’re using to level up their businesses. We hope you enjoy learning more about our audience in this survey recap episode! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 349: How to Live More Sustainably and Avoid Food Waste as a Food Blogger with Marley Goldin | 22 Mar 2022 | 00:58:28 | |
Making conscious decisions about food, living more sustainably, and avoiding food waste as a food blogger with Marley Goldin from Marley's Menu. ----- Welcome to episode 349 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Marley Goldin from Marley’s Menu about how to live sustainably and avoid food waste as a food blogger. How to Live More Sustainably and Avoid Food WasteOn average, over 40% of food gets tossed annually in the United States, and a large majority of that food waste happens at home. So as both individuals and food bloggers, it’s important that we make conscious decisions about our food. But what are some easy changes we can implement to live and eat more sustainably? And as food bloggers, when we’re testing lots of recipes, how can we limit food waste? We’re answering all of those questions (and more) in this episode with Marley Goldin! As a food blogger with a background in environmental science, she is an advocate for making sustainable food choices, and she’s sharing her best tips and advice to show how small changes to our daily lives can make a big impact over time. In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 348: Leaning into a Niche, Blogging as a Creative Outlet, and Embracing Each Step of the Journey with Camila Hurst | 15 Mar 2022 | 00:56:05 | |
Narrowing your content focus, growing traffic by focusing on SEO and Pinterest, and blogging as a creative outlet with Camila Hurst from Pies and Tacos. ----- Welcome to episode 348 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Camila Hurst from Pies and Tacos about leaning into a niche and blogging as a creative outlet. Leaning into a NicheToday, we’re so excited to be chatting with Camila Hurst from Pies and Tacos! She has been blogging since 2017, and while she originally started out posting both savory and sweet recipes, she has now shifted her focus to primarily sharing content about macarons. In this episode, you’ll hear why she decided to narrow her content focus, how blogging has been such an important creative outlet for her over the years, and how she’s been leveling up her business by growing her team. No matter where you are in your blogging journey, we know that you’ll find Camila’s story and insights both inspiring and encouraging. We hope you enjoy this episode! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 347: Building Accessible Websites – Writing Good Alt Text, Identifying Issues, and Creating Content That’s Accessible for Everyone with Bet Hannon | 08 Mar 2022 | 00:52:23 | |
Identifying accessibility issues, writing accessibility policies, and writing good alt text with Bet Hannon from Bet Hannon Business Websites. ----- Welcome to episode 347 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Bet Hannon from Bet Hannon Business Websites about how to build an accessible website. Building Accessible WebsitesAs food bloggers, it’s so important that we make our websites accessible and that we share content with the world that everyone can enjoy, including those with disabilities. But how exactly do you create an accessible website? How do you know if your site has accessibility issues? That’s what Bet is here to talk about today! In this episode, we dive deep into the world of accessibility, from writing alt text correctly to identifying issues that you should consider fixing on your site to ensure that everyone can enjoy the content you’re publishing. In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 346: 600K YouTube Subscribers – How Jenné Claiborne Built Her Team, Leaned into Video, and Went From Private Chef to Content Creator | 01 Mar 2022 | 01:06:22 | |
Growing on different social platforms, transitioning businesses, and building a team with Jenné Claiborne from Sweet Potato Soul. ----- Welcome to episode 346 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jenné Claiborne from Sweet Potato Soul about how she has built her business as a content creator and gained over 600k subscribers on YouTube. 600K YouTube SubscribersWe’re really excited to be chatting with Jenné from Sweet Potato Soul today! She’s a vegan chef, cookbook author, food blogger, and successful YouTuber with over 600k subscribers. From working as an actor to offering personal chef services to becoming a full-time content creator, Jenné has had quite the entrepreneurial journey. In this episode, you’ll hear what she’s learned along the way, how she has been growing her team, why she focuses so much on video, and what the revenue streams currently look like for her business. It’s a really great episode, and Jenné is just such an inspiring, hard-working creator. We know you’ll have lots of takeaways from this conversation! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 345: Building Long-Term Relationships with Brands – Running a Creative Production Agency with Alisha Cohen | 22 Feb 2022 | 00:47:11 | |
