Grow Your Independent Consulting Business – Détails, épisodes et analyse

Inbound lead generation can be the difference between a thriving consulting business and a stagnant one. 

In this episode, Melisa Liberman breaks down the essential strategies to attract leads who actively seek out your expertise, so you can spend more time on meaningful work and less on chasing down potential clients.

You’ll learn the prerequisites to drive inbound leads effectively, develop the right mindset, and get actionable steps you can start implementing today. If you’ve been wanting to bring in more business without the constant hustle, this episode is your roadmap.

In This Episode:

• The definition and importance of inbound leads for consultants
• Three key prerequisites for creating a sustainable inbound lead generation system
• Five mindset shifts that foster successful inbound strategies
• Practical examples of inbound lead generation tailored to consultants
• Five steps to put these strategies into action immediately

Listen now to unlock the potential of generating inbound leads for your independent consulting business.

Companion Resource:

🔗 Chapter 9 “Your Lead Generation System to Uncover High Quality Opportunities” from my book, available here.

Resources:

• Consultant’s Business Health Check - icassessment.com
• "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book
• Full show notes and more information: https://shownotes.melisaliberman.com/episode-192/

Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities.

Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

In this episode of Grow Your Independent Consulting Business, Melisa Liberman dives into a transformative mindset shift—treating your business as your own best client. She shares some practical steps and strategies that independent consultants can adopt to ensure they prioritize their business growth and maintain consistency in their operations.

Key Topics Covered:

• Why you should view your business as one of your clients.
• The four major benefits of applying this mindset.
• Tactical and logistical ways to onboard and engage with yourself as a client.
• Real-life case studies showcasing this practice in action.
• Strategies for balancing personal workload and prioritizing your business.
• Actionable steps to implement these insights into your consulting routine.

Listen now to learn how adopting this perspective can help you manage your business more effectively and achieve your long-term goals.

Companion Resource:

🔗 Private coaching with Melisa to help you with Strategy, Processes, Mindset, and Accountability. Book at consultMelisa.com or learn more by visiting consultingbusiness.coach.

Resources:

• Consultant’s Business Health Check - icassessment.com
• "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book
• Full show notes and more information: https://shownotes.melisaliberman.com/episode-191/

Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities.

Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

Why are some consultants able to charge an effective rate of $500+ per hour while others are stuck at $120 or $200 or $250?

Many independent consultants face the challenge of increasing their rates, feeling constrained by industry norms or self-imposed personal limitations. In this episode, Melisa Liberman dives deep into the mindset shifts and practical strategies needed to raise your consulting fees and break through your pricing ceiling.

She introduces a powerful tool—your pricing set point—to help you rethink how much you charge and why. Whether you're billing hourly, daily, project-based, or value-based, this tool can help you elevate your effective rate.

In This Episode:

• What to do if you’re struggling to raise your rates and are feeling stuck at your current pricing level.
• Unpack the key differences that enable certain consultants to command higher fees.
• Melisa shares a tool to help you identify and adjust your mental pricing set point.
• John's journey from being stuck at $150/hour to confidently charging $275/hour and beyond.
• Practical steps to help you increase your rates and build a more profitable consulting business.

If you're ready to break through your pricing ceiling and increase your consulting rates, this episode will provide you with the tools and mindset shifts you need to succeed.

Listen now to learn how to elevate your consulting business and increase your rates now.

Resources:

• Full show notes and more information: https://shownotes.melisaliberman.com/episode-182/
• "Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality" by Melisa Liberman - https://www.melisaliberman.com/book

Interested in working with Melisa? Visit consultmelisa.com to apply for a consultation and explore coaching opportunities.

Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

It's planning season!

As we prepare to turn the calendar over and welcome in a new year, I’m going to be sharing the 5-step strategy to plan for independent business success in the next 12 months.

Over the next five weeks, I'm going to walk you through a five-part process you can use to plan for the best year you've ever had in your independent consulting business.

This process will be broken down into bite-sized pieces, so that you can implement it in between episodes and really step into January with a fully comprehensive plan for you to have the most success in 2023.

This week, we're going to review all five steps of this process and then take a deep dive into step one, assessing this past year to better understand where you are in your business right now.

Click here for the full show notes and more information here.

And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.melisaliberman.com/coaching-for-consultants.

Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

If you find that your business isn't hitting the numbers and giving you the fulfillment, joy, and value you want then I encourage you to tune in to this episode.

I’ve been working on new tools to simplify and make business more effective for my clients and this concept of micro-skills was born. It’s been so valuable in making it easier to be a successful business owner, and I want to share it with you.

 Listen in as I discuss 

• what these micro-skills are, 
• a three-step framework that you can use to select your chosen micro-skill, 
• what to do after making the selection, and 
• some real-life examples of how this concept works in practice 

so that you can do it in a very doable, non-overwhelming way that builds up this foundation, month over month, quarter over quarter to transform your business. 

Click here to get full show notes and more information.

And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com.

Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

In this episode, I share an incredible game changer I recently implemented in my business. I recommend this strategy for you, as I know for sure it will be a game changer for you too. 

What is this game changer? I had a four day solo corporate retreat and it brought so much clarity and rejuvenation to my business.

So in this episode, I’m sharing all the behind-the-scenes.

In this episode, I will share my experience with having a corporate retreat for my business, why you should have one for your independent consulting business, what not to do when you have one, and strategies that you can leverage to schedule, host, attend and take value from your own corporate retreat.

 Download the podcast companion checklist at https://www.melisaliberman.com/retreat-checklist

Click here to get the full show notes and more information.

 And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com.

Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

Relationships are the best way to fill your consulting pipeline.

However, consultants frequently hit a challenge when they want to transition from a “networking” call into an opportunity.  

There are three common reasons your conversations aren't converting. 

In this episode, I will share what those three reasons are, examples of best practices to convert an opportunity and strategies to convert conversations into opportunities.   

Click here to get full show notes and more information.

And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com.

Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

As an independent consultant who’s juggling everything for your business. Everything is on your shoulders. 

 It’s so common for independent consultants to experience burnout, either situational burnout or overall burnout. 

 
Burnout isn’t inevitable. It’s not part and parcel of being an independent consulting business owner. 

 In this episode, I share the formula to overcome and prevent burnout and specific strategies to implement for yourself so you’re able replace the stress, doubt and worry with feeling in control and fulfilled as business owner. 

Click here to get full show notes and more information.

And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com.

Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

This is the time of year when pricing becomes a hot topic for you as a consulting business owner as you think about your pricing strategy and what you want it to look like moving into the new year. 

 With so many pricing options out there to choose from, I want to present you with a risk-free pricing approach you can take as an independent consultant to ensure you’re not leaving money on the table and your pricing is commensurate with the value you're delivering to your clients.

Regardless of whether you have a value based, hourly based, daily based, retainer based, or fixed fee pricing, this approach is something you can incorporate into your business and make it part of your repeatable operating system.

Click here to get full show notes and more information.

And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com.

Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

Value-based consulting fees are where you base your consulting fees on the client’s perceived value (tangible and intangible) from the services you provide. Value-based pricing is a form of fixed fee pricing. 

 You probably either have it in place, been thinking about putting it in place or you might be curious about value-based pricing and its benefits. 

 This is a pricing concept that’s very widely discussed in our industry and one of the things I see so often is that there’s an underlying fear of value based pricing. And so I want to break it down for you in a way that can help you to overcome the fear of value based pricing, whether you decide to implement it or not.

 The concepts that I'm going to share with you today are very applicable and will help you to increase the quality of your sales process, regardless of the pricing model that you choose. 

Click here to get full show notes and more information.

And for more on private coaching tailored to you as an independent consulting business owner, go to https://www.icyourway.com.

Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.