The Ambitious Bookkeeper Podcast – Détails, épisodes et analyse

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The Ambitious Bookkeeper Podcast

The Ambitious Bookkeeper Podcast

Serena Shoup, CPA

Business & Entrepreneuriat
Business & Entrepreneuriat
Éducation

Fréquence : 1 épisode/7j. Total Éps: 252

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The Ambitious Bookkeeper podcast is for bookkeepers & accountants who are growing or aspiring to start their own business. Our mission is to elevate the bookkeeping profession by providing support and resources for new and experienced firm owners. 

We share actionable tips on running a successful bookkeeping business, tools and resources, plus guest expert interviews that will help you elevate your business. Where you can find us: 

Website: https://www.ambitiousbookkeeper.com 

BBA: https://www.ambitiousbookkeeper.com/bba 
Facebook: https://www.facebook.com/serenashoupcpa 
LinkedIn: https://linkedin.com/in/serenashoup 
Instagram: https://instagram.com/ambitiousbookkeeper

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222 ⎸ Hubdoc: Audit-Proof Your Business

Épisode 222

mercredi 29 octobre 2025Durée 14:58

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This episode is best watched on YouTube >

In this episode, I'm walking you through one of my absolute favorite tools for keeping your business audit-proof: Hubdoc. I'll show you exactly how we use it at Of Course Financial to help our clients manage their supporting business documents digitally, save hundreds of hours every year, and stay compliant with IRS requirements. Plus, I've got some exciting announcements about upcoming Xero tutorials, the Bookkeeping Biz Workshops re-airing, and our Black Friday sale!

In this episode you’ll hear:

  • How Hubdoc automatically organizes receipts, invoices, and statements by vendor
  • Step-by-step process for uploading, reviewing, and categorizing documents in Hubdoc before pushing them to Xero or QuickBooks
  • Pro tips on avoiding duplicate entries and keeping your books clean while building an audit-proof paper trail

Resources mentioned in this episode:

For experienced bookkeepers & accountants:

Learn how to start your bookkeeping business in The Bookkeeping Business Accelerator® >>

Grab my FREE Start your Bookkeeping Biz Checklist >>

Grab my FREE New Client Onboarding Templates >>

For new bookkeepers:

Learn the fundamental accounting skills in Katie Ferro's Become a Bookkeeper** >>

For creators:

Become a client at my firm, Of Course Financial >>

For more information about the Ambitious Bookkeeper Podcast or interest in our programs or mentoring visit our resources below:

Podcast Publishing Tools we use:

AFFILIATE DISCLAIMER

We participate in affiliate marketing programs, which means we may earn a commission from purchases made through the links above. However, our recommendations are based on our own research and expertise, and your trust is our priority.

Join the next free training >

Get access to the Dubsado Decoded Private Podcast Series here>>

213 | Building a Bookkeeping Business From Scratch

Épisode 213

mercredi 27 août 2025Durée 39:06

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Today I'm re-airing one of my favorite spotlight episodes featuring two incredible BBA students - Erin and Misa. These ladies built thriving bookkeeping businesses from absolutely nothing, and I'm sharing their real, raw stories plus giving you an update on where they are now (spoiler alert: they're both crushing it!). If you've been wondering whether you can actually make this work while juggling life, work, and family, this episode is going to give you all the inspiration you need.

In this episode you’ll hear:

  • Erin's journey from corporate burnout to 11 clients in 6 months
  • Misa's strategic approach to building her business
  • Real talk about overcoming limiting beliefs and handling rejection
  • The power of community and external accountability

Resources mentioned in this episode:

Meet Erin

As Founder of UpKeeping® and a proud student in The Ambitious Bookkeeper community, Erin is changing the old & boring stereotypes of the accounting industry. Erin and her team support new entrepreneurs and already-established small business owners by being their #1 financial cheerleader/concierge/communicator.

Connect with Erin

👥 Linkedin: https://www.linkedin.com/in/erinpohan/

Meet Misa

As the founder and CEO of Perfectly Kept Books®, she is on a mission to help women get comfortable with their numbers so they can feel empowered to make better business decisions. Misa knows that bookkeeping can be a real barrier to success, and she is passionate about removing that barrier by making bookkeeping easy and stress-free.