Starting a creative production agency, using social media to book clients, and nurturing long-term relationships with brands with Alisha Cohen from LISH Creative. ----- Welcome to episode 345 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Alisha Cohen from LISH Creative about running a production agency and shooting content for brands. Building Long-Term Relationships with BrandsAs content creators, a great way to earn an income doing what we love is to partner with brands that we love. But how do we find those brands, and more importantly, how do we work with them on a long-term basis? That’s what we’re chatting about today with Alisha Cohen! Alisha is the founder of LISH Creative, a creative production agency that produces colorful, eye-catching photography, video, and stop motion for some of the world’s most distinguished brands. In this episode, you’ll hear how she launched her business, what it’s like running a production agency, how expanding her social media presence has helped her book clients, and what some of her best tips are for nurturing long-term relationships with brands. In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 344: Blogging with a Full-Time Job (Part Three) – Running a Niche Blog with a Partner with Sara Mohr and Louisa Williams | 15 Feb 2022 | 00:54:34 | |
Leaning into a niche, blogging as a partnership, and focusing on short-term goals with Sara Mohr and Louisa Williams from Real Meals Modified. ----- Welcome to episode 344 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sara Mohr and Louisa Williams from Real Meals Modified in Part Three of our Blogging with a Full-Time Job series. Blogging with a Full-Time Job (Part Three)Can you believe we’ve reached the last episode in our Blogging with a Full-Time Job series? In this three-part series, we’ve been interviewing a few Food Blogger Pro members about what’s working (and what’s not) when it comes to balancing a full-time job with blogging. And in this final installment of this series, we’re chatting with Sara Mohr and Louisa Williams! In addition to working full-time as licensed speech pathologists, they also run Real Meals Modified, a food blog featuring dysphagia-friendly recipes. You’ll hear how they started their blog, how they determined their niche, what it’s like to run a blog with a partner, and how they find time to work on their blog with their busy schedules. Whether you’re a solo blogger or you run your blog with a partner like Sara and Louisa, we know you’ll have lots of takeaways from this episode! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 343: Blogging with a Full-Time Job (Part Two) – How Focusing on SEO Led to $2,000 Monthly Earnings with Cree Carraway | 08 Feb 2022 | 00:55:13 | |
Focusing on SEO rather than social media, implementing keyword research, and sharing content authentically with Cree Carraway from Cooking With Bliss. ----- Welcome to episode 343 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Cree Carraway from Cooking With Bliss in Part Two of our Blogging with a Full-Time Job series. Blogging with a Full-Time Job (Part Two)Welcome back to our Blogging with a Full-Time Job series! In this three-part series, we’re interviewing a few Food Blogger Pro members about what’s working (and what’s not) when it comes to balancing a full-time job with blogging. And today, Bjork is chatting with Cree Carraway from Cooking With Bliss. From sharing content on her blog to working her full-time job to raising her family, Cree has a lot on her plate (both literally and figuratively!) all the time. In this episode, you’ll hear how she strategically focused on SEO to increase her traffic and join an ad network, how she started doing keyword research, and what the impact of earning an income from her blog has been on her life. It’s an inspiring conversation that will encourage you to reflect and make progress on your own goals. Enjoy! In this episode, you’ll learn:
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 342: Blogging with a Full-Time Job (Part One) – Optimizing Your Time with David Crowley | 01 Feb 2022 | 01:18:55 | |
Connecting with your community, being strategic with your time when blogging, and hiring the right people with David Crowley from Cooking Chat. ----- Welcome to episode 342 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews David Crowley from Cooking Chat in Part One of our Blogging with a Full-Time Job series. Blogging with a Full-Time JobWe're excited to officially launch our Blogging with a Full-Time Job series! In this three-part series, we’re interviewing a few Food Blogger Pro members about what’s working (and what’s not) when it comes to balancing a full-time job with blogging. And up first, we’re chatting with David Crowley! In addition to sharing hundreds of recipes with wine pairings on his blog Cooking Chat, David also runs Social Capital Inc., a non-profit organization that strengthens communities by connecting diverse individuals through civic engagement initiatives. In this episode, you’ll hear how David has found balance with his work over time, why he’s been focusing so much on republishing old content recently, and what he’s looking forward to next with his blog. In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 463: How a Love of SEO and Entrepreneurship Helped Shaunda Necole Grow Three Successful Websites and Hit 1 Million Monthly Pageviews | 28 May 2024 | 01:01:08 | |
