The Clinic Marketing Podcast - Local SEO & Healthcare Online Marketing Tips for Clinic Owners & Wellness Providers – Détails, épisodes et analyse

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The Clinic Marketing Podcast - Local SEO & Healthcare Online Marketing Tips for Clinic Owners & Wellness Providers

The Clinic Marketing Podcast - Local SEO & Healthcare Online Marketing Tips for Clinic Owners & Wellness Providers

Darcy Sullivan, Online Marketing Strategist & SEO Expert // Propel Marketing & Design

Business & Entrepreneuriat
Business & Entrepreneuriat
Business & Entrepreneuriat

Fréquence : 1 épisode/7j. Total Éps: 206

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Are you a chiropractor, physical therapist, acupuncturist, wellness practitioner, or other clinic owner looking to attract more patients and grow your healthcare practice? Welcome to The Clinic Marketing Podcast, where we dive into the world of online marketing to help you thrive in today's competitive landscape.

Hosted by Darcy Sullivan from Propel Marketing & Design, this podcast is your go-to resource for actionable marketing strategies and insights to supercharge your online presence and reach more potential clients. Whether you're just starting out or have an established clinic, we'll equip you with proven tactics to master the art of online marketing.

In each episode, we'll explore topics like local search engine optimization (SEO), website design, social media marketing, content creation, helpful marketing tools, AI, and more. You'll learn how to effectively leverage these tools to increase your online visibility, engage with your target audience, and ultimately drive more traffic to your practice.


From understanding the latest marketing trends to implementing best practices, we'll break down complex concepts into easy-to-understand nuggets of wisdom.  You’ll get practical tips to help you stay ahead of the curve and outshine your competition.

Get ready to unlock the secrets of successful clinic marketing and propel your healthcare business to new heights. Join us on this exciting journey and discover how to attract more patients, build a strong online reputation, get coveted Google recognition, and establish your practice as the go-to destination for exceptional services.

The Clinic Marketing Podcast – your ultimate companion for growth, success, and a thriving chiropractic, physical therapy, acupuncture, or wellness practice in the digital age.

Tune in to The Clinic Marketing Podcast, formerly known as Propel Your Practice Podcast, where we simplify online marketing into easy-to-follow steps, empowering you to implement these strategies and achieve real results. Don't miss out on the opportunity to take your clinic’s marketing to the next level.

For more details, visit Propel Marketing & Design. Join us on this exciting journey, and let's propel your clinic’s success together!


For more details, visit: https://propelyourcompany.com/ 

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Why Mobile Healthcare Providers Need a Different SEO Strategy [Propel Playback]

jeudi 26 février 2026Durée 09:48

Mobile healthcare providers face unique SEO challenges without a fixed location to anchor their online presence. This episode explores tailored strategies for mobile massage therapists, chiropractors, and other traveling healthcare professionals to improve their local search visibility despite not having a traditional brick-and-mortar practice.

Episode webpage and show notes: https://propelyourcompany.com/local-seo-for-mobile-medical-providers/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


Multi-Location SEO for Clinics: How to Rank Each Location Without Competing | Scaling Strategies for Growing Healthcare Clinics | Ep. 153

Épisode 153

lundi 23 février 2026Durée 10:41

Adding a second, third, or fourth location changes your SEO fast. This episode breaks down the multi-location upgrade plan that helps clinics rank in each market without creating internal competition, duplicate Google Business Profiles, or thin location pages. You’ll learn what to fix on your website, how to structure location pages and internal links, how to lock down NAP and citations, and a simple 30-day rollout plan for scaling without chaos. 

👉 Episode webpage, blog & show notes: https://propelyourcompany.com/multi-location-seo-for-clinics/

📞Book a discovery call: https://calendly.com/propelyourcompany/discovery-call

📅Watch our free Clinic SEO Workshop now to rank #1 on Google, Google Maps & AI search: https://propelyourcompany.com/register-clinic-seo-workshop/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


5 quick AI hacks to improve your Google Business Profile & “near me” searches | Google Maps [Propel Playback]

jeudi 22 janvier 2026Durée 14:04

Five fast AI moves. One stronger Google Business Profile. More of the right patients finding you. This episode shows you how to use AI to keep your Google Business Profile Listing active and credible in a few minutes. You’ll hear the key areas where AI helps, the pitfalls to avoid, and the prompts waiting for you in the show notes. Press play and turn views into appointments. 

Episode webpage, resources, copy-and-paste promts, & more: https://propelyourcompany.com/gbp-ai-hacks/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


Local SEO for Multiple Disciplinary Clinics: 5 Actionable Strategies | Ep. 105

Épisode 105

lundi 17 mars 2025Durée 09:55

In today’s competitive healthcare landscape, multidisciplinary and hybrid clinics are becoming increasingly common. Whether you’re a chiropractic clinic gym hybrid, a wellness center with diverse services, or any other hybrid model, standing out online is crucial. 

Local SEO (Search Engine Optimization) is one of the most effective ways to ensure that your clinic reaches the right audience and grows its patient base. 

In this episode, we'll explore five actionable strategies for enhancing your clinic's online presence, boosting visibility, and simplifying the patient experience.

Tune in and take your clinic's SEO to the next level!

Complete episode details - https://propelyourcompany.com/local-seo-strategies-for-hybrid-clinics/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


Google’s new review feature: what you need to know | Google Business Profile & Google Maps new feature | Ep. 104

Épisode 104

lundi 10 mars 2025Durée 09:41

Today we’re diving into a super actionable strategy to help boost your Google reviews quickly and easily. 

