The ChatGPT Experiment - Simplifying AI For Curious Beginners – Détails, épisodes et analyse

In this "from the vault" episode originally released in March 2024, Cary dives into how to use ChatGPT for document creation, editing, and analysis. This is one of the most frequently asked topics he encounters, and even with new platform updates, the core principles remain solid and useful. Cary walks through real-world use cases—like responding to RFPs, summarizing long research documents, training employees, and using documents as templates for repeatable processes. He also shares how you can give ChatGPT context and goals to get better results, and how you can even turn ChatGPT's output into downloadable documents for teaching or sharing with your team.

• Documents can now come from Google Drive or OneDrive: You're no longer limited to uploading files from your desktop—linking your drives opens up powerful access to your personal document library.

• Analysis is often more powerful than creation: Use ChatGPT to compare documents, extract priorities, spot patterns, summarize insights, or even help with training docs based on your own past work.

• You can teach ChatGPT to teach others: Cary shows how to feed sample documents into ChatGPT and ask it to generate training guides, complete with context, goals, and instructions—essentially helping you scale your knowledge.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

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CONNECT WITH CARY

• ChatGPT Podcast Website: www.ChatGPTExperiment.com

• Marketing Podcast: www.PracticalMarketingShow.com

• Cary's Agency Website: www.CMWeston.com

• LinkedIn: Cary on LinkedIn

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
The Chat GPT Experiment Newsletter

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear".

From the Vault: Originally recorded in February 2024

In this episode from the vault, Cary Weston walks listeners through a structured and practical framework to help ChatGPT write in your voice. With writing being one of the top use cases—and frustrations—for users, Cary shows you how to define and train ChatGPT using your own writing samples, audience details, and repeatable prompts to create content that actually sounds like you. Whether you're just starting or looking to level up, this episode is packed with actionable advice.

• Voice, tone, and style need to be defined separately: Voice is your personality, tone is your attitude, and style is how your writing is structured.

• Use your own writing to train ChatGPT: Feed it 3 samples of your work, then have it analyze for patterns and consistencies in voice, tone, and style.

• Get detailed with your audience: Describe your audience to ChatGPT and let it interview you to uncover more nuanced details—this helps your content truly resonate.

Cary Weston is the host of the ChatGPT Experiment podcast and founder of C.M. Weston, a marketing agency that focuses on practical strategies for small businesses. He's passionate about helping professionals unlock the power of ChatGPT in real-world, day-to-day use. Cary brings a marketer's eye and a teacher's heart to AI, offering approachable advice and tailored training.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

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CONNECT WITH CARY

• ChatGPT Podcast Website: www.ChatGPTExperiment.com

• Marketing Podcast: www.PracticalMarketingShow.com

• Cary's Agency Website: www.CMWeston.com

• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear".

In this solo episode, Cary Weston dives into a feature in ChatGPT Projects to help help you get more from them. Designed for those with the paid version of ChatGPT, Projects offer a powerful way to build focused workspaces that combine instructions, uploaded files, and consistent interaction—all under one roof. Cary breaks down how to set them up, why they matter, and offers real-world tips to get the most out of them. If you've ever wished your AI assistant could be more consistent or better understand your voice and goals, this one's for you.

Resources:

• Sample instructions doc
• Link to recent Markeing Projects Webinar

• Projects = Personalized Interns: Think of each Project as a hyper-focused digital assistant. The more specific you are with instructions and files, the more helpful and consistent the results.

• Instructions + Files = Power Combo: Use the "Instructions" tab like a job description. Then upload key documents (like tone of voice guides, templates, or customer profiles) to act as the Project's knowledge base.

