Explorez tous les épisodes du podcast Massage. Business. Success.
| Titre | Date | Durée | |
|---|---|---|---|
| Stop Guessing Your Taxes | 28 Apr 2026 | 00:48:46 | |
Most massage therapists don’t have a tax problem… they have a system problem. In this episode, Amy Bradley Radford breaks down why tax season feels so overwhelming—and why it has very little to do with taxes themselves. If you’ve ever found yourself scrambling in March, missing deductions, unsure where your money went, or feeling like your business isn’t actually supporting you the way it should, this conversation will shift how you see everything. This isn’t about complicated accounting or learning tax forms. It’s about understanding how your daily habits, your spending patterns, and your money flow inside your business are either working for you… or quietly working against you. Amy walks through the foundational systems that make your business easier to track, how and when money actually becomes taxable, and why waiting until April takes away your ability to make real financial decisions. She also dives into overlooked areas like cash tracking and mileage, and how small shifts in behavior can significantly change your financial clarity and outcomes. This episode is about learning how to see your business clearly—so you can make decisions earlier, reduce stress, and start building a business that actually supports your life long-term. TIME STAMPS: 00:00 Introduction to Sustainable Business Practices Coaching Request Form: Click Here! Website https://amybradleyradford.com/ Instagram https://www.instagram.com/amybradleyradford/ Facebook https://www.facebook.com/people/Amy-Bradley-Radford-Massage-Business-Coaching/61556419647184/ LinkedIn https://www.linkedin.com/in/amybradleyradford/
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| Managing Your Schedule Like the Professional You Are | 21 Mar 2026 | 00:58:38 | |
If you are a massage therapist struggling with schedule management, client communication, or keeping your calendar full, this episode will help you understand what’s really happening behind the scenes. In this episode of the Massage Business Success Podcast, Amy breaks down one of the most overlooked skills in running a successful massage practice: managing your schedule as a professional service provider. After a frustrating personal experience trying to find a hairstylist who wouldn’t return calls or texts, Amy connects this common issue directly to what many clients experience when trying to book with massage therapists. This episode dives into why massage therapists often struggle with returning calls, responding to text messages, and managing appointment requests—especially as their schedule becomes full and burnout begins to set in. You’ll learn how poor communication can quietly lead to lost clients, reduced client retention, and inconsistent income—and what to do instead. Amy also explains how online booking systems work well when you are building your massage business, but can potentially begin to lose effectiveness as your client base grows and your schedule becomes more relationship-driven. This episode will help you:
If you want to grow a stable massage therapy business, improve client retention, and maintain consistent cash flow, learning how to manage your schedule effectively is essential. Chapters 00:00 Introduction and the story of finding my new hair stylist 01:07 The Importance of Client Communication 08:41 Understanding the Dual Roles of Service Providers 16:07 The Hidden Work of Schedule Management 21:56 Creating Effective Communication Systems 28:06 Professional vs. Personal Communication Habits 30:26 Navigating Professional Communication 39:59 The Role of Online Booking Systems 45:45 Working Your Schedule Effectively 56:29 The Importance of Self-Management in Scheduling
MORE FROM AMY BRADLEY RADFORD: NEW! Massage Practice Health Snapshot - A 5-minute survey to help YOU figure out where you are at in your business! https://forms.gle/CUP4Rzx46rgEU9kZA Website https://amybradleyradford.com/ Instagram https://www.instagram.com/amybradleyradford/ Facebook https://www.facebook.com/people/Amy-Bradley-Radford-Massage-Business-Coaching/61556419647184/ LinkedIn https://www.linkedin.com/in/amybradleyradford/
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| Designing a Massage Menu That Actually Builds Your Business | 13 Feb 2026 | 00:54:36 | |
Most massage therapists have a menu. Very few are actually using it to build their business. In this episode, I’m breaking down one of the most overlooked business tools in the massage industry: your menu. Not as a laminated sheet of services. Not as a list of everything you’ve ever learned. But as a system that quietly trains your clients how to spend money with you. If you’ve been stuck at $65, $75, or $85 per session… This episode is for you! We talk about:
Your menu is either working for you… or quietly working against you. Let’s fix it. TIMESTAMPS
OFFERS MENTIONED:
MORE FROM AMY BRADLEY RADFORD: | |||
| The Year You Stop Playing Small in Your Massage Business | 14 Jan 2026 | 00:48:56 | |
This episode is about the year you stop playing small in your massage business — not by working harder or adding more to your plate, but by changing how you think about growth. So many massage therapists don’t actually have a business problem. They’re skilled, dedicated, and deeply committed to their clients. What tends to hold people back over time isn’t a lack of effort — it’s the set of assumptions we absorbed early in our careers about what’s possible, sustainable, or “just how massage works.” In this episode, I walk you through why those assumptions quietly become invisible limits — and how updating your mental framework can immediately change how your business feels and functions. We talk about:
