Have You Herd - A Social Media Podcast – Détails, épisodes et analyse

Welcome to another week of Have You Herd, the social media podcast where our Co-Founders sit down with some team members to tell you everything you need to know about social for the week ahead. 🚀 Listen to our CEO, Zoe, with our Social team, discuss all of the marketing updates from the week, as well as why high fashion brands are using celebrities as models to capitalise on their following and influence … 👀 0:00 Intro 0:40 X Is Declining in Following 07:27 Instagram Follow Feed 16:26 Brazil Fines X 19:38 Snapchat Shopping 24:25 Kylie Jenner x Coperni 37:20 Outro #socialmedia #socialmediamarketing #socialmedianews #kyliejenner #instagram #snapchat #coperni 👩‍💻 Resources: X Is Declining in Following: https://www.ft.com/content/65961fec-a5ab-4c71-b1c8-265be3583a93 Instagram Follow Feed: https://www.socialmediatoday.com/news/instagram-chief-says-following-feed-option-wont-work/728374/ Brazil Fines X: https://www.socialmediatoday.com/news/x-needs-pay-5-million-fines-before-brazil-reinstatement/728371/ Kylie Jenner x Coperni: https://www.harpersbazaar.com/celebrity/latest/a62485414/kylie-jenner-coperni-show-disneyland-paris-runway-debut/ ---------- 🐑 Learn more about us and how we can help your brand: ⁠http://thesocialshepherd.com/⁠ ✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1 Follow us! LinkedIn: ⁠https://www.linkedin.com/company/the-social-shepherd/⁠ Instagram: ⁠https://instagram.com/thesocialshepherd/⁠ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: ⁠https://www.facebook.com/thesocialshepherdagency/⁠ ---------- The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.

Welcome to another week of Have You Herd, the social media podcast where our Co-Founders sit down with some team members to tell you everything you need to know about social for the week ahead. 🚀 Listen to our Co-Founders, Jack & Zoe, discuss all of the marketing updates from the week, as well as celebrate 6 years in business, talking about the highs and lows, what we want to achieve in 12 months time and more… 👀 0:00 Intro 1:04 TikTok US Ban 4:07 Instagram Teen Accounts 8:50 Meta Holiday Ad Tools 13:11 Meta AI Training 14:21 Snapchat AI Video Generation 15:57 Our Agency Turns 6 16:29 This Year’s Key Highlights 17:53 Team Growth 19:06 Industry Challenges 20:21 Change of Roles 29:42 Processes 31:55 Future Goals 37:21 Where to Improve 38:50 Moving Forward 41:21 Outro #socialmedia #socialmediamarketing #socialmedianews #tiktok #instagram #youtube 👩‍💻 Resources: TikTok US Ban: https://www.theverge.com/2024/9/16/24246568/tiktok-v-garland-oral-arguments-dc-circuit Instagram Teen Accounts: https://about.instagram.com/blog/announcements/instagram-teen-accounts Meta Holiday Ad Tools: https://www.facebook.com/business/news/holiday-2024-ad-updates/ AI Meta Training: https://about.fb.com/news/2024/09/building-ai-technology-for-the-uk-in-a-responsible-and-transparent-way/ Snapchat’s Generative AI: https://www.youtube.com/clip/Ugkx-ybGmE7jmSCB5QDrKZwunwDWfK3OvAKA Want to learn more about our growth? August 2023 Video: https://www.youtube.com/watch?v=6CWI_hEw_kg&ab_channel=TheSocialShepherd January 2024 Video: https://www.youtube.com/watch?v=0xObnSccobU&ab_channel=TheSocialShepherd ---------- 🐑 Learn more about us and how we can help your brand: ⁠http://thesocialshepherd.com/⁠ ✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1 Follow us! LinkedIn: ⁠https://www.linkedin.com/company/the-social-shepherd/⁠ Instagram: ⁠https://instagram.com/thesocialshepherd/⁠ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: ⁠https://www.facebook.com/thesocialshepherdagency/⁠ ---------- The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.