• Keep It Focused: Instead of one all-purpose project, create separate Projects for distinct tasks (like copywriting, editing, or customer service) to avoid confusion and boost results.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

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CONNECT WITH CARY

• ChatGPT Podcast Website: www.ChatGPTExperiment.com

• Marketing Podcast: www.PracticalMarketingShow.com

• Cary's Agency Website: www.CMWeston.com

• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this solo episode, host Cary Weston tackles a common question: How do I replicate a document, memo, or report using ChatGPT to save time and make the process easier? Cary shares real-world tips on how to reverse-engineer repetitive documents and set up a system with ChatGPT that can help you build those same documents faster in the future. Whether your data lives in meeting transcripts, other documents, or just in your head, Cary walks through how to create a repeatable template that ChatGPT can use again and again.

• Start with consistency: The more consistent your document layout and format, the easier it is for ChatGPT to reverse-engineer it into a repeatable template.

• Use the 4-part formula: Always tell ChatGPT (1) what you're doing, (2) why you're doing it, (3) what success looks like, and (4) ask if it has any questions.

• Let ChatGPT interview you: If the content lives in your head, use ChatGPT's voice mode to speak your ideas out loud and let it organize your thoughts into a polished draft.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com
Marketing Podcast: www.PracticalMarketingShow.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this solo episode, Cary tackles one of the biggest frustrations professionals face with ChatGPT: getting vague, unhelpful answers even after what feels like a clear prompt. He shares a simple, powerful four-part framework that transforms how you communicate with AI—turning ChatGPT from a guessing machine into a real thinking partner. Whether you're writing emails, analyzing data, or building training materials, this framework helps you get clearer, more actionable results every time.

• Most people treat ChatGPT like Google—and that's the problem. It needs clear instructions, context, and expectations, just like a new team member would.

• The Four-Part Framework includes: 1) What are we doing? 2) Why are we doing it? 3) What does success look like? 4) Do you have any questions for me?

• Better prompts = better results. By giving structure and clarity upfront, you save time and frustration later.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com
Marketing Podcast: www.PracticalMarketingShow.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: https://www.linkedin.com/in/caryweston

The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this episode of The ChatGPT Experiment, Cary welcomes Michael Stelzner, founder of Social Media Examiner and host of the AI Explored podcast. Michael shares his journey from launching Social Media Examiner to becoming a leading voice in helping marketers and entrepreneurs understand and apply AI. They dig into how AI mirrors the early days of social media, the importance of empathy and clarity in podcasting, and how to smartly navigate emerging trends without getting overwhelmed. It's a deep, honest, and practical conversation for anyone looking to stay ahead in a changing world.

• Empathy Leads the Way: Whether podcasting or creating content, always bring it back to the listener's level. Make things clear, practical, and useful—especially when the topic (like AI) can be overwhelming.

• Experiment Before You Invest: Michael's approach to new trends—like AI—is to test, track, and validate before going all in. From podcasts to events, he uses surveys and behavior data to guide decisions.

• Hire for Strategy, Not Just Tasks: Instead of filling a role with one person, think AI-first. Use tools to handle the busywork, and if you do hire, make it someone who can build AI-enhanced systems and strategy.

Michael Stelzner is the founder and CEO of Social Media Examiner, one of the most trusted sources for marketing insights and trends. He's the host of two top-rated podcasts: Social Media Marketing and AI Explored, where he breaks down complex topics into digestible, practical advice. Michael is also the creator of Social Media Marketing World, a major annual event that brings together marketers from around the globe. Known for his deep curiosity and clear teaching style, Michael is a longtime guide for marketers navigating change—now with a strong focus on AI.

Explore more of Michael's work at Social Media Examiner

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

• ChatGPT Podcast Website: www.ChatGPTExperiment.com

• Marketing Podcast: www.PracticalMarketingShow.com

• Cary's Agency Website: www.CMWeston.com

• LinkedIn: Cary Weston

The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
The Chat GPT Experiment Newsletter

The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this solo episode, host Cary Weston dives deep into one of the most commonly asked features about ChatGPT: Memory. As summer winds down and routines return, Cary uses this time to unpack what memory actually is in ChatGPT, how it works, and why it matters. He offers a clear, user-friendly breakdown of how to manage memory settings, the difference between memory and custom instructions, and how to make ChatGPT more helpful and personalized over time. No guest this week—just a practical, detailed walkthrough from Cary to help listeners better use this powerful feature.