This is not an episode about fixing yourself or blowing up your business. It’s about learning how to think differently so your business can evolve naturally — in a way that supports your energy, your values, and the work you want to keep doing long-term. If you’ve felt a quiet sense that you’ve outgrown something — but aren’t sure what comes next — this conversation is for you. TIMESTAMPS: 00:00 – Welcome + the year you stop playing small 00:45 – What if growth isn’t about doing more? 03:30 – Why most massage therapists don’t have a business problem 05:05 – Defining “the box” we all start inside 08:30 – When assumptions quietly limit growth 13:10 – Thinking differently vs. pushing harder 14:05 – How overthinking keeps you stuck 18:40 – Why clarity comes after action, not before 22:30 – Energy as information in your business 29:15 – How to start moving forward without overhauling everything 35:40 – Small experiments that build confidence 42:10 – Letting your business evolve with you 48:30 – Carrying this mindset forward + closing thoughts
OFFERS MENTIONED IN THE PODCAST: Hire Amy as your business coach! https://forms.gle/8fX1mLawrRTwZ7Xs6
MORE FROM AMY BRADLEY RADFORD: Coaching: https://www.amybradleyradford.com/coaching Website: https://www.amybradleyradford.com/ Store: https://2274d0.myshopify.com/ Instagram https://www.instagram.com/amybradleyradford/ Facebook https://www.facebook.com/people/Amy-Bradley-Radford-Massage-Business-Coaching/61556419647184/ | |||
| Protecting Your Hands, Your Energy, and Your Career with Lauriann Greene | 02 Jan 2026 | 00:51:16 | |
As we step into a new year, I wanted to begin with a conversation that feels grounding, honest, and deeply supportive of the long road we walk as massage therapists. In this episode of the Massage Business Success Podcast, I sit down with Lauriann Greene — author of Save Your Hands and one of the earliest voices in our profession speaking openly about injury prevention, awareness, and career longevity. I first discovered Lauriann’s work early in my own career, when my body was already sending warning signs. Decades later, her message feels even more relevant. Together, we talk about:
Lauriann also shares what’s new in the newly released 3rd edition of Save Your Hands, including expanded insights on mindfulness, breath, emotional tension, and daily rituals that help therapists stay present — not depleted. If you’re entering this year asking yourself how to protect your body, your hands, and the work you love, this conversation is for you. Timestamps 00:00 – Welcome + introducing Lauriann Greene 04:40 – Laurianne's injury during massage school 10:30 – How Save Your Hands was created 15:15 – What’s new in the 3rd edition 19:20 – Awareness, breath, and mini-breaks at the table 27:00 – How habits quietly create injury 34:50 – Morning rituals & emotional awareness 40:45 – Ergonomics beyond body mechanics 42:40 – Why side-lying matters 48:00 – Discount, longevity, and closing thoughts OFFER(S) MENTIONED: Purchase “Save Your Hands” with 20% off: SAVE YOUR HANDS OFFER VALID UNITL JANUARY 31st, 2026 MORE FROM AMY BRADLEY RADFORD: Book a coaching session with Amy! https://calendly.com/amybradleyradford/1-1-coaching-with-amy Website https://amybradleyradford.com/ Instagram https://www.instagram.com/amybradleyradford/ Facebook https://www.facebook.com/people/Amy-Bradley-Radford-Massage-Business-Coaching/61556419647184/ LinkedIn https://www.linkedin.com/in/amybradleyradford/
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| Trust, Team Culture, and Taking a Vacation: Behind the Scenes with Clinic Owner Krista Dicks | 01 Dec 2025 | 00:58:56 | |
What started as a conversation about “when your business becomes the boss” quickly turned into one of the most honest and empowering deep dives into clinic ownership I’ve had on the show. In this episode, I talk with Krista Dicks, RMT — host of The Radical Massage Therapist podcast and clinic owner with Align Massage Therapy. Krista brings 19 years of hands-on experience and 3 years of clinic ownership wisdom. She opens up about her journey into leadership, the mentorship that shaped her, and how she’s built a successful clinic while still protecting her boundaries, her energy, and her life outside the treatment room. We talk about:
If you’re a massage therapist thinking about hiring, renting rooms, growing a team, or stepping into ownership… or if you already own a clinic and want it to feel lighter, simpler, and more aligned — this conversation will feel like a breath of fresh air. Timestamps 00:00 Taking Back Control: The Business of Massage Therapy MORE FROM AMY BRADLEY RADFORD: Discovery Call for Coaching with Amy Launch https://www.amybradleyradford.com/launch Website https://amybradleyradford.com/ Instagram https://www.instagram.com/amybradleyradford/ Facebook https://www.facebook.com/people/Amy-Bradley-Radford-Massage-Business-Coaching/61556419647184/ | |||
| Holding Space for Others Without Losing Yourself | 07 Nov 2025 | 00:48:13 | |
In this deeply personal and professional episode, Amy Bradley Radford opens up about her most difficult season — walking through cancer diagnoses, loss, and caregiving across her family — and how those experiences reshaped her understanding of Neutral Space, compassion, and healing. Amy shares how even healers reach a breaking point, what compassion fatigue really looks like for massage therapists, and how to return to center through grounding, allowing, and letting go. With honesty, humor, and heart, she offers a map for staying steady in the storm — whether that storm is at the massage table or in your own life. You’ll learn:
(Approx. 48 min episode — reflective, heartfelt, and restorative) Timestamps: 00:00 Introduction and Welcome Back MORE FROM AMY BRADLEY RADFORD: Discovery Call for Coaching with Amy Launch https://www.amybradleyradford.com/launch Website https://amybradleyradford.com/ Instagram https://www.instagram.com/amybradleyradford/ Facebook https://www.facebook.com/people/Amy-Bradley-Radford-Massage-Business-Coaching/61556419647184/ | |||
| Lead Your Practice (Without Burning Out): A Conversation with Joanna Sapir | 30 Aug 2025 | 00:58:27 | |
If you’ve ever felt like you’re working harder and caring more—but your business still runs you—this episode is for you. I’m talking with business strategist Joanna Sapir about shifting from an “employee mindset” (book every hour!) to leading your practice with clarity and calm. We dig into realistic boundaries, money stories that sneak in, and why moving from selling single sessions to structured treatment programs helps your clients get better results—while protecting your energy. You’ll hear about a new way to model your business, how to think about enrollment without feeling salesy, and why long-term planning matters for wellness pros. Grab a cup, take a breath, and let’s reframe how you run your practice—so it actually supports the healer you are. Timestamps: 00:00 Introduction to the Podcast and Guest OFFER(S) MENTIONED: Access to Joanna's upcoming The Empowered Practitioner Event which happens September 15-19, 2025: https://joannasapir.com/EPEMBS Access to Joanna's Three Powerful Systems download: https://joannasapir.com/MBS
MORE FROM AMY BRADLEY RADFORD: Discovery Call for Coaching with Amy Launch https://www.amybradleyradford.com/launch Website https://amybradleyradford.com/ Instagram https://www.instagram.com/amybradleyradford/ Facebook https://www.facebook.com/people/Amy-Bradley-Radford-Massage-Business-Coaching/61556419647184/ | |||
| How to Build Your Massage Clientele in 90 Days | 18 Aug 2025 | 00:50:59 | |
In this episode of Massage. Business. Success., Amy shares the personal story that inspired her proven 90-Day Referral System—a strategy she created after relaunching her massage practice and realizing her old clients weren’t returning as easily as she’d hoped. What started as a moment of panic turned into one of the most powerful business lessons of her career. Amy explains why referrals are the most authentic and effective way to build a massage practice, and she breaks down her 3-Part Referral Strategy: how to inspire clients to refer, how to reward them in a way that motivates, and how to welcome new clients so they immediately feel connected. She also explores the ripple effect of referrals, how to avoid overwhelming your schedule, and why trust and gratitude are the foundation of a thriving practice. This episode isn’t just about filling appointments—it’s about building a business rooted in connection, integrity, and sustainability. Amy’s approach shows massage therapists how to grow a steady, full schedule in 90 days without relying on expensive ads or gimmicks. Timestamps: 00:00 Introduction to Referral Systems 07:50 Building a Referral Strategy 12:53 Creating Motivation for Referrals 19:46 Incentivizing Referrals 22:56 The Pyramid Effect of Referrals 23:48 The Power of Selective Referrals 28:05 Building Trust Through Referral Systems 31:32 Strategies for Different Stages of Business 36:27 The Importance of Community Engagement 38:47 Creating Meaningful Connections in Business 43:47 The Essence of Relationship-Driven Business
OFFER(S) MENTIONED: Discovery Call for Coaching with Amy Launch https://www.amybradleyradford.com/launch
MORE FROM AMY BRADLEY RADFORD: Website https://amybradleyradford.com/ Instagram https://www.instagram.com/amybradleyradford/ Facebook https://www.facebook.com/people/Amy-Bradley-Radford-Massage-Business-Coaching/61556419647184/ | |||
| What If You Couldn't Massage Tomorrow? | 25 Jul 2025 | 00:46:26 | |
What would you do if your hands gave out tomorrow? In this deeply personal and eye-opening episode, Amy Bradley Radford shares the hard-learned lessons from over 30 years in massage therapy—including three career-altering surgeries, full-blown burnout, and the painful wake-up call that made her rethink everything. You’ll hear:
Whether you're new to the table or decades in, this episode is your permission slip to plan ahead, protect your body, and build a business that supports your future—not just your next client. This isn’t about fear—it’s about freedom. Massage therapist, massage business, burnout, injury recovery, massage career backup plan, massage income strategies, passive income massage therapy, Amy Bradley Radford, massage podcast, self-care for massage therapists, career longevity massage, holistic business coaching
TIMESTAMPS: 00:00 What Would You Do if You Couldn't Work Tomorrow? 03:00 When Passion Turns into a Trap 13:00 When the Body Says "No" 21:33 Take it From Me... 24:03 "Reverse Engineer" Your Business 26:28 Creating Multiple Revenue Streams 31:01 I Can't Walk Away From Massage 39:24 Dear Younger Self 43:18 You Deserve the Life You Want
OFFER(S) MENTIONED: LIMITED TIME OFFER: Special Pricing on 1:1 coaching through October 15th, 2025! $249 (reg $350) book your appointment here: Exclusive Coaching with Amy
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| You Don’t Need a New Technique — You Need to Listen Differently | 18 Jul 2025 | 00:37:16 | |
