ServiceTitan Hacks – Détails, épisodes et analyse

AI marketing for contractors in 2026 is changing fast. In this episode, Bill Brown and Kyle Sattler break down how Google Maps, YouTube, and AI Mode are reshaping local search visibility for home service businesses 🚀 Kyle shares how SoGood Team helps HVAC, plumbing, roofing, and electrical contractors dominate Google Maps and AI-driven results—without wasting money on outdated SEO tactics. Learn how activity, alignment, and accountability drive real growth through better systems, smarter marketing, and consistent customer experiences. What you’ll learn: • Why most growth problems aren’t lead-related, they’re operational • How to fix misalignment between marketing and customer experience • The role of CSRs, training, and accurate booking data in scaling up • Google Maps strategies that actually move the needle in 2025 • Why YouTube and Google Business Profile are key to AI visibility • What “AI Mode” means for SEO and how to prepare before it replaces blue links • The surprising role Reddit plays in Google’s new ranking system • How to earn better Google reviews that boost authority and conversion 🎧 Guest: Kyle Sattler, Chief Process Engineer at SoGood Team 📍 Website: sogoodteam.com Join the ServiceTitan Hacks Facebook Group 👇 Connect with 9,000+ ServiceTitan power users. Access free resources, AI automations, and revenue-boosting tactics tested in the field by contractors like you. https://go.st-hacks.cc/servicetitanhacks

ServiceTitan veteran shares 15 years of trade tech evolution and the future of recruiting in plumbing, HVAC, and beyond 🚀💧

Discover how Bob Beall, owner of Mr. Rooter Plumbing of Pittsburgh, scaled from 3 trucks to 40 while adapting to ServiceTitan and modernizing recruiting to attract Gen Z talent. In this episode of Home Service Business Hacks, Robert discusses: • The transition from Yellow Pages to PPC and cloud-based software • Lessons from being one of the original ServiceTitan users • Strategies for training, recruiting, and retaining young tradespeople • How technology and AI are reshaping plumbing businesses • His mission to give back through his new “Bob is the Plumber” podcast and training school 🎁 Giveaway: The first few listeners who fill out the form at bobistheplumber.com get a free swag bag! 👉 Connect with 9,000+ ServiceTitan power users. Access free resources, AI automations, and revenue-boosting tactics tested in the field by contractors like you. Join the ServiceTitan Hacks Facebook Group: https://go.st-hacks.cc/servicetitanhacks Guest: Robert Beall Owner, Mr. Rooter Plumbing of Pittsburgh Website: mrrooter.com/pittsburgh YouTube: Bob is the Plumber Facebook & Instagram: @bobistheplumber

Struggling to scale your home service business without wasting thousands on bad marketing?

In this episode of Home Service Hacks, Jason Jackson of Growth Pro Agency shares the costly mistakes he made as a contractor-turned-agency owner and how you can avoid them. Learn why leads aren’t your real problem, how to win customers in the first 10 seconds, and the systems that actually move the needle. Jason and Bill dive deep into: ✅ How to choose a marketing company you can actually trust ✅ The difference between needing more leads vs. needing a better system ✅ Why patience in marketing ROI separates winners from bankruptcies ✅ How to maximize customer lifetime value and retention ✅ The practical steps to protect yourself from predatory lead-gen companies If you’ve ever felt burned by fake promises or wasted ad spend, this episode will help you reset, refocus, and build long-term growth. 🎁 Jason is also giving away a free 60‑minute marketing audit to help contractors uncover hidden opportunities in their business. 👉 Join the ServiceTitan Hacks Facebook Group:

Connect with 9,000+ ServiceTitan power users. Access free resources, AI automations, and revenue-boosting tactics tested in the field by contractors like you. https://go.st-hacks.cc/servicetitanhacks Guest: Jason Jackson, Founder of Growth Pro Agency Website: www.growthproagency.com Skool Community: https://www.skool.com/thecopproject/about?ref=58ee56fd5aa84f74a5727e310198453e

In this episode of the Home Service Hacks podcast, join Bill Brown as he delves into the art of scaling home service businesses with Kelly Mesaris, VP of Special Operations at LB Capital. Discover how Kelly's journey from HVAC to roofing has equipped her with the expertise to transform businesses into private equity-ready assets in a short time span.

Learn the importance of investing in technology like Service Titan and building a solid tech stack to stay ahead of competitors. Kelly shares the strategic steps her team deploys – from sales training to rebranding – to ensure rapid growth and successful exits. Get insights into their proven playbook, used to turn struggling businesses into thriving entities in record time.

Moreover, Kelly discusses her advocacy for women in trades, emphasizing the significance of proving oneself in a male-dominated industry. This episode is a wealth of knowledge for contractors looking to elevate their business and offers a glimpse into the power of a dedicated and cohesive team.

If you're a home service contractor looking to scale, sell, or just streamline your operations — this episode is pure gold.

🔗 Get the LB Capital Playbook: https://lbachmanncapital.com/playbook...