• Memory is only available in paid ChatGPT versions and helps the tool remember useful details across conversations—like your name, projects, or how you prefer responses.

• You can view, edit, or delete saved memory from your settings and even prompt ChatGPT directly to remember or forget specific things.

• Memory works best when used alongside custom instructions and projects—each serving a different purpose to enhance how ChatGPT supports your goals.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

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ChatGPT Podcast Website: www.ChatGPTExperiment.com
Marketing Podcast: www.PracticalMarketingShow.com
 Cary's Agency Website: www.CMWeston.com
LinkedIn: https://www.linkedin.com/in/caryweston

The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

In this solo episode, host Cary Weston dives into a batch of real listener questions submitted through the podcast's website. He shares his perspective, tips, and best practices for using ChatGPT effectively—covering everything from voice tone customization to managing complex family schedules. Cary emphasizes the importance of curiosity and how ChatGPT can act as both an intern and a teacher, depending on how you engage with it. Whether you're just starting out or trying to get deeper results, this episode is packed with practical advice.

• Let ChatGPT Play Teacher: You can get better results by asking ChatGPT to evaluate its own work or create prompts for itself—this approach often leads to higher-quality output.

• Feed It What It Needs: For ChatGPT to sound like you or think like you, provide it with background, examples of your tone, or even let it interview you to get context.

• Use ChatGPT to Stay Organized: It can help you plan meals, create shopping lists, analyze your calendar, or even act as a personal accountability partner if you give it the right information.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

ChatGPT Podcast Website: www.ChatGPTExperiment.com
Marketing Podcast: www.PracticalMarketingShow.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: Cary Weston on LinkedIn

The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
The Chat GPT Experiment Newsletter

The instrumental music used in this podcast is called "Curious" by Podington Bear.

Episode Summary 
Cary tackles one of the most common questions he hears in workshops: "Can I trust ChatGPT—or AI in general?" He explains that trust in AI depends on what you're trusting it for, and that the real key is working with AI rather than expecting it to work for you. Using stories, research, and examples, Cary lays out why transparency, verification, and human oversight are essential for responsible AI use. He also shares listener stories of people building AI curriculums for both college students and retirees, showing how curiosity can spread and inspire.

3 Key Takeaways:

• Trust starts with clarity: Always ask, "Trust it to do what?"—the answer changes how you use and verify AI's output.

• Work with, not for you: Treat AI like an eager, capable intern—give it clear instructions, check its work, and add your human insight before using the results.

• Verification isn't optional: No matter how smart AI gets, "trust but verify" ensures accuracy, especially in high-stakes or sensitive situations.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com
Marketing Podcast: www.PracticalMarketingShow.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear.

Episode 80 Summary:
In this solo episode, host Cary Weston shares stories from a recent trip to the National Sports Card Collecting Show in Chicago with his 14-year-old son—a heartwarming moment that sets the tone. Cary then dives into a hodgepodge of updates and insights, including a helpful listener tip about ChatGPT task scheduling, details about the upcoming automation workshop, and two recent experiments using ChatGPT to assist with software specs and NDAs. He wraps up by answering common questions about the differences between ChatGPT's free and paid versions and how to navigate some of its newer features.

3 Key Takeaways:

• Tasks Tip: If you're experimenting with ChatGPT's task scheduling feature, go directly to chatgpt.com/schedules to view, edit, or manage what you've set up.

• Roleplaying for Clarity: Cary used ChatGPT to roleplay both a client and a programmer to build more thorough custom software specs, demonstrating how ChatGPT can bridge communication gaps in complex projects.

• ChatGPT Modes Explained: From memory and web browsing to the new "Study and Learn" tool, Cary walks through what's available in the paid version of ChatGPT and how each feature can help users be more productive.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions.
Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

• ChatGPT Podcast Website: www.ChatGPTExperiment.com

• Marketing Podcast: www.PracticalMarketingShow.com

• Cary's Agency Website: www.CMWeston.com

• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear.