Explorez tous les épisodes du podcast Field and Garden with Lisa Mason Ziegler
| Titre | Date | Durée | |
|---|---|---|---|
| #305: Meet Emma Mobley, End of Nowhere Flower Farm | 27 Aug 2024 | 00:35:52 | |
In this episode, Lisa visits Emma Mobley's flower farm in Suffolk, VA. Emma shares her journey of transitioning to flower farming and discusses her new business model, focusing on spring and fall blooms. Listen as she reveals her selling strategies, challenges, and what the future holds for End of Nowhere Flower Farm. Note: video version of this podcast available on our YouTube channel Mentions Website: End of Nowhere Flower Farm Find Emma on Instagram or Facebook Discover our online courses! Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our Farm News emails! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #304: Ellen Frost's May Q&A, Ask A Florist | 20 Aug 2024 | 00:23:43 | |
Today’s episode features a takeover of our popular weekly live Q&A session on Instagram, normally called Ask a Flower Farmer. This one, however, we called Ask a Florist, and it featured guest hostess Ellen Frost of Local Color Flowers in Baltimore, MD. Ellen is a floral designer who creates exclusively with flowers and foliage purchased from local growers. She is also one of our course instructors here at The Gardener’s Workshop. In this Q&A Ellen fielded questions about floral design, the different flowers she uses throughout the year, and some great business questions too. Other topics mentioned: floral design for beginners, long-lasting flowers, arranging in mason jars, what Ellen designs with during the winter months, foam-free floral mechanics, the first steps toward selling your flowers, how to get the best vase life from your flowers, how to sell to a florist for the first time, flower cart sales, flower pricing for florists, buying bulk flowers, using social media as a tool to tell your story, spring focal flowers, price undercutting. Mentions Instagram: Ellen Frost Flowers Instagram: Local Color Flowers Ellen's courses: On-Demand Mini-Workshop: Preparing to Sell to Florists Florist School Online: Growing Your Business with Local Flower Sourcing Field & Garden Podcast #130: Local Color Flowers – A Design Studio’s Year Month-by-Month with Ellen Frost Seed Talk Podcast #52 – Zinnia Challenges with Florist Ellen Frost The Gardener’s Workshop on Instagram Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #295: Profitable Flower Farming, Inside the Course | 18 Jun 2024 | 00:21:28 | |
In this episode, Lisa and our newest TGW instructor Lennie Larkin offer a look inside our online course, Profitable Flower Farming. Mentions Online Course: Profitable Flower Farming with Lennie Larkin Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #205: Why Grow Flowers? | 03 Dec 2022 | 00:20:08 | |
Why grow flowers? What do flowers do for us, other than create a beautiful bouquet or table? In this Clubhouse chat, Lisa shares stories of the benefits of growing flowers that you might not have thought about: nurturing your body, mind, and soul. A listener joins in to share her sweet stories as well. We hope this episode offers you encouragement and helps you recognize the good that you do for yourself and your community when you choose to grow flowers. Mentions Book: Vegetables Love Flowers More about Fields of Grace Flower Farm and their mission: Instagram, Facebook, Website *TGW PHONE APP* Get our Live Shopping Show App Sign up to receive our weekly Farm News! Are you on the Clubhouse phone app? Join Lisa's club, called Flower Farming, to be notified when she schedules new chats! We're temporarily on hiatus from recording there, but you can listen to our prior chat replays anytime inside the app. The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #204: Caring for Cool Flowers | 29 Nov 2022 | 00:33:47 | |
Cool Flowers seems so familiar to me that I have to remind myself that it is still a little-known planting concept. Because of this, it is new territory for even seasoned gardeners. In this episode, I review the steps I follow to care for my Cool Flower plantings and some of the common causes of plant loss. Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. Podcast: Seed Talk with Lisa & Layne Book: Cool Flowers Blog & Videos: The Cool-Season Flower Chronicles Products: Garden Hoe and Razor Hoe, Row cover kit, Dry fertilizer, Liquid fertilizer, Bio360, Flower support netting Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #203: Bug Talk - What Happens to Bugs In Winter? | 26 Nov 2022 | 00:28:39 | |
In this episode of Bug Talk, Lisa and Rhonda cover a fascinating topic: "What happens to bugs in the wintertime?" As self-proclaimed "bug-huggers," these ladies chat about the different ways that bugs cope with the changing seasons, and what you can do in your garden, landscape, or field to support them along the way. Mentions Book: Good Bug Bad Bug by Jessica Walliser Book: Attracting Beneficial Bugs to Your Garden by Jessica Walliser Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #202: Lessons Learned | 22 Nov 2022 | 00:27:23 | |
Starting and being in business means you must continually expand your horizons to not just grow and keep your biz BUT you must know rules and requirements, laws and ordinances, keep up with new technology, opportunities, and just time to be creative! Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. Flower Farming School Online: Growing Cut-Flower Crops in Hoop & Greenhouses Get the TGW Live Shopping Show App Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #201: Dahlia Tuber Sales with Sunny Meadows Flower Farm | 19 Nov 2022 | 00:33:04 | |
In this episode, Lisa speaks with Gretel Adams of Sunny Meadows Flower Farm about their very popular annual dahlia tuber sale. Dahlias are the top cut-flower crop at their farm, and dahlia tubers are a major part of their fall/winter season sales. Here, Gretel walks us through all the steps from predicting supply, to digging/harvesting, dividing, storing, and prepping for the sale. This year their dahlia tuber sale starts on November 18th, 2022. Mentions Flower Farming School Online: Growing Cut-Flower Crops in Hoop & Greenhouses Connect with Sunny Meadows Flower Farm: Website, Facebook, Instagram Oregon State University research on crown gall disease Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #200: Considering Possibilities | 15 Nov 2022 | 00:36:44 | |
There are so many possibilities and opportunities in growing cut flowers, sometimes we just don’t have time to consider and explore. In this episode I’m exploring some of the questions I wish someone would have asked me. Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. More about "the big calendar": Easier Next Time. Purchase a big calendar here. Ellen's Recent Podcast Episode on Seed Talk: #9 - Dried Flowers - Grow, Harvest, Dry, Arrange & Store with Ellen Frost Request the Webinar Replay: Dried Wreath Making Tips On-Demand Workshop by Jonathan & Megan Leiss: The No-Till Micro-Scale Flower Farm Flower Farming School Online: Growing Cut-Flower Crops in Hoop & Greenhouses Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #199: On-Farm Events with Sunny Meadows Flower Farm | 12 Nov 2022 | 00:34:47 | |
In this episode, Lisa speaks with Gretel Adams of Sunny Meadows Flower Farm about their progression of offering on-farm shopping events and post-fresh flower season merchandise. Here Gretel offers some great tips about what to offer, shares some challenges they've overcome related to these events, and what to consider about yourself and your property before you decide to offer events on your own farm. Mentions Flower Farming School Online: Growing Cut-Flower Crops in Hoop & Greenhouses Connect with Sunny Meadows Flower Farm: Website, Facebook, Instagram Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #198: One Simple Lesson | 08 Nov 2022 | 00:25:04 | |
While it may sound simple, the lesson of resisting shiny objects is anything but simple. I’ve learned that part of my success is rooted in my ability to resist distractions and new opportunities. Getting up and saying no over and over has been my long-haul success story. Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. New Podcast: Seed Talk with Lisa & Layne Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #197: What is Frostmas? Winter Local Flower Sourcing with Ellen Frost | 05 Nov 2022 | 00:31:27 | |
Learn what happens after "Frostmas" and during winter for a local sourcing design studio that is open year-round. Ellen Frost of Local Color Flowers is a veteran in this industry of seeking out, developing, and nurturing local growers to supply her business. Connect: Instagram: Local Color Flowers Instagram: Florists Buying Local Ellen's Blog: Vicarious Florist Courses: Florist School Online: Growing Your Business with Locally Sourced Flowers On-Demand Workshop: Preparing to Sell to Florists Other Field & Garden podcast episodes featuring Ellen: #195: An Insider Look from Florist Ellen Frost #130: A Design Studio's Year Month-by-Month #124: How Local Color Flowers is Evolving Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #196: Where Do You Want To Be In 5 Years? | 01 Nov 2022 | 00:24:11 | |
Big-picture thinking in 5-year bites helps to lead me through the weeds of business. Forget the details and think about what you want your business to look like in 5 years, and then go to work to make it so. Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. Live Shopping Show - Get the App! Book: Vegetables Love Flowers New Podcast: Seed Talk with Lisa & Layne Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #294: Meet Lennie Larkin of B-Side Farm | 11 Jun 2024 | 00:29:11 | |
In this episode, Lisa and guest Lennie Larkin discuss her journey into flower farming, her move to Oregon, and the creation of her educational business. They also delve into the challenges of profitable flower farming, the future of the domestic cut flower industry, and introduce Lennie's new online course published by The Gardener's Workshop. Mentions New Online Course: Profitable Flower Farming with Lennie Larkin Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #195: An Insider Look from Florist Ellen Frost | 29 Oct 2022 | 00:32:26 | |
An insider's look at why and how Ellen Frost is reducing her wedding work and reaching into other types of work. Halfway through the 2nd decade of Local Color Flowers, her year-round design studio that only uses flowers grown within 100 miles of her Baltimore studio, Ellen is sharing her strategy. Connect: Instagram: Local Color Flowers Instagram: Florists Buying Local Ellen's Blog: Vicarious Florist Courses: Florist School Online: Growing Your Business with Locally Sourced Flowers On-Demand Workshop: Preparing to Sell to Florists Other Field & Garden podcast episodes featuring Ellen: #130: A Design Studio's Year Month-by-Month #124: How Local Color Flowers is Evolving Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #194: Leaves, Leaves, and More Leaves | 25 Oct 2022 | 00:40:34 | |
Leaves are a key piece of how I continued the story of building and feeding our soil and the weed prevention I practice. Plus they make for a beautiful garden! I hope my tips liberate you to bring home tons of leaves. ~Lisa Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. Shop: Bio360 Biodegradable Mulch Film, Hoop & Row Cover Kit, Sod & Harvest Knife Book: Vegetables Love Flowers Podcast Episode #76: Leaves, Mulch, and Compost Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #193: One of TGW's First Employees - Meet Bobo! | 22 Oct 2022 | 00:31:11 | |
Do you know Bobo? You may have heard Lisa talk about Bobo Smith - a friend and long-term employee at the farm. In this episode, Bobo joins Lisa for a chat! Listen as they reminisce and tell great stories about the early days of The Gardener's Workshop. Mentions Employee Spotlight: Bobo Smith Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #192: New Episode on Seed Talk! | 20 Oct 2022 | 00:01:27 | |
Exciting Announcement: "Seed Talk with Lisa & Layne" is now its own podcast, and our first standalone episode has just been released! Our show trailer and the episodes previously published through the "Field & Garden" podcast are available now, as well as the episode released today, which is all about Cool Flowers overwintering and row covers. Search for "Seed Talk with Lisa & Layne" in your podcast app of choice, and make sure to subscribe to catch all our upcoming episodes. See you there! Mentions: "Seed Talk with Lisa & Layne" Homepage “Seed Talk” Topic Suggestion Form TGW iPhone App (iOS App Store) TGW Android App (Google Play) Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #191: Jennie Love - How Weddings & Events Can Increase Your Flower Farm Profits | 18 Oct 2022 | 00:46:00 | |
Today we have a replay of a webinar that Lisa & Jennie Love recently did called “How Weddings & Events Can Increase Your Flower Farm Profits.” Jennie & Lisa put this one together to help people become more familiar with Jennie’s story and with her online course, which is packed full of valuable lessons for people with all types of flower businesses. Let’s listen in! Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. Association of Specialty Cut Flower Growers About the Dave Dowling Scholarship Jennie's Online Course: Farmer-Florist School Online: The Wedding Process Connect with Jennie: Love n’ Fresh Flowers Website Instagram Pinterest Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #190: Top 5 Mistakes New Farmer-Florists Make | 15 Oct 2022 | 00:28:52 | |
Please enjoy this replay of a webinar that Lisa did with Jennie Love called “Top 5 Mistakes New Farmer-Florists Make.” Jennie & Lisa put this one together with the hope of helping new farmer-florists avoid some common pitfalls - all mistakes that Jennie admits to making herself when she was first starting out. There are some great tips here! Mentions: Jennie's Free PDF: Favorite Suppliers of Vases & Other Floral Design Hard Goods Jennie's Course: Farmer-Florist School Online: The Wedding Process Jennie's On-demand Online Workshop: Making Workshops Work for You Connect with Jennie: Love n’ Fresh Flowers Website Instagram Pinterest Cool Bot for your floral cooler Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #189: Seed Talk with Lisa & Layne is now its own podcast! | 13 Oct 2022 | 00:01:36 | |
Exciting Announcement: "Seed Talk with Lisa & Layne" is now its own podcast! Our show trailer as well as the episodes previously published through the "Field & Garden" podcast are available now, and our first new episode will be released next Thursday (October 20th). Search for "Seed Talk with Lisa & Layne" in your podcast app of choice, and make sure to subscribe to catch all our upcoming episodes. See you there! Mentions: "Seed Talk with Lisa & Layne" Homepage “Seed Talk” Topic Suggestion Form TGW iPhone App (iOS App Store) TGW Android App (Google Play) Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #188: Catch the Replay! Meet Farmer-Florist Jennie Love | 11 Oct 2022 | 00:44:35 | |
Catch the Replay! Listen as Jennie Love of Love n’ Fresh Flowers in Philly and I discuss the evolution of her flower farm and business. From starting a cutting garden in a community plot to blazing the way as a pioneer in the farmer-florist industry. Named by Martha Stewart as one of the top 10 Farmer-Florist. Jennie shares the changes to the way she farms and to her business — all-natural evolution to staying relevant and successful. Join us for this candid and heartfelt chat. Mentions: We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. Jennie's Course: Farmer-Florist School Online: The Wedding Process Jennie's On-demand Workshop: Making Workshops Work for You Connect with Jennie: Love n’ Fresh Flowers Website Instagram Pinterest Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #187: Evolution of a Specialty Cut Flower Farm with Val Schirmer | 08 Oct 2022 | 00:43:35 | |
Valerie Schirmer is the owner of Lexington-area Three Toads Flower Farm and the current President of the Association of Specialty Cut Flower Growers. In this fun chat with Lisa, Val shares that her business has become roughly 70% selling amaryllis and paperwhites, and all within a 6-week period in fall and winter. Seeing the tremendous growth in demand for these items over the course of the last few years, Val has begun to focus more and more on her “shoulder season” offering as her business continues to evolve. Mentions Val’s On-Demand Online Workshop: Forcing Glorious Blooms for the Holidays and Beyond Three Toads Farm Online Shop (for ordering bulbs & dish gardens) Association of Specialty Cut Flower Growers Connect with Val Schirmer and Three Toads Farm: Val’s Instagram, Three Toads Farm Instagram, Val’s Facebook, Three Toads Farm Facebook, Three Toads Farm Website Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #186: Harvesting: The Lifeline of a Cutting Garden | 06 Oct 2022 | 00:31:21 | |
In this Clubhouse chat, Lisa talks about flower harvesting, covering common mistakes and questions such as:
We hope you enjoy this chat and find some useful harvesting tips! Links & Mentions Book: Vegetables Love Flowers Get the TGW Live Shopping Show App Recommended Harvesting & Conditioning Products: Shears, CVBN Tablets, Quick Dip Join TGW’s Facebook Group: The Flower Farmer Show Sign up to receive our weekly Farm News! Are you on the Clubhouse phone app? Join Lisa's club, called Flower Farming, to be notified when she schedules new chats! Our prior chats are stored there too, as Replays, that you can listen to anytime inside the app. The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #293: Dave Dowling's April Q&A, Ask A Flower Farmer | 04 Jun 2024 | 00:30:14 | |
This episode features a takeover of our popular weekly live Q&A session on Instagram, called Ask a Flower Farmer. Guest-hosted by Dave Dowling of Ball/ColorLink, also a former flower farmer and the instructor for our online course: Flower Farming School Online: Bulbs, Perennials, Woodies, and More. Dave is always happy to share his knowledge with our listeners! Here, he answers questions about lilies, ranunculus, peonies, lisianthus, calla lilies, and so much more. Other topics include dianthus, sweet peas, eucalyptus, bells of Ireland, viburnum, cosmos, dahlia gall, sunflowers, pinching, new garden bed preparation, and selling to florists. Mentions Ball Seed's Cut Flowers Info Hub Dave's Online Course: Flower Farming School Online: Bulbs, Perennials, Woodies, and More! Lisa's Book, The Cut Flower Handbook Facebook Group: Lisianthus Seed Starters The Gardener's Workshop on Instagram Discover all of our online courses! Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our Farm News emails! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #185: Surprising Crops - Annuals | 04 Oct 2022 | 00:27:29 | |
Growing primarily annuals is an option for flower farming! After working my way through figuring this out over years, I learned that for my business model, it was the best fit. I am a small-space farmer that cannot have a hoop or greenhouse, so growing annuals produced the most with the least amount of investment and risk. Mentions: Annual Enrollment is open October 1-5: Flower Farming School Online: The Basics, Annual Crops, Marketing, and More! with Lisa Mason Ziegler We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #184: Meet Andi Thatcher of Rimrock Flower Farm | 01 Oct 2022 | 00:33:56 | |
Join me as I speak with Andi Thatcher of Rimrock Flower Farm in Montana! Andi is an alum of our online courses and has gone on to do some amazing things! Her ambition and attention to being a professional pushed her to the head of her game, even before she started! Her ‘fake it till you make it’ attitude has served her well! Mentions: Rimrock Flower Farm: Website, Facebook, Instagram Montana Cut Flower Association: Instagram, Website Annual Enrollment is open October 1-5: Flower Farming School Online: The Basics, Annual Crops, Marketing, and More! with Lisa Mason Ziegler Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #183: Seed Talk: How Seeds Changed My Life – Lisa Mason Ziegler Edition | 29 Sep 2022 | 00:56:42 | |
Have you ever considered how amazing it is that something as tiny as a seed can alter the course of someone’s life and take them in directions they never thought possible? Join Layne Angelo as she interviews Lisa Mason Ziegler about the various ways seeds changed her life. They discuss Lisa’s first seed starting experience, her entrance into flower farming, how annual crops shaped her business, and priceless advice from her 25 years with seeds. Don’t miss out on the rapid-fire “Lightning Round”, or the “Hypothetical Situations” round, where Layne gets Lisa’s reactions to a variety of fun scenarios (genies and aliens included). Listen to the podcast, and enjoy an entertaining and informative look into Lisa’s life with seeds! The video version of Lisa and Layne’s conversation featuring a slideshow of the questions discussed will be posted to our YouTube channel. If there is a question or topic you would like to hear discussed on a future episode of “Seed Talk”, please fill out the form linked below. We would love to hear your suggestions! Mentions: Flower Farming School Online: The Basics, Annual Crops, Marketing & More! "Seed Talk" Topic Suggestion Form TGW iPhone App (iOS App Store) TGW Android App (Google Play) Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #182: More Flower Farming Mythbusters | 27 Sep 2022 | 00:31:31 | |
Don't allow these things to hold you back from pursuing your flower farming business dreams. No acreage, tractor, or greenhouse? No problem. I didn't have any of those during the first decade of my flower farm. Mentions: We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. TGW Live Shopping iPhone App (iOS App Store) TGW Live Shopping Android App (Google Play) Join the waitlist for October enrollment! Flower Farming School Online: The Basics, Annual Crops, Marketing, and More! with Lisa Mason Ziegler Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #181: Cool Flowers Talk: Lisa on The joegardener® Show Podcast | 24 Sep 2022 | 00:59:58 | |
Lisa was recently featured on The joegardener® Show podcast, joining host Joe Lamp'l to discuss the Cool Flowers concept and how she got started growing this fantastic group of spring stunners! They covered topics such as:
Mentions: The Flower Farmer by Lynn Byczynski The New Organic Grower by Eloit Coleman Get Cool Flowers - the Kindle Version Bio360 Biodegradable Mulch Film Cool-Season Hardy Annual Seeds Full The joegardener® Show Episode #274 Podcast & Blog Post Available Here Request Lisa's Free Resource: Cool Flowers Planting Guide Joe's New Book: The Vegetable Gardening Book Join the waitlist for Joe's new online course! Coming Spring 2023: Organic Vegetable Gardening Watch Growing a Greener World and connect with Joe: Website, Instagram, Facebook, YouTube, Twitter The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #180: Do You Know joegardener®? | 22 Sep 2022 | 00:27:21 | |
In this Clubhouse chat Lisa talks about her new cedar raised beds and how she learned to make them from Joe Lamp’l, host of Growing a Greener World on PBS and The joegardener® Show podcast. Lisa shares the story of how she came to know Joe and introduces the exciting news of their new partnership for his new online course coming in 2023. Mentions: Joe's TV Show: Growing a Greener World Affiliate Link: Join the waitlist for Joe Lamp’l’s Online Course: Organic Vegetable Gardening Field & Garden #123: Replay of Lisa on The joe gardener Show podcast Ellen Frost’s On-Demand Online Workshop: Preparing to Sell to Florists *TGW PHONE APP* Get our Live Shopping Show App Sign up to receive our weekly Farm News! Are you on the Clubhouse phone app? Join Lisa's club, called Flower Farming, to be notified when she schedules new chats! We're temporarily on hiatus from recording there, but you can listen to our prior chat replays anytime inside the app. The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #179: Lisa and Joe Lamp'l Talk Gardening, Books, and Business | 20 Sep 2022 | 00:43:34 | |
Join me as I interview a very special guest and friend, Joe Lamp'l! It was such a pleasure for us to have the opportunity to talk again after doing a couple of episodes of The joe gardener® Show podcast together over the past year. In case you're meeting him for the first time, Joe Lamp'l is the joe behind:
In this episode we talk about Joe's farm, his current projects, his future projects, AND Joe settles a long-running battle between veggie gardeners and flower gardeners - listen in for all the details! Mentions: Request Joe's Free PDF: Fall Garden Edibles Checklist Joe's New Book: The Vegetable Gardening Book Join the waitlist for Joe's new online course! Coming Spring 2023: Organic Vegetable Gardening The joe gardener® Show podcast episodes featuring Lisa: #274: Growing Cool-Season Annuals for Earlier Color & Hardier Plants Watch Growing a Greener World and learn more about Joe Lamp'l: Website, Instagram, Facebook, YouTube, Twitter Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #178: Year One Flower Farming with Torrie of Youngs Mill Flower Farm | 17 Sep 2022 | 00:34:41 | |
Meet Torrie Anderson of The Flower Farm at Youngs Mill in Newport News, Virginia. Having recently graduated from Lisa's online flower farming course, this year Torrie and her husband took the leap into urban flower farming after being vegetable gardeners for many years. In this interview Lisa and Torrie commiserate about the life of a brand new flower farmer, sharing the excitement, realities, challenges, fails, surprises, and how remembering your "why" can keep you going through that first year. Mentions Connect with Torrie on: Instagram, Facebook, YouTube, Website More about: Nicole of Flower Hill Farm Join the waitlist for October enrollment! Flower Farming School Online: The Basics, Annual Crops, Marketing, and More! with Lisa Mason Ziegler Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #177: Seed Talk: Cool Flowers Direct Seeding FAQs, Part 2 | 15 Sep 2022 | 00:47:32 | |
You know which Cool Flowers seeds to sow directly into the garden and when, but what steps should you take to ensure a thick, healthy stand of direct-seeded plants come springtime? Join Lisa Mason Ziegler and Layne Angelo as they share practical tips and tricks for successful outdoor sowing. They discuss proper bed preparation, watering, weed prevention, thinning, sowing poppies and bells of Ireland, and more. Listen to the podcast, grab your hoe, and prepare for direct seeding success! The video version of Lisa and Layne’s conversation featuring a slideshow of the questions discussed will be posted to our YouTube channel. If there is a question or topic you would like to hear discussed on a future episode of “Seed Talk”, please fill out the form linked below. We would love to hear your suggestions! Mentions: The Cool-Season Flower Chronicles On-Demand Workshop: Cool Flowers, Beyond the Book for Flower Farming “Seed Talk” Topic Suggestion Form TGW iPhone App (iOS App Store) TGW Android App (Google Play) Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #176: Embracing Seasonality | 13 Sep 2022 | 00:36:35 | |
I was forced to learn about seasonal growing. After growing outdoors in a garden with no hoop or greenhouses I learned that embracing the seasons is the best, most cost-effectively, and highest quality way to grow. Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. Field & Garden Episode #98: Growing Snapdragons with Dave Dowling Join the waitlist for October enrollment: Flower Farming School Online: The Basics, Annual Crops, Marketing, and More! with Lisa Mason Ziegler Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #292: Cool Flowers from Seed to Harvest, Inside the Course | 28 May 2024 | 00:30:59 | |
Today’s episode features Lisa Ziegler and Layne Angelo as they introduce their new online course. It was over a year in the making and is called Cool Flowers from Seed to Harvest. Listen in as they talk about their inspiration and how the course came to be, what it includes, and answer audience questions. Mentions Cool Flowers from Seed to Harvest Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #175: The Family Behind The Gardener's Workshop | 10 Sep 2022 | 00:28:30 | |
In this episode we visit with owner Lisa Mason Ziegler and two of her longest-standing employees, who also happen to be her dear family members. From the very beginning when Lisa started an urban cut-flower farm with her husband Steve's support, to the thriving business it is today, Lisa and her family continue to support each other while offering the supplies and educational resources that are fueling a new generation of flower farmers. Listen to some funny stories and learn more about the family behind The Gardener's Workshop. Book: The Flower Farmer by Lynn Byczynski Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #174: Seed Talk: Cool Flowers Direct Seeding FAQs, Part 1 | 08 Sep 2022 | 00:33:31 | |
Interested in growing larkspur, bachelor buttons, or bells of Ireland? Did you know that some of spring’s most coveted flowers – including these beauties – actually prefer to be sown directly outdoors rather than started indoors as transplants? Join Lisa Mason Ziegler and Layne Angelo as they cover some of the most frequently asked questions about sowing seeds directly in the garden. They discuss some of the advantages and challenges when direct seeding, tips and tricks for sowing this group of plants in fall and very early spring, succession-planting bupleurum, and more. Listen to the podcast and prepare to sow some of your Cool Flowers seeds directly into the garden! The video version of Lisa and Layne’s conversation featuring a slideshow of the questions discussed will be posted to our YouTube channel. If there is a question or topic you would like to hear discussed on a future episode of “Seed Talk”, please fill out the form linked below. We would love to hear your suggestions! Mentions: The Cool-Season Flower Chronicles On-Demand Workshop: Cool Flowers, Beyond the Book for Flower Farming “Seed Talk” Topic Suggestion Form TGW iPhone App (iOS App Store) TGW Android App (Google Play) Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #173: Cool Flowers: The Other Side of the Story | 06 Sep 2022 | 00:34:49 | |
Do you only know half of the Cool Flowers concept? Lisa shares that while fall planting is a great option, it's not for everyone. Learn about the often missed cool season hardy annual planting opportunity for those with deep cold and heavy snow winters: very early spring plantings. Mentions: We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any subscription. Free Resource: The Cool-Season Flower Chronicles Lisa's Book: Vegetables Love Flowers Join the waitlist for October enrollment: Flower Farming School Online: The Basics, Annual Crops, Marketing, and More! with Lisa Mason Ziegler Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #172: Bug Talk: Native Bees with Dr. Barb Abraham | 03 Sep 2022 | 00:33:38 | |
For this edition of "Bug Talk" Lisa and Rhonda are joined by special guest Dr. Barb Abraham, an ecology professor, bee researcher and Chair of the Bee City USA - Hampton steering committee. Today they're talking about native bees. Did you know that you can have an average of 100 different bee species in your yard? And that native bees typically are not aggressive and do not sting? You may have seen some that look like gnats, flies or wasps and not even realized they were actually bees! Learn how you can support your native bee populations by avoiding pesticides, offering a consistent water source, a providing nesting habitat. Recommended Bee Books: All of these are profusely illustrated with stunning photographs... Holm, Heather. 2017. Bees. An identification and native plant forage guide. Pollination Press, LLC. Minnesota. Holm, Heather. 2014. Pollinators of native plants. Pollination Press, LLC. Minnesota Embry, Paige. 2018. Our native bees. Timber Press. Portland, OR. Frey, Kate and Gretchen LeBuhn. 2016. The bee-friendly garden. Ten Speed Press. Berkeley. Wilson, JS and OM Carrill. 2016. The bees in your backyard. Princeton University Press. Princeton and Oxford. Xerces Society. 2016.100 plants to feed the bees. Storey Publishing. North Adams, MA. Xerces Society.2011. Attracting native pollinators. Storey Publishing. North Adams, MA. This one is heavy reading for the avid apiphile, few colored illustrations... Danforth, BN, Minckley, RL, and JL Neff. The solitary bees. Biology, evolution, conservation. Princeton University Press. Princeton and Oxford. Other Links & Mentions Bee City USA - Hampton, VA: Website Facebook The Xerces Society for Invertebrate Conservation Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social! | |||
| #171: Seed Talk: Cool Flowers Indoor Seed Starting FAQs, Part 2 | 01 Sep 2022 | 00:45:54 | |
Your Cool Flowers seeds have sprouted – now what? Join Lisa Mason Ziegler and Layne Angelo as they discuss some of the most frequently asked questions about caring for your Cool Flowers seedlings. They discuss grow lights, ideal air temperatures, transplant size, and more. Listen to the podcast and learn how to give your Cool Flowers seedlings the conditions they need to thrive! The video version of Lisa and Layne’s conversation featuring a slideshow of the questions discussed will be posted to our YouTube channel. If there is a question or topic you would like to hear discussed on a future episode of “Seed Talk”, please fill out the form linked below. We would love to hear your suggestions! Mentions: The Cool-Season Flower Chronicles On-Demand Workshop: Cool Flowers, Beyond the Book for Flower Farming “Seed Talk” Topic Suggestion Form TGW iPhone App (iOS App Store) TGW Android App (Google Play) Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #170: Flower Farming Success Didn't Happen Overnight | 30 Aug 2022 | 00:33:37 | |
Warning: lots of flowers, plants, seeds, and dollar bills were lost, injured, and killed in the process of getting here. In fact, success doesn't happen overnight for any business really. There. True story. Hope this helps, Lisa Mentions: We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any subscription. Join the wait list for Flower Farming School Online: The Basics, Annual Crops, Marketing, & More! On-Demand Course: The No-Till Micro-Scale Flower Farm with Jonathan & Megan Leiss Biodegradable film for garden beds Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #169: The Flower Farming Life with Steve & Gretel Adams | 27 Aug 2022 | 00:48:43 | |
Today Steve & Gretel Adams (of Sunny Meadows Flower Farm) talk with Lisa about this farming lifestyle they have chosen. They share what they enjoy most about it, what it currently looks like for them, as well as a look back at how far they've come. Download the FREE PDF featuring the Sunny Meadows list of favorite summer field-grown annuals, the bread and butter of bouquet season! Link below. Mentions: Learn more about and connect with Steve & Gretel Adams and their business, Sunny Meadows Flower Farm. Get Gretel's free guide: Favorite Summer Field-Grown Annuals Join the Wait List - annual enrollment opens 11/19! Flower Farming School Online: Growing Cut-Flowers in Hoops and Greenhouses Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #168: Seed Talk: Cool Flowers Indoor Seed Starting FAQs, Part 1 | 25 Aug 2022 | 00:49:50 | |
Ready to start your Cool Flowers seeds but still have some lingering questions? Join Lisa and Layne as they discuss some of the most frequently asked questions about starting cool-season hardy annuals indoors from seed. They discuss heat mats, light requirements, germination troubleshooting, and more. Listen to the podcast and help set yourself up for Cool Flowers seed starting success! The video version of Lisa and Layne’s conversation featuring a slideshow of the questions discussed will be posted to our YouTube channel. If there is a question or topic you would like to hear discussed on a future episode of “Seed Talk”, please fill out the form linked below. We would love to hear your suggestions! Mentions: Seed Starting Equipment Category The Cool-Season Flower Chronicles On-Demand Workshop: Cool Flowers, Beyond the Book for Flower Farming “Seed Talk” Topic Suggestion FormYouTube Channel TGW iPhone App (iOS App Store) TGW Android App (Google Play) Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #167: How Fall Brings New Beginnings and Opportunities | 23 Aug 2022 | 00:32:02 | |