Leaning into the science of SEO, committing to a niche, and dividing attention between three websites and businesses. ----- Welcome to episode 463 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Shaunda Necole from The Soul Food Pot. How a Love of SEO and Entrepreneurship Helped Shaunda Necole Grow Three Successful Websites and Hit 1 Million Monthly PageviewsShaunda Necole has a true passion for being an entrepreneur — from her first business owning a cheerleading product company to today, running three websites, a food tour of Las Vegas, writing books, and more. In this interview, she shares more about her love of SEO and keyword research and how her SEO strategy has changed in light of Google’s recent Helpful Content Updates. She also explains how she divides her time between her three websites (a food blog, a travel website, and her personal site), in addition to her SEO consulting, Las Vegas food tours, and upcoming travel book. In a time where SEO can feel really unpredictable, Shaunda’s perspective and approach to SEO is one we all need to hear (and she clearly knows what she’s doing — her food blog hits 1 million monthly pageviews during the holiday season)! We hope you enjoy this episode as much as we did. In this episode, you’ll learn:
Resources:
----- This episode is sponsored by Clariti and Raptive. Learn more about our sponsors at foodbloggerpro.com/sponsors. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here. If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership. | |||
| 341: Eat the Culture – Building Community and Empowering Black Culinary Creators with Meiko Temple | 25 Jan 2022 | 00:53:52 | |
Building community, empowering Black culinary creators, and building a bridge for equity and representation in food media with Meiko Temple from Eat the Culture. ----- Welcome to episode 341 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Meiko Temple about how she’s empowering Black culinary creators through Eat the Culture. Eat the CultureMeiko Temple is the writer, chef, photographer, and recipe developer behind the popular food blog Meiko and the Dish. But beyond her own blog, Meiko also runs Eat the Culture, a community-centered space that nurtures, supports, and amplifies Black culinary creators. Through collaborations like recipe roundups for Black History Month and a Holiday E-Cookbook featuring mouthwatering recipes from across the African diaspora, Eat the Culture empowers Black creatives through a celebration of Black food and culture. In this episode, you’ll hear how Eat the Culture started, how it has evolved over the years, and how it is building a bridge for equity and representation in food media. In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 340: TikTok Strategy – How Benjamin Delwiche Gained 500K TikTok Followers in One Year | 18 Jan 2022 | 00:45:37 | |
Leaning into a niche on TikTok, repurposing videos across different platforms, and working with brands on TikTok with Benjamin Delwiche from Benjamin the Baker. ----- Welcome to episode 340 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Benjamin Delwiche from Benjamin the Baker about how he has grown his TikTok account to over 500k followers. TikTok StrategyDuring the day, you can find Benjamin Delwiche working full-time as a math teacher, but on nights and weekends, you’ll find him sharing TikTok videos about the science of baking! Over the past year, he has grown his TikTok from the ground up, and he just recently surpassed 500k followers on the platform. In this episode, you’ll hear how he intentionally leaned into a niche on TikTok, how he works with brands on the platform, and his best advice for creators looking to grow on TikTok. It’s an incredible interview that will leave you feeling inspired and motivated to get the most out of TikTok as a content creator. We hope you enjoy it! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||
| 339: Tech Check-In – The Best Plugins and Tools for Food Bloggers in 2022 with Andrew Wilder | 11 Jan 2022 | 01:11:37 | |
Understanding what's new with Core Web Vitals, using the best plugins as a food blogger, and diversifying your revenue streams with Andrew Wilder from NerdPress. ----- Welcome to episode 339 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Andrew Wilder from NerdPress about the current state of tech for food bloggers. Tech Check-InToday on the podcast, we’re really excited to be chatting again with our WordPress Support Expert, Andrew Wilder! Through his company, NerdPress, Andrew and his team do maintenance and support for WordPress websites, and 95% of their clients are food bloggers. Suffice to say, he knows his stuff when it comes to WordPress food and recipe sites. In this episode, you’ll hear Andrew’s thoughts on the current state of tech for food bloggers. From an update on what’s new with Core Web Vitals to his current list of go-to plugins for food bloggers, this episode is jam-packed with information that will help you set your blog up for success in 2022. Enjoy! In this episode, you’ll learn:
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If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership | |||