Growth Maestros - MoEngage | My Podcast Data

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https://www.linkedin.com/in/rajarshi92/
24 partages
https://www.linkedin.com/in/shitij-raj-263b4599/
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https://rubenugarte.com/data-mirage/
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https://www.revenuecat.com/
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Don’t be a User Loser: Actionable Acquisition and Retention Strategies from Top Brands

Saison 1 · Épisode 64

jeudi 17 juillet 2025 • Durée 28:56

How do you turn casual browsers into loyal app users?

In this episode, Nick Ippel, Director of Partnerships, MoEngage sits down with Reed Kuhn, Head of Business Strategy, Branch.

Reid shares his unique "macro view" on user acquisition, revealing the common mistakes brands make, why metrics like Average Order Value can be misleading, and how to master the long game of customer lifetime value.

Tune in for actionable strategies from brands like Spotify and Starbucks to boost engagement and drive real growth!

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Beyond One-Size-Fits-All: Advanced Personalized Messaging Tactics and Examples for Retail Growth

Saison 1 · Épisode 63

mercredi 26 juin 2024 • Durée 34:12

Listen to Jessica Wagner, VP of Product, and Alexandra G⁠, Senior Manager of Growth at Fueled as they speak to your host, Nick, about advanced personalized messaging tactics, and real-world use cases to drive retail growth!

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Product and Insights: How Brands Can Drive PLG and Insights-led Growth

Saison 1 · Épisode 54

mardi 10 octobre 2023 • Durée 44:29

Listen to Haris Khan, Vice President of Growth, Rain , as he discusses with your host Shitij about the different growth hacks along with insights around PLG and Insights-led growth and their benefits for modern consumer brands.

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How to Leverage Existing Data and Personalize Experiences Without Spending a Million Dollars

Saison 1 · Épisode 53

jeudi 5 octobre 2023 • Durée 36:35

While there’s little doubt about the critical role of customer data and actionable insights, but only 30% of brands use deeper insights to personalize experience.

There still seems to be a gap in leveraging existing data to drive hyper-personalized customer experiences.

How can brands bridge this gap? To discuss this and more on the role of zero/first-party data and how brands can leverage it to drive the most impact, your host Rajarshi is joined by Tejas Manohar, Co-founder and Co-CEO of Hightouch, the leading Reverse ETL platform that syncs customer data from warehouse into tools business teams rely on.

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Turning Strangers into Fans Using Personalized Engagement

Saison 1 · Épisode 52

mardi 25 juillet 2023 • Durée 36:48

Listen to Ahmed Assem Mostafa, Head of Performance Marketing & Growth at Money Fellows, as he discusses with Shitij, on how to use the power of personalized customer engagement to turn strangers into fans and drive improved marketing results.

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Talking Customer Success: 4 Lessons From a Decade of Experience

Saison 1 · Épisode 51

lundi 12 juin 2023 • Durée 30:55

Customer adoption, growth, and maturity are customer success.

This function is a leading indicator of what a company can expect to face in the market - among its competitors, prospective customers and partners.

Customer success as a role could and should become a company’s heartbeat.

To find out why, join your host Shitij as he talks to Sweta Duseja, Director of Customer Success, META, MoEngage.

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How to Create a Loyalty Program in 20 Minutes: Actionable Insights from Talon.One

Saison 1 · Épisode 50

jeudi 11 mai 2023 • Durée 30:15

Over 55% of retail shoppers think loyalty rewards are the most valuable aspect of their retail shopping experience, with 63% willing to change spending habits to get the most out of a loyalty program.

It should therefore come as no surprise that in 2021 alone, 90% of businesses said expanding their loyalty program was a priority.

Join your host Rajarshi and Corey Krafte, Global Technology Partnerships, Talon.One in this episode, as they provide insights into omnichannel loyalty programs, how to create one from scratch, along with use cases and real-world examples.

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Building a Robust Retention Strategy Using Marketing Automation: Insights from Alamar Foods

Saison 1 · Épisode 49

mercredi 5 avril 2023 • Durée 43:50

The debate around retention vs. acquisition is well settled.

Stats like potential cost savings being 5-25X, ~75% increase in profitability, and many more have pipped retention as a must-have strategy, more so in today’s environment.

To thrive in today’s world, brands need to evaluate their retention strategy and the tools they use for it.

Join your host ⁠Shitij⁠ as he talks to ⁠Aditya Mujumdar⁠, Senior Manager, Digital Marketing, ⁠Alamar Foods⁠, about building a robust retention strategy with the help of marketing automation.

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Marketing Ideas to Connect With Your Audience During Ramadan

Saison 1 · Épisode 48

lundi 27 mars 2023 • Durée 18:28

Join your host Shitij in the latest episode of Ramadan Bytes, where we have with us ⁠Paras Rishi⁠, Senior Manager, Marketing, ⁠GMG⁠.

Listen along as Paras sheds light upon different marketing ideas brands can adopt during a Ramadan period to connect better with customers and thus grow their business.

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How Travel Brands Drive Engagement During Ramadan

Saison 1 · Épisode 47

lundi 20 mars 2023 • Durée 16:39

There is no debate around the fact that consumers are more than willing to spend during a festive season.

While it is straightforward for a retail or E-commerce vertical, it is interesting to note the impact on brands in the travel industry!

To uncover the impact of the Ramadan season on travel brands and how they can drive engagement, join your host Shitij as he discusses with Mohit Depala, Head of Strategic Partnerships, Holiday Factory.

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