In this episode of the Massage Business Success Podcast, host Amy Bradley Radford delves into the art of client retention by mastering the understanding of client expectations. Discover why new techniques aren't the key to repeat business, but rather the ability to listen and interpret what clients truly want from their massage experience. Amy shares insights on how to align your skills with client motivators like relaxation, stress reduction, and pain management, ensuring that each session meets and exceeds expectations. Tune in to learn how to transform client interactions into lasting relationships by becoming a translator of expectations in the massage world. TIMESTAMPS: 00:00 Understanding Client Expectations in Massage Therapy 02:10 The Real Listening Gap 03:53 The Unspoken Image 09:37 Relaxation vs. Relief vs. Rescue 15:06 Massage Motivators: Relaxation 17:43 Massage Motivators: Stress Reduction 20:33 Massage Motivators: Pain Management 25:29 Listening Differently = Matching the Right Motivator. 28:44 How to Listen Proactively 31:56 The Listening Challenge 35:15 Recap & Learn More
OFFER(S) MENTIONED: Massage Your Market (found inside Launch)
MORE FROM AMY BRADLEY RADFORD: | |||
| The Massage Business Audit: Where Are You Leaking Time, Energy, Or Money? | 05 Jul 2025 | 00:34:33 | |
Are you feeling stretched too thin, running on empty, or wondering where all your hard work is actually going? In this empowering and honest episode, Amy walks you through a candid, interactive audit of your massage business—helping you identify where time, energy, and money are slipping through the cracks. Because here’s the truth: most massage therapists aren’t failing… they’re just leaking. This episode is for you if:
You’ll learn:
Plus: Amy shares an eye-opening reframe around pricing, boundaries, and the emotional toll of “people-pleasing policies” that are holding your business back. If your business feels like it’s running you instead of the other way around, this episode will hand the reins back to you—with grace, clarity, and a touch of tough love. Grab some paper and listen with a pen handy to get ready to reclaim your business one smart shift at a time. Because you don’t need a new business—you just need to fix the leaks and let your magic flow again. TIME STAMPS 00:00 Introduction to the Massage Business Audit FREE GUIDE: "Discover Your Value" FREE Q & A: "What Are Your Questions?" Form
MORE FROM AMY BRADLEY RADFORD: Website https://amybradleyradford.com/ Instagram https://www.instagram.com/amybradleyradford/ Facebook https://www.facebook.com/people/Amy-Bradley-Radford-Massage-Business-Coaching/61556419647184/ | |||
| You’re Allowed to Change: When Your Business No Longer Fits Who You’ve Become | 15 Jun 2025 | 00:39:16 | |
In this heartfelt and illuminating episode, Amy Bradley Radford speaks to every massage therapist, healer, and intuitive business owner who has ever whispered to themselves, “This doesn’t feel like me anymore.” If you’ve built your business with grit and grace, only to find that it no longer fits who you’ve become—this is your gentle permission slip to change. Amy walks you through the quiet signals of misalignment, the grief and guilt that come with evolving, and the real, practical shifts you can make to reclaim your business as a reflection of your current self—not a past version. Through vulnerable storytelling, affirming truths, and compassionate coaching, you’ll explore:
Whether you’re craving subtle adjustments or a full business reinvention, this episode will leave you feeling validated, grounded, and inspired to trust your next chapter—even if it’s still whispering. You are not behind. You are becoming. TIMESTAMPS: 1:18 min - Welcome to the podcast 2:53 min - How do you know when you have outgrown your business model? 5:47 min - Your not wrong for evolving 6:49 min - The guilt and the grief of letting go 10:00 min - What you have been avoiding 10:45 min - Being loyal to yourself 12:07 min - Full permission to shift 14:00 min - Shifting from tender and practical 15:09 min - "Edits" for your business 20:13 min - Realignment vs. Reinvention 20:45 min - Examples of realignment 23:20 min - Reinvention... that's much deeper 26:26 min - Have a back up plan 28:16 min - Clarity comes from movement 30:15 min - Hesitating in growth impact you negatively 31:58 min - The best advice I can give you 32:27 min - Let it land and settle 34:32 min - Questions and coaching/journaling moment for your business model 36:51 min - You are allowed to change
OFFER(S) MENTIONED: The 5 Journaling Questions Form
MORE FROM AMY BRADLEY RADFORD: Website https://amybradleyradford.com/ Instagram https://www.instagram.com/amybradleyradford/ Facebook https://www.facebook.com/people/Amy-Bradley-Radford-Massage-Business-Coaching/61556419647184/ | |||
| When Client Cancellations Feel Like a RELIEF- What Your Business Is Trying To Tell You. | 24 May 2025 | 00:47:07 | |
If you’ve ever done a happy dance (on the inside) when a client cancels... this one’s for you. You’re not lazy. You’re not broken. You’re just a massage therapist whose nervous system is waving a tiny white flag—and it’s time we talked about it. In this raw, real, and ridiculously relatable episode, we’re diving into the secret sigh of relief that happens when your schedule “accidentally” opens up. We’ll unpack why that sweet cancellation feels better than a bubble bath and what it really means when your calendar starts giving you anxiety instead of income. 🔥 Here’s what we’re getting into:
💡 Bonus moments include: business therapy disguised as tough love, schedule rethinks that don’t ruin your bank account, and the radical reminder that you are allowed to rest, too. So grab your earbuds and your favorite beverage—you’re about to feel seen, supported, and maybe even a little fired up. Your business doesn’t have to drain you. Let’s rebuild it to heal you, too. 🎧 Hit play and start breathing again.