Welcome to another week of Have You Herd, the social media podcast where our CEO sits down with some team members to tell you everything you need to know about social for the week ahead. 🚀 Listen to Zoe, our CEO, discuss all of the marketing updates of the week, how we got a lead thanks to ChatGPT and how AI will take over our jobs… 👀 0:00 Intro 0:34 Instagram Audio Tracks 02:05 TikTok x Eventbrite 04:35 Pinterest AI Backgrounds 10:20 YouTube AI-Generated Radios 11:13 Reddit-Like Community Features 14:42 SheerLuxe’s AI Influencer 21:24 ChatGPT & AI 35:36 Coming Up 39:04 Outro #socialmedia #socialmediamarketing #socialmediaagency #socialmedianews #instagram #tiktok #pinterest #chatgpt #ai ---------- 🐑 Learn more about us and how we can help your brand: ⁠http://thesocialshepherd.com/⁠ ✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1 🚀 Follow us! LinkedIn: ⁠https://www.linkedin.com/company/the-social-shepherd/⁠ Instagram: ⁠https://instagram.com/thesocialshepherd/⁠ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: ⁠https://www.facebook.com/thesocialshepherdagency/⁠ ---------- The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.

Welcome to another week of Have You Herd, the social media podcast where our CEO sits down with some team members to tell you everything you need to know about social for the week ahead. 🚀 Listen to Zoe, our CEO, discuss all of the marketing updates of the week, doing the weekly shop on TikTok, Apple Music versus Spotify and childhood nostalgia… 👀 0:00 Intro 0:54 TikTok £1 Million Club 7:37 Facebook Clear Mode 9:14 YouTube Audio Removal 11:51 Spotify Podcast Comments 15:04 Instagram Short-Form Content 19:20 Is TV Dead? 29:34 Marks & Spencer Campaign 33:17 Buying Food on TikTok 36:50 Laptop vs. Phone Purchases 42:22 Outro #socialmedia #socialmediamarketing #socialmediaagency #socialmedianews #instagram #tiktok #spotify ---------- 🐑 Learn more about us and how we can help your brand: http://thesocialshepherd.com/✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1 Follow us! LinkedIn: https://www.linkedin.com/company/the-social-shepherd/ Instagram: https://instagram.com/thesocialshepherd/ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: https://www.facebook.com/thesocialshepherdagency/ ---------- The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.

Welcome to another week of Have You Herd, the social media podcast where our CEO sits down with some team members to tell you everything you need to know about social for the week ahead. 🚀 Listen to Zoe, our CEO, discuss all of the marketing updates of the week, the advertising industry then vs now, Glastonbury social media trends and more… 👀 #socialmedia #socialmediamarketing #socialmediaagency #socialmedianews #instagram #tiktok #youtube ---------- 🐑 Learn more about us and how we can help your brand: http://thesocialshepherd.com/✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1 Follow us! LinkedIn: https://www.linkedin.com/company/the-social-shepherd/ Instagram: https://instagram.com/thesocialshepherd/ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: https://www.facebook.com/thesocialshepherdagency/ ---------- The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.

Welcome to another week of Have You Herd, the social media podcast where our CEO sits down with some of our team members to tell you everything you need to know about social for the week ahead. 🚀 Listen to Zoe, our CEO, discuss all of the marketing updates of the week, the reality of working on social and our controversial opinions on some platforms… 👀

0:00 Intro 1:23 Creator Insights on Instagram 3:11 TikTok’s New App 7:24 TikTok AI Avatars 12:11 YouTube Community Notes 14:30 TikTok x Adobe 15: 53 Mr Beast Revenue 16:58 YouTube vs Netflix 20:45 Gen Z Stereotypes 24:00 Outro #socialmedia #socialmediamarketing #socialmediaagency #socialmedianews #instagram #tiktok #youtube ---------- 🐑 Learn more about us and how we can help your brand: http://thesocialshepherd.com/ ✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1 Follow us! LinkedIn: https://www.linkedin.com/company/the-social-shepherd/ Instagram: https://instagram.com/thesocialshepherd/ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: https://www.facebook.com/thesocialshepherdagency/ ---------- The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.

Welcome to another week of Have You Herd, the social media podcast where our CEO sits down with some of our team members to tell you everything you need to know about social for the week ahead. 🚀 Listen to Zoe, our CEO, discuss all of the marketing updates of the week, Euros campaigns, Instagram being more intrusive with ads and the most important metrics to track on social… 👀 0:00 Intro 1:30 Instagram Reels Feedback 6:03 Instagram Comment Prompts 7:42 Meta AI Training 11:21 TikTok Shop Search 11:53 The Importance of SEO 15:28 How TikTok Shop Works 20:53 Google TV Ad Placements 21:53 Adam Mosseri's Interview 23:21 Key Instagram Metrics 24:53 Shares Per Impression Importance 25:50 TikTok Ban 27:19 Sound-Off Videos 28:35 Creators Over Publishers 29:59 Euros Campaigns 30:30 Top Ad Campaigns 32:26 Office Sweepstake 32:47 Coming Up... 33:54 Local Vs. Global Marketing 36:24 Outro #socialmedia #socialmediamarketing #socialmediaagency #socialmedianews #instagram #tiktok #youtube ---------- 🐑 Learn more about us and how we can help your brand: http://thesocialshepherd.com/ ✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1 Follow us! LinkedIn: https://www.linkedin.com/company/the-social-shepherd/ Instagram: https://instagram.com/thesocialshepherd/ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: https://www.facebook.com/thesocialshepherdagency/ ---------- The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.

Welcome to another week of Have You Herd, the social media podcast where our CEO sits down with some of our team members to tell you everything you need to know about social for the week ahead. 🚀

Listen to Zoe, our CEO, discuss all of the marketing updates of the week, UK and US election strategies on social & how to go viral on social by making a simple mistake… 😅

0:00 Intro 0:48 TikTok Studio 5:50 TikTok Summer Sports Guide 9:00 Early Access to Instagram Features 10:00 Instagram Memes 13:00 YouTube Games 16:50 UK & US Elections on TikTok 28:11 The Pippa Post 31:30 How to Get a Job in Social 38:28 Outro

#socialmedia #socialmediamarketing #socialmediaagency #socialmedianews #instagram #tiktok #youtube

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🐑 Learn more about us and how we can help your brand:http://thesocialshepherd.com/

✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1

Follow us!

LinkedIn: https://www.linkedin.com/company/the-social-shepherd/

Instagram: https://instagram.com/thesocialshepherd/

TikTok: https://www.tiktok.com/@thesocialshepherdagency

Facebook: https://www.facebook.com/thesocialshepherdagency/

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The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.

Welcome to another week of Have You Herd, the social media podcast where our CEO sits down with some of our team members to tell you everything you need to know about social for the week ahead. 🚀

This week, Zoe, Adam & Lucy talk about the latest TikTok features, Instagram updates, Pinterest’s Gen Z report, influencers getting caught and all things Bidgerton… 👀

#socialmedia #socialmediamarketing #socialmediaagency #socialmedianews #instagram #tiktok #youtube

----------

🐑 Learn more about us and how we can help your brand:http://thesocialshepherd.com/

✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1

Follow us!

LinkedIn: https://www.linkedin.com/company/the-social-shepherd/

Instagram: https://instagram.com/thesocialshepherd/

TikTok: https://www.tiktok.com/@thesocialshepherdagency

Facebook: https://www.facebook.com/thesocialshepherdagency/

----------

The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.

Welcome to another week of Have You Herd, the social media podcast where our CEO sits down with some of our team members to tell you everything you need to know about social for the week ahead. 🚀 This week, Zoe, Adam & Jack talk about the latest TikTok features, AI, Instagram Reels and the YouTube creator economy... 👀 #socialmedia #socialmediamarketing #socialmediaagency #socialmedianews #instagram #tiktok #youtube 0:00 Intro 1:00 Longer Reels Hurt Performance 11:46 Instagram ‘Peek’ Feature 16:04 New Instagram Creator Interview Series 18:21 Collaboration Feature for TikTok Posts 20:13 TikTok AI-Generated Search Results 27:50 McDonald's Mental Health Awareness Campaign 36:50 Emmy's For Creators 44:45 Outro ---------- 🐑 Learn more about us and how we can help your brand: http://thesocialshepherd.com/ ✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1 Follow us! LinkedIn: https://www.linkedin.com/company/the-social-shepherd/ Instagram: https://instagram.com/thesocialshepherd/ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: https://www.facebook.com/thesocialshepherdagency/ ---------- The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production & Content.