Fall is not only for fresh starts in the garden or on the farm, it can also be a great time to rethink your business. Take some time to throw out mistakes and consider the future of your business. Our businesses are constantly evolving; embrace the opportunity for a new beginning that fall brings! Mentions: We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any subscription. Flower Farming School Online: The Basics, Annual Crops, Marketing, & More! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #166: Vacation Time? How to Manage Your Flower Garden or Farm | 20 Aug 2022 | 00:24:38 | |
In this recent Clubhouse chat Lisa talks about what to do when you have to leave your flower garden or farm during the growing season. Whether you have a scheduled or an unexpected trip coming up, there are a few things you can do before you go that will make your return so much easier. Listen in for some great tips! Mentions: *NEW* On-Demand Online Courses: Preparing to Sell to Florists, Collectives 101 *NEW* Get our Live Shopping Show App Jessica Walliser’s Books: Good Bug Bad Bug, Attracting Beneficial Bugs to Your Garden Sign up to receive our weekly Farm News! Are you on the Clubhouse phone app? Join Lisa's club, called Flower Farming, to be notified when she schedules new chats! We're live on Clubhouse Wednesdays at 1pm Eastern, or you can listen to our chat replays anytime inside the app. The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #291: Lisa's 5 Tips in 5 Minutes | 21 May 2024 | 00:06:42 | |
A quick little set of reminders for busy flower growers! 1) Weeds: You need a prevention plan, plus a plan to extinguish any that survive when they're small. 2) Succession planting: designate resources/time to getting those successions done, it needs to be a top priority. 3) Always be selling: be on the lookout for additional sales opportunities, putting feelers out continuously. 4) Don't run out of supplies: purchase with an entire season in mind so that you're not stuck waiting for something. 5) Do paperwork weekly: put it in your schedule weekly, as this task gets more overwhelming if you don't keep up with it. Mentions Shop the TGW Online Store for all your seeds and supplies! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #165: Flower Farming for Dummies | 16 Aug 2022 | 00:34:18 | |
I was recently introduced to the book series via a business mentor friend: "fill in the blank for Dummies". My full-circle journey of why these books have been a long-haul success nailed me on applying to flower farming. Here I share my six basic foundation steps that can lead to success when we stay between the lines. I hope this inspires and encourages you! ~Lisa Z. Mentions: We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any subscription. Flower Farming School Online: The Basics, Annual Crops, Marketing, & More! Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #164: Seed Talk! Cool Flowers FAQs | 13 Aug 2022 | 00:46:18 | |
We are so excited to introduce a new series to the podcast called “Seed Talk”. Meet Layne Angelo, Seed Manager here at The Gardener’s Workshop. Layne is an avid gardener, seed starter, and engineer who loves learning and applying her technical knowledge to all areas of life, including gardening and growing flowers. As Seed Manager, Layne has a firsthand look at the questions and topics commonly brought up by our customers and students. In this first episode of “Seed Talk”, Lisa and Layne discuss the most frequently asked questions about cool-season hardy annuals, a.k.a. Cool Flowers. Are you ready to learn more about Cool Flowers? Listen to the podcast and get ready for fall planting! The video version of Lisa and Layne’s conversation featuring a slideshow of the questions covered will be posted to our YouTube channel. If there is a question or topic you would like to hear discussed on a future episode of “Seed Talk”, please fill out the form linked below. We would love to hear your suggestions! Mentions: The Cool-Season Flower Chronicles On-Demand Workshop: Cool Flowers, Beyond the Book for Flower Farming “Seed Talk” Topic Suggestion Form TGW iPhone App (iOS App Store) TGW Android App (Google Play) Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||
| #163: Building A Flower Farming Business Without Hoop or Greenhouses | 09 Aug 2022 | 00:29:43 | |
This podcast may be for you, you know who you are. You don't think you are a real farmer because of the growing conditions and resources you find yourself in currently: small growing space, or can't have or afford structures, or, or, or.... You can start and sustain a cut-flower growing operation without hoop or greenhouses and on small spaces. We just develop our skills as growers in a different way. I am the living proof if you need it. I hope this inspires and encourages you! Mentions: We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any subscription. Mary Anne of One HubCap Farm Develop Your Craft: Flower Farming School Online with Lisa Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media! | |||