TIMESTAMPS: 01:15 - Welcome 02:51 - When you dread the schedule 05:26 - What is happening when your happy your client cancels 10:33 - Overworked and under supported 17:10 - Constantly over giving 23:50 - Undervaluing yourself and raising prices 28:40 - Ask yourself these questions.... 31:13 - Cancelations shouldn't be a form of self care 36:11 - What would you change in your business? 39:29 - Making your dreams a reality 40:00 - Help is not a luxury 43:57 - Circling back: Why are you relieved when clients cancel
OFFERS MENTIONED: VIP Coaching Package: https://www.amybradleyradford.com/coaching
MORE FROM AMY BRADLEY RADFORD: Website https://amybradleyradford.com/ Instagram https://www.instagram.com/amybradleyradford/ Facebook https://www.facebook.com/people/Amy-Bradley-Radford-Massage-Business-Coaching/61556419647184/ | |||
| Trading Chores for Choices: How Outsourcing Laundry Changes Your Massage Business with David Laing | 12 May 2025 | 00:47:07 | |
Are you a massage therapist drowning in laundry instead of living your life? In this game-changing episode, we explore how outsourcing your massage laundry can unlock time freedom, reduce burnout, and boost your business profits. Join Amy and special guest David Laing as they dive into the real cost of DIY laundry — and how reclaiming your energy can transform your massage therapy career. From mindset shifts to practical tips, this episode is packed with real talk, relatable stories, and a powerful reminder: you became a massage therapist to change lives, not fold towels. You’ll learn:
Whether you’re just starting out or feeling overwhelmed, this episode will help you work smarter, avoid burnout, and fall back in love with your business. TIMESTAMPS: 01:46 min - Trading chores for choices 03:30 min - Meet David Laing from Guelph Laundry in Guelph, Ontario, Canada 05:00 min - Laundromat owner 06:28 min - Better serving the massage therapy population 09:05 min - Free up your time 11:20 min - What do massage therapist really want? (more money, no additional hours) 14:00 min - Conserve your energy.... let someone else handle your laundry 24:27 min - Types of changes massage therapists can make to earn more money 26:19 min - The "time calculator" for Massage Therapists (link below - massage business planner) 29:10 min - A sample time calculator 31:57 min - RMT Report on the "Top 5 Mistakes Massage Therapists Make" (link below) 35:57 min - David's dream - exclusive laundry services for massage therapists 40:50 min - Opportunities to partner with David Amy's BLOOPER just for fun! - 46:03 min
OFFER(S) MENTIONED: Massage Business Planner https://sites.google.com/view/massagebusinessplanner/home Massage Therapy Free Report (ways to increase your income): guelphlaundry.ca/rmtreport Contact David: info.guelphlaundry.ca
MORE FROM AMY BRADLEY RADFORD: Website https://amybradleyradford.com/ Instagram https://www.instagram.com/amybradleyradford/ Facebook https://www.facebook.com/people/Amy-Bradley-Radford-Massage-Business-Coaching/61556419647184/ | |||
| Maximize Your Massage Business – Escape Energy Debt and Start Thriving | 26 Apr 2025 | 00:42:27 | |
Feeling like your massage business is running you instead of the other way around? It’s time to flip the script. In this high-energy episode, we’re digging into why you’re stuck in energy debt—and how to break free without grinding harder. You’ll learn simple ways to protect your energy, boost your income, and start running a business that actually supports you. We’ll talk energy conservation hacks, smart outsourcing moves, and how just a few changes can get you hours of your life back. Your energy is your most valuable asset—let’s start treating it that way. Tune in, get inspired, and take the first step toward a business (and a life) you love! TIMESTAMPS: Coming soon.... 01:22 min - Today OFFER(S) MENTIONED: MORE FROM AMY BRADLEY RADFORD:
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| Bridging the Gap: From Struggling Therapist to Successful Massage Business Owner | 18 Apr 2025 | 00:45:51 | |
Bridging the Gap: From Struggling Therapist to Successful Massage Business Owner No one tells you that after massage school there is this a gap— this space of time between graduating and actually becoming a thriving business owner. In this episode, Amy breaks down why that gap exists, how to navigate it, and what new (and struggling) therapists need to succeed faster. You’ll learn:
If you’ve ever felt stuck, overwhelmed, or unsure if you’re doing it “right”—this episode is your roadmap! TIMESTAMPS: 01:22 min - Today we will be talking about the GAP 01:38 min - the "5-year" myth 02:40 min - The gap - what it is, the place you get stuck in until you become successful, and how to get out. 04:12 min - The 4th "trimester" of infants and new massage therapists 08:10 min - Most graduates need more training time and the history of our industry and how this fits into the GAP concept 14:25 min - My ideas of how to change the GAP in the future 23:19 min - How to bridge the GAP for ourselves 27:49 min - The things I did to help myself grow through the GAP
OFFER(S) MENTIONED: MORE FROM AMY BRADLEY RADFORD:
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| The Power of the Hour (How to take control of your money using your schedule!) | 11 Apr 2025 | 00:34:05 | |
Is your massage schedule running you into the ground? Are you stuck in the cycle of unpredictable income, awkward gaps between appointments, and burnout creeping in no matter how full your calendar is? In this episode, Amy gets real about one of the most impactful business strategies she’s ever implemented: The Power of the Hour. It’s not about working more—it’s about working smarter by standardizing your session lengths to eliminate time waste, maximize energy, and create predictable, stable income. Inside this episode we talk about:
Here are key time points inside the podcast: 01:18 Welcome to the power of the hour episode 05:51 Physical limits to how much you work 06:52 Working too much 07:30 Recording your money and time - looking at the "black and white" 09:05 What is "time waste" 12:57 How I came into the power of the hour concept 14:37 Streamline your business 17:37 How do you implement the power of the hour 23:23 How to shift your schedule without freaking out your clients 27:16 Don't change your schedule for anything Ready to create a business that supports you? Learn more at amybradleyradford.com or explore the LAUNCH Your Massage Business program for the full training. MORE FROM AMY BRADLEY RADFORD: Rate, Review, & Follow on Spotify or Apple Podcasts “I love Amy and the Massage Business Success Podcast!” <– If that sounds like you scroll to the bottom, tap to rate with five stars, and select “Write a Review.” This helps me support more people — just like you — move toward the massage business that they desire. Let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. There are more great episodes to come!
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| GUEST SPEAKER with Hannah Van Woert: How to Avoid the 1-Second Web Decision That Can Cost Massage Therapists Their Dream Clients | 04 Apr 2025 | 00:58:52 | |
This week on the podcast, Amy is joined by the brilliant and intuitive Hannah Van Woert—founder of Meteor Street Studio, expert Showit website designer, and brand strategist with a knack for turning scattered online spaces into stunning, soul-aligned client magnets. Together, they dive into the science of first impressions and how your website might be silently pushing away your dream clients. From the subtle visual red flags that signal “amateur” instead of “professional healer,” to why listing your credentials isn’t the magic ticket to premium clients—it’s an eye-opening conversation you don’t want to miss. Hannah also shares her signature 4-step Magnetic Presence Method™ to help you transform your website into what she calls a Digital Treatment Room—a space that feels calm, clear, and deeply aligned with the work you do. If you're tired of blending in and you're ready to visually communicate the power of your work, this episode will help you elevate your brand and finally attract the clients who get it. Here are some key points inside the podcast: 02:00 - Welcome and Introduction 03:05 - Hannah Van Woert; Brand strategist and website designer 07:00 - Statistics of viewers attention 10:56 - Visual cues 12:20 - Mobile optimizing 14:27 - Test your presence 20:58 - Set yourself apart from other massage therapist 26:30 - Use your Face 27:30 - Story telling about your treatment room 34:32 - White space on your website creating "calm" 39:42 - Experiment and play with your website 40:41 - Magnetic Presence Framework (astrology midheaven placement for professional presence) 47:48 - Define and craft your story for your website 54:51 - How to develop this process for yourself OFFER(S) MENTIONED: Unique Template Bundle Discount Code: MBSUCCESS FIND HANNAH VAN WOERT (Guest): MORE FROM AMY BRADLEY RADFORD: | |||
| How to Get Repeat Clients | 18 Mar 2025 | 00:43:38 | |
In this episode of the Massage Business Success podcast, host Amy breaks down the real secret to creating loyal, repeat clients—and it's not about marketing, membership programs, or finding "ideal" clients. Instead, it's about understanding and meeting client expectations through the power of touch. Amy shares key insights from her experience, including six essential questions every therapist should ask before a massage to ensure clients get the experience they’re hoping for. If you're struggling to get clients to rebook, this episode is a game-changer! Here are some key points inside the recording: 01:15 - Introduction & common comments from therapists 03:20 - Getting a repeat client is simple 05:22 - What are expectations? The stuff in your client's mind.... 08:54 - Touch and massage is invisible art and built from client expectation 15:00 - The 6 questions 24:04 - Q1: Is this your first massage? yes/no 25:27 - Q2: Which massage intent are you looking for? Relaxation, stress reduction, pain reduction (or a combination of these) 27:49 - Q3: How to personalize the massage flow (intent + starting and ending points) 31:44 - Q4: What is your current pain level? 33:34 - Q5: What pressure do you want? (and the way to actually offer it) 38:12 - Q6: What results do you want to receive from the massage? (The ultimate expectation) Here is the link for the FREE PDF download of the 6 questions we talk about in this episode: FREE 6 QUESTIONS And of course.... don't forget LAUNCH Your Massage Business where you can learn how to grow your massage business and clientele faster! https://www.amybradleyradford.com/launch MORE FROM AMY BRADLEY RADFORD: Rate, Review, & Follow on Spotify or Apple Podcasts “I love Amy and the Massage Business Success Podcast!” <– If that sounds like you scroll to the bottom, tap to rate with five stars, and select “Write a Review.” This helps me support more people — just like you — move toward the massage business that they desire. Let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. There are more great episodes to come! | |||
| Make Marketing Fun! Interview with Gael Wood and Amy Bradley Radford | 28 Feb 2025 | 00:53:35 | |
In this episode, I sit down with the incredible Gael Wood—massage therapist, writer, educator, business mentor, and coach—to explore how to make marketing fun instead of frustrating. Gael shares her journey of turning marketing from a dreaded chore into a creative, engaging process that actually fuels business growth. We dive into mindset shifts, simple strategies, and practical tips that help massage therapists and wellness professionals market their services with authenticity and ease. Whether you're just starting out or looking to breathe new life into your promotions, Gael’s insights will leave you inspired to market in a way that feels natural and enjoyable. From leveraging social media without burnout to creating engaging content that resonates with your ideal clients, Gael and I unpack ways to market smarter, not harder. We discuss why consistency beats perfection, how to tap into your strengths, and the importance of building relationships over simply “selling.” If you’ve ever felt overwhelmed by marketing, this conversation will give you a fresh perspective and actionable steps to make promoting your business something you actually look forward to! Here are some key points inside the podcast: 01:15 - Introduction to Gael Wood 02:57 - The 5 pillars of marketing 18:10 - Be consistent 19:56 - How to get out of your comfort zone: 27:32 - Finding niche clients 30:45 - How to make your marketing more fun 46:30 - Be proactive 47:42 - Social media success tips For more information about Gael, download her free e-book here: https://www.elevatewithgael.com/ And of course.... LAUNCH Your Massage Business where you can learn how to grow your massage business and clientele faster! https://www.amybradleyradford.com/launch MORE FROM AMY BRADLEY RADFORD: Rate, Review, & Follow on Spotify or Apple Podcasts “I love Amy and the Massage Business Success Podcast!” <– If that sounds like you scroll to the bottom, tap to rate with five stars, and select “Write a Review.” This helps me support more people — just like you — move toward the massage business that they desire. Let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. There are more great episodes to come! | |||
| How to Overcome Burnout as a Massage Therapist | 25 Jan 2025 | 01:11:19 | |
In this episode, we talk about a very real issue in our field; BURNOUT. In my coaching business, I get calls from therapists who don't know how to get out out of or away from being burned out - they want OUT the situation they find themselves in. These amazing people are overwhelmed and need to change but have no idea where to start. As I will talk about in this podcast, burn out is a multifaceted problem. Its a feeling of being overwhelmed ALL THE TIME. But you can start changing all of that today simply by altering a few things that you are probably doing in your business and with your clients that is creating the burnout you feel. Here are some key take aways from this recording: 02:00 - You are not alone 05:04 - You are probably undervaluing yourself 07:19 - I have quit three times because of burnout (and what it felt like) 13:47 - Fear of Moving Forward 18:40 - Unbalanced life = burned out 22:40 - Boundaries and burn out 26:35 - Giving too much 29:54 - Expecting too much from yourself 34:47 - Things you can do to overcome burnout 1:03:20 - Build your schedule and business differently; change your life You can overcome burnout. I have and I have helped many others do the same in my coaching programs. After years of working successfully with my clients struggling from burnout, I took what worked and created a business system that can help you not only overcome burnout but actually fall in love with massage again. Its call LAUNCH Your Massage Business and this program teaches you how to raise your prices, set a new schedule, and develop systems to support you, To learn more click here: LAUNCH MORE FROM AMY BRADLEY RADFORD: Rate, Review, & Follow on Spotify or Apple Podcasts “I love Amy and the Massage Business Success Podcast!” <– If that sounds like you scroll to the bottom, tap to rate with five stars, and select “Write a Review.” This helps me support more people — just like you — move toward the business that they desire. Let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. There are more great episodes to come! | |||
| How to LAUNCH your Massage Business | 06 Jan 2025 | 00:37:45 | |
In this episode, Amy talks about how to take your massage business from where it is, right at this moment, and learn how to make it soar! With the LAUNCH Your Massage Business coaching program, you can learn how to leverage what Amy calls the 3 "R's" - Referrals, Repeat Clientele, and Revenue - the key pieces to your business. Understanding how to work with the 3 R's helps solopreneur massage therapists create a new business model and have the systems in place to scale their business to new levels of success income. The LAUNCH program is the culmination of years of coaching massage therapists one-on-one, taking the best of that experience, and putting it all in one place. Amy has developed a system of what really works so that you can build your business much faster than you ever thought possible and LAUNCH your massage career. Some landmark topics in this episode can be found at: 07:03 - The 3 "R's": 08:46 - Referrals 16:45 - Repeat Clientele 24:26 - Revenue There is so much great information in this episode that you can start applying the principles today and begin creating your dream business! Coupon code mentioned on todays episode for 10% off the program: LAUNCH10 You can find the LAUNCH program at: https://www.amybradleyradford.com/launch MORE FROM AMY BRADLEY RADFORD: Rate, Review, & Follow on Spotify or Apple Podcasts “I love Amy and the Massage Business Success Podcast!” <– If that sounds like you scroll to the bottom, tap to rate with five stars, and select “Write a Review.” This helps me support more people — just like you — move toward the business that they desire. Let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. There are more great episodes to come! | |||
| Massage Table Talking Etiquette | 25 Nov 2024 | 00:55:17 | |
In this episode of the Massage Business Success podcast, titled "Massage Table Talking Etiquette (A.K.A. Shut Up and Rub)," host Amy Bradley Radford discusses the nine "unspoken rules" of communication etiquette during massage sessions. Episode Description: Join Amy Bradley Radford as she delves into the essential "unspoken rules" of communication etiquette at the massage table, providing valuable insights for both new and experienced massage therapists. Key Points:
Conclusion and final thoughts. Learning the art of talking at the massage table will create more professionalism and success for you and your business. MORE FROM AMY BRADLEY RADFORD: Rate, Review, & Follow on Spotify or Apple Podcasts “I love Amy and the Massage Business Success Podcast!” <– If that sounds like you scroll to the bottom, tap to rate with five stars, and select “Write a Review.” This helps me support more people — just like you — move toward the massage business that they desire. Let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. There are more great episodes to come! | |||
| Understanding Your Value as a Massage Therapist | 04 Nov 2024 | 00:36:37 | |
In this episode of the Massage Business Success Podcast, host Amy Bradley Radford dives into the essential topic of understanding your value as a massage therapist. Whether you're just starting out or a seasoned pro, recognizing and embracing your worth is crucial for building a thriving practice. Amy shares practical strategies on how to raise your rates confidently, communicating with clients, and overcoming common mindset challenges that hold therapists back. Tune in for tips on how to elevate your business, build client trust, and ensure you're compensated fairly for the life-changing work you do. Key Takeaways: • How to raise your rates and why charging what you're worth matters • Understanding tips and what they mean to your value • Mindset shifts to help you see the true value of your skills • Practical steps for growing your massage therapy business with confidence Join Amy for this empowering conversation that will help you not only understand but also embrace the full value of your massage therapy career! MORE FROM AMY BRADLEY RADFORD: Rate, Review, & Follow on Spotify or Apple Podcasts “I love Amy and the Massage Business Success Podcast!” <– If that sounds like you scroll to the bottom, tap to rate with five stars, and select “Write a Review.” This helps me support more people — just like you — move toward the massage business that they desire. Let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. There are more great episodes to come! | |||
| Introduction to Amy Bradley Radford, Massage Business Coach | 20 Oct 2024 | 00:35:27 | |
In this kickoff episode, meet your host, Amy Bradley Radford—a seasoned massage therapist turned business coach, educator, and fierce advocate for helping massage professionals build sustainable, successful practices they love. Amy shares how years of navigating the highs and lows of private practice led her to develop real-world business systems and mindset strategies that actually work in the massage industry. From launching her own programs to helping others escape burnout, she now trains therapists to stop winging it—and start running their practices like the powerful healing businesses they are. You'll also hear about the origin of her signature bodywork system, Pain Patterns & Solutions (PPS)—a method born out of necessity, and one that now supports her business coaching clients with deeper clinical success and confidence. If you’re tired of feeling stuck, overwhelmed, or underpaid in your massage career, this episode gives you a glimpse into what’s possible—with the right business foundation and a mentor who’s walked the path. MORE FROM AMY BRADLEY RADFORD: Rate, Review, & Follow on Spotify or Apple Podcasts “I love Amy and the Massage Business Success Podcast!” <– If that sounds like you scroll to the bottom, tap to rate with five stars, and select “Write a Review.” This helps me support more people — just like you — move toward the massage business that they desire. Let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. There are more great episodes to come! | |||