Connect with Misa

🌐 Website: www.perfectlykeptbooks.com

📱 Instagram: @perfectlykeptbooks

Thanks for listening. If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram stories and tag me @ambitiousbookkeeper

For more information about the Ambitious Bookkeeper Podcast or interest in our programs or mentoring visit our resources below:

Thank you for your support of our show. If you haven’t left a review yet it’s super simple. Please go to ambitiousbookkeeper.com/podcast and leave your review.

Podcast Publishing Tools we use:

Join the next free training >

Get access to the Dubsado Decoded Private Podcast Series here>>

128 | [STRATEGY] Pricing & Scaling Mindset for Growth with Accala Kessler

Épisode 128

mercredi 13 décembre 2023Durée 37:21

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Listen in like a fly on the wall for a strategy session with one of my Accelerator students. We dive into:

  • Calculating client profitability
  • How to think about pricing to achieve your goals
  • Ideas for increasing value

Resources mentioned in this episode:

Connect with Accala:

💼 LinkedIn: https://www.linkedin.com/in/accala-kessler-43bb746/

Thanks for listening. If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram stories and tag me, @ambitiousbookkeeper

For more information about the Ambitious Bookkeeper Podcast or interest in our programs or mentoring visit our resources below:

Visit our website: ambitiousbookkeeper.com

Follow the Blog: ambitiousbookkeeper.com/blog

Connect on Instagram: instagram.com/ambitiousbookkeeper

Connect on LinkedIn: Linkedin.com/in/SerenaShoup

Connect on Facebook: Facebook.com/serenashoupcpa

Thank you for your support of our show. If you haven’t left a review yet it’s super simple. Please go to: https://www.ambitiousbookkeeper.com/podcast and leave your review.

Podcast Publishing Tools we use:

Join the next free training >

Get access to the Dubsado Decoded Private Podcast Series here>>

[MINI] Ep 7 | Sales Tax Automation for E-Commerce

lundi 11 décembre 2023Durée 12:46

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Record a question for me to answer on the podcast here: speakpipe.com/ambitiousbookkeeper

Resources Mentioned:

TaxJar

Bookkeeping for E-Commerce Workshop

Sales Tax Workshop

Learn how to start your bookkeeping business (for experienced bookkeepers & accountants): https://www.ambitiousbookkeeper.com/bba

Become a Bookkeeper: https://www.katieferro.com/a/38894/2PQNgtvv (affiliate link)

Grab the FREE Start your Bookkeeping Biz Checklist: https://www.ambitiousbookkeeper.com/checklist

Grab my FREE New Client Onboarding Templates: https://www.ambitiousbookkeeper.com/onboard

Become a Client: ofcoursebookkeeping.com/contact

Visit our website: ambitiousbookkeeper.com

Follow the Blog: ambitiousbookkeeper.com/blog

Connect on Instagram: instagram.com/ambitiousbookkeeper

Connect on LinkedIn: Linkedin.com/in/SerenaShoup

Connect on Facebook: Facebook.com/serenashoupcpa

Podcast Publishing Tools we use:

Join the next free training >

Get access to the Dubsado Decoded Private Podcast Series here>>

127 | [STRATEGY] Effectively Training & Mentoring Your Bookkeeping Team with Joanne Sharma

Épisode 127

mercredi 6 décembre 2023Durée 24:50

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In this 1-1 Strategy Session with Joanne Sharma, a former Coaching Client of mine,  we dive into some logistics of effectively reviewing, mentoring, and training a team. So if you’re thinking of hiring a bookkeeper for your team or already have a team but are struggling with expectations and training, tune in to this episode!

In this episode you’ll hear:

  • How we help our bookkeepers take responsibility for checking their work
  • Some of the things I review (or my account manager)
  • mindset behind building a team

Resources mentioned in this episode:

Meet Joanne:

I became a bookkeeping expert and Quickbooks Proadvisor after my first career as an engineer in the construction industry. While I graduated from Brown University with a bachelor’s degree in Mechanical Engineering I’ve always had a love of business and learning what made a business successful. Years ago, once I discovered my love of helping business owners make sense of their numbers, I went all in and took multiple courses and certifications in bookkeeping and small business finances.