📘 First 10 listeners get a signed copy of All In by Lance Bachmann

In this episode of the Home Service Hacks podcast, host Bill Brown is joined by Kristen Deese, the founder of Virtual CFO for The Trades, to illuminate the path to financial clarity for contractors. Together, they delve into critical conversations about gross profit margins, overhead management, and understanding the essential financial statements that can transform a business from struggling to successful.

Kristen shares her journey from helping her husband's home service business to becoming a trusted advisor to countless contractors across the nation. With practical advice on finding the right bookkeeper, understanding the roles within your accounting department, and the often overlooked significance of a Virtual CFO, listeners will gain valuable knowledge to strengthen their financial understanding.

If you've ever wondered why some contractors thrive while others barely survive, this episode provides actionable insights into leveraging your financial data for growth and stability. Whether you're a startup seeking foundational advice or an established business aiming to refine your processes, this conversation sheds light on the financial strategies that truly matter.

Learn More About Kristen here 👉 https://www.kristendeese.com/

Welcome to another exciting episode of the Home Service Hacks podcast with Bill Brown, your go-to source for contractor success strategies in the HVAC industry.

In this episode, we're joined by Wes and Andrew from SmartAC.com, who share their innovative approach to revolutionizing HVAC memberships.

Discover how SmartAC is helping contractors enhance customer loyalty, reduce unnecessary truck rolls, and increase retention rates with their unique data-driven solutions. Learn about the origins of SmartAC, the challenges they've overcome, and how they empower contractors with tools and strategies that exceed traditional membership models.

Dive into insightful discussions on best practices for integrating SmartAC's technology, maximizing customer engagement, and leveraging data to transform your HVAC business. Whether you're new to the concept or looking to take your operations to the next level, this episode is packed with valuable insights and actionable advice.

Learn More about SmartAC 👉 https://go.st-hacks.cc/smart-ac

In this episode of the Home Service Hacks podcast, join host Bill Brown as he engages in an insightful conversation with Jim, the innovative mind behind iWallet. Dive into the core challenges of the trade industry that iWallet aims to solve, specifically focusing on the cumbersome processes of check deposits and payment systems.

Explore the journey of iWallet, from its inception rooted in simplifying credit card processing to becoming a pioneering payment solution with features like Tap-to-Pay and advanced mobile check deposits. Jim shares the pain points faced by technicians and how iWallet eases their payment operations, ensuring trust and convenience for the consumers.

Additionally, discover the groundbreaking technologies introduced by iWallet, such as voice AI phone payments, and the significance of PCI compliance in protecting business owners from potential liabilities. This episode is a must-listen for contractors seeking to enhance operational efficiency and cost savings in their payment procedures.

Learn more about iWallet Today: https://go.st-hacks.cc/iwallet

In this exciting episode of Home Service Hacks, host Bill Brown dives deep into the world of AI in the home services industry. Joined by Ben Brimacombe from Free2Grow, they explore how AI voice technology is reshaping the contractor landscape by booking jobs, ensuring no calls are missed, and questioning the future role of traditional CSRs.

The conversation uncovers the origins of Free2Grow and the passion-driven decision to focus on home services, highlighting the critical nature of every customer call. Discover how AI voice works seamlessly with CRMs to deliver intelligent, human-like interactions, and the potential this technology has to elevate customer service standards.

Listen in as Bill and Ben stress-test AI with live demo calls, showcase its sophisticated decision-making capabilities, and discuss its impact on customer relations. With insights into upcoming features, industry partnerships, and the AI's adaptability, this episode is a must-listen for anyone in the trades looking to embrace the future of service.

Learn more about Volca.AI here 👉 sthacks.cc/free-2-grow

Join Bill Brown on the Home Service Hacks podcast as he delves into the innovative solutions offered by Wink Toolbox. In this episode, Timothy Wood from Wink shares how their cutting-edge OCR technology and seamless integration with ServiceTitan are transforming the way contractors manage operations, from automated data entry to dynamic reporting and accounting integration.

Discover how Wink is helping contractors enhance efficiency and accuracy by automating tedious processes like invoice management, job costing, and custom reporting. Learn about the real impact of reducing manual data entry and improving pricing accuracy on profitability and trust within teams.

With insights into future AI capabilities and personalized coaching, Wink aims to eliminate operational pain points and elevate contractors to scale their businesses effortlessly. Tune in for an enlightening conversation on marrying technology with home services for unparalleled success.

Learn more about Wink Toolbox:👉 sthacks.cc/wink

Or, book a demo here: 👉 sthacks.cc/wink-demo

What if your referral program could run completely in the background — no follow-ups, no manual tracking, no chasing down payouts?

In this episode of Home Service Hacks, I sit down with Brendan Kazanjian, co-founder of Volca AI, to talk about how his team is revolutionizing referrals for contractors. We dive into:

• Why most referral programs fail

• How Volca simplifies and automates referrals using a single phone number

• Real-world results from contractors using Volca

• Why in-person onboarding still matters in a tech-first world

• The future of AI in home services — and who’s building tools that actually help contractors

Whether you're buried in manual processes or looking for ways to grow smarter, this conversation is full of practical insight and real innovation.

Volca isn’t just another tool — it’s a game-changer for generating leads and building loyalty.

Learn more about Volca.AI here 👉 sthacks.cc/volca