If you’re a clinic owner, chiropractor, physical therapist, acupuncturist, or any local business looking to stand out in search results, stick around—you won’t want to miss this!

So, what’s the big news? Google now lets you create a QR code that takes your patients or customers straight to your review page—no searching, no hassle. 

🛑 But before you start printing these QR codes to post around your office, there’s something important you need to know that we’ll dive into in this episode. 

🚀 In this episode, I’ll walk you through how to set this up, where to use your QR code, and why this simple tactic can significantly impact your business.

Episode webpage: https://propelyourcompany.com/google-new-review-feature/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


This 1 Simple Step Can Quickly Boost Your Google Rankings | Local SEO | Ep. 103

Épisode 103

lundi 3 mars 2025Durée 12:59

What if I told you there’s one simple thing you could do right now to instantly improve your online presence and boost your local rankings?

It doesn’t require tech skills, fancy tools, or a big budget—yet most clinic owners overlook it completely. And when they do, it costs them visibility, patients, and revenue.

In today’s episode, we’re diving into the #1 fix you can make today to strengthen your local SEO and ensure potential patients find accurate, trustworthy information about your business online.

👉 Episode webpage: https://propelyourcompany.com/boost-your-google-rankings/ 


💥Related Resources:💥

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


What’s the Best Website Platform: WordPress, Squarespace, Wix, or Something Else? [replay] | Ep. 102

Épisode 102

lundi 24 février 2025Durée 23:14

Selecting the perfect website platform for you and your business is a personal quest. And with so many to choose from, how do you know which platform will work best for your unique needs? 

Popular website platforms, including WordPress, Wix, Squarespace, and others, each have their own strengths. From WordPress's famed SEO capabilities and customization options to the user-friendly nature of all-in-one solutions like Squarespace and Wix, you’ve got excellent options. 

Whether building a website from scratch or contemplating a revamp, understanding your platform options is critical. 

Episode Webpage - https://propelyourcompany.com/website-platform/

We're going over numerous site considerations, including:

  • Hosting
  • Design features
  • Customer support
  • Data ownership
  • Admin access
  • Content rights
  • And more


We know your website platform must deliver a stimulating experience for your visitors. Usability, scalability, and the impact of future SEO developments are all high priorities. This episode explores insights that will empower you to make the optimal choice for your clinic's online presence.

If you’d like to talk SEO shop, book your free discovery call with Propel Marketing & Design and get ready to transform your website into a powerful business tool.



Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


Personal Branding vs. Company Branding – Which One Works Best? | Ep. 101

Épisode 101

lundi 17 février 2025Durée 08:24

The episode discusses the complexities of personal and company branding for clinic owners, highlighting the advantages and challenges of each approach. It emphasizes the importance of building trust and making informed decisions based on long-term goals.

Episode webpage: https://propelyourcompany.com/personal-branding-vs-company-branding/

Here's what we're going over: 

  • Comparing personal branding to company branding
  • Understanding when to utilize personal branding
  • Analyzing the challenges of a personal branding approach
  • Evaluating the advantages of company branding
  • Tips for blending both branding strategies effectively
  • Emphasizing the importance of consistent online presence
  • Recommending resources for clinic owners seeking branding guidance

Episode webpage: https://propelyourcompany.com/personal-branding-vs-company-branding/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


How to Use Google’s ‘People Also Ask’ to Generate Content Ideas for Your Clinic | SEO & Content Marketing | Ep. 100

Épisode 100

lundi 10 février 2025Durée 12:46

Today, we’re diving into one of the easiest and most effective ways to come up with content ideas for your clinic's website, blog, and social media—Google’s ‘People Also Ask’ feature.

⚡ Episode Webpage: https://propelyourcompany.com/people-also-ask-content-ideas/ 

If you’ve ever typed a question into Google, you’ve probably noticed a section in the search results called ‘People Also Ask’ (PAA). This box contains related questions that real people are searching for.

But here’s the exciting part—this feature is an absolute goldmine for clinic owners like you who want to create content that directly answers your potential patients’ questions.

So today, I’ll cover:
✅ What the ‘People Also Ask’ feature is and how it works
✅ How to use it to find endless content ideas for your clinic’s website, blog, and social media
✅ Real examples of how chiropractors, massage therapists, and acupuncturists can leverage this tool
✅ How to turn these questions into high-ranking SEO content

Grab a notepad because by the end of this episode, if you follow the steps we chat about, you’ll have dozens of content ideas ready to go! Let’s get started.


⚡ Episode Webpage: https://propelyourcompany.com/people-also-ask-content-ideas/ 

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


How to Delete a Bad Google Review & What to Do When You Can’t | Ep. 99

Épisode 99

mardi 4 février 2025Durée 13:06

If you’re a business owner struggling with a negative Google review that's hurting your online reputation, you may feel a bit vulnerable and discouraged. We get it. 

Whether you received a fake review, a customer had a bad experience, or a bot got into your Google Business Profile listing, you have options for handling the situation. 

In today's episode, we're diving deep into the world of Google reviews and uncovering the secrets to managing your online presence effectively.

💥 Episode Webpage: https://propelyourcompany.com/how-to-delete-a-google-review/

We'll explore the ins and outs of dealing with unfair reviews, reveal the step-by-step process for flagging problematic feedback, and share expert tips on what to do when removal isn't an option. Whether you're a clinic owner, a local shop, or any business that relies on Google reviews, we’re packing in valuable information you can't afford to miss.

Get ready to take control of your Google reviews and boost your business's online reputation so you can thrive online (and off)!

💥 Episode Webpage: https://propelyourcompany.com/how-to-delete-a-google-review/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:



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