Connect with Joanne:

🌐 Website: https://www.joannesbookkeeping.com/

📱 LinkedIn: https://www.linkedin.com/in/joanne-sharma

Thanks for listening. If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram stories and tag me, @ambitiousbookkeeper


For more information about the Ambitious Bookkeeper Podcast or interest in our programs or mentoring visit our resources below:

Visit our website: ambitiousbookkeeper.com

Follow the Blog: ambitiousbookkeeper.com/blog

Connect on Instagram: instagram.com/ambitiousbookkeeper

Connect on LinkedIn: Linkedin.com/in/SerenaShoup

Connect on Facebook: Facebook.com/serenashoupcpa


Thank you for your support of our show. If you haven’t left a review yet it’s super simple. Please go to: https://www.ambitiousbookkeeper.com/podcast and leave your review.

Podcast Publishing Tools we use:

Join the next free training >

Get access to the Dubsado Decoded Private Podcast Series here>>

126 | Which program is right for me?

Épisode 126

mercredi 29 novembre 2023Durée 29:10

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Have a question you want answered on the podcast? CLICK HERE TO SEND IT IN!

In this episode, I’m giving a summary of all of our current self-paced paid programs, mini courses, and workshops to help you make a decision, or maybe showcase something that you weren’t aware existed.

In this episode you’ll hear:

  • Who’s a good fit for each program
  • How to reach out for personalized guidance (email or DM me!)
  • Get 20% off all these programs by using code BF23 through Midnight, November 30th, 2023

Resources mentioned in this episode:

Thanks for listening. If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram stories and tag me, @ambitiousbookkeeper

For more information about the Ambitious Bookkeeper Podcast or interest in our programs or mentoring visit our resources below:

Visit our website: ambitiousbookkeeper.com

Follow the Blog: ambitiousbookkeeper.com/blog

Connect on Instagram: instagram.com/ambitiousbookkeeper

Connect on LinkedIn: Linkedin.com/in/SerenaShoup

Connect on Facebook: Facebook.com/serenashoupcpa

Thank you for your support of our show. If you haven’t left a review yet it’s super simple. Please go to: https://www.ambitiousbookkeeper.com/podcast and leave your review.

Podcast Publishing Tools we use:

Join the next free training >

Get access to the Dubsado Decoded Private Podcast Series here>>

[MINI] Ep 6 ⎸ How to Follow up with a busy lead near Year End

lundi 27 novembre 2023Durée 04:56

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In this minisode, I answer the question, How do I follow up with a lead who’s so busy running their business that they’re not signing the agreement?  Learn how to reach out, what to say, and why this approach works!


Learn how to start your bookkeeping business (for experienced bookkeepers & accountants): https://www.ambitiousbookkeeper.com/bba

Become a Bookkeeper: https://www.katieferro.com/a/38894/2PQNgtvv (affiliate link)

Grab the FREE Start your Bookkeeping Biz Checklist: https://www.ambitiousbookkeeper.com/checklist

Grab my FREE New Client Onboarding Templates: https://www.ambitiousbookkeeper.com/onboard

Become a Client: ofcoursebookkeeping.com/contact


Visit our website: ambitiousbookkeeper.com
Follow the Blog: ambitiousbookkeeper.com/blog
Connect on Instagram: instagram.com/ambitiousbookkeeper
Connect on LinkedIn: Linkedin.com/in/SerenaShoup
Connect on Facebook: Facebook.com/serenashoupcpa


Podcast Publishing Tools we use:

Join the next free training >

Get access to the Dubsado Decoded Private Podcast Series here>>

125 ⎸ Borrowed Confidence with David Richter

Épisode 125

mercredi 22 novembre 2023Durée 59:42

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In this interview episode, I chat with David Richter - owner of Simple CFO, a fractional CFO firm, and author of Profit First for Real Estate Investing. We talk about profit-first, offering CFO services, and creating a business you love.

In this episode you’ll hear:

  • 3 things to address with clients in a simple way
  • How to get in front of your ideal clients
  • Tips for ‘Selling’

Resources mentioned in this episode:

About our guest:
David is the owner of Simple CFO, a fractional CFO firm, and the author of Profit First for Real Estate Investing. He's been a part of over 850 real estate deals, and through his company he has helped over 200 businesses gain financial peace and freedom.

Connect with David:
Join Simple CFO: simplecfo.com/join
Follow on FB: facebook.com/david.richter.395


Thanks for listening. If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram stories and tag me, @ambitiousbookkeeper

For more information about the Ambitious Bookkeeper Podcast or interest in our programs or mentoring visit our resources below:

Visit our website: ambitiousbookkeeper.com
Follow the Blog: ambitiousbookkeeper.com/blog
Connect on Instagram: instagram.com/ambitiousbookkeeper
Connect on LinkedIn: Linkedin.com/in/SerenaShoup
Connect on Facebook: Facebook.com/serenashoupcpa

Thank you for your support of our show. If you haven’t left a review yet it’s super simple. Please go to: https://www.ambitiousbookkeeper.com/podcast and leave your review.

Podcast Publishing Tools we use:

Join the next free training >

Get access to the Dubsado Decoded Private Podcast Series here>>

124 ⎸ Mindfulness Hacks for Accountants with Vimal Bava

Épisode 124

mercredi 15 novembre 2023Durée 24:07

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In this interview episode, I chat with Vimal Bava, a CPA and stress management coach. He shares his personal journey of experiencing burnout and stress in the accounting profession and how he found comfort in mindfulness and meditation practices.

In this episode you’ll hear:

  • examples of mindfulness and meditation practices
  • how to incorporate Mindfulness into your busy schedule
  • how the mind-body connection works
  • the importance of taking brain breaks

About Vimal:
Vimal Bava is a CPA and Mental Fitness Coach with a passion for empowering his fellow accountants to experience joyful and stress-free work environments. Along with running his own firm, and mental fitness coaching, he's also currently pursuing a Doctoral degree at Florida International University.

Connect with Vimal:
💼 Linkedin: linkedin.com/in/vbcpa
🌐 Coaching website - Happy Bean Counters: happybeancounters.com

Thanks for listening. If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram stories and tag me, @ambitiousbookkeeper

For more information about the Ambitious Bookkeeper Podcast or interest in our programs or mentoring visit our resources below:

Visit our website: ambitiousbookkeeper.com
Follow the Blog: ambitiousbookkeeper.com/blog
Connect on Instagram: instagram.com/ambitiousbookkeeper
Connect on LinkedIn: Linkedin.com/in/SerenaShoup
Connect on Facebook: Facebook.com/serenashoupcpa

Thank you for your support of our show. If you haven’t left a review yet it’s super simple. Please go to: https://www.ambitiousbookkeeper.com/podcast and leave your review.

Podcast Publishing Tools we use:

Join the next free training >

Get access to the Dubsado Decoded Private Podcast Series here>>

[MINI] Ep 5 ⎸ Starting a Bookkeeping Business with no Tax Experience

lundi 13 novembre 2023Durée 07:22

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In this minisode, I’m sharing the top 3 questions people ask when thinking about starting their bookkeeping business especially without tax experience.

Watch on Youtube >> https://youtu.be/qDn6IkMpjYg

Resources mentioned in this minisode:

---

Learn how to start your bookkeeping business (for experienced bookkeepers & accountants): https://www.ambitiousbookkeeper.com/bba

Become a Bookkeeper: https://www.katieferro.com/a/38894/2PQNgtvv (affiliate link)

Grab the FREE Start your Bookkeeping Biz Checklist: https://www.ambitiousbookkeeper.com/checklist

Grab my FREE New Client Onboarding Templates: https://www.ambitiousbookkeeper.com/onboard

Become a Client: ofcoursebookkeeping.com/contact

---

Visit our website: ambitiousbookkeeper.com
Follow the Blog: ambitiousbookkeeper.com/blog
Connect on Instagram: instagram.com/ambitiousbookkeeper
Connect on LinkedIn: Linkedin.com/in/SerenaShoup
Connect on Facebook: Facebook.com/serenashoupcpa

Podcast Publishing Tools we use:

Join the next free training >

Get access to the Dubsado Decoded Private Podcast Series here>>


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